Designer Getting Started Guide
Transcription
Designer Getting Started Guide
® Designer Getting Started Guide www.scala.com Getting Started Guide for Designer Release 6 www.scala.com Designer Getting Started Guide Copyright © 1993 to 2012 Scala Inc. All rights reserved. Published by Scala Incorporated, Exton, PA No part of this publication, nor any parts of this package may be copied or distr buted, transmitted, transcr bed, recorded, photocopied, stored in a retrieval system, or translated into any human or computer language, in any form or by any means, electronic, mechanical, magnetic, manual or otherw ise, or disclosed to third parties w ithout the prior w ritten permission of Scala Incorporated. Trademarks The follow ing are trademarks or registered trademarks of the companies listed, in the United States and other countries. Scala, Scala Player and the logo: Scala Incorporated. Warranties and Disclaimers The follow ing paragraph does not apply to the United Kingdom or any other country w here such provisions are inconsistent with local law . 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Send license inquires, in w riting to Scala Inc., 350 Eagleview Blvd, Suite 350; Exton, PA 19341, USA 1 Designer Getting Started Guide Table of Contents Table of Contents ............................................................ 2 Preface ............................................................................ 4 In this Guide ................................................................ 4 Other Resources ......................................................... 4 Important Note about Software Dongles .................... 5 Introducing Designer ....................................................... 6 System Requirements..................................................... 8 Before You Install............................................................ 9 Installing Designer ........................................................ 10 Installation Steps ....................................................... 10 Starting Designer .......................................................... 30 Activating Designer ................................................... 30 Welcome to Scala Designer...................................... 31 The Designer Interface.............................................. 32 Creating a Script ........................................................... 34 Defining the Script Size............................................. 34 Adding a Page ........................................................... 35 The Page View .......................................................... 37 Entering Text ............................................................. 38 Changing Font, Color and Style................................ 39 Moving a Text Element ............................................. 42 Importing a Graphic or Video .................................... 42 2 Designer Getting Started Guide Transitions ................................................................. 44 Returning to Main View ............................................. 45 EX Columns .............................................................. 47 Changing Timing ....................................................... 47 Adding Sound ............................................................ 49 Playing a Script ......................................................... 51 Saving a Script .......................................................... 52 Publishing a Script ........................................................ 53 Sharing and Archiving a Script ..................................... 57 Doing More with Designer ............................................ 58 Getting Updates ............................................................ 59 Scala End User License Agreement............................. 60 3 Designer Getting Started Guide Preface We know you are anxious to get started and install the software, however this Getting Started Guide contains the instructions required for a successful installation. It is important for users to read through the guide BEFORE you install the software so you can understand the options, settings and configurations of the program. In this Guide This Getting Started Guide will help you install and learn the basics about Designer, including: The Scala Workflow Installing Designer Starting Designer Creating a script Publishing a script Other Resources In addition to this guide, additional resources are available: User Manuals provide a complete reference for all the features of Designer. These are available on the installation disc as well as online (See Extras). Release Notes provide addition information about changes since the manual was published and advanced subjects including data integration. A shortcut is installed in the Windows Start Menu or visit http://www.scala.com/releasenotes. 4 Designer Getting Started Guide Updates shows which updates are available for the product(s) you have currently licensed. Visit http://www.scala.com/updates. Extras is a resource of information and inspiration, from documentation to examples and more. Visit http://www.scala.com/extras. Support provides help through FAQs and a Discussion Forum. Visit http://www.scala.com/support. Services and Training are available to help you get the most out of your digital signage network. Visit http://www.scala.com/services. Important Note about Software Dongles Scala Content Manager and Designer come with USB keys (dongles). To ensure the correct driver is installed and used, please do not insert the dongle(s) until requested by the installer program. 5 Designer Getting Started Guide Introducing Designer Scala Designer is a truly unique and diverse application which allows you to create stunning and imaginative multimedia productions - utilizing motion, color, graphics, text animation, sound design and special effects - while creatively highlighting the message you want to emphasize. Designer provides users with the ability to create and publish content to… Content Manager for Scala Players in a Scala Enterprise network. QuickStart for Scala Players using the QuickStart service. SignChannel for SignChannel-compatible devices. Content created with Designer ranges from dynamic presentations to interactive applications to data-driven information. Although Scala supports a wide variety of media formats from video to Flash, only Designer has these benefits: Creates content in the native Scala format. Can be used to create Scala Templates. Can mix high quality motion with dynamic data. In a Scala Enterprise network, Designer is part of a workflow process, allowing users to create scripts and templates, manage them in Content Manager and play them in Player. 6 Designer Getting Started Guide Creative designers use Designer to create scripts and Templates. Media can also be uploaded directly to Content Manager. Message editors use Content Manager to create and edit Messages using Templates. A schedule manager works in Content Manager to set up Playlists consisting of media, Scripts and Messages, and schedules when the Playlists will appear. A network administrator uses Content Manager to manage and monitor Players, ensuring content is playing properly. In advertising-based networks, sales managers would use Ad Manager to price and sell ad inventory on the network. 7 Designer Getting Started Guide System Requirements Before installing Designer, make sure you have a system that meets Scala’s recommended specifications. If you have already chosen hardware for your Player(s), your Designer system should be equal or better. Required Operating Systems Windows 7 Home Premium, Professional, Ultimate (32 or 64 bit) Windows Vista Business, Ultimate (32 or 64 bit) Windows XP Professional SP3 (Pro or Embedded) Required Hardware For the latest list of pre-configured, Scala optimized, systems please visit; http://www.scala.com/hardware then select the link: What hardware is recommended for Scala Designer or Player? There is also a downloadable PDF guide for Designer and Player Recommendations at this website for custom configurations that may be more suited to your network or budget. 8 Designer Getting Started Guide Before You Install Designer is classified as an authoring tool, meaning it is designed to assemble media into a production. That media (eg: images, video, sounds, etc.) may come from other sources, but you may be creating some of that yourself, or need to modify media that you receive from others. Therefore it is recommended to install Designer on a system that has other creative production tools so you can create and modify media as needed. Specifically you should consider having Adobe Photoshop installed so you can take advantage of Scala’s Photoshop Export Plug-in. This allows you to design in Photoshop and add motion in Designer. Designer comes with over 3 gigabytes of clipart including images, videos, sounds and examples. Make sure you have enough space on your drive for this. Scripts made with Designer are published to Content Manager via HTTP. You will need to know the URL and have a user name and password in order to use this feature. 9 Designer Getting Started Guide Installing Designer Installing Scala Designer is a relatively simple process when followed closely. The install wizard will allow the user to quickly install the product. Here’s what will be installed: Scala Designer Windows Media Player DirectX Python (special Scala version) MainConcept MPEG 2 and H.264 Decoders Photoshop Export Plugin (optional) Suggested components you may wish to install: Flash – To allow Designer to show SWF files. Acrobat – To read Scala documentation. Installation Steps 1. Insert the Disc Insert the Designer disc into your computer. The installer should run automatically. Another option is to right click on Start and select Explore. Open the drive for the disc. Then run setup.exe by double clicking on the icon. 10 Designer Getting Started Guide 2. Welcome The Welcome dialog box offers the option of opening the Getting Started Guide in PDF format. Click Next to continue. 11 Designer Getting Started Guide 3. Third Party Components Here you can choose to install additional components which are recommended but not installed automatically. Click Yes or No to continue. 12 Designer Getting Started Guide 4. End User License Agreement Select the “I accept the agreement” button. The full EULA can be read here and is also available at the end of this document. Click Next to continue. 13 Designer Getting Started Guide 5. Select Language Choose the appropriate language and click Next. 14 Designer Getting Started Guide 6. Select Destination Location The installation path will default to the Program Files folder. If you want to change that location click the Browse button and select another location. Click Next to continue. 15 Designer Getting Started Guide 7. Select Components Select the specific components of Designer that you want to install. Click Next to continue. 16 Designer Getting Started Guide 8. Select Clipart Location The default is to install the clipart in Program Files. Choose the appropriate location and click Next. 17 Designer Getting Started Guide 9. ScalaScript Export Plug-in The installer can install the ScalaScript Export Plug-in for Adobe Photoshop. If you have Photoshop installed, leave this checked and click Next. Otherwise un-check this option before clicking Next. 18 Designer Getting Started Guide 10. Video Decoders The installer will install MainConcept’s MPEG-2 and H.264 decoders. Click Next to continue. 19 Designer Getting Started Guide 11. Python Scripting Installation Designer provides installation of the Python scripting language. An older version can be installed if you have scripts that rely on it. Click Next to continue. 20 Designer Getting Started Guide 12. Allow Network Connections for Designer The Microsoft Internet Connection Firewall must allow Designer to access network connections. Click Next to continue. 21 Designer Getting Started Guide 13. Ready to Install You are now ready to install Designer. Click Install to continue. Designer will be installed on your system. The file extraction process can be monitored with the progress bar. This may take several minutes. Additional 3rd Party installations may take place depending on what you selected earlier. 22 Designer Getting Started Guide 14. Welcome to Scala Script Export Plug-in If selected, the Scala Script Export Plug-in setup will start. Click Next to start the installation. If you did not select to install the plug-in, skip ahead to Step 19, Python installation. 23 Designer Getting Started Guide 15. End User License Agreement You can review the EULA, then click Agree to continue. 24 Designer Getting Started Guide 16. Choose Installation Method The Scala Script Exporter Photoshop Plug-in should install in the correct folder. If you want to choose a different location, select Manual. Click Next to continue. 25 Designer Getting Started Guide 17. Ready to Install The installer is ready to install. Click Next to continue. 18. Finished Installation Click Finish. 26 Designer Getting Started Guide 19. Python Installation If selected earlier, the Python scripting installer will start next. 27 Designer Getting Started Guide 20. Insert USB Key Designer comes with a USB key that you must insert into a USB slot on your computer in order to operate. Insert the USB key and wait for the device to initialize, then click Next. 28 Designer Getting Started Guide 21. Installation Complete Once the file extraction is complete, you will have the option of viewing the release notes and starting Designer. Click Finish. 29 Designer Getting Started Guide Starting Designer The installer will run Designer for you, but when you later wish to open the program, open the Windows Start Menu and choose All Programs > Scala Designer 5 > Scala Designer 5. Useful Tip: While you are in the Start menu, notice that in addition to the program, there are shortcuts to the Linked Content folder, the Logs folder, and several links to Scala’s Web site for your convenience. Activating Designer In addition to the USB key, Designer must be activated in order to operate. If you have not activated Designer, the following message will appear: You must activate Designer with a license file. You can install the license file now or choose to defer installing the file for up to 30 days. 30 Designer Getting Started Guide If you select “Get New License File Online”, Designer will retrieve it from the Scala license server. You will have the option to save a copy of your license file in the My Documents folder. You can also select “I have It” if you have a copy of your license file or defer by selecting “Get it Later”. Welcome to Scala Designer Normally when the program opens, and before you begin to create a new production you will see this message: You can view the Getting Started Guide or to start using Designer, click OK. 31 Designer Getting Started Guide The Designer Interface When you open Designer, you will see the Main view, which is initially empty. Once you start creating with Designer, more items on the screen will become available. 1 2 3 4 5 The key parts of the Main view are: 1. Menu Bar - Contains pull-down menus for opening, saving and closing files as well as editing and viewing options. 2. Tool Bar - Contains buttons for common functions. 3. Script Bar – Just below the toolbar, when scripts are loaded, this area shows their names. 4. Page Area – The larger area of the window is where your content, organized into pages will appear as thumbnails. 32 Designer Getting Started Guide 5. Status Bar – The bottom of the window displays messages related to the actions you have done in the program Useful Tip: If there’s a button you are not familiar with, hover the mouse pointer over it to see the Tool Tip label. For even more detailed information, press the F1 key, and then click on the button to learn more. 33 Designer Getting Started Guide Creating a Script In Designer, your productions are called scripts. A script is a file that specifies a sequence of pages containing audio and visual elements. Each page is represented by a thumbnail image, but you can toggle the display between thumbnails and text-only columns by clicking the List button in the toolbar. Defining the Script Size To begin work, you need to either create a script or load an existing script. To create a new script: 1. Click New from the Toolbar. 2. Choose or enter a Page Size. The choice depends on how the content will be used. For example landscape or portrait screens, crawls, sidebars or other smaller portions of the display, or a video wall. 34 Designer Getting Started Guide 3. For example, 1360x768 for a typical landscape LCD screen. Click OK when done. Note: You can also enter custom values for the size by clicking on the numbers at the top of the window. Adding a Page A page consists of a background and any foreground elements. Under the Add pull-down menu you will see options for creating different types of page backgrounds: Page from Media File – adds a page with an image or video as the background. Plain – adds a page with a solid color or gradient background. Special Event – adds a non-displayed page to the script (for audio or other non-visual actions). Streaming Video Page – adds a page whose background is a Streaming Media source. 35 Designer Getting Started Guide There is also an Add button in the toolbar, which does the same action as Add Page from Media File. To add a new page: 1. Click on the Add button or select Add Page From Media File from the Add pull down menu. 2. This will bring up the Add Page From Media File dialog box. The background image you choose will be the base upon which you place text, animation, photos and other items. 3. Select a background by navigating to the desired folder and double-clicking the file. A background format can include any of these file types: JPG, PNG, GIF, TIFF, BMP, H.264, MPG, WMV, SWF or AVI. 36 Designer Getting Started Guide The Page View After choosing a background, you will see the Page view, where you can add elements from the Add pulldown menu, then edit their attributes using the Design panel at the bottom of the window. The toolbar at the top of the window provides easy access to common functions: Add – imports a photo, graphic or animation onto the page. The Add pull-down menu lets you add additional types of elements. Cut/Copy/Paste – standard cut, copy and paste commands. The Edit pull-down menu has more tools for editing elements. Undo/Redo – undoes the last change that you made to the page. Use Redo to cancel the effect of the last Undo. 37 Designer Getting Started Guide Zoom – this feature allows the user to change the sizing of the panel to preset percentages or to Fit Screen or Full Screen options. Element – goes to the Element panel for the type of element you have selected, giving control over color, scale, opacity, etc. for text, clips, animclips, text crawls and drawing objects (line, box, oval). Background – goes to the Background panel, where you set attributes for the background image and resolution. Palette – goes to the Palette panel, where you set the selection of available colors for text, shadow, outline, etc. List – goes to the List panel, where you see a listing of all the elements on the current page. The List panel is used to determine the sequence of events and object layering. Preview – plays back the current page of the presentation. Main – returns to the Main view. There are additional options in the pull-down menus. Entering Text The most basic element is text. You can click anywhere in the page and immediately start typing. Each time you click on the background, you create a new text element, which you can drag to a new location on the page at any time. 38 Designer Getting Started Guide To create a text element: 1. Click anywhere on the page. 2. Type your name or something like “Welcome to Scala.” Useful Tip: Pressing Enter will move the cursor to the next line and also create a new text element. Pressing Shift-Enter will move the cursor to the next line, but keep within the same text element. Changing Font, Color and Style You can change the font, color and style of the text, depending on what is selected. 39 Designer Getting Started Guide If the cursor is visible, the changes will affect the next text you type. You can also click and drag a selection of letters. If the text has a selection border around it, the entire element is selected. Any style changes will affect all the letters in the element. To select the entire text element, press Esc or doubleclick the element. 40 Designer Getting Started Guide To change the font, click on the Font button with the name of the font in it. You see a list in which you can choose from any TrueType fonts installed on your system. Select a font when you are done. To change the color of text, click on the color within the Face button and choose a different color. There are additional options in the Style pop-up button next to the 41 Designer Getting Started Guide color. Colors can be modified in the Palette panel. Refer to the User’s Guide for more information. Common text styles like bold, italics, and underline are also available (the B, I and U buttons) and options like Outline, Shadow and Backdrop also have separate buttons. Moving a Text Element When an element is selected, you can click and drag it to any position on the page. Make sure the entire text element is selected, not individual letters. You can set the pixel position directly from the Position tab of the Design Text panel. Useful Tip: Ctrl+Arrow Key allows you to move/nudge elements by one pixel in whatever direction the arrow key is depressed. Shift+Ctrl+Arrow Key allows you to jump 10 pixels at a time. Importing a Graphic or Video To import a graphic to the page, click the Add button (the plus sign icon) in the toolbar or select Add File(s) from the Add pull-down menu. You can import most standard file formats including JPG, PNG, GIF, TIFF, BMP, H.264, MPG, WMV, SWF or AVI. 42 Designer Getting Started Guide Navigate to a folder containing clips and double-click on one. You can apply styles to clips the same as text and you can resize the clip and try other options that apply only to clips. 43 Designer Getting Started Guide Notice that the bottom panel has changed to Design Clip. The Design panel adjusts to whatever type of element you have selected. Useful Tip: To resize proportionally, hold down the shift while resizing. To crop an image, hold down the Alt key and drag the handles on border of the clip. Transitions Adding transitions to elements on the page gives them motion and visual excitement with zooms, and fly-ons that you can sequence any way you want. By default, elements start with no transition, so they appear when the page itself appears and remain static until a new page appears. 1. Select the desired element by clicking on it. If it is text, make sure the entire element is selected, not the letters within it. 2. Click on the In button on the lower left side of the Design panel. 3. You will see the Transition panel. 4. When you select a transition, you will be able to adjust the duration, acceleration, direction and other options. 44 Designer Getting Started Guide 5. A small preview shows the Transition’s effect. You can see how it works on your actual content by clicking Preview. 6. When finished, click Close. Or, to remove a transition from an element, click Delete. The Out button brings up the same panel to let you choose a transition to make the element disappear or fly away. Returning to Main View You are currently in the Page view, where you can edit elements on a page. To return to the Main view, click the Main button in the Toolbar. 45 Designer Getting Started Guide You should see your new page as a thumbnail image. Useful Tip: In the Main view, you can adjust the size of the preview thumbnails with the slider bar. 46 Designer Getting Started Guide EX Columns There are several attributes shown as a row of boxes next to the page name. Some of them are: No. – clicking on it lets you change the page’s name and enable/disable it from playback. Name – the name of the page. Background – changes background settings for one or multiple pages. Transition – lets you apply a page wipe. Like elements, a page can have a wipe, which controls how it first appears. Timing – sets how the page advances, which can be after any of several things have happened. Changing Timing The Timing button allows the user to set timing for the page. To change the timing: 1. Select a page. 2. Click the Timing button for the page to open the Timing panel at the bottom of the window. 47 Designer Getting Started Guide 3. The Timing pop-up you see here lets you choose several different choices: Wait For Elements – the page will wait for all the elements on the page to complete. Note: If none of the elements have transitions or durations of their own (eg: a video), the page will effectively have zero duration and will only appear briefly. Use the Duration option (below) to specify a value. Duration – the page will display for a fixed period of time. Any elements still in motion at that moment will disappear when the page transitions to the next. 48 Designer Getting Started Guide Wait Forever – the page will not advance on its own. Some other method, such as clicking the mouse or using the keyboard is needed to advance. Record Time with Mouse – sets the page’s timing interactively the next time you play the script. 4. A common choice is to select Duration and enter a value such as 10 seconds (the units are HH:MM:SS.hh). When you have completed setting the timing, click Close. Adding Sound Sounds can be added within a page, such a sound effect, or to a page itself such as background music. To add sound to a page: 1. Select a page. 2. Click on the Sound button for the page. 3. You will see the Sound panel. 49 Designer Getting Started Guide 4. Click on the File button to choose sound file. 5. Navigate to a folder containing WAV or MP3 file and double-click on one. 50 Designer Getting Started Guide Notice the Sound button for the page reflects that a sound has been added. If the sound is longer than the duration of the page, it will continue to play over other pages. The Sound panel has additional commands to stop and wait for playing sounds. Sounds can also be added to elements within a page. Refer to the User’s Guide for more information. Playing a Script To view all of the pages you have added to your script, click the Play icon in the toolbar. The first page should appear, then the next page. When the final page has appeared the script will loop back to the first page. 51 Designer Getting Started Guide To exit playback at any time, press the Esc key. There is also a Preview button, which only plays the page(s) you have selected. Saving a Script Remember to save your work by clicking the Save button on the toolbar or selecting Save from the File pull-down menu. Enter a file name (the .SCA extension will be automatically added) and click Save. 52 Designer Getting Started Guide Publishing a Script In order for a script to be used in Content Manager, it must be published. Before publishing you need to know the following information: Content Manager URL – this typically looks like: http://hostname:8080/ContentManager or http://1.2.3.4:8080/ContentManager (where 1.2.3.4 is the Content Manager IP address). User name and password – created on Content Manager. The account must have a Role that allows “Publish from Designer”. Note: If your computer is behind a proxy server, you will need to know its URL and, if required, user name and password for the proxy. These are entered in Designer under Tools/Options/Network. To publish a script: 1. Click the Publish icon from the toolbar. Publish settings are saved as “Targets”. Select <New Target> and click OK. 53 Designer Getting Started Guide 2. The Publish panel lets you select options for publishing a script to Content Manager. 3. In most networks the Connection Type should be set to Content Manager Direct. 4. Click on the Content Manager Address button. Enter the URL, User Name and Password for your Content Manager. 54 Designer Getting Started Guide 5. Click Refesh. This will test the connection to the server and tell you the name of the Content Manager network. 6. If you have entered the correct information, the Available Networks button will be automatically filled in. 7. If you see an error message, you may have entered an incorrect URL, user name or password. Or the server is not accessible from your computer. 8. Click the Publish! Button. 9. You will see the publishing progress display. 55 Designer Getting Started Guide 10. When it is done, click Close. Useful Tip: Once you have published successfully, the settings will be saved as a “Target” for the next time you need to publish. Simply click on the Publish button in the toolbar to publish again, or select it from the dropdown list next to the icon to use the same settings on a new script. 56 Designer Getting Started Guide Sharing and Archiving a Script When you import media files into your script, Designer references them from their respective locations. It does not embed them. If you want to share or archive a script, you will need to gather all the necessary media files together. The Collect Files feature does this for you. This function works similar to other production software. It will save a copy of your script and create a folder with the same name as the script containing all of the media files. This script plus folder is a separate copy from what you are editing, and can be archived for later use. 1. Select File from the drop-down menu and choose Collect Files. 2. Set the Collect For button to ‘Authoring’. This ensures the script will be editable by other users. They must have the same fonts used by the script. 3. Click on the Folder button to select where the files will be collected (try the Desktop). 4. Click the Collect button. 57 Designer Getting Started Guide Doing More with Designer Congratulations, you have made your first script. But you have just scratched the surface of what can be done. For example: Making a Template Script – Designer allows you to turn scripts into templates where you can give users in Content Manager the ability to fill in text or replace specific visual elements. Interactivity – You can turn any element on a page into an interactive button that can control script flow, play a sound or other features. Device and Data Integration – Designer has powerful scripting capabilities as well as the ability to run VBScript, JavaScript or Python. These features enable advanced programming to integrate with data sources, devices or external files. Live or Streaming Video – Designer can display live video input as well as streaming video. Live video requires a video capture card and the TV Tuner EX Module. Scrolling Tickers – Designer allows you to add text crawl elements that can pull text from an external file or a template filled in by a user. To learn more about these features as well as receive support, services and training from Scala, refer to the Other Resources section in the Preface of this manual. 58 Designer Getting Started Guide Getting Updates A newer version of Designer may be available. To find out, visit http://www.scala.com/updates. There you can enter your Designer serial number and click Submit. Useful Tip: You can find your Designer serial number by going to Help/About Scala Designer in the Designer menu bar. 59 Designer Getting Started Guide Scala End User License Agreement This Softw are License Agreement (“Agreement”) is entered into betw een Scala, Inc. (w hich, for purposes of this Agreement, shall be deemed to include any majority ow ned subsidiary of Scala, Inc.) (“Scala”), and the purchaser, licensee or user (“Licensee”) of Scala Software (as defined below ). The terms of this Agreement also apply to any Scala Software Updates, and/or Softw are Maintenance (as each term is defined below ) for the Scala software, unless other terms accompany those items. If so, those terms apply. READ THIS LICENSE CAREFULLY. BY OPENING THE SCALA SOFTWARE PRODUCT PACKAGING AND/OR USING THE SCALA SOFTWARE, LICENSEE AGREES TO BE BOUND BY THE TERMS AND CONDITIONS OF THIS AGREEMENT. If Licensee does not agree to the terms of this Agreement prior to opening the Scala Software packaging or installing the Scala Software, Licensee shall cease using (or refrain from commencing use of) the Scala Softw are, and shall, as applicable, uninstall and/or permanently delete the Scala Software, Documentation (and any copies thereof) from the computers or computer system(s) on w hich the Scala Software has been loaded or stored, and return the Scala Softw are and Documentation, all media on w hich it is stored, all product packaging, and proof of payment to the Scala Partner (as defined below ) pursuant to such Scala Partner’s return policy. If Licensee does not agree to the terms of this Agreement, and has acquired the Scala Softw ar e as part of a pre-configured computer system on w hich the Scala Softw are has been installed, Licensee must either promptly cease using the Scala Softw are, uninstall and/or permanently delete the Scala Software and Documentation (and any copies thereof) from the computer system(s) on w hich the Scala Software has been preloaded, or return the pre-configured system pursuant to the system vendor’s return policy. 1. DEFINITIONS. 1.1. “Commencement Date” means the ship date of the Scala Softw are from Scala or a Scala Partner to the Licensee. 1.2. “Documentation” means the user guides, tutorials, printed instructions, reference manuals, and other explanatory materials developed by Scala that accompany or are stored on or in the Scala Software for use in connection w ith the Scala Softw are. 60 Designer Getting Started Guide 1.3. “End User” means, as applicable, Licensee or any person or entity (including, for the avoidance of doubt, any employee or agent of Licensee) that uses the Scala Software. 1.4. “Object Code” means the form of Scala Softw are wherein computer programs are assembled or compiled in magnetic or electronic binary form on software media, w hich are readable and usable by machines, but not generally readable by humans w ithout reverse-assembly, reverse-compiling, or reverse-engineering. 1.5. “Software Maintenance” means the provision of Software Updates. 1.6. “Scala Partner” means any Scala Certified Partner, reseller or distr butor of Scala that sold or licensed the Scala Software to Licensee. 1.7. “Scala Softw are” means, as applicable, the Object Code form of Scala Starter Kit, Scala Designer, Scala Player, Scala Content Manager, Scala Broadcast Server, Scala Ad Manager, EX Modules, software add-ons or such other Scala software products or access licenses as may be identified in a purchase order provided to Scala or a Scala Partner, and shall be deemed to include the Documentation for such Scala Software, the license keys, clip art, fonts and multimedia files included in such Scala Software, their related software options, software extensions, software upgrades and Softw are Updates, and Third Party Software integrated into such identified products. 1.8. “Software Updates” means bug fixes, documentation improvements and feature additions, including all major (i.e., numbered) and minor (i.e., point) releases, w hen and if made available by Scala. 1.9. “Third Party Software” means software, referred to as redistributable code that is licensed to Scala by third party licensors for redistribution w ith the Scala Softw are. The redistributable code is the property of Scala’s licensors, and protected under United States and international copyright, trade secret or other proprietary rights laws, and international treaties. 2. GRANT OF LICENSE RIGHTS. 2.1 License. Subject to the terms, restrictions and limitations set forth herein, Scala hereby grants to Licensee a non-exclusive, non-transferable, non-sublicensable license to use (and to permit its End Users to use) the Object Code version of the Scala Softw are, including any Third Party Softw are included therein or therew ith, along w ith any graphical, textual, pictorial, audio or visual w orks or materials incorporated into or delivered w ith the Scala Softw are, including the Documentation. 61 Designer Getting Started Guide 2.2 Term. This Agreement is effective as of the date at w hic h Licensee accepts the license terms as set forth above, and w ill continue unless terminated as provided in Sections 7.3 or 8. 2.3. Scope of License and Use A. Internal Use. Licensee may use the Scala Softw are and Documentation only for its ow n internal use and only on one, single-user computer. Licensee may internally transfer the Scala Software to a different, single-user computer (a “Transferred Installation”), provided that the Scala Softw are and any copies thereof are permanently uninstalled and/or deleted from the computer from w hich the Scala Software is transferred. B. Limitations. In connection w ith the creation, development or management of content files, and/or the planning or scheduling of information using Scala Softw are (including, but not limited to, media creation and/or management, template message creation, metadata, schedules, layouts, timetables, playlists, or triggers), Licensee may publish or transmit files for playback (i) to one or more properly licensed individual Scala Players; ( ii) to an audio visual netw ork of screens showing identical content controlled by a properly licensed individual Scala Player, and (iii) for preview and approval purposes over the w eb or other means. Notw ithstanding the above, Licensee shall not directly or indirectly, use or cause to be used for playback content files, plans, schedules or other information created, developed or managed w ith Scala Software without also having properly licensed Scala Software for the playback devices involved. C. Copies. Licensee may make one (1) copy of the Scala Software and one (1) copy of the related Documentation for archival or back-up purposes, only. D. Third Party Softw are. The license granted hereunder includes the right of Licensee to use the Third Party Softw are in Object Code form, solely in connection w ith the authorized operation and use of the Scala Softw are in conformance with the terms and conditions of this Agreement. For the avoidance of doubt, Licensee may not decouple, disassemble or otherw ise separate the Third Party Softw are from the Scala Softw are or use the Third Party Softw are except in connection w ith the use and operation of the Scala Softw are as permitted hereunder. E. Restrictions. The Scala Software is licensed, not sold. This Agreement only gives you some rights to use the Scala Softw are. Scala reserves all other rights. Unless and solely to the extent otherw ise permitted under applicable law , you may use the Scala Softw are only as expressly permitted in this Agreement. Except as expressly permitted under applicable 62 Designer Getting Started Guide law , or as otherw ise agreed to in w riting by Scala, Licensee shall not, and shall not permit any End User to: (i) w ork around any technical limitations in the Scala Softw are; (ii) publish the Scala Software for others to copy; (iii) make more copies of the Scala Softw are than authorized under this Agreement ; (iv) sell, lease, rent, redistribute, assign, sublicense, or transfer the Scala Softw are and/or Third Party Softw are; (v) reproduce, decompile, reverse engineer or disassemble the Scala Softw are and/or Third Party Softw are; (vi) offer the use of the Scala Softw are to third parties as an application service provider, service bureau or remote-hosted service; or (vii) deliver, export, transfer or otherwise distribute the Scala Softw are acquired hereunder to, or use the Scala Software acquired hereunder in, a country other than the country in w hich the Scala Software was purchased (including, for the avoidance of doubt, in connection w ith a Transferred Installation). 3. LICENSE AND OTHER FEES. Licensee agrees to be bound by and pay the license fee(s) set forth in the Scala Softw are price list in effect as of the date of purchase. License fees for Scala Software and maintenance fees for Software Maintenance may be updated and changed at any time. 3.1 Softw are Maintenance Coverage. Where Software Maintenance is offered upon separate purchase terms from the Scala Software, the Scala Softw are products are sold w ith an initial period of Software Maintenance coverage included in the price of the product. Such Initial Maintenance Term is defined as follow s: With the exception of Player and EX Module Products, the initial maintenance term of software supplied under this Agreement commences upon delivery of the product and remains in force for one year. The initial maintenance term for Player and Player EX Module Products w ill commence upon delivery of the product and shall remain in force until the anniversary of the Content Manager renew al date that such software products are associated with, regardless of the purchase date of the Player or Player EX Module Products. The initial maintenance term for other EX Module Products w ill commence upon delivery of the product and shall remain in force until the anniversary of the renewal date of the product that such software products are associated with, regardless of the purchase date of the EX Module Product. During the Initial Maintenance Term, Licensee shall be entitled to Softw are Updates if and w hen made available by Scala. All use of Scala Software provided pursuant to Software Maintenance coverage shall be subject to the terms of this Agreement. Licensee may elect to continue Softw are Maintenance beyond the Initial Maintenance Term, subject to availability, upon payment to Scala (or, as applicable, a Scala Partner) of the Scala annual maintenance fee in effect at the time of renew al. 3.2 Taxes and Duties. Prices to Licensee do not include taxes, duties, tariffs, handling fees, or other such assessments of any nature. Whenever 63 Designer Getting Started Guide imposed, such assessments are payable by Licensee. Income or other taxes that are required to be paid or w ithheld by Licensee or Scala under the law s of jurisdictions other than the United States, in connection w ith the license and other fees paid by Licensee hereunder, are the sole obligation of Licensee and shall be exclusive of the license and other fees paid by Licensee. 3.3 Other Services. Licensee acknowledges that any additional services offered by Scala, such as installation, customization or professional services, are not provided under this Agreement, and any such services to be provided by Scala (or, as applicable, a Scala Partner) shall be subject to the mutual agreement of the parties, the terms and conditions for w hich shall be set forth in a separate agreement. 4. CONFIDENTIAL INFORMATION, TITLE AND COPYRIGHTS. 4.1 Licensee acknow ledges that the Scala Software, Documentation, Softw are Updates, enhancements, modifications, additions, new releases of or to the Scala Software contain confidential information of, are trade secrets of, and are proprietary to Scala and its licensors and that title to such materials is and shall remain in Scala and its licensors, as the case may be. Licensee shall maintain in strict confidence the Scala confidential inf ormation, but, at a minimum, to take those precautions that it utilizes to protect its ow n confidential information. Licensee shall have no obligation of confidentiality w ith respect to information that (i) at the time of disclosure is in or becomes available to the public through no breach of this Agreement on the part of the Licensee; (ii) w as lawfully in Licensee’s possession prior to receipt from Scala; (iii) is received independently from a third party free to law fully disclose such confidential information to Licensee and w ho does not ow e an obligation to Scala w ith respect to confidential information; (iv) Licensee independently develops w ithout the benefit of any confidential information disclosed hereunder or (v) is required to be disclosed by a government agency; provided that the Licensee w ill use best efforts to minimize such disclosure and w ill notify Scala promptly of any such demand, order or judgment in order to permit Scala to seek an appropriate protective order. 4.2 All applicable rights to patents, copyrights, trademarks and trade secrets in the Scala Softw are and other proprietary materials are and shall remain in Scala and its licensors. Licensee shall not assert any right, title or interest in the Scala Software or other materials provided to Licensee under this Agreement, except for the limited license rights expressly granted to Licensee hereunder. 64 Designer Getting Started Guide 4.3 Licensee shall not obscure or remove any copyright or other proprietary notice or legend contained on or included in the Scala Softw are and shall reproduce all such information on all copies made hereunder. Licensee shall not, directly or indirectly, disclose or distr bute any technical information of Scala provided w ith or in the Scala Softw are without the prior w ritten consent of Scala, which consent may be w ithheld at Scala’s sole discretion. 5. LIMITED WARRANTIES. 5.1 Media and Documentation. Scala w arrants that if the media or Documentation is in a damaged or physically defective condition at the time the Scala Softw are is delivered to Licensee, and if such media or Documentation is returned to Scala w ithin thirty (30) days of the effective date of this Agreement, Scala w ill provide Licensee w ith a replacement at no charge. 5.2 Softw are Limited Warranty and Remedy. A. Provided that Licensee is not in breach of any of its obligations under this Agreement, and in addition to the w arranty set forth in Section 5.1, Scala w arrants for a period of thirty (30) days from the Commencement Date (“Warranty Period”), that the software will substantially conform to the Documentation provided by Scala w ith the Scala Softw are. Licensee’s sole remedy and Scala’s and Scala Partner’s sole obligation under this Agreement for breach of this w arranty is, at Scala’s sole option, (i) the remedy of the nonconformity or (ii) the authorization of a refund for the price paid for the media and or Scala Softw are by Scala or the Scala Partner from w hich the Scala Software was originally obtained. Any request for the above remedies must be made w ithin the Warranty Period and proof of purchase (i.e., copy of the invoice or receipt) is required to be presented to Scala. In the event of a refund, this Agreement w ill immediately terminate w ithout further notice, and Licensee w ill have no further rights or license to use Scala Software or Documentation. B. Any replacement software or media w ill be w arranted for the remainder of the original Warranty Period or for an additional thirty (30) days w hichever is longer. C. This limited w arranty is void if nonconformance of the Scala Softw are results from or is related to the (i) improper installation or operation of the Scala Softw are by or on behalf of the Licensee, (ii) failure of Licensee’s hardw are or non-Scala software, (iii) incompat bility of such hardw are and non-Scala software systems with Scala Software, (iv) alteration, modification 65 Designer Getting Started Guide or unauthorized integration of Scala Softw are by or on behalf of Licensee, or (v) accident, abuse or misapplication of Scala Software. D. If the Scala Softw are is provided as a trial or evaluation version, the grant of the license to use the Softw are shall be on an “AS IS” basis and subject to the express limitations of the trial. Unless Licensee shall have entered into a separate w ritten license agreement prior to the expiration or termination of the trial period, Licensee agrees to cease all use of the Scala Softw are provided on a trial or evaluation basis and to return such Scala Softw are, or to return any license keys and destroy or permanently delete any and all copies of such Scala Softw are. 5.3 Disclaimer of Warranties. SCALA AND ITS LICENSORS MAKE NO WARRANTY, REPRESENTATION OR PROMISE EXCEPT AS SPECIFICALLY SET FORTH IN THIS AGREEMENT. TO THE FULLEST EXTENT PERMITTED BY LAW, SCALA AND ITS LICENSORS DISCLAIM AND EXCLUDE ANY AND ALL OTHER WARRANTIES, INCLUDING WITHOUT LIMITATION ANY IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR RESULTS. SCALA AND ITS LICENSORS DO NOT WARRANT THAT THE SCALA SOFTWARE OR DOCUMENTATION WILL SATISFY LICENSEE’S REQUIREMENTS; THAT THE SCALA SOFTWARE AND DOCUMENTATION ARE WITHOUT DEFECT OR ERROR; OR THAT THE OPERATION OF THE SCALA SOFTWARE WILL BE UNINTERRUPTED. TO THE MAXIMUM EXTENT PERMITTED UNDER THE LAW, THE UN CONVENTION FOR THE SALE OF GOODS AND THE UNIFORM COMMERCIAL CODE DO NOT APPLY TO THIS LICENSE AGREEMENT. 6. LIMITATION OF LIABILITY. 6.1 IN NO EVENT SHALL SCALA OR ITS LICENSORS BE LIABLE FOR ANY SPECIAL, INCIDENTAL, INDIRECT, PUNITIVE OR CONSEQUENTIAL DAMAGES WHATSOEVER (INCLUDING, WITHOUT LIMITATION, DAMAGES FOR LOSS OF BUSINESS PROFITS, BUSINESS INTERRUPTION, LOSS OF BUSINESS INFORMATION, OR ANY OTHER PECUNIARY LOSS). REGARDLESS OF WHETHER SCALA HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. TO THE MAXIMUM EXTENT PERMITTED BY LAW, SCALA’S AGGREGATE LIABILITY ARISING FROM OR RELATING TO THIS LICENSE OR THE SCALA SOFTWARE AND DOCUMENTATION IS LIMITED TO THE AMOUNT ACTUALLY PAID FOR THE LICENSE. SOME JURISDICTIONS DO NOT ALLOW THE EXCLUSION OR LIMITATION OF INCIDENTAL OR CONSEQUENTIAL DAMAGES, SO THE ABOVE LIMITATION OR EXCLUSION MAY NOT APPLY. 66 Designer 7. Getting Started Guide INDEMNIFICATION. 7.1 Scala’s Obligation. Subject to the Licensee indemnification set forth at Section 7.2 and the restrictions and limitations set forth herein, Scala shall indemnify and hold harmless Licensee, its officers, directors and employees from and against any costs or demands aw arded against Licensee by a court of competent jurisdiction pursuant to a final judgment as a result of a claim or action by a third party against Licensee that the Scala Softw are or Documentation infringes a registered copyright, trademark, valid patent or other intellectual property right of a third party in North America, European Economic Area or Japan. The foregoing indemnity is conditioned on Licensee (i) promptly notifying Scala of such claim; (ii) permitting Scala to control the response thereto and the defense thereof, including any agreement relating to the settlement thereof, and (iii) assisting and cooperating w ith Scala, at Scala’s expense, in the defense or settlement thereof. Licensee may participate, at its ow n expense, in such defense directly or through counsel of its choice on a monitoring, non-controlling basis. Scala shall obtain Licensee’s prior w ritten consent to any compromise or settlement of any claim w hich would require an admission of liability on the part of Licensee or w hich would subject Licensee to any injunction or other equitable relief. Notw ithstanding the foregoing, in no event shall Scala or its licensors be liable to indemnify, defend, settle or hold Licensee harmless from and against any or all claims w hich allege infringement of intellectual property that reads upon or is infringed by a generally recognized audio, video, technology or patent standard, including w ithout limitation MPEG-1, MPEG-2, MPEG-4, JPEG, DV, Flash, VC-1, AAC, AC-3, DVCPRO or AVS (each including all profiles, options, parts or levels); 7.2 Scala shall have no obligation under Section 7.1, and otherw ise will have no liability for, any claim of infringement caused or alleged to be caused by: (i) the use or combination of the Scala Softw are with non-Scala software, hardw are, data, or content, including but not limited to software, hardware, data, or content of Licensee; (ii) infringement that w ould have been avoided w ithout the use or combination of the Scala Softw are with other non-Scala software, hardware, content, or data; (iii) the presence of any alteration or modification of the Scala Softw are by Licensee or any third party acting on Licensee's behalf; or (iv) the Licensee's continuing the allegedly infringing activity after being notified thereof or after being informed and provided w ith modifications that w ould have avoided the alleged infringement. 7.3 In the event that a claim of infringement of a valid North American, European Economic Area or Japanese software patent or copyright is made against Scala or Licensee or if Scala reasonably believes that such a claim w ill be made, Scala, at its option and in lieu of indemnification, may (a) 67 Designer Getting Started Guide procure for Licensee the right to use the Scala Softw are without patent or copyright infringement; (b) modify the Scala Software to make it noninfringing; (c) replace the Scala Softw are with substantially equivalent software that is non-infringing; or (d) direct Licensee to cease use of the Scala Software, and refund to Licensee a percentage of the aggregate fees received for such Scala Software that are the subject of such a claim, based on a five (5) year straight line depreciation 7.4 The foregoing Sections 7.1-7.3 set forth the exclusive remedy and entire liability and obligation of Scala w ith respect to third party claims against Licensee alleging intellectual property infringement or misappropriation. 7.5 Licensee Obligation. Except for the infringement claims set forth in Section 7.1, Licensee shall indemnify, defend and hold Scala, its directors, officers, agents and employees harmless from any claims, demands, or causes of action w hatsoever by a third party against Scala arising as a result of Licensee’s use or operation of the Scala Software. For the avoidance of doubt, and w ithout limiting the scope of the immediately preceding sentence, Licensee shall indemnify, defend and hold Scala, its directors, officers, agents and employees harmless from any third party claims, demands, or causes of action w hatsoever arising from or related to the display, broadcast, reproduction, performance or other use or distribution of audio, visual, graphical and textual information developed by or on behalf of Licensee and not included in the Scala Softw are. 8. TERMINATION. 8.1 By Licensee. Licensee may terminate this Agreement at any time w ithout notice to Scala. The license fee is not refundable and Scala w ill have no obligation to refund any amounts paid by Licensee under this Agreement upon its termination (except for any right of refund as set forth in Sections 5 and 7.3). 8.2 Scala. Scala may terminate this Agreement and all licenses granted hereunder upon thirty (30) days prior w ritten notice if Licensee fails to comply w ith any of the terms and conditions of this Agreement or any Schedule to this Agreement, and such noncompliance is not cured w ithin such thirty (30) day period. 8.3 Return of Softw are. Upon any termination of this Agreement, Licensee must cease all use of the Scala Softw are, and return to Scala all copies of the Scala Softw are, including license keys, together w ith the Documentation, or shall return all license keys and certify to Scala’s reasonable satisfaction the destruction or permanent deletion of all copies of the Scala Softw are and Documentation from its computer systems. 68 Designer 9. Getting Started Guide GENERAL. 9.1 Audit Rights. Scala shall have the right reasonably to audit the deployment and use of the Scala Softw are by Licensee, including w ithout limitation Licensee’s conformance with the provisions of Section 3 herein. Licensee agrees to cooperate w ith Scala’s reasonable request for access to Licensee’s computer systems to ensure Licensee’s adherence with the license terms hereunder. 9.2 Purchase in Canada. If Licensee acquired this software in Canada, Licensee agrees to the follow ing: The parties hereto have expressly required that the present Agreement and any exhibits hereto be draw n up in the English language. / Les parties aux présentes ont expressément exigé que la présente convention et ses Annexes soient rédigées en langue anglaise. 9.3 Notices. Any notice required or permitted to be given by Licensee hereunder shall be in w riting and shall be deemed to have been duly given (i) upon hand delivery, (ii) on the third day follow ing delivery to the postal service as certified mail, return receipt requested and postage prepaid, or (iii) on the first day follow ing delivery to a recognized overnight courier service, fee prepaid and return receipt or other confirmation of delivery requested. Any such notice shall be delivered or sent to Scala at the address as set forth below , or to such other address as Scala may designate from time to time. Scala, Inc., 350 Eagleview Boulevard, Suite 350, Exton, PA 19341, USA. NOTICE ABOUT THE MPEG-2 VISUAL STANDARD. This software may include MPEG-2 visual decoding technology. MPEG LA, L.L.C. requires this notice: USE OF THIS PRODUCT IN ANY MANNER THAT COMPLIES WITH THE MPEG 2 VISUAL STANDARD IS PROHIBITED, EXCEPT FOR USE DIRECTLY RELATED TO (A) DATA OR INFORMATION (i) GENERATED BY AND OBTAINED WITHOUT CHARGE FROM A CONSUMER NOT THEREBY ENGAGED IN A BUSINESS ENTERPRISE, AND (ii) FOR PERSONAL USE ONLY; AND (B) OTHER USES SPECIFICALLY AND SEPARATELY LICENSED BY MPEG LA, L.L.C. If you have questions about the MPEG-2 visual standard, please contact MPEG LA, L.L.C., 250 Steele Street, Suite 300, Denver, Colorado 80206; http://www.mpegla.com. NOTICE ABOUT THE AVC VISUAL STANDARD. This software may include AVC visual decoding technology. MPEG LA, L.L.C. requires this notice: THIS PRODUCT IS LICENSED UNDER THE AVC PATENT PORTFOLIO LICENSE FOR THE PERSONAL USE OF A CONSUMER OR OTHER USES IN WHICH IT DOES NOT RECEIVE REMUNERATION TO (i) ENCODE VIDEO IN COMPLIANCE WITH THE AVC STANDARD (“AVC VIDEO”) AND/OR (ii) DECODE AVC VIDEO THAT WAS ENCODED BY A CONSUMER ENGAGED IN A PERSONAL ACTIVITY AND/OR WAS 69 Designer Getting Started Guide OBTAINED FROM A VIDEO PROVIDER LICENSED TO PROVIDE AVC VIDEO. NO LICENSE IS GRANTED OR SHALL BE IMPLIED FOR ANY OTHER USE. ADDITIONAL INFORMATION MAY BE OBTAINED FROM MPEG LA, L.L.C. SEE HTTP://WWW.MPEGLA.COM 9.4 Governing Law . A. United States Sales. If you acquired the Scala Softw are in the United States, Pennsylvania state law governs the interpretation of this agreement and applies to claims for breach of it, regardless of conflict of laws principles. B. Sales Outside the United States. If you acquired the Scala Software in any other country outside the United States, the law s of the country of the majority-ow ned Scala subsidiary that sold the Scala Software to you applies, regardless of such country’s conflicts of law provisions. 9.5 Legal Effect. This Agreement descr bes certain legal rights. You may have other rights under the law s of your state or country. You may also have rights w ith respect to the party from w hom you acquired the Scala Softw are. This Agreement does not change your rights under the law s of your state or country if the law s of your state or country do not permit it to do so. 9.6 U.S. Government Restricted Rights Legend. The Scala Softw are, hardw are, and Documentation provided under this Agreement bear restricted rights. Use, duplication, or disclosure by the U.S. Government is subject to restrictions as set forth in subparagraph (c)(1)(ii) of the rights in technical data and computer software clause at DFARS 252.227-7013 or subparagraphs (c)(1) and (2) of the Commercial Computer Software Restricted Rights clause at 48 CFR 52.277-19, as applicable. Scala, Inc., 350 Eagleview Boulevard, Suite 350; Exton, PA 19341 USA. 9.7 Assignment. Neither party may assign any rights, duties, obligations or privileges under this Agreement w ithout the prior w ritten consent of the other party. A change of control or ow nership shall not be deemed to be an assignment under this Section so long as the new ow ner has expressly assumed in w riting all of the duties and obligations of the assignor and further provided, that Licensee shall remain liable and responsible to Scala (and its licensors) for the performance and observance of all such duties and obligations. 9.8 Severability. Should any part or provision of this Agreement be held unenforceable or in conflict w ith the law of any jurisdiction, the validity of the remaining parts or provisions shall not be affected by such holding. 9.9 Limitation on Effect of Waiver. Failure on the part of Scala to exercise, or Scala’s delay in exercising, any of Scala’s rights hereunder shall not be construed as a w aiver or w aiver of other breaches of this Agreement. Any single or partial exercise by a party of any right shall not preclude any 70 Designer Getting Started Guide other or future exercise thereof or the exercise of any other right in the Agreement. 9.10 Entire Agreement. This Agreement contains the entire understanding of the parties w ith respect to the transactions contemplated and supersedes any prior agreements or understandings among the parties w ith respect to the subject matter hereof. This Agreement may be amended only by a w riting that refers to this Agreement and is signed by both parties. 9.11 Export Law Assurances. Licensee acknowledges that the Scala Softw are included herewith is subject to restrictions and controls imposed under the U.S. Export Administration Act and Canadian Exportation Law s. Licensee must comply w ith all domestic and international export law s and regulations that apply to the software. These law s include restrictions on destinations, end users and end use. Licensee hereby expressly agrees to defend, hold harmless and indemnify Scala, its directors, officers, and employees, from any claim, suit or dispute alleging that Licensee has exported the Scala Softw are in violation of any domestic or international export law s. 9.12 Construction. The headings in this Agreement are for convenience of the parties only. They do not constitute a portion of this Agreement and shall not be used in interpreting the construction of this Agreement. 9.13 Third Party Beneficiary. Licensee hereby agrees that the licensors of Third Party Softw are shall be considered third party beneficiaries of this Agreement and shall be entitled to bring a direct action against Licensee in the event of breach of any applicable provisions of this Agreement, pursuant to the terms and conditions of this Agreement. 9.14 Force Majeure. Neither party shall be in default if failure to perform any obligation hereunder is caused solely by unforeseen supervening conditions beyond that party’s reasonable control, w hich could not have been prevented by the non-performing party’s reasonable precautions, commercially accepted processes or substitute services, including acts of God, civil disturbances, strikes and labor disputes. 9.15 Negation of Agency and Similar Relationships. Nothing contained in this Agreement shall be deemed to create an agency, joint venture or partnership relationship. 71