Full Story - Jon Bakers Guide 4 Adventure

ABOUT THE SHOW
Through the eyes of a seasoned Alaskan guide and our special guests, our show
focuses on Alaska with special episodes in the Lower 48 states and abroad. The
inspiration for the show started with a real life “I shouldn't be alive” experience.
In 2010 while mountain goat hunting, Jon got caught in a snowstorm and fell
nearly 400 feet down to the edge of a cliff and spent a terrifying night of fighting
for his life. Stuck in below freezing temperatures with no visibility the search and
rescue was called off. After a hopeless night, Jon was rescued after suffering a
concussion, hypothermia, and ruptured disc. His story and belief that life is too short to spend it doing anything but what you love is what drives
Jon's passion.
Guiding and sharing that experience on outdoor adventures with others is what
makes that dream a reality. Jon wants to film the people that he has met over the years, from the true Alaskan adventurers, to first-time outdoorsman and
our youth...the next generation. He wants to inspire everyone to follow their dreams, experience the great outdoors, and understand what makes this life and
America so special.
Well respected and known throughout the industry, our producers have over 45
years of television experience, have worked with more than 35 tv shows, have
edited over 300 episodes of television and numerous commercials, as well as
corporate, political and web videos. Commanding nothing less than excellence in
broadcast and having worked with countless household names in outdoor
television they have earned the utmost respect among their clients and colleagues
to produce years of encapsulating and engaging, not to mention award winning,
outdoor television.
JON BAKER
ALASKA
PROFESSIONAL GOLFER, INVENTOR,
DEVOTED HUSBAND & FATHER,
ADVENTURER, HUNTER, GUIDE,
KEEPER OF THIS GREAT LAND,
AND A SURVIVOR.
If there is any one thing that can be said of Jon Baker it is that he has a heart as big as he is. But don’t let that fool you. His passion for the outdoors is
even larger. He has been a Junior, Amateur and Professional golf champion from Arizona,
Goodwill Ambassador in Spain and Portugal, heavy equipment operator in the Alaskan Arctic,
and a fishing and hunting guide on some of the most remote rivers and lakes in Alaska. A
soft-‐spoken man, Jon is a natural teacher as
sincere as the day is long. Jon makes his
living as a hunting and fishing guide,
outdoor adventure booking consultant and golf instructor because it combines all
of his passions, talents and experience.
He has the patience to teach first time
fly fishermen how to cast and the coolness to instruct seasoned
hunters how to track Brown
Bear in the bush — in two languages! There are few places in
the Alaskan wilderness Jon has not
visited and he looks forward to sharing his quest for adventure with you.
ABOUT
DORIAN THOMPSON
Co-Host/Marketing
Dorian Thompson is professional fly fishing guide for Winston Fly Rods,
an award winning fly tier, an Alaskan Guide Outfitter, and
Owner/Operator of River Gold Outfitters based in Oregon. He is an
avid conservationist and dedicated steward of the watersheds,
wilderness areas and wildlife that have shaped his life. Dorian has been
guiding the Pacific Northwest and Alaska's most prized and remote
wilderness areas for over fifteen years. During that time he guided and
operated a World-Class flout lodge in Western Alaska and has had the
opportunity to work alongside some of the most recognized
outdoorsman of our era. When not guiding, he can be found trekking
the surrounding regions in search of fish, birds and other game, always
seeking to create new memories in the field with his faithful pointer by
his side. DorIan grew up hunting and fishing in the San Juan mountains of
southwest Colorado. With abundant wilderness and wildlife just out his
backdoor, he was naturally drawn to a lifestyle which would lead him
into the great outdoors in all aspects of his life. His journey has
provided him with a great deal of knowledge and experience in living
and flourishing in the backcountry. He has a strong respect for nature
and an acute understanding of animal behavior which gives him an
edge while on his adventures.
Aside from all of these credits, Dorian is also an expert whitewater
guide, a licensed Coast Guard boat captain, and a product designer,
developer and marketer in the outdoor industry and he brings all of
these passions, talents and skills to his role in Guide 4 Adventure.
THE OUTDOOR CHANNEL
COMPANY OVERVIEW
Taking viewers across America and around the world on unparalleled adventures since 1993, Outdoor Channel
is America’s Leader In Outdoor TV. Dedicated to the outdoor lifestyle and conservation, the independent cable
network is a division of Outdoor Sportsman Group and provides a complete spectrum of riveting hunting,
fishing, shooting and adventure entertainment. Outdoor Channel is received by nearly 40 million U.S.
households – the largest outdoor TV footprint in the country – and is available in more than 50 countries
internationally. Outdoor Channel can be viewed in HD and is accessible by broadband and mobile platforms.
For program times and other information, visit www.outdoorchannel.com/Schedule.
78 MILLION
OUTDOOR ENTHUSIASTS
IN THE UNITED STATES
HUNTING AND FIREARMS SALES
COMBINED WITH FISHING TACKLE,
CAMPING, OPTICS AND ARCHERY SALES
TOTALED 11.5 BILLION
IN ANNUAL SALES
THERE ARE ALMOST
TWICE
AS MANY OUTDOOR
ENTHUSIASTS
AS THERE ARE
PEOPLE WHO ATTEND
ALL OF THE MAJOR
TEAM SPORTS
COMBINED
A
MEN EARNING
IS A MAJORITY
MEDIAN INCOME
25-54 OF OUR VIEWERS
VALUED PARTNER FOR ADVERTISERS
Outdoor Channel offers advertisers the greatest opportunity to reach hunters, anglers, shooters, off roaders and
beyond, with a strong concentration of the coveted men 25-54 demographic earning a median income that beats
the primetime cable average. The Company attracts a spectrum of endemic and non-endemic advertisers,
including a growing roster of blue chip brands. Outdoor Channel offers creative, customized 360° solutions that
go beyond the traditional “spots and dots” model. Advertisers can utilize Outdoor Channel on air, online and
mobile platforms as a vehicle to tap into passionate outdoor audiences on a national, regional and local level,
ensuring them a strong foothold among viewers with a high level of engagement. Integration opportunities
include sponsorships, product placements, stunts and events, making the brand a strategic part of a well-rounded
media plan.
THE OUTDOOR CHANNEL
ROBUST DIGITAL STRATEGY
OutdoorChannel.com, the leading website in the outdoor entertainment category, currently attracts over one
million unique visitors per month. The site is a comprehensive source of online entertainment and information
for outdoor enthusiasts, offering an extensive video library, in-depth show synopses and talent profiles. To
further extend its brand, the Company has a compelling social media presence on Twitter, Facebook, Instagram,
Google+ and YouTube.
BEST IN CLASS PROGRAMMING
Since Outdoor Channel reaches viewers at every major touchpoint in their lives, it's only natural that the
Company invests heavily in its family-friendly content. Refreshing its programming quarterly with new and
returning original series, the network packs its schedule with authentic hunting, fishing, shooting, adventure
and conservation shows, like "Crush with Lee & Tiffany," "Realtree Road Trips with Michael Waddell,"
"MidwayUSA’s Gun Stories," "Under Armour Presents Ridge Reaper," "Jim Shockey's UNCHARTED," "Jack
Link’s Major League Fishing," "Buccaneers & Bones," and "Sasquatch," Outdoor Channel is home to the best
producers and the most authentic personalities in the outdoor industry. And, because the love of the great
outdoors runs deep, world-renowned actors, musicians, athletes and more frequently appear on the network.
COMMITTMENT TO
CONSERVATION
Outdoor Channel is the first network to
exclusively cover the outdoors. As such, the
Company has willingly and eagerly taken on the
responsibility of conservation and preservation.
Outdoor Channel has unique partnerships with
top conservation organizations and promotes
the spirit in all of its content and across all of its
platforms in order to ensure that future
generations can enjoy the country's cherished
outdoor heritage.
BENEFITTING FROM
A STRONG LEADERSHIP TEAM
Outdoor Channel takes viewers across the country
and around the world, sharing unmatched thrills
and adventures through the eyes of esteemed
outdoor personalities and celebrities. The
Nielsen-rated, independent cable network reaches
nearly 40 million U.S. households – the largest
outdoor TV footprint in the country – with
well-established relationships across leading
multiple system operators, satellite providers and
telecommunications carriers.
LARGEST FOOTPRINT IN THE
OUTDOOR CATEGORY...AND GROWING
With Jim Liberatore at the helm as CEO and President, he is
focused on Outdoor Channel’s continued growth as the
premier multi-media destination for outdoor enthusiasts.
The senior management team is rounded out by
hand-picked, seasoned executives in affiliate sales,
advertising sales, legal and accounting/finance.
THE OUTDOOR CHANNEL
CORPORATE HEADQUARTERS:
1000 Chopper Circle
Denver, CO 80204
www.outdoorchannel.com
MEDIA CONTACT:
Nancy Zakhary
Brainerd Communicators, Inc.
(212) 986-6667
nancy@braincomm.com
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SPONSOR PACKAGES
TITLE SPONSOR | $100,000
• One 30 second commercial during each episode
• One show opening billboard with product integration
• Feature product video on website
• Sponsor logo on website with link to your URL
• Social media contest, promotions, and giveaways
• Two personal appearances by host of the show
• Product usage during show
COMMERCIAL SPONSOR | $75,000
• One 30 second commercial during each episode
• One show opening billboard with product integration in show
• Feature product video on website
• Sponsor logo on website with link to your URL
• Social media contest, promotions, and product giveaways
• Product usage during show
BILLBOARD SPONSOR | $50,000
• One 5 second billboard for show segment
• One closing credits appearance
• Feature product video on website
• Sponsor logo on website with link to your URL
• Social media contest, promotions, and giveaways
• Product usage during show
CLOSED CAPTION SPONSOR | $25,000
• Name of your company will be mentioned with “Closed Caption
brought to you by…”
• Logo will be featured in the beginning and in the end credits
• Closed captioning bumper 5-second commercial and
includes tagline
PRODUCT SPONSOR | CUSTOM
• Ask about a custom product sponsorship package
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@JONBAKERSGUIDE4ADVENTURETV
CONTACT US
907.230.7888
jbakguide@gmail.com
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