Inspires - Media Impact

Transcription

Inspires - Media Impact
Supplement to the Markets Rate Card, Supplement to the WELT Group Rate Card No. 94, valid as of 01/01/2016.
Travel
Inspires
The Travel Market of DIE WELT
and WELT AM SONNTAG
The Travel Market in DIE WELT and
The Travel Market appears in DIE WELT (Sat.)
and WELT AM SONNTAG. Ads with a solus
position are published in DIE WELT (Sat.) and
WELT AM SONNTAG Collective Edition
(WELT AM SONNTAG + WELT AM SONNTAG
Kompakt).
WELT AM SONNTAG
As the market leader among the national quality newspapers1
DIE WELT and WELT AM SONNTAG offer you distinguished premium
environments: the weekly Travel Market on the weekend and many
attractive special publications. Take your message directly to an
especially high-income target group that likes to travel.
Check in with us!
1
S+H-Medienstatistik, 1-6/2015, Net Ad Pages;
Cf. to FAZ/FAS, SZ and DIE ZEIT.
Ads with Solus Position Travel
Placement
Travel Market
EditionsSaturday in DIE WELT and
Sunday in WELT AM SONNTAG Collective Edition
(WELT AM SONNTAG + WELT AM SONNTAG Kompakt)
Ad and print material deadline
Wednesday of previous week, 3 p.m.
Rates
B/w
Color
Travel Ads1
Ads with solus position in the Travel sections
Fixed rates (additional partial-page ad formats upon request)
Corner ad XXS (184.9 mm x 150 mm)
6,550.00
1/4 page 12,400.00 17,500.00
1/2 page
24,700.00 34,000.00
1/1 page
49,300.00 67,000.00
Text passage ads
1-2 columns/10-100 mm, per text column mm
1
8,850.00
17.60
23.60
Spa administrations, domestic tourist offices, tourist associations, sanatoria, hotels, boarding houses, restaurants, holiday homes/apartments, travel agencies,
recreational and adventure parks, trade fairs and congresses.
When converting text columns into ad columns, use a conversion factor of 1.333. Text passage ads without conversion factor.
For conversion to the format of WELT AM SONNTAG Kompakt and all further information, see Rate Card No. 94 of the WELT Group, valid as of 01/01/2016.
All rates in euros plus VAT Scales of discount according to Markets Rate Card, Supplement to the WELT Group Rate Card No. 94, valid as of 01/01/2016.
Ads without Solus Position Travel
Placement
Travel Market
Editions
Saturday in DIE WELT and
Sunday in WELT AM SONNTAG
Ad and print material deadline
Tuesday 5 p.m.
Mm rates for Travel
Colour classified ads Mm Rate
Minimum format 10 mm
B/w
Rates
Color
11.60
15.60
Designed Ads for Travel1
1
Extra charge for colour
(yellow or red font)
11.60
37.50
Extra charge for colour 10–49 mm
pa administrations, domestic tourist offices, tourist associations, sanatoria, hotels, boarding houses, restaurants, holiday homes/apartments, travel agencies, recreational and
S
adventure parks, trade fairs and congresses.
All rates in euros plus VAT Scales of discount according to Markets Rate Card, Supplement to Rate Card No. 94 of the WELT Group, valid as of 01/01/2016.
Special Format Travel Tip
Overall size:
3 columns (139 mm)/150 mm
(incl. decorative frame)
Format of the ad:
118 mm/120 mm, 4c
Placement:
In the ad section
Publication date:
Combination of Saturday/Sunday
Ad and print material deadline:
Tuesday, 5 p.m.
Fixed rate:
€ 1,990.00
All rates plus VAT.
Special Format Module Ad
Format of the ad: 4 columns (186 mm)/100 mm,
4c
Placement:
In the ad section
Publication date:
Combination of Saturday/Sunday
Ad and print material deadline:
Tuesday, 5 p.m.
Fixed rate:
€ 1,870.00
ScHNee + SoNNeNTrAum
Das ganze Jahr Salzburgerland
Winterspass + Bergwellness · 06.01.-30.01.16 + 11.03.-03.04.16 · 7 Tg. HP ab € 499,– Pers.
Spaß im Schnee · 11.03.-03.04.16 · 4 Nächte HP inkl. 3 Tages Skipass ab € 373,– Pers.
Schnee + Sonnentraum · 11.03.-03.04.16 · 7 Tg. HP inkl. Skipass ab € 659,– Pers.
Frühlingsblüte · 14.05.– 02.07.16 · 7 Nächte HP ab € 360,– Pers.
Mehr Informationen erhalten Sie unter: Hotel Dax · A-5090 Lofer 250 · Salzburgerland · Österreich
Tel.+43 6588 8389 · Fax 8389-9 · office@hoteldax.at · www.hotel-lofer.at
Conditions:
The design of the module ad is created at our company; if not, it must follow the publisher‘s specifications.
Deviating contents will be invoiced at the mm rate for colour ads. Only for Travel clients.
All rates plus VAT.
Special Format Photo Ads
Formats and rates:
Fixed format 1:
1 column (45 mm)/50 mm € 470.00
Fixed format 2:
1 column (45 mm)/80 mm € 699.00
Fixed format 3: Fixed format 4:
2 column (92 mm)/25 mm € 470.00
2 column (92 mm)/40 mm € 699.00
Placement:
In the ad section
Publication date:
Combination of Saturday/Sunday
Ad and print material deadline:
Tuesday, 5 p.m.
Format: 2 columns (92 mm)/50 mm high
Conditions:
The photo ads require an illustration and a concrete offer. Deviating contents will be invoiced at the mm rate
for colour ads. Four colour. Only for holiday homes/apartments.
All rates plus VAT.
Special Format Classified Ads
Formats and rates:
4 lines or 1 cicero line and 2 lines
Each additional line
Company logo
Placement:
In the ad section
Publication date: Combination of Saturday/Sunday
Ad and print material deadline:
Tuesday, 5 p.m.
€63.65
€ 13.55
€ 13.55
Examples:
Example 1:
Example 2:
1 cicero line and 2 lines, logo,
2 additional lines
Rate: € 104.30
4 lines, logo, 1 additional line
Rate: € 90.75
Conditions:
Standardised fonts; 1 column, minimum size 4 lines per ads or 1 cicero line and 2 lines.
Continuous text without individual line breaks. Not bookable in Special Topics. No discounts possible.
All rates plus VAT.
Special Format Travel Highlight
• Fixed format at preferential rate
• Free design
1
Fixed format: 2 columns (92 mm)/100 mm
Placement:
In the ad section
Publication date1:
Combination of Saturday/Sunday
Ad and print material deadline:
Tuesday, 5 p.m.
Clients:
For travel clients/tourism
Fixed rate:
€ 1,200.00
The publisher reserves the right to postpone within 3 weeks.
All rates plus VAT.
Special Format Travel Exclusive
• Mini-advertorial
• Design by our special topic editorial department
Overall size: 1/4 page: 4 columns (186 mm)/264 mm
incl. one corner ad: 92 mm/132 mm
or one strip ad: 185 mm/70 mm
Placement: In the ad section
Publication date:
Combination of Saturday/Sunday
Ad and print material deadline:
Wednesday, 2 weeks before publication
Fixed rate:
€ 5,000.00
All rates plus VAT.
Special Format Advertorial
Formats and rates: 1/4 page:
1/2 page:
1/1 page:
4 columns (186 mm)/264 mm
€ 7,700.00
8 columns (374 mm)/264 mm € 15,300.00
8 columns (374 mm)/528 mm € 30,500.00
Placement:
In the ad section
Publication date: Combination of Saturday/Sunday
Ad and print material deadline:
Wednesday, 2 weeks before publication
Conditions:
Not in connection with collective advertising.
No splitting of an ad. One presenter per ad.
All rates plus VAT.
Sample format: 1/1 Page
Special Format
Travel Recommendation
Overall size:
1/1 page: 8 columns (374 mm)/528 mm
incl. 1/4 page corner ad:
4 columns (186 mm)/264 mm or
strip ad: 8 columns (374 mm)/132 mm
Placement:
In the ad section
Publication date:
Combination of Saturday/Sunday
Ad and print material deadline:
Wednesday, 3 weeks before publication
Fixed rate:
€ 15,300.00
Conditions:
Not in connection with collective advertising.
No splitting of the ad. One presenter per ad.
All rates plus VAT.
Special Format Catalogue Ads
Fixed format: Overall field size: 92 mm/50 mm high
Print height for catalogue:
approx. 35 mm wide, 50 mm high
Text: max. 6 lines
Placement:
Special publication of catalogue
Publication date:
You can find the Topic Schedule on the
following pages.
Ad and print material deadline:
Tuesday, 5 p.m.
Fixed rate:
€ 750.00
You receive the addresses via email. The publisher covers the costs for the service
and you are responsible for sending out the catalogue.
Conditions:
Ad format for marketing of catalogues. Offer advertising is not possible.
All rates plus VAT.
Special Format Exclusive Hotels
Fixed format: 1 column (45 mm)/80 mm
Placement:
In the ad section
Publication date:
Combination of Saturday/Sunday
Ad and print material deadline:
Tuesday, 5 p.m.
Fixed rate:
€ 485.00
Conditions:
Only for hotels.
All rates plus VAT.
2016 Travel Topics
Dates
Topics
JANUARY
02./03.01.
09./10.01.
16./17.01.
23./24.01.
30./31.01.
Sylt
CMT Stuttgart
Black Forest (in the topic of CMT Stuttgart)
Mecklenburg-Western Pomerania: Healthy Winter Air
Sylt
Black Forest: Winter Holiday
Current Travel Catalogues Holiday in Austria
Wellness Sylt Timmendorfer Strand Niendorf Ad deadline
22.12.15
18.12.15
18.12.15
04.01.16
04.01.16
08.01.16
11.01.16
11.01.16
08.01.16 20.01.16
25.01.16
FebruarY
06./07.02.
13./14.02.
27./28.02.
Days in the North Black Forest: Tradition & Customs
Current Travel Catalogues Mecklenburg-Western Pomerania: Wellness Holiday
Schleswig-Holstein
Wellness
Sylt Holiday Tips at Easter
Sylt
Timmendorfer Strand Niendorf
01.02.16
29.01.16
01.02.16
08.02.16
08.02.16
29.01.16
03.02.16
22.02.16
17.02.16
22.02.16
March
05./06.03.
12./13.03.
19./20.03.
26./27.03.
Current Travel Catalogues Black Forest: Experiencing Nature
Schleswig-Holstein
Mecklenburg-Western Pomerania: Soaking Up the Spring Sun
Sylt
Timmendorfer Strand Niendorf Holiday in Austria
Sylt
29.02.16
26.02.16
29.02.16
07.03.16
02.03.16
14.03.16
14.03.16
16.03.16
Dates
Topics
Ad deadline
APRIL
02./03.04.
09./10.04.
16./17.04.
23./24.04.
Black Forest: Spring
Current Travel Catalogues
Mecklenburg-Western Pomerania: Active Holiday in Spring
Sylt
Schleswig-Holstein
Holiday Tips for Ascension Day and Whitsun
Sylt
Mecklenburg-Western Pomerania: Focus on Summer
South Tirol 25.03.16
28.03.16
04.04.16
30.03.16
11.04.16
11.04.16
15.04.16
18.04.16
18.04.16
MAY
30.4./01.05.
07./08.05.
14./15.05.
21./22.05.
Timmendorfer Strand Niendorf
Black Forest: Wine & Hiking Last Minute Holiday Trips for Ascension Day and Whitsun
Sylt
Schleswig-Holstein
Mecklenburg-Western Pomerania: Last Minute Trips to Mecklenburg-Western Pomerania
Sylt
25.04.16
22.04.16
03.05.16
27.04.16
02.05.16
09.05.16
JUNE
04./05.06.
11./12.06.
18./19.06.
25./26.06.
Black Forest: Hiking 27.05.16
Sylt
25.05.16
Mecklenburg-Western Pomerania: Holiday for the Entire Family 06.06.16
Timmendorfer Strand Niendorf 13.06.16
Sylt
08.06.16
Last Minute Holiday Offers
20.06.16
JULY
02./03.07.
09./10.07.
16./17.07.
30./31.07.
Black Forest: Summer
Sylt
Mecklenburg-Western Pomerania: Spontaneously on Holiday! Sylt
Sylt
Black Forest: Last Minute Trips to the Black Forest
11.05.16
24.06.16
22.06.16
04.07.16
06.07.16
20.07.16
22.07.16
Dates
Topics
AUGUST
06./07.08.
13./14.08.
27./28.08.
Timmendorfer Strand Niendorf Mecklenburg-Western Pomerania: Wellbeing Holiday in Late Summer
Sylt
Days in the North
Sylt
01.08.16
08.08.16
Black Forest: Autumn Holiday
Sylt
Mecklenburg-Western Pomerania: Connoisseurs Travel Now!
Schleswig-Holstein
Wellness Sylt
26.08.16
31.08.16
05.09.16
05.09.16
02.09.16
14.09.16
SEPTEMBER
03./04.09.
10./11.09.
17./18.09.
24./25.09.
OCTOBER
01./02.10.
08./09.10.
15./16.10.
22./23.10.
NOVEMBER
05./06.11.
12./13.11.
19./20.11.
26./27.11.
Ad deadline
03.08.16
22.08.16
17.08.16
Black Forest: Wine & Hiking 23.09.16
Mecklenburg-Western Pomerania: Offers in the Golden Autumn 30.09.16
Sylt 28.09.16
Plan Your Next Holiday Now
10.10.16
New Year‘s Eve in Switzerland
05.10.16
Wellness
30.09.16
Timmendorfer Strand Niendorf
17.10.16
Sylt
12.10.16
Sylt
Black Forest: Winter Holiday
Current Travel Catalogues Holiday Tips for Christmas and New Year’s Eve
Sylt
Schleswig-Holstein 26.10.16
28.10.16
31.10.16
04.11.16
09.11.16
21.11.16
Dates
Topics
DECEMBER
03./04.12.
17./18.12.
24./25.12.
Sylt
Current Travel Catalogues Black Forest: Winter Holiday Sylt
Beautiful Travel Destinations in 2017
Ad deadline
23.11.16
28.11.16
25.11.16
07.12.16
19.12.16
Every weekend in the Travel Market: Medically Supervised Sanatoria
and Clinics – Topic Schedule upon request.
Every first Tuesday in the month: Meeting and Experiencing
(in DIE WELT) – Rate card upon request.
We reserve the right to make changes.
Online Placements WELT TIP and
Cross-Media Advertorial
ok If you bo
5 TIPS, IP the 6th T
e
e
fr
is
!
of charge
WELT TIP SMALL
Running time:
1-2 weeks
Placement:
ravel Channel or Regio Channel
T
Rotation on article level
Service:
25,000 ad impressions (Als)
Rate1:
€ 925.00 including creative costs
TRAVEL WORLDS - Cross-Media Advertorial
Running time:
1 week
Placement:
rint: WELT + WELT AM SONNTAG
P
Online: DIE WELT Online
Service:
Print: Advertorial of 4 columns/250 mm
Online: 200,000 Als
ROS incl. teasing by Medium Rectangle
and Skyscraper
(Navigation entry ON TOP)
Rate1:
€ 10,000.00 including creative costs
All rates plus VAT. No further discounts possible.
1
For additional information, as well as rates for more extensive services, see mediapilot.de/welt/maerkte.
+
General Publisher Specifications
Type area
Width
374.5 mm
Height
528.0 mm
Column width in the ad section
1 column
45.0 mm
2 columns 92.0 mm
3 columns
139.0 mm
4 columns
186.0 mm
5 columns
233.0 mm
6 columns
280.0 mm
7 columns
327.0 mm
8 columns
374.0 mm
Printing process (coldset) web offset, ISO 12647-3:2005
Base font
Positive
6 point
Negative
Starting at 8.75 point
Resolution Profile
Data transmission
The electronic transmission of print materials occurs via the Internet:
https://motiveingang.axelspringer.de.
Submission per email of ISDN is also possible in exceptional cases.
We request that you contact us to set up the transfer account before
the start of regular operations.
File format – EPS or PDF files
PDF files (PDF/X-3:2002)
In general, we do not use any open formats. When creating the EPS file,
the picture data (no JPEG or DCS) must be integrated. This data must
correspond with the technical specifications of the respectively valid
Rate Card. The EPS file must be set up in the original size of the ad.
PDF files can be processed up to version 1.3.
Contact You can reach the ad artwork desk on business days from 9 a.m.
to 6 p.m.
Telephone +49 (0) 30/25 91-7 30 03
Fax
+49 (0) 30/25 91-7 29 77
Semi-bold
Photos
250 dpi
Line
Max. 1,270 dpi
ISO Newspaper 26V4
General Terms and Conditions
Our General Terms and Conditions for Newspapers and the additional
Terms and Conditions for the respective titles apply to the execution of
ad orders. You can find our complete General Terms and Conditions at
mediapilot.de/agb.
Your Contact Persons
At the Publisher
In Your Region
Ad Consulting
Aileen Scholltze
Tel.: +49 (0) 30/25 91-7 32 13
Fax: +49 (0) 30/25 91-3 32 13
Email: aileen.scholltze@axelspringer.de
Schleswig-Holstein, Hamburg, Austria
Erwin Bachler
Tel.: +49 (0) 40/3 47-2 73 42
Fax: +49 (0) 40/3 47-2 85 42
Email: erwin.bachler@axelspringer.de
Ad Booking
Tel.: + 49 (0) 30/25 91-7 42 22
Fax: + 49 (0) 30/25 91-3 58 17
Email: welt-anzeigenservice@axelspringer.de
Sylt
L.A.CH. Schulz GmbH
Herbert Weise
Tel.: +49 (0) 40/36 98 04-0
Fax: +49 (0) 40/36 98 04-44
Email: info@lachschulz.de
Address of Publisher
Axel-Springer SE
Axel-Springer-Str. 65
10888 Berlin
Spain
Publisher Representative
Sylvia Löck
Calle Can Puigdorfila 8, izq.
07001 Palma de Mallorca
Islas Baleares
Tel.: +34 971 22 92 97
Fax: +34 971 22 87 23
Email: sylvia.loeck@axelspringer.de
Mecklenburg-Western Pomerania
Publisher’s Representative
Stefanie Baltruschat
Tel.: +49 (0) 40/70 70 89-0
Fax: +49 (0) 40/70 70 89-70
Email: info@buero-baltruschat.de
Berlin, Brandenburg, Saxony-Anhalt, Thuringia and Saxony
Contact through your contact persons
at the publisher
Baden-Württemberg
Publisher and Marketing Service
Jörg Bachmann
Tel.: +49 (0)7 11/24 89 22-60
Fax: +49 (0)7 11/24 89 22-61
Email: joerg.bachmann@axelspringer.de
Bavaria
Publisher and Marketing Service
Toni Brugger
Tel.: +49 (0) 89/53 07 44-0
Fax: +49 (0) 89/53 07 44-20
Email: info@brugger-medien.de
Lower Saxony, Bremen, North Rhine-Westphalia, Hesse, Rhineland-Palatinate, Saarland
mediawerbungkoepp
Heino Köpp
Tel.: +49 (0) 41 31/2 66 67-0
Fax: +49 (0) 41 31/2 66 67-10
Email: info@mw-koepp.de