Michael strahan - M. Shanken Communications, Inc.

Transcription

Michael strahan - M. Shanken Communications, Inc.
the good life magazine for men
world travel
bucket list
Muscle cars
are back
Michael
strahan
the king of new york
76
cigars
rated
www.cigaraficionado.com
the woMen
of pro golf
holiday
gift guide
Profile of Our Readers
Total Audience: 379,000
gender / Marital Status
Men
81%
Women
19%
Married
71%
Age
21+
100%
25-54
63%
35-64
72%
Median Age
51
HHI & Assets
Median HHI
$154,326
Median Value of Financial
Accounts + Real Estate $953,212
Own Principal Residence
91%
Own or Lease 2+ Vehicles
84%
Education & Occupation
College Degree+
71%
Top Mgmt/Chief Officer/Professional
64%
Passions, Hobbies & InterestsINdex
Have Wine Cellar or Fridge 253
Drinks 6+ Distilled Spirits Per Week
234
$5K+ on Leisure/Entertainment 214
$15K+ on Watches/Jewelry 363
Plays Golf 24+ Times Per Year 222
Spends $50K+ on Travel
230
Spends $5K+ on Watches
411
Drives Luxury Vehicle
459
2014 Ipsos Affluent Survey USA, HHI $100,000+
MRI Fall 2014 Survey
Total Audience
Readers Per Copy
1,814,000
7.58
Gender / Marital Status
Male
77%
Female
23%
Married
56%
Age
21+
97%
25-54
67%
35-64
60%
Median Age
45
Household Income
Median HHI
$101,998
HHI $150K+
24%
Average Respondent Income
$78,519
Property & Real estate
Owns Home
72%
Owns Home $200K+
45%
Education & Occupation
Attended College+
73%
College Degree+
45%
Fin/Acct/Eng/Gen Mgmt
44%
Source: 2014 Gfk MRI Fall
With sales
of more than
50 million
albums and
the hit shoW
“the Voice”
to his credit,
usher’s star is
shining brighter
than eVer
WONDERS
of the world
By Marshall fine
portraits By JiM Wright
Cigar Aficionado’s annual travel polls choose a bucket list of
places and destinations that are must-sees for every traveler
styling by gali barraza
grooming by cole patterson
produced by syncproductions
suit and shoes by calVin klein
shirt by alexandre plakhoV
By larry olmsted
The “Lost City of the Incas” dazzles with its
remote location, the sophistication of its
architecture and the ongoing mystery about
why it was built, what it was used for and
why it was abandoned 100 years after.
Huber/SIme/eSToCk PHoTo
photo credit tk
Usher
photo credit tk
the rise of
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HHHH
a SURPRISE HIT
Pawn
STaRS
TOP
TEN
TIME
“Pawn Stars,” the most popular show ever to
air on The History Channel, has turned a family
business into a gold mine. By Mervyn rothstein
OF
T
From classic designs to useFul complications,
A+E NEtworks / JoEy L
this year’s standout watches deliver
perFormance and style at a range oF prices
Piaget Altiplano 900P
©2014
By Laurie KahLe
he man behind the glass counter is bald, bold and sturdy,
wearing a black polo shirt with the words “World Famous
Gold and Silver Pawn Shop Las Vegas” imprinted in white
just beside his heart. Two long, parallel rows of glass cases
rooted to the floor define the scene, each filled with what seems like
mile after mile of glittering gold and silver jewelry or rare and shining
coins. Wooden ceiling fans hang in line above, unmoving, their glass
light fixtures illuminating the long and narrow room. Artwork of wildly
different designs hangs on the walls, from paintings of Elvis and John
Lennon to an etching by Rembrandt.
Two men carrying TV cameras stand ready to begin filming for an
audience that is counted in the millions. The center aisle, usually filled
with customers, has been emptied save for several extras—actual shoppers
—supplied for background ambiance. The word is given to begin, the
cameras roll, and someone with something to sell walks quickly toward
the man in black. “How’s it going, man?” says Rick Harrison, the man
behind the counter. What does the visitor have for him today?
The seller takes out a tiny, dark shoe and a small, dirty white glove,
one finger missing. They belonged, he claims, to Mrs. Tom Thumb, the
wife of the roughly three-foot-tall little person who achieved international fame in the mid-19th century with circus magnate P.T. Barnum.
Harrison, in trademark fashion, provides a brief Barnum history—
noting that if there was something Barnum “could make money off of,
ethically or unethically, he did.” He offers some facts about Tom Thumb,
including that he worked for Barnum at age 5 and that he was 3 feet, 4
inches tall and about 70 pounds when he died. He asks the seller a key
question: Is there any proof that the items are what they are? “Do you
have any paperwork at all?”
The show “Pawn Stars” has become a runaway hit for The History
Channel. Stepping out in Las Vegas are show stars Rick Harrison, fan
favorite Austin “Chumlee” Russell, Corey “Big Hoss” Harrison and
Richard Harrison, fondly known to viewers as “The Old Man.”
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Matt Booth, who got his start making chunky,
eye-grabbing jewelry in this Los Angeles
studio, is the owner of Room101 cigars, a line
of edgy, high-scoring Honduran smokes.
O
Yachts
W
hen is a yacht a yacht, and when is
a yacht not? Depends on whom
you ask. Was Tony Soprano’s boat
Stugots a yacht? According to Jared Neff of Neff
Yacht Sales, the fictitious Stugots is a 55-foot Ocean
Yacht. She actually has the length—50 feet is yacht
minimum—though her hull was popped from a
fiberglass mold, and not a custom job welded of steel
or aluminum. But in the end the boat is whatever
Soprano wants to call her.
Steve Jobs died before finishing his custombuilt yacht Venus, but she’s molded in his image.
The $140 million, 256-foot-long ship’s aluminum
hull has a bow with the smoothly curved corners
of an iPhone or an iPod or an iMac. It’s not just
skin deep, either: her navigation and controls
are powered by seven iMacs.
Until a few months ago, the longest, hottest yacht to ever ply the oceans was Russian
Roman Abramovich’s $1 billion, 533-foot
Eclipse, which includes two swimming pools,
A CigAr BrAnd
Blossoms
unit would just stay on the base and drink. What I saw there made a huge impression on me. What better inspiration than these figures from Japan?”
While his jewelry is made in a small foundry down a film noire-ish hall on
the other side of the same building, his cigars are made in Honduras at the
Camacho factory and distributed by Davidoff of Geneva in Pinellas Park, Florida.
Unlike Davidoff or Camacho cigars, Room101 adopts an unmistakenly Japanese
motif in its packaging: Sheer. Clean. Mysterious.
Booth’s office space looks like something from an old detective movie. The
hallways still have the original flooring, the ceilings are high and the large
windows offer extraordinary views of other old buildings in the neighborhood.
one disco, a miniature submarine (maximum diving
depth: 150 feet), a huge master bedroom lined with
armor plating and bullet-proof glass, a missile-defense
system and a pair of helipads and hangars with helicopters inside. One belongs to the owner, the second
to whomever needs it.
Eclipse lost the No. 1 position to Azzam, the
590-footer reportedly bought by Sheikh Khalifa bin
Zayed al-Nayan, the President of the United Arab
Emirates and Emir of Abu Dhabi, for more than $600
million. She’s armed with drone missiles and swimming pools, and has a luxurious, early nineteenth
century Empire decor.
The mark for third longest goes to the 482-foot
Prince Abdulaziz—owned by the king of Saudi Arabia—
which held the record for 22 years. No. 4 is the modestly
priced $200 million Rising Sun, 454 feet long.
For no good reason, let’s compare them with
ships from today’s U.S. Navy. The $605 million Azzam
is 590 feet long, while a $1 billion Ticonderoga Class
cruiser measures 567 feet; Eclipse measures 533 feet
The notion of riding the ocean waves for pleasure has never
been bigger business, and—between discos, swimming pools,
helipads and defense systems—owners never run out of
ways to trick out their vessels by Phil Scott
photo credit tk
ph oto Gra p h s By dav e l au r i ds e n
photo credit tk
Matt Booth’s young and nonconforMist
rooM101 Brand has Been eMBraced By
cigar sMokers By G r eGo ry M ot to l a
The 86-foot Domino, from the
Riva range of the Ferretti Group,
includes among its staterooms
with ensuite bathrooms a
master and a VIP cabin, as well
as a slew of other amenities.
hot
ne of the last things you’ll find going down Broadway in
downtown Los Angeles is an actual Broadway show.
From Third to Ninth Streets, Broadway is home to the
country’s largest collection of aging, ornate prewar
movie palaces and theaters. The exteriors bloom with architectural flourishes
and golden-age glamour, but most are nothing more than defunct temples of
nostalgia as they loom over what is now L.A.’s jewelry district.
Atop one of these old, movie-less theaters—the old State Theater to be
exact—is the office of a toiling former Marine named Matt Booth who makes
jewelry and cigars. He’s the creator of a fashion-forward line of heavy silver
jewelry called Room101 (after Orwell’s 1984) and the father of a cigar brand
with the same name. Both the jewelry and the cigars are cast from Booth’s experiences overseas while deployed in Japan and are influenced by Japan’s iconic and
mythological imagery.
“When I was deployed in Japan, I certainly did my fair share of drinking,” says
Booth, as he sits in an office chair nine stories over Broadway. “But I also experienced such strong images with such strong meaning. The majority of the guys in my
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LUXURY
With high-line brands launching sport utes and crossovers
and the automobile mainstream moving up with spiffier output,
the deluxe market is getting more crowded and hard to define By Paul a. EisEnstEin
E
ven as a new Cold War looms, the old compound on
the outskirts of Leipzig, Germany is a reminder of the
once-ominous divide between East and West. The
sprawling old Russian military base, part of the former
German Democratic Republic, had housed some
fearsome weapons before being abandoned following the collapse of
the Soviet Union. Today, though, the fortified concrete bunkers,
pillboxes and weapons nests have found a new, more peaceful purpose
as obstacles in an off-road training course. A procession of new Porsche
Macan sport-utility vehicles has been set loose, the drivers veering off
onto rutted dirt paths that let them attack the old base the way NATO
Beating the
troops could only have dreamt of in the days when a shooting war
seemed a distinct possibility.
Porsche created the course soon after opening its new assembly plant
in Leipzig a few years back. It needed to prove to potential buyers that a
company known for making some of the world’s most exclusive sports cars
could inject a bit of that high-performance DNA into an SUV. It seemed
quite a leap at the time but that initial off-roader, the Cayenne, is now the
German maker’s single-largest seller. And close behind is the equally
controversial Panamera, a four-door sports car that has also been rolling
out of the Leipzig plant—which just underwent a $685 million update to
handle the anticipated demand for the new Macan.
Betting on professional
basketball may be
daunting for most,
but these canny
handicappers have made
a living from shrewd
insights in the NBA
By Michael Kaplan
illustrations By ed FotheringhaM
S
Ferrari FF, with four seats,
four-wheel drive and a rear end
reminiscent of a wagon, steps
away from the brand’s pure
sports car roots into crossover
realm that is attracting much of
the luxury market.
NBA
pend time around sports bettors and you inevitably hear them
gripe and brag over every competitive outcome you can imagine. Guys rail against the road conditions of NASCAR or Tiger
performing better or worse that he should. Or they sing the glories of
getting in gear with an obscure division of the NCAA or spotting a glitch
in the NFL team that everybody else seems to think is infallible.
What you rarely hear, though, is chatter about the NBA. Serious
sports bettors tend not to wager on it. “It’s too hard to beat,” says a
respected gambler. “Everything is totally fluid. It’s not like the NFL,
where there’s only one game a week and you can read into what happens. And it’s not like college basketball, where losing teams tend to
keep losing. In the NBA, a team gets creamed one night by, say, the
Heat. Then they play the next night, and beat the Heat. There doesn’t
seem to be a lot of rhyme or reason to what happens. It’s too much
work and too much aggravation.”
Maybe that is true for some, but it’s definitely not the case for
all. This becomes apparent when I wash up on the shores of E.R.
Island—okay, the metaphorical shores. It’s actually the home of
Erin Rynning, situated on a rustic stretch in the Las Vegas suburb
of Summerlin, behind the security gates of a nice housing development.
Rynning is famous for being the second most successful NBA sports bettor
out there. Number one is a guy by the name of Bob Voulgaris but he’s holed
up somewhere between Beverly Hills and Vancouver. Word comes from a
mutual friend that Voulgaris is taking no calls from the media these days. He
works from a strong computer system that models games and divines scores.
He initially made a killing by beating the halftime lines put out by bookies.
Once those inefficiencies got fixed, Voulgaris turned to hammering the fullgame spreads and money lines and totals.
Nevertheless, for Rynning, being number-two ain’t so bad. Living
on his theoretical island, sitting at a table in his tidy kitchen, laid-back
and post-preppy looking, Rynning is as happy a guy as you’ll find splashing around money for a living. He’s understood NBA basketball for as
long as he can remember, never needed to have a square job, and always
knew that he would eventually end up in Las Vegas. In his Spartan,
two-story home, situated behind a security gate, Rynning maintains a
low-tech operation. He does his handicapping with pen and paper,
working mostly on gut and instinct rather than following the mandates
of software.
It’s an old-fashioned way that has long worked like a charm.
For him, he insists, beating the NBA has never been the
big chore that it is for others. “I began handicapping
right from the start, back when I was 12 years old,” says
Rynning, who grew up in Wisconsin.
“During ninth grade,
my father’s friends would
call and ask me who to bet
on. I’ve never met anyone with better opinions
than me. That’s why I avoid the sports books”—
where distracting conversations about lines and odds
are inevitable—“and don’t discuss the games with other
bettors. When I first moved here, 10 years ago, I thought it would be great
to take in information from all the handicapping shows on the radio. I
did, and 2003 was the only losing year I’ve ever had. Now I just stick with
my own opinions and things work out fine.”
photo credit tk
THE NEW FACE OF
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According to the Fall 2014 MRI Study,
Cigar Aficionado has the highest household income
over all competitive men’s magazines.
Median HHI
1. Cigar Aficionado
$101,998
2. Golf Magazine
$95,821
3. Golf Digest
$95,015
4. Fortune
$92,597
5. Forbes
$87,813
6. Men’s Health
$82,245
7. Men’s Journal
$81,557
8. Men’s Fitness
$74,600
9. GQ (Gentlemen’s Quarterly)
$70,627
10. Esquire
$65,916
MRI Spring 2014, All Adults
extend your reach
CIGAR AFICIONADO extends your reach by providing a unique
audience of readers, with minimal duplication compared to other
upscale, lifestyle, business and general interest magazines.
% Duplication of
CIGAR AFICIONADO
Readers that also read
The Wall Street Journal
12.9%
GQ
11.1%
Esquire
10.8%
Golf Digest
10.7%
Men's Journal
9.3%
Architectural Digest
9.2%
Forbes
9.1%
Vanity Fair
9.1%
Fortune
8.1%
The New Yorker
5.8%
Source: 2014 Ipsos Affluent Survey, USA, $100K+ HHI
a sampling of our luxury advertisers
AUTOMOTIVE
911 Carrera Cabriolet
Acura
Camaro
Cayman
Chevrolet Impala
Chrysler SRT
Corvette
Ford Edge
Ford Fusion
Hyundai
Jeep
Lexus
Maserati
Mercedes-Benz
Porsche 911
Nissan
WATCHES & FASHION
Ball Watch
Bertucci
Breitling
Bremont
Bulova
Cartier
Carl F. Bucherer
Chanel
Charles Tyrwhitt
Cuervo y Sobrinos
Graham
Hublot
Jaquet Droz
Louis Vuitton
Maurice LaCroix
Oris
Panerai
Seiko
Tag Heuer
Ulysse Nardin
Van Cleef & Arpels
Westime
CIGAR ACCESSORIES
Andre Garcia
Blazer Lighter
Burn
Casa Magna
Colibri Lighters
Daniel Marshall
Humidipak
Humidordiscount
Liebherr-Hausgeräte
Lighters Direct
Lotus Lighters
Rabbit Air
Ventura Cigar Company
Xikar
eLECTRONICS/
appliances
Fujifilm
Harman
Illycaffé Espresso
Resort/travel
Casa de Campo
Casa Vieja
Dominican Republic Tourism
Kohler
Mexico Tourism Board
Mirage
Nizuc
Palazzo
Pikewood
Seminole Hard Rock Hotel & Casino
The Resort at Paws Up
The Wellesley
Venetian Hotels & Casino
RESORT/TRAVEL
Bellagio
Casa De Campo
Dominican Republic
Foxwoods
Golf Club at Devils Tower
Mexico Tourism Board
Mirage
Palazzo
The Resort at Paws Up
Venetian Hotel & Casino
Visit St. Petersburg
Spirits
1800 Tequila
Absolut
Appleton Rum
Ardbeg
Bacardi
Balvenie
Belvedere
Bombay Sapphire
Botran Rum
Bowmore
Bulleit Bourbon
Bushmills
Captain Morgan
Carpano Antica Formula
Cazadores
Chivas Regal
Ciroc Vodka
Crown Royal
Crystal Head Vodka
Dewars
Dobel Tequila
Don Julio
Drambuie
D’Usse
El Tesoro
George Dickel
Glenfiddich
Glenmorangie
Glenlivet
Grand Marnier
Grey Goose
Hendricks’s Gin
Hennessy
Jack Daniel’s
Jameson
Johnnie Walker Blue
Jose Cuervo
Ketel One
Maker’s Mark
Michter’s American Whisky
Milagro Tequila
Mount Gay Rum
Patrón Tequila
Rémy Martin
Ron Diplimatico Rum
Ron Matusalem
Rom Zacapa
Sambuca
Skyy Vodka
Smirnoff Vodka
Stoli
Talisker
Tanqueray Gin
The Glenlivet
Three Olives
Tullamore Dew
Ultimat
Wild Turkey
Woodford Reserve
Zafra Rum
Zaya Rum
2015 issue dates and deadlines
Cover Date
Space Close
Material Due
Subscriber
Mail Date
Newsstand
On-Sale Date
Jan/Feb 2015
Nov. 24, 2014
Nov. 28, 2014
Dec. 19, 2014
Jan. 13, 2015
March/April 2015
Jan. 13, 2015
Jan 16, 2015
Feb. 10, 2015
March 3, 2015
May/June 2015
March 3, 2015
March 6, 2015
March 31, 2015
April 21, 2015
July/August 2015
May 5, 2015
May 8, 2015
June 2, 2015
June 23, 2015
Sept/Oct 2015
July 7, 2015
July 10, 2015
August 4, 2015
August 25, 2015
Nov/Dec 2015
Sept. 8, 2015
Sept. 11, 2015
Oct. 6, 2015
Oct. 27, 2015
Jan/Feb 2016
Nov. 24, 2015
Nov. 27, 2015
Dec. 18, 2015
Jan. 12, 2016
production specifications
Printing
ADVERTISING SIZE SPECIFICATIONS
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WIDTH
DEPTH
Binding: Perfect Bound
Publication Trim Size
9.75"
11.875"
Publication Trim Size: 9.75" x 11.875"
Full Page Safety
9.5"
11.625"
Full Page Bleed 10"
12.125"
Full Page Non-Bleed
8.125"
10.5"
Spread Trim Size
19.5"
11.875"
Spread Safety
19.25"
11.625"
Spread Bleed
19.75"
12.125"
Spread Non-Bleed
16.25"
10.5"
2/3 Page Vertical Bleed
7"
12.125"
Delivery of Ad Material
2/3 Page Vertical Non-Bleed
6"
10.5"
Digital files uploaded to our ad portal
http://mshanken.SendMyAd.com
(uploading tutorial available on site)
1/2 Page Spread Bleed
19.75"
6"
1/2 Page Vertical Bleed
4.875"
12.125"
1/2 Vertical Non-Bleed
4"
10.5"
1/2 Page Horizontal Bleed
10"
6"
1/2 Page Horizontal Non-Bleed
8.125"
5"
For Further Information
1/3 Page Vertical Non-Bleed
3.625"
10.5"
Go to mshanken.com, or contact:
1/3 Page Vertical Bleed
3.75"
12.125"
Digital File Specifications
PDF/X-1a
n
PDF/X1a file (Only one ad per file)
n
Images must be CMYK or Grayscale TIFF or EPS
prepared for the SWOP3 color environment
n
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Advertising material will be retained for one year, unless
return is specifically requested. M. Shanken Communications
is not responsible for keeping material beyond one year.
Carolyn Plouffé
cplouffe@mshanken.com
tel: 212-481-8610 x365
SWOP® is a registered trademark of SWOP, Inc.