we`re all about you. - Colorado Springs Independent

WE’RE ALL ABOUT YOU.
We believe in creating true partnerships & meaningful relationships - helping you to succeed.
We’ll cut thru the cluttered media landscape by tweaking your media plan to most effectively target your customers.
Need help with ad concept and design? No problem. Want to do something that’s never been done before?
Just ask and we’ll deliver! Tired of less than stellar service? We believe excellent customer service in all areas is key.
We have fun at work, & we want you to have fun working with us.
In today’s competitive marketplace, you need a trusted brand that can deliver a highly targeted message to your
potential customers. We’ve developed our brand into many compelling products that allow you to make an impact.
Our team will help you identify & reach your customers in creative & effective ways!
Ready to reach more customers? Put us to work for you.
Call us at 719.577.4545 today.
719.577.4545 · F 719.577.4107 · csindy.com
235 S. Nevada Ave · Colorado Springs, CO 80903
TOP 10 REASONS
TO ADVERTISE IN THE INDEPENDENT
1. We are the largest locally owned newspaper
in El Paso county, with a circulation averaging
36,000 every Wednesday.
6. Our talented editorial staff has won more
than 150 regional & national awards with
stories that keep our readers engaged.
2. You can pick us up at more than 925 hightraffic locations in the Pikes Peak region and
surrounding areas.
7. With a seven-day shelf life, our readers refer
to the paper several times throughout the week
- ensuring multiple exposures for your ad.
3. Our 142,000 regular readers deliver the most
lucrative demographic: affluent, influential
& well-educated consumers - 85% of them
between the ages of 21-64.
8. Our outstanding art department offers free
professional advertising consultation & design creating ads that work for you.
4. We sponsor many non-profit organizations
and community events – donating time, money
& ad space.
5. We feature the Springs' largest & most
comprehensive arts & entertainment section,
and are very supportive of the local arts &
music scene.
9. Our experienced sales staff offers free
marketing and media consultation - working
with you to create a media plan that meets
your needs and grows your company’s
bottom line.
10. We are devoted to our community, to
the enrichment of our readers, and to the
prosperity of our advertisers.
Ready to reach more customers? Put us to work for you.
Call us at 719.577.4545 today.
719.577.4545 · F 719.577.4107 · csindy.com
235 S. Nevada Ave · Colorado Springs, CO 80903
WE GIVE
YOU MORE!
Of ALL local radio stations and publications - including EVERY
section of the weekday Gazette and the morning and mid-day network
news programs - the Independent reaches more people who...
• Are between 21-64 years old
• P lan to buy TVs, major appliances & furniture
• Plan to buy a $30,000+ vehicle
• Are luxury car owners
• Buy green/good for the environment
• Attend the opera, symphony & theatre
• Exercise at health clubs, ski & snowboard
• Frequent bars & clubs
• Are frequent wine drinkers
• Attend rock/pop concerts
• Go to movies and theme parks
• Are financial optimists
• Are in the military
Ready to reach more customers? Put us to work for you.
Call us at 719.577.4545 today.
Source: Media Audit Spring 2015
719.577.4545 · F 719.577.4107 · csindy.com
235 S. Nevada Ave · Colorado Springs, CO 80903
INDY AD PLANNER 2016-17
JANUARY-JUNE 2016
SIZE/COST
JULY-DECEMBER 2016
SIZE/COST
JANUARY-JUNE 2017
SIZE/COST
JAN 6
1/1
13
New
Year's
1/18
20 ReLeaf (i E OOC)
Martin
CS Philharmonic
Luther
King
27
JUL
6 Inclusion (i E)
7/4
13
4th of
July
20 27 Simplicity (i E OOC)
Theatreworks
JAN 4
1/1
11
New
Year's
1/16
18 ReLeaf (i E OOC)
Martin
CS Philharmonic
Luther
King
25
FEB3
FAC
2/9
Tues 10 Dish (i E OOC)
Fat
2/14
17
Theatreworks
Valentine's
Day
24
AUG 3
Best
10
of
Ballots
17
3-24
24 College Issue (E)
31 Fall Arts Preview (E)
FEB1FAC
2/8
Tues 8 Dish (i E OOC)
Fat
2/14
15
Theatreworks
Valentine's
Day
22
MAR 2
9 Summer Camp
16 Easter Worship 1
23 Easter Worship 2
CS Philharmonic
30 Insider (E OOC)
Theatreworks · FAC
SEP
7 Local Music Issue (E)
9/5
Theatreworks · FAC
Labor
Day
14 Dish (i E OOC)
CS Philharmonic
21
28 ReLeaf (i E OOC)
APR
6 Insider (i E OCC)
4/22
Day 13
Earth
20 Releaf (i E OCC)
27 Education (E)
Theatreworks
OCT 5
10/31
Halloween 12 Best of Part 1 (E)
FAC
19 Best of Part 2 (E)
Theatreworks
26
APR
5 Insider (i E OCC)
4/16
12
Easter
4/22
Earth Day 19 Releaf (i E OCC)
26Education
Theatreworks
MAY4
5/5 Cinco
De Mayo 11 Craft Beer Week (i E)
5/8
Mom’s
Day
Summer Things (E)
5/30
Memorial
18
FAC
Day
25
NOV
2 Give (i E)
11/24
9
CS Philharmonic
Thanksgiving
16Education
23 Gift Guide 1
30
Theatreworks
MAY
3 Craft Beer Week (i E)
5/5 Cinco
De Mayo 10 Summer Things (E)
5/14
17
FAC
Mom’s
Day
5/29
Memorial
24
Day
31
JUN 1
6/19
Father's
8 Open for Business (A)
Day
15
22
29
DEC7FAC
12/25
14 Holiday Worship
Christmas
12/31
Last Min Gift Guide
New Years
Eve
21 Holiday Worship
28
JUN
6/18
Father's
Day
3/17
Patrick's
St
Day
3/27
Easter
E = Editorial Content · · P/O = Pull-out · i = INSERT · OOC = Outside of Contract · Playbills
MAR1
8 Summer Camp
15 Easter Worship 1
22 Easter Worship 2
CS Philharmonic
29 Insider (E OOC)
Theatreworks · FAC
3/17
Patrick's
St
Day
7
14 Open for Business (A)
21
28
WEDNESDAY PUBLICATION DATES*
I agree to run on the above scheduled dates. I understand that changes to this schedule must be made 7 days in advance, by the Thursday prior to publication. Per my advertising agreement, I must fulfill the number of insertions
by the specified date, meaning that if I cancel one insertion, I must select another date to fulfill that insertion.
CLIENT SIGNATURE________________________________________________________ DATE______________________ *Contact your ad rep to confirm publication dates of special sections.
ZIP
CODE
INDY
READERS
BY
ZIP CODE
Source:
The Media Audit 2015,
Crosstab
Zip Code Report
719.577.4545
F 719.577.4107 · csindy.com
235 S. Nevada Ave
Colorado Springs, CO 80903
% of people
in this zip code who
read the Indy
% of Indy
readers who live
in this zip code
80918
31.80%
11.56%
80903
48.10%
7.53%
80909
33.30%
7.51%
80917
31.70%
6.05%
80906
29.60%
5.35%
80923
27.30%
5.22%
80920
19.60%
5.21%
80919
28.30%
5.16%
80904
39.30%
4.52%
80911
13.80%
4.18%
80907
29.60%
4.11%
80910
21.40%
3.96%
80817
22.20%
3.84%
80915
29.00%
3.69%
80831
13.50%
3.52%
80905
30.40%
3.32%
80916
15.40%
3.30%
80922
17.90%
2.73%
80908
25.00%
2.45%
80132
13.50%
1.83%
80921
13.80%
1.44%
80925
5.90%
0.68%
80829
37.50%
0.59%
80808
18.20%
0.56%
80902
33.30%
0.56%
80926
50.00%
0.47%
80133
20.00%
0.37%
80951
20.00%
0.28%
100.00%
YOUR OPTIONS. YOUR CHOICE.
PRINT
DIGITAL
THE
INDEPENDENT
Reach an audience of
142,000 loyal readers --- a highly desirable
group of some of most educated, affluent
and influential people in the Springs.
Plus, your ads also appear in the digital
edition - featuring click-able ads that stay on
the web indefinitely!
SPECIALTY PUBLICATIONS
Target specific demographics in one of
our annual stand-alone publications: Indy
Insider – our glossy wrapped annual guide
to the city, Dish – our two dining guides
filled with recipes from local chefs, our three
MMJ magazines, & The Give Guide– our
year-end philanthropic campaign for local
nonprofits. Plus, we offer many editorial
driven special themed issues and event
guides throughout the year!
ARTS PROGRAMS
Reach an upscale, highly active audience
of music and theatre lovers in: four
Philharmonic season programs, seven
TheatreWorks season programs, & five Fine
Arts Center Theatre Company playbills.
...& MORE
ADVERTISING ON
CSINDY.COM /SOCIAL
PLATFORMS
Reach more than 75,000 unique visitors
each month with a total of 180,000 visits.
Get in the conversation! Like, comment,
share & get social on the Indy’s Facebook
and Twitter posts connecting you with our
extended online community.
EMAIL NEWSLETTERS
18,000 opt-in subscribers eagerly await
our Tuesday IndyBlast and our Thursday
FunBrief, full of news on upcoming issues
and special events plus weekly offers and
giveaways – from you!
CUSTOM PROMOTIONS
Utilize custom programs designed to help
you better target and build relationships
with our readers – including inserts, ticket
giveaways, contests, Indy sponsorship of
your events / fundraisers, involvement in our
events, and more!
SPECIAL PRICING
We created specials to maximize your reach
and stretch your dollar: coupons, local bar
& restaurant deals, double-sizes for your
grand openings & anniversaries, non-profit
rates, frequency discounts, free classified ads,
tourism rates, with many other value-added
specials throughout the year.
MOBILE
Want to reach people on the go? Put your
mobile banner in front of our 42,400 unique
monthly mobile users with 88,000 page
views at m.csindy.com. Our mobile visitors
are looking at movie times, restaurants,
breaking news and other community events.
MEDIA PLANNING ASSISTANCE
INDY MINUTE VIDEO
Our weekly video promotes local businesses
with a :30 on-site filming segment and
presenting sponsor billboards. The video is
included in the FunBrief, as well as posted
on our homepage. This is your chance to get
a mini-commercial filmed at your location.
Take advantage of custom print and web
advertising created for you by our talented
design professionals.
Let us help you cut thru the cluttered
media landscape by tweaking your current
media plan to most effectively target your
customers and buy your ideal media mix –
reaching more people and saving money!
FREE DESIGN SERVICE
Ready to reach more customers? Put us to work for you.
Call us at 719.577.4545 today.
719.577.4545 · F 719.577.4107 · csindy.com
235 S. Nevada Ave · Colorado Springs, CO 80903