brochure retail 2014

Transcription

brochure retail 2014
Writing at its finest.
Writing comfort
and design
Made in Heidelberg
LAMY 2000
LAMY scala
LAMY dialog 1 + 2
LAMY dialog 3
LAMY econ
LAMY studio
LAMY accent
LAMY pico
LAMY swift
LAMY twin pen + tri pen
LAMY 4pen
LAMY noto
LAMY logo
LAMY safari
LAMY AL-star
Lamy ink and refills
6
10
12
14
16
18
20
22
24
26
28
30
32
34
36
38
Innovative product ideas, realization
of concepts on the highest level of
quality and a design concept which
has won multiple awards: these are
the features through which Lamy has
set new standards in the development of writing instruments time and
time again since 1966.
This consistently high demand has
made the Lamy brand one of the
leading German designer brands
of international reputation in the
last 40 years. Today, Lamy writing
instruments bring joy to their owners
all over the world. Day after day.
Development and production are
located in Heidelberg, which the
family business of approx. 320 employees stands by even during times
of globalization.
This brochure is our invitation to you
to become more closely acquainted
with the world of the Lamy writing
instruments. Perhaps you too will
soon be among the people who
experience the design and writing
comfort made in Heidelberg.
Lamy – Design.
Made in Germany.
Lamy has won more international
design awards than any other writing
instrument brand. The innovative stylistic expression of all Lamy products
provides a clear and constant statement of faith in a modern approach.
Each design is developed consistently on the basis of the highest degree
of functionality.
To ensure that these high standards
are maintained, Lamy constantly
pursues technical innovations which
further increase the utility value of
Lamy products. At every stage of
manufacture, from development to
production, our employees apply
the greatest degree of care, helping
to uphold the standard of quality in
technology, material and processing,
which, along with product design,
has made the Lamy brand a byword
for writing instruments. We will therefore continue in future to attach great
importance to the quality statement
‘Made in Germany’ and at the same
time safeguard jobs in this country.
Design Prize of the Federal Republic
of Germany
This prize is regarded as the Oscar
among the design awards in Germany.
The LAMY noto won the prestigious
accolade in 2010 in the Product Design
category.
Lamy previously received this design
award in 1996 (LAMY spirit) and 2004
(LAMY pico).
red dot award
The red dot award is the internationally well-known design competition
organised by the Design Centre of
North Rhine-Westphalia. It is awarded
for products with outstanding design
quality. Lamy has already received this
red dot award five times. The last time
in 2013 for LAMY 2000 metal.
iF product design award
The Industrie Forum Design e. V. has
been holding the iF Award design
competition since 1954.
The competition is among the biggest
and most well known in the world.
Lamy has won numerous prizes in
the Product Design category – most
recently in the year 2012 for the
LAMY econ.
Good Design Award
For nearly 60 years the Good Design
Award has been presented annually
in Chicago for particularly innovative
and design-oriented products.
With nine Good Design Awards to
its credit Lamy is out in front among
the writing instrument brands.
6
multicolour pen
ballpoint pen
LAMY 2000
Writing instrument with cult status.
Functional – as piston fountain
pen, rollerball pen, ballpoint
pen, multicolour ballpoint pen
and mechanical pencil made of
fibreglass reinforced Macrolone
and stainless steel. Sensuous – as
ballpoint pen made of grenadilla
or yew wood with fittings in palladium finish.
Design: Gerd A. Müller
rollerball pen
fountain pen
8
mechanical pencil
rollerball pen
LAMY 2000 metal
The innovative classic.
Lamy presents the LAMY 2000
series with its various writing
systems in an all-stainless-steel
version with seamless surface,
partially hand finished.
Available as fountain pen with
piston mechanism, ballpoint pen,
rollerball pen and mechanical
pencil.
Design: Gerd A. Müller
ballpoint pen
fountain pen
10
LAMY scala
Design meets emotion. The
LAMY scala stands out through
its formal stringency yet features
emotional details. Made of stainless steel and with a perfect weight,
these pens provide an intense
writing experience.
Innovative details with outstanding
precision – such as the massive externally spring-loaded clip – put the
finishing touches to this high-quality
yet subtle series. Choose from the
fountain pen with polished steel nib,
the ballpoint pen with twist-action
mechanism and the mechanical
pencil. In stainless steel, matt black
finish with high-gloss, chromeplated detailing.
fountain pen
Design: Sieger
ballpoint pen
12
LAMY dialog 1
The LAMY dialog 1 shows just
how extraordinary a ballpoint pen
can look when one of the best
designers of our times gets to grips
with it. Developed and designed in
collaboration with Lamy by Richard
Sapper, the creator of classics like
the Tizio lamp, the Alessi espresso
machine and the IBM Thinkpad
laptop, it boasts a distinctive triangular shape with rounded edges.
Made completely from metal,
titanium coated.
Design: Richard Sapper
LAMY dialog 2
The LAMY dialog 2 capless ink
rollerball with innovative twistaction mechanism was designed
by Danish architect and designer
Knud Holscher and developed in
conjunction with Lamy, and features a timeless, formally rigorous
design combined with innovative
technology. Its ingenious rotating
mechanism sinks the clip before
writing, and rolls it out again once
you’ve finished.
Since the nib of its large-volume
refill extends and retracts, the
LAMY dialog 2 has no lid, and
yet writes precisely and smoothly
every time. Made completely from
metal, with a palladium finish.
Design: Knud Holscher
dialog 2
rollerball pen
dialog 1
ballpoint pen
14
LAMY dialog 3
On the LAMY dialog 3 both the
nib and the clip are retractable.
With its innovative twist-action
mechanism, this premium fountain
pen is the first of its kind. By turning
the barrel, the nib slides elegantly
out from inside the pen as the clip
recedes onto the body. When the
pen is turned to close, the retracted nib is protected from dirt and
drying out by a ball valve.
Available in elegant palladium
finish or high-quality matt lacquered finish.
palladium
Design: Franco Clivio
black
16
LAMY econ
At first sight the LAMY econ
demonstrates pure functionality
and cool high-tech aesthetic
appeal with its cylindrical, matt
sandblasted stainless-steel body.
But a closer look reveals that it is
not lacking original design details
that – even with all the formal restraint and practicality – lend it an
unmistakable product personality.
With a strikingly curved clip and
an innovative grip zone, which is
reminiscent of the controls on an
expensive hi-fi system, for instance.
Design: EOOS, Vienna
mechanical
pencil
ballpoint
pen
18
platinum grey
rollerball pen
steel brushed
fountain pen
imperialblue
ballpoint pen
LAMY studio
The LAMY studio elegantly
demonstrates just how close
design and art can come. It interprets the clip theme in a completely
new way, with stunning results
reminiscent of modern sculpture.
Metal writing instruments with propeller-shaped, shiny chrome metal
clip. Surfaces in stainless-steel
brush finish, matt black, imperialblue or matt anthracite lacquered,
or high-quality palladium finish.
Available as fountain pen, ballpoint pen, rollerball pen.
Design: Hannes Wettstein
black
fountain pen
palladium
fountain pen
20
LD
ballpoint pen
LAMY accent
The LAMY accent is the first
writing instrument to feature an
interchangeable grip section that
you can change according to your
mood. It comes in highly polished
black lacquer.
Available as a fountain pen, ballpoint, and ink rollerball pen.
Design: Phoenix Product Design
LD
rollerball pen
BY
fountain pen
22
chrome matt
black
imperialblue
chrome
LAMY pico
Innovative metal ballpoint pen with
a sophisticated press mechanism:
short in pocket format – long in
writing format.
Matt or high-gloss chromiumplated or with lacquer finish in matt
black, blue, red and white.
Design: Franco Clivio
white
red
24
imperialblue
black
LAMY swift
Innovative rollerball pen with
retractable clip. Writes fluently
and precisely with ball and ink –
and no cap! In anthracite, blue or
black lacquer finish or high-class
palladium finish.
Design: Wolfgang Fabian
palladium
anthracite
26
tri pen
brushed
tri pen st
black
LAMY twin pen
Ballpoint pen and mechanical
pencil in one single writing instrument. System selection by twist
mechanism. Surface selection
according to taste: stainless steel
in matt or brushed finish or black
lacquer finish.
LAMY tri pen
Three in one: Ballpoint pen/mechanical pencil/marker or ballpoint pen
blue + red/mechanical pencil.
System selection by twist mechanism. In matt stainless steel, matt
or brushed, or matt black lacquer
finish.
tri pen
st
twin pen
brushed
28
LAMY 4pen
Several writing systems in one
writing instrument:
Ballpoint pen black + blue + red
and mechanical pencil. System
identification by view
selection. Finition in high-quality
palladium or matt black. Can be
individualised by exchangeable
grip sections.
Design: Phoenix Product Design
palladium
black
30
silver / anthracite
silver / blue
black
LAMY noto
Multi-award-winning ballpoint pen
with triangular body and impressive clip. Plastic body in in black or
in matt colours with metallised tip
and metallised push-button.
Design: Naoto Fukasawa
silver / white
silver / black
32
rollerball pen
multicolour pen
LAMY logo
Push-button and clip in one!
Body made of stainless steel or
plastic in various attractive finishes
and colours. Available as fountain
pen, rollerball pen, ballpoint pen,
multi-colour ballpoint pen, mechanical pencil and 2-system pen.
bountain pen
ballpoint pen
34
white
fountain pen
vista
fountain pen
umbra
rollerball pen
LAMY safari
Robust, functional writing instrument made of sturdy ABS plastic.
With ergonomic grip section and
a self-sprung metal clip. Available
as fountain pen, rollerball pen,
ball- point pen and mechanical
pencil, in many attractive colours
or transparent.
Design: Wolfgang Fabian.
blue
fountain pen
blue
ballpoint pen
36
black purple
fountain pen
oceanblue
fountain pen
silver
rollerball point
LAMY AL-star
Robust yet elegant writing instrument made of high-tech in aluminium. With distinctive transparent grip
and spring-action metal clip.
Fountain pen, rollerball pen, ballpoint pen and mechanical pencil,
anodised in various colours.
Design: Wolfgang Fabian
graphite
ballpoint pen
graphite
fountain pen
38
Ink and refills
M 16 M 66 M 63
M 21 M 22 T 10
T 51
T 52 M 40 M 41 M 43 M 51 M 55 M 70
0,7 mm 0,5 mm
LAMY 2000
LAMY 2000 metal
•
fountain pen
ballpoint pen
•
•
•
rollerball pen
•
mechanical pencil
•
multi-colour ballpoint pen
LAMY scala
fountain pen
ballpoint pen
ballpoint pen
•
•
•
•
•
•
•
•
•
•
•
•
rollerball pen
fountain pen
ballpoint pen
•
•
rollerball pen
LAMY dialog 1
LAMY dialog 2
LAMY dialog 3
LAMY econ
•
•
•
•
mechanical pencil
LAMY studio
fountain pen
ballpoint pen
•
•
rollerball pen
LAMY accent
fountain pen
ballpoint pen
•
•
rollerball pen
LAMY pico
LAMY swift
LAMY twin pen
LAMY tri pen
LAMY 4pen
LAMY noto
LAMY logo
•
ballpoint pen
•
rollerball pen
multi-system pen
•
•
multi-system pen
•
•
multi-system pen
•
ballpoint pen
•
•
fountain pen
ballpoint pen
•
•
•
•
•
mechanical pencil
LAMY safari
multi-colour ballpoint pen
•
multi-system pen
•
fountain pen
ballpoint pen
•
•
•
•
•
•
•
•
•
rollerball pen
•
mechanical pencil
LAMY AL-star
fountain pen
ballpoint pen
rollerball pen
mechanical pencil
•
•
•
•
•
•
•
•
C. Josef Lamy GmbH
D-69111 Heidelberg
T: +49(0)6221-843-0
F: +49(0)6221-843-132
www.lamy.com
E-mail: info@lamy.de
P 829/13/GB
subject to change