rethink. revitalize. renew.

R E T H I N K . R E V I T A L I Z E . R E N E W.
UPTOWN WORTHINGTON UPTOWN WORTHINGTON
SIGNIFICANT FACTS AND DATA
Uptown Worthington
• Along Historic Philadelphia’s affluent Main Line
• Regional access - iconic location directly on US Routes 202,
29 and 30 and less than two miles from new Pennsylvania
Turnpike ramp (I-76)
• Projected 8 million visitors/year
• 733,750 Total Residential Trade Area with
$104,835 Average Household Income
• Daytime Population -- Drive Time
5 minutes: 53,956
10 minutes: 155,966
15 minutes: 337,666
• 150,000 cars pass site each day
• Affluent Market - $104,835 Average Household Income
• Six access points to site and more than $100 million in
infrastructure investments
• 1,655,000 SF Mixed Use Site
• 600,000 SF of Retail
• Wegman’s Opened July 2010
• Target Opened July 2010
• 365,000 SF Open Air Retail Center to Open in 3Q 2013
• 124,000 SF of Class A Office
• 753 Luxury Apartments
• 2 Hotels - 250 Rooms
• Green Development UPTOWN WORTHINGTON SIGNIFICANT FACTS AND DATA
Uptown Worthington
The New Direction of Open Air Retail
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Premier Retail Development in Philadelphia’s Legendary “Main Line”
Open Air Retailing Tailored to Enhance Retail Sales Caters to Affluent Population Designed to Blend Restaurants, Entertainment, and Shopping to Maximize Traffic •
Open Air Center Projected Opening 2013
Regional Accessibility With Opening of Great Valley Turnpike Exit in 2012
Projected to Increase Average Daily Traffic Counts to 175,000 cars per day
Opportunity to Leverage Significant Daytime Population Vanguard World Headquarters wraps the site with 3M SF and 10,000 Employees UPTOWN WORTHINGTON UPTOWN WORTHINGTON
SIGNIFICANT FACTS AND DATA
Demographics
Trade Area
Uptown Worthington is located in Chester County – the most affluent and
fast-growing county in Pennsylvania - amid Philadelphia’s affluent “Main
Line”.The Main Line of Philadelphia is the premier suburb of Philadelphia
and one of the most affluent in the entire United States with such notable
towns as Gladwyne, Villanova, Bryn Mawr, Radnor, and Malvern.
With such category crushers as Wegmans and Target, Uptown Worthington’s
residential and daytime population captures nearly 889,716 people in the
total trade area for Worthington. 733,750 residential population and 155,966
daytime population within a 10 minute drive create a powerhouse retail
market that rivals the best in the United States.
In addition to population and rooftops, the population has an affluence that is
superior to both regional and national competitors. Worthington’s trade area
boasts of an average household income of $104,835 and a per capita income
of $40,169, 33% greater than national benchmarks for specialty retailers.
Worthington’s trade area has one of the highest per capita concentrations of
wealth in the United States.
Uptown Worthington
Total Trade Area Statistics
Total Trade Area. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 733,750
Daytime Population (10 minute drive time). . . . . . . . . . . . . . . . . . . . . . . . 189,143
Average Household Income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $104,835
Median Household Income. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $77,779
Per-Capita Income . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $40,169
% College Degree . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44.8%
% White Collar Employment. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 76.6%
Persons Per Household. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2.51
Traffic Passing the Site . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 150,000 cars/day
Access Points to the Site. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
Total Square Footage/Acres
1,655,000 SF/107 acres
Both the primary and secondary trade areas pull similar affluent demographics
and lifestyles. There are no dips in affluence of lifestyle characteristics: the
average household income in the primary trade area is over $100,000; similarly,
the average household income in the secondary trade area is over $100,000.
There are few other regions in the entire United States that have a primary
and secondary trade area that is consistent with its affluence and lifestyle
demographics, including the northern suburbs of Chicago along Lake Michigan,
the northern suburbs of Dallas, and the northern suburbs of Atlanta such as
Buckhead.
UPTOWN WORTHINGTON NEIGHBORING BUSINESSES
Demographics
Daytime Population
There are few other locations in the entire United States that have the size
and sophistication of Worthington’s daytime population. The intersection
of US Route 202 and Route 29 sits at the epicenter of Philadelphia
Commerce.
Some of the leading global headquarters are based right next door to
Worthington:Vanguard World Headquarter (next door – 10,000
employees); Siemens; Microsoft; IKON Business Solutions; Unisys;
Sungard; QVC World Headquarters; Penn State University; and Main Line
Health Systems. These are some of the most significant and influential US
companies who are next door to Worthington.
In addition to the more than 30 million square feet of office space
surrounding Uptown Worthington, over 5 million square feet of
additional office space is proposed to be built.What this translates to is
an additional $105.5 million of expenditure over and above the residential
trade area’s expenditure potential.
The opening of a new Pennsylvania Turnpike Interchange and the continued
migration of major medical, financial, and high tech headquarters to the
202 Chester County corridor will add even more daytime population to the
market adjacent to Worthington.
Planned expansion within two miles and along US Route 29, US Route 30
and Swedesford Road is 3,618,000 square feet of new corporate offices over
the next 2-5 years.
•Vanguard Global HQ
•Penn State
•Paoli Hospital
•IKON
•Orthovita
•Cephalon
•QVC
•Gentara
•PQ Corp.
•Vas Solutions
•Liberty Property Trust
•Neothropx
•Vishay Intertechnology
•Sunguard
•Novauax
•Microsoft
•Centocor
•Protez Pharmacuticals
•Sanofi Aventis
•Turner Investments
•Siemens
•ACME Markets
•Unisys
UPTOWN WORTHINGTON SIGNIFICANT FACTS AND DATA
Demographics
Demographics that Compare Favorable to
Established, Successful Open Air Centers
Worthington’s trade area demographics compare very favorably to those
of existing open air centers, with a stronger trade area population base,
comparable incomes as well as comparable white collar employment,
education base, household sizes, median age and owner occupied housing
levels. Using our in-house data base of trade area base on actual retailer’s
sales data, we compared the following best-performing open-air centers’
trade area population and demographic characteristics to that of Uptown
Worthington:
•Derby Street Shops – Hingham, MA
•University Village – Seattle, WA
•Deer Park TC – Deer Park, IL
•Reston TC – Reston, VA (mixed use)
•Southlake TC – Southlake, TX (mixed use)
•Bridgeport Village – Portland, OR
•Leawood TC – Leawood, KS
•Suburban Square – Ardmore, PA (mixed use)
•Promenade at Sagemore – Marlton
Mixed Use Lifestyle Ctr. Total
Average
Median
Trade Household Household
Per-
% Owner Persons
Capita Occupied
Per
Area
Income
Income
Income
HHolds HHold
Uptown Worthington
733,750
$104,835
$77,779
$40,169
75.1%
2.51
Derby Street Shoppes
279,470
$94,955
$74,829
$35,948
78.7%
2.63
University Village
550,501
$78,459
$56,079
$36,400
51.9%
2.11
Deer Park Town Center
446,428
$104,883
$78,070
$39,400
77.6%
2.66
Reston Town Center
364,829
$131,989
$106,301
$46,478
78.6%
2.82
Bridgeport Village
283,618
$88,326
$65,917
$35,171
67.7%
2.49
Southlake Town Center
302,953
$115,387
$92,666
$39,518
81.1%
2.91
Leawood Town Center
156,443
$110,321
$83,008
$43,338
75.0%
2.53
Suburban Square
597,921
$69,762
$46,353
$28,002
37.1%
2.43
Promenade @ Sagemore
601,900
$89,769
$71,404
$34,098
77.2%
2.62
UPTOWN WORTHINGTON SIGNIFICANT FACTS AND DATA
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• Northern suburbs of Atlanta
(Roswell, Buckhead, Sandy Springs, Alpharetta)
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• Northern suburbs of Dallas
(Plano, Richardson, Frisco)
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
“Uptown Worthington’s
homogeneous market
characteristics are
comparable to only
3 other locations in the US.”
• Northern Chicago suburbs along Lake Michigan
(Evanston north to Highland Park)
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
Total Trade Area . . . . . . . . . . . . . . . . 733,750
Average Household Income. . . . . . . $104,835
Median Household Income . . . . . . . . $77,779
Per-Capita Income. . . . . . . . . . . . . . . $40,169
Median Age. . . . . . . . . . . . . . . . . . . . . . . 39.91
% College Degree. . . . . . . . . . . . . . . . . 44.8%
% White Collar Employment. . . . . . . . 76.6%
% Owner Occupied HHolds. . . . . . . . . 75.1%
Persons Per Household . . . . . . . . . . . . . . 2.51
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Total Trade
Area Statistics

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
 
 













 


























































 





































 









































































































 

















































 















































































































 







 


































 
























Population and Demographic
Characteristics

































Demographics









- Jeff Green (Jeff Green Partners)
UPTOWN WORTHINGTON MASTER PLAN
Great Valley
Corporate Center
Retail
• 650,000 SF
• 40 Stores
• 10 Restaurants
• Movie Theater
Anchors & Junior Anchors
• Wegman’s - 140,000 SF (Opened July 2010)
• Target - 137,000 SF (Opened July 2010)
• Theater (TBA) - 45,000 SF
• Fitness (TBA) - 45,000 SF
• Outdoor Sporting (TBA) - 35,000 SF
• The Restaurants - 18,000 SF
Office
• 125,000 SF Worthington Financial Center
Residential
• 753 Luxury Apartments
Hotels
• Two 125-Room Hotels
UPTOWN WORTHINGTON SURROUNDING AREA SCHOOLS/CLUBS
Demographics
Uptown Worthington is located in Chester County amid
Philadelphia’s affluent Main Line.
The Main Line of Philadelphia is the premier suburb of Philadelphia
and one of the most affluent suburbs in the entire United States with
such notable towns as Gladwyne, Villanova, Bryn Mawr, Radnor, and
Malvern.
A variety of private and public colleges and universities call the area
home, including Penn State Great Valley, Villanova University, St.
Joseph’s University, University of Pennsylvania, Bryn Mawr College,
Rosemont College, Haverford College, Drexel and Temple. Uptown
Worthington is also close to some of the world’s top private and
preparatory schools, including The Baldwin School, The Haverford
School, Friends Central School, Germantown Academy, The Hill
School, LaSalle College High School, Mount Saint Joseph’s Academy,
Episcopal Academy and The Shipley School. The two local school
districts - Treddyffrin-Eastown and Great Valley - are ranked in the
top five in the Commonwealth.
The area boasts a number of world-class country clubs, including
Philadelphia Cricket Club, Philadelphia Country Club, Huntington
Valley Country Club, Manufacturers’ Golf & Country Club, Gulph Mills
Golf Club, Sunnybrook Country Club, Green Valley Country Club,
White Marsh Country Club, Overbrook Country Club, Aronimink
Golf Club, and Merion Golf Club.
Although Chester County has experienced explosive growth over
the past decade, it still maintains its country appeal, offering 175,365
acres of farmland and equestrian attractions that include Radnor
Hunt and The Devon Horseshow grounds, both revered as premier
centers of the sport.
Lansdale
Kulpsville
Skippack
Collegeville
476
202
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American Helicopter
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West Chester
Tanguy
Cheyney
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52
Chaddsford
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13
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City
Springfield
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Chadds Ford
Swarthmore
Chester
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676
76
Walt Whitman
Bridge (Toll)
95
Brookhaven
Brandywine River Museum
DELAWARE CO.
Philadelphia
International
Airport
Commodore Barry
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Delran
Cinnaminson
295
BURLINGTON CO.
Cherry Hill
130
Haddonfield
130
CAMDEN CO.
322
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Riverton
295
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Longwood Gardens
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Ridley Creek
State Park
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Broomall
Whitehorse
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Chanticleer Garden
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Villanova
Bryn
Mawr
Berwyn
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30
30
100
Abington
Plymouth
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309
Morris Arbor.
Park
202
Pennsbury Manor
Bryn Athyn
Huntingdon Valley
Conshohocken
Bacton
Exton
Willow Grove
Lafayette Hill
New Centerville
1
276
King of Prussia Mall
76
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Langhorne
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UPTOWN WORTHINGTON REGIONAL MAP
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UPTOWN WORTHINGTON LOCATION, VISIBILITY, ACCESS
Location, Visibility
and Access
Full Turnpike
Interchange
Opening December 2012
29
Great Valley
Rt. 202 ON/OFF
Ramp Direct to Site
202
access
Corporate Campus
access
access
access
access
ac
ss
ce
Uptown Worthington Site
Route 29
& Route 30
Intersection
30
Spanning more than 100 acres,
Uptown Worthington is located
directly on US Route 202 and US
Route 29, major interstate highways
linking the Pennsylvania Turnpike
and US Route 30 with the growth
communities of Montgomery and
Chester Counties.
“Main Line”
World Headquarters
On the corner of “Main and Main”,
the site stretches the major high-tech
business corridor of Philadelphia on
US Route 29 and 202. More than
150,000 cars pass Worthington each
day. A new Pennsylvania Turnpike
ramp will open on Route 29 - less
than 1.6 miles from the site - in 2012,
drawing more traffic and visibility to
the site.
In addition to great highway visibility
and access, Uptown Worthington
provides six access points into the
site for the ease and convenience of
customers, residents and employees.
UPTOWN WORTHINGTON
Great Valley
Corporate Center
ACCESS
ACCESS
ACCESS
ACCESS
ACCESS
ACCESS
Retail Site Plan
SITE ACCESS Map
UPTOWN WORTHINGTON ANCHOR RETAIL TENANTS
Anchor Retail Tenants
Wegmans is a 140,000 square
foot store that projects more
than 2,000,000 visitors per year.
Wegmans is the premier East Coast
grocer, and consistently ranks as
one of the top 10 places to work
in the U.S. by Fortune Magazine.
Store opened in July 2010.
Target has a 137,000 square
foot store that brings more than
1,300,000 visits per year to the site.
In recent surveys among affluent
women shoppers, Target ranks
in the top 3 of places to shop with
Neiman Marcus and Nordstrom’s:
the Target shopper is an affluent
shopper. Store opened in July
2010.
UPTOWN WORTHINGTON
OFFICES AT UPTOWN WORTHINGTON
Office
125,000 SF
Worthington Financial Center
Uptown Worthington’s office product
will accommodate small and emerging
businesses as well as large corporations
who are expanding in this market.
From 4,500 square-foot professional
boutiques to 20,000 square-foot expansion
offices and 125,000 square-foot corporate
headquarters
relocations,
Uptown
Worthington’s
location,
prominence
and amenities are attracting leading
businesses in suburban Philadelphia.
UPTOWN WORTHINGTON
RESIDENCES AT UPTOWN WORTHINGTON
Residential
753 Luxury Apartments
Three Phases
• Phase I : 300 Units
• Phase II : 228 Units
• Phase III : 225 Units
UPTOWN WORTHINGTON HOTELS AT UPTOWN WORTHINGTON
Luxury Hotels
Hotels and Corporate Extended-Stay Suites
•
•
•
•
•
•
•
Two 125-Room Hotels
Conference and Meeting Space
Fitness and Swimming
Spa
Wireless Internet
In the Heart of Great Valley Corporate Center
Walking Distance to Uptown Worthington Retail and
Restaurant Amenities
UPTOWN WORTHINGTON GREEN DEVELOPMENT
Renewal and Rebirth
A Green Development
The abandoned site of Worthington Steel, Uptown Worthington
represents the rebirth of a blighted brownfield site and a renewal of both
its natural beauty and nature’s plan. Recycling as well as a commitment
to the tenets of “green development” and its whole-building approach to
sustainability are key to this renewal.
When complete, Uptown Worthington will be one of the largest
green developments in the Commonwealth of Pennsylvania
and the largest in Chester County. O’Neill Properties Group is
remediating 100 acres of abandoned property to create this vibrant
community on the principles of New Urbanism.
Before
In cleaning up and clearing the site, 100% of the original steel
from the mills has been recycled and given to contemporary steel
manufacturers to use in their developments. More than 30% of the site
will be dedicated to open space with trees and greenery bordering
walking trails and concealing traffic from sitting areas providing a quiet
respite. Biking, hiking and walking paths will be restored.
The revitalization of Little Valley Creek, lain buried in steel piping
under the mill’s buildings for 70 years, will again be brought to life and
enable regional trout migration.
The planting of more than 1,000 local and regional tree and plant
specimens will make Uptown Worthington a truly vibrant and special
landscape.
Several office buildings will have LEED designation standards in their
design and construction.
After
UPTOWN WORTHINGTON THE DEVELOPER
The Developer
O’Neill Properties Group is a privately-owned, suburban Philadelphia,
Pennsylvania-based real estate development company specializing in the
construction and leasing of high-quality, cost-effective, state-of-the-art offices
and communities in the Northeast corridor from Washington DC to Boston,
Massachusetts.
O’Neill Properties was founded more than thirty years ago by Brian O’Neill.
Beginning with the redevelopment of an abandoned paint factory located on the
riverbanks of Norristown, O’Neill Properties embarked on a real estate enterprise
that today, has developed and redeveloped over 13 million square feet of Class
A office and industrial space throughout the Northeastern United States. In
addition, the company has expanded into retail, resort and residential property
development.
Today, O’Neill Properties Group, LP has established itself as a leading-edge
developer through a three-pronged approach: the redevelopment of older,
industrial properties into state-of-the-art Class A office space, build-to-suit
corporate headquarters development, retail and multi-family residential
housing.
Contact Information
R E T A I L
Developer
O’Neill Properties
R EGroup
T A I L
2701 Renaissance Boulevard, Fourth Floor
King of Prussia, PA 19406
www.oneillproperties.com
Tom Verrichia
tverrichia@oneillproperties.com
T. 610.491.4491
The O’Neill strategy is to identify and acquire land or former industrial buildings
at superior locations and develop these properties to meet anticipated user
requirements, specifically targeting the needs of the regional economy’s rapidly
expanding industries, high growth businesses and residential housing needs.
The corresponding benefits to the local communities in which O’Neill projects
are located include increased and stabilized real estate taxes and the expansion
of employment opportunities for local citizens.
O’Neill also takes into consideration the wants and needs of both employers,
employees and the local residents through the addition of amenities such as
child care facilities, office services, restaurants, fitness centers and retail stores.
O’Neill also works to ensure that there is sufficient access to public transportation.
Though each project is unique, O’Neill Properties’ hallmarks include attention
to historical detail with modern amenities.
O’Neill Properties Group is a value accelerator, creating new environments that
represent the highest and best use of Class A space. O’Neill Properties works in
partnership with the local community to ensure that a development meets the
economic, social, and environmental needs of the area. The commitment to a
project’s success and to each User/ Buyer’s satisfaction is total and long-term.
May 2012