D Weddings - About D Magazine

This is D.
One simple letter. A capital D. Nowhere else does one letter encompass so
much passion, boldness, style, and innovation than here in Dallas. And like our
namesake city, we’re on a mission. To explore the city’s richness of community,
character, and culture. To discover what’s next, who’s next, and where we’re all
headed. To introduce Dallas to itself.
Since 1974, the city has been both our hometown and our inspiration. We stay
rooted in our heritage, but, like Dallas, we’re constantly reinventing ourselves.
So today, we’re more than just a single magazine. We’re an award-winning
editorial platform across a range of media, finding new ways to connect our loyal readers to a fascinating city, carefully crafting stories that offer depth and insight. It all flows from our deep respect for our readers, our clients, and our city.
That’s D. You. Us. There’s so much to see and do. Let us introduce you to all of it.
“D Weddings is the one publication in Dallas that
stands out and that brides can read as a true resource.
It is a who’s who in the wedding industry.”
ANDY AUSTIN // ANDY AUSTIN ENTERTAINMENT
SARAH KATE PHOTOGRAPHY
Reach
the most
sophisticated, discerning,
and affluent brides in Dallas.
Weddings are a big deal in Dallas. Local brides expect the very best when
it comes to everything associated with getting married—planners, designers, florists, venues, dresses, lighting, catering, stationery, hair and makeup,
cakes, bands, DJs, rentals, honeymoons, and more. D Weddings covers it
all—twice a year—with in-depth editorial and exceptional photography
that examines every aspect of tying the knot in the city. Our website,
dweddings.com, boasts up-to-date wedding-day resources, engagement
announcements, and breaking news, which makes it the ultimate destination for Dallas’ most sophisticated brides.
fall 2014
summer 2014
spring 2014
The
perfecT
Dallas
WeDDing
Ultimate
Wedding
gUide
divine
dresses
The
finesT
89
Bridal Shops
Receptions
Bridal Shops
Receptions
Stationers
Stationers
Photographers
Photographers
Florists
Florists
Caterers
Caterers
Planners
Planners
EvErything you want
from BouquEts to gowns
{ and where to buy them }
wedding
secrets
The
BesT
Dallas’
86
Hints from
local experts
Florists
Caterers
Planners
[and where to buy them]
True Love
(
25 Real Dallas
Weddings
plus!
At all
Costs
real dallas
weddings
{ get inspired }
volume 12 number 2
volume 12 number 1
volume 12 number 1
www.dweddings.com
www.dweddings.com
summer
2014
winter
2010
$8.95
$7.95
$8.95
$7.95
Bridesmaids
dresses that fit
every budget
tay l or a n n e MoU n tz
& zac h a ry r a M s ey
see more of this
charming wedding on p. 68
)
real
dallas
weddings
that will have
you head
over heels
www.dweddings.com
www.dweddings.com
fall 2014
winter
2010
D WEDDINGS COVER_SS2014.indd 2
D WEDDINGS COVER_SS2014.indd 1
Stationers
Photographers
gowns
The Season’s Best Looks
for Bridesmaids
spring2010
2014
winter
The
BesT
Bridal Shops
Receptions
glorious
Perfect
Attendants
www.dweddings.com
www.dweddings.com
{ Dallas’ Ultimate Wedding Guide }
[ p. 66 ]
$8.95
$7.95
11/22/13 5:21 PM
11/25/13 8:03 AM
Cover2_DWedFW14.indd 1
5/23/14 1:46 PM
“D Weddings first-rate quality—with precise attention to detail,
imaginative editorials, and the latest in industry trends and resources—
reflects the same high standards of our company.”
TODD FISCUS // TODD EVENTS
ALEX HAM
45,148
E S T I M AT E D 2 0 1 4 W E D D I N G S I N D F W A R E A
In 2014, 34.7% of DFW area
brides will spend
In 2014, 28% of DFW area brides will
come from households making
$20k+ $100k+
D Weddings reaches the more affluent brides in North Texas.
D Weddings is at bridal events, D Magazine events,
the most prestigious vendors in the North Texas areas,
and 406 newsstands throughout North Texas.
“D Weddings is what imitators aspire to be—authoritative,
timely, and stylish—in a way that only a D title can be.”
GARY DONIHOO // f8 STUDIO
SOURCE: Wedding Report
For more information, please contact Publisher Maura Jones at mauraj@dmagazine.com.
THISBE GRACE PHOTOGRAPHY
Engagement
For over 12 years, D Weddings has served as Dallas’ ultimate wedding
guide. Our success is a direct result of our ability to form relationships
between Dallas brides and our esteemed vendors.
PRINT
FACEBOOK
DA L L AS ’ P R E M I E R W E D D I N G R ESO U RC E
D W E D D I N G S | FA C E B O O K
D Weddings is a twice-yearly publication offering fan-
Dallas brides can visit the D Weddings Facebook page to
tastic photography and inspiring stories pertaining to
find posts related to every aspect of planning the perfect
issues that are most critical when planning a wedding.
wedding. With links to our BridalBuzz blog and posts
No one knows this city like we do, which is why brides
that promote our partners, there is something useful for
look to us as Dallas’ premier wedding resource.
every bride every day.
ONLINE
PINTEREST
DW E D D I N G S.CO M
P I N T E R E S T. C O M / D W E D D I N G S
The D Weddings site is a sophisticated, inviting, and
When our partners share a unique idea for center-
user-friendly site that features each issue’s current ar-
pieces, a beautifully crafted gown, or even just a sweet
ticles and departments, local bridal shows and events,
photo, the D Weddings pinboard allows them to share
planning Q&As, vendor listings, and more.
it with our readers.
NEWSLETTER
FROM THE EDITOR
Get access to D Magazine Partners’ database of more than
90,000 subscribers with our monthly newsletter from Bridal Buzz
editor, Ryan Conner, to see what the buzz is all about.
“There’s not a more beautiful magazine to pick up than
D Weddings. Their team of experts allows us to show off our
beautiful store and give brides-to-be a glimpse of how
they will look on their special day.”
L AURA HODGKINSON // THE BRIDAL SALON AT STANLEY KORSHAK
For more information, please contact Publisher Maura Jones at mauraj@dmagazine.com.
51,921
D W E D D I N G S . C O M A V E R A G E M O N T H LY P A G E V I E W S
The D Weddings site is a sophisticated, inviting, and user-friendly site
that features each issue’s current articles and departments, engagements,
Real Weddings, local bridal shows and events, vendor listings, and more.
DW E D DI N G S .C O M F E AT U R E S :
INSPIRATION GALLERIES
EVENTS
WEDDING PLANNING
ENGAGEMENTS
REAL WEDDINGS
ASK THE EXPERT
BRIDAL BUZZ
“Investing in an ad with D Weddings was a leap of faith
in my marketing plan that has paid off with an increase
in inquiries from my target bride, exposure to fellow
high-end vendors, and added credibility to my brand.”
DEBBY JEWESSON // BRANCHING OUT FLORAL & EVENT DESIGN
For more information, please contact Publisher Maura Jones at mauraj@dmagazine.com.
THISBE GRACE PHOTOGRAPHY
Where is D Weddings?
Connect
with the most desirable
brides in Dallas.
What’s the first thing a bride does after getting engaged?
She goes to look for inspiration and ideas within the
glossy pages of D Weddings and dweddings.com.
C USTO M O N L I N E O P P O RT U N I T I ES
• Social media promotions, contests and e-blast sponsorships
available, including access to our partner title database of more
C I R C U L AT I O N : 2 2 , 0 0 0
BOOKSTORES:
(DALLAS & SELECT CI TI ES)
Barnes and Noble
Costco
Issue magazine store
AIRPORTS
DFW airport
Love Field airport
GROCERY STORES
Albertsons
Central Market
H.E.B.
than 90,000 emails.
• D Weddings will customize a digital program just for you!
Ask your sales rep for details.
Everywhere D Magazine
is sold and more.
Kroger
Tom Thumb
Target
DA L L AS LU X U RY H OT E L S
“When a wedding inquiry is received by Rough Creek
Lodge & Resort...one of our questions is, ‘How did you
hear about us?’ It’s pretty clear that ‘word of mouth’
and D Weddings are the top answers.”
K ATHRYN PIEPHO // ROUGH CREEK LODGE & RESORT
For more information, please contact Publisher Maura Jones at mauraj@dmagazine.com.
THE
DETAILS
RATES2014/2015
ADVERTISING DISPLAY RATES (LOCAL):
SIZE
Profiles will be created by the D Weddings design and
production team. Cost includes quality photography and
complete design, production, and pre-press services.*
1X
2X
SPREAD
$8,560
$7,425
FULL PAGE
$4,850
$4,125
PROFILE RATES:
TWO-THIRDS PAGE
$4,020
$3,415
SIZE
HALF PAGE
$3,200
$2,750
FULL PAGE
ONE-THIRD PAGE
$2,050
$1,750
ONE-SIXTH PAGE
$1350
$1075
Inludes 100 words and
photo shoot
HALF PAGE
ADVERTISING DISPLAY RATES (COVERS):
1X
SIZE
2X
INSIDE FRONT
$6,790
$6,245
INSIDE BACK
$5,720
$5,260
BACK COVER
$8,150
$7,505
2014/2015 DEADLINES
SS’15
FW’15
1X
2X
$4,925
$4,280
$3,320
$2,890
Inludes 50 words and
photo shoot
PLEASE NOTE: No-show photography fee is $350. Please do not miss
your photo shoot. Client will be billed for full cost of photography for reshoots and extensive Photoshop work.
*Vendors in this section must have an established business
for the last two years.
SPECIAL RATES FOR D WEDDINGS
CONTRACT 1/3 PAGE OR
LARGER ADVERTISERS:
Profile Close
15-Oct
16-Apr
Space Close
22-Oct
23-Apr
SIZE
Materials Due
29-Oct
1-May
FULL PAGE
$3,050
On Newsstands
19-Dec
20-Jun
HALF PAGE
$1,800
AD CREATION:
SIZE
R AT E
FULL
$350
Any type changes, adding logos, etc.: 50
2/3
$300
Change to ad after two revisions: 50
1/2
$250
Change to ad after approval: 100
1/3
$150
Ad materials after deadline: 100
1X
Publisher reserves the right to refuse any advertising.
All rates are four-color and agency commissionable.
Black-and-white rates are available. Guaranteed premium positions, e.g. opposite table of contents, add
20%. Bleed advertisements incur a 15% up-charge.
For more information, please contact Publisher Maura Jones at mauraj@dmagazine.com.
RATES2014/2015
DWeddings.com
20,843
Unique users/month
24,250
Total visitors
65,300
FEATURED
VENDOR
LISTING
Total pageviews/month
1:49
Time spent on site
BANNER AD
83%
Of monthly visitors
are new visitors
BRIDALBUZZ BLOG
RATES:
SIZE
BANNER ADS
$175 per month (6 month minimum)
$200 per month
BANNER AD
TOP VENDOR
LISTING
FEATURED VENDOR LISTING
Rotating Button:
$100 per month (6 month minimum)
$125 per month
TOP VENDOR LISTING
Rotating Listing:
$75 per month (6 month minimum)
$100 per month
*Intro pricing, print advertisers only
BANNER AD
**Ads appear on every page excluding
individual vendor pages
BANNER AD
For more information, please contact Publisher Maura Jones at mauraj@dmagazine.com.
SPECS2014/2015
ADVERTISING SPECS:
Please allow .25" in gutter
for grindoff.
FULL (TRIM SIZE): 9" X 10.875"
1/3 SQUARE: 4.75" X 4.75"
1/3 VERTICAL: 2.375" X 9.625"
1/2 HORIZONTAL: 7.5" X 4.75"
1/6 VERTICAL: 2.5" X 4.75"
FULL (LIVE AREA): 8" X 9.875"
FULL (BLEED): 9.25" X 11.125"
2/3 VERTICAL: 4.75" X 9.625"
1/2 VERTICAL: 4.875" X 7.5"
MECHANICAL REQUIREMENTS:
DIGITAL FILES ONLY:
MAGAZINE TRIM SIZE:
• InDesign (with all supporting images and fonts), Illustrator EPS,
TIF, or PDF files are accepted.
• 9” x 10.875”. For bleed allow .125”
beyond all trim.
• All images should be 350 dpi and color as CMYK.
• Keep live matter .25” from all trim.
• Please supply a composite proof for color. Without a proof,
D Weddings assumes no responsibility for ads supplied without
appropriate proof.
• 0.1875’ trim is required.
• Ads created in Microsoft Word, Microsoft Publisher, Power Point
or any PC-based program cannot be accepted.
• We will be glad to recreate the ad at our normal ad
production rate.
• Magazine format is three-column
and is perfect bound.
• Art will be held at D for one year
from date of use.
FTP INFO:
Contact Kate Mitchell at
kate.mitchell@dmagazine.com for
information
For more information, please contact Publisher Maura Jones at mauraj@dmagazine.com.