Seattle`s New Urban District

A NEW URBAN DISTRICT
Seattle’s New Urban District
DESIGN CHARETTE
October 24, 2006
Downtown Seattle
(2 miles from Interbay)
Elliott Bay
Pier 91
Cruise Ship Terminal
Lake Union
Queen Anne
15
th
Av
e
W
es
t
Fremont
Salmon Bay
Ballard
In Line With Opportunity
Interbay really is like no other part of Seattle. It’s ideally located just 2 miles north of Downtown
and perfectly situated in the well-traveled area between the prosperous Queen Anne and Magnolia
neighborhoods.The combination of a close-in location and highly desirable demographics
positions Interbay as one of the most exciting, up-and-coming areas of the city.
The picture is changing rapidly, as Interbay is poised to attract new businesses, local retail interests,
small successful restaurants, and a diverse mix of residents. We’re delighted to explore with you
what’s possible right now.
West Dravus St.
Magnolia
Magnolia
West Dravus Street
Burlington Northern
Railroad
Salmon Bay
Fisherman’s Terminal
17th Ave West
Phase 1
West Bertona Street
Block 20
The
Corner
Interbay Golf Center
West Barrett Street
Interbay Playfields
Phase 2
16th Ave West
Tho
rnd
yke
Ave
We
st
15th Ave West
Queen Anne
Freehold Projects
Restaurant / Retail
Office / Retail
Residential / Retail
Office / Industrial
Office / Entertainment
Sometimes the
answer is closer
than you think.
Interbay was one of the first areas of Seattle to
be settled, the site of the first post office, grade
school, and one of the earliest rail lines. It has
always been a place for pioneers, those who
like to stake out their own territory and create
dreams in a whole new way.
History is about to
repeat itself.
Artist’s conceptual sketch only and is subject to change.
There was a time in our past when one could walk down any street
and be surrounded by harmonious buildings. Such a street wasn’t perfect,
it wasn’t necessarily even pretty, but it was alive.
– Jonathan Hale from“The Old Way of Seeing”
A village’s portrait of itself is constructed,
not out of stone, but out of words,
spoken and remembered: out of opinions,
stories, eyewitness reports, legends,
comments and hearsay.
And it is a continuous portrait; work on it
never stops.
– John Berger from“The Sense of Light”
One generation plants
the trees; another gets
the shade.
— Chinese Proverb
Some of the best parks, playfields and public sports venues in Seattle
are within or close to Interbay, whether Little League, collegiate soccer
or golf practice. People come from all over the city to tend their food
crops and communal flowerbeds at the neighboring Interbay P-Patch.
In a national pilot project we’ve called Edible Rooftops, we’re exploring
with top chefs, talented foodies and growers, ways to produce fruit
and vegetables on the rooftop of a new building. The restaurants below
can then serve truly fresh, locally grown produce to their customers.
Our country is defining “local food” by number of miles traveled, while
we’re challenging ourselves to make that number zero. And why not?
Nothing ventured, nothing grown.
Neighbors
Close by
· Interbay Golf Center
· Discovery Park
· Interbay P-Patch
· Elliott Bay Marina
· Interbay Playfields
· Burke Gilman Trail
· Salmon Bay Marina
· Ballard Locks
· Golden Gardens
Bound by Water
The name describes this place perfectly. Bounded by Elliott Bay to the south
and Salmon Bay to the north, Interbay is surrounded by the sights, sounds
and flavors of maritime Seattle. Elliott Bay’s Pier 91 will berth cruise ships
with 481,000 passengers in the 2009 season. While nearby Fisherman’s
Terminal is a favorite in-city moorage for working boats and pleasure craft.
Fresh catch attracts those in the know to this fantastic seafood destination.
2009 Cruise Ships docking at Pier 91
will bring 481,000 passengers
and $214 million into Seattle
and the Interbay District.
Cruise Lines Docking at Pier 91
(April 2009 – October 2009):
Holland America
Royal Caribbean Cruise Lines
Norwegian Cruise Line
What’s Your Ride?
Being green is not just about gardens and landscaping, it’s
about how you use the environment. And it’s about how you get
about. Interbay makes it easy to make the transportation choices
that make sense…for you and for everyone else on the planet.
Whether you walk, cycle, or take the bus, Interbay is designed
to make getting here and getting around here easier, no matter
where you’re going.
· 50,000 cars pass daily on 15th Ave W.
· 22,000 cars pass daily on Dravus St.
NORTHGATE
Green
Lake
Ballard
UNIVERSITY
DISTRICT
The Quickest Route from
Here to There
INTERBAY
The people who visit, work or live in the Interbay urban district will be
served by Metro’s new RapidRide streamlined bus services. With super
Lake
Union
frequency it will provide efficient, all-day service from Ballard and
Interbay to Downtown Seattle, Pioneer Square and the city’s two
professional sports stadiums. This service will run along 15th Avenue
NW operating by 2012.
RapidRide buses will be high-capacity, low-emission hybrid articulated
WESTLAKE
STATION
Puget Sound
FERRY
TERMINAL
coaches. Stops will be farther apart than regular Metro services,
Lake Washington
to provide a faster and more reliable service for commuters. With
convenient connections to other public and private transportation
options, it will create an energy-saving and efficient link between
KING STREET
STATION
Interbay and the entire region.
RapidRide (2012)
North Rainier
West Seattle
Sound Transit Commuter Rail (Sounder)
South Lake Union Street Car
I5, 520, I90
Multi -Mode Hub
LINK Light Rail (Summer 2009)
Proposed RapidRide Stations
You’re in Good Company
It’s just beginning; you can feel it. The energy is starting to flow. When
you bring your business to Interbay, you’ll be joining successful and
visionary business owners who know a good location when they see it.
Interbay is a place that respects entrepreneurial energy and has already
attracted companies such as The Omni Group and Denali Fitness to this
area. Oh yes, and Dusty Strings, the world’s largest dulcimer and harp
manufacturer. As we’ve said, Interbay is different.
Businesses and Neighbors:
Area Employers:
Denali Fitness
Amgen
Dickinson Equipment Co.
PATH
Dusty Strings
F5
Everett Steel
GM Nameplate
Interbay Animal Hospital
Port of Seattle
Keller Supply
Coastal Transportation Inc.
KERF Design
Burlington Norther Railroad
Knowledge Mosaic
Ocean Beauty Seafoods
Metro Dog
Foss Maritime
The OMNI Group
Seattle Pacific University
Pagliacci Pizza
Interbay Golf Center
Pandasia
Northwestern Industries
Pop Multimedia
Trident Seafoods
QFC
Clear Channel
Quest Church
Classmates Online
Q Cafe
Read Products
Red Mill Burgers
Scott Sherman Auto Care
Starbucks
State Farm Insurance
Washington Hardwoods
Demographics
1 Mile
Population
2008 Avg Income
2008 Avg. HH Income
2008 Avg. Population Age
2008
2013
20,862
21,425
$ 52,285
$106,561
25-34
3 Mile
Population
2008
2013
164,155
173,324
2008 Avg Income
$ 53,662
2008 Avg. HH Income
$ 98,408
2008 Avg. Population Age
25-34
35
$106,561
Average Age
Average
HH Income
Potential Personified
This is a perfectly trapped, untapped demographic sweet spot,
destined for success. Sitting pretty, right between Queen Anne
and Magnolia, two neighborhoods with the city’s optimum
close-in statistics. Interbay’s proximity to these areas populated
with notably upscale, well educated, healthy and adventurous,
as well as discriminating shoppers bodes well for the success
of its future retail, dining, and entertainment tenants.
retail
We’re Shopping
for Great Shopping
We’re not looking for re-tread retail and cookie-cutter franchise clones.
There’s already enough of that to go around. Interbay is a place for
entrepreneurs who want to reinvent the wheels of commerce. Lively,
energetic, unconventional, and slightly off-center ventures will feel
very comfortable here. Because Interbay is where shoppers, diners and
urban explorers will come to find places that don’t exist anywhere else
in the city.
The Interbay District is perfectly suited for:
Bookstores
Grocery
Breweries
Kitchen Stores
Wineries
Pharmacy
Catering
Sporting Goods
Bakeries
Clothing (Women and Men)
Home Furnishings
Stationery Stores
Entertainment
Gyms
Coffee Shops
Spas
Gourmet Food
restaurants
Back in the day, Interbay was one of the places near downtown
where people chose to move in and settle down. In the intervening
years much has changed, but now that the idea of living at Interbay
is coming back, the reasons for being here are still alive and well.
It’s close to downtown and it’s surrounded by the city’s most
desirable and thriving neighborhoods. The residential mix promises
to be lively, affordable, attractive, and well within the reach of
everyone who wants to work and live inside the city again.
Welcome to the oldest new neighborhood in Seattle.
residenital
Once at Home,
Always at Home
Whether you’re incubating a startup or relocating your company,
Interbay is the place where you can rub a few good ideas together
and ignite a spark. This is the ideal spot for developing a new concept
and launching it in an environment filled with the kind of creative
workspaces, housing and amenities that will attract the attention
of the customers and employees you’re looking for. There’s a space
for every idea.
office
If You’ve Got the Ideas,
We’ve Got the Space
Some enduring ideas and concepts were hatched at Interbay, like
the Sweden Freeze soft-serve ice-cream machines that were once
industrial
Industrial by Nature
manufactured in a building that now houses a mix of high-tech offices,
custom tool-and-die workshops, and small, independent manufacturing
companies. We think this mix is one of the best things about Interbay.
There are very few places in Seattle where industrial and other uses
co-exist side by side, and that’s what will give Interbay its wonderfully
edgy character. We’re looking forward to industry of the future and
what’s coming next.
Jeff Thompson
jeff@thefreeholdgroup.com
David Bolin
david@thefreeholdgroup.com
808 Howell Street
Suite 600
Seattle, WA 98101
206/624-1886
Never doubt that a small,
group of thoughtful, committed citizens can
change the world.
Indeed, it is the only thing that ever has
Our name links two words that seem to be contradictory, but
together they describe the way we practice the art of development.
We believe that keeping two opposing ideas in mind at the same
time is the most important skill of all in this business. We’re inspired
by the future and guided by the past. And we know how to think
on our feet while keeping both feet on the ground.
Our leadership team comes from the world of architecture,
– Margaret Mead
construction, design and finance. We approach development in
a humanistic, organic and creative way, focusing on the people
who will be spending time in the places we create. We’ve learned
that the financial health and success of any venture depends
on how well it welcomes people and accommodates their point
of view. If that sounds idealistic and unusual to you, it’s because
we’re not your typical development company.
www.thefreeholdgroup.com