Donnie Ferneau, 38 Little Rock, AR Chef/Owner
Transcription
Donnie Ferneau, 38 Little Rock, AR Chef/Owner
Donnie Ferneau, 38 Little Rock, AR Chef/Owner Opening: Unnamed – Upscale Southern Cuisine Nov. 2013 Unnamed Going in the heart of Little Rock’s Main Street Revival Project, Donnie’s unnamed restaurant is the talk of the town. A huge name in the state, everyone has been watching Donnie for his next move since selling his previous restaurant, Ferneau, 11 months ago. Known for hiring “honey” aka hot staff, the restaurant is going to be a dress code enforced, hip, sexy place with a hot clientele and an even hotter staff. Donnie is opening his 2nd restaurant, and the concept is unique for the area and called “Southern Spa Comfort”. It’s fine dining without the heaviness of butter, cream and fat. This space is 7,000 sq. ft. The upstairs is 1,000 sq. ft. and will have the elbow pad, fancy, fine dining vibe and 6,000 sq. ft. downstairs will host the open kitchen, whiskey bar, music and a younger, fun, hip crowd. Overall they’ll be able to accommodate 165 patrons plus 26 on the patio. Donnie is known for running a tough kitchen and although he has Southern charm, he has a mouth that can break you down in 30 seconds. At risk? Everything! He’s taken out a loan of 350k and put up all of his earthly possessions as collateral. As an only partner all financial responsibility falls on him but there is someone he has to answer to, David, his landlord. David is funding this revival and putting over 3 million dollars into renovating Main Street. He’s holding a lot of pressure over Donnie to deliver. David is going to be knocking on Donnie's door monthly to collect. If he doesn't pay up they are going to have major problems. Donnie has a girlfriend, and she is possibly going to have a role in the restaurant. Donnie has been named “Best Chef in Central Arkansas” for five consecutive years by Arkansas Times and Soiree Magazine. He was named “Chef of the Year” by the American Culinary Federation in 2007. He’s also a chef for Share our Strength and a member of Chaine Des Rotisseurs. This restaurant has to succeed or the name he’s worked hard to build will be tarnished. Not to mention losing David millions! With Donnie we are sure to get talent, eye candy and entertainment. Additional Characters David, 34 and Alex Robinson, 28: Landlord and his Wife. David is personable, honest and all about the bottom-line. This is David’s first solo project. His reputation is on the line with the success of this revival. He is the money guy but everyone knows his wife and partner Alex really wears the pants. She’s a feisty, Latina who will call bullshit if things aren’t going right. Jordan Taylor, 23: Marketing/PR. Jordan is known to be emotional and can easily lose her temper if you aren’t doing your job well. She has no fear calling you out. Jordon is set in her ways meaning do it her way or deal with her consequences. She loves fashion and presents herself like she’s always at a photo shoot, can we say high maintenance! Geoff Rah, 24: General Manager Geoff is a Facebook junkie and video gamer that competes on a national level. He’s a hard worker and gets really fired up if you aren’t doing your job. Doesn't care about your feelings and will ride you until you do it right. If upset he has the potential to loses his cool as he takes work personal. Witty and crude, he constantly surprises Donnie with the crazy out of this world jokes he comes up with. Derrell Ray Hartwick, 24: Bar Back/Bartender Derrell was hired for his good looks. With a pool of women around him he’ll bring in the money while pissing guys off. He’s arrogant and will be caught flexing in the mirror when things are slow. He’s a gym rat and a one upper. Under pressure he can become tense, yell and argue. At the same time has the ability to be suave and uses his southern charm with such vocabulary as mam and sir. Spencer Jansen, 32 - Mixologist Arguably the best bartender in he state (just won best bartender and best of the metro in sync magazine), Spencer is a lone wolf with undertones of sarcasm. He is "gingerly fresh" and well groomed to deal with high profile clientele. A master mixologist, he is OCD and will be the sensei to the younger bartenders keeping them in line. Tyler Steelman, 25: Kitchen Tyler is a young, arrogant, aspiring chef who is too talented for his own good. He tends to talk crap about everyone he works with but thinks its okay because he can out cook them. He enjoys stirring the pot. He was a kicker in college football and that high, almighty attitude carries over into the workplace. Joshua Vinyard, 36: Sous Chef Joshua is a very talented chef with a mouth like a sailor and emotions like a pregnant woman. He has burned every culinary bridge in the city because of his love for booze. Once he has a few drinks he tends to put his foot in his mouth which has fired him from a few jobs in the past. He recently had a kid and is trying to get it together for his family. Lauren Elizabeth Lane, 25: Server/Cocktail Lauren was hired for her ability to bring in customers and make them spend money. She knows how to use her looks to her advantage and is often chased by men. Not the brightest bulb in the pack she has a wrap for being a half assed worker (when it comes to cleaning, side work, etc.) pissing off other employees. She gets away with it because she’s pretty. Donnie thinks Geoff the GM might fall under her spell.