File - Northern Print Distribution Ltd

PACK
2016
MEDIA
perfect
Welcome
With over twenty years of
experience in leaflet distribution
and literature display, Northern
Print Distribution Ltd can help
you plan and arrange an effective
leaflet marketing campaign that
works for your business.
From advice on leaflet design
to the best route to market via
geographical coverage and outlet
type we can offer a simple and
sensible approach to displaying
your literature and driving that
all important visitor footfall.
y
days out
Destination
Packs
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Exhibitions
& Shows
days
out
info.co.uk
Van
Advertising
Perfect
Days Out
y
Perfect Days Out compilation leaflets
Promote your business to thousands of visitors.
First joining the NPD portfolio in 2010 the
Perfect Days Out leaflets are a great way for the
smart advertiser to maximise their marketing spend
to appear in front of a greater audience.
Each leaflet offers a varied selection of attractions
appealing to a broad market throughout the year.
The PDO range of leaflets appear in NPD displays within
their own geographical area alongside high footfall sites
further afield including premium sites such as Welcome
Break and Moto services. With over 750,000 of these
leaflets distributed what a great way to maximise your
visual presence across the North of England.
The areas are:
Keswick & Western Lake District
South Lakes
Yorkshire and the North
Penrith & Eden
Lancashire
Exhibitions
& Shows
Take your place at the some of the
UK’s best travel trade shows:
NPD has developed a cost effective way
for your Attraction to appear in front of
100’s of buyers in a short space of time.
British Tourism and Travel Show 2016
(Formally Best of Britain & Ireland)
16th - 17th March 2016 NEC
Require 300 leaflets.
(stand will be branded Explore the Lake District.)
Cheshire County Show
21st & 22nd June 2016
Require 2,000 leaflets
Royal Lancashire Show
12th – 14th August
Require 2,000 leaflets
Great for Groups North, Manchester
September 2016
Require 200 leaflets
Group Travel & Leisure Show, NEC
20th October 2016
Require 300 leaflets
(Above stands branded as either daysoutinfo or
Explore the North of England)
As part of our packages participants are welcome to come and join us on the stand, arrange meetings and talk to visitors.
Stands branded in discussion with exhibiting partners.
NPD can also arrange data collection, prize draws and meeting call backs if appropriate.
daysoutinfo.
co.uk
NPD has since 2008 operated the
Days Out Info website
allows your
leaflet to be made available online to
be viewed and downloaded to any
computer or smart device, with links
being made directly to your website
or booking page.
Daysoutinfo is widely promoted throughout the
NPD portfolio with a visual presence in over 7000
outlets, 1.2 million pieces of print and via NPD’s
social media channels. With monthly competitions
Daysoutinfo aims to be the go to website for
potential visitors to the North of England.
Incorperating an online ordering system
Information Centres can use Daysoutinfo
as a source to view leaflets and download
as a reference copy.
Destination
Packs
Destination Packs for
Self Catering cottages
Based on the drive to ensure that all 4*
self catering cottages and other relevant
self catering establishments provide a
unique welcome to their guests NPD
introduced the Destination Pack, filled
with local information to assist guests
during their stay or to plan a return visit.
*Successfully piloted with 11,000 packs in the Lake
District, Cumbria over the summer of 2015 we are
extending the offer to cover the following regions with
localised Information.
The areas are:
Cumbria the Lake District
Lancashire
Northumberland
Yorkshire
*Planned roll out for 2016/17
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Bags of Info
for Kids
Reach 274,777 families just in time for
the summer holidays
te
Lake District Esta
Bang
t so
s Prese
f
T
and plac
es
WINhings to do
a 7 nigh
New t stay at
Countr y by Bridge
Caravan
Park
Plus
Target the buoyant families/staycation market
to v
summe isit
r 2015
for the Ra a family ticket
ve
Railway nglass & Eskdal
and Ul
e
‘Steamer lswater
s’
Promote special offers or events at
key times of the year
Reach an estimated market of 750,000
people for under £0.02 per person
Achieve excellent market penetration cost effectively
The Bags of Info for kids packs are delivered by participating
primary schools via the children’s book bags.
A great way of putting your attraction in front of families
as they plan their holidays and days out.
Sping, Summer, Autumn/Winter.
Nb Bags of Info can not be used for promoting food, drink, clothing,
children’s toys or any other unsuitable products.
Winder mere.
Southern end of
k is situated at the
ties for weekly hire
per
pro
g
Newby Bridge Par
erin
cat
selection of self
The Park offers a
y homes for sale.
and private holida
stay
to win a 7 night ition
For your chance
et
mp
/co
.uk
.co
fo
tin
Conditions apply.
visit www.daysou
by email. Terms &
2015 and notified
.
will be drawn on
in one stay period
bility. Must be taken
. Subject to availa
ite.
website for dates
see Parks webs , NPD
charge per night.
apply
01–53
tions T:
y weekends, see
Ltd,extra
16 years) – dogs
s
9en56
Un
(up
ual terms and condi
Excludes bank holida
76to90
notitspeci
14
only
es
,al event
Park rules and individ Maximum of 2 adults and 2 childr
servic
•
uledemail
d.
: info@ba The Old Cooper
tickets valid on sched
erred once booke
Family attraction
ag
cannot be transf
gsofinfof
etition end date.
No cash value and
orkids.co. e, Gatebeck, Kend
12 months of comp
Must be taken within
. The prize winner
by 31st August 2015
er
1st Septemb
Th
e Bags of
Info Team
vanpark.co.uk
newbybridgecara
uk • www
al,
.bagsofin Cumbria LA8 0H
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foforkid
s.co.uk
Van
Advertising
NPD’s fleet of vehicles cover in excess of
325,000 miles each year whilst servicing over
7000 sites across the North of England. Place
your brand logo on one of our vans and take
advantage of the potential.
1 & 2 year options available, please contact
your local NPD depot for prices.
Advertise in high footfall
tourist destinations
Contact Us
Kendal Office:
York Office:
Otterburn Office:
Northern Print Distribution Ltd
The Old Cooperage, Gatebeck,
Kendal LA8 0HW
Northern Print Distribution Ltd
Station Road, Alne,
York YO61 1TP
Northern Print Distribution Ltd
Otterburn Mill,
Otterburn NE19 1JT
Tel: 015395 67690
Fax: 015395 67996
email: mike@npdnorth.co.uk
Tel: 01347 838200
Fax: 01347 838505
email: chris@npdnorth.co.uk
Tel: 01830 521005
Fax: 01830 520032
email: ann@npdnorth.co.uk