Curriculum Guide - SCAD Museum of Art

Curriculum Guide
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SCAD: The University
for Creative Careers
The Savannah College of Art and Design is
a private, nonprofit, accredited university,
offering more than 100 academic degree
programs in 41 majors at locations in Atlanta
and Savannah, Georgia; Hong Kong; Lacoste,
France; and online via SCAD eLearning.
SCAD enrolls nearly 12,000 undergraduate
and graduate students from more than 100
countries. SCAD’s innovative curriculum is
enhanced by advanced, professional-level
technology, equipment and learning resources,
as well as opportunities for internships,
professional certifications and collaborative
projects with corporate partners. In 2014, the
prestigious Red Dot Design Rankings placed
SCAD in the top 10 universities in the Americas
and Europe. Career preparation is woven into
every fiber of the university, resulting in a
superior alumni placement rate. In a survey
of Spring 2014 SCAD graduates, 97 percent
of respondents reported being employed,
pursuing further education, or both, within 10
months of graduation.
SCAD is accredited by the Southern Association of Colleges and Schools Commission
on Colleges (1866 Southern Lane, Decatur, GA
30033-4097; telephone number 404.679.4500)
to award bachelor’s and master’s degrees. The
university confers Bachelor of Arts, Bachelor
of Fine Arts, Master of Architecture, Master of
Arts, Master of Fine Arts and Master of Urban
Design degrees, as well as undergraduate
and graduate certificates. The professional
M.Arch. degree is accredited by the National
Architectural Accrediting Board. The SCAD
interior design program leading to the Bachelor
of Fine Arts degree in Atlanta and Savannah is
accredited by the Council for Interior Design
Accreditation (accredit-id.org, 206 Grandville
Ave., Suite 350, Grand Rapids, MI 49503). SCAD
Hong Kong courses of study are registered with
the Hong Kong Education Bureau (registration
numbers 261958-261971 and 262196-262202),
are accredited by the Hong Kong Council for
Accreditation of Academic and Vocational
Qualifications (10 Siu Sai Wan Road, Chai
Wan, Hong Kong, 852.3658.0000), and are
recognized on the Hong Kong Qualifications
Framework with a validity period of May 1, 2011
to April 30, 2016 (QR Registration Numbers
11/001052-11/001059/5 and 11/001060/911/001065/6) and a validity period of January
1, 2013 to December 31, 2017 (QR Registration
Numbers 13/000159/LS-13/000163/LS and
13/000164/L6-13/000165/L6).
For more information, visit scad.edu, email
admission@scad.edu, call 800.869.7223 or
912.525.5100 in Savannah, or call 877.722.3285
or 404.253.2700 in Atlanta.
SCAD and The University for Creative Careers
are registered trademarks of the Savannah
College of Art and Design.
Table of Contents
About the SCAD Museum of Art
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About Vivienne Westwood
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Curriculum Guide Overview
Exercise 1: Travel through time
Exercise 2: Save the world
Exercise 3: Make a statement
Vivienne’s Reading List
Notes
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Museum Maps
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Current and Upcoming Exhibitions
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SCAD Museum of Art
The SCAD Museum of Art showcases work by acclaimed
Museum awards
artists, providing opportunities for students from all majors
to learn from art world luminaries and expand their artistic
Since opening its doors in October 2011, the renovated
points of view.
museum has been celebrated for its inspired architecture
and design , world- class exhibitions and visionar y
Mounting more than 20 exhibitions each year, the museum
community outreach and education programs that enrich
has presented such renowned artists as Jane Alexander,
art enthusiasts, educators and students of all ages.
Uta Barth, Lynda Benglis, Alfredo Jaar, Sigalit Landau,
Liza Lou, Angel Otero, Yinka Shonibare, Kehinde Wiley
SCAD is proud to be recognized by the following:
and Fred Wilson. André Leon Talley, SCAD trustee and
Vogue contributing editor, regularly curates couture
• AIA Institute Honor Award for Architecture
exhibitions such as “Little Black Dress” and “Oscar de
la Renta: His Legendary World of Style” alongside ever-
• AIA South Atlantic Region, Design Award
changing, site-specific installations by such artists as
Kendall Buster, Ingrid Calame, Odili Donald Odita and Jack
Whitten. The museum’s permanent collection includes the
• American Concrete Institute-Georgia chapter, First Place
in Restoration Category
Walter O. Evans Collection of African American Art, the
Modern and Contemporary Art Collection, the Earle W.
Newton Collection of British and American Art, the 19th-
• American Institute of Architects-Savannah chapter,
Honor Award (top honor awarded)
and 20th-century Photography Collection, and the SCAD
Costume Collection.
• Congress for the New Urbanism, Charter Award
The museum building itself is a work of art, demonstrating
• Historic Savannah Foundation, Preservation Award
th e u n ive r sit y ’s o n g oin g co m m itm e nt to h is to ric
preservation and adaptive reuse. Constructed in 1853, the
• International Interior Design Association-Georgia
original walls feature handmade Savannah gray bricks,
chapter, Best of the Best Forum Design Award and Best
forming the oldest surviving antebellum railroad depot
of the Best Forum Award (education category)
in the country. In 2011, this National Historic Landmark
was transformed into an award-winning, modern museum
building by architect Christian Sottile, a SCAD alumnus and
• National Trust for Historic Preservation, National
Preservation Award
dean of the SCAD School of Building Arts.
• S o u t h e a s te r n M u s e u m s C o n f e r e n c e E x h i b i ti o n
SCAD students are the heart of this teaching museum;
Competition, Certificate of Commendation for the
they attend academic classes and career workshops,
outstanding exhibit “Pose/Re-pose: Figurative Works
lecture series, film screenings, gallery talks and annual
Then and Now”
events within its storied walls. SCAD students also serve
as museum docents, welcoming visitors, interpreting
• S o uth e a s te rn M u se u m s C o nfe re n ce P u b lic atio n
the exhibitions and interacting with illustrious museum
Competition, Gold Award for the SCAD Museum of Art
guests. As a center for cultural dialogue, the museum
Curriculum Guide
engages students through dynamic, interdisciplinary
educational experiences.
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Vivienne Westwood
“ The only possible effect one can have on the world
is through unpopular ideas.”
Vivienne Westwood began designing in 1971 along with her
years in fashion—the largest exhibition ever devoted to a
then-partner Malcolm McLaren in London. At the time they
living British fashion designer. In 2006, her contribution
used their shop at 430 Kings Road, London, to showcase
to British fashion was officially recognized when she was
their ideas and designs. With their changing ideas of fashion
appointed Dame of the British Empire by Her Majesty,
came the change of not only the name of the shop but also
Queen Elizabeth II, and in 2007 she was awarded the
the décor. It was in 1976 when Westwood and McLaren
Outstanding Achievement in Fashion at the British Fashion
defined the street culture of punk with Seditionaries.
Awards in London.
By the end of the ‘70s, Vivienne Westwood was already
The Vivienne Westwood brand represents one of the last
considered a symbol of the British avant-garde. For
independent global fashion companies in the world. At
Autumn/ Winter 1981 she showed her first catwalk
times thought-provoking, this brand is about more than
presentation at Olympia in London. Westwood then turned
producing clothes and accessories.
to traditional Savile Row tailoring techniques, using British
fabrics and 17th- and 18th-century art for inspiration.
Westwood continues to capture the imagination and raise
awareness of environmental and human rights issues. With
1989 was the year that Vivienne met Andreas Kronthaler,
a design record spanning over 40 years, the Vivienne
who would later become her husband and long-time
Westwood brand is globally recognized and Westwood
design partner, as well as creative director of the brand. In
herself is viewed as one of the most influential fashion
2004 the Victoria and Albert Museum hosted a Vivienne
designers, and activists, in the world today.
Westwood retrospective exhibition to celebrate her 34
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Curriculum Guide
Vivienne Westwood’s “Dress Up Story — 1990 Until Now”
The following exercises have been created to capture
celebrates one of the world’s most influential contemporary
Vivienne Westwood’s approach to fashion and to reflect her
British fashion designers. In the context of a multidecade
philosophy, with an emphasis on historical influences and
career, this curated collection takes a focused lens to
environmental sustainability. They are designed to guide
Westwood’s more recent collaborations with her husband
a personal exploration of theory, design, and materials,
and partner of more than 20 years, Andreas Kronthaler.
and can be adapted as needed to meet individual learning
styles and levels.
This curriculum guide provides standards-based exercises
for high school students, uniting classroom learning
with the museum’s extended learning opportunities. It is
intended to help educators create engaging educational
experiences that enhance students’ understanding of works
found at the SCAD Museum of Art.
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National Visual Arts Achievement
Standards Targeted:
NA-VA.9-12.1a: Students apply materials, techniques, and
NA-VA.9-12.4a: Students differentiate among a variety of
processes with sufficient skill, confidence, and sensitivity
historical and cultural contexts in terms of characteristics
that their intentions are carried out in their artwork.
and purposes of works of art.
NA-VA .9 -12 .1d: Students initiate, define, and solve
NA-VA.9-12.5a: Students identify intentions of those
challenging visual arts problems independently using
creating artworks, explore the implications of various
intellectual skills such as analysis, synthesis, and evaluation.
purposes, and justify their analysis of purposes in particular
works.
NA-VA.9-12.3a: Students reflect on how artworks differ
visually, spatially, temporally, and functionally, and describe
how these are related to history and culture.
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Exercise 1 • Travel through time:
Research and sketch
“ I take something from the past that has a sort of vitality
that has never been exploited — like the crinoline — and
get very intense. In the end, you do something original
because you overlay your own ideas.”
Vivienne Westwood’s looks are inspired by her extensive research, spanning centuries and
continents. She has revolutionized fashion with her reintroduction of corsets and crinolines,
oversized hats and tribal fabrics. Her ability to boldly combine unlikely materials and looks
characterizes her attention-grabbing style.
Try taking your own imaginative journey through historical fashion to create a unique look.
Research fashion for each of the decades to the right. Choose one fashion element from each
of these time periods. Sketch them individually in the space provided, and then create a sketch
that shows how they could be combined into one look. In the space below, include a list of
materials you would use and why you think they are appropriate for your design.
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1750s
1910s
1990s
Your combination
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Exercise 2 • Save the world:
Recycle and re-create
“ I don’t want to retire because my job gives me the
opportunity to open my mouth and say something
and that’s wonderful. If I stopped, I wouldn’t have
my voice anymore and I need it.”
Throughout her career, Vivienne Westwood has produced fashion with a message. She believes
strongly in the power of positive activism, and she incorporates that power in her work. She
uses her fame and notoriety to promote her message, insisting upon engaging the media and
the public in her fight for environmental justice.
Today, she encourages her fans to address environmental concerns by buying better instead
of buying more. “Buy less, choose well, and make it last. I really do think that people should
exercise choice and not just consume without thought — sucking up stuff all the time, one thing
after another.” Part of this philosophy of conservation is making things for yourself. Worlds
End, Westwood’s iconic London boutique, encourages a culture of creative recycling and doit-yourself, even sharing free Westwood patterns on its website.
How do you think following Westwood’s mantra (buy less, choose well, and make it last) could
positively affect the environment?
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Experiment with repurposing to create your own unique fashion statement. Choose an unwanted
item of clothing or an accessory from your own wardrobe. Brainstorm about how you can use
the materials from the clothing or other household items to make a new, wearable item. Feel
free to cut, tear, tie, sew, glue, or dye to customize your new look.
“ Wear a piece of beautiful fabric, borrow stuff from
your friends, and style it in with your own clothes.”
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Exercise 3 • Make a statement:
Read, reflect, and respond
Vivienne Westwood is known for her sharp intellect and strong opinions. In 2007, she famously
issued a manifesto titled “Active Resistance to Propaganda” that dramatizes her views on art,
culture, and the environment. Whether she is speaking about politics or fashion, she takes a
clear stance and is not afraid to speak her mind.
Below are a few quotes from Westwood that express some of her views on fashion. Take a
moment to read each quote and think about its meaning. Follow the steps below to analyze
and respond to one of the quotes.
1. “You have a more interesting life if you wear impressive clothes.”
2. “I do think looking your best is really, really good for the spirit and my clothes allow people
to project their personalities and express themselves. I offer choice in an age of conformity.”
3. “I’ve always said that a good idea is a perfect surprise. When I see a fashion show, I am
surprised. The phrase that is always in my mind is ‘never before seen’.”
4. “The best fashion accessory is a book.”
5. “All the clothes I wore people would regard as shocking. I wore them because I just thought
that I looked like a princess from another planet.”
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Response
1.
Quotation
Select one of the quotes that you feel reflects something about your own view of fashion.
2. Concept
In your own words, summarize the core concept or main idea from the quote you chose.
3. Comparison
Give a specific example from your own experience or personal observations that compares
to the main idea in this quote.
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Vivienne Westwood on
the importance of reading:
“ Reading is the most concentrated form of
experience you can have (books — not magazines).
Cultivate the habit.”
Vivienne’s Reading List
“Alice’s Adventures in Wonderland” – Lewis Carroll
“Chaos Point” – Ervin László
“Brave New World” – Aldous Huxley
“The Road” – Cormac McCarthy
“The Gods Will Have Blood” – Anatole France
“Memoirs of Hadrian” – Marguerite Yourcenar
“1984” – George Orwell
“Madame Bovary” – Gustave Flaubert
“Hippolytus” – Euripides
And anything by Bertrand Russell or Marcel Proust
“The Vanishing Face of Gaia” – James Lovelock
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Notes:
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Notes:
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Museum Maps
Main Level
Galleries
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Main Lobby
Entrances
Restrooms
Current and Upcoming Exhibitions
In Passing: American Landscape Photography • Group Exhibition
May 16–Sept. 27, 2015
i feel ya • André 3000 Benjamin
July 18–Sept. 13, 2015
Irons for the Ages, Flowers for the Day • Li Hongbo
July 30, 2015–Jan. 3, 2016
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601 Turner Blvd.
Savannah, Georgia
912.525.7191
scadmoa.org
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