Retail Advertising Rates - Herald Tribune Media Source
Transcription
Retail Advertising Rates - Herald Tribune Media Source
Retail Advertising Rates herald-tribune media group Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 1 Reach nearly 300,000 adults each week with Herald-Tribune media! The Herald-Tribune Media Group is the primary source of news and information in one of America’s wealthiest metro markets. With more than 700,000 people, Sarasota/Bradenton/Venice is Florida’s fifth largest market. It is the wealthiest of the state’s Top 10 markets and one of the 20 wealthiest major markets in the country.* It also is the nation’s oldest major metro market, but in the last five years, it has added children faster than retirees. The way to capture this dynamic, lucrative market is with the Herald-Tribune Media Group. HeraldTribune media reach three out of four adults between Tampa Bay and Charlotte Harbor. • T he Herald-Tribune, our daily newspaper, has a circulation of 65,490 daily and 84,851 Sunday, more than all other newspapers in the market combined. • In peak season your ad is delivered to more than 92,000 readers daily and more than 120,000 on Sunday. • HeraldTribune.com, our Internet site, attracts 900,000 unique visitors a month, and generates more than 7.2 million page views, making it the market’s most popular local media Internet site. In print or online, the Herald-Tribune Media Group lets you own one of the finest markets in Florida. Sources: Scarborough Research 2014; Alliance for Audited Media 2013: Omniture 2014 *Markets of 500,000 people or more. 2 Rates may also be viewed at HeraldTribuneMediaSource.com MANATEE COUNTY 75 275 34219 41 Parrish 34222 34209 Manatee Ave. 301 41 34243 34203 Tallevast Rd. University Pky. 34234 Sarasota 34236 St. Armands Key 34237 Lido Key 34242 Siesta Key 41 34231 34202 34201 34235 70 Lakewood Ranch 34251 SARASOTA COUNTY 75 34240 17th St. 780 Fruitville Rd. 34232 34239 70 Bee Ridge Rd. Beneva Rd. 34228 34211 70 34207 Longboat Key 64 34208 Lockwood Ridge 34210 64 41 26th St. W. Cortez Rd. 34212 34205 Bradenton 34215 75 Palmetto 34217 Anna Maria Island 301 34221 34233 Clark Rd. 72 34238 75 Gulf of Mexico Osprey 34241 34229 Blackburn Pt. Rd. 72 681 41 Laurel 34275 Laurel Rd. Nokomis Casey Key North Port 34286 34291 Center Rd. 34287 41 34293 Toledo Blade Blvd. 34285 34292 d. lv ter B Sum Venice Jacaranda Blvd. Venice Ave. 777 El Jobean 776 33953 75 34289 34288 CHARLOTTE COUNTY 776 34223 Sarasota/ Bradenton/ Venice Market 776 Manasota Key 775 Englewood 34224 Rotonda 33981 33947 771 Cape Haze Circulation by Advertising Zones Manatee Sarasota Venice / South Total Circulation Annual Average Daily Sunday 13,70216,396 31,96138,696 20,451 25,037 65,490 84,851 33946 Peak Season Daily Sunday 17,201 43,065 30,322 92,255 22,189 54,822 39,402 120,267 Source: Alliance for Audited Media for 52 weeks ending 12/31/13, Herald-Tribune internal reporting. Boca Grande 33921 Scale In Miles 0 5 Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 10 3 Full Run ad sizes And Rates DOMINANCE Full Page Mon-Wed Thurs-Sat Sunday 6 col. x 21" Full Run $10,866.40 $11,757.31 $13,281.41 3/4 Page 2/3 Page Tall 6 col. x 15.75" Full Run $8,981.28 $9,699.78 $10,957.16 5 col. x 17.5" Full Run $9,450.00 $10,206.00 $11,529.00 2/3 Page vert. 4 col. x 21" Full Run $8,173.87 $8,827.78 $9,972.12 2/3 Page HorZ. 6 col. x 14" Full Run $8,173.87 $8,827.78 $9,972.12 Ad Units > 1/2 page DOMINANCE ad units are designed for advertisers seeking maximum visibility within the newspaper and on the page. These units are ideal for announcing unique events, reinforcing marketplace status or driving maximum response in a short time. Be sure your ad copy is well organized and easy to follow. For best results, DOMINANCE ad units should run 2 - 3 times in a 7-day period. Suggested for: Huge Announcements; Big Sales; Direct Response; Grand Openings identity 1/2 vertical Mon-Wed Thurs-Sat Sunday 3 col. x 21" Full Run $6,368.54 $6,878.03 $7,769.62 1/2 Tall 1/2 horizontal 4 col. x 15.75" 6 col. x 10.5" Full Run $6,368.54 $6,878.03 $7,769.62 Full Run $6,368.54 $6,878.03 $7,769.62 2/5 Page 4 col. x 14" Full Run $5,721.41 $6,179.12 $6,980.12 Ad Units >1/4 - <1/2 page 1/3 vertical Mon-Wed Thurs-Sat Sunday 4 2 col. x 21" Full Run $4,363.63 $4,712.72 $5,323.63 1/3 Page Tall 4 col. x 10.5" Full Run $4,363.63 $4,712.72 $5,323.63 1/3 horizontal Rates may also be viewed at HeraldTribuneMediaSource.com 6 col. x 7" Full Run $4,363.63 $4,712.72 $5,323.63 IDENTITY ad units are designed for advertisers seeking balance between page dominance and frequency. These ads offer ample message space at a price that allows a more frequent run schedule. Ideal for announcing events, branding and defining your market niche, the units encourage sustained customer response over time. For best results, IDENTITY ad units should run 2 - 4 times in a 7-day period. Suggested for: Seminars; Merchandising; Events Impression Ad Units 1/8 -1/4 page Mon-Wed Thurs-Sat Sunday Mon-Wed Thurs-Sat Sunday 1/4 vertical 1/4 horizontal 1/5 Page 1/6 vertical 1/6 horizontal 1/6 Banner 1/7 Page 1/8 Page 3 col. x 10.5" Full Run $3,303.34 $3,567.61 $4,030.08 4 col. x 5.25" Full Run $2,215.84 $2,393.10 $2,703.32 4 col. x 7" Full Run $2,942.35 $3,177.74 $3,589.67 6 col. x 3.5" Full Run $2,215.84 $2,393.10 $2,703.32 3 col. x 8.75" Full Run $2,761.29 $2,982.19 $3,368.77 2 col. x 8.75" Full Run $1,848.42 $1,996.29 $2,255.07 3 col. x 7" Full Run $2,215.84 $2,393.10 $2,703.32 IMPRESSION ad units are designed for advertisers seeking to optimize reach and frequency. These units are ideal for building and maintaining awareness. These units provide sufficient space for a complete message at low cost for consistent response. For best results, IMPRESSION ad units should run 3 - 5 times in a 7-day period. Suggested for: Image Branding; Small Business; Health Care 3 col. x 5.25" Full Run $1,665.28 $1,798.50 $2,031.64 Awareness Small Ad Units eight six vertical six horizontal three two vertical two Horizontal Mon-Wed Thurs-Sat Sunday 2 col. x 7" Full Run $1,481.76 $1,600.30 $1,807.75 Mon-Wed Thurs-Sat Sunday 1 col. x 5.25" Full Run $556.79 $601.34 $679.29 2 col. x 5.25" Full Run $1,112.45 $1,201.45 $1,357.19 1 col. x 3.5" Full Run $371.20 $400.89 $452.86 3 col. x 3.5" Full Run $1,112.45 $1,201.45 $1,357.19 2 col. x 1.75" Full Run $371.20 $400.89 $452.86 four 2 col. x 3.5" Full Run $741.64 $800.97 $904.80 AWARENESS ad units are designed for advertisers seeking to maximize long-term awareness and reach. These units are ideal for businesses where top-of-mind awareness is critical in a short decision-making period. The abbreviated ad content allows limited copy changes and is designed to create a compelling call to action. For best results, AWARENESS ad units should run 4 - 7 times in a 7-day period. Suggested for: Repair & Service; Restaurants; Notices one 1 col. x 1.75" Full Run $185.60 $200.45 $226.43 Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 5 Rates for non-modular ad sizes Determine your annual spending level Commitment Level Rates listed are non-contract, per column inch. Full Run Sarasota Venice/South Mon-Wed108.00 72.36 28.08 Manatee 6.48 Thurs-Sat116.64 78.15 30.33 7.00 Sunday 131.7688.28 34.26 7.91 modular ad sizes The Herald-Tribune employs modular ad sizing, with logical page portions, such as full, half, quarter, eighth, etc. Discounts encourage you to take advantage of our design and are reflected in pricing shown on pages 4, 5 and 9. Calculate Your Options A. Base rate $______________ (from charts on pages 4 and 5) B. Annual discount ______% (from chart, on right) – Subtotal C. Frequency discount _____% (from chart, bottom right) D. Color (Color is charged at 10% of your base rate (A.), per day. Minimum charge is $150. Limited availability.) $______________ $______________ – $______________ (Deduct from Subtotal) + $1,000 $1,200 $1,500 $1,750 $2,100 $2,500 $3,000 $3,600 $4,500 $5,500 $6,500 $7,500 $9,000 $11,000 $13,000 $15,500 $18,500 $22,500 $27,000 $32,000 $39,000 $47,000 $56,000 $67,000 $80,000 $100,000 $115,000 $140,000 $165,000 $200,000 $250,000 $300,000 $350,000 $450,000 $500,000 % Discount off Base Rate 10.00% 10.75% 11.50% 12.25% 13.00% 13.75% 14.50% 15.25% 16.00% 16.75% 17.50% 18.25% 19.00% 19.75% 20.50% 21.25% 22.00% 22.75% 23.50% 24.25% 25.00% 25.75% 26.50% 27.25% 28.00% 28.75% 29.50% 30.25% 31.00% 31.75% 32.50% 33.25% 34.00% 34.75% 35.50% $______________ Total for one ad$______________ Frequency Discounts An advertiser who publishes two or more ads within a 7-day period will receive the following discount off of each ad. To qualify, ads must be scheduled on the same order with no size, copy or zone changes. Frequency % Discount 1x0% 2x 20% 3x 25% 4x 30% 5x 35% 6x 40% 7x 45% 6 Rates may also be viewed at HeraldTribuneMediaSource.com Color Rates Special Days/Pages/Features Due to high demand for color, availability may be limited and subject to press capacity. Minimum charge is $150. Color is charged at 10% of base rate, per day. Sunday. . . . . . . . . . . . . . . . Comics, Real Estate, Arts, Parade Magazine All standard colors and blends shown in the Newspaper Association of America (NAA), Ad-Litho Guide, Ad Pro, Ad/Flex ROP Newspaper Color Ink Book, Vol. 8, are available. Other colors subject to additional charges. No minimum size for color ads. See “Specifications” on page 12 for color printing guidelines. Monday. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Business Weekly Tuesday. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Health+Fitness Wednesday. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Food & Wine Thursday. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Ticket Friday. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . at home Saturday. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Real Estate Closing Times / Deadlines Display Advertising* Advertisement Space Copy Due Publishes Deadline Show Proof Monday Copy Due No Proof & Electronic Friday 10 am Thursday noon Friday noon Thursday noon Thursday noon Thursday noon Friday noon Thursday noon Friday noon Friday noon Thursday noon Friday noon Monday noon Friday noon Monday noon Food & Wine Monday noon Friday noon Monday noon H-T Select Thursday 5 pm Thursday noon Friday noon Thursday Monday 4 pm Monday noon Tuesday noon Ticket Monday 4 pm Monday noon Tuesday noon Tuesday 4 pm Tuesday noon Wednesday noon Tuesday 4 pm Tuesday noon Wednesday noon Thursday 10 am Wednesday noon Thursday noon Tuesday 4 pm Tuesday noon Wednesday noon Thursday noon Wednesday noon Thursday noon Wednesday 4 pm Tuesday noon Wednesday noon Monday 10 am Monday noon Tuesday noon 16 days prior 16 days prior 16 days prior Business Weekly Tuesday Health+Fitness Wednesday Friday at home Saturday Real Estate Sunday Real Estate Yes! Comics *Holiday Deadlines will be advanced by one or more days. Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 7 Weekly tabloids at home Health+Fitness Business Weekly Saturday Real Estate Published every Friday. For the most discriminating customers engaged in home fashions, outdoor living and gardening. Published every Monday. Promote your products and services to readers interested in local business, banking, real estate, stocks and technology. Food & Wine Published every Wednesday. From dining out to eating in, readers are affluent food and wine lovers. 8 Rates may also be viewed at HeraldTribuneMediaSource.com Published every Tuesday. Target active and health-conscious consumers reading about health, fitness and nutrition. Published every Saturday. Your weekly Saturday walk-through for everyone involved in today’s local market. Homes for sale, rentals, financing and neighborhood trends. Ticket Published every Thursday. Your weekly guide to local entertainment, movies and restaurants. Also distributed in high traffic locations, therefore available every day of the week. Tabloid ad sizes And Rates These units are used for all tabloid newspaper sections shown below. Frequency discounts available, contact your Herald-Tribune Media Group marketing consultant. Add $75.00 per day for process color. Full Page 1/2 Page Horizontal 4 col. x 9.762" at home Business Weekly Food & Wine Health & Fitness Saturday Real Estate Ticket 4 col. x 4.812" $1,099.00 $1,099.00 $1,099.00 $1,099.00 $1,099.00 $1,599.00 $659.00 $659.00 $659.00 $659.00 $659.00 $839.00 1/4 Page 1/8 Page Horizontal $399.00 $399.00 $399.00 $399.00 $399.00 $469.00 $229.00 $229.00 $229.00 $229.00 $229.00 $269.00 1/8 Page Vertical 1/16 Page $229.00 $229.00 $229.00 $229.00 $229.00 $269.00 $139.00 $139.00 $139.00 $139.00 $139.00 $149.00 2 col. x 4.812" at home Business Weekly Food & Wine Health & Fitness Saturday Real Estate Ticket 1 col. x 4.812" at home Business Weekly Food & Wine Health & Fitness Saturday Real Estate Ticket 1/2 Page Vertical 2 col. x 9.762" $659.00 $659.00 $659.00 $659.00 $659.00 $839.00 2 col. x 2.312" 1 col. x 2.312" Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 9 Magazines Better Living January 2013 betterliving.com It’s never too late Cultivating relationships later in life +ADMIT IT BOOMERS: YOU’RE OLD MYTHS ABOUT + FLU SHOTS + GIVE YOUR PC A FACELIFT WHE SHOU N LD YO U TAKE SOCI SECURI AL TY? 2014|2015 S E R V I N G O U R C O M M U N I T Y S I N C E 19 9 1 Physician Guide YOUR ORIGINAL RESOURCE FOR MEDICAL PROVIDERS AND SERVICES SARASOTA AND MANATEE COUNTIES Better Living Hurricane Guide Dining Guide Physician Guide Golf & Leisure Style Published quarterly, Better Living is dedicated to active seniors making the most of Gulf Coast living. Published three times each year, Dining Guide features articles covering restaurant trends and talents that define our area’s cuisine. The area’s premier annual golf publication. Golf & Leisure provides listings to help golfers make informed decisions on where to play their next round and articles that explore some of the newest golfing trends. Gulf Coast Welcome Gulf Coast Welcome is an annual guide to the Sarasota/ Bradenton/Venice area designed for newcomers. Distributed year round and mailed monthly to new residents. 10 Rates may also be viewed at HeraldTribuneMediaSource.com Published at the start of Hurricane season, the annual guide to surviving severe weather on the Gulf Coast. Published in September, this annual supplement serves as the premiere physician reference guide enhanced by an online edition that includes hot links to physicians’ websites. Style is delivered on the first Sunday of each month to the finest neighborhoods in the market as well as to select retail shops and newsstands. Online at HeraldTribune.com/Style. Ticket+ Ticket+ touts area hot spots, attractions and destinations … a must-see pub to reach thousands of visitors to the Sarasota/ Bradenton/Venice area. Comics Flysheet Spadea Front-page banners Inside (2 pages) Outside (2 pages) $3,495 $3,995 Deadline 15 business days prior to insertion date for space and copy. Frequency discounts available. Special Rates Position Pages Section requests will be accepted on an availability basis only and cannot be guaranteed. All zoned advertising will appear in the local section. Position requests for specific pages or page locations will be accepted on a premium basis only (see below). Consecutive multi-week agreements supercede single insertion reservations. Page Limitations 1A 2A 3A OP-ED Weather 1B 6 x 2" See chart on right 3 x 10.5" Only 10% 6 x 10.5" or 3 x 10.5" 10% 3 x 10" Only 10% 6 x 10.5" Only 25% (Color 50% off) 6 x 2" See chart on right Impact your customers from the front page of the Herald-Tribune. Size 6 col. x 2" Contract required. A Section Sunday Monday-Wednesday Thursday-Saturday B Section Sunday Monday-Wednesday Thursday-Saturday 52x $1,200 $800 $1,000 52x $1,000 $600 $800 26x13x $1,440 $960 $1,200 $1,560 $1,040 $1,300 26x13x $1,200 $720 $960 $1,300 $780 $1,040 Above Contract Rate Nonprofit Rate Government agencies, chambers of commerce and other nonprofit organizations may enjoy additional discounts in select products. Documentation of 501(c)3 status required. Political Rate Local candidates for office and politicial organizations will be granted 25% off open modular space rates for Main or Local news sections. Color and tabloid rates are not discounted. For state and national political rates, see National & State Rate Card. Holiday Rates Sunday advertising rates and added home delivery distribution apply for the following holidays: New Year’s Day, Memorial Day, Fourth of July, Labor Day, Thanksgiving Day and Christmas Day. Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 11 Mechanical measurements These are the column widths for all standard newspaper sections. Includes Main News, Local, Sports and more. Column Widths ROP 11.542" 23.233" 34.924" 46.617" 58.308" 610" Double Truck 20.75" Full Page Depth 20.75" These are the column widths for all tabloid newspaper sections. Includes Business Weekly, Health + Fitness, Food & Wine, Ticket, at home and Real Estate. Column Widths Tabloid 12.396" 24.931" 3NA 410" Double Truck 21" Full Page Depth 9.762" These are the column widths for all quarterfold sections. Includes Dining Guide, Gulf Coast Welcome. Column Widths Quarterfold 12.396" 24.931" Double Truck 11" Full Page Depth 9.762" Specifications Electronic Prepress nA dvertisements are accepted in digital Macintosh format. nA ds must be submitted by ad deadline. n Call your marketing consultant about electronic ad submission. Equipment Submit your digital ads on one of the following media: CD ROM USB Flash Drive 12 Rates may also be viewed at HeraldTribuneMediaSource.com Complete Ad Submission n Complete ads are accepted in Adobe Acrobat PDF file format. n All fonts must be embedded in the PDF. n Process color ads must be CMYK. Photos and graphics must be converted to CMYK prior to embedding in the PDF. Embedded RGB photos and graphics are not acceptable. n Complete ads must be submitted with a composite proof. Element Ad Submission n Include the document from the page layout program and all linked photos and graphics. n Collect screen and printer font files. Logos and imported EPS art may contain fonts that might not be collected from within the page layout program. n All page layout programs and artwork must be supported by our current software applications which are periodically updated. InDesign CS5.5 - ver. 7.5 Adobe Illustrator CS5 - ver. 15.1.0 Adobe Photoshop CS5 Extended - ver. 13.1x64 Acrobat X - ver. 10.1.5 n Do not supply elements in compression programs like Stuffit. n Supply only elements for a specific publication date on media. n Element ads must be submitted with a composite proof. n Art requiring separation/scanning must be original prints, slides or transparencies. Do not submit prescreened art. n All spot and/or PMS colors must be converted and saved for process CMYK output. (Note: “Process Separation” box must be checked on all custom colors). Original Photo/Artwork Resolutions n Resolution specifications are for art used at actual size (100%) in page layout program. Scaling art in layout programs affects output resolution. Example: 300 dpi image enlarged 400% within layout program actually has output resolution of 72 dpi. n Do not select “Resample Image” when changing resolution under “Image Size” in Photoshop. Resampling does NOT increase the quality of the image. n Non-glossy products are 180 dpi at 90 line output screen. n Glossy products are 300 dpi at 133 line output screen. n Line art resolution must be 1,000 dpi. n Photos must be saved as EPS or TIFF, in GRAYSCALE or CMYK. Photo Toning Specifications – Non-Glossy Products n Allow for a 30% dot gain in the mid-tone regions. n Maximum color saturation is 240% n Printing Inks Setup in Photoshop must be set at “ SWOP (Newsprint).” Found under “File: Preferences: Printing Inks Setup.” Photo Toning Specifications – Glossy Products n Allow for a 20% dot gain in the midtone regions. n Maximum color saturation is 280% n Printing Inks Setup in Photoshop must be set at “SWOP (Coated).” Found under “File: Preferences: Printing Inks Setup.” Contract & Copy Regulations The forwarding of an order or advertising copy by the advertiser or its agent to the Publisher for publication shall be considered an unqualified acceptance of all the rates, terms and conditions under which the advertising is at the time being sold by the Publisher. The Publisher shall have the right to correctly classify, edit or reject any advertisement. Annual contracts are effective for 12 months from the first day of the month in which they are signed. Any advertiser failing to meet the level contracted for, herewith for the period specified, will be billed the difference between the rate granted and the rate that should have applied during the term of the agreement. Any advertising rate adjustment will be affected by giving 30 days written notice to contract advertisers. Upon notice, the advertiser has the option to accept the rate adjustment or terminate the contract without penalty. The advertiser and advertising agency are jointly and severally responsible for the content of all advertisements published at the request of it or its agent, and shall indemnify, defend and hold harmless the Publisher from any claim or lawsuit arising out of the advertisements. The Publisher accepts no liability for its failure, for any cause, to insert an advertisement. The Publisher accepts no liability for an error in an advertisement for which it may be responsible, except for the cost of the space occupied by the error. In order to qualify for allowances, claims for errors must be made within thirty days from the date of invoice. Credit for errors is allowed only for the first insertion. Advertising placed on a no proof basis, including advertising submitted after deadline, is published at the advertiser’s risk. Copy in such ads cannot be changed. No allowances or makegoods will be given for ads submitted on a no proof basis. Every effort will be made to afford an advertising position desired, however, under no circumstances is position guaranteed and advertising must be paid for regardless of position. Commission & Terms of Payment Local ROP and Classified rates are noncommissionable (net). To be considered a local retailer, advertiser must have permanent retail outlet(s) in the eight-county marketplace of Sarasota, Manatee, Charlotte, DeSoto, Lee, Pasco, Pinellas or Hillsborough counties; and advertised merchandise must be available at those local outlets. Retailers who sell directly to the public and have permanent retail outlet(s) within the state of Florida, but outside the above eight-county area will earn the State rates listed in the prevailing General Rate Card. All rates are net cash with order unless credit has been approved by the Publisher. Where credit has been extended, invoices are payable by terms stipulated on the invoice statement. Publisher will invoice advertiser on a monthly or cash basis depending on financial condition and known credit data. Accounts more than 30 days past due shall bear interest at the rate of 1.5% per month (18% per annum). All rates on this card will be subject to the addition of any local, state or federal tax, if imposed. Claims for errors in billing must be made within 30 days of invoice; otherwise, such claims will not be considered. Electronic Tearsheets Electronic tearsheets are available for each display advertisement. Electronic tearsheets are not provided for classified in-column advertising. To sign up, please email the Account Name, Account Number, Contact Name, Contact Phone Number and Contact Email Address to etears@heraldtribune.com. We will email you a confirmation, your password and easy to follow instructions. Advertising which simulates editorial or news material must be labeled prominently as advertisement in 10 point type over every two columns and may not be set in Herald-Tribune news text typefaces. Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 13 Preprinted inserts Full Run Rates Zone Run Rates Frequency Size 1 12 24 36 487284 Frequency Size 1 12 24 36 487284 Single Sheet $34 $33 $32 $31 $30 $29 $28 Single Sheet $36 $35 $34 $33 $32 $31 $30 4 tab 49 47 46 44 43 41 38 4 tab 51 49 48 46 45 43 40 8 tab 58 57 56 55 50 49 48 8 tab 60 59 58 57 52 51 50 12 tab 60 59 58 57 55 54 50 12 tab 62 61 60 59 57 56 52 16 tab 65 64 62 61 59 58 57 16 tab 67 66 64 63 61 60 59 20 tab 69 68 67 66 64 62 61 20 tab 71 70 69 68 66 64 63 24 tab 74 737271686766 24 tab 76 75 74 73 70 69 68 28 tab 76 75 74 73 71 69 68 28 tab 78 77 76 75 73 71 70 32 tab* 80 79 78 77 75 74 73 32 tab* 82 81 80 79 77 76 75 Cost per thousand Cost per thousand *Add $2 per thousand for each additional four tab pages. *Add $2 per thousand for each additional four tab pages. Preprint Requirements & Deadlines must not exceed 2,000 lbs. per pallet. Single sheet preprints must be printed on 70 lb. paper. Four-page tabloids must be printed on paper no lighter than 45 lb. newsprint. Quarterfolds are inserts measuring less than 61 sq. inches; tabloids are inserts measuring 61 to 122 sq. inches; standards are inserts measuring more than 122 sq. inches. Outside wraps less than 40 sq. inches are billed an extra $2 per thousand. Preprint investments apply toward fulfillment of ROP contract. Minimum quantity per order is 10,000. Preprint distribution available on full run, zone or zip code basis. Full run quantity required on Thanksgiving and Christmas. Rate quotes are estimates only until actual size and page counts can be verified by the publisher. Preprints are billed to the actual number, rounded to the nearest tenth. Deadlines: Order must be received and material must be delivered seven business days in advance of publication. Quantity: Circulation of the Herald-Tribune varies seasonally. Please contact your marketing consultant for quantities needed for specific publication dates. Preprinted material must be neatly packed on standard pallets or in cartons in turns of no less than two inches and must be suitable for use in mechanical inserting equipment. Pallet loads 14 Rates may also be viewed at HeraldTribuneMediaSource.com Maximum size accepted is 10.5" x 11" x 64 pages. Minimum size accepted is 8" x 10" x 1 page. Minimum thickness accepted is .007". Ship Sunday and Yes! Preprints to: Sarasota HERALD-TRIBUNE C/O Tampa Tribune 203 Kelsey Lane, Suite C, Tampa, FL 33619 Receiving Hours: 8am to 4pm, Monday thru Friday. Ship Preprints for distribution Monday-Saturday to: Herald-Tribune Media Group 1800 University Parkway Sarasota, FL 34243 Receiving Hours: 8am to 4pm, Monday thru Friday. 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Motion Therapy, Micro-Impact Platform and the symbol are trademarks of AMI, LLC and/or Regenerative Technologies Corporation © 2007-2013 1623997 Juvent, Juvent 1000, Dynamic MADE IN USA Glossy Print & Deliver The cost per thousand rates reflect layout, copywriting, typesetting, printing and distribution for process-color glossy inserts. Total quantity must be printed in a single press run. 10,000- 20,000-30,000-50,000 19,999 29,999 49,999 99,999100,000+ Half Sheet 8.5" x 5.5" $48 $43 $36 $34 $32 8.5" x 11" Single Sheet $68 $63 $48 $40 $38 10" x 11" Jumbo Sgl. Sheet $70 $65 $53 $45 $43 11" x 17" 4pg Folded $99 $94 $65 $60 $55 20" x 22" 4pg Folded $130 $125 $120 $110 $100 Minimum run 10,000. Print over-run 30% discount off rates shown above. Non-Glossy Print & Deliver The cost per thousand rates reflect layout, copywriting, typesetting, printing and distribution for process-color non-glossy inserts. Total quantity must be printed in a single press run. 10,000- 20,000-30,000-50,000 19,999 29,999 49,999 99,999100,000+ Half Sheet 8.5" x 5.5" $41 $39 $30 $28 $26 8.5" x 11" Single Sheet $66 $61 $46 $38 $36 Minimum run 10,000. Print over-run 30% discount off rates shown above. Deadlines Sunday publication orders must be submitted 20 business days prior to publication. Sat.-Mon. publication orders must be submitted 15 business days prior to publication. During holiday periods, please confirm deadlines with your Herald-Tribune Media Group marketing consultant. e. Win big before the gam National Crem R T Y. PI G S K I N PA FO R YO U R NGS F E DAY S AV I EN J OY G A M ation S O C I E T Y ® By pre-planning we’ve protected each othernot only but also our entire family! Thank you, National Cremation Society! FREE LUNC H& on the benefits ASE ANY PURCH UR U S E YO W H E N YO U ABC CARD coupon. d to redeem a r d r e q u i r el i n g . N o t v a l i d o n lue. 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Available seven days a week. 1655508 Discover What Makes Saraso Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 15 301 41 Parrish AN EDITION OF THE HERALD-TRIBUNE Manatee Ave. Manatee 75 64 26th St. W. 41 H-Tselect – a weekly publication from the Herald-Tribune Media Group – Southwest Florida’s go-to source for local content and advertising. 34211 34203 301 41 70 34202 Tallevast Rd. 34243 Lakewood Ranch 34201 Sarasota 34236 34236 34235 75 17th St. 34237 34240 Fruitville Rd. 34232 34239 34242 H-Tselect. Select Content. Select Advertising. Select Delivery. Select it for your business today! University Pky. Lockwood Ridge 34234 Beneva H-Tselect combines quick-read news items with local coupons, sale ads and inserts from major regional and national retailers. This colorful and engaging publication is delivered in bags every Wednesday to desirable households offering your businesses the opportunity to increase awareness, penetration and reach! Bee Ridge Rd. 34231 Clark 34233 34241 34238 72 75 MANATEE COUN 34229 SARASOTA COUN Osprey 7 41 Publishes Every Wednesday 34275 Nokomis Distribution 30,000 (by zip code) Manatee distribution zone Sarasota distribution zone Full Run Space Deadlines ROP: Thursday 5 p.m. Preprints: 15 days prior to publication Average Household Income ROP Proof Deadline Thursday Noon $100,000 + $80,000 to $99,999 ROP Non-Proof Deadline Friday Noon All ads in modular sizing of the Herald-Tribune $60,000 to $79,999 $40,000 to $59,999 ROP Rates Spending Level Cost per Inch Inches 10.5 Six Open $11.50 $120.75 $4,500 $10.50 $110.25 $11,000 $10.00 $105.00 $18,500 $9.50 $99.75 $27,000 $9.00 $94.50 $39,000 $8.50 $89.25 $56,000 $8.00 $84.00 $80,000 $7.50 $78.75 $115,000 $6.75 $70.88 $140,000 $6.25 $65.63 $165,000 $5.75 $60.38 $200,000 $5.50 $57.75 $250,000 $5.25 $55.13 Color 10% of base; min $75 $75.00 Inches 21 Inches 31.5 Inches 63 Inches 94.5 Inches 126 1/6 pg $241.50 $220.50 $210.00 $199.50 $189.00 $178.50 $168.00 $157.50 $141.75 $131.25 $120.75 $115.50 $110.25 $75.00 1/4 pg $362.25 $330.75 $315.00 $299.25 $283.50 $267.75 $252.00 $236.25 $212.63 $196.88 $181.13 $173.25 $165.38 $75.00 1/2 pg $724.50 $661.50 $630.00 $598.50 $567.00 $535.50 $504.00 $472.50 $425.25 $393.75 $362.25 $346.50 $330.75 $75.00 3/4 pg $1,086.75 $992.25 $945.00 $897.75 $850.50 $803.25 $756.00 $708.75 $637.88 $590.63 $543.38 $519.75 $496.13 $108.68 Full $1,449.00 $1,323.00 $1,260.00 $1,197.00 $1,134.00 $1,071.00 $1,008.00 $945.00 $850.50 $787.50 $724.50 $693.00 $661.50 $144.90 Free color with a 26x commitment for 1/2 or full page. Pre Print Rates, Notes and Wraps also available 16 Rates may also be viewed at HeraldTribuneMediaSource.com 275 34219 34222 34209 Anna Maria Island 34212 Manatee Ave. 34205 Bradenton 34210 TM 64 41 34211 301 34207 34243 University Pky. 41 34234 Longboat Key Sarasota 34228 34236 St. Armands Key yes!, content is focused on home, electronics, food, fashion, Lido Key trends, beauty and technology and is Siesta Key delivered to desirable households. This fashion electronics bea uty yes fitness product offers businesses the opportunity Gulf of Mexico to increase awareness, penetration and fashion electronics bea uty fitness reach, gaining the attention of new and C o l o r craze S current customers. inside page 3 You’ll want to steal cookies and these the cookie jars. inside page 5 $12.99 Gray makes other colors pop. 34237 34242 n Cotton bag is 12 x 13.5 x 4 inches. n Three pockets inside, one outside. n Available in seven color combinatio ns. Tammy quilted $46 | Donna Sharp W200 HD Flash Memory Camcorder $159.99 | Samsung n Compact camcorder has 1x optical zoom and 3x digital zoom. n Image stabilizatio n keeps footage steady. n Also takes still photos. If you would like to continue to receive Gareth Pugh for M.A.C. lipstick | Best Buy $159.99 | Samsung camcorder has 1x optical zoom and 3x digital zoom. $16.99 | Jazzercise jazzercise. GANNETT com n Limited-ed ition lipstick adds drama to your look. B paler Restrict. Color craze Take non-neutral B GANNETT n Osprey Blackburn Pt. Rd. 41 34241 72 681 Laurel | https://togs. 34275 Laurel Rd. Casey Key Nokomis School days GANNETT S port an athletic style without lifting a finger n Leatherette by wearing these sleeve varsity jacket, com$29.80 at Forever fortable 21. varsity jackets. pants for a spin lack and navy trousers and jeans make the morning fashion decision s simple. But it might be time to kick up a fuss and change into brightly colored pants instead . 72 34229 port an athletic in trousers and jeans make the morning fashion decision s simple. But it might be time to kick up a fuss and change into brightly colored pants instead. ASOS slim pant with jet pocket, $50.90 at http://us.asos.com. 75 TM n Workout DVD style without lifting features Latin a finger ballroom-style by wearing these comexercises. fortable varsity n Fast-paced jackets. 45-minute total body workout. n Shade steady. n Also takes lack andstill navy photos. Clark Rd. ‘Latin Live’ Scho ol days $22 | M.A.C. stores pictured: n Image stabilizatio Take non-ne Fervent. n utral pants keeps footage for a spinn Also available GANNETT 70 34233 34238 941-361-4450 n Workout DVD or email: features Latin circulatio ballroom-style n@heraldtribune.co m exercises. Subscrip tions and n Fast-paced cancellations accepted 45-minute total . Gareth Pugh for M.A.C. lipstick | Best Buy n Compact 34232 Bee Ridge Rd. customer service $16.99 | Jazzercise | https://togs. at jazzercise.com lipstick adds drama to your look. n Shade pictured: Fervent. n Also available Sunday, January 8, 2012 in paler Restrict. HD Flash Memory Camcorder | www.kohls.com 780 every Sunday, contact ‘Latin Live’ $22 | M.A.C. stores n Limited-ed ition Your Essential Shop per TM grea greatt finds finds 12 12more moreterrific ing discoveries body workout. terrifishopp c shopp on page 2 ing discoveries on page 2 W200 patchwork tote n Cotton bag is 12 x 13.5 x 4 inches. n Three pockets inside, one outside. n Available in seven color combinatio ns. yes! will allow you to reach people who desire to read and shop on the day they have the most time … Sunday. Shopper 34240 17th St. Fruitville Rd. discoveries on page 2 Your Essential n Aegean leather pant by Doma, $488 at Free People. North Port 34286 Venice Ave. Venice 34285 n ASOS slim pant with jet pocket, $50.90 at http://us.asos.com. 34291 Center Rd. 34287 34293 skinny twill ankle jeans, $88 at Nordstrom. 34288 El Jobean 776 n Sauce varsity jacket, $124 at www.singe n Baby Phat r22.com. fur-trimmed wool bomber, $69.99 at www.eastb ay.com. 776 33953 n Blue Essence 34289 CHARLOTTE COUNTY n Bright Side zipper pant from Jones New York, $119 at www.jny.co m. lvd. ter B 777 n Aegean leather pant by Doma, $488 at Free People. skinny twill ankle jeans, $88 at Nordstrom. Publishes Every Sunday 75 34292 41 nn Baby Phat fur-trimmed Leatherette wool bomber, $69.99 sleeve varsity jacket, $29.80 at Forever at www.eastbay.com. 21. n Blue Essence 34251 SARASOTA COUNTY 75 Toledo Blade Blvd. patchwork tote | www.kohls.com 34231 8, 2012 70 Lakewood Ranch Sum $46 | Donna Sharp Sunday, January terrific shopping THE $12.99 Tammy quilted yes great finds AN EDITION 12 more OF 34202 34201 34235 34239 41 $55 inside page 3 34203 Tallevast Rd. Jacaranda Blvd. yes! – a weekly publication from the Herald-Tribune Media Group, Southwest Florida’s go-to source for local content and advertising. 64 34208 70 Lockwood Ridge Cortez Rd. 34215 You’ll want to steal cookies and these the cookie jars. 75 Beneva Rd. Your Essential Shopper 34221 Parrish Palmetto 34217 26th St. W. yes 301 41 34223 n Bright Side zipper pant from Jones New York, $119 at www.jny.co m. n Varsity-style hand-knit n varsity jacket,cardigan from Sauce Canadian $124 at Sweater, $606 www.singe r22.com. at www.farfetch.com. Distribution 15,000 (by zip code) n Jeggings in 776 red, blue or pink, American Eagle $44.50 at Outfitters. Manasota Key n Conscious Collection pants, $34.95 at H&M. n Decree skinny denim, $48 in JCPenney stores only. Last Chance the Braden to Live on 775 hand-knit cardigan jacket, $29.99 at Charlotte from Canadian Russe. Sweater, $606 at www.farfetch.com. Rotonda n Jeggings in red, blue or pink, American Eagle $44.50 at Outfitters. 33981 33947 n Conscious Collection pants, $34.95 at H&M. FROM denim, $48 in JCPenney stores only. Amenities include Recreation Center Spa, Nature Trails, with Fishing, Observation Fitness, Pool & Gazebo and Marina Deck, Picnic Areas, 941-753-9087 CBC 1256375 www.nealcomm *Prices subject to change without unities.com 5547 Key West Place, Bradenton, 771 n Decree skinny n Sporty PU-Sleeve $29.99 at Charlotte varsity jacket, Russe. FL 34203 notice 123011 ST06726474 Space Deadline Display Ads: Monday 10 a.m. Preprints: 10 days prior to publication River! Condominium Closeout Pricin g $139,990* Englewood 34224 nnSporty PU-Sleeve varsity Varsity-styl e Pre-Print Rates Cape Haze 33946 Cost per thousand Minimum quantity is 3,000. Distributed to the following zip Boca Grande codes: 34243; 34234; 34235; 34237; 34232; 34231; 34241. Scale In Miles 33921 Display Rates 0 Frequency Size Page 1 Front Cover 6x3 1x 13x 26x52x N/A $175 $150 $125 5 10 Size Single Sheet 1 12 24 36 487284 $25 $25 $25 $25 $25 $25 $25 Page 3 Home & Decor 6x10.5 $369 $250 $200 $150 4 tab 51 49 48 46 45 43 40 Page 4 Food 6x3 $200 $150 $125 $100 8 tab 60 59 58 57 52 51 50 Page 4 Food 6x10.5 $369 $250 $200 $150 12 tab 62 61 60 59 57 56 52 Page 5 Fashion 6x10.5 $369 $250 $200 $150 16 tab 67 66 64 63 61 60 59 Page 6 Tech & Home 6x10.5 $369 $250 $200 $150 20 tab 71 70 69 68 66 64 63 Page 7 Classified 6x10.5 $369 $250 $200 $150 24 tab 76 75 74 73 70 69 68 Page 8 Back Cover 6xfull N/A $350 $325 $300 28 tab 78 77 76 75 73 71 70 INSIDE Full Page 6xfull $500 $300 $275 $200 32 tab* 82 81 80 79 77 76 75 All rates include full process color. *Add $2 per thousand for each additional four tab pages. Print & Delivers Front-Page Notes Same as Herald-Tribune; Prices are per thousand Glossy 2-sided 8.5” x 11” 15,000 Non-Glossy 1 side/2 colors 15,000 Full run only $1,020 Up to 3 Colors yes! added on $575 yes! alone $650 Process Color $575 $850 $525 Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 17 Retail Rates Retail Rates Sarasota zone Venice zone Full Page Mon-Wed Thurs-Sat Sunday 6 col. x 21" $7,294 $7,878 $8,899 1/2 horizontal 6 col. x 10.5" $4,267 $4,608 $5,206 1/6 vertical Mon-Wed Thurs-Sat Sunday Mon-Wed Thurs-Sat Sunday 1/8 Page 3 col. x 7" $1,485 $1,603 $1,811 six vertical 2 col. x 5.25" $745 $805 $909 1/4 vertical 3 col. x 5.25" $1,116 $1,205 $1,361 six horizontal 3 col. x 3.5" $745 $805 $909 3 col. x 10.5" $2,213 $2,390 $2,700 Mon-Wed Thurs-Sat Sunday eight 2 col. x 7" $993 $1,072 $1,211 Mon-Wed Thurs-Sat Sunday four 2 col. x 3.5" $497 $537 $606 Mon-Wed Thurs-Sat Sunday Full Page 1/2 horizontal 1/6 vertical 1/8 Page six vertical six horizontal 6 col. x 21" $2,830 $3,057 $3,453 6 col. x 10.5" $1,656 $1,789 $2,020 3 col. x 7" $576 $622 $703 2 col. x 5.25" $289 $312 $353 1/4 vertical 3 col. x 5.25" $433 $468 $528 3 col. x 3.5" $289 $312 $353 Add 10% to Base rate for Color Minimium charge $150 Add 10% to Base rate for Color Minimium charge $150 Ask your marketing consultant about other ad sizes. Ask your marketing consultant about other ad sizes. 18 Rates may also be viewed at HeraldTribuneMediaSource.com 3 col. x 10.5" $859 $928 $1,048 eight 2 col. x 7" $385 $416 $470 four 2 col. x 3.5" $193 $208 $235 Retail Rates Determine your annual spending level Manatee zone Full Page Mon-Wed Thurs-Sat Sunday 6 col. x 21" $653.18 $705.60 $797.33 1/2 horizontal 6 col. x 10.5" $382.11 $412.78 $466.44 1/4 vertical 3 col. x 10.5" $198.20 $214.11 $241.94 Commitment Level $1,000 $3,000 $5,500 $9,000 $15,500 $22,500 $39,000 $56,000 $80,000 $100,000 $115,000 $140,000 $165,000 $200,000 $250,000 $350,000 % Discount off Base Rate 10.00% 14.50% 16.75% 19.00% 21.25% 22.75% 25.00% 26.50% 28.00% 28.75% 28.75% 29.50% 31.00% 31.75% 32.50% 34.00% Frequency Discounts 1/6 vertical Mon-Wed Thurs-Sat Sunday 3 col. x 7" $132.95 $143.62 $162.29 six vertical Mon-Wed Thurs-Sat Sunday 2 col. x 5.25" $66.75 $72.10 $81.48 1/8 Page 3 col. x 5.25" $99.92 $107.93 $121.97 six horizontal 3 col. x 3.5" $66.75 $72.10 $81.48 eight 2 col. x 7" $88.91 $96.04 $108.53 four 2 col. x 3.5" $44.50 $48.07 $54.32 An advertiser who publishes two or more ads within a 7 day period will receive the following discount off of each ad. To qualify, ads must be scheduled on the same order with no size, copy or zone changes. Frequency discounts do not apply to tabloid rates. Frequency % Discount 1x0% 2x 20% 3x 25% 4x 30% 5x 35% 6x 40% 7x 45% Calculate Your Options A. Base rate (from charts, on left)$______________ B. Annual discount ______% (From levels above) – $______________ (Deduct from Base rate) Subtotal $______________ Add $75 for Color Ask your marketing consultant about other ad sizes. C. Frequency discount _____% D. Color – $______________ (Deduct from Subtotal) (Color charged is 10% of base (A.) rate or minimum stated. Limited availability.) + $______________ Total for one ad$______________ Herald-Tribune Media Group | Retail Rates effective January 1, 2015 (subject to change without notice) 19 How to Contact Us for Advertising: Sarasota 1741 Main Street, Sarasota, FL 34236 941-361-4000 Manatee 8713 E. State Road 70, Bradenton, FL 34202 941-745-7808 Venice 300 Tamiami Trail S., Venice, FL 34285 941-486-3030 National Advertising 1741 Main Street, Sarasota, FL 34236 941-361-4203 HeraldTribune.com 1741 Main Street, Sarasota, FL 34236 941-361-4000 HeraldTribune.com Follow us on Facebook or Twitter: facebook.com/HeraldTribune twitter.com/HeraldTribune HeraldTribuneMediaSource.com