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Corporate Presentation July 2010 Investor Relations AGENDA Brazilian Telecommunications Market 3 Oi: Profile, Footprint and Strategy 11 Operational and Financial Results 17 Brasil Telecom Acquisition – The Deal 31 Expectations for the Future 35 Investor Relations | 2 Brazil Snapshot Brazil in Numbers Economy 2009 • 10th economy in the world › GDP: US$ 1.6 Trillion (2009) › GDP per capita PPP = US$ 7.7 Thousand › Currency – US$ 1.00 = R$ 1.78 (Mar/10) • After a downward trend since 2008, interest rates resumed increase in April/10: › Selic: 13.75% in Dec/08; 8.75% 2009, current • Land Area 9.5%, 11.75% 2010E* and 11.50% 2011E* › 8.5 Mn Km2 (80% of European area) • • Population › CPI: 5.9% in 2008, 4.27% in 2009E*, 5.67% › 190 Mn inhabitants › 58 Mn households (85% urban) - 2008 Inflation under control for more than 15 years in 2010E* and 4.80% in 2011E* • During the recent crisis, Brazil has been more resilient than main developed countries in terms of economy growth * Central Bank Report (Focus) Investor Relations | 3 Brazilian telecom market is relevant worldwide and is the most important market in Latin America Penetration per population % World Latin America Million, December 2009 Million, December 2009 4th 320 Fixed Lines in Service 206 China USA 24 67 747 73 Japan 21 9 9 Brazil Mexico Colombia Argentina 21 19 19 22 83 48 41 57 5th 525 Mobile Users Fixed Broadband Users 40 286 208 176 China India USA Russia Brazil 56 44 93 147 92 83 70 30 China USA 6 23 Japan 10th Mexico 77 10 Brazil 24 Source: ANATEL, IBGE, Teleco, ML Wireless, UNCTAD and Internet World Stats 5 7 Mexico 6 Argentina Colombia 121 83 3 2 Argentina Colombia 8 3 Investor Relations | 4 4 Brazilian Telecom Sector Evolution 09 03 Current Scenario 98 Post-Privatization Focus on competition Consolidation Pre-Privatization State-owned monopoly Multiple players Focus on universal and quality of services Lack of investments Expansion of fixed and mobile Low quality of services GSM launch Huge pent-up demand in fixed and mobile Broadband start-up Mature fixed; mobile and broadband as growth drivers Convergence in early stages Launch of 3G Incipient Internet Investor Relations | 5 Brazilian Telecom Industry General Plan of Concessions divided the country in 3 Regions, with strong social/economic differences Brazil and its Regions Household Information – PNAD* 2008 RI RIII RII Brazil 704 927 992 820 Population (mm) 104.3 44.8 40.8 190.0 Household (mm) 30.4 14.3 12.9 57.6 Mobile + Fixed - % Just Fixed - % Just Mobile - % No phone - % 30 41 58 39 4 4 8 5 42 45 27 39 24 10 7 17 With computer - % With internet - % No internet - % No Computer - % 24 37 47 32 18 28 37 25 6 9 10 8 76 63 53 68 Income** (R$) Region I Region II Region III * PNAD: Pesquisa Nacional do Domicílio – IBGE; ** Income per capita per month Investor Relations | 6 Competition: Main Telecom Groups in Brazil Market Share of Subscribers and Revenues – March 2009 Oi* Telefonica* Full Integrated Telefonica Vivo National National 51% 27% 20% 36% 24% Revenues market-share Region III March / 10 30% • Oi 31% Telmex / AMX Claro Embratel TIM • Telefónica + Vivo 31% (Pure mobile) • Claro + Net + Embratel 23% • TIM: 13% National National • Others: 2% National 15% 25% 25% National Market Share - Fixed Lines in Service 24% National Market Share - Mobile National Market Share - Fixed Broadband * Also operates Long Distance and Data Transmission Nationally Investor Relations | 7 Brazilian Telecom Industry Traditional fixed services face adverse scenario whereas mobile and broadband keep growing Market Trends Brazilian Market (Fixed, Mobile and Fixed Broadband) Access lines (millions) Fixed Mature local fixed voice – Accesses losses (FMS in accesses) – Lower traffic per terminal (FMS in traffic) – More competitive market in high-end and SME (new entrants) – Penetration: 51% of households 227 Fixed Broadband Mobile (includes 3G) 202 11 232 12 Fixed 10 168 8 Mobile Continued expansion in the mobile market with strong competition – Strong market evolution, mainly in the prepaid (naked sim-card) market – ARPU for the industry has been reducing – Different business models – Penetration: 97% of inhabitants (Mar/09) 174 179 42 41 2009 Mar/10 151 75 1 121 35 Broad band Broadband growth accelerates – Fierce competition in areas that concentrate high-end clients – Continuous expansion and falling ARPU – 3G changes the dynamic of the industry – Penetration*:20% of households 27 7 20 1998 39 2002 41 39 2007 2008 * Fixed broadband Source: ANATEL, Teleco and Team analysis; FMS - Fixed to Mobile Substitution; SME - Small & Medium Enterprises Investor Relations | 8 Brazilian Telecom Industry – Mobile and Broadband Markets Net additions resumed growth in 1Q10; broadband market grows at high rates Mobile Market (Includes 3G) Broadband Market (Fixed and Mobile) million customers million customers 179.1 174.0 150.6 121.0 152.4 39,0 44,7 29,3 38,9 10.6 0,6 45,5 RIII 44,5 37,9 ADSL Cable & Others 3G Data Cards 7.7 45,9 RII 39,6 15.0 14.1 2,7 11.9 3,2 1,5 3,7 3,0 3,8 3,1 2,1 32,3 59,4 2007 73,8 84,8 2008 2009 87,7 RI 75,1 Mar/09 Mar/10 Mobile market still grows in 2009, but at lower rates ― Net additions of 23,4mn in 2009 are 21% below 2008 7,0 5,6 2007 2008 In 1Q10, mobile market resumed growth (net adds ~ 30% higher**) 2009 7,3 8,0 Mar/09 Mar/10 Broadband: Strong growth in accesses – Fixed broadband penetration: 20% of households – ADSL corresponds to 68% of total fixed broadband accesses and 53% of the total (fixed + 3G Data Cards) ― Naked sim card continues as a national trend 7,7 Source: ANATEL; Team analysis ** Considering Feb/09 net adds equal to feb/10 (during Fev/09 there was a clean-up of mobile clients done by one of our competitors). Investor Relations | 9 AGENDA Brazilian Telecommunications Market 3 Oi: Profile, Footprint and Strategy 11 Operational and Financial Results 17 Brasil Telecom Acquisition – The Deal 31 Expectations for the Future 35 Investor Relations | 10 Current Ownership Structure AG Telecom L. F. Tel Fund. Atlântico 19.325% 19.325% 11.490% BNDESPar Previ Funcef Petros 31.383% 12.948% 2.790% 2.739% Public Companies Telemar Participações S.A. 54% ON 5.5% Free Float % ONs 18% Total Tele Norte Leste Participações S.A. (TNE) Tele Norte Leste (TNE) Telemar Norte Leste (TMAR) 97% ON Telemar Norte Leste S.A. (TMAR) Oi Mobile 80% ON BrTO % Total 46.3% 100% 82.1% 2.6% 20.5% 12.5% 20.4% 66.7% 50.7% 82% Brasil Telecom S.A. (BrTO) 100% % PNs Integrated 49% Others * Tickers at Bovespa and NYSE: TNE (TNLP4 and TNE); BRTP (BRTP4 and BTP), BRTO (BRTO4 and BTM), TMAR (TMAR5) Pursuant to Material Fact disclosed by Telemar Participações on June 21, 2010, shareholder BNDESPAR held a special auction for the purchase and sale of Telemar Participações S.A. shares on June 17, 2010. FUNDAÇÃO DOS ECONOMIÁRIOS FEDERAIS - FUNCEF and FUNDAÇÃO PETROBRÁS DE SEGURIDADE SOCIAL - PETROS, as buyers, were the winners of the respective lots. However, Telemar Participações S.A. awaits ratification by Anatel to transfer the shares. Investor Relations | 11 Oi’s Snapshot Leading Telecommunications provider in Brazil and the only integrated player offering nationwide 4-play services Leader in integrated telecom solutions in the country – Revenues Generating Units of over 62 million – First quadruple play operator in Brazil (fixed, mobile, ADSL/cable broadband accesses and pay-TV) Strong execution culture in Region I, overcoming targets – After the launch of new services in Region I, leadership was always obtained in a very short period of time** – Highly qualified management team National coverage in mobile and data businesses meets scale needed in a capital-intensive type of business – Oi has the size which is comparable to its main competitors – Sustained and long term shareholder’s value proposition Solid financial position – Balance sheet balanced between growth businesses (mobile/broadband) with cash cow services (fixed line) – Debt amortization schedule compatible with cash flow generation * Oi Consolidated ** Mobile: the leadership was reached after less than 3 years; leadership in the ISP after 7 months (broadband) and after 10 months in the free dial-up Investor Relations ||12 12 Business and Domestic Footprint The New Company: Businesses and Subscribers (Millions; March/09) Domestic Coverage Mobile 23.7 7.2 5.7 Fixed 1º 4º Broadband 13.4 1º 7.6 1º 2.3 1º Pioneer in mpayment 2.0 1º 4º Belo Horizonte Uberlândia Poços de Caldas Total 36.6 21.1 Share Brazil 20% 51% Cities* 2.8 th. 4.8 th. Other businesses Pay-TV Barbacena 4.3 36% 2.9 th. • Recent launch of DTH in 8 states of Brazil • 4 cities in cable (MG) Globenet 22,000 km of submarine cable linking Brazil, Venezuela, Bermuda and USA ISP/Portal Largest Brazilian ISP Leading ISP in regions I and II 62 million clients (RGUs) More than 26% of total clients in Brazil Higher group in revenues, with over 30% of all revenues in the sector Source: Anatel and Companies; * 2009 Investor Relations | 13 Data Backbone Footprint The biggest and most widespread backbone nationwide National and International Backbone The new company now has a total of: − 138th. Km of fiber optical cable ° 73 thousand km from BrT: BrT/Metrored (51 th. Km) and GlobeNet¹ (22 th. Km) ° 65 thousand km from Oi − 30.4 th. Km of metropolitan rings ° 8.4 thousand km from BrT and Metrored ° 22 thousand km from Oi Through the national and international backbone, the new company can fight for the leadership of Corporate Data segment Investor Relations | 14 1. Globenet connects Brazil, USA, Bermuda and Venezuela Operational Guidelines To face the current market scenario, Oi aims to utilize integration towards achieving the goal of differentiation Quadruple play: Expand Pay TV offering Keep the focus on convergence Cross sell and up sell Reduce churn Increase the offering of broadband services Increase the growth opportunities of our mobile business maintaining profitability Expand data business Increasing efficiency and cost control Key element in the offering of integrated services Expansion of coverage, availability and speed 3G expansion nationwide Differentiated offers › Sim-card only model: very low acquisition cost › Focus on bundled services for post-paid Use the biggest (and more widespread) national data backbone to leverage corporate businesses Leverage international data businesses through Globenet Internal processes improvements Implementation of best practices Capture all synergies with BrT ASAP Investor Relations | 15 AGENDA Brazilian Telecommunications Market 3 Oi: Profile, Footprint and Strategy 11 Operational and Financial Results 17 Brasil Telecom Acquisition – The Deal 31 Expectations for the Future 35 Investor Relations | 16 Revenue Generating Units RGU growth remain robust in the 1Q10, reaching more than 62 million clients at the end of March/10 (+8.0% vs 1Q09) Total Revenue Generating Units – RGUs* Million Revenue Generating Units 8.0% 61.9 55.9 0,2 0,3 Mobile: 4.8MM 21,1 21,3 Pay-TV: 283th 4,3 4,2 3,9 3,8 Mobile customers already account for 58.8% of all RGUs at the end of 1Q10 (55.2% in 1Q09) 3,1 30,0 Broadband: 629th 21,8 22,1 22,2 57.7 0,06 0,06 45.6 RGUs totaled 62.2 MM in March/10, with 4.6 MM YoY net additions: 62.2 36,1 36,6 31,8 20,3 2007 2008 Mobile (includes 3G) 2009 Mar/09 Fixed Broadband * Pro-forma numbers in 2006 to 2008 (Considering Brasil Telecom) Mar/10 Fixed LIS Pay TV Investor Relations | 17 Mobile Client Base The pre-paid and control segments have been the major growth drivers, representing almost 97% of the group’s net adds since March/09 Pre-Paid Mobile Clients – Mix of subscribers* 82% of net additions since March/09 84% of total client base - Million Control 15.0% 36.6 36.1 31.8 30.0 20.3 - 15% of net additions since March/09 12% of total client base Post-Paid 30,7 30,3 - 26,7 25,2 3% of net additions since March/09 4% of total client base Oi Conta Total amounts to 1.5 million, 39% of Region I post-paid base 16,8 Market-Share at the end of 1Q10 1,5 3,5 1,3 3,5 1,5 4,3 1,4 3,7 4,4 2007 2008 2009 Mar/09 Mar/10 Post-Paid Controlled - RI: 27.0% - RII: 15.8% - RIII: 12.6% - National: 20.4% Pre-Paid * Pro-forma numbers in 2006 to 2008 (Considering Brasil Telecom); ** Controlled plans included in the post-paid from 2007 Investor Relations | 18 Oi Mobile: Bundle offers in the post paid segment for both companies Oi will reinforce BrT’s bundle strategy, aiming to boost net additions as it happened in Region I since 2007; Bundle should be available in RII in 3Q10 “Oi Conta Total” Customer base Thousand users 1.449 1.061 1.453 537 Fixed line, mobile and Internet bundle 5 plans* Unlimited local calls between fixed lines 1.249 % Post-paid** 2007 2008 2009 Mar/09 Mar/10 20.7 27.8 38.3 32.2 38.7 Unlimited access to internet Free long distance minute packages *OCT Light, OCT 1, OCT2, OCT3 e OCT4, from 50 to 1,000 fixed minutes per month, dial-up internet to Oi Velox 1 mega, Oi Mobile shared with up to 4 people. ** Post-paid base from Oi Region I (area where the plan is available) Investor Relations | 19 Fixed Broadband Client Base In the broadband market, there’s more room to growth in Region I due to lower penetration as compared to Region II Region I Region II Millions, % of Fixed Lines in Service 14,1% 16,4% 14,7% Millions, % of Fixed Lines in Service 16,8% 2.01 Broadband 25,6% 25,1% 10,7% 0,05 2.27 0,05 2.27 0,05 2.35 19,5% 22,2% 0,05 Clients and Penetration on LIS 1,52 2007 Coverage** 1,96 2,22 2,22 2,30 2,00 1,57 1,81 1,92 1,94 2008* 2009* 1Q09* 1Q10* 2007 Cities with coverage 1.361 % of total Broadband CAGR of 25.2% (2006 to 2009) 44% 2008 2009 1Q09 1Q10 Cities with coverage 1.585 % of total 85% Broadband CAGR of 13.7% from 2006 to 2009 • Oi Velox Ultra, a new Ultra High-Speed Fixed Broadband portfolio, was launched in the metropolitan region of Recife in Sept/09 and will be expanded to other states 2010 • Fixed broadband grew 8.3% since March/09 and already represents 20.0% of all fixed line in service (17.8% in 1Q09) * The broadband penetration on fixed lines in service considers just the ADSL accesses ** Numbers of December/09 Investor Relations | 20 Oi Financial Highlights: Consolidated Gross Revenue R$ billion Regions I + III New Oi Consolidated +8.4% Total 25.1 +4.0% 27.2 Fixed 20,7 20,8 Mobile 4,4 6,4 2007 2008 44.0 35,3 45.7 1Q10 vs 1Q09 Mobile and broadband segments as main growth drivers, offsetting lower revenues from the traditional wireline segment 35,6 Region II +2.7% +6.3% Total Fixed Mobile 16.0 14,0 17.0 0,2 14,9 2,0 2,1 2007 2008 Mobile * 2008 pro-forma **Pay TV and Paggo 8,5 2008* Other Services** 11.2 11,5 8,9 8,8 0,2 9,9 2009 Fixed 0,1 Mobile and data already accounts for 22.5% and 19.7% of total revenues, respectively (20.2% and 18.5% in 1Q09) 0,1 2,3 2,6 1Q09 1Q10 Investor Relations | 21 Oi Financial Highlights: Consolidated EBITDA and Margin R$ billion 1Q10 vs 1Q09 Consolidated EBITDA** R$ Million Oi 10,134 10,249 BrT 9,864 • 6.5% increase in EBITDA shows the synergies gains resulting from the integration of Oi and BrT • 1Q10 had lower operational expenses, even when compared with recurring expenses of 1Q09, mainly related to: 3.786 +6.5% • Handset Cost / Others • Third-party Services 2,377 6.348 2,532 • Personnel • Provision for Bad Debt 2007 2008* 2009 EBITDA Mg Oi 36.1% 34.2% 33.0% EBITDA Mg BrT 34.2% * 2008 Pro-forma; ** Recurring EBITDA and EBITDA margin in 2008, 2009 and 1Q09 1Q09 31.7% 1Q10 33.9% • The negative impact of São Paulo in the 1Q10 EBITDA was R$35 MM (R$84 MM in 1Q09) Investor Relations | 22 Oi Financial Highlights: Consolidated Net Income R$ Million Regions I + III 1Q10 vs 1Q09 New Oi Consolidated Huge growth in net income YoY due to lower: 2,318 Lower operating Expenses 1,154 Better financial results 1,087 Reduced depreciation and amortization 1Q09 was impacted by: 2007 496 2008 Region II 11 782 2008* 2009 673 1Q09 1Q10 non-recurring costs of R$185 million Fiscal distortion as the goodwill generated in BrT’s acquisition had been amortized since January/09 and could not be used to reduce tax payments up to the end of 3Q09. -436 2007 * 2008 Pro-forma 2008 Investor Relations | 23 Oi Financial Highlights: Consolidated CAPEX R$ billion Regions I + III New Oi Consolidated -30.2% 4.6 Consolidated CAPEX in 1Q10 7.3 Total 78% directed to growth businesses 42% in data / broadband 2,0 36% in mobile 2.3 Fixed 1,8 Mobile 3,5 2,6 In wireline, Capex was concentrated in: 5.1 Digital inclusion schools 0,5 2007 Expansion of fixed broadband 2008 Region II Data package offers for corporate clients 2,7 Fixed -58.9% 3,8 Total Fixed Mobile 2.7 1.4 1,5 1,1 0,3 1,2 2007 2008 2,4 Mobile 2008* 2009 Coverage expansion, especially in Region III and II 0.9 0,5 0,4 1Q09 In wireless, the allocation focused on: 0.4 0,2 0,1 1Q10 Investor Relations | 24 * 2008 Pro-forma Oi Financial Highlights: Consolidated Debt After an increas with the consolidation of Invitel/BrT, net debt decrease during 1Q10 Total Debt Profile (After hedge) Consolidated Gross Debt R$ Billion Local Currency Foreign Currency Hedge % BRL Fixed 3 USD* 25,9 0,7 4,1 29.9 1,1 4,7 2 1 29.9 0,8 5,1 BRL 97 77 21,1 24,1 24,1 Mar/09 Dec/09 Mar/10 Libor TJLP Currency CDI Interest *Includes Cash USD Consolidated Net Debt R$ Billion Effective cost of debt in 1Q10: 100.5% of CDI 21,9 accumulated (107% in 2009) 21,3 19,2 Cost of debt (contracted) in 1Q10: - Local Currency: 116% of the CDI - Foreign Currency: Libor + 5.7% Mar/09 Dec/09 Mar/10 Investor Relations | 25 Oi Financial Highlights: Consolidated Debt Debt Profile and Maturity Flow Gross Debt Amortization Gross Debt Amortization Flow – Currency* R$ Billion R$ Billion JPY BRL 100% 7,5 3% 2% 8% 3% 7% 2% 6,4 14% 2% USD 24% 3% 43% 5,0 4,2 4,0 6% 95% 2,7 89% 92% 84% 73% 51% 2010 2011 2012 *Cash-Flow Impact of the Amortizations 2013 2014 From 2015 on 10 11 12 13 14 From 2015 on Investor Relations | 26 Oi Financial Highlights: Consolidated Debt Key Ratios Net debt/Recurring EBITDA Interest Coverage Ratio* x x 7,3 4,9 1,5 2,2 1,9 2,1 2009 1Q09 1Q10 3,9 4,0 3,9 2009 1Q09 1Q10 0,4 2007 2008 2007 2008 Net debt/Equity EBITDA – CAPEX** x R$ billion 6,4 4,8 2,9 0,3 2007 2,7 2,3 2,5 2009 1Q09 1Q10 1,5 1,0 2008 2007 2008 * Considers Recurring EBITDA for 2008 and 2009 LTM ** Considers numbers from Oi + BrT (2006 to 2009) and uses recurring EBITDA in 2008 and 2009 2009 1Q09 2,2 1Q10 Investor Relations | 27 Dividends - TNE Evolution of Dividends TNE R$ Million Net Results Dividends 376% Payout 233% 216% 232% 146% 35% 70% 25% 29% 2.675 2.318 709 224 96 1999 251 2000 303 500 140 2001 2002 -416 800 1.100 751 1.114 785 330 213 2003 Statutory Dividends: 1.310 2004 2005 2006 1.155 671 2007 2008 Historically: • All of the shares: right to receive minimum dividends of 25% of adjusted net profit • R$ 7.6 billion in Dividends and Interest on Equity were paid in the last 10 years • Preferred shares and ADRs: minimum 6% of Capital or 3% of Shareholder’s Value, whichever is higher • TNE paid an average of 103% of profits generated in the last 10 years • A value equivalent to 79% of Shareholder’s Equity (dec/08) was distributed in the last 10 years Investor Relations | 28 Dividends – TMAR Evolution of Dividends TMAR R$ Million Net Results Dividends 408% Payout 240% 123% 131% 147% 5.357 98% 64% 40% 1.114 708 295 850 687 2001 2002 1.000 761 2003 1.350 917 2004 Statutory Dividends: 1.717 1.100 2005 1.614 651 2006 1.310 1090 2007 2008 Historically: • All of the shares: right to receive minimum dividends of 25% of adjusted net profit • R$ 12.1 billion of Dividends and Interest on Equity were distributed in the last 8 years • PNA shares have the right to receive dividends 10% higher than the ones distributed to ON shares • 116% of payout in the period • PNB shares has priority in the receivement of dividends, which shall be fixed per year and equivalent to 10% of the division of the Capital per total number of shares. Investor Relations | 29 AGENDA Brazilian Telecommunications Market 3 Oi: Profile, Footprint and Strategy 11 Operational and Financial Results 17 Brasil Telecom Acquisition – The Deal 31 Expectations for the Future 35 Investor Relations | 30 The Acquisition of Brasil Telecom Acquisition value and funding sources Cash Disbursements and Total Equity Value Shares Purchases BRTP R$ billion # shares % # shares % 76,645,842 21.1 58,956,565 10.7 Open Market 55,819,400 15.4 45,590,200 8.3 Tender Offer 20,826,442 5.7 13,366,365 2.4 121,545,213 33.6 630,872 0.0 Control* 81,092,986 22.4 - Tag Along 40,452,227 11.2 630,872 0.0 198,191,055 54.7 59,587,437 10.7 PN Shares (1) Purchase of preferred shares in the open market (2) Purchase of preferred shares in the Tender Offer (3) Acquisition of the Control 2,3 ON Shares 1,0 5,4 TOTAL (4) Mandatory Tender Offer (Tag Along) 2,7 (=) Total Cash Paid 11,4 BRTO Funding Sources R$ 4.3 billion in Bank Credit Certificates (July 2008) R$ 3.6 billion in Commercial Papers (August 2008) (5) Invitel Debt 1,0 R$ 2.0 billion in Commercial Paper (December 2008) R$ 1.5 billion in Cash (=) Total Equity Value 12,4 R$ 11.4 billion *Considers common shares that were subject to shareholders’ agreements governing the relationship among the controlling shareholders; Investor Relations | 31 Oi and BrT Integration The operational integration process practically concluded at the end of 2009, absorbing the expected synergies • Objective: begin 2010 with a completely restructured company, focused on quickly absorbing synergies • Assumption: adoption of best practices from both companies Engineering and Network Marketing and Channels • Single brand model – “Oi” • Integration of newly planned and operating network • Implementation of new operational philosophy , geared towards quality improvement as perceived by customers • Unification of NoC* • Unification of internal plant’s management model (RI/II) and centralization of external plant maintenance contract (RII) • Integration of switch network, expansion of 2G/3G networks reach, unification of core voice and data network, and consolidation of SMS/MMS platforms – Migration of public phones, own stores and kiosks – Training for call center attendants and field technicians • Integration of Oi and BrT portfolios • Implementation of single model for sale channels and distribution – “Retail” distribution was restructured, focusing on small retailers and expansion of virtual recharge – Migration of owned stores to franchises Opex • Implementation of administrative restructuring • Renegotiation of suppliers’ contracts • Use of internal infra-structure to substitute services provided by other telecom service providers • Adoption of naked sim-card strategy in Region II • Employees: – Culture unification – Single management model – Unified organizational structure – SMEs channels adopted model to cater to different customer profiles and corporates with national approach * Network Operating Center Investor Relations | 32 The Acquisition of Brasil Telecom Amortization of the Goodwill Previous Situation License (R$6.87 billion) - 17 years of amortization Network (R$2.10 billion) - Amortization in 7 years (average) Amortization of ~R$700mn per year Current Situation - Details Tax Deductible Before the 2 steps of the simplification of the structure License (R$6.9 bn) Network (R$2.1bn) Still done in 17 years (~R$400 mn per year) According to the assets lifetime Amortization per year in R$ MM Current Situation Total of Amortization is composed of 2 parts: 1 Tax deductible (done in BrT) – R$8.9 billion; + 2 Not tax deductible (done in Coari) – R$6.9 bn Not Tax Deductible Resulted from the additional provisions needed License (R$5.3 bn) Network (R$1.6bn) Still done in 17 years (~R$320 mn per year) Amortization in 7 years (average) (~R$250 mn per year) Investor Relations | 33 AGENDA Brazilian Telecommunications Market 3 Oi: Profile, Footprint and Strategy 11 Operational and Financial Results 17 Brasil Telecom Acquisition – The Deal 31 Expectations for the Future 35 Investor Relations | 34 Future scenario brings challenge and opportunities Benefits of the Deal Short / Medium term Market Competition Regulation Technology Long term Continuation of main trends - Slight reduction in fixed lines and focus on alternative plans - Mobile and broadband as growth drivers Fixed companies consolidating DTH offers Triple Play ›› Quadruple Play Increase of Internet penetration Mobile reaching maturity with increased VAS relevance Increase of Pay TV penetration Strong competition in mobility (traffic) with portability and 3G 3G becomes an alternative access for broadband in the retail More competition in broadband with 3G/LTE (4G) and WiMax New competition with alternatives ways of access (Skype, for example) Incumbents permitted to provide IPTV broadcasting and/or to buy cable companies through approval of: - PL #29 and/or - New auction for cable licenses Auction for WiMax frequency bands Auction for LTE (4G) frequency bands Regulation of new pro competitive actions (PGR) Mobile Interconnection Rates based on cost models (VU-M) WiMax as possible access solution Next Generation Networks (NGN) / VoIP FTTX access becomes significant Investor Relations | 35 Attachments Investor Relations | 36 Regulation: Brazilian Telecom Market has experienced important changes in its institutional/regulatory General Concessions Plan (PGO)* Telebrás Breakup and Privatization Approval of Cable Law 1995 1997 1998 General Law of Telecom: creation of ANATEL Auction of licenses for 2nd players or Mobile 2000 Competition intensifies: incumbents allowed to offer new services (long distance and data) nationwide New mobile start-up companies 2002 2005 Full Billing for mobile companies 2006 2007 2008.. Pulse-minute conversion Num. portability 3G Auction Competition: Licenses for fixed line mirror companies Concession contract renewal for incumbent fixed line telcos (25 years) New billing rules (pulses to minutes) interconnection rates (*) – The General Concession Plan determines that M&A among fixed-line incumbents is not permitted. Cable law revision PGO revision Full convergence (Fixed, Mobile, Broadband, Video) Investor Relations | 37 Market: As access grows, mobile becomes relevant in sector’s total revenues Brazilian Telecommunication Gross Revenues R$ billion 46,2% 44,7% 46,1% 45,9% 44,5% 39,7% 36,8% 34,0% 30,8% 146 148 67 66 Whereas 131 115 71 22 49 83 28 55 average of 7.6% annually, 58 43 49 mobile revenues has reached 35 60 telecom revenue has grown at an 107 95 fixed a rate of 17.0% per year 65 66 72 78 82 2002 2003 2004 2005 2006 2007 2008 2009 Mobile Fixed 35 37 16 17 19 20 between 2002 and 2009. 1T09 1T10 Mobile as % of Total Source: Company reports (Tele Norte Leste, Brasil Telecom, Telesp, Embratel, GVT, Net, Tim Brasil, Vivo, Claro, Telemig and Tele Norte Celular) and Telecom Investor Relations | 38 Mobile Penetration rates in the Brazilian States % March 2010 161% Brazil: 93% Region III: 110% Region II: 101% Region I: 83% 110% 107% 108% 103% 99% 98% 99% 92% 84% 93% 90% 88% 90% 78% 97% 89% 79% 80% 75% 76% 74% 73% 73% 68% 61% 47% RJ MG ES AM RR PA AP PE RN Region I Source: Anatel SE AL CE PB BA PI MA SP DF Region III MS MT GO PR SC RS RO AC TO Region II Investor Relations | 39 The Acquisition of Brasil Telecom Commitments with ANATEL (1/3) Dial-Up Access Broadband and Data Mobile Fixed Local Internet dial-up access: Increase dial-up access availability for local STFC mode to have 56% of the 2,995 municipalities in Region I under this service following Anatel’s schedule Alternative long distance plan – For the municipalities not covered by the local dial-up access schedule there will be an alternative National Long Distance (NLD) plan offer with non-geographic access code up until December 31, 2010 Expand broadband commercial retail offer to all municipalities in Regions I and II (4.8 thousand municipalities) Expand optical fiber network in Northern Region to all municipalities of Boa Vista (RR), Manaus (AM) and Macapá (AP) Increase the number of municipal head offices in Regions I and II through optical fiber in addition to those already existing Extend offering of all existing offers that have national coverage in Region I to Region II until Dec31, 2009. Environmental actions Public telephony – Region I: Payphone cards acquisition of cards with tariffs previously approved by Anatel printed on the cover. Exclusive commercialization of payphone cards with tariffs printed in authorized sales posts from Dec31, 2009 – Region II: conduct a viability study on the above actions to implement in Region II Investor Relations | 40 The Acquisition of Brasil Telecom Commitments with ANATEL (2/3) Pay Tv Supply over 2 thousand sets of antenna, decoders and TV sets to public institutions. Offer on the DTH and cable operations’ basic schedule an independently- produced national channel until December 31, 2010. Focus on efforts to popularize Pay Tv through available offers. National Security Supply to the Military Forces a voice and data communication system, including notebooks and CPEs, in 66 border posts in Region I and II, for up to 18 months after Anatel’s approval. Propose Memorandum of Understanding with the Brazilian Spatial Agency, Ministry of Communications and Defense Ministry, up to 90 days, in order to collaborate in the Brazilian Geostationary System Project. Research & Development Increase the financial resources available for research and development purposes in Brazil. EILD* and Corporate Maintain and increase in each PGO Region the same existing conditions in offers available to the corporate segments of Oi and BrT. Lower the numbers of special requests in Region I to the same level EILD requests in BrT’s Region within 12 months. Maintain or lower the percentage of Special EILD in Region II. *Special industrial exploration of dedicated line Investor Relations | 41 The Acquisition of Brasil Telecom Commitments with ANATEL (3/3) Transparency of offers Number of employees Lawsuits with Anatel International Expansion Develop specific processes to speed up commercial service for the corporate segment (with the requirer name, required item and date of request) by making available quarterly reports to Anatel. Adopt a system to announce in the internet corporate segment offers for 3 months in Regions I and II. Create a commercial corporate unit in Regions I and II by developing a speed-up process in 3 months. Develop a data system for Anatel that features offers, plans, promotions, benefits and disadvantages of specific offers to the final customer through quarterly electronic reports. Maintain the consolidated number of employees at the companies until April 25, 2011 (taking as reference the number of employees on February 01, 2008). Renounce in 30 days to the lawsuits made against Anatel (regarding Fistel) by Amazônia Celular . Discuss with Anatel other open judicial and administrative lawsuits. Inform Anatel about Oi’s operation in the international market through quarterly reports. Investor Relations | 42 Corporate Structure Shareholders Rights Shareholder Rights All shares: right to receive a minimum 25% of adjusted annual net income. Dividends Preferred Shares and ADR (254.9mn): minimum of 6% of Capital (R$217.9 million - Dec/09) or 3% of Shareholders’ Equity (R$161.1 million – Dec/09), whichever higher. Tag along Common shares have a tag along right of 80% of the value paid upon acquisition of control under existing Corporate Law. The Preferred shares do not have tag along rights. Voting Rights Common shares have full rights to vote at shareholder meetings. Preferred shares have right to vote only under specific circumstances (a). Board Members Minority shareholders have the right to appoint two board members (within of 11). Fiscal Committee Members Five members, appointed by: - Controlling Shareholder (Telemar Participações) - 3 - Minority Shareholders (voting shares) -1 - Minority Shareholders (preferred shares) -1 Redemption Rights Shareholders have the right to redeem under certain special circumstances (b) (a) Approval of long term agreements with related parties; redemption of preferred shares; full right to vote if the Company does not pay dividends for three consecutive years. (b) Issuance buy the Company of a new class of preferred shares; change in preference right of shares; redemption of shares; reduction on statutory dividend; merger of the company; change in corporate purpose. Investor Relations | 43 Important Notice to TMAR and TNE Shareholders March 2009 CVM Instruction n 358, art.12: Shareholders owning a direct or indirect controlling stake in the company, shareholders who elect the members of the Board of Directors or the Fiscal Council, or any private individual, legal entity or group of same, acting jointly or representing a common interest, that attains a direct or indirect stake equivalent to 5% (five percent) or more of the company’s types or class of shares, must immediately inform the Company, under the terms this article. TNL - Tele Norte Leste Participações Capital Treasury Control Free-Float Common 130,611,732 3,036,149 68,504,187 59,071,396 Preferred 261,223,463 6,262,730 - 254,960,733 TOTAL 391,835,195 9,298,879 68,504,187 314,032,129 TMAR - Telemar Norte Leste Capital Treasury Control Free-Float Common 107,063,093 - 104,227,873 2,835,220 Preferred A 130,487,295 223,500 104,329,417 25,934,378 Preferred B 1,063,967 - 6 1,063,961 238,614,355 223,500 208,557,296 29,833,559 TOTAL BRTO – Brasil Telecom S.A. Capital Treasury Control Free-Float Common 203,423,176 - 161,990,001 41,433,175 Preferred 399,597,370 13,231,556 128,675,049 257,690,765 TOTAL 603,020,546 13,231,556 290,665,050 299,123,940 In compliance with the terms of article 12 of CVM Instruction n° 358, art.12, TELEMAR advises its shareholders that the Company cannot be held responsible for any public disclosure of information by third parties regarding the acquisition or disposal of equity stakes equivalent to 5% or more of each class of shares or of the rights pertaining to these shares or other securities issued by the Company. Investor Relations | 44 This presentation contains forward-looking statements. Statements that are not historical facts, including statements about our beliefs and expectations, are forward-looking statements and involve inherent risks and uncertainties. These statements are based on current plans, estimates and projections, and therefore you should not place undue reliance on them. Forwardlooking statements speak only as of the date they are made, and we undertake no obligation to update publicly any of them in light of new information or future events IR Contacts Roberto Terziani 55 21 3131-1211 Bayard Gontijo 55 21 3131-1211 Carolina Gava Silveira 55 21 3131-1314 Bernardo Guttmann 55 21 3131-1316 Patricia Frajhof 55 21 3131-1315 Michelle Costa 55 21 3131-2918 Rua Humberto de Campos, 425 / 7th floor Leblon - Rio de Janeiro - RJ E-mail: invest@oi.net.br Visit our website: www.oi.com.br/ir 45