Présentation PowerPoint

A bit of history
• A hundred-year-old event established in 1906, in honor of Christian X, king of Denmark.
• One of the biggest world events of the classic sail, a gathering in the bay of Cannes
• A public event : 40 000 visitors discover the village with its exhibitors and admire
regatta from the mythical Croisette.
• A very important contribution for promotion of the City of Cannes that our municipality
is very fond of.
• A perfect water competition organization accomplished by the Yacht Club of Cannes.
• Same official Partner since 2005 : Panerai , www.panerai.com
An international event
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Finale of the Panerai Trophy counting 4 stages in France, Italy, Spain.
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100 classic boats, " the Lords of the Sea " expressing the elegance, charm and unique
character of every antique boat .
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Classified Boats in the world and national heritage
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Legendary names : Tuiga ( of Monaco Yacht Club), Moonbeam IV (35 meters, classic
winner of all her classic races, Manitou owned by JF Kennedy ,the prestigious
Eléonora and its 41,60 meters.
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32 countries represented
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100 owners and ship-owners
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1 500 sailors
A MEDIA EVENT
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40 000 visitors
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Village situated ideally at the very Heart of the city center and in the old Cannes
harbour
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Free access for all with a daily program of animations
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Boats visits organized in the presence of the skippers
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75 journalists to follow the races
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14 renowned photographers(James Robinson, Martin-Raget,...)
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Big Names of Classic Sailing : Sébastien Audigane, Philippe Monnet, Catherine Chabaud,
Alain Gauthier, Lionel Péhan, Alexia Barrier…
A festive event
A program of animations federating crews, visitors and partners :
 “Concours d’Elégance “of the boats
 Guided Boat visits
 Competition of painting, tug-of-war, petanque competitions , accrovoile
 Concerts
 VIP Parties
Media Impact
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5h television
7h radio
56 articles in the French Press
84 articles on International press
90 web site articles
communication tools
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Official poster: 400 x 300 on the main axes of access to Cannes and its urban area
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Out-of-Home Media 120 x 180 in Cannes .
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Flyers for the public ( A4, 3 shutters) : 30 000 copies
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www.regatesroyales.com
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Broadcasting on social networks (YouTube, Facebook)
Advertising documentation or promotional products inserted into the" Welcome Kit "
handed to owners, captains
Presence in the press kit
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Exhibition stand : starting from the very entrance of the village, flexible and
adaptable to your needs
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Banner, bill board.
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official partnership
 Visibility media on all promotional advertising supports :
Official posters 400 x 300 and 120 x 180
Leaflet : 30 000 copies (4 page shutter)
Web site of the Royal Regattas and of the Yacht Club of Cannes
Advertising Announcements through multiple channels (Web, radio or tv)
Association with printed media campaign: invitation to speak during press
conference
Mention in press release, press kit and official program
 Visibility in the village during the event
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Presence on the scene (bill board, banner, VIP stand )
TV news of the Royal Regattas : interviews, advertorials, videos
Broadcasting on all the social networks (YouTube, Facebook)
Presence at the inauguration : speaking
Insertion of a leaflet in the Welcome Kit and in the press room
 Public Relations :
Provision of a boat to follow the races at sea or any other VIP event from 10 to
75 pax
Invitation in the on-site events and VIP evenings
Join the Régates Royales Cannes !
Les Régates Royales are partners of the Charity " Sourire et Partage " of which the
godfathers are renown sportsmen .
www.sourireetpartage.com
In association with The Rotary Club, we organize sea excursions for seriously ill
children.
Contacts organisateurs
Yacht Club de Cannes
Port Palm Beach - Pointe Croisette
06400 CANNES
Tél. 33 (0)4 93 94 71 67
Pascal Gard : +33 675 08 64 31
pascal.gard@quadra-sa.com