Portfolio Selections

STEPHANIE.ROBERTS@mac.com
PORTFOLIO
EXCUSED CONTENT INTEGRATION
•Partnership with
eHarmony and their
Jazzed dating site
•In-show Jazzed
Dating Profile
integration made
Excused the first
dating show where
viewers could date
the daters...by
joining Jazzed
SOCIAL MEDIA
BRAND INTEGRATION
•M&M’s Report
•Caress Confidante sweepstakes
•Caress Glow Poll
•Crest Whitestrips Photo Booth
•T-Mobile Insta-Poll
•Kohl’s Celebrity Looks for Less
•ET Stars of Summer sweepstakes
PROMOTIONAL PARTNERSHIPS
•Montel on AOL
•Maximum Exposure on iFilm
•ET on AT&T Yahoo!
•instantET on Yahoo! Messenger
•ET on Fafarazzi
•Rendez-View on Lycos with Match.com
•ET on MSN
ET NEWSFEED
•Syndicated (revenue share) to Entertainment Tonight affiliate TV
stations’ websites, CBS Radio stations’ websites, news readers such
as MyYahoo and iGoogle, Facebook app, and independent
entertainment sites, as a parse-able feed (left, on CBS tv stations) or
widget (below).
•Real-time RSS news ticker, news alerts, celebrity photo slideshows,
and video clips
instantET
v1 – Downloadable
desktop application
delivering news,
video, & trivia
winner, Promax Gold
v2 – Yahoo!
Messenger IMV
(Instant Message
enVironment),
Content Tab, and
Newsfeed
ETonYahoo! Partnership
•Increased Pageviews 629%
•Increased Unique Users 427%
•Increased Entertainment Universe
reach from .03% to 2.5%
•Moved revenue needle from zero to
hero (several million $$$/year)
•Time Magazine’s “50 Coolest
Websites”
MOBILE
•ETtoGo on V Cast
winner, WAVE Award,
Favorite Entertainment
Reporting
•ETtoGo on Sprint
•ETtoGo Widget
downloadable to social
network sites, blogs
•Text Insider
on-air call-out solicits text
feedback from viewers
•ET News Alerts
CONSUMER WEBSITES
eCommerce
shopET
GAMES
BANNERS
ETonline Minisites
Personal Online Brand - obsessive hobbyist
A midwestern gal in Los Angeles, obsessing about photography, television, tech, travel, road trips,
dogs, anything vintage...
Hobbyist by definition. Obsessive by choice.
Blog, Website, Pinterest, Flickr, Google+, Tumblr, Twitter, Facebook Page, SmugMug, Instagram
http://ObsessiveHobbyist.com
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