tourist development council

FLAGLER COUNTY
TOURIST DEVELOPMENT
COUNCIL
REGULAR MEETING PACKET
MAY 20, 2015
FLAGLER COUNTY
TOURIST DEVELOPMENT COUNCIL
Flagler County Emergency Services Building
Training Room – A
May 20, 2015
10:00 A.M.
AGENDA
PLEDGE TO THE FLAG AND MOMENT OF SILENCE
1.
ATTENDANCE
2.
Adoption of Minutes from the April 15, 2015 meeting.
3.
Accept Financial Status Reports for Review.
4.
Accept Flagler County Chamber Monthly Reports for Review:
 Marketing Activity Report (April 2015)
 Google Analytics Reports (April 2015)
 Florida’s First Coast of Golf Report (March 2015)
5.
Final status presentation for The Friends of Washington Oaks Gardens State Park Events Field
Stage project.
Lucy Crowley
President, Friends of Washington Oaks Gardens and State Park
FUND 110 DISCRETIONARY EVENT FUNDING
6.
Review and recommendation to the Board of County Commissioners to allocate $3,500 from the
Discretionary Event Funding budget to the PDA Soccer’s 3v3 Soccer 2015 event to be held June
16-19, 2015.
7.
Update as to current activities of Chamber representatives
8.
Community Outreach
A thirty-minute time has been allocated at the end of the meeting for public comment. Each
speaker will be allowed up to three minutes to address the Board on items not on the agenda.
9.
Board Member Commentaries
10.
Adjournment.
PLEASE TAKE NOTICE THAT INDIVIDUAL COMMISSIONERS OF THE BOARD OF COUNTY COMMISSIONERS MAY ATTEND THIS MEETING. THE
COMMISSIONERS, WHO ATTEND, WITH THE EXCEPTION OF COMMISSIONERS WHO SERVE ON THE DESIGNATED BOARD BEING NOTICED, WILL NOT TAKE
ANY ACTION OR TAKE ANY VOTE AT THIS MEETING.
THIS IS NOT AN OFFICIAL MEETING OF THE BOARD OF COUNTY COMMISSIONERS OF FLAGLER COUNTY. THIS NOTICE IS BEING PROVIDED TO MEET THE
SPIRIT OF THE SUNSHINE LAW TO INFORM THE PUBLIC THAT COMMISSIONERS MAY BE PRESENT AT THESE DISCUSSIONS.
IN ACCORDANCE WITH THE AMERICANS WITH DISABILITIES ACT, PERSONS NEEDING ASSISTANCE TO PARTICIPATE IN THIS MEETING SHOULD
CONTACT THE NUMBER LISTED ABOVE AT LEAST 48 HOURS PRIOR TO THE MEETING.
1|Page
FLAGLER COUNTY
TOURIST DEVELOPMENT COUNCIL
Flagler County Government Services Building
Board Chambers – First Floor
April 15, 2015
10:00 A.M.
Minutes
MEETING CALLED TO ORDER BY CHAIRMAN NATE MCLAUGHLIN at 10:00 A.M.
Chairman McLaughlin led the pledge to the flag and a brief moment of silence.
1.
Attendance
PRESENT: Chairman Nate McLaughlin, Councilman Bill McGuire, Mayor Linda
Provencher, Pamela Walker, Tim Digby, Tom Grimes, Ryan Crabb, Rich Stanfield
ABSENT: Kurt Allen
2.
Adoption of Minutes from the March 18, 2015 meeting.
McGuire/Walker. Motion to Adopt the March 18, 2015 Minutes carries unanimously.
3.
Accept Financial Status Reports for Review.
McGuire/Stanfield. Motion to Accept Financial Status Reports carries unanimously.
4.
Accept Flagler County Chamber Monthly Reports for Review:



Marketing Activity Report (March 2015)
Google Analytics Reports (March 2015)
Florida’s First Coast of Golf Report (February 2015)
McGuire/Crabb. Motion to Accept Flagler County Chamber Monthly Reports carries
unanimously.
5.
Review and recommendation to the Board of County Commissioners to grant $7,500 to the
Flagler County Corvette Club from Fund 110 Overnight Stay Special Events for the
CORVETTES at the BEACH event being held October 9th-10th-11th, 2015.
Flyer handed out and a brief presentation by Mr. Paul Kachura, Car Show Chairperson. Mr.
Kachura mentioned there were some reimbursement issues he will discuss with Mary Anne
Atwood, TDC Secretary.
McGuire/Grimes. Motion to recommend to the Board of County Commissioners
approval to grant $7,500 to the Flagler County Corvette Club from Fund 110 Overnight Stay
Special Events for the CORVETTES at the BEACH event being held October 9th-10th-11th,
2015 carries unanimously.
1|Page
6.
Review and recommendation to the Board of County Commissioners to grant $2,500 to the
Flagler Film Festival from Fund 110 Overnight Stay Special Events for the Flagler Film
Festival event being held January 15-17, 2016.
Flyer handed out and brief presentation by Kathy Berry, Director.
Councilman McGuire asked if all films were unsuitable for children. Ms. Berry replied
that the Festival does not suggest ratings and it would be up to the parents. Some more
adult films are scheduled at night, not during the day.
Walker/Grimes. Motion to recommend to the Board of County Commissioners
approval to grant $2,500 to the Flagler Film Festival from Fund 110 Overnight Stay Special
Events for the Flagler Film Festival event being held January 15-17, 2016 carries
unanimously.
7.
Review and recommendation to the Board of County Commissioners to allocate funds from the
Discretionary Event Funding budget to the following projects:
a) Allocate $3,500 for Florida Lacrosse All-Star Game Summer Showcase & Youth
Academy to be held May 8-10, 2015.
b) Allocate $1,250 for Team Florida College Skills Camp to be held September 4-6, 2015.
McGuire/Crabb. Motion to recommend to the Board of County Commissioners
approval of the allocation requests for Event Funding projects 7a and 7b carries
unanimously.
8.
Update as to current activities of Chamber representatives.
Due to lack of time, Chairman Nate McLaughlin asked Mr. Matt Dunn to type his
REPORT and send to the members.
9.
Community Outreach
None
10.
Board Member Commentaries
None
11.
Adjournment.
McGuire/Allen. Motion to adjourn at 10:25am carries unanimously.
2|
April 15, 2015 TDC Minutes
RECORDING OF MEETING CAN BE ACCESSED BY THE FOLLOWING
LINK:
http://www.flaglercounty.org/index.aspx?NID=675
If a person decides to appeal any decision made by the Tourist Development Council with respect to any
matter considered at the meeting, a record of the proceedings may be needed and, for such purposes, the
person may need to ensure that a verbatim record is made, which record includes the testimony and
evidence upon which the appeal is to be based.
BACK TO AGENDA
3|
April 15, 2015 TDC Minutes
BACK TO MINUTES
BACK TO AGENDA
SUNDAY]ANUARYll,2015 (cont'd)
6:00 PM BLOCK# 9 DRAMA
*Scapegoat (Khadif Sanders -FSU Student)
Once A Year (Ian Adema)
Into the Night (Kate Li- Boston U.)
*The Conversation (C. Carmona/N. Roman)
As it Used to Be (Clement Gonzalez)
Time Capsule (Michael Peeling)
The Drowned Man {Per Krogh - AFI Student)
Indigo (Paul Jerndal)
FL
KS
MA
FL
S. Africa
GA
CA
Sweden
6 min
6min
?min
?min
8min
11 min
17 min
20 min
CA
90 min
7:30-8:00 PM Q&A Filmmakers
8:00 PM BLOCK# 10 DOCUMENTARY
That's Not Funny (Mike Celestino)
9:30 PM
AWARDS CEREMONY
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FRIDAY ]ANU ARY 9, 2015
6:00 PM
BLOCK A -FREE ADMISSION -Tommy Tant Benefit
Net Positiva
(Peter Cambor)
CA
11 min
CA
32 min
Wave of the Winter (Mike Cianciulli)
7:00 PM
BLOCK #1 COMEDY
Superdate (Sasha Fox)
CA
AL
Forget the Milk (William H. Adams)
* Knock Her Socks Off (Dean Bruggeman-UFL) FL
Zugzwang (Yolanda Centeno-NY Film Academy)SPAIN
Jordan's Jackhammer (Mike Karp)
NY
Martian American (Trevor Worley - AFI)
CA
FL
* Sexcut (Matt Florio)
3min
4min
?min
9min
13 min
21 min
29 min
BLOCK #2 HORROR/THRILLER
Knock Knock (Christopher Cox)
*Inhabited (Trent Duncan)
* Deadtona (Scott Mena)
*Kick (Marcus Warren, Kjell Larsson)
5min
17 min
16 min
75 min
SATURDAY ]ANU ARY 10, 2015
12:00 PM BLOCK B SPECIAL GUEST APPEARANCE
Meet Laura Tyler, Winner of Syfy Network Season 5 "FACE-OFF"
Watch as Laura transforms an actor into a zombie
Photos and Q&A with Laura with ZOM1 BEE truck
BLOCK# 3 ANYTHING GOES (SHORTS)
The Last Leaf (Gwyneth Christoffel}
CANADA 2min
NY
The Columbia Steps (Jensen Davis)
4min
Dinner (Kelly Teacher)
NY
?min
The Cherry Drops-Outta' Sight (Laverne Shank) FL
?min
February (Zach Redpath - SCAD)
GA
?min
The Race Card (Audrey Noone)
MA
6min
Big Bag (Ricardo Martin Coloma)
SPAIN
?min
FL
* Dirty Justice (TL Westgate)
8min
* Nozomi (Dale Metz)
FL
12 min
Tough Case (Stefan Perez)
CA
12 min
13 min
Le Nocturne de Lumiere (Dave Boarini)
CA
16 min
FL
* M-Theory (TL Westgate)
22 min
Posey (Billy DaMota)
CA
BACK TO MINUTES
BLOCK# 4 DOCUMENTARY
You Belong to Me
(Kitty Potapow, Hilary Saltzman, Jude Hagin)
FL
88 min
7:00-7:30 PM Q&A Filmmakers
7:30 PM
9:30 PM
MD
FL
FL
UK/FL
10:40-11 :00 PM Q&A Filmmakers
3:00 PM
5:30 PM
BLOCK# 5 DRAMA
* Life in Darkness (Mike Collins - UCF Student) FL
Contamination (R. Shanea Williams)
GA
One Armed Man (Tim Guinee)
NY
*The Debt (Mahmoud Shoolizadeh)
FL
11
23
27
37
min
min
min
min
9:00-9:30 PM Q&A Filmmakers
8:25-8:45 PM Q&A Filmmakers
8:45 PM
SATURDAY]ANUARYl0,2015 (cont'd)
5:00-5:30 PM Q&A Filmmakers
BLOCK# 6 DRAMA/THRILLER
Retribution (Robert Matthews)
Visionary
(Ben Proulx)
FL
NH
SUNDAYJANUARY 11, 2015
12:00 PM BLOCK #7 DRAMA
Runner (Eduardo Moises Escribano Solera) Spain
Last Intentions (Elena Frez)
Spain
The Legacy (Nora Wenner)
Luxembourg
A Strange Man (Gozde Yetiskin)
Turkey
Little Things (Roman Simonyan)
U.A.E.
The Fall (Kristoff Hoornaert)
Belgium
The Painter of Shadows (Miguel Garcia de la Carera)
Dominican Republic
2: 15 PM BLOCK# 8 DOCUMENTARY
* The Last Orange Grove of Middle Florida
FL
(Carl Knickerbocker)
FL
* Startup is the New Black (Kevin Erhard)
* Land Meets Sea (Jp Talty- FSU Student)
FL
* Water (Ruth Hellerman)
FL
* A Good Short Life (Stewart Lippe - FSU Graduate) FL
10 min
85min
4 min
14 min
14 min
15 min
15 min
17 min
19 min
3min
24 min
12 min
18 min
33 min
3:30-4:00 PM Q&A Filmmakers
4:00 PM
BLOCK# 8.5 INTERNATIONAL
The Story of M (Anna Arlanova) Russian Federation
Pechorin (Khrushch Roman)
Russian Federation
*********ALL FILMS ARE UNRATED AND NOT SUITABLE FOR CHILDREN**********
adult language, sex, nudity and violence may be present in some films
23 min
95 min
BACK TO AGENDA
Subject:
TDC Meeting - 8. Update as to current activities of Chamber representatives
Hello All,
As promised during today’s TDC Meeting, below are my comments related to agenda item #8:
1. First, welcome back Pam! Glad you are back safe from a long business trip to Myanmar 
2. Upcoming events:
4/17-19
Florida Youth Soccer Association State Cup
4/18
Flagler County Sheriff’s Office Police Athletic League 5K
4/22-25
4/25
Florida State Horseshoes State Championships
Earth Day Celebration (Washington Oaks)
5/2-10
5/2-3
National Travel & Tourism Week
Florida Youth Soccer Association State Cup
5/4-10
Players Championship, PGA TOUR , Ponte Vedra Beach (We’re expecting to see
overflow from this event)
5/8-9
5/9
5/9-10
Choral Arts Society
Florida Lacrosse High School All-Star Game
Lacrosse Summer Showcase & Youth Academy
3. Staff Travel:
April 27-May 1 National Association of Sports Commissions Annual Event Symposium (Doreen
& Matt)
May 20-22
Florida Association of Destination Marketing Organizations (Amy)
May 20-22
Florida Sports Foundation Annual Meetings (Matt)
4. February STR Report & TDT Collections Update:
9% Occupancy increase to 63%
$5 Average Daily Rate increase to $137.55
$16 increase in Revenue Per Available Room
YTD 15% increase in TDT collections.
5. If you haven’t already, please RSVP for our National Travel & Tourism Week Celebration
Breakfast at Grand Haven Thursday, May 7th to debra@flaglerchamber.org. There is no cost this
year. All TDC Members should have received an evite Monday, if not please let me know.
6. Our May 2015 TDC Meeting on Wednesday, May 20th at 10:00 am will be held at the Emergency
Operations Center. Please click on the link below to view an aerial map:
http://www.flaglercounty.org/index.aspx?NID=1115
7. As always, if you have any questions or would like to speak about topics or ideas, please feel
free to contact me any time!
Enjoy your Wednesday!
-Matt
Matthew C. Dunn, CSEE | Vice President of Tourism Development
Flagler County Chamber of Commerce
20 Airport Road, Suite B
Palm Coast, Florida 32164
P: 386.206.0957 | F: 386.437.5700
matt@flaglerchamber.org
www.PalmCoastandtheFlaglerBeaches.com
www.flaglerchamber.org
BACK TO MINUTES
BACK TO AGENDA
AGENDA ITEM #3
FLAGLER COUNTY BOARD OF COUNTY COMMISSIONERS
TDC FINANCIAL REPORTS
MONTHLY TAX COLLECTIONS
 ANALYSIS OF COLLECTIONS
UPCOMING EVENT DATES
FUND 110 MARKETING & BUDGET CAMPAIGN
 QUALITY OF LIFE REPORTS
 OVERNIGHT STAY REPORTS
• DISCRETIONARY EVENT REPORTS
FUND 109 CAPITAL IMPROVEMENT
 OPEN GRANT REPORT
 GRANT STATUS REPORT
FUND 111 BEACH RESTORATION
 OPEN GRANT REPORT
BACK TO AGENDA
Flagler County Board of County Commissioners
Analysis of Monthly Tourist Development Tax Collections
Fiscal Year 2010-11 Through 2014-15
(to Date)
Prepared By: Financial Services Department
Month
October
November
December
January
February
March
April
May
June
July
August
September
Totals
Fiscal Year
2010-11
$45,113
51,081
42,756
54,211
62,275
124,043
167,208
146,762
105,932
157,948
213,529
105,691
$1,276,550
Change
Amount
Percentage
$
3,303
7.90%
9,878
23.97%
(2,871)
-6.29%
13,310
32.54%
15,208
32.31%
37,355
43.09%
65,241
63.98%
62,051
73.25%
38,738
57.65%
42,433
36.73%
62,907
41.76%
26,140
32.86%
$ 373,693
41.39%
Fiscal Year
2011-12
$72,490
$80,313
$73,076
$69,713
$82,448
$145,946
$205,861
$168,483
$118,228
$190,555
$230,128
$131,753
$1,568,993
$
$
$
$
$
$
$
$
$
$
$
$
Change
Fiscal Year
Amount
Percentage
2012-13
27,377
60.68%
$75,602
29,231
57.22%
$75,705
30,319
70.91%
$72,826
15,502
28.60%
$70,091
20,173
32.39%
$103,054
21,904
17.66%
$129,850
38,653
23.12%
$236,514
21,720
14.80%
$149,402
12,296
11.61%
$127,865
32,608
20.64%
$206,746
16,599
7.77%
$247,548
26,062
24.66%
$157,032
$292,443
23% $1,652,235
Change
Fiscal Year
Amount
Percentage
2013-14
$3,112
4.29%
$87,503
($4,608)
-5.74%
$92,058
($250)
-0.34%
$80,927
$378
0.54%
$82,743
$20,605
24.99%
$108,639
($16,096)
-11.03%
$158,536
$30,653
14.89%
$234,908
($19,081)
-11.33%
$196,862
$9,638
8.15%
$149,053
$16,190
8.50%
$229,923
$17,420
7.57%
$269,928
$25,279
19.19%
$168,298
$83,241
5% $1,859,378
Change
Fiscal Year
Amount
Percentage
2014-15
$11,900
15.74%
$91,481
$16,353
21.60%
$108,167
$8,101
11.12%
$87,147
$12,652
18.05%
$115,326
$5,586
5.42%
$118,732
$28,686
22.09%
$191,669
($1,606)
-0.68%
$47,460
31.77%
$21,187
16.57%
$23,177
11.21%
$22,380
9.04%
$11,266
7.17%
$207,143
13%
$712,522
Change
Amount
Percentage
$3,979
4.55%
$16,109
17.50%
$6,220
7.69%
$32,583
39.38%
$10,092
9.29%
$33,133
20.90%
$102,116
The tourist development tax rate increased from 3% to 4% effective December 1, 2010.
BACK TO CONTENT
BACK TO AGENDA
17%
UPCOMING EVENT DATES
110 - Fireworks
2015 07 04
FY14/15 Annual Fireworks
110 - Overnight Stay
2015 06 13-15
2015 Father's Day Invitiational
2015 10 09 - 11
FY15-16 Corvettes at the Beach
2016 01 15 - 17
2016 Flagler Film Festival
110 - Quality of Life
2015 07 03 - 04
Fabulous Fourth of July Festival
110 - Discretionary Event
2015 06 27-28
Florida Flag Football
State Championship & Hall of Fame Banquet
2015 07 15-17
US Lifesaving Association
SE Regionals
2015 09
FL Outdoor Writers Assoc
FL Outdoor Writers Assoc
2015 09 04-06
Team FL Lacrosse
College Skills Camp
2015 11 27-28
Crappie USA
Fall Tournament
2016 11 15-19
Fishers of Men
National Tournament Trail - District 1 Championship
BACK TO CONTENTS
BACK TO AGENDA
FY 14/15 FUND 110 FINANCIAL SUMMARY REPORT
Thru May 11, 2015
REVENUE
FY2013-14
OCTOBER THRU MARCH
$
403,966.77
FY2014-15
$
485,085.01
Sales, Use and Fuel Tax
FY13/14
FY14/15
CHAMBER BUDGET
Sum of Budget Amt
Advertising & Public Relations
Event Funding
Fulfillment
Multi Media Development & Production
Product Development & Analysis
Special Event Grants - Overnight Stay
Special Event Grants - Quality of Life
Staff
Undesignated Marketing
Grand Total
Sum of Amt Spent
$369,892
$165,000
$86,750
$157,900
$42,675
$85,000
$15,000
$217,783
$30,000
$225,099
$72,063
$40,549
$87,375
$32,707
$67,015
$7,405
$137,865
$29,868
$1,170,000
$699,946
Sum of Unencumbered Sum of Balance
$9,732.43
$45,351.34
$3,591.59
$58,675.36
$144,793.44
$102,669.86
$46,201.31
$70,524.56
$9,968.12
$63,336.23
$11,186.18
$79,917.72
$131.98
$528,729.40
Undesignated Marketing
Staff
Special Event Grants - Quality of Life
Special Event Grants - Overnight Stay
Product Development & Analysis
Sum of Balance
Sum of Unencumbered
Multi Media Development & Production
Fulfillment
Sum of Amt Spent
Sum of Budget Amt
Event Funding
Advertising & Public Relations
BACK TO CONTENTS
BACK TO AGENDA
Quality of Life Encumbrances & Fund Availability
Fiscal Year
FY14/15
Sum of Award
Amount
110 - Quality of Life
2015 3 Concert Series
2015 04 24 & 26, 07 04
* 2015 Print Brochures and Maps
2014 12
Earth Day Celebration
2015 04 25
FY14-15 Oceans 50 Relay Race
2014 11 08
Race of the Runways 5k/10k/dash
2015 02 14
Picnic and Pops
2015 04 19
* Christmas in Bunnell
2014 12 19
Flagler Singles/FL State Club Team Tournament
2015 01 30-31
Fabulous Fourth of July Festival
2015 07 03 - 04
Cheer at the Pier!
2015 04 11 or 18
2015 Flagler Film Festival
2015 01 09-11
Grand Total
Budget FY14/15
Encumbered FY14/15
Replinish Unencumbered Funds*
Available Balance for FY14/15
FCBCC
Sum of
Reimbursement
Amount
$1,500.00
$1,500.00
Sum of Balance
$1,500.00
$1,405.41
$1,500.00
$94.59
$1,500.00
$1,500.00
$1,500.00
$0.00
$1,500.00
$1,500.00
$0.00
$1,500.00
$1,500.00
$1,500.00
$1,500.00
$1,500.00
$1,500.00
$0.00
$1,500.00
$1,500.00
$1,500.00
$1,500.00
$1,500.00
$16,500.00
$1,500.00
$7,405.41
$0.00
$9,094.59
$15,000.00
$16,500.00
-$1,500.00
$3,591.59
$2,091.59
1
Quality of Life Funds Unencumbered Report
Sum of Balance
FY13/14
Concert Series 2014
$1003 partial reimbursement
Flagler Veteran's Appreciation Day 2014
No surveys. Reimbursement Denied
FY14/15
2015 Print Brochures and Maps
partial reimbursement - $1405.41 is amount requested
Christmas in Bunnell
Event not held - no reimbursement sought
Grand Total
BACK TO CONTENTS
$497.00
$1,500.00
$94.59
$1,500.00
$3,591.59
BACK TO AGENDA
2
Overnight Stay Encumbrances & Fund Availability
Fiscal Year
FCBCC
FY14/15
Sum of Award
Amount
110 - Overnight Stay
2014 Marineland Military Support
2014 12 04 - 07 or 11 - 14
2014 PDA Fall Classic
2014 10 10 - 12
2014 PDA NPL Showcase
2014 12 31 - 2015 01 02
2014 Pumpkin Shootout
2014 10 18-19
2014 Veteran's Day Invite
2014 11 08 - 09
2014-2015 Season
2014 09 - 2015 06
2015 Father's Day Invitiational
2015 06 13-15
2015 JU Lacrosse Preview
2015 01 10-11
2015 Primary Care Conference
2015 03 30-04 03, 04 06-10
FY14-15 8th Maya at Playa
2014 09 25 - 28
* FY14-15 Corvettes at the Beach
2014 10 11
* 2015 USTA Pro Circuit Tournament
2015 01 22 - 02 01
Cycle Flagler 2015
2015 04 12
Rockin' the Runways - Wings II
2015 03 27-29
* Birds of a Feather Festival
2015 02 06-08
FY15-16 Corvettes at the Beach
2015 10 09 - 11
2016 Flagler Film Festival
2016 01 15 - 17
Grand Total
Sum of Reimbursement
Amount
Sum of Balance
*
Budget FY14/15
Encumbered FY14/15
Replinish Unencumbered Funds*
Available Balance for FY14/15
$2,500.00
$2,169.61
$330.39
$7,500.00
$7,500.00
$0.00
$10,000.00
$10,000.00
$0.00
$7,500.00
$7,500.00
$0.00
$7,500.00
$7,500.00
$0.00
$10,000.00
$10,000.00
$10,000.00
$10,000.00
$7,500.00
$7,500.00
$10,000.00
$0.00
$10,000.00
$10,000.00
$10,000.00
$0.00
$5,000.00
$4,845.50
$154.50
$10,000.00
$7,500.00
$2,500.00
$2,500.00
$2,500.00
$10,000.00
$10,000.00
$5,000.00
$2,500.00
$7,500.00
$2,500.00
$125,000.00
$2,500.00
$7,500.00
$67,015.11
$2,500.00
$57,984.89
$85,000.00
$125,000.00
-$40,000.00
$45,351.34
$5,351.34
1
Overnight Stay Funds Unencumbered Report
Sum of Balance
FY12/13
FL Flag Football Tournament 2013
partial reimbursement $2753.27
FY13-14 2013 GIS Cup
$7500 partial reimbursement
Starlight Half Marathon & 5k 2013
No reimbursement requested
FY13/14
1/2 & 1 Mile Guinness Longboard 2014
No reimbursement requested
FY13-14 FL Flag Football
$7500 partial reimbursement - 225 room
nights not achieved
Palm Coast Half Marathon 2014
No reimbursement requested
Spoonbills & Sprockets 2014
$2380.28 partial reimbursement
USSSA FL Junior Golf Tour 2014
No reimbursement requested
Wings Over Flagler 2014
$5000 partial reimbursement - did not use
"tag line" in advertising
FY14/15
2014 Marineland Military Support
qualified for partial reimbursement of
$2169.61
2015 USTA Pro Circuit Tournament
partial reimbursement due to lack of room
nights
Birds of a Feather Festival
partial reimbursement of $2500 due to
number of room nights
FY14-15 Corvettes at the Beach
$4845.50 partial reimbursement
Grand Total
BACK TO CONTENTS
$7,246.73
$2,500.00
$2,500.00
$7,500.00
$2,500.00
$10,000.00
$119.72
$2,500.00
$5,000.00
$330.39
$2,500.00
$2,500.00
$154.50
$45,351.34
BACK TO AGENDA
2
Discretionary Event Encumbrances & Fund Availability
Sum of Award
Amount
*
*
*
*
*
2014 12 05-07
Women's National Championship
American Collegiate Rugby Assoc
2014 12 30 - 2015 01 04
ESPN Bassmaster
Carhartt Bassmaster College Series
2015 01 21-25
Super Regional
Crappie USA
2015 01 22-02 01
Palm Coast Beach Bash
National Pastime Athletics
2015 02 05-08
FL Flag Football League
Florida Flag Football
2015 02 27-03 01
South Regional Championship
US Quidditch Assoc
2015 03 26-30
Horseshoe Pros Tour
Horseshoe Pitchers Pro Tour
2015 04
FL Society of Assoc Executives
FL Society of Assoc Executives
2015 04 10-12
Flagler College Soccer Invitational
PDA Soccer
2015 04 17-19
FL Youth Soccer Assoc State Cup Rnd 2
PDA Soccer
2015 04 22-25
FHSA State Championships
FL State Horseshoes Association
2015 05 01-03
FL Youth Soccer Assoc State Cup Rnd 16
PDA Soccer
2015 05 08-10
All-Star Game / Summer Showcase
Ethos Sports LLC-FPLC
2015 06 01-07
EVP Pro Beach Volleyball Tour
EVP Tour
2015 06 05-07
2015 Palm Coast Summer LAX
National Pastime Athletics
2015 06 27-28
State Championship & Hall of Fame Banquet
Florida Flag Football
2015 07 15-17
SE Regionals
US Lifesaving Association
2015 09
FL Outdoor Writers Assoc
FL Outdoor Writers Assoc
2015 09 04-06
College Skills Camp
Team FL Lacrosse
Grand Total
Sum of
Reimbursement
Amount
$7,500.00
FCBCC
Sum of Balance
$7,500.00
$25,000.00
$22,155.84
$2,844.16
$16,500.00
$14,660.39
$1,839.61
$2,500.00
$0.00
$2,500.00
$7,500.00
$7,500.00
$0.00
$7,500.00
$5,220.00
$2,280.00
$6,000.00
$5,951.34
$48.66
$7,500.00
$7,500.00
$2,500.00
$2,500.00
$7,500.00
$7,500.00
$4,000.00
$4,000.00
$7,500.00
$7,500.00
$3,500.00
$3,500.00
$25,000.00
$7,500.00
$17,500.00
$2,500.00
$0.00
$2,500.00
$5,000.00
$5,000.00
$15,000.00
$15,000.00
$9,500.00
$9,500.00
$1,250.00
$163,250.00
$62,987.57
$1,250.00
$100,262.43
1
Budget FY14/15
Encumbered FY14/15
Replinish Unencumbered Funds FY14/15*
Available Balance for FY14/15
$165,000.00
$163,250.00
$1,750.00
$9,732.43
$11,482.43
Discretionary Event Funds Unencumbered Report
Sum of Balance
2015 Palm Coast Summer LAX
2015 06 05-07
National Pastime Athletics
Event Cancelled - competing lacrosse event
ESPN Bassmaster
2014 12 30 - 2015 01 04
Carhartt Bassmaster College Series
Event Complete - under budget
Horseshoe Pros Tour
2015 03 26-30
Horseshoe Pitchers Pro Tour
(blank)
Palm Coast Beach Bash
2015 01 22-02 01
National Pastime Athletics
Event Cancelled - lack of registration
Super Regional
2015 01 21-25
Crappie USA
Event Complete - under budget
Grand Total
BACK TO CONTENTS
$2,500.00
$2,844.16
$48.66
$2,500.00
$1,839.61
$9,732.43
BACK TO AGENDA
2
FINANCIAL SUMMARY REPORT
FY14/15 FUND 109 CAPITAL IMPROVEMENT
Thru April 30, 2015
REVENUE
FY13/14
OCTOBER THRU MARCH
$
FY14/15
134,655.59
$
153,690.99
REVENUE
FY13/14
FY14/15
PRIOR GRANTS
CARRY FORWARD
OPEN GRANTS
$
510,445.00
SPENT
$
BALANCE
11,098.61
$
499,346.39
AWARDED PRIOR TO FY14/15
CARRY FORWARD
REIMBURSED
GRANTS
FY2014-15
AWARDED
$
-
SPENT
$
BALANCE
-
$
FY 14/15 AWARDED GRANTS
-
AWARDED
REIMBURSED
FEES
BUDGET
FY2014-15
$
1,800.00
SPENT
$
673.44
BALANCE
$
1,126.56
FY14/15
BUDGET
SPENT
BACK TO CONTENTS
BACK TO AGENDA
Fund 109 Open Grant Financial
Sum of Award
Amount
Sum of
Reimbursement
Amount
Sum of
Balance
FY06/07
Flagler Parks and Rec
PPP-Local Match for museum exhibit
FY11/12
Flagler Co BOCC
Princess Place Preserve Rehab
2012 02 - 2014 02
FY13/14
Flagler Auditorium
Upgrade Phase 1
2014 08 01 - 12 01
Flagler Beach Historical Museum
FY14/15 Operational Support
2014 10 01 - 2015 09 30
Flagler Co Historical Society
FY14/15 Operational Support
2014 07 - 2015 07
PC Historical Society
FY14/15 Operational Support
2014 05 28 - 2015 05 28
Town of Beverly Beach
Walkover Renovation
2014 03 01 - 04 01
Town of Marineland
Marina Phase 2
2015 06 - 10
Grand Total
BACK TO CONTENTS
$28,370.00
$28,370.00
$150,000.00
$150,000.00
$150,000.00
$150,000.00
$5,000.00
$1,628.82
$3,371.18
$2,830.00
$1,126.49
$1,703.51
$4,245.00
$3,285.38
$959.62
$15,000.00
$15,000.00
$150,000.00
$505,445.00
$150,000.00
$499,404.31
$6,040.69
BACK TO AGENDA
1
Fund 109 Open Grant Status
FY06/07
Flagler Parks and Rec
PPP-Local Match for museum exhibit
Prior to Fund 109 Policy Changes - this is in process. 1/21/2015 - RFP had no responses last year. Item for BOCC approval to find firm & negotiate is
pending. 4/14/2015 - Al is aware of the issue but has no additional information—just that Purchasing didn’t hear from a proposer.
FY11/12
Flagler Co BOCC
Princess Place Preserve Rehab
2012 02 - 2014 02
1/21/15: Architectural Drawings are 100% complete (Ken Smith Architect). We advertised and awarded for the Construction (It was awarded to DiMare
Construction out of St. Augustine).
They have recently signed the contract and secured their performance bond. We are in the process of scheduling a pre-construction meeting with both
firms (Ken Smith & DiMare). 4/14/15: DiMare Construction has completely elevated the structure and stabilized the walls. They have formed and poured
a new foundation on the north section. They are in the processing of forming and preparing for foundation work on the remaining part of the building.
According to the contractor’s schedule they are right on task as far as time.
FY13/14
Flagler Auditorium
Upgrade Phase 1
2014 08 01 - 12 01
11/19/14 - Brief presentation by Lisa McDevitt. Project three quarters complete. Walker/Holm. Motion to approve project extension on the previously
awarded Fund 109 grant for the Flagler Auditorium Upgrade Phase 1 Project carries unanimously. 5/5/2015 Reimbursement in process.
Flagler Beach Historical Museum
FY14/15 Operational Support
2014 10 01 - 2015 09 30
Annual operational support
Flagler Co Historical Society
FY14/15 Operational Support
2014 07 - 2015 07
Annual operational support
PC Historical Society
FY14/15 Operational Support
2014 05 28 - 2015 05 28
Annual operational support
Town of Beverly Beach
Walkover Renovation
2014 03 01 - 04 01
6/13/14: PLEASE NOTE - UNABLE TO BEGIN PROJECT. WILL NEED TO WAIT UNTIL TURTLE SEASON IS OVER. WILL COME BEFORE TDC TO ASK
FOR AN EXTENSION. 8/20/14: Mayor Jim Ardell, Town of Beverly Beach, explained that the Walkover Renovation and Reconstruction project has
been delayed due to turtle nesting season. Plans are to begin project after October 31, 2014 and complete by end of November 2014. 1/21/15 - Status
Update @ meeting - Mayor Jim Ardell, Town of Beverly Beach, explained the issues that have prevented the project from being completed on time.
New procedures and contracts are in process. Building should commence any day now with project completion expected in a month and a half.
Chairman McLaughlin requested a final update with pictures be provided for the Council. 5/6/2015 - To answer your question, the contractor started
work about two weeks ago and it is nearly complete. We have paid the first 50% of the fees and will be cutting a check today for the next 40%. A
change order for $3,850 had to be added to the original estimate and the Town Commission approved that on Monday night at the Commission
meeting.
Town of Marineland
Marina Phase 2
2015 06 - 10
1/21/15: 3 of the 4 grants that we applied for have announced and so far we have around $600,000 for Phase II construction for the Town of
Marineland Marina. The Boaters Infrastructure Grant (BIG) will not announce until March or April and is the source of the remaining $400,000 that we
very much need to complete Phase II. Our target to begin construction is in May, 2015 with completion by October. We plan on a grand opening
celebration in November coupled with the 75th anniversary of the Town of Marinalend
BACK TO CONTENTS
BACK TO AGENDA
FINANCIAL SUMMARY REPORT
FY14/15 FUND 111 BEACH RESTORATION REPORT
Thru April 30, 2015
REVENUE
FY13/14
OCTOBER THRU MARCH
$
FY14/15
71,783.76
REVENUE
$
73,746.04
FY13/14
FY14/15
GRANTS
AWARDED
BEACH RESTORATION GRANTS
$
-
SPENT
$
BALANCE
-
GRANTS
$
-
SPENT
AWARDED
FEES
FY 14/15
$
650.00
$
289.10
FEES
$
360.90
SPENT
AWARDED
CARRY FORWARD
GRANTS AWARDED PRIOR FY14/15
GRANTS AWARDED
PRIOR FY14/15
$
-
$
-
$
-
SPENT
AWARDED
BACK TO CONTENTS
BACK TO AGENDA
Fund 111 Grant Financial - No Open Grants At This Time
Sum of Award
Amount
Army Corp of Engineers
FY03/04
Feasibility Study of FC Shore Protection
06-Jul-04
12-Jul-04
FY11/12
Feasibility Study Continued
06-Jul-04
12-Jul-04
City of Flagler Beach
FY12/13
Comprehensive shoreline analysis
17-Oct-12
05-Nov-12
Grand Total
BACK TO CONTENTS
Sum of
Reimbursement
Amount
Sum of Balance
$665,000.00
$642,000.00
$0.00
$578,500.00
$578,500.00
$0.00
$50,000.00
$1,293,500.00
$50,000.00
$1,270,500.00
$0.00
$0.00
BACK TO AGENDA
Tourism Monthly Marketing
April, 2015
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Month
VTD
3796 15587
Tota l Activity
Leads
1978
3472
Conversio ns
1818
12115
YTD Total Marketing Activity
___.
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3500
~
3000
2500
.........._
2000
T
1500
1000
--
....
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500
0
Oct '14
Nov '14
Dec'14
Jan '15
Feb '15
Mar '15
Apr '15
Conversion Requests Month YTD
Visitor Package
178
1144
An E-newslette r
128
1026
73
391
Reloca t ion Package
Conversion Requests
450
'
400
350
300
..._ E-Newsletter
250
Visitor Package
200
-m- Relocation Package
150
100
50
0
Oct '14
Nov '14
Dec '14
Jan '15
Feb '15
Mar '15
Apr '15
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Page 1
Friday, May 8, 2015
'
Tourism Monthly Marketing
April, 2015
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Top Leads
Orlando Sentinel
Month
YTD
Miles Media
Solodev Adwords Pet Friendly (Ip)
Month
1034
531
112
5
Trade Show
C & LAtlanta
West Palm Beach
Month
163
133
Social Media
Facebook Likes
Twitter Followers
1171
-
Month
19
1063
60
112
This
Month
VTD
1034
531
1184
17
7
3
400
VTD
163
133
YTD
128
6957
454
559
Grand
Total
70
3717
34
2936
Direct Contact
Month
VTD
Pet Friend ly
63
130
Magazine
3
16
Newspaper
1
12
lV
1
2
Radio
1
2
Friends/Family
17
Facebook/Twitter/Other Social Media
11
E-news
6
Previous Visitor
6
Chamber
8
\
Travel Expo at t he Villages -Jan 2013
Website
Landing Page
Month
Tota l Views
1074
YTD
11537
Solodev Adwords Pet Friendly (Ip)
181
1171
130
566
Visit Florida Pet Friendly 2015 (Ip)
30
366
Solodev Retargeting (Ip)
16
162
AJC Local Soul (Ip)
16
16
News Journal-Spring Specials (Ip)
3
3
Kayaking Adwords
2
35
The Bark 2015 (Ip)
1
28
Pet Friendly TripAdvisor
37
'
Flagler360
20
paddling.net 2015 (Ip)
256
FTL_enews (Ip)
35
9
Orlando Sentinel 2015 (Ip)
Newspaper or Magazine
1
3
3
BrightHouse (Ip)
M onth
Florida Travel & Life
YTD
4
Floridians Insiders Guide
1
DREAMSCAPES
2
Audubon
1
Horizon Travel
1
Orlando Sentinel
5
AAA
12
Other Newspaper or Magazine
10
People Magazine
2
SEE Visitors Guide
3
Sports Magazine
1
VISIT FLORIDA
11
Other Advertising
12
Radio, TV or Internet
Friday, M ay 8, 20 15
YTD
Trip Advisor Banner (Ip)
Halifax Media - 2015 Bike Week (Ip)
Month
1
137
AJC Pet Friendly 2015 (Ip)
YouTube
YTD
181
Conversions by Source
Print
Orlando Sentinel
Snowbird
Miles Media
Southern Living
Woodall's
Good Sam
AAA
Chamber of Commerce
Flagler Beach Historical Museum
Holden House
Jacksonville Airoort
Solodev Adwords Pet Friendly (Ip)
1184
Leads by Source
Visitor Center Walk Ins
Month
Top Conversions
1034
M onth
YTD
WNZF
3
Other Radio or lV
5
Page 2
Tourism Monthly Marketing
April, 2015
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Top Visitor Interests
Month
Beach
YTD
137
Visitor Interests
Month
YTD
137
805
Hiking, Biking, Tra'ils
88
500
Parks& Preserves
86
563
Arts and Culture
80
427
Fishing
58
342
Paddling
48
276
Sports Event
37
215
Golf
29
178
Camping
26
189
Birding
21
192
2
29
Beach
Beach
805
3
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Visit Friends/Fam ily
136
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STAFF ACTIVITY REPORT - APRIL 2015
04/01 /2015
Quidcon and Quidditch National Cup Bids 2016/2017 (DC)
04/01 /2015
STR Report Review (MD)
04/01/2015
Hammock Beach Resort upcoming event planning (MD)
04/01/2015
FY 2015 Budget Prep (MD)
04/01 /2015
App Review w/ Kiosk (MD, AL)
04/01 /2015
Thrive content meeting (MD)
04/01/2015
Event Funding Reports (MD)
04/02/2015
Meeting w/ Dr. Martindale/Whitney Labs (MD)
04/02/2015
Marineland Marina/Chris Kelly (MD)
04/02/2015
TDC Event Funding Reports (MD, DC)
04/02/2015
ConfCall w/ Nate McLaughlin (MD)
04/02/2015
Conference Call w/Solodev (AL)
04/02/2015
Met w/ Fantastic Flagler designer (AL)
04/02/2015
Wedding Brochure content (AL)
04/02/2015
Business Development Sales SGMP (DC)
04/02/2015
Event Numbers Request (DC)
04/03/2015
Howard Holley/PCAF (MD)
04/03/2015
Site Visit USLA Geny (MD, DC)
04/03/2015
DMAI Soccer & Lacrosse (MD, DC)
04/05/2015
Primaiy Care Conference - Welcome (DN)
04/06/2015
BOCC Workshop (MD)
04/06/2015
NTTW planning (AL, MD)
04/06/2015
SelfBusiness Development Sales USS Congress, FACA (DC)
04/06/2015
Event Numbers Request (DC)
04/07/2015
Met w/Lea Stokes (AL, MD)
04/07/2015
Call w/Interfuse (AL)
'
~
..
04/07/2015
3D Blue Chip Site Visit HBR (MD, DC)
04/07/2015
Write Event Contract Drafts (MD)
04/07/2015
Soccer Contract Signature (DC)
04/07/2015
Write The Voice atiicle (MD)
04/08/2015
Met w/ wedding brochure designer (AL)
04/08/2015
TDC April Meeting Agenda Review (MD)
04/08/2015
Ripple Effects follow up (MD)
04/08/2015
Whitney Lab/Hammock Beach Resoti Intros (MD)
04/08/2015
Dr. Hunter, Flagler College Intern Program (MD)
04/08/2015
Spotis Events Magazine Advertorial (MD)
04/08/2015
FY 15-16 Budget second draft (MD)
04/08/2015
CnL Travel review (MD)
04/08/2015
NTTW Proclamation document (MD)
04/09/2015
FY 15-16 Budget second draft (MD)
04/09/2015
Met w/ Garden & Gun rep (AL)
04/10/2015
Distributions of Atis & Culture Card (DN)
04/10/2015
MD OFF
04/13/2015
FluidNoid ad-EVP Tour (MD, AL)
04/13/2015
Flagler Corvette Club (MD)
04/13/2015
Response to DBNJ request (MD)
04/13/2015
Tom West confcall (MD)
04/13/2015
Whitney Labs event coordinator mtg (MD)
04/13/2015
Event Numbers Request (DC)
04/13/2015
Business Development Sales RFP Research (DC)
04/14/2015
Meeting w/ Nate McLaughlin (MD)
04/14/2015
TDC Member Outreach (MD)
04/14/2015
Horseshoes Contract Draft (MD)
04/14/2015
Met w/Jeri Harper for NTTW planning (AL)
04/14/2015
Event Memos for Finance Dept (MD)
04/15/2015
TDC Meeting (MD, AL, DC, DN)
04/15/2015
Met w/ Brighthouse rep (AL)
04115/2015
Fantastic Flagler design meeting (AL)
04115/2015
Sales Call Meghan Daves UF (DC)
04/15/2015
Sales Call Linda Kirby UF (DC)
04/15/2015
Sales Call Mark Heiser Cheer Event (DC)
04/15/2015
Meeting w/ FC Horseshoes Club (MD, DC)
04/15/2015
Review ofNTTW materials (MD)
04/15/2015
EVP Tour Planning w/ HBR (MD)
04/16/2015
USA Ultimate bid review (MD, DC)
04/16/2015
USTA-DMAI review (MD)
04/16/2015
Chamber Board of Directors Meeting (MD)
04/16/2015
FY 15-16 Budget (MD)
04/16/2015
Met w/ Carolyn Marlow (AL)
04/16/2015
Call w/ LRC (AL)
04/16/2015
Meeting Planning Training St. Augustine (DC)
04/17/2015
Call w/ Solodev (AL)
04/17/2015
PCFB Team collateral items discussion (MD, DC, DN, AL)
04/17/2015
FY 15-16 CnL travel Planning (MD)
04/17/2015
USLA & Lacrosse Contract Drafts (MD)
04/18/2015
Attended event at Ocean Books & Ati (MD, AL)
04/18/2015
State Cup Soccer ITSC (DC)
04/20/2015
Met w/ CNL Travel (AL, MD)
04/20/2015
Event Numbers Request (DC)
04/20/2015
Kellie Schriber Meeting Best Western (DC)
04/20/2015
Follow up -Restaurant's USLA (DC)
04/20/2015
Rich Weber, PDA Soccer Update Meeting (MD)
04/20/2015
Fotostock Research (MD, AL, DN)
04/20/2015
EVP our Planning (MD)
04/21/2015
NASC Travel Plans (MD)
04/21/2015
Call w/Interfuse Media (AL)
04/21/2015
Attended FB Paid Parking Committee mtg (AL, MD)
04/21/2015
NASC Meeting Plan (MD, DC)
04/21/2015
FAC Conference Exhibitor Planning (MD)
04/22/2015
Event Contract Drafts (MD)
04/22/2015
Horseshoes State Championships set up (MD)
04/23/2015
Eggs & Issues Chamber Breakfast (MD)
04/23/2015
Jim Cullis/FC EDC Meeting (MD)
04/24/2015
MD OFF
04/24/2015
FC Horseshoes State Championships (DC)
04/26-30/2015
NASC Conference, Milwaukee (DC, MD)
04/30/2015
Attended Special Mtg. for Paid Parking in FB (AL)
BACK TO AGENDA
Apr1,2015 - Apr30,2015
Amy's Dashboard
0
All Sessions
100.00%
Visits by Visitor Type
• New Visitor
•
Visits
Returning Visitor
Visits by Traffic Type
21,184
• organic • direct • referral
paid • Email • Other
% of Total: 100.00% (21, 184)
Unique Visitors
17,713
_______.A
% of Total: 100.00% (17,713)
Visits by City
Pageviews
City
50,579
% ofTotal: 100.00% (50,579)
---.-A
Pageviews by Page Title
Page Title
Pageviews
Palm Coast and the Flagler
Beaches I Palm Coast and
The Flagler Beaches
4,550
The Best Dog Friendly Flor
ida Beach I Palm Coast an
d The Flagler Beaches
2,795
Things To Do I Palm Coast
and The Flagler Beaches
2,368
Webcams and Weather I P
aim Coast and The Flagler
Beaches
1,947
Campgrounds & RV Parks
1,712
Dining and Nightlife I Palm
Coast and The Flagler Bea
ch es
Hotels, Motels & Resorts
1,518
1,441
Goal
Completions
Goal
Conversion
Rate
google
11,815
100.00%
523
(direct)
3,720
100.00%
Panama City Beach
435
yahoo
705
100.00%
Jacksonville
421
lnterfuse
619
100.00%
Atlanta
413
ajc.com
582
100.00%
Bay Lake
266
bing
533
100.00%
New York
260
405
100.00%
Ormond Beach
253
trip advisor
.com
sin1 .g.adn
xs.com
220
100.00%
aol
149
100.00%
flaglercou
nty.org
139
100.00%
922
Miami Beach
659
Ocala
V is its and Avg . Visit Duration by CountryfTerritory
United States
Sessions Avg. Session Duration
Source
19,984
00:01 :51
Canada
407
00:02 :07
Indonesia
227
00:00:25
177
00:00:56
Brazil
54
00:00:08
Germany
43
00:03:28
Netherlands
24
00:00:45
India
21
00:00:27
France
19
00:02:48
paper.Ii
Italy
16
00 :00:23
Weebly
Visits by Social Network
United Kingdo
m
Social Network
1,325
Sessions
TripAdvisor
Facebook
Twitter
Spring Specials and Deals!
er Beaches
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Total Unique Searches by Search ...
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Searches
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golf
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Florida's
First Coast
oro~
Flagler County March 2015
Total Golf Tourism
2015
2014
%Change
Rooms
922
876
5%
Rounds
2,168
2,060
5%
2015 YTD
2014 YTD
2,210
5,198
2,044
4,809
%Change
8%
8%
Rooms
Rounds
Precipitation
Temperature (Average High)
2014
.15
Change
-0.09
Website Traffic
2014
2015
88,492
8,357
2015 YTD
2014 YTD
*%Change
958.90%
803.04%
208,269
23,063
*Monthly % change calculated by adding tota ls from FFCG Co-Op Landing Pages on a separate
tracking account which generated 84,218 visits.
YTD Promotional Media Exposure (In Kind)
Im resslons
27,850,903
Value
$2,005,472.00
Top Five Markets - Web Visitation for Month
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States
Countries
Florida
MichiQan
Maryland
New York
Toronto
United States
Canada
United Kingdom
India
Germany
.
.
Tourist Development Council
May 20, 2015
Flagler County Emergency Operations Center
Bunnell, FL – 10:00 am
EVENT FUNDING
CONSENT AGENDA
3v3 Soccer
6/19-21/15
$3,500
____________________________________________________________________________
TOTAL
$3,500
Tourist Development Council
May 20, 2015
Flagler County Emergency Operations Center
Bunnell, FL – 10:00 am
EVENT FUNDING
PROJECT DETAILS
3v3 Soccer
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

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Event dates: 6/19-21/15
Event Site: Indian Trails Sports Complex
120 team total
720 soccer players
Teams from Florida and Georgia
Two night stay due to Friday evening check in
Smaller teams, shorter playing field, shorter game times, more games played
Round robin style of play, minimum guarantee number of games
Divisions by gender, age, co-ed, etc…
Hosted by PDA Soccer
Direct Visitor Spending: $753,308
Economic Impact: $1,256,033
Budget Request: $3,500
Event Impact Summary
Destination: Palm Coast and The Flagler Beaches
Event Parameters
Key Results
Event Name:
3v3 Soccer
Business Sales (Direct):
$753,308
Organization:
PDA Soccer
Business Sales (Total):
Event Type:
Sports: Youth Amateur
Jobs Supported (Direct):
427
Start Date:
6/19/2015
Jobs Supported (Total):
556
End Date:
6/21/2015
Local Taxes (Total):
$50,987
Overnight Attendees:
2138
Net Direct Local Tax ROI:
$35,522
Day Attendees:
238
Estimated Room Demand:
$1,256,033
1,927
Direct Business Sales
Industry
Lodging
Attendees
Organizer
Media/Sponsors
Total
$285,722
$0
$0
$285,722
$65,495
$732
$96
$66,323
Food & Beverage
$182,481
$32,260
$0
$214,741
Retail
$132,288
$0
$0
$132,288
$47,014
$0
$0
$47,014
Space Rental
$0
$2,526
$0
$2,526
Business Services
$0
$4,641
$54
$4,695
$712,999
$40,158
$150
$753,308
Transportation
Recreation
TOTAL
DMAI's Event Impact Calculator
5/8/2015 3:35:11 PM
Event Impact Details
Destination: Palm Coast and The Flagler Beaches
Event Name: 3v3 Soccer 2015
Organization: PDA Soccer
Economic Impact Details
Direct
Indirect/Induced
Total
Business Sales
$753,308
$502,725
$1,256,033
Personal Income
$220,641
$129,325
$349,966
427
128
556
9
3
12
Federal Total
$64,551
$41,036
$105,587
State Total
$48,504
$12,568
$61,072
sales
$40,971
$7,541
$48,512
$0
$0
$0
Jobs Supported
Persons
Annual FTEs
Taxes and Assessments
income
bed
$0
-
$0
other
$7,533
$5,027
$12,560
Local Total
$39,022
$11,965
$50,987
sales
$6,829
$1,257
$8,085
$0
$0
$0
$11,429
-
$11,429
$0
-
$0
income
bed
per room charge
tourism district
property tax
$0
-
$0
$16,998
$8,195
$25,193
restaurant
other
$0
$0
$0
$3,767
$2,514
$6,280
Event Return on Investment (ROI)
Direct
Direct Local Tax Receipts
$39,022
Local Costs
$3,500
Direct ROI
$35,522
Net Present Value
$35,522
Direct ROI (%)
1,015%
Total
Total Local Tax Receipts
$50,987
Total ROI
$47,487
Net Present Value
$47,487
Total ROI (%)
1,357%
Estimated Room Demand Metrics
Room Nights (total)
1,927
Room Pickup (block only)
0
Peak Rooms
792
Total Visitor Days
5,364
DMAI's Event Impact Calculator
5/8/2015 3:35:12 PM
3v3 Soccer
June 19-21, 2015
PDA Soccer
Palm Coast and the Flagler Beaches
PRELIMINARY BUDGET
INCOME
BUDGETED
TDC Event Funding
$ 3,500.00
Total Income
$ 3,500.00
EXPENSE
Officials/Referees
EMTs
Parking Staff
$ 1,800.00
$ 1,200.00
$
500.00
Total Expense
$ 3,500.00
TOTAL
$
-
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