Media Kit

Transcription

Media Kit
OFFERO
®
drink. differently.
Patent Pending
“No coffee can be good in the mouth that does not
first send a sweet offering of odor to the nostrils.”
-Henry Ward Beecher
“ Choose your glass as carefully as you would
choose your spirit ….. one cannot be good
without the excellence of the other “
- Mitch Bangert,
Designer/Founder of Offero, LLC
Information for Media Use | March 2012
OFFERO
®
drink. differently.
®
The OFFERO Story
Patent Pending
A regular on the coffee, tea, scotch and wine tasting circuit, owner Mitch Bangert
has worked as an Inn Keeper and Fly Fishing guide in South Central Wyoming to
pay for the above indulgences.
Mitch explains, “These days we’re blessed in having access to so many wonderful
and varied coffees, teas, scotch and wines. From tasting to tasting, the one constant is the talk about the “nose” of the particular drink you’re enjoying. It makes
sense. Your nose is a thousand times more sensitive than your palate and is largely
responsible for the enjoyment of what you’re drinking.”
“About a year ago, we were at a coffee tasting...Kenya, Central America and
South America were all represented. Our host was filling little paper cups with these
wonderful coffees and insisting we cup our hands over the back of the cup to truly
enjoy the nose of our drinks.”
A light bulb turned on. Properly buzzed from enjoying all the great coffees, Mitch
wondered why he couldn’t build the cupped hand function into a cup. Genius!
The very next day, he was on the phone with local clay artists looking for someone
to make a cup based on his specs. After surprisingly little trial and error he had a
cup he was in love with...both aesthetically and with its function. The next 8 months
were spent testing, testing, testing...drinking, drinking, drinking!
After claiming victory and securing a manufacturer Mitch has taken his cups on the
road. The response from the beginning has been incredibly encouraging, humbling
and overwhelming! Such enthusiastic reactions are most
gratifying. Here are a few:
“Most beautiful and fun coffee cup ever!”
“Everyone who sees and has a drink from this cup loves it … and wants to take it home!”
“Finally a cup that pays homage to coffee...it’s about time!”
“A must have for our tastings!”
We invite you to become part of our story. Give a call and allow us drop one off for
you to demo and enjoy! Enjoy the OFFERO® difference!
OFFERO
®
drink. differently.
®
OFFERO Products
Patent Pending
The Original Coffee Cup 12oz
The original and still champ! The very first coffee
cup to incorporate the Offero design. 12oz is most
shops small size. This size is perfect for gift baskets
and perfect for justifying that second or third cup
of coffee ..... after all it’s ONLY 12oz!!
Coffee Cup 16-20oz
Here’s the Titan of the Offero Lineup!! This cup is
for all the coffee gluttons out there!! It comfortably
holds a 16oz pour and in a pinch holds 20oz nicely
.... sip that first bit before walking away! A nice big
mug to cradle and enjoy with your favorite warm
beverage! Drink up!!
Colors available are: Gloss White, Gloss Chocolate Brown, Matte Black, and Gloss Red (12 oz/16 oz/20 oz only)
OFFERO
®
drink. differently.
®
OFFERO Products
Patent Pending
The Tea/Latte Cup 7-8oz
Our Tea/Latte cup is a 7-8oz pour. It carries
the beautiful Offero lines and function but....
we’ve opened up the mouth of the cup for
a more traditional tea look, and also so our
Latte artists can have more room to play in
while creating their masterpieces!
The Espresso Coffee Cup 3oz
The darling of the Offero lineup! At the San
Diego Coffee Fest show we had to hire
security to fend off all of our Espresso cup
fans! This truly is a beautiful, baby version of
our 12, 16 and 20oz Offero cups. Something
about this size, 3oz, and the Offero design
that enhances 10x the nose of your Espresso
shot ... it’s a lot of fun!!
Colors available are: Gloss White, Gloss Chocolate Brown, Matte Black, and Gloss Red (12 oz/16 oz/20 oz only)
OFFERO
®
drink. differently.
®
OFFERO Products
Patent Pending
Professional Cupping Bowls
Industry experts review of our Professional
Cupping Bowls.....
I really like the Offero cupping bowls. I did
a standard SCAA cupping according to
protocol. I used 8.5g of coffee and 150 ml
of water. There was still a good amount of
room to break the crust and not spill. I also
used a more common ratio of 11g of coffee and 219 ml of water. This ratio filled the
bowl to the brim and when I broke the crust
there was no spillage. I definitely noticed
more amplified aromas with the Offero. It’s
nice that they are stackable. The design of
the Offero cup is appealing because it sets
you apart. Everyone uses “rocks” glasses
and there really aren’t many options out
there when it comes to cupping’s. It’s easier
to drain the water from the grounds due to
the Offero’s shape. I also measured the full
volume of the bowls and to the brim both of
them measured in at 237ml. These bowls are
rad!
Due to the unique shape of the cups (the belly, taper and extended back)
these can’t be mass produced by machines. Each cup is hand poured
into its mold, fired and hand finished. Each cup will show some irregularities,
light mold lines, some uneven finishes, even minute size differences, but the
integrity of the design and the OFFERO® cups’ beauty and function will
always be maintained.
Cups can be customized with your own private label. Call for information
about minimum orders and costs.
Colors available are: Gloss White, Gloss Chocolate Brown, Matte Black, and Gloss Red (12 oz/16 oz/20 oz only)
OFFERO
®
drink. differently.
Omnis Glass
Besides its beauty, the OFFERO® design enhances the wonderful aromas of the cask wood,
peat, sherry, fruit and spices in every sip. Graceful
in your hand and wonderful to the eye, a glass
tumbler is soon to join the line-up!
®
OFFERO Products
Patent Pending
“I was surprised how flat my scotch tasted in a
traditional glass tumbler as compared to drinking
from the OFFERO® glass...I won’t make that
mistake again!”
It’s hard to go back to regular
tumblers after enjoying a fine
single malt scotch in this glass.
This glass is equally at home working with fine
bourbons, brandies, cognacs and makes a
breath-taking stem less red wine glass.
When you spend money for great spirits and appreciate the nuances of their bouquet, enhance
that nose!....in OFFERO® style!
Stemmed Omnis Glass
Let’s let Branden, one of the owners of Black Shirt
Brewing Co., talk about our stemmed Omnis glass
... “ Hey Mitch, we have been putting that glass
through the paces, my friend. And let me tell you,
it is a spectacular glass! For presentation, aroma,
and overall experience I don’t know that there
is a better beer glass anywhere! I honestly can’t
get enough of it.”
This glass uses the same award winning design
that all of our cups and glasses use ..... but we’ve
put our design on a stem .. creating a chalice or
a goblet if you will .... the specialty beer world is
loving it, as heard from above .... but response
has been just as favorable from the red wine
crowd ... it’s a beautiful glass that carries on with
the Offero mantra .... enhance that nose! Enjoy!
OFFERO
®
drink. differently.
®
OFFERO Reviews
Patent Pending
“I really like the Offero cupping bowls. I did a standard SCAA cupping according to protocol. I used 8.5g of coffee and 150 ml of water. There was
still a good amount of room to break the crust and not spill. I also used a
more common ratio of 11g of coffee and 219 ml of water. This ratio filled
the bowl to the brim and when I broke the crust there was no spillage. I
definitely noticed more amplified aromas with the Offero. It’s nice that
they are stackable. The design of the Offero cup is appealing because it
sets you apart. Everyone uses “rocks” glasses and there really aren’t many
options when it comes to cuppings. It’s also easier to drain the water from
the grounds due to the Offero’s shape. I also measured the full volume of
the bowls and to the brim both of them measured in at 237ml.
These bowls are rad!”
-Panda @ Espresso Parts, Olympia
“Hi Mitch,
This might sound silly, but I am pretty excited that you
might use a quote from one of our phone conversations.
I am drinking from your mug right now! It is amazing the
difference in the quality and taste of our coffees by using
the Offero mug. It is like finally experiencing the full flavor
and aromas of our coffees for the first time. Keep up the good work! I hope you are well and have a
great day.”
-Roger @ Kiva Han Coffee
OFFERO
®
drink. differently.
®
OFFERO Reviews
Patent Pending
Portola Coffee Enthusiastic About OFFERO® Cups
Portola embraces the OFFERO® cups with their own private label. Portola’s Jeff
Dugan waxes poetic:
“Fashion is great when it is beautiful, and it is timeless when it is beautiful and functional. It is why a good pair of jeans will always be in everyone’s closet. It is why Portola’s coffee mugs are at the top of coffee fashion.
75% of taste is based on smell. So when you base most of your gustatory enjoyment
on the way something hits your nose, it makes sense to have coffee cups that help
your nose smell some coffee. Enter OFFERO® coffee cups.
The cup’s soft edges and sloped rim are beautiful to look at. It shows off the steaming
cup of coffee in a way that makes the whole thing look like it’s in constant motion.
But more importantly is how it shows off the other features of coffee. Just like how a
decent pair of Madison Harding ‘Casey’ espadrilles can show off the wearer’s legs
and beach-loving attitude, this cup can finally show off the gentle aroma of the liquid in the cup. Normally tasters place their hand over the edge of a cup to help hold
in the smell, but now this sloped rim does that for you. It is basically a built-in artificial
hand to shield the aroma, and it is cheaper than hiring someone else to do the same
job for you (and less awkward).
So when you are wondering if you should be buying a pair of Michael Kors ‘Xaria’
or if you should try on a pair of Corso Como’s ‘Palmoar’ platforms don’t forget that
good looking things can be functional as well.”
portolacoffeelab.com
OFFERO
®
drink. differently.
®
OFFERO Press
Patent Pending
Coffee Industry Approves
of OFFERO®
OFFERO® placed in the Top 3 of Best New
Products at Coffee Fest in San Diego in June,
during the official launch of the cups to the
industry. OFFERO® owner, Mitch Bangert
was ecstatic!
“This is fantastic! We’re proud and pleased
that the experts in the coffee industry
deemed OFFERO® a new and exciting
product. That means a lot to me personally to
know that my peers are so enthusiastic about
the design and function of these great cups.
We couldn’t ask for better support than their
endorsement.”
Form Edges Out Function of OFFERO®
for Blackhawk Gallery
The Black Hawk Gallery looks for only the very best in art and
design for their exclusive western gallery in Saratoga, WY.
Owner Patty Lufkin didn’t hesitate in acquiring the new line of
OFFERO® cups for the gallery this summer and locals and
visitors alike are admiring them.
“I’m sold on the enhanced nose function of the cups,”
states OFFERO® owner Mitch Bangert, “but to have them
appreciated for their beauty is the highest of compliments.
One day we will say the iconic design took off here!”
OFFERO
®
drink. differently.
OFFERO® Client Wystone’s World Teas
Named Small Business of the Year
®
OFFERO Press
Patent Pending
Celebrations began early for the second year anniversary of business for
Wystone’s World Teas in Lakewood, CO. Awarded Small Business of the Year
by Jefferson County, owner Wy Livingston held onto an OFFERO® cup as
she spoke to a news reporter on Denver’s TV Channel 9.
Tea & Health Benefits: Tea isn’t only a drink that can help affect your mood;
it is an antioxidant packed cup of steamy goodness for your health! Teas
have a multitude of health benefits, including:
•
Liver protection
•
Weight loss
•
Anti-inflammatory / anti-arthritis
•
Helps fight cancer & heart disease
•
Tea helps protect teeth & strengthens bones
•
Improved digestion
•
May alleviate some effects of food poisoning
•
Promotes youth and vitality
•
Strengthens the immune system
•
Tea may prevent cellular damage, cardiovascular disease, skin disease and UV induced DNA damage.
As if that weren’t enough to make you run to the cupboard to grab your
favorite tea cup, did you know that drinking as little as five cups of tea a
day may actually aid in keeping certain types of cancer at bay? Worth
using a special cup like OFFERO®.
OFFERO
®
drink. differently.
®
For more information please contact:
Mitch Bangert, Designer/Owner
OFFERO®
58 South Holman Way
Golden, CO 80401
phone 303-298-0848
email mitch@theoffero.com
webTheOffero.com
twitter
http://twitter.com/theoffero
®
Join The OFFERO Family!
Contact OFFERO | Questions & Ordering
Patent Pending