8th District - Eighth District Dental Society

8th District
Bulletin Bulletin
Volume 48
Number 5
Holiday 2012 Publication of the Eighth District Dental Society of the State of New York 2013 Eighth District President’s Reception
Dr. John J. Nasca will be installed as 2013 President of the Eighth District Dental Society at The Buffalo Club on Saturday, January 26, 2013. The evening begins with cocktails and hors d’oeuvres at 6:00 pm, the program at 7:00 pm, with dinner and dancing to follow. Dr. Nasca received his DDS from SUNY at Buffalo School of Dental Medicine after obtaining his BS in Biology from Boston College. He has been a general dentist in private practice in Williamsville since 1989. Dr. Ronald H. Jarvis will be the recipient of the prestigious Dr. Harvey Sprowl Leadership Award. It is given to recognize the long term contributions of members of the Eighth District Dental Society to organized dentistry. Dr. Jarvis received his DDS from SUNY at Buffalo School of Dental Medicine and his MSD from Indiana University. He practices prosthodontics in Amherst. Life membership is bestowed on members attaining the age of 65 and who have been members in good standing for 30 consecutive years or 40 total years. These are the members who will receive their Life Membership honor this year: John P. Asaro Thomas L. Brink Russell J. Buffomante Richard S. Derr Russell J. DiPalma John B. Ginnetti Patrick M. Hart W. Grant Hennigar Stephen J. Illig Suren Mewar Lance F. Ortman Lawrence F. Pace Stanley Shainbrown Lata S. Shenoy Attire is black tie optional. Cost of attendance is $85 per person. Reservations may be made by calling the Dental Society at 716­995­6300. In this Issue:
ECC Dental Hygiene Poster Contest
Branding for our Future………………….… 2 Final Thoughts From the President……...….3 Calendar……………………………………. 4 Executive Director’s Note………....……..…5 Focus on Ethics ……………………………. 6 UB/8th District CE Conference …………… 8 2013 Give Kids a Smile Day ……………….10 Senior Center Screening Photos …………... 11 2012 Oktoberfest Photos ………………….. 12 2012 Fink Memorial Lecture Photos ……… 13 2012 Final Mentor dinner Photos …………. 14 Cattaraugus/Allegany County Photos ……... 14 Endorsed Vendor Listing …………………. 19 Classified Ads …………………………….. 21 New Members …………………………….. 21 On Friday, March 15, 2013, from 10am­1pm, the students in the ECC Dental Hygiene Program will be having their annual Poster Research Day. They are once again looking for judges for this exciting event. Please contact Dr. Donna Orlando­Martin if you are interested in participating as a judge. It only requires a few hours of your time, and you will be provided with a nice lunch afterwards. You never know, you could find a new dental hygienist for your office! Contact Dr. Donna Orlando­Martin via email at drmomtooth@aol.com, or via phone at 716­574­0846. Thank you for your support! 8th District
Bulletin
Volume 48, No. 5 Holiday 2012 Eighth District Dental Society of the State of New York 3831 Harlem Road Buffalo, NY 14215 (716) 995­6300 FAX (716) 995­6305 American Dental Association 800­621­8099 New York State Dental Association 800­255­2100 EDITORIAL STAFF Chester J. Gary, Editor 683­7443 Kevin J. Hanley, Associate Editor 871­1614 Vicki J. Prager, Associate Editor 995­6300 2012 OFFICERS Brendan P. Dowd, President John J. Nasca, President­Elect Joseph S. Modica, Vice President Michael J. Marrone, Secretary David R. Bonnevie, Treasurer Vicki J. Prager, Executive Director EXECUTIVE COUNCIL Frank C. Barnashuk Russell M. Marchese Mark K. Barone Michael J. Marrone John J. Bonghi Jason Marshall David R. Bonnevie James C. Matteliano Albert Cantos Joseph S. Modica David P. Croglio John J. Nasca Brendan P. Dowd Peter A. Rouff Samir El­Chehabi Marlin S. Salmon Kevin J. Hanley Eugene M. Sibick Charles W. Hannum Steve Sokolovskiy Yogini A. Kothari Charles S. Travagliato Member Publication American Association of Dental Editors The Bulletin of the Eighth District Dental Society (USPS 909­900) is published five times a year by the Eighth District Dental Society for its members at a $40.00 annual subscription rate. Unless officially adopted by the Eighth District Dental Society and so indicated, opinions expressed in this publication are not necessarily the views of the association. Address all communications pertaining to this Bulletin to the Editor, Eighth District Dental Society, 3831 Harlem Road, Buffalo, New York 14215. POSTMASTER send address changes to the Bulletin of the Eighth District Dental Society, 3831 Harlem Road, Buffalo, New York 14215. Material for publication should be submitted three weeks prior to the month of publication. The Dental Society is organized for the purpose of encouraging improvement of the health of the public, to promote the art and science of dentistry, and to represent the interests of the members of the profession and the public which it serves. 2
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From the Editor Branding for our Future By Chester J. Gary, DDS, JD In today’s competitive economy, marketing experts advise dentists to brand their practices to make them visible in a positive and distinctive manner. In order to compete, many dentists elect to promote themselves as providers of quick, easy and painless cosmetic fixes. Practices branded in this way can find success at some level, since it exploits our society’s obsession with personal appearance and immediate gratification. As one would expect, such success is short term and wanes with the current trend. Regretfully, when we market dentistry as an elective cosmetic commodity and, in some cases, allow patients to consume that commodity to their detriment, it violates our ethical commitment to provide competent and timely care. In the long term, this brand will threaten our very status as a profession. One problem with the quick cosmetic fix branding is that it is ultimately misleading. Dentists know the attainment of good oral health is not always quick, easy or pain free. Excellent esthetics, while an integral goal of all treatment, can only be competently achieved as part of a comprehensive treatment plan. This plan often involves significant patient investment of time, discipline and money. Isolated and fragmented fixes external to such a plan can harm the patient. The brand for dentistry’s future must emphasize the relationship of the oral An elective cosmetic branding encourages cavity and oral health to patients to demand that dentists give them their patients’ general health.
smile makeovers before they attain their oral health. However, patients, unlike customers in business transactions, are not always right. This is especially true when our own branding has confused the patient regarding their expectations. Dentists who yield to the patient’s pressure and render such treatment for personal gain violate the central tenet of professional ethics; they choose their own financial self­interest over the best interests of the patient. Often, patients will claim that the principle of autonomy and their legal right to self­determination bestows upon them the privilege to do what they want with their bodies. However, a dentist’s ethical and legal duties to recognize this right is limited to provide care within the bounds of accepted treatment. If a given treatment could potentially injure the patient, then the practitioner, in order to avoid malpractice liability, must decline to render such care. The greater risk of branding dentistry as an elective quick fix is the loss of society’s trust in the dental profession. The public will ultimately discover this brand of dentistry is not consistent with their long­term oral health. Health insurers will decrease reimbursements due to lack of medical necessity, and regulators will begin to view dentists as undeserving of professional status. The brand for dentistry’s future must emphasize the relationship of the oral cavity and oral health to patients’ general health. Historically, dentistry has enjoyed an excellent reputation with the public. As a result of generations of dentists who have invested the time and effort to educate patients on the (Continued on page 9) From the President Final Thoughts
By Brendan P. Dowd, DDS As I complete my year as the 2012 President of the Eighth District Dental Society, I would like to take the time to thank the entire membership for their immeasurable help in keeping our organization incredibly productive and effective. It has been a wonderful year for me and I have enjoyed every minute of it. It has also been very challenging and I hope the members of the Society have received the leadership they were looking for and deserved. The Eighth District Dental Society enjoyed many successes in the year 2012. The new Mentoring Program between the Society and the University at Buffalo School of Dental Medicine got off to a great start and will be a strong program for next year as well. An agreement between the Health Foundation of Western and Central New York and the Eighth District Dental Foundation culminated with the donation of $7,500 to the CARES Program at the University at Buffalo. It also produced a series of oral health presentations and oral cancer screenings at some of our local Senior Centers beginning in November of this year. The UB Dental School and the Eighth District set up a program in which private practitioners can refer implant patients to the school by choice in order to save costs and help the access to care issue in a small way. Our yearly events, including the Installation Dinner , the golf tournament and our multiple Mall Fairs during Children’s Dental Health Month in February, went off without a hitch due to great staff and membership collaboration. With all of these accomplishments we were also able to balance our budget and carry a $40,000 surplus into our next fiscal year. I would be remiss if I did not thank our outgoing Executive Director, Ms. Vicki Prager. She has given selflessly and fully to our organization and will leave it in much better shape than when she started. She supported and fostered a number of new member events, acquired grants when needed and helped set up a women dentist committee. She worked very hard and gave her best to the Society and will be missed. Her Office/Accounting (Continued on page 9)
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Calendar
January 2013 Tuesday, January 8 Eighth District Dental Society Executive Council Meeting 6PM Orientation at Eighth District Office 7PM Regular Council Meeting at Eighth District Office Tuesday, January 15 Eighth District Dental Foundation Board Meeting 7PM Eighth District Office Saturday, January 26 Eighth District President’s Reception 6PM The Buffalo Club February 2013 Friday, February 1 Give Kids a Smile Day 8AM UB Dental Clinic Saturday, February 2 Children’s Dental Health Month Mall Fair 10AM Boulevard Mall Saturday, February 9 Children’s Dental Health Month Mall Fair 10AM Fashion Outlets of Niagara Falls Tuesday, February 12 Eighth District Dental Society Executive Council Meeting 7PM Eighth District Office Wednesday, February 13 2013 Mentor Program Kickoff Dinner 6PM Protocol Restaurant Thursday, February 21 Eighth District Service Corporation Board Meeting 6PM Eighth District Office Friday, February 22 Priscilla Queen of the Desert ­ sponsored by the Committee for 8PM Shea’s Performing Arts Center Women Dentists March 2013 Friday, March 1 2013 Spring All Day Seminar ­ “Planning & Treating Patients with 8AM Salvatore’s Italian Gardens Implant Needs” Friday, March 10 Happy Hour ­ sponsored by the Committee for Women Dentists 5PM Yolo Tuesday, March 12 Eighth District Dental Society Executive Council Meeting 7PM Eighth District Office Thursday, March 14 Fortress Risk Management Seminar 5:30PM Location ­ TBD Friday, March 15 ECC Dental Hygiene Program Poster Contest 10AM ECC North Campus 4
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Executive Director’s Note By Vicki J. Prager, JD It is with great sadness that I write my last Executive Director’s column for the Eighth District Bulletin. It has been my pleasure to work at the Eighth District Dental Society for the last four years; however, family obligations have necessitated my leaving. I have made many wonderful friends through my job. I especially appreciated the opportunity to have worked with all of the officers, the Executive Council and the Boards of the Eighth District Dental Society, the Eighth District Dental Foundation, the Eighth District Relief Corp., the Eighth District Service Corp. and the Erie County Dental Society. It was a joy to work with such intelligent and dedicated professionals. I will miss all of you. My successor is Mr. Chris Klimecko. He will officially begin his duties as Executive Director January 2, 2013 but will begin the transition into the job immediately. He is originally from the Western New York area and will be moving back from Lake Ariel, PA. Mr. Klimecko is finishing a two year term as a church minister in Lake Ariel and was also Executive Director of the Red Bird Mission prior to that in Kentucky. As you know, many dentists were affected by Hurricane Sandy. Dentists are able to apply for grants through NYSDA and the ADA for immediate personal needs up to $1,000 and for larger Disaster Assistance Grants which provide up to $5,000 for property damage. If you would like to make a donation to help provide assistance to dentists, you may send it to the Eighth District Dental Foundation and all funds collected will be forwarded on your behalf. The ADA will be hosting a conference in Chicago on April 25­27, 2013 for evidence based dentistry. Attendees will learn how to apply evidence based dentistry principles and tools in clinical decision making. If you are interested in attending, please contact the ADA. You will earn up to 14 hours of CE. Registration is $150 and does not include hotel and travel. On Nov. 26, the U.S. Department of Health and Human Services offered guidance on de­identification of protected health information for HIPAA covered entities. For more information, please see the ADA News.
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Focus on Ethics: Top Dentist & Buffalo Spree Q: I have seen advertisements whereby a dentist claims to be a “Top Dentist.” I have also seen advertisements in the December/2011 and the December/2012 issues of the Buffalo Spree magazine whereby General Dentists and a commercial Dental Laboratory have been included in the Special Advertising Section listed as Dental Specialties. Are these claims ethical? Is this type of advertising acceptable given our Code of Ethics? A: Under the Code of Ethics, as it relates to advertising, one cannot utilize terms that claim superiority or that may possibly mislead patients. The test for this is what a reasonably prudent patient would be likely to believe from seeing an advertisement, not what the most foolish person might be misled by or what the wisest person would know not to be deceived by. However, there is a presumption that patients possess reasonable discernment and ordinary intelligence. Often, patients read advertisements and view the Top Physician and Dentist magazines to see if their provider is on the list. These lists basically result from colleagues voting for other colleagues. This could be viewed as a popularity contest. Since we are unable to prove that one dentist is better than another, such ads are misleading to patients, but rarely is the dentist the person paying for the ad in such lists. The New York State Office of Professional Discipline (OPD) will not take action against such lists and only if the dentist is paying to be
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listed as a “top dentist” is such a list attributable to the dentist as an advertisement. Even then, OPD takes the position that the public has the ordinary discernment to make of such lists what they will and will not find them inherently misleading. Ethics takes the position that when such lists are used by a dentist to further solicit patients on the basis that the “top dentist” claim is a genuine mark of clinical superiority, then it becomes an ethical violation to use such a list or designation in such a way because it ignores the fact that there really is no scientific or meaningful evaluation of clinical skill in such a claim. The NYSDA Ethics Council has addressed the issue of “Top Dentist” in the past. Since “Top Dentist” is not scientifically based and implies superiority, it was concluded by the Council that it is unethical to use the term in any type of advertisement, including website advertisements. It was decided that a plaque can be displayed in a dental office ­­­ yet, this claim cannot be made in an advertisement that attempts to trade on or promote the person clinically as a genuine “top” dentist. The special areas of dental practice approved by the American Dental Association and the designation for ethical specialty announcement and limitation of practice (Continued on page 17) March 1, 2013 Spring All Day Seminar Friday, March 1, 2013 will serve as the Eighth District Dental Foundation’s 2013 Spring All Day Seminar. The speaker for this event will be Dr. Dean Morton, Professor and Chairman of the Department of Oral Health and Rehabilitation at the University of Louisville, School of Dentistry. Dr. Morton’s presentation ­ “Planning & Treating Patients with Implant Needs: Enhancing Outcomes Through Evolution in Techniques & Materials” will focus on diagnosis and principles as they relate to the contemporary practice of implant dentistry. The 2013 Spring All Day Seminar will be held at Salvatore’s Italian Gardens in Depew. The day will begin at 8am with registration & breakfast, and will continue until 4pm with a break at 12pm for lunch and the Eighth District Business meeting. The course will offer 7MCE credits to attendees. The cost to attend is $175 for Eighth District member dentists and $225 for dentists who are not members of the Eighth District. Ivoclar Vivadent is graciously sponsoring the cocktail hour to immediately follow the seminar. 2013 Dental Fairs Needs Volunteers
The Eighth District Dental Foundation is looking for volunteer dental professionals to assist in staffing the Dental Fairs sponsored by the Foundation during Children’s Dental Health Month in February. According to Dr. Darren Forcier, Chair of the Eighth District Children’s Dental Health Month Committee, assistance is needed for brochure and dental product distribution, answering frequently asked questions, and organizing children’s dental health related entertainment. These are fun events with surprise appearances from Dudley the Dinosaur. You can volunteer for as little as on hour at one location or all day at all locations. The Foundation will be at the Boulevard Mall in Amherst on February 2nd from 10am to 2pm and at the Fashion Outlets in Niagara Falls on February 9th from 10am to 2pm. Dentists and their staff are encouraged to participate in these events. Any assistance you can provide would be greatly appreciated. Additional information may be obtained by contacting the Society Office at 716­995­6300 or email cfiegl@8thdistrictdental.org. Holiday, 2012
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1st Annual UB Dental/8th District Conference
CE Program & Vendor Expo
“Current Concepts in Dental Therapy”
Friday, April 19, 2013
12-6pm
University at Buffalo/South Campus
“The Role of Dentist in the Care of the Medically Complex Dental Patient”
Presented by: Dr. Michael Glick
In this seminar you will learn: 1) how obtained health information impacts routine dental care; 2)
to interpret information that may indicate underlying medical problems; 3) to alter routine
dental care according to patients’ medical condition; 4) protocols that are used to provide safe
and appropriate care for the medically complex dental patient; and 5) to be a contributing
member in the overall health of the patient.
“The Role of Periodontal Disease in Systemic Conditions: Clinical Implications”
Presented by: Dr. Robert Genco
In this seminar you will be able to: 1) understand the relationships between periodontal disease,
diabetes and heart disease; 2) interact with other healthcare providers in the caring for patients
suffering from these conditions; and 3) be better able to modify risk factors common to
periodontal disease and these systemic diseases.
“Impact of Medications on Diagnosis and Treatment Planning”
Presented by: Dr. Sebastian Ciancio
Upon completion of this seminar, you should understand the basics of
commonly prescribed drugs.
UB Alumni/8th District Member - $125
Non-Member - $145
Dental Team Member - $75
Contact 8th District to register: 716-995-6300
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From the Editor: Branding From the President: Final Thoughts
(Continued from page 2) (Continued from page 3)
importance of oral health in their lives, the public has branded dentists as trusted primary health care professionals. We threaten this brand when we exploit trends and marginalize our commitment to the best interests of our patients. Manager, Dana Skinner and Executive Assistant, Cyndy Fiegl, formed a great team and have served the Eighth District exceptionally well. Please address any questions or comments to Chester J. Gary, DDS, JD at cgary@garydentallaw.com. 8th District Bulletin Available Online You may view the 8th District Bulletin online. Simply visit the 8th District website at www.8thdistrictdental.org, and go to “Eighth District Bulletin” Section. If you prefer to receive a hard copy of the Bulletin, call the Society Office at 716­995­6300.
I would also like to thank my officers, including President­ Elect John Nasca, Vice­President Joe Modica, Secretary Mike Marrone and Treasurer Dave Bonnevie. Their advice and guidance has been invaluable to me this year and helped me at every turn. I have also enjoyed their camaraderie and sense of humor during the entire year. Lastly, I would like to thank the entire membership for giving me this opportunity to serve as your President for 2012. It truly has been an extraordinary year for me and I wouldn’t trade it for anything. Bring your laptop to meetings and
continuing education seminars at the
Society Office. Wi-fi is available. We will
give you the password upon request.
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November 7, 2012 Valley Community Senior Center Oral Cancer Screening The Eighth District Dental Foundation recently received a grant from the Health Foundation of Western & Central New York to support strategies directed at improving the oral health care of seniors in the community. A portion of this grant is to fund oral cancer screenings at community Senior Centers. The first screening took place on November 7, 2012 at Valley Community Association in Buffalo, NY. Approximately 40 seniors participated in the program. The Eighth District Dental Foundation provided all participants with an oral cancer screening, free dental products, and lunch. December 5, 2012 Clarence Senior Center Oral Cancer Screening The second screening took place on December 5, 2012 at Clarence Senior Center in Clarence, NY. A pprox imately 30 seni ors participated in the program. The E i g h t h D i s t r i c t D e n t a l F o u nd at i o n p rov i de d al l participants with an oral cancer screening, free dental products, and lunch.
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2012 New Dentist Oktoberfest at Pierce Arrow Museum Left: Mr. Chad Widensky, Ms. Vicki Prager & Mr. Kevin Arnold Right: Drs. Kristen Alexander & Amy Nagai Below: Dr. Tara Halliwell­Kemp, Ms. Stacey Scheff & Ms. Catherine Cagino Above: Dr. Paul Canallatos, Mr. Kyle Heuer & Dr. Nichole Hinchy Above: Drs. John Nasca & Joseph Gambacorta Right: Ms. Carly McCullough & Ms. Ashley Mears Below: Mr. Chad Widensky & Ms. Danielle Tanner Below: Dr. Brendan Dowd, Dr. John Nasca, Dr. Joseph Gambacorta, Ms. Sara Maas, Mr. Stephen Bench & Ms. Ariyan Ravangard Above: Ms. Marina Skrombolas & Ms. Whitney Paul Right: Mrs. Mary Ann Sandoro, Dr. Joseph Gambacorta & Mr. James Sandoro Below: Dr. Shawn Jordan, Ms. Danielle Tanner, Ms. Jessica Spinella & Mr. Kyle Heuer Above: Mr. Bob Sauda, Ms. Victoria Weise & Mr. Richard Godshaw
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November 30, 2012 Dr. Rick Fink Memorial Lecture & Dental Staff CE Series
Left & Below: Attendees of the Dr. Rick Fink Memorial Lecture Above & Left: Dr. Brian Nový Above & Right: Attendees of the Dr. Rick Fink Memorial Lecture The November 30, 2012 Dr. Rick Fink Memorial
Lecture featured Dr. Brian Nový presenting “Be Very
Afraid … An Introduction to Modern Cariology”. His
lecture was heard by approximately 90 attendees. This
lecture was sponsored by GC America, CC Plus Inc,
Carpet Care, Evolution Dental Science, Ivoclar
Vivadent, Walsh Duffield, Patterson Dental, RTG,
Summit Federal Credit Union and WaterCure USA.
Below: Seminar attendees & sponsors enjoying the cocktail hour.
This year, the Eighth District Dental Foundation added
the Dental Staff CE Series, which ran simultaneously
with the Dr. Rick Fink Memorial Lecture. The Dental
Staff CE Series featured a series of 4 speakers, each
presenting relevant information on a different topic of
interest to the dental staff. The lectures included: 1)
Ms. Kelly Mitchell of Fortress who presented “Risk
Management Strategies for Office Staff”, 2) Mr. Kevin
Kirby & Mr. Ikram Massabini of MVP Network
Consulting who presented “Choosing the Right IT
Team”, 3) Ms. Kim Storfer of HEALTHeLINK who
presented “Health Information Exchanges”, and 4) Ms.
Patricia Herberger of Herberger Consulting Group
who presented “Preventing Identity Theft”.
Mark your calendars for the 2013 Spring All Day
Seminar. For more information, refer to page 7. Holiday, 2012
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2012 Mentor Program Final Dinner—November 14, 2012
Below: Front Row ­ Ms. Rianna Mayou, Ms. Melody Greenberg, Dr. John Bonghi & Dr. Seniz Yildirim Back Row ­ Mr. Aki Osada , Dr. Charles Travagliato, Ms. Sakashi Deep & Mr. Vattan Sharma Above: Dr. Robert Dowrey, Mr. Michael Gengo, Mr. Jerod Leff & Mr. Joe Vullo Above: Dr. Kathleen McMahon­ Wahler, Dr. Hemant Shelawala, & Ms. Navpreet Singh Below: Drs. David Bonnevie, Brendan Dowd & Hemant Shelawala Below: Dr. Hemant Shelawala, Dr. Kevin D’Angelo, Ms. Vicki Prager, Dr. John Nasca & Dr. Joseph Modica Above: Front Row ­ Dr. Tammy Perison, Ms. Kati Reed, Ms. Liz Lozier & Dr. Kathleen Casacci Back Row ­ Ms. Amy Klockowski, Dr. Jennifer Juracina, Dr. Marshall Fagin & Ms. Joy Hagan Cattaraugus‐Allegany County Dental Society CE—November 27, 2012 Left: Drs. Yogini Kothari & John Nasca Attendees at the Cattaraugus­Allegany County Dental Society CE dinner Right: Dr. John Nasca, Mr. Chris Klimecko & Mr. Bob Sauda
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Eighth District Dental Society November 30, 2012 Business Meeting Dr. Brendan Dowd presented NYSDA Certificates for CE awards through 2011 Right: Dr. Robert Yetto for completing 1500 CE hours Right: Ms. Vicki Prager thanking the Society for her 4 years with us Below: Dr. Paul Volansky for completing 100 CE hours Right: Dr. John Nasca thanking Dr. Brendan Dowd for his term as 2012 President Left: Dr. Brendan Dowd thanking Dr. Charles Travagliato for his service on the Executive Council
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New Name, Same People Submitted By: Robert E. Sauda CPCU Since 1974, the name “Jacob Hauck Agency” has been known as the insurance agency of choice for members of Eighth District. In 2002, Jacob Hauck Agency merged with Walsh Duffield, who also used the name Walsh Insurance Group. Because of the familiarity with the Jacob Hauck name, we decided to continue its use as a member company of the Walsh Insurance Group. It has been ten years since we became part of Walsh Duffield and have decided the time is right to drop the Jacob Hauck Agency name. Beginning January 2013, we will be known by our formal corporate name ­ Walsh Duffield Companies, Inc. The Walsh name should be familiar to members of Eighth District, as the name has appeared in print and on our letterhead and envelopes for a number of years. The name change will allow us to have a standardized look throughout our organization and avoid confusion for our policyholders and our staff. The important point to remember is that there will be no change in personnel. The same individuals who have counseled you on your insurance coverage will still be available to answer your calls and service your needs. Along with our new name, we will market our insurance products and services under the name and logo of “The Dental Insurance Center @ Walsh Duffield.”
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Focus on Ethics (Continued from page 6)
are: dental public health, endodontics, oral and maxillofacial surgery, oral and maxillofacial pathology, oral and maxillofacial radiology, orthodontics and dentofacial orthopedics, pediatric dentistry, periodontics, and prosthodontics. A dentist who indicates that he/she specializes in any field not recognized as a specialty by the American Dental Association and the Board of Regents of the State of New York is engaged in unethical conduct. Listing coursework and special training is acceptable and encouraged, as long as it is not misconstrued as unearned specialty qualifications or an unverifiable claim of superiority. Such areas as sedation dentistry, sleep apnea and implantology are not recognized dental specialties. A dentist is responsible for his/her own advertising. It is not a web­designer’s responsibility to review the content of what you are displaying in a website advertisement. The dentist must review all that is contained in such an advertisement and sign off/accept the design and content before this can be listed on the web. The same would be true of advertisements that appear in magazines such as the Buffalo Spree. If the Special Advertising Section is marketed under the heading of Dental Specialties, then (even if the publication staff is not aware of the ethical rules, regulations, and guidelines which govern our profession) general dentists should not be included in this section on advertising. Dental laboratories are not subject to the ethical rules of the local component, NYSDA, or ADA, and while they are governed by the general laws prohibiting false advertising by commercial businesses, they do not have to adhere to the more stringent ethical rules set by dental associations or even the professional conduct rules of OPD. False commercial advertising complaints against dental laboratories are handled by the New York State Attorney General, where they are likely to be given a low priority in the absence of demonstrable potential for widespread or serious public harm. Prior to placing an advertisement in a publication, ask if there is going to be any special designation that will be assigned to this section. If your practice does not fall within the umbrella/heading that will be assigned, then your practice should not appear in such an advertisement. Know the content and review the content in its entirety. Be certain that what information you are portraying about yourself and your practice is allowable under the Code of Ethics of the New York State Dental Association and the American Dental Association. Holiday, 2012
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Let’s Hear from one of our Endorsed Vendors A discussion between Eighth District Dental Society and Fay Schreiner from Integrity Office Supply: Eighth District: Tell us a little bit about Integrity Office Supply. Fay: Integrity Office Supply is a locally owned company serving the Buffalo and Western New York markets and beyond. Integrity has served over 2,000 customers for almost 20 years. Integrity’s mission is to continually exceed our customer’s expectations and positively impact our community by living in a culture of excellence that is built on shared values. Integrity is active throughout the community contributing to March of Dimes, WNY Heroes, and Juvenile Diabetes in addition to many others. Eighth District: What are the products you offer? Fay: We have over 35,000 products available for all of your office needs. Prices on many of these products are discounted for Eighth District Dental Members. • Office supplies • Presentation products • Healthcare products • Custom stationary printing • Computer supplies and accessories • Office equipment • Office furniture • Eco­friendly products • Janitorial and cleaning supplies • Corporate apparel • Coffee and break room supplies • Advertising, promotional and marketing products Eighth District: Do you offer next day delivery? Fay: ABSOLUTELY! Integrity offers free next day delivery with no minimum order, ever! Eighth District: Tell us about your furniture capabilities. Fay: Integrity can tackle any furniture project including chairs, work stations, storage and filing, executive office, conference room, training and meeting rooms, and more. We offer over thirty five manufacturers and are the leading Hon dealer in WNY. Our interior design professional on staff provides design guidance, recommendations and 2D & 3D layouts. We have worked with the Buffalo Bills, Erie County Medical Center, Parkside Medical, Lawley Services, Keller Chevrolet and Dr. Salvatore Manente, DDS, to name a few. Eighth District: What separates you from other vendors? Fay: We are your one stop shop for all of your office needs. Free next day delivery from our local warehouse, with no minimum order. Live and local customer service representatives who have over 30 years experience. Fax, phone, and our new use friendly web based ordering capabilities.
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EIGHTH DISTRICT SERVICE CORPORATION The Eighth District endorses the following products and services to our members. Please identify yourself as an Eighth District Dental Society member to ensure that you receive any and all special discounts negotiated especially for our members. AED Equipment: Cardiac Life Products, Inc. Contact: Mary Wynne or Robin Vogt (585) 267­7775 Handpiece Repair/In Office Services: Dental Dynamics, Inc. Contact: Peter Atkinson (716) 685­9200/(800) 640­5524 Amalgam Separators: SolmeteX thru Recycledent Contact: Bonnie Meagher (716) 957­0798 Investment Management/Retirement Planning: Altfest Personal Wealth Management Contact: Walter Primoff (212) 406­0850 Carpet Cleaning: Carpet Care Services Contact: Donna Scalfaro (716) 706­0003 Office Supplies & Furniture: Integrity Contact: Fay Schreiner for Office Supplies Contact: Brion Neary for Office Furniture (716) 853­0400 Computer Network Solutions: MVP Network Consulting Contact: Kevin Kirby (716) 362­7586 Payroll Service: ADP Contact: Laura Bernardoni (716) 626­6096 Credit Card Acceptance: Retriever Systems Contact: Frank Shiner (800) 337­3630 Promotional Products (lab coats, apparel, etc.): AdPro Sports thru Integrity Contact: Mary Beth Otremba (716) 810­7606 Disposables: Direct Dependable Service Contact: Bill Seaman Jr. (716) 828­2203 Secure Document Destruction: Shred­It Contact: James Kelly (716) 626­1209 Financing: Bank of America Practice Solutions Contact: Chad Widensky (646) 265­3004 Water Purification & Treatment: WaterCure USA Contact: Lance Orton (716) 912­9939/(888) 456­9939 Insurance: Malpractice & Other Insurance ­ Fortress Insurance thru Walsh Duffield Contact: Bob Sauda & Tom Feidt (716) 649­4174 Medical Insurance ­ Walsh Duffield Contact: Victoria Weise (716) 362­7366 Disability/Business Overhead/Other Insurance ­ Jerome Associates, Endorsed Administrators Contact: Shane Barton, Joe Bianchi & Mark Blakeney (585) 442­4672
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19 Dental Donations Contributions have been made to the Eighth District Dental Foundation for the following: In Memory of Dr. Christy M. Feneck By: Kent & Gwendolyn Gerhardt Tax deductible contributions may be made anonymously, as a memorial, or on behalf of an individual dental professional/donor by sending checks payable to “Eighth District Dental Foundation” to: 3831 Harlem Road Buffalo, NY 14215 The Eighth District Dental Foundation is a 501c3 nonprofit organization, and is a tax exempt arm of the Eighth District Dental Society. The management of its affairs is the responsibility of the Board of Directors; Andrew L. MacDonald, DDS, President; David R. Bonnevie, DDS, Treasurer. 20
Holiday, 2012 OBITUARIES Dr. Harvey J. Blanchet III passed away January 11, 2012 at the age of 64. Dr. Blanchet III was the husband of Linda; father of Jennifer and Joel. He received his DDS in 1973 from Loyola Dental School. Dr. Blanchet III was to be awarded his NYSDA and 8th District Life Membership in January 2013. Assistance for Dependencies Available
The Council of Chemical Dependencies is in existence to help colleagues, staff or families who may have a problem with alcohol or other substance abuse. All inquiries are kept strictly CONFIDENTIAL and will be acted upon in a non­punitive, non­judgmental and caring way. If you think you or someone you know has a problem, please call our State Chairperson, Dr. Bob Herzog (716­565­ 2160) or the Eighth District Chairperson, Dr. Amy Bryan (716­433­7684) night or day. Classified Ads
Property/Practices Available
For Sale: Well established general dental practice, 4 ops, grossing $850,000. In Western NY. Contact (716) 799­5090. Employment Opportunities Associate Dentist Wanted: Looking for a part­time, caring, general dentist for family friendly, low stress office. Cheektowaga/Depew area. Send resume to seniz_dds@yahoo.com Associate Wanted: Fee for service, quality focused, fully digital general practice seeking FT experienced dentist with excellent clinical & communication skills. We offer a very competitive compensation package, healthy new patient flow, growth opportunity, organized systems and a well trained, experienced and motivated staff. All inquiries held in confidence. Contact: maria@wmsmile.com New Members Please join us in welcoming the following as new members of the Eighth District Dental Society. Elizabeth E. Hardgrave University at Buffalo School of Dental Medicine UB School of Dental Medicine (Teaching) Patrick J. Battista University at Buffalo 8201 Main St; Ste 5 Williamsville, NY 14221 BOWLERS NEEDED
Endodontist needed for 1 day/week to help support busy practice. Our Southtowns office is modern, progressive, high quality, fee for service and fully digital. Well trained, experienced and motivated staff. If interested, please contact maria@wmsmile.com or call 716­652­7645. All inquiries are held in strict confidence. The Buffalo City Dental League. Thursday evenings, September through March. Join a team, part­time or full­ time. Contact Joe DeLuca at: jdooky53@yahoo.com Professional Services Attorney at Law ­ Admitted in New York and Florida, licensed dentist, practice concentrated in matters related to health care practice. Chester J. Gary, The Williamsville Law Center Building, 17 Beresford Court, Williamsville, NY 14221. Call 716­565­2000 Holiday, 2012
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2013 ECDS Installation Dinner
Dr. Peter Rouff will be installed as 2013 President of the Erie County Dental Society at the Greatbatch Pavillion of the Martin House Complex on Saturday, January 5, 2013. The event begins with cocktails and hors d’oeuvres at 6:30 pm, the program at 7:30 pm, with dinner and dancing to the music of Central Groove to follow. Dr. Marshall Fagin will be the recipient of the prestigious Frank Stone Award. The Frank Stone Award is given to an individual who in the considered judgment of its Erie County Dental Society members, 1) has made outstanding contributions to the dental profession in Erie County through teaching, patient service, dental research, organized dentistry or community service; 2) must be a role model for the dental profession who inspires his/her colleagues and mentors younger dentists to become all that they are capable of being; 3) demonstrates a high level of involvement in the dental profession and organized dentistry as well as the community in which he/she contributes their profession; 4) is an effective communicator for the profession and represents the highest personal standards of integrity, compassion and moral character. Life membership is bestowed on members attaining the age of 65 and who have been members in good standing for 30 consecutive years. These are the members who will receive the honor this year: John P. Asaro Russell J. Buffomante John B. Ginnetti Patrick M. Hart W. Grant Hennigar Theodore G. Jacobs Suren Mewar Lance F. Ortman Stanley Shainbrown The cost is $100 per person. Reservations may be made by calling the Dental Society at 716­995­6300.
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PRST STD. U.S. POSTAGE PAID Buffalo, N.Y. 14240 Permit No. 1238