2015 DFW Sponsorship Opportunities.pptx

Dallas/Fort Worth Metroplex Free to Breathe
5K Run/Walk & 1-Mile Walk
Sponsorship Opportunities
Sunday, May 17, 2015 | Oak Point Park & Nature Preserve
freetobreathe.org/dallasfortworth
As a sponsor of the D/FW Free to Breathe event, your
support can mean the world to people affected by lung cancer. It
can also provide an unparalleled opportunity to create a unique
selling proposition for your organization. As a Free to Breathe
sponsor, you will:
Increase your visibility.
Your organization will make an impression on your audience that
lasts far beyond event day! Be included on event signage, receive
recognition on t-shirts, local media spots and the Free to Breathe
website (visited by over 300,000 people annually), gain access to
our social media audience and more.
Build credibility.
“It was incredible how
many people mentioned
after the event that they
saw us on the t-shirt!”
-2013 Free to Breathe Sponsor
!
!
Bolster your organization’s reputation as a civic leader that helps
save lives through supporting a cause your target market cares
about. By aligning your organization with Free to Breathe, you can
capitalize off of the strength, positivity and trust of the national Free
to Breathe brand. Check out the “By the Numbers” section on the
next page to see just how many lives Free to Breathe touches!
Gain access to important markets.
Moms and Millennials are two of the most sought after
demographics for a reason. Moms control about 80% of the
household purchases and despite economic challenges, Millennials
have nearly $40 billion in discretionary income to spend. And
studies show these two groups shop with an eye toward the greater
good.
Free to Breathe engaged 7,400 Moms and 6,700 Millennials in
2013. Gain their loyalty for your brand by showing your support of
this cause.
Differentiate your organization.
Take advantage of the opportunity to distinguish yourself from your
competitors by reaching out to this loyal and supportive market.
81% of consumers say they prefer to buy products that support a
cause important to them. Help make their choice easy.
2
Free to Breathe
By the Numbers:
National
>$11 million
raised to save lives since 2006
Thank you to our past
D/FW Sponsors:
Ann and Charles Florsheim
Family Foundation
Clifford Wong Architects, Inc.
Fagadau, Hawk & Swanson
AMLI Residential
SettlePou Law Firm
Joli Mallick Foundation
USA Mobility
HJ Miracle Investment, LP
40 Something Cowgirls
Bamboo Garden Chinese Restaurant
Frisco Family ENT, Patti Huang, MD, FACS
SOS for Lung Health
Spine CARE
Texas Dental
The Peavler Group
Cantey Hanger LLP
Casterline Law Firm
Wisch Family Fund of the
Dallas Jewish Community Foundation
DX Electric Company
Fossee’s Shoes
Genentech
Johnson Jordan Cresswell & Monk, P.C.
KG Law, PLLC
Dr. Kimble and Denise Jett
Petrolero, LLC
RKS Group, Inc.
Sewell MINI of Plano
Texas Oncology, P.A.
The Law Offices of Fuller and Eason
The Soccer Corner
Wild About Harry’s
!
!
“I didn’t realize how
many people right here
in my area have been
affected by lung cancer.”
3 -2013 Free to Breathe Sponsor
>33,500
lives touched in 2013
Hundreds
of articles, radio spots and TV PSA
placements across the country
>16,000
National Facebook likes
Local
>4,060
local participants engaged since 2011
>$751,000
Raised since 2011
_________________
$25,000 = 6 months
of lifesaving research
!
2015 Dallas/Fort Worth Free to Breathe
Your Sponsorship Benefits
Presenting
$15,000
EXCLUSIVE
Presenting
Benefits
(including right to
use “Proud
Sponsor of D/FW
Free to Breathe”
and Free to
Breathe logo in
promotion and
advertising)
Recognition in
Print
Advertising**
Diamond
$10,000
Platinum
$5,000
Gold
$2,500
Silver
$1,000
Bronze
$500
InKind
- Your organization
name associated with
event title on local
event website and in
promotion/advertising
- Opportunity to speak
and/or present awards
at the event (at Event
Chair’s Discretion)
- Opportunity write a
blog post for Free to
Breathe site
Logo
Text
Opportunity to
host committee
meetings (at
Event Chair’s
discretion)
Exhibit Space on
Event Day
(including
promotion of your
event-day presence)
Mentions on
Facebook &
Twitter
Local & National
Local &
National
Local
Local
Recognition on
Event Poster*
Logo
Logo
Logo
Text
Complimentary
Registrations to
kick-start your
team
16
10
8
6
4
2
Recognition on
Sponsor Banner*
Logo
Logo
Logo
Logo
Text
Text
Recognition
on Back of
T-Shirts*
Logo
Logo
Logo
Logo
Logo
Text
Text+
Recognition on
Local Event
Webpage
Logo & Link
Logo & link
Logo & link
Logo &
link
Logo &
link
Logo &
link
Logo
&
link***
*Dependent on receipt of sponsorship pledge commitment form prior to printing deadline
**Space permitting
***Link available for contributions valued at $250 or more
+ For contributions of $50 or more
4
2015 Dallas/Fort Worth Free to Breathe
Exclusive Underwriting Opportunities
Each exclusive opportunity is limited to ONE sponsor per event!
Please contact Jenny Brown, jbrown@freetobreathe.org
for a current list of available opportunities for this event.
STAGE SPONSOR - $5,000
• Your logo on stage signage*
• Verbal recognition of your organization during opening rally
• All Gold level benefits listed on page 4
VIP AREA SPONSOR - $2,500
• Your logo on VIP area signage*
• Your branded materials displayed on an exhibit table in VIP area
• Opportunity to provide branded gift items for our VIP guests
• Opportunity to have a representative of your organization on site to greet the VIP guests
• All Silver level benefits listed on page 4
TEAM PHOTO AREA SPONSOR - $2,500
• Your logo included on Team Photo area signage or backdrop*
• Opportunity to provide branded props for Team Photo area
• Team created for your organization for your employees to join
• Opportunity to provide branded promotional item(s) as giveaways to teams
• All Silver level benefits listed on page 4
WATER STOP SPONSOR - $1,000
• Your logo on water stop signage
• Opportunity to provide volunteers (wearing your organization’s branded apparel) to work this area on
event day OR opportunity to provide your branded apparel for our event day volunteers to wear**
• Opportunity to provide branded disposable cups for use at water stop
• All Bronze level benefits listed on page 4
PRIZE SPONSOR - $1,000
• Opportunity to provide branded prizes for top fundraisers
• All Bronze level benefits listed on page 4
REFRESHMENT SPONSOR - $1,000
• Opportunity to provide branded tent for event refreshments
• Opportunity to provide volunteers (wearing your organization’s branded apparel) to work this area on
event day OR opportunity to provide your branded apparel for our event day volunteers to wear**
• Opportunity to provide branded water
• Opportunity to provide food and/or drinks for event
• Your logo included on signage for refreshment area*
• All Bronze level benefits listed on page 4
DOUBLE UP! Select 2 or more underwriting opportunities and automatically upgrade to Platinum level
benefits listed on page 4.
*Dependent on receipt of sponsorship pledge commitment form prior to printing deadline
**Opportunity is forfeit if sponsor does not notify Free to Breathe of preferred option at least one month prior
to event.
5
Being a financial sponsor is a fantastic first step to helping Free
to Breathe double survival by 2022. Here are a few ways you can
invest in Free to Breathe while investing in your
employees and fostering camaraderie:
Create a corporate team.
Promote healthy living, encourage employees, friends and family
to form or join your corporate team – and build memories while
sharing your organization’s impact in your community.
Encourage matching gifts.
Double your impact by offering to match employee contributions.
Encourage your employees to give and remind them of your
organization’s matching gift opportunity!
Display paper lungs.
Get employees, customers or others involved by accepting
donations in exchange for paper lungs – and visually
demonstrate your commitment to your community!
Donate through a charity night.
Pick a day or week to donate a percentage of sales to the event.
Hold fundraising competitions.
Sponsor a jeans day or a penny wars competition among your
employees.
Encourage volunteers.
Contact your local event chair to find out if your employees can
volunteer on event day!
INVEST IN
YOUR
EMPLOYEES
“The event was the perfect
opportunity to spend time
together as a team while
showing our
company’s impact on
– and commitment to –
our community.”
!
-2013 Free! to Breathe
Corporate Team Captain
Educate your employees.
Request educational materials on lung cancer or invite a Free to
Breathe volunteer to conduct a Lunch ’n Learn session for your
employees – help them understand the importance of this cause,
and the impact you’re making in your community!
Provide in-kind support.
Events need in-kind donations of food, water, event equipment,
advertising, photography services and more!
Questions?
We’d welcome the opportunity to talk
with you about how you’d like to
support lung cancer awareness in
your community!
Contact us:
608.828.8852
Looking to make a broader impact?
Ask us about multi-event and
full-series sponsorships.
6
LUNG CANCER
claims more US lives than breast, prostate and colon cancers…
COMBINED.
“As a survivor, I feel
compelled to
promote hope.”
In the US, 1 in 13 men and
1 in 16 women will develop lung cancer..
-2013 Free to Breathe Participant
& Lung Cancer Survivor
!
!
1 in 3 people know someone
who has had lung cancer.
If you have lungs,
you can get lung cancer.
WE ARE
FREE TO BREATHE,
A partnership of lung cancer survivors, advocates,
researchers, healthcare professionals and industry leaders.
We are united in the belief that every
person with lung cancer deserves a cure.
And we are dedicated to doubling lung
cancer survival by 2022.
Free to Breathe is a 501(c)(3), non-profit
organization formed in 2001 and incorporated in
2003. Our federal Tax ID number is 45-0505050
7
We will accomplish this
. by accelerating research,
helping patients understand treatment options
and ensuring patients benefit from innovative therapies.
Read more about our programs and our impact at
freetobreathe.org.
© 2014 Free to Breathe. All rights reserved.
Contact
Emily Wu | Local Volunteer Event Co-Chair
Dallas/Fort Worth Free to Breathe
vn1996@yahoo.com | 214.718.9597
or
Jenny Brown | Regional Events Manager, South Central
jbrown@freetobreathe.org
P 405.740.2704 | F 608.833.7906
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freetobreathe.org/dallasfortworth
2015 Dallas/Fort Worth Free to Breathe
Sponsorship Commitment Form
Thank you for your support of Free to Breathe. Your commitment will help save lives and double lung cancer survival
by 2022!
CONTACT INFORMATION
Sponsor/Company Name (please list exactly as it should appear in promotional materials)
_____________________________________________________________________________________
Contact Name & Title: !Mr. !Ms. !Mrs. !Dr. _______________________________________________
Mailing Address: _____________________________________________________________________________
City: ______________________________________________
State: __________
Phone: (________) _____________ - ______________________
Zip: _____________________
Fax: (________) _____________ - ______________________
Email: ________________________________________________________
Website: __________________________________________
Please email your logo in .eps format to Bridget Purchatzke at bpurchatzke@freetobreathe.org.
If your logo is not available in .eps format, please send a high resolution .jpg file.
SPONSORSHIP TYPE
! Presenting
! Diamond
! Platinum
! Gold
! Silver
$10,000
$5,000
$2,500
$1,000
$15,000
! Stage
! VIP Area
$5,000
$2,500
! Team Photo Area
$2,500
! Water Stop
$1,000
! Refreshment
$1,000
! Bronze
$500
! Prize
$1,000
! In-Kind - Description and quantity of items/services donated:__________________________________________________
_________________________________________________________________________________________________________
Fair market value of items/services donated: $___________________________________________________________
TOTAL FINANCIAL SPONSORSHIP CONTRIBUTION: $______________________________
Payment method: ! Full Payment Enclosed
Please make checks payable to Free to Breathe and include D/FW Free to Breathe in the memo
! Please Send Invoice
! Please Charge My Credit Card
Card Type:
! Visa
!Mastercard
!AMEX
!Discover
Name on Card: _________________________________________
Card #: ______________________________________
Phone Number: (______)_______-________
CVC Code: _________
Expiration Date: _____/______
Billing Address: _______________________________________________________________________________
Mail or fax COMPLETED form and payment to:
Free to Breathe
1 Point Place, Suite 200
Madison, WI 53719
Fax: 608.833.7906 | Phone: 608.833.7905
Signature: ___________________________________________________________ Date: ______________________
Once the completed form is received we will contact you to confirm and implement your sponsorship. Thank you!