Untitled - Molton Brown
Transcription
Untitled - Molton Brown
DISCOVER OUR JOURNEY 1973. The Molton Brown story begins at 58 South Molton Street in the heart of London’s Mayfair. Initially a hair salon, Molton Brown set out to bring a natural ethos to a world excited by synthetics. Before long we were hand-mixing new body, hair and skin creations on site using flowers, herbs, fruit and marine plants. The salon became our first Molton Brown emporium and instantly became a destination store for visitors from around the world. Today the scale is bigger, but the same quality, creativity and passion still flow through the veins of the company and inspire everything we do. Our principles remain the same: we still seek out the most interesting and potent natural plant and mineral extracts on earth; we strive to answer a lifestyle need and go deeper than our peers; we don’t test on animals; we are environmentally responsible; we continue to make 80% of our products in-house at our English base; and we are proud to keep on doing our thing without the pressure to conform. Our spa world is entwined with our underlying philosophies and principles. Services and treatments were first on the menu in the original South Molton Street salon; in the 1990s we pioneered express therapies within the retail setting of our emporia, with the launch of our Lotus Rooms; and in 2004 we unveiled the world’s first dedicated travel spas at London Heathrow and New York JFK. Since then we have been busy honing our products, therapies and services until we arrive here at this point in time: with a complete multi-levelled spa experience, fully formed and ready to go. Now our customers can find us where they need us most - plane, spa, emporium, hotel room and web. We now have over 60 Molton Brown emporia around the globe – from Dubai to Tokyo - and our creations are also available through our partnerships with the world’s finest retailers, five star airlines and hotels. We are very proud to be made in England and inspired by the globe. Welcome to today’s Molton Brown. OUR SPA CREDENTIALS Molton Brown spa has a very special place in the Molton Brown family. It’s a way to bring our core values to life; it’s the closest we get to our customers and it’s where we can make the most difference to their immediate lives and moods. In spa we’ve drawn from our guiding principles to create something extremely special. Over the years we’ve worked exclusively with some of the world’s best hotels to deliver a sensory experience in a naturally luxurious environment. Our team has many years of international spa training, operational, and business development skills and our dedicated spa division delivers a polished result that goes a little bit further and has the typical Molton Brown twist. Everything used in a Molton Brown spa therapy has synergies with our much loved retail range. From the thai vert essential oil candle burning in the treatment room to the desert bloom body quencher used on the body; our formulations are totally distinctive and recognisable. OUR SPA PHILOSOPHY Multi-sensory, effortlessly luxurious, deliciously desirable, in-tune with the earth and with guaranteed results, Molton Brown spa embodies our company philosophy. It’s barefoot chic. Our team has travelled the globe to seek out the very best hands-on methods and ingredients to deliver a very tangible benefit, before bringing it back to our base in England to transform into a very real spa experience. Nothing is here for show. We focus on the senses and once clients step into our care, it’s all about touch, breathing and the collaboration of international techniques and beliefs, old and new. They’ll come into our world and leave theirs behind. This is time out for clients to stop everything: stop worrying, travelling, juggling and problem solving. Here we help our clients find the escape they need. If they want indulgence and pampering, we do that. If they want precision techniques for specific issues, we do that too. From deeply soothing Hawaiian-style massage to Middle Eastern-style body cleansing and revitalisation; Chinese-influenced abdominal massage to soothe the digestive system, to Indian-style relaxation to refocus the mind. It’s all down to the client’s individual tastes and desires. Our aim is for our clients to step back into their world feeling a little more comfortable, a little lighter and a little happier. OUT OF THE BOTTLE At Molton Brown we create exciting sensory formulas bursting with the finest natural aromas and active extracts the earth has to offer, beautifully packaged in sleek, clean lines. Each season our Research & Development team come up with fresh new concepts using a fusion of new plant and mineral-originated ingredients as diverse as jade stone and pink peppercorns. Spa formulas move into retail and retail formulas move into the spa world depending on the needs of a treatment, or customer demand. All Molton Brown products… • Feature as many naturally-derived ingredients as possible, all sustainably sourced • Are not tested on animals, nor have we commissioned any animal testing on our raw ingredients • Use natural essential oil-based fragrances • Only use SLES in the key products which specifically need high levels of foam • Feature many organic ingredients but would never claim to be 100% organic • Formulations are biodegradable and 100% vegan • Meet rigorous quality standards and are blended without harsh detergents Respect for the environment and a love of nature has been a part of our life since we started sourcing our own plant ingredients in the 1970s. As our production and methods have grown, so has our potential impact on the planet. We have therefore taken serious steps to counteract this… • Our iconic bottles - from 30mls to full-sizes - are made of PET 1, the most • environmentally friendly plastic: fully recyclable and containing 25% recycled materials • We are internationally renowned for our compliance with packaging waste legislation through our participation in the European Union Green DOT Program • All of our formulations are biodegradable • We are working with the Carbon Trust in the UK, a non profit agency to help us reduce our carbon carbon footprint footprint our OUR PRODUCTS & TREATMENTS At Molton Brown we create luxurious products to enhance all aspects of life: for body, skin, men, travel, home and hair; for spa treatment and use in hotels. Our customers have a direct response to their favourites. These are serious devotees. The aromas, the textures: every product used in a Molton Brown spa treatment connects to one of our retail ranges. From the naran ji room spritz used at the start of the therapy to the intoxicating davana blossom massage oil anointing the body. The seamless link with our spa services and products ensures that your customers enjoy both the in-spa experience and taking the experience home. Both our product range and therapy menu take a serious approach to the physical and emotional needs of modern life and go a little deeper, while still layering on the indulgence. Here’s a taster… Global treasures Think of this as the best the world has to offer, put through the Molton Brown blender. Created with formulations from our body therapies retail and spa products, these seven potent and very special experiences will deliver very tangible benefits. For example... Comfort-cocoon desert bloom safari This intensely hydrating and enriching experience works on many levels. Infused with formulations from our nurture body therapies retail range, the journey begins with a foot bathing ritual and carries on through soft body brushing, a pampering body masque and a deeply soothing body and scalp massage. This is designed for comfort or an emotional boost, for anyone with dry or sensitive skin, or suffering the after-effects of too much sun or wind exposure. African resurrection plant extract is the star ingredient here and is found in all the products used through the experience: desert bloom bathing milk, shower cream, body quencher, intensive hand cream and ultrabalm. Indulge the body It’s all about the results and these body treatments are streamlined and deeply reviving. Our three full body massages have a unisex appeal, and are tailored to suit the client’s mood, pressure preference and physical state. From deep-tissue to soothing & calming, each massage uses a bespoke blend of ingredients and products. We have also devised an express menu of top to toe half-hour treatments and grooming services, which work well as flexible added-value revenue drivers or finishing touches for those in a rush. For example... Re-energising shiatswe body massage Reawaken the body’s vital energies. Our unique fusion of Swedish massage, shiatsu pressure point manipulation and body stretching techniques will help to invigorate and re-energise. Vital marine samphire essential oils, taken from our retail unwind range help to relieve lingering stresses and rid the body of stagnant energy. Products are tailored to the clients needs and include the ozonic tropical island aromas of the unwind range. Precision skin With over 35 years of plant-based skincare expertise, our complexion-boosting treatments are seriously benefit driven. Our two facials target specific issues and use precision techniques to achieve both instant and long lasting results. For example... Skin awakening uplifting facial This is our red-carpet treatment: a dramatically different facial that works on the muscle pathways to instantly transform the complexion. Precision up-lifting massage techniques, plus a tailor-made fusion of vitalising essential oils help to reduce signs of fine lines and ageing and leave the skin looking firmer and plumped. Products used are bespoke to the client and include our range of facial oils, cleansers, balancers, hydrators, masks, lip and eye treatments. Molton Brown men A range of specialised therapies for the male lifestyle. These are bespoke treatments for the face, body, hands and feet, targeting symptoms of stress, travel, strain, muscle tensions and out of condition skin. Each therapy calls on the powers of our best-selling retail range of products for the male body, hair and skin. For example... Men’s bespoke body scrub Revitalising and brightening, this is the perfect treatment to recondition the body. Our purifying product range is used to deep clean and polish the skin with Ardèche ambrusca grape antioxidants, helping boost circulation and cell renewal. The body is then conditioned with Madagascan black peppercorn extract to energise and soothe the skin. Products used are our gorgeous ambrusca bath & shower, body wash & polish and body tonic and re-charge black pepper body hydrator. 360 DEGREE APPROACH At Molton Brown it’s always been about being in the place where our customers most need us. Continuity. Synergy. Seamlessness. Whatever we call it, it makes for a polished, fluidly rolling brand experience for your guests to enjoy at every touch-point within your property. And here’s how you benefit: •A single brand experience for your customers and hotel guests. From luxurious treatments in your spa to well chosen bathing programmes in your guest rooms •Flexibility to bespoke in-room menus and continue the story in your washrooms •Intelligent room-to-spa marketing initiatives driving a higher ratio of guests to your spa and ensuring your treatment rooms are booked •A valuable extra revenue stream from well respected retail products in your spa so that your guests can take the hotel experience home with them •Add-on sales from gifting opportunities in your guest rooms and gift shop or via our concierge service A TRUE PARTNERSHIP At Molton Brown we are passionate about what we do and always like to work with like-minded individuals and companies. A good spa partnership, with matched brand values and aims, creates benefits for both parties and makes for a positive experience for all involved. We are committed to growing brand equity and giving true value to our spa partners’ portfolios, both now and in the future. We bring… •Experience – of all aspects of the spa world from operations to financial and service support •The people – to train, to create, to manage and to guide •A multi-level approach tailored to your needs – from concept to design to launch and ongoing support •Commercial focus – managing outlay and bringing in revenue, marketing, PR and retailing •A 360 degree approach – together we can reach your guests every step of the way, from hotel room to retail emporium, spa to web •Customer insight and demographic data •A globally respected and recognised brand •Product and treatment innovation – always evolving, always improving and supported by our hugely successful retail line-up •A positive approach to partnership HOW TO MAKE IT HAPPEN We’d love to tell you more about Molton Brown spa so please contact us at: UK, Europe, Middle East and Africa enquiries Molton Brown Limited The Terrace 28 Jamestown Road London NW1 7AP + 44 (0) 1279 648 777 spaenquiries@moltonbrown.com www.moltonbrown.co.uk US, Canada and Caribbean enquiries Molton Brown USA One Penn Plaza 22nd Floor Suite 2207 New York, NY 10119 +(212) 643 1549 ushotelandcorporate@moltonbrown.com Asia Pacific, Indian Subcontinent and Australasia enquiries Molton Brown Asia PTE Ltd 10 Anson Road #35-16 International Plaza Singapore 079903 +65 6372 3157 apachotelandspa@moltonbrown.com MBM017