LIVE ON - American Track League

LIVE ON
&
PARTY
FASTER!
With the world’s greatest track and field athletes, the American
Track League fuses fun filled entertainment aspects for the average
partygoer while producing a prestigious track meet fit for the top
track enthusiasts to enjoy.
Selfies with Olympians, live bands and DJs for dance parties, and
food trucks that serve everything but average concession foods are
some of the elements that make the American Track League circuits
one of its own kind.
The following pages explain the American Track League and why
you should join the party.
THE AMERICAN TRACK LEAGUE
INVITES THE FANS TO A PARTY
ON THE TRACK!!!
MISSION - The American Track League looks to change the dynamic
of track and field through its entertainment driven events and bring
track and field to the forefront of professional sports in America.
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THE DIFFERENCE
Where did the fans go?
THE FANS DIDN’T GO ANYWHERE!
In 2016, the American Track League uses its
3 race circuit to show the secret to bringing
popularity back to track and field with its
entertainment driven track meets. While
showcasing prestigious, world-class track
meet performances, ATL brings the party to
the fans with features normally experienced
at popular festivals or concerts.
The fans never went anywhere. They just need a home.
We are looking to make the American Track league just
that—the organization to rejoin track and field fans and
bring track and field back to the forefront of American
professional sports. HOW YOU ASK?
BRINGING THE PARTY TO THE TRACK!
• A fan experience unlike any other in the
sport - marquee names, serious competition,
wrapped in a fanfest atmosphere
• Opportunities for first-person
fan /athlete interactions
• An atmosphere of engagement, ripe for
brand activations
• One day event filled with most of the top
track and field events with very short lag
time in between each event
• Entertainment elements during and in
between events to keep the energy high for
the entire family to enjoy.
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THE SHIFT
2016 and 2017 Season
The 2016 season of the American Track League will be the stepping
stone for team establishment in 2017. In February of 2017, a draft will
take place and the team component of the league will launch in the
spring of 2017. Additionally the League will crown one team as the
league champion based on placings throughout the series of meets.
There will be up to 8 teams competing in the ATL for the team title.
Beyond 2017
Beyond the 2017 season, the ATL would look to expand into a 16
team league. There would be an Eastern and Western Division that
would each crown a division champion. The top-4 teams in each
division would be invited to the “Super Meet” which would
crown the overall league champion.
Year after year, track and field has led in high school
participation beating football, basketball, and soccer. With the
unique entertainment elements of its events, the American
Track League will capture the interest of this untapped fan
base while bringing hometown track heros stateside.
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2014-2015 HIGHLIGHTS
2015 ATLANTA
2014 BLOOMINGTON
• 25+ Major
Championship Medalists
• Honorary Starters
• Food and Sports
Related Vendors
• Free Beer
• 3,500+ Event Attendees
• Live Music & Live Band
• Live Broadcasted
• Selfies with Pros
• Official American
Track League Dance Team
• Track-Side Seating
• One-Day Event
2014 SAN MARCOS
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2014 CHARLOTTE
&
WITH
THE
PARTY
PROS!
“A lot of people are
excited for American Track
League to save the sport.”
For years fans and athletes have spoken up
about their suggestions to revamp the track
and field sport and the American Track
League is listening and acting.
-Lolo Jones, Olympic Hurdler
“Big thx to American Track
League for putting on a great track
meet stateside in the middle of
the summer!”
- Nicole Sifuentes, 2012 Canadian Olympian
“American Track League is
showcasing the hometown
heroes at home.”
- Andrew Wheating, Olympic 800m Runner
“Thanks American Track
League for a great meet. Lots
of entertainment and great
hospitality, you need more of
these meets!”
“Five minutes at American Track
League and I’ve seen beer being
poured, a DJ spinning, pro
dancers, and I think there might be
some races taking places also!”
- Melissa Bishop,
World Championship Silver Medalist
- Nick Symmonds, 2x Olympian and
Founder of RunGum
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2014-2015 RESULTS
WOMEN
Nicole Sifuentes 4:06.44 -1500m
DeeDee Trotter 51.47 - 400m
Queen Harrison 12.70 -100m Hurdles
Tiffany Williams 55.39 - 400 Hurdles
Veronica Campbell-Brown 11.22 - 100m
DeeDee Trotter 36.29 - 300m
Veronica Campbell-Brown 22.82 - 200m
Melinda Owen-Withrow 4.60m - Pole Vault
Maria Mancebo 9:54.08 - 3000m
MEN
Andrew Wheating 3:39.17 - 1500m
Desean Turner 8:33.79 - 3000m
Maric Martin 62.59 - Discus
Tayron Reyes 1:48.13 - 800m
Jeffery Gibson 48.72 - 400m Hurdles
Damar Forbes 7.73 - Long Jump
Omar McCleod 13.28 - 110 Hurdles
Lashawn Merritt 31.53 - 300m
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2016 CALENDAR
ATLANTA, GA
Saturday, May 14
JACKSONVILLE, FL.
Saturday, June 4
AUSTIN, TX
Saturday, July 23
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CONTACT US
AMERICAN TRACK LEAGUE
Chanel Harris
charris@doylemanagement.com
770.685.5575
www.americantrackleague.com
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