Vennbahn, an award-winning cycle route product

Vennbahn, an award-winning cycle route product

From a railtrack to a cycle track as
tourism product
Vennbahn – a tourism product
1
The natural
offer
2
Infrastructure
3
Services
4
Marketing
1
Cycling without borders: Europe
Vaalserberg 322,7 m
Signal de Botrange 694 m
Op Kneiff Luxemburg 560 m
1
Dreiländerpunkt NL/B/D Kelmis
Cycling without borders: Europe
Dreiländerpunkt B/D/L Ouren
1
Burg Reuland
Culture and history
Raeren
Reinhardstein
1
Rursee
Robertville
Eupen
Bütgenbach
Discovering nature
1
Discovering nature
Hohes Venn
1
Discovering nature
Ourtal
1
Discovering nature
Ourtal - Weweler
2
From a railtrack to a Greenway (RAVeL)
2
New cycle bridge
Grenzbrücke Auel (B)
2
Infoboard
s
2
Signposts
2
Picnic areas
2
Shelters
Geschichte erleben
Tunnel Huldange
2
Ongelooflijk
gevarieerd
Safe road
crossing
Grensgebied Luxemburg
2
Illuminated tunnel
Tunnel Lommersweiler
3
Accessibility by train, car and bike …
Accommodation
Bed+bike
3
Catering
3
Bike shuttle
3
Tourist Info
3
Rent a bike
E-bike- & Fahrradverleih
4
€LogoDesign
& Corporate Design
€Logo & Corporate
€Printmedien
€Print
€Internet
€Internet
€Messen
€Fairs
€Presse
€Press
€Anzeigen
€Advertizing
€Souvenirs
€All inclusive packages
€Verkauf von Pauschalen
Marketing
4
Reiseführer:
GEV &
Esterbauer
Marketing: Print
4
Marketing: Internet
www.vennbahn.eu
4
Marketing: Fairs
4
Marketing: Press & advertizing
4
2013
2014
Turnover: 35.000 EUR
94.440 EUR
€28 trips
€146 Persons
€86 trips
€325 Persons
* Trendscope study 2012: only 7% of holiday cyclists use
packages, all the others organize themselves…
Marketing: selling packages
4
Packages: positive Feedback
International rewards
Internationale rewards
See you soon on Vennbahn
Informationen auf www.vennbahn.eu oder
www.eastbelgium.com/vennbahn
Kontakt:
Tourismusagentur Ostbelgien
Dany HECK / Christoph HENDRICH
T +32 80 28 20 99
vennbahn@eastbelgium.com
Pauschalangebote:
Caroline Massotte
T +32 80 28 09 97
allin@eastbelgium.com