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www.phonak.co.za SPRING 2013 i Mediclinic Family i 7 1 the world is a new The most precious gift in first time moms, baby but we know that for me together your first few weeks at ho ng with an Alo can be rather daunting. e, comes a overwhelming sense of lov bility to care for powerful sense of responsi possible. your baby in the best way your newborn, you may When it comes to cleansing flicting opinions on this become confused by the con an informed decision, topic. To help moms make pated in the largest clinical JOHNSON’S® Baby partici ing of newborn skin.1 trials ever held on the cleans that JOHNSON’S® ly Evidence proved conclusive and Fragrance-Free Baby TOP-TO-TOE® Wash d as water and suitable for Skincare Wipes are as mil the very first day.1 cleansing newborn skin from y.co.uk/safe for more Visit http://www.johnsonsbab l. information about the tria DID YOU KNOW? e faster than an adult’s skin Newborn skin loses moistur e s2. Because of this, it is mor nes dry to ne and is more pro be only uld sho and n atio irrit vulnerable to allergens and cially formulated for delicate cleansed with products spe infant skin. JOHNSON’S® Baby TOP-TO-TOE® Wash • The ultra mild formu la cleans without drying or irritating because it’s 100% soap-free, dye-free an d pH-balanced. • Milder than any soa p and as mild as pure water , it has been designed for use on both hair and body. • Since newborn babie s have an under-develop ed blink reflex and tear gla nds, the unique NO MORE TEARS® formula is as gentle to eyes as pure water1 . JOHNSON ’S® Baby U ltra Sensit Fragrance ive -Free Skin c are Wipes • JOHNSO N’S® Baby Fragrance are ideal fo -Free Skin r newborn care Wipe bottoms w s cleansed a hich need t least 7 tim to be es a day. • Made of soft cloth, these soap are enriche and alcoho d with Bab l free Wipe y Skincare they clean s Lotion to m se. oisturise a • And beca s use they c ontain the formula, th N O MORE T ey can also EARS® be used to and body. clean baby ’s face 1. Lavender T et al, Baby Skin CareResearch Programme: A randomised assessor blinded controlled trial comparing an infant skin-cleansing product with water. http://www.controlled-trials.com/ 2. Stamatas G et al, The structural and functional development of skin during the first year of life: investigations using non-invasive methods. Textbook of Aging Skin 2010; 69:7 15-24. ® TRADEMARK © JOHNSON & (PTY) LTD 2013. Talk to us on sharecall 0860 410 032 or SMS jnj and your comment to 083 293 3273 or email jnjza@its.jnj.com. TJDR (CT) 41764/E WE’RE HAPPY TO ANNOUNCE THAT OUR PREGNANCY APP IS NOW AVAILABLE ON iPHONE AND ANDROID FEATURES INCLUDE: • Weekly updates • Frequently asked questions • What to pack for your hospital stay • Weight tracker • Contraction timer • Calendar • Photo to video The free, easy-to-use Mediclinic Pregnancy App provides parents-to-be with all the tools they need to prepare for their new arrival. From comprehensive information on mother and baby to features to help track your progress, we’ll be with you every step of the way. SOUTH AFRICA • SWITZERLAND • UAE • NAMIBIA www.mediclinic.co.za Check in | SPRING 2013 i spotlight Mediclinic Family i 19 TBWA\HUNT\LASCARIS 313359 10 tea and scone sessions with the girls that Jane won’t miss out on. Freedom from light bladder weakness means you don’t miss out on life’s best moments. Our TENA Lady range is designed to be discreet and comfortable so you can have complete peace of mind from bladder weakness. That’s why we’re the number one global incontinence brand. Consumer Care Line: 0860 673 377 www.tena.co.za www.tenashop.co.za Get back to living life. A PROMOTION early When love comes Having a preterm baby could be a stressful and challenging experience for any parent. Trust Huggies® Preemies to offer your little miracle the best care and most gentle protection. B abies born before 37 weeks of pregnancy are classified as preterm. Although many little ones born between 34 and 37 weeks do not have any problems and go straight home with Mom, most infants born before 34 weeks are admitted to hospital for some time to help them get a strong start. Preterm babies are fragile little beings: most weigh less than 2,5kg – and some even less than 1kg – and because their systems aren’t mature yet, many experience challenges such as lung problems, which are common in serious cases. Some preterm babies may need to be fed through a drip at first until they are ready to take full milk feeds. They generally run a high risk for infection because their immune systems are still developing, and breast milk is best for protecting their resistance. Another consequence of preterm birth is that Baby gets cold very easily, and so need to be kept warm in an incubator or by kangaroo care (a technique that involves, among other elements, lots of beneficial skin contact between infant and parent). Once a preterm baby is well enough to be discharged, he or she will still require special care at home. Childcare experts advise the following: • Continue breastfeeding and kangaroo care to improve longterm development • • • Try to keep Baby at home for the first six months as he or she may pick up coughs or colds at créche/daycare Avoid exposure to harmful tobacco smoke Take Baby to the clinic for immunisation at six weeks of age and return for regular check-ups Although they may not have the easiest start in life, most preterm babies grow up to be normal, healthy children – definitely worth the initial stress for Mom and Dad.* Huggies® understands that such an early arrival can make parents feel overwhelmed and anxious, and is pleased to introduce new Huggies® Preemies, designed especially for preterm babies to offer tiny miracles the most gentle protection. A preterm nappy needs to be highly absorbent and made from natural, breathable materials to keep their delicate skins comfortable and dry. The correct fit is just as important, because oversized nappies can cause the baby to lie with their legs in a frog-like position that may impair muscle-tone development.** Huggies® Preemies nappies have a special cutout to accommodate the cut umbilical cord and allow for easier cleaning of this area. Other convenient features include a wetness indicator, outer tabs that can fasten anywhere to find the perfect fit, soft breathable materials and a triple-absorbent core with a quilted liner for optimal absorption and skin protection. *Source: Associate Professor Daynia Ballot from the Department of Paediatrics and Child Health University of the Witwatersrand. **Source: W. Lubbe, Prematurity Adjusting your dream, Pretoria, Little Steps, 2008, p 95 Available at selected baby specialty shops, hospital pharmacies and retail stores. Huggies® Preemies nappies are designed for babies under 1,5kg and can be used until they weigh 3kg. For more information visit www.huggies.co.za or call 0800 115 711 A 4 Coughing is common in children, but when it’s accompanied by shortness of breath it could be serious. Really noisy breathing, such as rasping or barking, should be attended to by a medical professional. In newborns, all coughing should be considered serious and requires medical assessment. 5 6 s stfatr he o month 187333|LIFEMAG|TT WHAT IS PATHOLOGY? The word pathology strictly refers to the scientific study of the causes and progression of diseases. Nowadays the term also refers to the practice of diagnostic pathology which concerns itself with laboratory tests on tissues and body fluids mainly requested by doctors to enable them to diagnose and classify diseases accurately and to monitor their progression and the results of treatment. Diagnostic pathology tests are performed in pathology laboratories which are located either in or outside of hospitals. Private laboratories are generally owned and run by private pathologists. The practice of diagnostic pathology has become very specialised and the instrumentation and techniques in the laboratories highly sophisticated. Specially trained medical technologists in general conduct the tests in the laboratory while the pathologists interpret the results and act as consultants to the clients, i.e doctors and patients. Both pathologists and technologists are responsible for maintaining high standards of quality assurance to ensure the accuracy of tests results thereby protecting the consumer. PATHCARE - PATHOLOGY THAT ADDS VALUE You may have been referred to us by your doctor for pathology investigations that will assist with the diagnosis and treatment of your illness. Your doctor or our sister will take a sample of blood, urine, sputum etc from you, for us to perform the laboratory tests. PathCare comprises of approximately 60 pathology laboratories and 110 specimen-collecting depots, with its head office at N1 City, near Cape Town. The laboratories and depots are spread over South Africa and Namibia. In all the laboratories the specimens are processed by the most technologically advanced and fully automated laboratory equipment. Specimens from hospitalised patients requiring urgent analysis can be dealt with in PathCare laboratories situated within “Pathology that Adds Value” ... The first syllable “ second syllable “ many major private hospitals throughout the country. Currently PathCare has more than 70 pathologists in South Africa and Namibia. These are all experienced specialists in their respective fields. PathCare was the first pathology practice in South Africa to be fully SANAS (South African National Accreditation System) accredited (ISO Guide15189). This is an international accreditation system which ensures that the quality of the results produced by PathCare meets international standards. The accreditation is maintained via annual inspections by the SANAS Accreditation Committee. The logo of PathCare represents the care that we provide to our patients. www.pathcare.co.za email: clients@pathcare.co.za ” symbolises our core business “pathology” whereas the ” symbolises our value system, i.e. patient care is our priority. A Story of Innovation That’s Still Being Written At Medtronic, we’re thinking beyond products and beyond the status quo. We are continually striving for breakthrough solutions that help people live better lives, longer. ©2013 Medtronic, Inc. All Rights Reserved. To learn more, visit medtronic.com/innovation Innovating for life.