The Muthaship - Endemol Beyond

Transcription

The Muthaship - Endemol Beyond
The
Muthaship
Enter the chaotic and compelling world
of Drea de Matteo, Emmy-winning star
of The Sopranos.
Genre: Reality
Format Description
Get behind the scenes and into the lives of Drea de Matteo
(The Sopranos, Sons of Anarchy) and the motley crew that she
calls family. It’s time to get real with Drea, her kids and the rest
of “The Muthaship” clan she just can’t live without. Drea once
enjoyed a carefree existence, but in recent years her life has
taken some major twists and turns. She’s reached a crossroads
and has decided to say yes to all the things in life she previously
said no to, including doing a reality show. Drea had been approached many times to take part in a reality series, but loved
the innovative approach of The Muthaship, which combines the
traditional style of a TV reality show with a cutting-edge online
format.
In each episode, Drea is challenged to do things she would
never normally do, while balancing her family, friends, love
life and busy career. We travel with her on fun adventures like
learning how to park, and making her first Vine with Brittany
Furlan, to more intimate experiences, like getting her first dose
of acupuncture and cupping. These moments with Drea are
raw, real and, above all, truly entertaining.
Format Figures
» More than 2 million views on the beyond reality channel
» 500k Facebook likes for Drea de Matteo
www.youtube.com/beyondreality
Series Structure
Episodes per Series: .............................. 18 – 24 Episodes
Programme Length: ............................... 5 – 6 Minutes
Frequency Upload:................................. 1 Episode per Week
Launch:.................................................. December 2014
Originating Country: ............................... USA
Genre:.................................................... Reality
Contact
Format Distribution
Branding & Sponsorship
Katharina Rickers
Format Distribution International
Stralauer Allee 8
10245 Berlin
T: +49 (0) 30 61681805
katharina.rickers@endemol-beyond.com
Ingrid Akkerman
Director Brand Relations
MediArena1
1114 Amsterdam-Duivendrecht
PO Box 12133, 1100 AC Amsterdam, The Netherlands
T: +31 (0) 20 8939481
Ingrid.akkerman@endemol.com

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