Property Life Media Kit 2013

www.propertylife.asia
ASIA’S NUMBER 1 PROPERTY LIFESTYLE GUIDE • 2 0 1 3 m e d i a k i t
Target
your
specific
BUYERS
PROPERTY
LIFESTYLE
CONSUMERS AT
A Glance
Why
choose
Property Life
ISSN 2251-3949
9 772251 394009
03
S$4.95
RM12
US$4
£5
€3
HK$35
THB150
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About Property Life
Property Life is Asia’s number 1 property and lifestyle guide.
It is a one-stop shop for everything Asian buyers need to know
about buying property around the world and living abroad.
Editorial Content
IN-DEPTH FEATURE
A comprehensive look into some of the
world’s most vibrant property markets.
BUYING GUIDE
Discover where to buy and how to buy it,
plus inside tips on everything you need to
know about the local culture.
NEWS
An easy-to-read feature on the issues that
affect the global property market.
Lifestyle
Research about medical care, shopping,
education, entertainment and other
realities of living abroad, as carried out
predominately by our female readers.
Supported by the Singapore Media Development Authority.
Asian buyers bought more than US$15 billion in property globally in 2012
Chinese
Indians
Indonesians
Singaporeans
Malaysians
South Koreans
US$7
US$5.5
US$1.5
US$700
US$300
US$217
billion
billion
billion
PROPERTY LIFE • ASIA’S NUMBER 1 PROPERTY GUIDE • 2013 Media Kit
million
million
million
Who Reads Property Life
Our distribution heavily targets aspirational Asian consumers.
FEMALE
MALE
60%
40%
AGE
45-54
30%
25-34
10%
35-44
40%
55+
20%
ANNUAL HOUSEHOLD INCOME
US$151,000+
5%
US$126,000–150,000
15%
US$50,000–75,000
25%
US$101,000–125,000
25%
US$76,000–100,000
30%
Over
2,500
100,000
App
Downloads
Verticals
unique visitors
a month
Magazine • Website • iPad • iPhone • Email Newsletters • Seminars
Where We Distribute
Frankfurt
[ 400 copies ]
1%
1%
1%
1%
California
[ 400 copies ]
[
Chicago
400 copies ]
Hong Kong
U.A.E.
[ 400 copies ]
[ 1,200 copies ]
1%
3%
London
[ 400 copies ]
Guangzhou,
Shenzhen
1%
New York
[ 400 copies ]
[ 2,000 copies ]
5%
Beijing,Shanghai
[ 3,200 copies ]
8%
1%
Paris
[ 400 copies ]
1%
10%
Thailand
Philippines
[ 400 copies ]
1%
[ 4,000 copies ]
12%
12%
Vietman
[ 400 copies ]
Indonesia
[ 4,800 copies ]
Malaysia
[ 4,800 copies ]
40%
Singapore
[ 16,000 copies ]
1%
Australia
[ 400 copies ]
General Advertising Rates 2013
Advertising Dimension
Print Magazine
Full A4 Page
Print run
40,000 copies
Price
US$4
Pagination
120 Pages
FREQUEncy
6 issues per year plus 2 SPECIALS
FORMAT
A4 Perfect bound
Rate card information
Full A4 Page
US$3,500
Double Page Spread (DPS)
US$6,500
online banner
US$1,500
EDMS
US$3,500
TRIM
210 mm x 297 mm
BLEED SIZE
216 mm x 303 mm
LIVE AREA
190 mm x 280 mm
Double Page Spread (DPS)
(for 40,000)
TRIM
420 mm x 297 mm
BLEED SIZE
426 mm x 303 mm
LIVE AREA
406 mm x 280 mm
Special positions, including inserts and gatefolds,
are only available to select clients. Please contact
us to discuss availability.
Please ensure that ALL live matter i.e. text or logos
should be kept within the live matter area.
For electronic coverage, we have a team
dedicated to Web, mobile apps, and EDMs.
These methods of connecting with your clients
can be arranged to not only suit your image, but
your budget as well.
All artwork should be supplied as High-Resolution
PDF files, Minimum 300 dpi in CMYK format, with
all fonts embedded or outlined. Do not embed
crop marks within the bleed area. RGB Format is
NOT acceptable.
Artwork Requirements
Property Life is produced with the support and participation
of the Singapore Media Development Authority (MDA).
PANASHCO MEDIA
金羽传媒
Accuracy. Brevity. Clarity
#07-03 Maxwell House, 20 Maxwell Road, Singapore 069113
+65 6534 9390 • +65 6534 9391
info@panashcomedia.com
Panashco Media Pte Ltd is registered in Singapore 201127591R. Copyright © Panashco Media Pte Ltd 2013. All rights reserved.
Any content of Property Life may only be reproduced, in any shape or ­format, with the expressed permission of
Panashco Media Pte Ltd. For reprints please consult the advertising department.
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