15.-17.03.2015 Düsseldorf, Germany
Transcription
15.-17.03.2015 Düsseldorf, Germany
To Another Great Year 15.-17.03.2015 Düsseldorf, Germany Internationale Fachmesse Weine und Spirituosen International Trade Fair Wines and Spirits www.prowein.com ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Personal guide for: EMail: Product category: 08 - Services Search Criteria: • • • • • • • • Company Figures Company Profile Contact Persons Exhibitors with address and hall location Hall map for each exhibitor News / Product News Product groups with descriptions and illustrations main_prod_no Messe Düsseldorf GmbH Postfach 101006 40001 Düsseldorf Germany Tel. +49 (0)221 / 45 60-01 Fax +49 (0)221 / 45 60-668 www.messe-duesseldorf.de © 2015 Messe Düsseldorf GmbH 3 © 2015 Messe Düsseldorf GmbH 4 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de 3.6 3.7 3.8 Contents 1 Exhibitors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.1 BeverageTradeNetwork.com . . . . . . . . . . . . . . . . . . 1.2 Consorzio Delle Colline Teramane MontePulciano D’Abruzzo 1.3 Deutsche Wein- und Sommelierschule Koblenz-BerlinHamburg-Würzburg . . . . . . . . . . . . . . . . . . . . . . . 1.4 Deutscher Kork-Verband e.V. DKV und APCOR - Portuguese Cork Association . . . . . . . . . . . . . . . . . . . . . . . . . 1.5 Deutsches Weininstitut GmbH (DWI) . . . . . . . . . . . . . . 1.6 DLG TestService GmbH . . . . . . . . . . . . . . . . . . . . . 1.7 Enterprise Greece S.A. . . . . . . . . . . . . . . . . . . . . . 1.8 First Ireland Spirits Co. Ltd. . . . . . . . . . . . . . . . . . . . 1.9 ICE - Agenzia per la promozione all’estero e l’internazionalizzazione delle imprese Italiane . . . . . . . . . 1.10 IHK Akademie München Fachbereich Gastronomie & Genuß 1.11 International Wine & Spirit Competition IWSC . . . . . . . . . 1.12 International Wine Institute . . . . . . . . . . . . . . . . . . . 1.13 Istanbul Exporters’ Associations . . . . . . . . . . . . . . . . 1.14 JF Hillebrand Deutschland GmbH . . . . . . . . . . . . . . . . 1.15 New York International Wine Competition Berlin International Wine Competition . . . . . . . . . . . . . . . . . . . . . . . . . 1.16 PLB Group Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . 1.17 Sommelier-Union Deutschland e.V. . . . . . . . . . . . . . . . 1.18 Sonoma State University Wine Business Institute . . . . . . . 1.19 Sopexa . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.20 Südafrika Weininformation c/o PM Kommunikation e. K. . . . 1.21 USA Wine West, LLC . . . . . . . . . . . . . . . . . . . . . . 1.22 Wine & Spirit Education Trust (WSET) . . . . . . . . . . . . . 1.23 Wine Country Ontario . . . . . . . . . . . . . . . . . . . . . . 1.24 Wine Intelligence . . . . . . . . . . . . . . . . . . . . . . . . . 1.25 Wirtschaftskammer Österreich AUSSENWIRTSCHAFT AUSTRIA Advantage Austria . . . . . . . . . . . . . . . . . . . . . 1.26 Österreich Wein Marketing GmbH . . . . . . . . . . . . . . . 2 Fairground Map . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 Hall Maps . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.1 Hall 09 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.2 Hall 11 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.3 Hall 12 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.4 Hall 13 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3.5 Hall 14 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . © 2015 Messe Düsseldorf GmbH Hall 15 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Hall 16 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Hall 17 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 74 76 78 6 6 7 9 11 13 15 18 21 22 24 25 27 30 36 37 38 40 41 48 49 50 53 55 56 57 58 62 64 64 66 68 70 72 5 © 2015 Messe Düsseldorf GmbH 6 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Exhibitors buyers on your brand page. Featured brand will also be included in our monthly email campaign that goes to more than 15,000 trade professionals. BeverageTradeNetwork.com 2. Your brand will be buzzed all year round by BTN social media team giving you thousands of impressions and increasing your social presence. Address Phone 501, Silverside rd, Suite 77 19809 Wilmington - DE USA 3. SEO optimization in google and other search engines. Your featured page will remain on our server for 12 months. 4. Selling Leads management. BTN staff will enter all your wines as selling leads and manage them for 12 months. Your products will be randomly selected to be on front page of BTN under selling leads even after your campaign is done. +1 410 3006597 5. Your brand information will also be displayed on other platforms like Youtube, Facebook, Tumblr, Google Plus, Slideshare etc. Fax Internet address 6. Annual Gold Membership Included www.beveragetradenetwork.com Learn more about BTN’s Brands Seeking Distribution Service Now! E-Mail sid@beveragetradenetwork.com Stand Hall 09, F01 (Page 64) Product Overview 07 08.01 Address Via Carlo Lerici, 3 64023 Mosciano Sant’Angelo (TE) Italy Phone +39 085 80728-53 Fax +39 085 80716-99 Internet address www.collineteramane.com E-Mail consorzio@collineteramane.com Stand Hall 16, D69 (Page 76) BeverageTradeNetwork.com Trade Literature Trade associations Product Details 08.01 Consorzio Delle Colline Teramane MontePulciano D’Abruzzo BeverageTradeNetwork.com Trade associations BTV Bev Enterprise We offer a comprehensive Package dedicated brands that are looking to expand distribution. 1. We create a professional presentation for your brand. Your brand page will be featured on BTN Home page for 2 weeks and your brand will be included in all our social posts and buzz for those 2 weeks attracting © 2015 Messe Düsseldorf GmbH Product Overview 08.02 7 Consorzio Delle Colline Teramane MontePulciano... Organisers © 2015 Messe Düsseldorf GmbH 8 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Product Details 08.02 Consorzio Delle Colline Teramane MontePulciano... Organisers Wines According to the Greek-Roman historian Polibio, after having defeated the Romans, Hannibal probably crossed the Apennines via a route through the ancient Cecilian way and led his army to the valleys sloping down towards the Adriatic sea for a rest and some refreshments. That was Piceni and Aprutini territory which was already known for its rich soil. Its fruits restored the army and its famous wine was used to treat the wounded. This is proof of the ancient origins of wine-production in the province of Teramo as well as over the region as a whole. In his Naturalis Historia Pliny the Old praised the quality and the excellent taste of Pretuziano to the heavens, and Ovid, the poet from Sulmona, in his epic poem The Metamorphosis, exalted the beauty and importance of the vineyards in the Peligna Valley (from which the Montepulciano vine historically originates), whose products were delivered to the imperial “jeunesse dorèe” in Rome. The territory of the Hills of the province of Teramo, stretching to the north of the region between the high peaks of the Gran Sasso and the Adriatic coast, frames a stunning view of vineries which are taken care of as if they were beautiful gardens, and is a stage for the celebrations in honour of wines that have recently become famous, winning the appreciation of all wine lovers. First of all the Montepulciano d’Abruzzo “Colline Teramane”, that in November 2002 was awarded with the much sought-after title of Docg wine (Registered and Certified Designation of Origin), entering that small elite number of Italian wines which can boast such an award. The Safeguard Association, that particular body whose aim is to guarantee and improve the quality of this wine, has laid down very strict rules and regulations for itself: the yield can never exceed 90 hundred kilograms per hectare, trellised farming is banned, not less than 3500,00 stumps per hectare, the wine-making process is strictly local (within the production area) and introduction of the product into the market must not be prior to 2 years for a standard production, 3 years for the reserve. Produced by the homonymous Montepulciano vine, which has nothing to do with the Tuscan city of Montepulciano whose wine comes from the Sangiovese vine, it has all the characteristics required by a properly produced bottle: sweet and lasting in your mouth, full and vigorous but soft and round at the same time, sumptuous, a wine you can mull over, “the classical iron hand in a velvet glove”, as defined by the well known journalist –taster Daniel Thomases. alism on the part of local wine growers who largely deserve the appreciation of both amateurs and businessman in both Italy and abroad. It is by far the first red wine from Abruzzo to have achieved that important goal. Everywhere within the district of Colline Teramane, i.e. from Controguerra to Colonnella, from S. Omero to Ancarano, from Notaresco to Morro d’Oro and Atri, the particular structure of the soil and favourable microclimate encourage the production of such a wine featuring extraordinary organoleptic sensations and which is particularly suitable to ageing. It has a rich red ruby colour with pale purplish shades, a characteristic ethereal, and an intense bouquet; the taste is dry, full, robust but harmonious and smooth, with a sensation of red ripe fruits and spices. This great wine is highly recommended with grilled red meat, particularly rich sauces and ripe cheese. Of course the Colline Teramane do not represent a territory uniquely devoted to the sole production of Montepulciano; it is equally rich and generous in other wines produced by different vines justly embodying the millenary wine-producing vocation of this territory. The Trebbiano of Abruzzo DOC (Registered Designation of Origin) produced either by the Trebbiano of Abruzzo vine or the Trebbiano Toscano combined with other white berry vines is straw-yellow in colour. It has a pleasant, slightly scented smell and a dry, harmonious, smooth taste. This wine is highly recommended with some of the well-known local fish dishes. The Cerasuolo, produced by the same grapes of Montepulciano but with a short peeling fermentation, is a pleasant cherry-red, with a slightly winy, fruity taste and fine, intense bouquet; the taste is dry and harmonious with a bitter almond aftertaste. It is excellent served with Brodetto (fish soup). The latest registered designation of origin was given to the Controguerra DOC in 1996. It includes several excellent white and red wines, produced from either local vines embodying the millenary tie to their territory (Pecorino, Passerina), or international vines (Cabernet, Chardonnay, Merlot, Pinot Nero and Riesling). Apparently the origins of Il Pecorino, an Igt (Regional Geographical Indication) wine which has gained widespread success among the consumers in recent times, can be traced back to an old wild variety. It is a soft pale yellow, with a light scent of ripe citrus and acacia flowers; extremely palatable, with a bitter almond aftertaste. This wine is absolutely extraordinary, the result of great passion and profession- © 2015 Messe Düsseldorf GmbH 9 © 2015 Messe Düsseldorf GmbH 10 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Deutsche Wein- und Sommelierschule Koblenz-Berlin-Hamburg-Würzburg Sommelier Bekanntestes Produkt ist der Kompetenzlehrgang zum IHK geprüften Sommelier. Mit seinem Wein- und Genussinstrumentarium handelt er kompetent und zielsicher in den vielschichtigen Herausforderungen des Marktes. Address Hohenfelder Str. 12 56068 Koblenz Germany Phone +49 261 30489-40 Fax +49 261 30489-34 Internet address www.weinschule.com E-Mail kontakt@weinschule.com Stand Hall 14, F30 (Page 72) Product Overview 08.03 Address Goebenstraße 4-10 32052 Herford Germany Phone +49 521 9653335 Fax +49 5221 126565 Internet address www.kork.de E-Mail info@kork.de Stand Hall 14, D70 (Page 72) Deutsche Wein- und Sommelierschule... Schools Product Details 08.03 Deutscher Kork-Verband e.V. DKV und APCOR - Portuguese Cork Association Deutsche Wein- und Sommelierschule... Schools Assistant Sommelier Company News Den Assistant Sommelier als idealer Einstieg für Branchenneulinge in die faszinierende Welt der Sommelierkunst und den neuen Sommeliermeister, als das weinfachkundige High-End für Fortgeschrittene, die noch einmal richtig Zulegen wollen. 14.01.2015 Deutscher Kork-Verband e.V. DKV und APCOR -... Korkverbände aus Portugal (APCOR) und Deutschland (DKV) auf der ProWein 2015 Und wer es etwas kleinteiliger angehen möchte, baut sich mit unseren modularen Systembausteinen seinen eigenen Lehrgang. Fragen Sie uns. Der Deutsche Kork Verband (DKV) und der Portugiesische Korkverband (APCOR) präsentieren sich 2015 wieder mit einem eigenen Informationsstand auf der ProWein in Halle 14 D 70. Mit Wein-Wissen zur Höchstform Beide Korkverbände laden darüber hinaus am Nachbarstand bei Zwiesel Kristallglas zu einem Seminar über ‚Verschluss schlägt Terroir – Postmoderne Kellertechnik und die Entwicklungsfrage‘ ein. Romana Echensperger, Sommelière und Weinakademikerin, referiert über die postmoderne Kellertechnik und geht der Seit 20 Jahren steht die Deutsche Wein- und Sommelierschule (DWS) als Kompetenzzentrum des Gastronomischen Bildungszentrums Koblenz für internationale Weiterbildung auf höchstem Niveau in Deutschland. © 2015 Messe Düsseldorf GmbH 11 © 2015 Messe Düsseldorf GmbH 12 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Frage nach, inwieweit dieses Konzept bei Winzern mit einem Anspruch nach authentischen Weinen zusammenpasst. Wie verändern Weinbergönologie, Sauerstoff und Struktur die Kultur der Weinbereitung? Und in wieweit beeinflusst der Verschluss die Entwicklung dieser Weine nach der Abfüllung? Gleichfalls laden die Verbände die Messebesucher an allen drei Tagen zu einer Fotoaktion ein. Ein Kamerateam steht bereit, die Besucher per Trickfotografie in eine Weinflasche hinein zu zaubern – natürlich verschlossen mit einem Naturkorken. Die Postkarte mit dem Motiv kann gleich mitgenommen werden. Product Overview Deutscher Kork-Verband e.V. DKV und APCOR -... 05.11 Decorative bottle stoppers 08.01 Trade associations Product Details Deutscher Kork-Verband e.V. DKV und APCOR -... Referentin und Termine 08.01 Romana Echensperger ‚Verschluss schlägt Terroir – Postmoderne Kellertechnik und die Entwicklungsfrage‘ Sonntag, 15. März - 15.00 Uhr und Montag, 16. März - 15.00 Uhr – Stand 14 F 69 Anmeldung unter Mail: Emily@AlbersPRI.com (begrenzte Teilnehmerzahl) ‚Natürlich Kork!’ - Aufklärung für Verbraucher und Handel Seit 2010 betreiben der Deutsche Kork Verband (DKV) und der Portugiesische Korkverband (APCOR) die Dach-Kampagne ‚Natürlich Kork!’ mit Partnern wie dem Verband der Prädikatsweingüter. Die Korkverbände haben in den letzten Jahren mit verschiedenen Aktivitäten ihren Fokus auf den Handel verstärkt. Seminare über Verschlüsse finden regelmäßig in den Schulen der Deutschen Wein- und Sommelier Schule statt. Handelskooperationen und Pressereisen sind auch in 2015 wieder geplant. Pressekontakt: Emily Albers PR International Sternstraße 106 Trade associations Der Deutsche Kork-Verband e.V. stellt sich vor Der Deutsche Kork-Verband e.V. wurde 1985 in Mainz gegründet. Seit Anfang 2007 hat die Geschäftsstelle ihren Sitz in Bielefeld. Zweck des Verbandes ist die Wahrnehmung und Förderung aller gemeinsamen Belange der in ihm zusammengeschlossenen Unternehmen. Neben der branchenpolitischen Interessenvertretung der Mitgliedsfirmen liegen die Schwerpunkte der Verbandstätigkeit in der Qualitätssicherung für Produkte aus Kork, in der Verbesserung der Herstellungs- und Verarbeitungsmethoden sowie in der Initiierung und Unterstützung von Forschungsprojekten über das nachwachsende Naturprodukt Kork und die daraus entstehenden Endprodukte. Darüber hinaus hat der DKV das Thema Marketing und Image im Fokus. Gemeinsam mit dem portugiesischen Schwesterverband APCOR und den DKV Mitgliedsunternehmen werden Projekte und Maßnahmen geplant und umgesetzt. Das Produkt Kork soll - sowohl im Bereich der Bodenbeläge, wie auch der Verschlüsse - dem Verbraucher sowie den Fachkreisen nahe gebracht werden. Bis Ende 2011 lief die Marketingkampagne ”Intercork”, die zu diesem Zweck mit Unterstützung der portugiesischen Regierung ins Leben gerufen wurde. Dem Deutschen Kork-Verband gehören zurzeit 17 Unternehmen an, die in folgenden Sparten tätig sind: 20357 Hamburg T: 040- 450 37404 Wein- und Sektkorken Bodenbeläge und Raumdekor Isolier- und Dämmstoffe Modeartikel und Accessoires aus Kork M: 0172- 417 9986 Einige der Mitgliedsfirmen sind in mehreren Bereichen tätig. © 2015 Messe Düsseldorf GmbH 13 © 2015 Messe Düsseldorf GmbH 14 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de und Seminare insbesondere für Vertreter aus Gastronomie und Handel sowie die Marktforschungen durch und berät die Weinwirtschaft in Fragen der Absatzförderung im In- und Ausland.Mehr Informationen zum Gemeinschaftsmarketing des Deutschen Weininstituts (DWI). Deutsches Weininstitut GmbH (DWI) Address Gutenbergplatz 3-5 55116 Mainz Germany Phone +49 6131 2829-0 Fax +49 6131 2829-50 Internet address www.deutscheweine.de, www.germanwines.de E-Mail info@deutscheweine.de Stand Hall 13, C110 (Page 70) Product Overview 08.02 Deutsches Weininstitut GmbH (DWI) Organisers Product Details 08.02 Im DWI mit Sitz in Mainz engagieren sich unter der Leitung der Geschäftsführerin Monika Reule derzeit rund 40 Mitarbeiterinnen und Mitarbeiter für die Belange der deutschen Weinwirtschaft. Hinzu kommen die ”Informationsbüros für deutschen Wein” in den wichtigsten Auslandsmärkten für den deutschen Weinexport. Derzeit ist das DWI auf insgesamt 12 internationalen Märkten aktiv: Belgien, Dänemark,. Finnland, Großbritannien, Japan, Kanada, Niederlande, Norwegen, Russland, USA, Schweden und Schweiz. Deutsches Weininstitut GmbH (DWI) Organisers Das Deutsche Weininstitut Das Deutsche Weininstitut (DWI) ist die zentrale Kommunikationsund Marketingorganisation der deutschen Weinwirtschaft. Hier finden Sie einen Überblick über die Struktur des DWI. Kernaufgabe des DWI ist es, die Qualität und den Absatz von Weinen aus den 13 deutschen Anbaugebieten durch wettbewerbsneutrale Marketingmaßnahmen im In- und Ausland zu fördern. Hierzu zählen im wesentlichen Presse- und Öffentlichkeitsarbeit, die Durchführung von Informationskampagnen inklusive entsprechender Veranstaltungen, die Beteiligung an nationalen und internationalen Messen sowie die Organisation von Weinpräsentationen und Veranstaltungen gemeinsam mit deutschen Erzeugern in aller Welt. Ergänzend gibt das DWI Informationsbroschüren, regelmäßige Informationsdienste, Publikationen und Werbematerialien heraus, führt Schulungen © 2015 Messe Düsseldorf GmbH 15 Einen wichtigen Teil der Arbeit des DWI stellt auch die Förderung der Qualität für Weine aus den 13 deutschen Anbaugebieten durch Unterstützung von Qualitätswettbewerben und wissenschaftlicher Forschung dar. So unterstützt Deutsche Weininstitut beispielsweise die Arbeit der Deutschen Weinakademie (DWA), die sich mit den wissenschaftlichen, rechtlichen und gesellschafspolitischen Aspekten eines moderaten Weinkonsums beschäftigt. Die DWA fördert zudem wissenschaftliche Forschungen, sammelt Daten, wertet sie aus und kommuniziert auf vielfältige Weise. Das Deutsche Weininstitut wurde als privatwirtschaftliche Initiative in der Rechtsform einer GmbH im Jahr 1949 als ”Deutsche Weinwerbung” gegründet. Gesellschafter sind heute der Deutsche Weinbauverband, der Deutsche Raiffeisenverband, der Bundesverband der deutschen Weinkellereien und des Weinfachhandels sowie der Deutsche Weinfonds (DWF). Die Geschäftstätigkeit des DWI wird über den DWF sichergestellt. Der DWF arbeitet als Anstalt des öffentlichen Rechts auf der Grundlage des deutschen Weingesetzes. Er wird von der Weinwirtschaft getragen und steht unter der Rechtsaufsicht des Bundesministeriums für Ernährung, Landwirtschaft und Verbraucherschutz. Zurück zur Übersicht der einzelnen Abteilungen mit den jeweiligen Ansprechpartnern. Weitere Informationen und Kontakt: Deutsches Weininstitut GmbH Gutenbergplatz 3-5 55116 Mainz Telefon: 06131-2829-0 Fax: 06131-2829-20 E-Mail: info(at)deutscheweine.de www.deutscheweine.de © 2015 Messe Düsseldorf GmbH 16 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Das grüne Siegel kennzeichnet halbtrockene Weine mit einer anregenden Balance zwischen feiner Säure und ein wenig Süße. Diese Farbvariante wird verwendet bei Weinen mit maximal 9 bis 18 g/l unvergorenen Zucker, wobei der Zucker nicht mehr als 10 g/l über dem Säuregehalt liegen darf. DLG TestService GmbH Address Wöllsteiner Strasse 16 55599 Gau-Bickelheim Germany Phone +49 6701 20035-0 Fax +49 6701 20035-40 Das gelbe Siegel kennzeichnet trockene Weine ohne wahrnehmbare Süße, mit feinherber Note und von markanter klassischer Art. Diese Farbvariante wird verwendet bei Weinen mit einem Restzuckergehalt von maximal 9 g/l, wobei der Säuregehalt höchstens 2 g/l niedriger sein darf. DLG Produkt-Zertifikat Internet address www.dlgtestservice.com E-Mail info@dlgts.com Stand Hall 14, A79 (Page 72) Product Overview 08.02 DLG TestService GmbH Organisers Product Details 08.02 Sich aus der Angebotsvielfalt in- und ausländischer Produzenten abzuheben, istentscheidend für Ihren Markterfolg. Setzen Sie deshalb auf die neutral getestete Qualität national sowie international erfahrener Experten. Das DLG Produkt-Zertifikat begleitet Ihre Produkte von der Produktion bis zum Verbraucher: DLG TestService GmbH • Durchgängige Qualitätskontrolle von der Erzeugung der Trauben im Weinberg, der Verarbeitung der Trauben zu Wein im Keller, des Transportes und der Abfüllung bis zum sensorisch und analytisch getesteten, abgefüllten Endproduktes • Bewertung des gesamten Produktionsbetriebes nach dem DLG QM-Standard für gute fachliche Praxis • Kontrolle aller Rohstoffe Organisers • Analytische Kontrolle des Endproduktes • Prüfung der Deklaration Deutsches Weinsiegel • Überprüfung der sensorischen Qualität durch akkreditiertes Pürferpanel Das Deutsche Weinsiegel ist eines der traditionsreichsten offiziellen Gütezeichen für deutsche Weine. Es wird seit 1950 von der DLG e.V. (Deutsche LandwirtschaftsGesellschaft) an Weine von überdurchschnittlicher Qualität verliehen. Weine, die das Gütezeichen tragen, werden regelmäßig von Experten der DLG TestService GmbH getestet und stehen für authentischen deutschen Weingenuss. Betriebe welche die DLG Prozess-Zertifizierung erfolgreich bestanden haben und die DLG Anforderungen bezüglich Produktqualität erfüllen, haben die Chance das DLG Zertifikat „Sehr gut / Gut“ zu erhalten. Das Gütezeichen Deutsches Weinsiegel ist nicht nur ein Qualitätsbeweis, sondern auch eine leicht verständliche Farbenlehre. Das rote Siegel kennzeichnet anspruchsvolle liebliche Weine. Ihre Süße ist ausgeprägt und edel. Sie lässt alle Schönheiten des Weines in ihrer Vielfalt erleben. Diese Farbvariante wird verwendet, wenn der Wein einen Restzuckergehalt von über 18 g/l hat. © 2015 Messe Düsseldorf GmbH 17 © 2015 Messe Düsseldorf GmbH 18 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de DLG Qualitätsmanagement Enterprise Greece S.A. Im Auftrag von Erzeugern und Händlern führt die DLG TestService GmbH laufende Kontrollen von Artikeln im Produktions- und Lieferprozess durch. Die Kontrollparameter werden individuell mit den Kunden entlang des gesamten Produktionsprozesses gemäß den spezifischen Anforderungen definiert. Sie umfassen Maßnahmen im Bereich Produktionsmethoden, Abfüllung, Deklaration und Produktionstechnik. Address 3 Mitropoleos Str. 105 57 Athens Greece Phone +30 210 3355738 Fax +30 210 3242079 RegentPreis Internet address www.enterprisegreece.gov.gr Der RegentPreis ist ein offiziell anerkannter Qualitätswettbewerb, der gemeinsam vom JKI-Institut für Rebenzüchtung Geilweilerhof und der DLG TestService GmbH durchgeführt wird. Die Rebsorte Regent gehört zu den pilzwiderständigen Rebsorten. Durch den interantionalen Qualitätswettbewerb dieser Weine bzw. Rebsorte wird die Auzeichnung mit dem RegentPreis, das Engagement der Winzer aus der Regent-Rebe interationale Spitzenweine zu erzeugen, gezielt gefördert.Die Prämierung wird durch eine DLG TestService-Kommission nach dem DLG-5-Punkte-Schema® durchgeführt. E-Mail g.papapanagiotou@enterprisegreece.gov.gr Stand Hall 09, A68/..C68 (Page 64) Die im Wettbewerb verliehenen RegentPreise in Gold, Silber und Bronze sind als offizielle Qualitätsauszeichnung durch die EU anerkannt. Mit ihnen können die Preisträger direkt nach der Prämierung auf der Flasche werben. Der RegentPreis wird in einer Frühjahrs- und einer Herbstprüfung verliehen. Product Overview 08.02 Enterprise Greece S.A. Organisers Product Details 08.02 Enterprise Greece S.A. Organisers Enterprise Greece Invest & Trade Enterprise Greece is the enlargement of Invest in Greece S.A.—incorporating, among others, the mandate of the Hellenic Foreign Trade Board—to a new and innovative outward-looking body. Enterprise Greece is the official agency of the Greek State, under the supervision of the Ministry for Development and Competitiveness, to promote investment in Greece, exports from Greece, and make Greece more attractive as an international business partner. Making Greece More Global, More Attractive, More Competitive Enterprise Greece is designed to assist foreign investors and enterprises to do business with Greece, to contribute to the outward looking orientation of the Greek economy, to attract foreign investment, to troubleshoot issues related to the public administration, and to provide key investment and business infor- © 2015 Messe Düsseldorf GmbH 19 © 2015 Messe Düsseldorf GmbH 20 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de mation. Enterprise Greece promotes the entire gamut of investment sectors in which Greece excels. Invest and Trade Framework In addition, it is to promote Greek products and services to the global marketplace. Enterprise Greece helps Greek businesses reach new markets, find new business partners, and become more competitive and attractive. Enterprise Greece acts as a key creator of proposals to the government, so that a unified, integrated, and forward-looking policy platform develops, serving investors, businesses, and the Greek people in the most efficient and effective manner, benefiting economic growth, entrepreneurship, and employment. A Full-Service Agency Invest Enterprise Greece: Enterprise Greece operates under the supervision of the Ministry for Development and Competitiveness and provides the full spectrum of services related to international business relationships and domestic business development for the international market. Attracts, welcomes, promotes, supports and retains investment in Greece Promotes Greece internationally as an attractive investment destination through marketing, events, and strategic outreach Accepts applications, evaluates and supports Greece’s Strategic Investment (Fast Track) projects Provides investors with the Investor Ombudsman service Informs investors of Greece’s institutional, tax, legal, and financial framework Supports investors in accessing finance Partners with related organisations, domestic and international, to promote Greece as an investment destination Following legislation that provided for its creation, Enterprise Greece will roll out new services to investors and business partners over the coming months, during an energetic transition period. In the autumn of 2014, Enterprise Greece will be fully operational as an integrated and unified business development agency. The creation of Enterprise Greece follows current international best practices in uniting the nation’s outward-oriented support and promotion efforts to fully realise Greece’s potential to attract foreign direct investment and, at the same time, to optimise the export efforts of Greek enterprises to reach global markets. Promoting Local Resources Enterprise Greece promotes Greece as an investment destination, especially in the key sectors in which the country offers a highly compelling advantage: tourism, energy, food and agriculture, logistics, ICT, environmental management, and life sciences. Enterprise Greece is designed to promote the vast natural and human resources of the country and expand the significant export potential of Greece’s manufacturing, agricultural, knowledge, and service sectors. Reaching International Markets In championing investment and trade, Enterprise Greece engages the international business community with a variety of outreach events and missions, and supports investment and trade delegations to accompany Presidential, Prime Ministerial, and Ministerial missions abroad. Trade Enterprise Greece: Promotes the export of Greek products and services internationally through marketing, events, and trade centres Supports Greek producers and service providers with guidance, assistance, information and resources to better reach international markets Connects Greek exporters and entrepreneurs with potential partners around the world Organises the presence of Greek companies at conferences, fora, exhibitions and trade shows in global markets Hosts foreign delegations and visitors to Greece Briefs foreign buyers on the Greek market and Greece’s export potential Partners with related organisations, domestic and international, to promote Greece’s export market Agora Promotes B2B relationships through the Agora portal Closely collaborates with Offices of Economic and Commercial Affairs of Greece’s Ministry of Foreign Affairs throughout the world, adding significant value from its global network Supports entrepreneurship in Greece Informs entrepreneurs in Greece about partnerships, training programmes, access to finance, missions, conferences and exhibitions Increases outward-oriented commercial perspectives A key component of the international outreach of Enterprise Greece is its integrated relationship with Greek Embassies throughout the world and close cooperation with the Offices of Economic and Commercial Affairs of the Ministry of Foreign Affairs. This unified approach allows the global business community multiple points of contact in conducting transactions with Greece’s public and private sectors. © 2015 Messe Düsseldorf GmbH 21 © 2015 Messe Düsseldorf GmbH 22 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de First Ireland Spirits Co. Ltd. Address Mountrath Road Abbeyleix Co. Laois Ireland Phone +353 57 8757000 Fax +353 57 8731975 Internet address www.firstirelandspirits.com E-Mail info@first-ireland-spirits.com Stand Hall 12, A120 (Page 68) Product Overview 08.01 ICE - Agenzia per la promozione all’estero e l’internazionalizzazione delle imprese Italiane Address Via Liszt, 21 00144 Roma Italy Phone +39 06 59929520 Fax +39 06 89280362 Internet address www.ice.gov.it E-Mail vini@ice.it Stand Hall 16, C55 (Page 76) First Ireland Spirits Co. Ltd. Product Overview Trade associations 08.02 Product Details 08.01 ICE - Agenzia per la promozione all’estero e... Organisers First Ireland Spirits Co. Ltd. Product Details Trade associations ICE - Agenzia per la promozione all’estero e... About us 08.02 Organisers Established in 1993, First Ireland Spirits produces Irish cream liqueurs for some of the world’s largest retailers and drinks companies. Our sales in thirty-three countries make us the largest Irish owned producer of Irish Cream liqueur and Irish Country Cream beverages in the world. The ICE-Italian Trade Promotion Agency The ICE-Italian Trade Promotion Agency is the government organisation which promotes the internationalisation of the Italian companies, in line with the strategies of the Ministry for Economic Development. ICE provides information, support and advice to Italian and foreign companies. In addition to its Rome headquarters, ICE operates worldwide from a large network of Trade Promotion Offices linked to Italian embassies and consulates and working closely with local authorities and businesses. ICE provides a wide range of services overseas helping Italian and foreign businesses to connect with each other: © 2015 Messe Düsseldorf GmbH 23 © 2015 Messe Düsseldorf GmbH 24 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de management (26) Betriebswirte (IHK) - Technische Betriebswirte (IHK) (19) identification of possible business partnersbilateral trade meetings with Italian companiestrade delegation visits to Italyofficial participation in local fairs and exhibitionsforums and seminars with Italian experts. Technik Projektmanagement (11) Lagerwesen, Logistik, Verkehr (7) Qualitätsmanagement (3) Chemie und Kunststoff (3) Print- und Digitalmedien, Veranstaltungstechnik (5) Metall , Elektro- und Energietechnik (20) IT IHK Akademie München Fachbereich Gastronomie & Genuß IT-Aufstiegsfortbildung (4) IT-Spezialisten (4) IT-Anwendungssoftware (6) Address Phone Orleansstr. 10-12 81669 München Germany Gastronomie und Genuss Hygiene, Gesundheit (8) Gastronomie und Genuss (18) +49 89 5116-5212 International Wine & Spirit Competition IWSC Fax Internet address www.ihk-akademie-muenchen.de E-Mail astrid.zieglmeier@muenchen.ihk.de Stand Hall 14, F30 (Page 72) Product Overview 08.03 IHK Akademie München Fachbereich Gastronomie &... Schools Product Details 08.03 IHK Akademie München Fachbereich Gastronomie &... Address Building 17, Dunsfold Park, GU6 8TB Cranleigh, Surrey Great Britain / Northern Ireland Phone +44 1483 5489-63 Fax +44 1483 5488-26 Internet address www.iwsc.net E-Mail marketing@iwscgroup.com Stand Hall 09, G18 (Page 64) Schools Product Overview Praxisstudiengänge Die berufliche Qualifizierung mit anerkannten Abschlüssen Betriebswirtschaft International Wine & Spirit Competition IWSC 08.01 Trade associations 08.02 Organisers Einkauf (1) Veranstaltungsmanagement (2) Betriebswirtschaft allgemein (42) Versicherung, Finanzanlagen (2) Büromanagement (12) Finanzen, Buchhaltung, Controlling (35) Marketing, Vertrieb, Touristik (8) Immobilien (1) Logistik, Verkehr (3) Ausbildung der Ausbilder (AdA) (69) Personal- © 2015 Messe Düsseldorf GmbH 25 © 2015 Messe Düsseldorf GmbH 26 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Product Details 08.01 International Wine & Spirit Competition IWSC Trade associations IWSC Group Ltd The Cathay Pacific Hong Kong International Wine & Spirit Competition is the first truly Asian wines and spirits competition of its kind in the world, it has been created specifically for the Asian market by those who know and are intimately involved in the region. Supported by key factors such as: Chinese food and wine pairing awards; an award for Best Wine produced in China; and judging is conducted by Asia’s most esteemed wine judges from China, Singapore, Japan, Korea, Taiwan and India – including the competition’s Director and Master of Wine, Hong Kong-based Debra Meiburg MW and Chinese food and wine expert Simon Tam. The IWSC Group is the world leader in organising wine and spirit events around the globe.In addition to The Spirits of Mexico, the IWSC Group operates 5 others brands including: The Cathay Pacific Hong Kong International Wine & Spirit Competition (HKIWSC) runs in partnership with the London-based International Wine & Spirit Competition. The Cathay Pacific Hong Kong International Wine & Spirit Competition is the first truly Asian wines and spirits competition of its kind in the world, it has been created specifically for the Asian market by those who know and are intimately involved in the region. Supported by key factors such as: Chinese food and wine pairing awards; an award for Best Wine produced in China; and judging is conducted by Asia’s most esteemed wine judges from China, Singapore, Japan, Korea, Taiwan and India – including the competition’s Director and Master of Wine, Hong Kong-based Debra Meiburg MW and Chinese food and wine expert Simon Tam. The competition results will offer the Asian wine consumer the ultimate guide to purchasing wine that is sensitive to the Asian palate and cultural consumption patterns. Being recognised by the Cathay Pacific Hong Kong International Wine & Spirit Competition provides winemakers with instant prestige in the market. With the competition being the first truly Asian wine competition, the vast population of wine consumers in Asia, each year eagerly anticipate the results. More information, visit our website: www.hkiwsc.com International Wine Institute Address Wilhelmstr. 20 53474 Bad Neuenahr-Ahrweiler Germany Being recognised by the Cathay Pacific Hong Kong International Wine & Spirit Competition provides winemakers with instant prestige in the market. With the competition being the first truly Asian wine competition, the vast population of wine consumers in Asia, each year eagerly anticipate the results. Phone +49 2641 9124590 Fax +49 2641 9124592 More information, visit our website: www.hkiwsc.com Internet address www.iwi-edu.eu E-Mail akohnen@iwi-edu.eu Stand Hall 14, F30 (Page 72) The competition results will offer the Asian wine consumer the ultimate guide to purchasing wine that is sensitive to the Asian palate and cultural consumption patterns. 08.02 Organisers IWSC Group Ltd The IWSC Group is the world leader in organising wine and spirit events around the globe.In addition to The Spirits of Mexico, the IWSC Group operates 5 others brands including: The Cathay Pacific Hong Kong International Wine & Spirit Competition (HKIWSC) runs in partnership with the London-based International Wine & Spirit Competition. © 2015 Messe Düsseldorf GmbH 27 © 2015 Messe Düsseldorf GmbH 28 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Company News 29.12.2014 International Wine Institute IWI bietet erstmalig wird ein Fernstudium zum Sommelier (IHK) an. Das International Wine Institute aus Bad NeuenahrAhrweiler bietet neben einem berufsbegleitenden und einem Vollzeit Lehrgang zum Sommelier erstmalig einen von der ZFU zugelassenen Sommelier-Lehrgang als Fernstudium an. Weitere Informationen finden Sie unter: www.iwi-edu.eu. Gerne steht das IWITeam auch telefonsich zur Verfügung. +49 (0) 2941 9124590 Product Overview International Wine Institute 08.01 Trade associations 08.02 Organisers Product Details 08.02 International Wine Institute Organisers geprüfter Commis Sommelier Einmalig für die Ausbildung ist die Umsetzung des Lehrgangs als BlendedLearning. Die Teilnehmer werden angehalten, an den unterrichtsfreien Tagen die gelernten Seminarinhalte auf einer Internet basierenden Lernplattform zu wiederholen und zu vertiefen. Das E-Learning vervollständigt das Wissen der Teilnehmer und fordert eine besondere Leistungsbereitschaft. Filmbeiträge, Bildergalerien, Texte und Grafiken stehen jedem Teilnehmer während des Lehrgangs online zur Verfügung. Ein Test nach jeder Schulungseinheit dokumentiert das gelernte Wissen. Im IWI-Chatroom steht einmal wöchentlich ein kompetenter Tutor für Fragen und weiteren Erklärungen zur Verfügung. Das Bildungsprojekt wird gemeinsam mit der Campus Geisenheim GmbH durchgeführt und gliedert sich in sieben Module. Bekannte Dozenten und beste Rahmenbedingungen sichern eine exzellente Einstiegsfortbildung für die Sommellèrie. Der erfolgreiche Abschluss zum „IWIgeprüften Commis Sommelier“ dokumentiert jedem Arbeitgeber eine besondere Leistungsbereitschaft, Engagement und vor allem die perfekten Grundlagen für die Karriere als Sommelier / Sommelière und Maître d’Hotel. Der Lehrgang kostet 1.690,00 € zzgl. MwSt. und 200,00 € Prüfungsgebühren inklusive Blended-Learning und Tutorenbetreuung. Traumberuf Sommelier Die Aufgaben eines Sommeliers sind vielfältig: Oft verkosten sie mehr als 100 Weine die Woche. Sie sind für Auswahl, Beschaffung, Lagerung und natürlich dem Servieren der Weine in gehobenen Restaurants verantwortlich. Zwar ist die Berufsbezeichnung „Sommelier“ gesetzlich nicht geschützt, aber immer mehr Arbeitgeber achten auf entsprechende Einträge im Zeugnis oder auf den Besuch einer Sommelierschule. Neben einer ausgeprägten Menschenkenntnis müssen Sommeliers ein großes Wissen über Geschmack und Zubereitungsarten der verschiedenen Speisen besitzen und natürlich die richtige Weinempfehlung aussprechen. Das Ziel ist Harmonie! Wenn Wein und Essen sich gegenseitig perfekt ergänzen, dann hat der Sommelier seine wichtigste Aufgabe bravourös erledigt und seinen Gast glücklich gemacht. © 2015 Messe Düsseldorf GmbH Fachwissen ist also von großer Bedeutung. Die berufsbegleitende Fortbildung zum „IWI-geprüften Commis Sommelier“ bietet daher eine fundierte Grundausbildung in Sachen „Wein“ und „Arbeiten am Tisch des Gastes“ an. Die Schulungsinhalte sind perfekt für den Start auf die Berufskarriere zum „Sommelier“ abgestimmt. Weinsensorik und Weinbeurteilung, Oenologie und der Einstieg in die Weine der wichtigsten Anbaugebiete der Welt stehen auf dem Unterrichtsplan. Fachpraktische Degustationen fördern das Verständnis über Weinausbau, Lagerfähigkeit und der Harmonie von Speise und Wein. Nach den internationalen Restaurantstandards werden alle Arbeiten am Tisch des Gastes trainiert: Ob das Öffnen einer Flasche Wein oder Champagners, das Anzünden einer Zigarre oder der perfekte Käseservice vom Brett. 29 Weitere Informationen und den aktuellen Stundenplan erhalten Sie unter: International Wine Institute, Herr Alexander A. Kohnen / Sabine Kaisers-Rehm akohnen@iwi-edu.eu, Telefon: 02641-9124590 www.iwi-edu.eu IHK geprüfter Sommelier Sommelier IHK -MASTER CLASS- Start: 04.11.2013 berufsbegleitend Ein Sommelier gehört zu den Spezialisten im Restaurant. Fachkundige Beratung und chamantes Auftreten erwarten Ihre Gäste, betriebswirtschaftliches © 2015 Messe Düsseldorf GmbH 30 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Handeln sowie gute Mitarbeiterführung fordert der Arbeitgeber vom Genussmanager. Istanbul Exporters’ Associations Address Çobancesme Mevkii, Sanayi Cad. Dis 34197 Istanbul Turkey Phone +90 212 4540500 Fax +90 212 4540501 Lohn aller Mühen ist die Anerkennung der Fachkompetenz durch das Bestehen der öffentlich-rechtlichen Prüfung als Sommelier (IHK). Internet address www.iib.org.tr - 280 UStd. Präsenz-Unterricht E-Mail fuar@iib.org.tr Stand Hall 15, G03 (Page 74) Wenn Sie eine Karriere in der Gastronomie planen und Ihre Passion der Wein ist, dann bieten wir Ihnen mit diesem berufsbegleitenden Lehrgang den richtigen Kurs an. Lernen Sie von hochkarätigen und erfahrenen Sommeliers und Fachdozenten ein besonderes Spezialwissen sehr praxisnah und leicht verständlich in unseren modernen Schulungsräumen. Das in Deutschland einzigartige E-Learning für Sommeliers stärkt das gelernte Wissen und fordert eine zusäztliche Leistungsbereitschaft von Ihnen. - 40 UStd. Workshops und Exkursionen - 80 UStd. Online-Learning Company News - montags und dienstags Unterricht 02/26/2014 - über 400 repräsentative Weine - Sensorik-Ausbildung _ Praktikum bei VDP-Winzern - Handout zu jedem Unterricht - Fachkompetente Dozenten - Kaffeepausen mit Snacks - Meisterbafög förderungsfähig! - 3.950 € Kursgebühr - 420 € Prüfungsgebühr IHK © 2015 Messe Düsseldorf GmbH 31 Istanbul Exporters’ Associations Top-Experts Present Turkey’s Selected Wines Hardly any other country in the world of wine has had as many international surprises as Turkey. A true “wine miracle” happened recently in the country where new and old-worlds meet as a result of 11,000 years of history, 800 indigenous grape varieties (of which 30 are being used for the production of wine), various different climates in the growing areas of Tekirdağ, in the far west, to Diyarbakir, in southeastern Anatolia, and huge investments in the vineyards and cellars. The importance the country now holds among experts is demonstrated by the fact that Turkish wines have won over 1.000 medals in international competitions in recent years and also by the presence of prominent sommeliers during the three ”Wines of Turkey” master classes to be held on March 23 and 24 at the ProWein 2014: Markus Del Monego , former world champion sommelier and Master of Wine, Caro Maurer, the only German with the coveted title of Master of Wine and the current world champion sommelier Paolo Basso from Switzerland will present their favorite wines at the booth of ”Wines of Turkey” in Hall 6 (B 61). Dates: Sunday, March 23 at 2.00 pm (Markus Del Monego) and Monday, March 24, at 11.00 am (Paolo Basso) and at 4.pm (Caro Maurer). There will also be an opening event at the booth of „Wines of Turkey“ on Sunday, March 23 at 6.00 pm with Turkish music, tasty dishes and an introduction to the icon wines of each winery participating. © 2015 Messe Düsseldorf GmbH 32 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Although variety names such as Öküzgözü, Kalecik Karasi or Bogazkere can be real tongue twister, one thing is for sure – nowadays some of the most unusual and interesting wines worldwide come from Turkey. This is the reason why Caro Maurer sees ”best conditions for the success of Turkish wines in the future - a story, distinctive, authentic wines with a strong character, an optimum climate and very dedicated cosmopolitan winemakers”. With 500,000 hectares, Turkey possesses the fifth largest vineyard acreage in the world, but only around three percent of the grapes are processed into wine. The biggest proportion by far is used for table grapes, raisins and juice production. The consumption of wine is approximately one litre per capita a year. Only 4 percent of the 75 million litres of wine are exported, and 96 percent are drunk in the country – half of which by the numerous tourists the country welcomes. However, the interest in wine has been growing for some years for the somewhat western-orientated Turkish people. Besides the red ”stars” such as Öküzgözü (”bull’s eye”), Bogazkere, Kalecik Karasi, and Çalkarasi, the white varieties Emir, Narince, Sultaniye, and Bornova Misketi are also garnering greater and greater attention. Whether as soloists or blended with Syrah, Merlot, Cabernet Sauvignon, Chardonnay and Sauvignon Blanc: The new generation of Turkish wine shines with stand-out character and nuances of taste which make them unique. The ”Wines of Turkey” association was founded in 2008. Its objective: To provide the new Turkish high-quality wines with international recognition and thus boost exports. „Wines of Turkey“ is using a dual strategy in marketing: On the one hand, it wants to increase exports and position Turkish wine abroad as a high quality brand with a unique character - and on the other hand, to promote wine culture in Turkey in order to also improve sales. ”We were once the birthplace and heart of viticulture in the world,” says Taner Ögütoglu, director of „Wines of Turkey“, ”today we can offer consumers wines that you cannot find anywhere else.” The most important export markets are Germany, Great Britain & USA. In ”Almanya” (Turkish for Germany), WOT wants to ensure that in the future more wine is marketed not only in the Turkish shops, but also in normal trade and top gastronomy. ProWein therefore has been a date in the calendar not to be missed since 2010. Through the events on March 23 - 25 in Dusseldorf the Turkish wine producers hope to climb two more steps to the top on the international recognition scale. A total of eleven wineries are represented: Büyülübag, Diren, Doluca, Kavaklidere, Kocabag, Karya, LA Wines, Mozaik, Pamukkale, Vinkara and Yazgan. Further information: www.winesofturkey.org © 2015 Messe Düsseldorf GmbH 33 03/07/2014 The Miracle On Both Sides of the Bosporus The wine miracle on both sides of the Bosporus has to be true if experts, such as the former Sommelier World Champion and Master of Wine Markus Del Monego, the only German female Master of Wine, Caro Maurer, and last year’s Sommelier World Champion Paolo Basso, present the youngest generation of the Turkish wines. The wines from Europe and Asia Minor won more than 1.000 medals at international competitions over the last years. “Wines of Turkey“ takes the chance at ProWein 2014 in Düsseldorf to make the wines, often produced from indigenous grape varieties like Emir, Narince, Kalecik Karasi, Öküzgözü or Boğazkere, more famous. Eleven companies participate at the booth of “Wines of Turkey“ in Hall 6 (B 61) from March 23 to March 25: Büyülübag, Diren, Doluca, Kavaklidere, Kocabag, Kayra, LA Wines, Mozaik, Pamukkale, Vinkara and Yazgan. Additionally there will be the two wineries belonging to Kavaklidere: Pendore und Cotes d‘Avanos. Three commented tastings on the first two days of the fair offer the possibility to make completely new vinological experiences. The dates: Sunday, March 23, 2.00 pm (Markus Del Monego), Monday, March 24, 11.00 am (Paolo Basso) and Monday, March 24, 4.00 pm (Caro Maurer). Additionally there will be an opening event at the booth of “Wines of Turkey” on Sunday, March 23, at 6.00 pm – with Turkish music, tasty dishes and an introduction of the iconic wines of each of the eleven wineries presented by the winemakers. Registrations for the evening have to be sent to: holger.siegle@xenos-comm.de Turkey has a viticultural history of several thousand years and its vineyards stretch over more than 500.000 hectares of land, which is the fifth biggest area in the world. Still only three percent of the grapes are being used for the production of wine. The majority of the grapes serves as table grapes and for the production of raisins and juice. Only four percent of the 75 million liters of wine go to the export markets. Yet in recent years there has been quite a number of interesting wines among them. Many Turkish businessmen have invested in new and old wineries since the beginning of the new millennium, whereas the history of the two biggest producers Doluca and Kavaklidere goes back to the 1920s. Doluca, which was founded in 1926 by the Geisenheim graduate Nihat Kutman has been in the hands of the family for three generations, produces 47 different wines and exports them to 23 countries. The overall capacity of the winery is 14 million liters. The bestsellers are brand wines like Villa Doluca and DLC. Cenap And, who founded Kavaklidere in 1929 in Ankara, studied enology in Geisenheim as well. Kavaklidere has always focused on viticulture in Anatolia, where the company owns 635 hectares of vineyards in different regions today. For years the bestseller has been the brand wine Yakut. To ProWein 2014 Kavak- © 2015 Messe Düsseldorf GmbH 34 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de lidere comes together with its subsidiaries Cotes d‘Avanos and Pendore. The vineyards of Cotes d‘Avanos, which were planted in 1993, are situated in the unique landscape of Cappadocia, the ones of Pendore are located at the Aegaen Sea. This is where Chardonnay and the indigenous red variety Öküzgözü grow extremely well. The Cotes d‘Avanos specialty is the white indigenous variety Narince. Büyülübag was founded in 2004 by Alp Toruner. Remarkable blends from Turkish and international varieties like Syrah and Cabernet stem from the holiday island of Avşa in the Marmara Sea. The best ones of the wines age in French oak barrels. The tradition of Diren Wines goes back to the year 1958. Today quality wines from Anatolia are mainly produced out of the quite unknown region of Tokat and won many national and international awards. Bestsellers are Mahlep and Collection Narince. Amongst the big and innovative wineries in Turkey there is Kayra with its American consultant winemaker Daniel O’Donnell. The grapes mainly grow in Anatolia, some of them in Thrakia with the focus on indigenous varieties. Famous brands are Kayra Versus, Imperial, Vintage, Buzbag Reserv or Terra Anatolia. The winery Kocabag, which is located in the heart of Anatolia in Uchisar, has existed since 1972. The family owned company has ten hectares of vineyards standing on chalky tufa soils, on which mainly indigenous varieties are cultivated and processed according to the gravitation principle. Bestseller: Kaya Kapadokia. In a completely different dimension ranges the winery LA Wines, owned by the French Lucien Arkas: 473 hectares of vines were planted in Torbali in the Izmir region. The cultivation and processing of the wine strictly follow organic methods. The focus lies on international grapes like Tempranillo, Chenin Blanc, Viognier, Marselan, Cabernet Sauvignon, Merlot and Chardonnay. In Urla, also in the Izmir region, there is the winery Mozaik, which was built in 2006 under the supervision of a renowned Italian agronomist on an area of 15 hectares. There are only red varieties: Tannat, Ekigaïna, Syrah, Rebo, Petit Verdot, Sangiovese, Corinto, Marselan or Montepulciano. A real rarity: a rosé wine made of Sangiovese. Pamukkale winery started its production in 1962 in Güney in the Denizli region, changed to bottle filling in 1967 and today owns one of the most modern cellars in Turkey with a capacity of 50.000 hectoliters. In the vineyard work is done traditionally to preserve and express the unique terroir of the region in the wines. The tradition of Vinkara also goes back to the 1960s when the group bought land in the region of Kalecik in Ankara. Today Vinkara is working on an area of 65 hectares and has a production capacity of more than one million liters. The winery became famous through the first Turkish sparkling wine which was traditionally made as a Blanc de Noir and from the variety Kalecik Karasi. The Yaz- © 2015 Messe Düsseldorf GmbH 35 gan winery in Izmir has been working on the improvement of the wines made of international and indigenous varieties for three generations now. With an overall capacity of six million liters, Yazgan has arranged partnerships with several grape producers to be able to guarantee the best quality possible also in terms of indigenous varieties. The most famous brand of Yazgan is Vodina. Further information about the new generation of Turkish wines and their appearance on ProWein 2014 in Düsseldorf: www.winesofturkey.org FB: http://facebook.com/WinesOfTurkey/ Twitter: http://twitter.com/WOT_EN E-Mail: info@winesofturkey.org Note to Editors: Award Winning Turkish Wines: Turkish wines have gained a reputation of excellence in the past years, achieving an outstanding entrance-to-medal rate of nearly 78% in the most respected international wine challenges (Decanter, IWC and IWSC). Between 2011 and 2013 Turkish Wines won more than 1,000 medals (including double gold & regional trophies) in prominent competitions throughout the world, becoming the most successful years for Turkish wines so far. You may obtain 2011, 2012 and 2013 medal lists from the website. Wines of Turkey: Wines of Turkey (WOT) is an umbrella organization which represents the Turkish wine sector and is the result of a strategic partnership between Turkey’s leading wineries. Its aim is to develop the wine market and culture of Turkey and to increase exports by making Wines of Turkey a generic brand associated with quality wine. Web: www.winesofturkey.org FB: http://facebook.com/WinesOfTurkey/ Twitter: http://twitter.com/WOT_EN E-mail: info@winesofturkey.org Istanbul Exporters Associations (Administrator Institution): Wines of Turkey participates to Prowein 2014 via administration of Istanbul Exporters’ Associations. Istanbul Exporters’ Associations (IEA) operates under Ministry of Economic Affairs. There are seven associations under IEA’s roof, operating in seven different sectors. One of these associations is Istanbul Fresh Fruits and Vegetables Exporters’ Association. © 2015 Messe Düsseldorf GmbH 36 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de The activities of Istanbul Exporters’ Associations are; to implement the regulations of export procedure and other duties designed by Ministry of Economic Affairs and to assist and drive exporters to reach new markets. Product Details 08.02 JF Hillebrand Deutschland GmbH Organisers Web: http://www.iib.org.tr/en/ E.mail: exhibition@iib.org.tr Less than Container Loads Product Overview When it comes to making smaller shipments of wines, spirits and liqueurs, reduced quantities do not mean reduced service. JF Hillebrand offers a range of cost effective solutions to ensure your less-than-container load shipments receive the highest level of care. Istanbul Exporters’ Associations 01.01.26 Turkey 08.02 Organisers With a continually expanding geographical coverage through our global network, JF Hillebrand will take care of all your LCL requirements and recommend the most practical option for your particular needs. Why use JF Hillebrand LCL services? 100% wine only services, eliminating the risk of cross contamination Cost effective sea-freight rates A local office at all destinations to assist with customs clearance and delivery Full online order visibility through Axis Reliable and consistent lead times, allowing more accurate and optimized supply chain planning Full sailing schedules, updated every 2 months Palletized deliveries to minimize LCL handling and overland transport costs at destination Destination LCL handling managed in a controlled bonded environment. Optional added protection with VinLiner pallet wrap Unique LCL Reefer services available on certain routes Shrink wrapping, safety tapes, markings and safety seals available for added security Control of documentation, insurance and customs formalities Cargo marine insurance for LCL available JF Hillebrand Deutschland GmbH Address Carl-Zeiss-Str. 6 55129 Mainz Germany Phone +49 6131 503-0 Fax +49 6131 503-266 Internet address www.jfhillebrand.com E-Mail info@hillebrandgroup.com Stand Hall 14, E70 (Page 72) Product Overview 08.02 If you would like further details on any of our LCL services, please contact your local JF Hillebrand branch office. JF Hillebrand Deutschland GmbH Organisers © 2015 Messe Düsseldorf GmbH 37 © 2015 Messe Düsseldorf GmbH 38 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de New York International Wine Competition Berlin International Wine Competition Address Phone Dorset House RH19 3DE East Grinstead, West Sussex Great Britain / Northern Ireland Phone +44 1342 318282 Fax +44 1342 314023 Internet address www.plb.co.uk E-Mail lindsay.castling@plb.co.uk Stand Hall 09, A40 (Page 64) +1 1 9173380163-1 +1 9173380163 Internet address www.nyiwinecompetition.com Stand Address 82 Jackson St Suite B8 07030 Hoboken USA Fax E-Mail PLB Group Ltd. info@nyiwinecompetition.com Hall 09, E02 (Page 64) Product Overview Product Overview 08.02 PLB Group Ltd. New York International Wine Competition Berlin... 08.01 Trade associations Organisers Product Details Product Details 08.02 PLB Group Ltd. New York International Wine Competition Berlin... 08.01 Organisers Trade associations Specialist The New York International Wine Competition The New York International Wine Competition is the first major international wine competition with TRADE ONLY judges from top to bottom that consist of people who are buyers from the top retail stores, restaurant owners, sommeliers, hotel beverage directors, distributors and importers. Unlike other competitions, these judges have purchasing power and the ability to make a direct impact on brand sales. Over the last few years we have been building a range of superb wines focused exclusively on our on-trade, independent and wholesale customers - stunning offerings from boutique wineries, established premium brands from iconic producers and everything in between. We have a professional team of experts in the field who are committed to delivering a first class level of service. We understand our customer’s business needs and are always available to discuss and facilitate tastings and training to ensure the smooth transition from menu to glass Retail As the largest family owned importer of wines into the UK, PLB prides itself at being at the forefront of supply to the UK Retail trade which includes high street © 2015 Messe Düsseldorf GmbH 39 © 2015 Messe Düsseldorf GmbH 40 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de retailers, specialists and the supermarkets. Understanding the consumer and our customers is the main focus for everything we do and by doing this we are able to supply top quality wines, beers and ciders from all over the world to satisfy their diverse requirements, whether it be own-label or branded products. Die Vereinigung zählt heute fast 1000 Mitglieder und hat sich als Austauschund Informationsplatzform bestens etabliert. Sonoma State University Wine Business Institute Address Hammermühlstr. 15 92272 Freudenberg Germany 1801, E. Cotati Ave. 94928 Rohnert Park USA Phone +1 707 664-3347 Phone +49 9627 924642 Fax +1 707 664-4009 Fax +49 9627 9249764 Internet address www.sonoma.edu/winebiz Internet address www.sommelier-union.de E-Mail winebiz@sonoma.edu E-Mail info@sommelier-union.de Stand Hall 09, C22 (Page 64) Stand Hall 14, F30 (Page 72) Sommelier-Union Deutschland e.V. Address Product Overview 08.01 Company News Sommelier-Union Deutschland e.V. Wine Spectator Learning Center Wine Spectator Foundation Donates $3 Million to Sonoma State University Trade associations Product Details 01/26/2015 Sonoma State University Wine Business Institute Sommelier-Union Deutschland e.V. July 7, 2014 8:40 AM For Immediate Release 08.01 Trade associations Welche Ziele haben wir? Wir sind ein gastronomischer Berufsverband und haben uns zum Ziel gesetzt, uns für alle Belange des Berufsstandes einzusetzen, insbesondere was die Ausund Weiterbildung anbelangt. Schon seit mittlerweile 30 Jahren erfreut sich die SU großer Akzeptanz in der Gastronomie, Hotellerie, bei Winzern, dem Weinfachhandel und der Zulieferindustrie. © 2015 Messe Düsseldorf GmbH 41 Rohnert Park, CA/New York, NY - Sonoma State University (SSU) President Ruben Armiñana announced that Marvin R. Shanken, editor and publisher of Wine Spectator magazine, is making a $3 million gift to the University through the Wine Spectator Scholarship Foundation. The gift will support the construction of the new home for SSU’s Wine Business Institute, which will be named the Wine Spectator Learning Center. ”Sonoma State University has taken a leadership position in wine business education, a specialized but important field that deserves support,” said Shanken. ”The potential benefits to the wine industry are enormous. We are pleased to be able to help the University and their students achieve their goals.” © 2015 Messe Düsseldorf GmbH 42 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Upon completion, the 15,000 square foot building will be organized around three focal areas: an education core with three classrooms; a student commons with areas for collaboration and student-run businesses; and an industry center with space for professional and academic faculty and program leadership. ”Students, faculty, industry professionals and alumni will jointly collaborate in programs and on projects that will support the short and long term success of the wine industry,” said Dr. William Silver, dean of the School of Business and Economics, which includes the Wine Business Institute. ”As the new home to Sonoma State University’s Wine Business Institute, the Wine Spectator Learning Center will create a sense of place for all of our stakeholders.” Located in the heart of Sonoma County, SSU’s Wine Business Institute was founded in 1996, the first academic program in the United States to offer degrees focused exclusively on the business aspects of the wine industry. Programs like the Executive MBA in Wine Business and online Certificate in Wine Business Management prepare students and industry professionals on topics such as accounting and finance, wine sales and marketing. Last year over 600 people from around the country studied at Sonoma State’s Wine Business Institute and professionals from a dozen countries have participated in its online programs. The Wine Spectator Learning Center will provide the physical and technical infrastructure to support innovative and relevant curricula to expand the reach of such programs and develop wine industry leadership around the world. ters on pressing industry topics locally and around the world. The Wine Business Institute operates within Sonoma State’s School of Business and Economics, a fully accredited AACSB institution. Learn more at www.sonoma.edu/winebiz. About Wine Spectator: Published 15 times per year, Wine Spectator offers an exciting, insider’s view of the good life, including fine dining, wine travel, and entertainment. With 3.1 million readers (MRI), Wine Spectator reaches business leaders, trendsetters, epicureans and connoisseurs. Its readership also includes influential members of the $44 billion-dollar wine trade - the key buyers and sellers in the wine industry. The magazine also runs the Wine Spectator Scholarship Foundation, which has raised more than $20 million to support wine and food education and scholarship programs over the last 30 years. Foundation beneficiaries have included students at the University of California, Davis, Department of Viticulture & Ecology; the Culinary Institute of America; Cornell University’s School of Hotel Administration; and Florida International University’s Chaplin School of Hospitality & Tourism Management. Marvin R. Shanken is the founder and chairman of parent company M. Shanken Communications, Inc. whose roster of lifestyle publications also includes Cigar Aficionado, Whisky Advocate, and industry journals Impact, Food Arts, Market Watch, and the Shanken News Daily. Product Overview Sonoma State University Wine Business Institute Ray Johnson, director of the Institute, expressed his appreciation not only for the generous gift, but also for the opportunity to partner with Shanken. ”His personal involvement is helping to shape not merely the design of the building, but, more importantly, the nature and impact of the learning experience for our students.” 08.03 Construction on the facility is expected to begin in late 2015 and end mid-2016. Discussions are also underway on programming and educational resources that will leverage the shared expertise of Sonoma State University and M. Shanken Communications. 08.03 Wine Business Certificates ### The Wine Business Institute offers four industry-driven certificate options: About Sonoma State University’s Wine Business Institute: Direct to Consumer and Wine Industry Finance & Accounting Certificates Sonoma State University’s Wine Business Institute is located in the heart of California wine country and was created through a public-private partnership between the University and the wine industry. It offers a B.S. with a concentration in wine business strategies (since 1998), an MBA with an emphasis in wine business (since 2008), and an executive MBA in wine business (since 2012). Its faculty members are published experts, active researchers, and requested presen- Combine a set of required core seminars, plus the necessary number of electives, to earn these certificates. Taken as a whole, you’ll develop the knowledge and skills to lead in your respective arena with the credential to prove it. Each can be completed in one semester or at your own pace. For students completing both certificates, some electives may be transferred for credit to the second earned certificate. Access more information about the Direct to Consumer Certificate or the Wine Industry Finance and Accounting Certificate. © 2015 Messe Düsseldorf GmbH 43 Schools Product Details Sonoma State University Wine Business Institute Schools Wine Business Certificates © 2015 Messe Düsseldorf GmbH 44 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Online Wine Business Management Certificate Whether you’re a current industry professional, a winemaker or viticulturist, or someone wanting to enter the industry, this certificate is designed to challenge you while developing a superior understanding of wine business operations. Made up of the three levels delivered in a convenient online format, it strengthens your knowledge of wine business fundamentals, marketing, supply chain management and eCommerce, preparing you to enter the industry, advance your career, or start your own business. Access more information about the online wine business management certificate. Wine Business Strategy an Executive Residential Certificate In an increasingly competitive and global wine industry, having a clear business, financial and product plan rooted in reality and contextualized to account for external forces is essential for success. To address this need, the Wine Business Institute at Sonoma State University announces the creation of an executive residential program for the owners and top management teams of small to medium sized wineries in the United States. The goal of the program will be to provide the leadership team of a winery with the opportunity to step back and develop a strategic plan to managing their business over the next 5 years. During the course of the program, the team will have the opportunity to work together in a structured process with a variety of subject matter experts from Sonoma State and from the wine industry. Access more information about the Wine Executive Residential Certificate. Wine Entrepreneurship Certificate Wine Entrepreneurship takes a systematic look at the different components of a successful wine brand and assists you in creating a strategy for sustainable profitability and cash flow. You hear from industry leaders and veterans who describe their experiences and lessons learned. Instructor Anisya Thomas Fritz, Ph.D. brings her first-hand experience as proprietor of Lynmar Estate, a family-owned producer of ultra-premium Pinot Noir and Chardonnay, where she serves as the Director of Marketing and Consumer Sales, to help you begin a business plan that lays a solid foundation for your wine business. Access more information about the wine entrepreneurship certificate. Wine Branding Certificate: Building a Competitive Wine Brand This certificate offers a theoretical foundation with practical insights to assist managers in their day-to-day and long-term brand decisions. Specifically, a number of key concepts related to brand management such as brand equity, brand portfolio, and brand positioning are incorporated into a series of case studies to optimize students’ learning. Furthermore, the course covers the fun- © 2015 Messe Düsseldorf GmbH 45 damental theories related to strategic branding in the context of the wine business. Wine Business Degrees Wine Business Degrees MBA in Wine Business Sonoma State’s part-time/evening Wine Business MBA equips you with business tools and strategies to deliver results in the transforming wine industry. Located in the heart of California’s wine country, we offer extraordinary experiences in learning through local internships, special studies, student run projects, professional connections to alumni in the industry, and more. The next cohort starts Fall 2015. New Global MBA launches Fall 2016. For more information, contact mba@sonoma.edu. Executive MBA in Wine Business The Executive MBA is geared towards students with more extensive leadership experience and encompasses intensive courses on strategic brand management, global wine operations, using social media as a strategic tool in marketing throughout the distribution chain, compliance and government relations, financial statement analysis, talent management, and many more. All complimented by an off-site leadership experience and international business travel experience. New Sonoma cohort launches March 2015. For more information, contact mba@sonoma.edu. BS in Wine Business Strategies Sonoma State offers a concentration in Wine Business Strategies as part of the undergraduate degree in Business Administration. The degree includes a pre-business program and a set of core course requirements that cover the basics of business operations. The concentration will provide an opportunity for a comprehensive education in wine production, operations, marketing and array of electives. For more information, contact the School of Business and Economics Dept Office at (707) 664-2377. Wine Business Education © 2015 Messe Düsseldorf GmbH 46 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Wine Marketing Basics (Elective) *Napa Valley Vintners Wine Business Education Mar 13th, 8:30am - 12:30pm Success in today’s wine industry takes more than just great wine. Tasting Room Management (Elective) *Napa Valley Vintners Get the information and skills you need to compete with targeted bite-sized sessions at Sonoma State’s Wine Business Institute. DTC Marketing (DTC Core) Mar 13th, 1:30pm-5:30pm Mar 26th, 8:30am-12:30pm Relevant topics from budgeting and forecasting to making social media effective - all taught by industry experts - give you the latest tools and practical solutions. If you want more, you can earn a certificate or even a degree in wine business. Selling Through the Tasting Room (DTC Core) Take the time to grow your business and skills. Mar 27th, 8:30am-12:30pm Explore your options now: How to Create and Execute Successful Winery Events (DTC Core) (view under other products) Mar 27th, 1:30pm-5:30pm Wine Business Seminars Practical Strategies to Increase e-Commerce (DTC Core) Wine Business Certificates Apr 2nd, 8:30am-12:30pm Mar 26th, 1:30pm-5:30pm How to Build a Profitable Wine Club (DTC Core) Social Media and Wine Marketing (Elective) Wine Business Degrees Apr 2nd, 1:30pm - 5:30pm Wine Business Seminars Sustainable Winegrowing Day: Creating a Strategy for Your Wine Business (Elective) Wine Business Institute Seminars These seminars are open to the public and may be taken individually or together to earn a Certificate. Click on individual courses below for descriptions, fees, class numbers, units, instructor and other registration information. The Wine Business Institute offers two seminar based certificate program options. To earn the Direct to Consumer Certificate and/or the Wine Industry Finance and Accounting Certificate, students must complete the required core seminars plus the required number of electives, for a total of eight seminars. We also offer the Online Wine Business Management Certificate and the Wine Entrepreneurship Certificate. Apr 3, 8:30am - 5pm State Compliance for Direct Shipping (Elective) Apr 22nd, 8:30am - 12:30pm Using Quickbooks in the Wine Industry (Elective) Apr 22nd, 1:30pm - 5:30pm Financial Accounting for the Wine Industry (FA Core) Apr 23rd, 8:30am -12:30pm Register early to receive a $30 discount on the course fee. Calculating the True Cost of your Wine (FA Core) Spring 2015 Seminar Series Apr 23rd, 1:30pm - 5:30pm Exploring a Career in Wine Business (Elective) Managerial Accounting for the Wine Industry (FA Core) Mar 12th, 8:30am - 12:30pm Apr 24th, 8:30am -12:30 Setting Up Your Wine Business from a Legal Perspective (Elective) Budgeting, Forecasting, and Best Practices for Wine Businesses (FA Core) Mar 12th, 1:30pm - 5:30pm Apr 24th, 1:30pm-5:30pm © 2015 Messe Düsseldorf GmbH 47 © 2015 Messe Düsseldorf GmbH 48 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de *Please Note: The most up-to-date information is found on the website. How do you stimulate and engage journalists, key influencers and distribution networks? Grow your wine business. To enable you to take full advantage of all the social-cultural elements, providing guidance and support as you connect with different markets, embracing various lifestyles as they evolve, adding value to your brands or appellations; this is Sopexa’s commitment. Sopexa Address 11 bis Rue Torricelli 75017 Paris France Phone +33 1 55375000 Fax +33 1 55375100 Internet address www.sopexa.com E-Mail contactez-nous@sopexa.com Stand Hall 11, A220 (Page 66) Our commitment is based upon a unique knowledge of the connections between food products, cultures and lifestyles, throughout the world. Multicultural teams working in 26 agencies across the Sopexa network, who are passionate about the food and beverage sector, remain in tune with local trends and enjoy close-knit relationships with key industry players in the marketplace. They are accomplished in combining different areas of expertise and identifying just the right combination of marketing tools to ensure that your brands and products seduce key influencers and consumers throughout the world. Südafrika Weininformation c/o PM Kommunikation e. K. Product Overview 08.02 Fremersbergstr. 29 76530 Baden-Baden Germany Phone +49 7221 3963230 Fax +49 7221 3963240 Internet address www.suedafrika-wein.de E-Mail info@suedafrika-wein.de Stand Hall 09, B28/..B48 (Page 64) Sopexa Organisers Product Details 08.02 Address Sopexa Organisers Food, Wine & Lifestyle Connections Consumer eating habits are largely determined by values, perceptions and lifestyle. The launch or introduction of a new wine, cheese or even an olive oil brings with it a culture, a history, a tradition and even a savoir-faire. Product Overview Südafrika Weininformation c/o PM Kommunikation e.... So how do you successfully build a connection between products and markets? 08.01 Trade associations Or successfully penetrate a different culture or an unfamiliar lifestyle? 01.02.06 South Africa © 2015 Messe Düsseldorf GmbH 49 © 2015 Messe Düsseldorf GmbH 50 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Product Details 08.01 Südafrika Weininformation c/o PM Kommunikation e.... Trade associations Company News 12/03/2013 USA Wine West, LLC USA Wine West at Prowein WAMKELEKILE ProWein Attendance Up 5 Percent from 2010 Südafrika ist ein Wein- und Reiseland mit faszinierendem Charme und lebendiger Ausstrahlung. Wie kaum ein anderes Weinland hält Südafrika die Weinszene mit einer aufregenden Entwicklung auf Trab. Tradition vereint Moderne und Visionen. Lebensfrohe Winzer, die ihre Erde lieben und schätzen und auf einem guten Weg sind, die Vielfalt ihrer Natur zu erhalten und in ihren Weinen zum Ausdruck zu bringen, begeistern Weinkenner weltweit. by David Furer An der südlichen Spitze des afrikanischen Kontinents, wo sich zwei Ozeane treffen, liegt Kapstadt, eine der großen Weinhauptstädte der Welt und das Tor zu den Weinbaugebieten Südafrikas. Seit über 350 Jahren begegnen und vermengen sich im Schatten des weltberühmten Wahrzeichens, dem Tafelberg, die Kulturen von Europa, Afrika und des Ostens. Dabei ist eine Metropole entstanden, die nicht nur historisch, sondern auch modern ist. Mit überschäumendem Kulturleben und einer reichen Geschichte. USA Wine West, LLC Address 3030 Bridgeway 94965 Sausalito, CA USA Phone +1 207 772-2074 Fax +1 207 772-0978 Internet address www.usawinewest.com E-Mail mary@usawinewest.com Stand Hall 09, D61 (Page 64) Share on email Share on facebook Share on twitter Over 3,600 exhibitors from 50+ countries plied their goods March 6-8 at what’s become Europe’s most important annual trade fair, Germany’s ProWein. Under mild & sunny skies approximately 38,000 trade members, up 5% from 2010 according to event organizers, roamed the halls of Messe Düsseldorf. MD also reported increased interest from Great Britain, Scandinavia, the US, Canada, and Eastern Europe adding that over 80% of all visitors possessed decisionmaking power. Steve Melchiskey of USA Wine West, an import & distribution service based in Maine, detailed the vagaries of selling into the US to a dozen eager potential exporters. Steve Melchiskey of USA Wine West, an import & distribution service based in Maine, detailed the vagaries of selling into the US to a dozen eager potential exporters. ”You can’t just walk into a restaurant or retail chain and sell your wine because you may need to have a wholesaler in every market they’re in.” He demonstrated how an ex-cellar €2.50 bottle would end up being on a store shelf at $11.99 and one of €7 at $29. ”If we can condense the import tier with the wholesale one, such as may be done in California and Illinois, it helps to keep your prices down when reaching consumers,” he added. New Italian-Armenian winery owner Zorik Gharibian walked away with a new understanding of the US market. Melchiskey’s colleague Jennifer Ely was on hand to tell him that ”restaurant chains will also help condense the tiers by simultaneously negotiating with the distributors and suppliers.” Dropping in on some Pacific Northwest producers Alex Sokol Blosser optimistically enthused, ”I came here specifically seeking an importer for Germany. Those I’ve met have been very cautious so it’s going to take some time. We’re going out on a limb but we’ll see what happens.” With the UK between here and home, ”I’ll be flying to London on the way home to work our market there.” Butch Millbrandt of Washington has found that, ”people are on-point and want to do business at ProWein,” echoing sentiments others expressed. ”I’ve had quite a few leads for Finland, Holland, and Scandinavia.” ”Prowein has now become our most important trade fair for Europe,” said Alan K. Portney, Ste. Michelle Wine Estates’ VP for International Sales. ”We met with over 30 of our European distributors over the three days. If it were to be © 2015 Messe Düsseldorf GmbH 51 © 2015 Messe Düsseldorf GmbH 52 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de scheduled a week or two earlier with an added fourth day it would even better. Many importers look to finalize their portfolios by April 1st so this is why earlier is better.” Portney encourages his Northwest colleagues to invest more generic funds in ProWein. ”Perhaps other boards like New York’s would like to partner with us so we could have a greater USA presence much like you see the flags of other countries on the exhibition floor.” Honore Comfort of the Sonoma County Vintner’s Association leading a seminar Several presentations attracted a diverse range of Europeans and others. Honore Comfort of the Sonoma County Vintner’s Association explained how much the marine uplift and other climatic factors, along with how plate tectonics influenced soil differentiation, to impact growing in her seminar ’Elegant Rhone Varieties’. In it she shared Syrahs from Buena Vista, Ramey, Novy Family, and Joseph Swan. ”In the US it’s often referred to as a ’winemaker’s wine’, challenging to produce and sell these in our home market so we’re happy to bring them here to people who understand this grape better.” marketing director. ”That’s what we’re here for; in the coming years our dream team for the US and elsewhere will be Riesling and Pinot Noir.” Copyright© 1994-2013 by Wine Communications Group. All Rights Reserved. Copyright protection extends to all written material, graphics, backgrounds and layouts. None of this material may be reproduced for any reason without written permission of the Publisher. Wine Business Insider, Wine Business Monthly, Grower & Cellar News and Wine Market News are all trademarks of Wine Communications Group and will be protected to the fullest extent of the law. Product Overview USA Wine West, LLC 07 Trade Literature 08.01 Trade associations Ridge’s winemaker Eric Baugher was stalwart on his second day standing, ”it’s been a lot of work pouring so many bottles and doing a couple of seminars here for ZAP.” As it didn’t make the full rounds for 2011’s ZAP tastings Ridge seems to be somewhat targeting Europe for Zin than over its home country. 08.02 Organisers Your correspondent was corralled at late notice to moderate a panel presentation on ’Sustainability in the New World’ featuring Cristian Rodriguez of Familia Emiliana, Peter Yealands of New Zealand’s Marlborough region, Don Tooth of South Africa’s Vergelegen estate, and Camille Seghesio of her family’s Sonoma County winery. The daily ’Discovering the New World’ seminars included participation from the above countries along with Argentina, with each seminar’s attendees numbering from 20-40. 08.01 Hundreds of other European wineries big and small were represented at ProWein. One of the larger, Gonzalez-Byass group of wineries, was represented by family member Victoria Gonzalez-Gordon. She was impressed both by the number and quality of the visitors while the organization ”was the most exacting of any I’ve recently attended.” As for the Germans themselves the shared corner stand of the Mosel’s Molitor, Saar’s Van Volxem, and Baden’s Ziereisen was crowded from open to close with fans and buyers alike. Any from the US? ”Our importer Schmitt-Söhne and we met to plan for the remainder of 2011,” said Molitor’s outgoing sales & marketing manager Anna Reimann. After years of working with Riesling, ”we’ve reached our goals,” asserted the German Wine Institute’s Steffen Schindler. ”Now’s the time for other things from Germany. We’re the third largest producer of Pinot Noir in the world and are doing well with Pinots Blanc and Gris” said the DWI’s © 2015 Messe Düsseldorf GmbH 53 Product Details USA Wine West, LLC Trade associations U.S. Wine Import and Distribution Services U.S. Import and Distribution Services. USA Wine West provides comprehensive logistics, compliance, invoicing, and administration of foreign wineries’ U.S. sales and marketing to wholesalers in all 50 states. It does not provide direct sales and marketing personnel, that is the responsibility of the exporting winery although it does provide contacts, assistance with contacting brokers and wholesalers, and a media sample program. Whether a foreign winery wants to sell ”direct import” or FOB U.S. warehouse, USA Wine West is the cost-effective solution for the foreign winery developing the U.S. market. © 2015 Messe Düsseldorf GmbH 54 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de government accredited wine courses in the UK and the WSET School, the flagship provider for WSET, BAC accredited. Wine & Spirit Education Trust (WSET) Address 39-45 Bermondsey Street SE1 3XF London Great Britain / Northern Ireland Phone +44 20 70893800 Fax +44 20 70893845 Internet address www.wsetglobal.com E-Mail international@wset.co.uk Stand Hall 09, A62 (Page 64) Product Overview 08.03 Wine Country Ontario Address 4890 Victoria Avenue North L0R 2E0 Vineland Station, Ontario Canada Phone +1 905 562-8070 Fax +1 905 562-1993 Internet address www.winecountryontario.ca E-Mail info@winecountryontario.ca Stand Hall 09, D48 (Page 64) Wine & Spirit Education Trust (WSET) Schools Product Details 08.03 We also know that not everyone learns in the same way. The WSET School offers different study options to suit you whether that is being taught within a class or online. All our educators are highly qualified with a vast amount of experience; understanding the subject of wines of spirits has never been so engaging and educational. We are also able to offer financial aid to students wishing to commence a programme of study but find themselves in financial hardship. Wine & Spirit Education Trust (WSET) Schools WSET London Wine & Spirit School Welcome to the WSET London Wine & Spirit School. For over 40 years we have offered the full range of WSET wine and spirit courses for wine professionals and enthusiasts from around the world. Product Overview 08.01 Whether you are interested in wine or spirit qualifications, fun wine tastings, masterclasses or food and wine pairing events then the WSET School is the place for you. We are situated near London Bridge and run most of our wine tastings in London, however we also run Diploma wine courses in Birmingham, Manchester, Edinburgh and Dublin. Thousands of people around the world have studied for their Wine & Spirit Education Trust qualifications through the WSET School. WSET qualifications are © 2015 Messe Düsseldorf GmbH 55 Wine Country Ontario Trade associations Product Details 08.01 Wine Country Ontario Trade associations Wine Country Ontario Representing wines from Ontario including Icewine, Pinot Noir, Riesling, Chardon- © 2015 Messe Düsseldorf GmbH 56 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de nay, Gamay Noir, Cabernet Franc and more. Visit www.winecountryontario.ca and this link to see what wineries are exporting to other countries: http://win ecountryon tario.ca/m edia-centr e/ontario- wine-avail able-outsi deontario We offer a range of marketing, strategy and research services as well as ready-to-purchase reports, all aimed at helping wine businesses make more profitable business decisions. Our services are based on a unique combination of solid and sound research and extensive global wine trade experience. See what our clients say about us. Some of our team have been involved in developing wines, and many of us have had prior experience in distribution, retail and on-trade sales. Wine Intelligence Address 109 Maltings Place SE1 3LJ London Great Britain / Northern Ireland Phone +44 207378 1277 We are a family-owned and managed business dedicated to supporting wine businesses worldwide. We provide insight, information, wine branding development and strategic advice to help wine businesses make better informed decisions Fax Internet address www.wineintelligence.com E-Mail eleanor@wineitellligence.com Stand Hall 09, E81 (Page 64) Product Overview Address Wiedner Hauptstr. 63 1045 Wien Austria Phone +43 590 900-0 Fax +43 590 900-255 Internet address www.wko.at E-Mail wkoe@wko.at Stand Hall 17, D70 (Page 78) Wine Intelligence 08.01 Trade associations 07 Trade Literature Product Details 08.01 Wirtschaftskammer Österreich AUSSENWIRTSCHAFT AUSTRIA Advantage Austria Wine Intelligence Trade associations About us Product Overview 08.02 © 2015 Messe Düsseldorf GmbH 57 Wirtschaftskammer Österreich AUSSENWIRTSCHAFT... Organisers © 2015 Messe Düsseldorf GmbH 58 ProWein – - International Trade Fair Wines and Spirits ProWein – - International Trade Fair Wines and Spirits www.prowein.de www.prowein.de Product Details 08.02 Wirtschaftskammer Österreich AUSSENWIRTSCHAFT... Organisers Company News 02/12/2014 Österreich Wein Marketing GmbH Theme Tastings Don’t miss our theme Tastings! Unserer Service Arbeitsrecht und Sozialrecht Außenwirtschaft Bildung und Lehre Gründung und Nachfolge Innovation und Technologie Steuern Umwelt und Energie Unternehmensführung, Finanzierung und Förderungen Verkehr und Betriebsstandort Wirtschaftsrecht und Gewerberecht Österreich Wein Marketing GmbH Address Prinz-Eugen-Str. 34 1040 Wien Austria Phone +43 1 5039267 Fax +43 1 5039267-70 Internet address www.österreichwein.at E-Mail info@oesterreichwein.at Stand Hall 17, D74 (Page 78) © 2015 Messe Düsseldorf GmbH Product Overview 08.02 59 Österreich Wein Marketing GmbH Organisers © 2015 Messe Düsseldorf GmbH 60 ProWein – - International Trade Fair Wines and Spirits www.prowein.de To Another Great Year 15.-17.03.2015 Düsseldorf, Germany Internationale Fachmesse Weine und Spirituosen www.prowein.com Deutschland Frankreich Italien Spanien Übersee Portugal Europa Österreich Griechenland Spirituosen Verkostungszone Messe Düsseldorf GmbH Postfach 10 10 06 _ 40001 Düsseldorf _ Germany Tel. + 49 (0)2 11/45 60-01 _ Fax + 49 (0)2 11/45 60-6 68 www.messe-duesseldorf.de © 2015 Messe Düsseldorf GmbH 62 ProWein – - International Trade Fair Wines and Spirits www.prowein.de 2.1 Hall 09 A40 PLB Group Ltd. A62 Wine & Spirit Education Trust (WSET) A68/..C68 Enterprise Greece S.A. B28/..B48 Südafrika Weininformation c/o PM Kommunikation e. K. C22 Sonoma State University Wine Business Institute D48 Wine Country Ontario D61 USA Wine West, LLC E02 New York International Wine Competition Berlin International Wine Competition E81 Wine Intelligence F01 BeverageTradeNetwork.com G18 International Wine & Spirit Competition IWSC © 2015 Messe Düsseldorf GmbH 64 ProWein – - International Trade Fair Wines and Spirits www.prowein.de 2.2 Hall 11 A220 Sopexa © 2015 Messe Düsseldorf GmbH 66 ProWein – - International Trade Fair Wines and Spirits www.prowein.de 2.3 Hall 12 A120 First Ireland Spirits Co. Ltd. © 2015 Messe Düsseldorf GmbH 68 ProWein – - International Trade Fair Wines and Spirits www.prowein.de 2.4 Hall 13 C110 Deutsches Weininstitut GmbH (DWI) © 2015 Messe Düsseldorf GmbH 70 ProWein – - International Trade Fair Wines and Spirits www.prowein.de 2.5 Hall 14 A79 DLG TestService GmbH D70 Deutscher Kork-Verband e.V. DKV und APCOR - Portuguese Cork Association E70 JF Hillebrand Deutschland GmbH F30 Deutsche Wein- und Sommelierschule Koblenz-Berlin-Hamburg-Würzburg F30 IHK Akademie München Fachbereich Gastronomie & Genuß F30 International Wine Institute F30 Sommelier-Union Deutschland e.V. © 2015 Messe Düsseldorf GmbH 72 ProWein – - International Trade Fair Wines and Spirits www.prowein.de 2.6 Hall 15 G03 Istanbul Exporters’ Associations © 2015 Messe Düsseldorf GmbH 74 ProWein – - International Trade Fair Wines and Spirits www.prowein.de 2.7 Hall 16 C55 ICE - Agenzia per la promozione all’estero e l’internazionalizzazione delle imprese Italiane D69 Consorzio Delle Colline Teramane MontePulciano D’Abruzzo © 2015 Messe Düsseldorf GmbH 76 ProWein – - International Trade Fair Wines and Spirits www.prowein.de 2.8 Hall 17 D70 Wirtschaftskammer Österreich AUSSENWIRTSCHAFT AUSTRIA Advantage Austria D74 Österreich Wein Marketing GmbH © 2015 Messe Düsseldorf GmbH 78