You provide the solutions. We`ll provide the customers.

You provide the solutions. We`ll provide the customers.

You provide the solutions.
We’ll provide the customers.
Setting the benchmark.
08. – 14. 03. 2017
Fairground Messe München
WELCOME
Skilled crafts with a passion
1,000
Some
exhibitors from more than 60 trades
Diversity as far as the eye can see
(and further):
74,000
square metres of exhibition space
in seven halls
ome:
Curiosity has never been this welc
130,000
More than
interested trade fair visitors
You have the masterpieces.
We have the perfect stage for them.
Some people call it a “trade fair”– others the “major event
of the year”. Whatever name you give it: Internationale
Handwerksmesse is the live stage for outstanding services
in the areas of construction, renovation and modernisation. This trade fair is a must for all craft trade companies
that offer top-quality – and the perfect showcase.
As an exhibitor, you benefit from the trade fair’s status as a
media magnet – not least due to its numerous special events
and theme areas which attract great interest among wellknown figures from the world of business and politics. The
fair is also much appreciated by trade visitors as a network
platform.
The response received last year has reinforced the fair’s orientation as a meeting place for go-ahead people:
n This is where the future starts: No other compa­rable
platform offers such a high level of innovation poten­tial
or does so much to address the very latest trends.
nThis is where the power of attraction sets in: The
trade fair presents a fascinating variety of ideas that never
fails to thrill visitors.
nThis is where business gets done: Trade fair visitors
are not just inquisitive but have purchasing power, too.
You’ll also come into contact with business customers,
associations, guilds and multipliers.
Put this extra boost to your own advantage as you present
your craft trade masterpieces to visitors!
Trade fair professional or newcomer?
Whichever you are, we’ll be more than happy to help.
FKM certified
Trust is good – control is better! This is why we have ourselves independently monitored by the Gesellschaft zur Freiwilligen Kontrolle
von Messe- und Ausstellungszahlen (FKM) – an organisation which verifies trade fair and exhibition statistics. So you can rely on our
facts and figures – they provide a reliable basis for your future trade fair participation.
2
Our project team is available to help you individually –
no exhibitor is too small and no wish too great.
P +49 89 189 149 110 | ihm@ghm.de
3
OFFER AREAS
OFFER HIGHLIGHTS
You offer special extras.
We give you special opportunities.
With these three special topic areas we provide you with exclusive opportunities to present your company and your
products in a perfect premium setting:
You present your offerings.
We give you the space to do so.
Internationale Handwerksmesse has just about everything. Among all this diversity you’ll
find just the right place to present your offerings in an optimum, professional trade fair
environment.
Our offer areas:
Clever solutions – from parquet flooring to solar power systems
Craft Trades
4.0
Digitisation in the craft trades is one of
the very latest trends in your sector. The
subject of Craft Trades 4.0 will continue
to be featured after its successful launch
in 2016.
The media and trade visitors show particular interest here – so it’s the perfect
opportunity for you to take to the spotlight as a future-oriented company!
Ecological construction and renovation
has long moved out of its niche status
as more and more people attach importance to holistic, healthy living. This
is borne out by the great success of this
topic – and it’s certain to be one of the
trade fair highlights once again in 2017.
Benefit from the high demand in this
growth market and ensure your products
take the spotlight in this perfect setting!
CONSTRUCTION & RENOVATION
Houses, energy, outstanding innovation
For the best outdoor perspectives
OUTSIDE & GARDENING
Construction elements for houses and terraces
Benefit from the visitor frequency of Garten München which
is held at the same time! (page 7)
Feel-good ambience for perfect planning
HOME & WORK
Planning and fittings for private and commercial premises
Regular fittings or high-tech kitchen? It’s all possible!
KITCHENS & KITCHEN FITTINGS
Kitchens and kitchen products
The platform is ideal for suppliers of ecological construction products. It offers a
wide range of fields – from property planning and construction materials through
to furniture and climate technology.
Extra visitor magnet:
GEPLANT + AUSGEFÜHRT competition
Outstanding projects by craft trades specialists, architects and interior designers
are displayed as an inspiring demonstration of genuine teamwork.
See
www.ihm.de/application
for the application form
Tradition from around the globe
INTERNATIONAL ARTS & CRAFTS
Items from faraway countries
Everything for the craft trades
TOOLS & TECHNOLOGY
Technology and equipment
Know-how for experts and would-be professionals
VOCATION & TRAINING
The very finest arts and crafts, excellent
design you can hold in your hands – so
much timeless beauty makes the time
slip away: this and many more superlatives can be applied to the popular and
well-known «Handwerk & Design». Join
in this sensory explosion yourself – attract
design connoisseurs and enthusiasts with
your interior and accessory creations!
See
www.ihm-handwerk-design.com/
application
for full details and registration.
Consultation, training and services
4
5
EXHIBITORS
VISITORS
You have products with selling power.
We have visitors with purchasing power.
Taking part in the fair means you enjoy a multiple effect:
your presence allows you to benefit from top-class visitor potential in more than one way.
You go for top quality.
We go the extra mile for you.
Internationale Handwerksmesse sets out to meet the very highest standards every year. The benchmark is especially high for 2017 – our aim is to achieve an even better response than last year!
Why not find out from those who ought to know – last year’s exhibitors:*
It’s great to come back again!
Boost your sales!
More than
80 %
of exhibitors did
follow-up trade
83 %
of exhibitors intend to
return in 2017
The high purchasing power of the region
Look forward to more than 130,000 visitors who are not just there to look around: they come to the fair with concrete
plans to invest.
Good business with business customers
Decision-makers from the craft trades, industry and the public sector, contact with craft trade organisations and public-­
sector customers: the many business customers at the trade fair create additional sales potential for you.
s!
New customers, new opportunitie
80 %
of exhibitors who aimed to
attract new customers succeeded
in doing so
Personal service for all exhibitors!
93 %
give the trade fair
organisation top marks
Even more blossoming ideas for your success
Held at the same time as Internationale Handwerksmesse, Garten München enthrals
nature-lovers and garden enthusiasts every year with its splendid diversity – featuring
everything from design and garden cuisine through to equipment and literature. It’s the
biggest indoor garden trade fair in Southern Germany and attracts lots of additional private visitors.
Tap into the synergy effects for flourishing additional sales and make the most of “spring
fever” for your own business success!
* Source: FKM, exhibitor and visitor survey 2015 and 2016
6
7
SPECIAL TOPICS
For the best of their discipline
Land des Handwerks
Land des Handwerks is one of visitors’ top favourites at
the fair. Model companies from all over Germany display their masterpieces – the perfect spotlight for exceptional craft trade products.
Whether metalworker, textile design or orthopaedic shoemaker any craft trade company can apply.
Companies can also be exclusively nominated by their
Chamber of Skilled Crafts.
Your contact
GHM Gesellschaft für Handwerksmessen mbH
Frank Neidlein
P +49 89 189 149 111 | neidlein@ghm.de
For jewellery designers
Herbert Hofmann Prize
Every year, top jewellery designers can look forward to
receiving this internationally famous and much-coveted award. Make the most of the competition: even a
nomination gives you that touch of brilliance because
all candidates are exhibited separately.
Your contact
GHM Gesellschaft für Handwerksmessen mbH
Frank Neidlein
P +49 89 189 149 111
neidlein@ghm.de
For perfectionists
Federal Award and Bavarian State Award
It is an enormous honour to receive one of the more
than 30 awards. All award-winners benefit from the high
level of media interest at the fair. And your company will
stand out as a shining example in terms of innovation
and design – an image boost with a long-term impact!
You take care of your ideas.
We’ll take care of the applause.
Internationale Handwerkmesse has never been content with being just another trade fair. And in 2017 we once again
offer lots of extras as a stepping stone to the next level of success. You benefit from fascinating contacts with journalists and politicians and enjoy high-level national media attention for the duration of the trade fair itself and beyond.
Be sure not to miss out on this image boost for your company – make the most of the opportunities offered
by our forums or receive an award for your masterpiece!
8
The awards of EUR 5,000 each
go to top-class achievements in
the crafts trades, complete with a
personal endorsement from the
Bavarian Prime Minister.
For inventors
INNOVATION GEWINNT!
Groundbreaking new products of the very highest quality, presented to attract a high level of media and public
interest: secure one of the coveted sponsored places at
this special exhibition!
And by the way: the outstanding items shown here are
among the favourites to win the Federal Award and the Bavarian State Award – another good reason to get involved.
Your contact
GHM Gesellschaft für Handwerksmessen mbH
Silke Laudenbach
P +49 89 189 149 113
laudenbach@ghm.de
Sponsored by the Federal Ministry for Economic Affairs
and Energy based on a resolution passed by the German
parliament
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SERVICE
GROUND PLAN
You have individual wishes.
We have the personal service.
By the craft trades for the craft trades: as the Organisation of Trade Fairs for Craft Trades and Medium-Sized Businesses, we are well aware of the business challenges you face.
What are you waiting for – head for Internationale Handwerksmesse 2017 now!
Simply request the order form at www.ihm.de/application
The trade fair project team offers its expertise to help you. We assist and support you before, during and after the trade fair:
with the planning and optimum placement of your trade fair stand
n
on all issues relating to your trade fair participation
n
with your trade fair advertising
n
Simply call us and ask for details – success is that simple!
+ 49 89 189 149 110
B1
B1
C2
C3
B2
B3
«Handwerk & Design»
International arts, crafts and design
EXEMPLA, MEISTER DER MODERNE,
TALENTE, SCHMUCK
A1
Garten München – Premium
Show gardens
Plants
Bavarian BBQ Week
Garden Forum
We blow your trumpet!
A1
We launch visitor advertising in good time before the start
of the trade fair. Numerous campaigns attract attention to
this major event:
Catering
There are also press releases, social media activities on Facebook and YouTube, information brochures sent out in advance to visitors and various e-mailing flights.
Small effort, big impact:
single-day ticket vouchers!
A single-day ticket voucher is the perfect option – and the
best way to ensure successful talks at the fair!
No matter how many vouchers you give out, you only pay
for the first 25 tickets redeemed.
10
A2
Garten München – Classic
Garden fittings
Sauna & Pools
advertising pillars and bridge banners, radio commercials, ad
placements and information screens in underground stati­ons – nobody misses out on Internationale Handwerksmesse
publicity.
Are your customers important to you? If so, why not
simply invite them along!
A2
Children’s play centre
A2
C2
Arts & Crafts
State projects
Construction & Renovation
Building Technology & Energy
INNOVATION GEWINNT!
Land des Handwerks
B2
WEST
Live & Work
Bavarian Guild Carpenters
FOKUS. GESUND BAUEN
Main Entrance West
B3
Craft trades meeting point
Kitchens & Kitchen Fittings
Food crafts
“Design Performance” exhibition
C3
Indoor & Outdoor,
Tools & Technology
YoungGeneration
AutoBerufeAktuell
Joint project Carinthia
Working Group of the Bavarian Chamber
of Crafts
11
We are your team:
Cornelia Lutz
Project Manager
P +49 89 189 149 110
lutz@ghm.de
Marc Tannhäuser
Project Coordinator
Home & Work
Kitchens & Kitchen Fittings
P +49 89 189 149 112
tannhaeuser@ghm.de
Silke Laudenbach
Project Coordinator
Construction & Renovation
Outside, Tools & Technology
P +49 89 189 149 113
laudenbach@ghm.de
when stand
starts!
1 July 2016 isallocation
Frank Neidlein
Project Coordinator
Crafts & Design
P +49 89 189 149 111
neidlein@ghm.de
Sylvia Oertel
Project Coordinator
Garden Technology
Arts & Crafts
Garten München
P +49 89 189 149 115
oertel@ghm.de
It’s worthwhile signing up early!
The earlier we know what you
want, the easier it is for us to take
this into account when planning
the hall layout.
www.ihm.de/application
And by the way: 25 % of exhibi­
tors signed up for the following
year’s fair straight after the last
one!
GHM Gesellschaft für
Handwerksmessen mbH
Willy-Brandt-Allee 1
D-81829 Munich, Germany
P +49 89 189 149 0
F +49 89 189 149 239
ihm@ghm.de
www.ghm.de/en
06/2016/Online (CUBE)
P. O. Box 82 03 55
D-81803 Munich, Germany