- Clarke`s CES Report
Transcription
- Clarke`s CES Report
CES 2009 By Clarke Stevens Copyright 2009 I’ve been writing my CES report for several years now. Each year, I walk every aisle of the show floors in the convention center, the Sands and the Hilton. Altruistically, I do this as a public service so you don’t have to. Selfishly, this is an integral part of my surreptitious exercise program. This ensures I get at least one workout per year whether I need it or not. I did, however, get a bit of a break this year. The number of exhibitors was down from 3,000 to about 2,700. The number of attendees was down from 141,000 last year to 110,000 this year. I was actually able to get a cab. Of course, I still had to cover 1.7 million square feet of floor space. There were a few key themes at CES this year: • Thin is in – Plasmas, LCDs, and especially OLEDs are getting thin. All were on display in thicknesses less than an inch. In the case of OLEDs, there were screens less than 1 mm thick. (That’s so thin, they had to use the metric system!) • Going green – Companies were falling over themselves to show how much they care about the environment. (It turns out that old soup cans and string can be recycled into telephones that don’t even require electricity.) • Internet content – Virtually every TV manufacturer had some way to get movies from the Internet or photos from your PC. There are still many holes in the system. For example, content may be limited and delivery is subject to the whims of Internet traffic levels. Furthermore, there are very few barriers to prevent Uncle Harry from publishing his vacation photos. The most important lesson from CES, though, is that innovation thrives and the digital universe is shifting beneath our feet. The companies who can adapt will benefit from limitless opportunities. The companies who can’t may find themselves in the unfortunate position of being at home next year where even if the economy rebounds (and eventually it will), they will have no trouble getting a cab. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. So, below is my review of the products I found at CES (in no particular order) that caught my attention. Some of them are groundbreaking and will change the gadget landscape in significant ways. Others should be broken on the ground to prevent them from falling into the hands of terrorists who will surely use them to further erode consumer confidence and the global economy. Despite the recession, I knew CES would come through when, at the first booth I visited, I was able to move objects with my mind. Yes, it’s true. I visited the Mattel booth and tried out their prototype toy that lets you adjust the speed of a fan with your mind to blow a little Styrofoam ball through a three dimensional maze (the Mind Flex Maze). I admit that my telekinesis is assisted. They put a headband on your head with a couple of embedded electrodes and some alligator clips attached to your ears. I then practiced concentrating on the ball to speed up the fan. At first it wouldn’t move. Then I kind of hit it and I couldn’t stop it. Even when I was looking the other way and trying to think random thoughts, I couldn’t stop thinking about the stupid ball. Finally, I was able to improve my control and managed to get the ball through the first aerial loop. Obviously, I was just adjusting a one dimensional variable measured across my head. The very nonscientific sales rep doing the demonstration said it measured “concentration.” I’m not sure if that meant my brain density, my skin sweat, or my ability to go catatonic. In any case, it was fun. Opening Keynote Gary Shapiro (CEO of the Consumer Electronics Association) kicked off the Consumer Electronics Show. He gave an upbeat speech extolling the virtues of consumer electronics AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. and how free trade will lead to global prosperity. Meanwhile, he’s pacing back and forth on the stage like some mad cricket player. He finally wraps things up and introduces his special guest, Mr. Tom Hanks. Mr. Hanks takes the stage and immediately begins aping Shapiro by pacing back and forth on the stage and complaining about the Sony marketing intern who wrote his speech. He made fun of the speech the whole time he was giving it and didn’t spare Sony in the process. It was quite entertaining. Finally, he introduced Sir Howard Stringer, the chairman of Sony. Sir Stringer came out and said, “Well, I took a chance.” Sony introduced several new products, including OLED screens, a WiFi camera, lots of blu-ray, and Reggie Jackson. Well, Reggie Jackson wasn’t a product, but he showed up to rave about Sony products. Other celebrities who showed up were John Lasseter (director of Toy Story), Jeffrey Katzenberg (CEO of DreamWorks) and Usher (the singer). Innovation check list Sir Stringer offered a checklist to evaluate the level of innovation in a new product idea. • • • • • • • What is the quality of the user experience? Does it embrace radical industries? Is it multi-functional? Is it an open system? Does it create a shared experience? Does it generate new value chains? Is it green? Sony Sony’s 11” OLED screens showed up last year as perhaps the most expensive TV per square inch ever sold (I’m assuming they sold some). At this rate, Panasonic’s 150” plasma TV would cost nearly $465,000 (it’s slightly less than that). But OLED screens are scary thin (9/10 mm) and the screen sizes are improving (slowly). Sony had a reasonably large OLED prototype screen on display. They didn’t say what size it was, but it looked like 30+ inches. WiFi upload camera Sony introduced a camera with embedded WiFi and a web browser. The idea is that you would use this to immediately upload your photos to Flickr or ShutterFly. However, I think you could also download professional-looking photos with gorgeous models in front of famous landmarks to replace the sorry photos of your real friends in front of Starbucks. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Mattel Barbie Nail Printer Leave it to Barbie to bring high-tech to fingernails. The Barbie Digital Nail printer connects to your PC and lets you select exciting fingernail designs. Then you print them on your nails – directly on your nails. You hold your finger really still while the printer takes a little picture of it. Then you position the design on your fingernail where you want it to print. You push the print button when you’re ready, and a bout 3 seconds later the design is on your fingernail. Still not as good as a real manicure (hey, the word “man” is right in there). WowWee WowWee is known for creating robotic toys like Robosapien and Roboraptor. They now have plush robotic toys called live cubs that kind of wiggle and respond when you pet them. Apparently, they even have a bed time mode in which they snuggle for a while, and then turn themselves off when you fall asleep. Sure beats the old sock I used when I was a kid. Paro also has a plush robot in the form of a baby seal. Another of WowWee’s products is the Rovio. This is a remote surveillance robot. You can go to a web site and drive it around while it feeds video and audio back to you. Should you find an intruder, you can speak to him and politely ask him to leave. If that doesn’t work, you’ll have to wait for the martialArtsOSapien. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. AnyBot Telepresence Robot This armless robot includes sound and video as well as mobility to place a virtual copy of you (without arms) in a different place. AnyBot was founded in 2001 by Trevor Blackwell, who couldn’t believe it was 2001 and there still weren’t robots helping around his home and office – lazy robots! AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Clarity On a somewhat less romantic note, there is a phone from Clarity that is specifically designed for older folks. It can plug into a hearing aid, It has a loud ringer, a supercharged vibration feature and it flashes. This reduces (but does not entirely eliminate) the chance that your grandmother will miss the call. It also has 4 large buttons for selecting random directory entries to call in case she has a hair appointment or something. Finally, there’s a flashlight, ‘cause why not? Myine One of the trends of CES this year is a preponderance of devices that play content from various sources over an IP network. One of these is the IRA Internet radio. It connects to an Ethernet cable and a couple of RCA audio jacks and can tune 1,100 Internet radio stations. Even more impressive is their Abbee product (I don’t name the products, I just report on them). This is an FM radio that records your favorite FM station and saves the songs (just the songs, no commercials or DJ talk) to a portable player. This was selected as one of the best 25 products of CES. So naturally, the RIAA will now bring on its lawsuits. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Data Locker Data Locker is a USB drive that includes built-in encryption. It has an LCD with a touchscreen that lets you enter a code to enable the drive. Without the right code, the drive doesn’t even show up. The kicker, though, is that if you enter a wrong code 10 times in a row, it self-destructs. I was hoping for a Mission Impossible style puff of smoke, but all it does is scramble the bits. Bug Labs Bug Labs has an interesting set of products. It consists of a small handheld module that is a full Linux computer. The other modules include a camera, a motion sensor, a wireless interface, and other devices. They connect to the main module and allow you to make various devices. There is an SDK that provides interfaces so you can program the various modules. It wasn’t clear exactly how they intend to make money, but it was very cool. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Cell Mate Bug Labs looks like cash cow compared with Cell Mate (again, I don’t name the products). This is essentially a coat hanger bent into a bow. You put it over your head and wedge your cell phone between it and your ear. This saves you all of the trouble of buying a Bluetooth headset. Cell Pod The Cell Pod is a USB charging base shaped like an octopus. You connect your various USB charging cables to it and charge your devices all at once. Amulet Amulet is a voice control remote control for Windows Media Center. It includes a microphone that is activated when you tip the remote near vertical. It captures the audio and sends it directly to the computer. The voice processing is done on the computer. This allows for more sophisticated software while keeping the cost of the remote down. Frequently, alternate remote interfaces fall woefully short, but the Amulet interface seemed reasonably intuitive and worked pretty reliably in the demonstration. Vue The Vue is a remote video monitor that works through your PC with little complexity. RoboLab RoboLab and Husqvarna both one-up the Roomba by taking the robotic vacuum cleaner concept and move it outdoors to the lawn. They have created robotic lawn mowers. Just imagine lying in a hammock sipping lemonade while your robot does all the work. Just lying there relaxing because robots don’t mind working. They don’t have emotions. They don’t have feelings. They can’t communicate. They can’t organize. Hey, what’s that? I thought you only had one lawnmower robot… AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. My e-mail buddy My e-mail buddy is a USB device that detects when you receive e-mail. There is a small figure on a little pedestal that slowly rotates and plays a song when you receive e-mail. They are aiming at markets like college students with figures in the shape of mascots and playing the school fight song. That’s all well and good unless your computer is near other human beings and you get more than one e-mail message per day. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Burton Not the snowboard company. They make little plastic covers that attach to low-cost ear buds and convert them to passive sound isolation in-ear headphones like those from Shure and Etymotic. While it will probably help with the sound isolation, I don’t think it will help much with dynamic response. Still, not a bad idea… PureSi Pure Si makes a terabyte solid state “disk” drive. That’s it – a one TERABYTE flash drive. Itouchless.net ITouchless makes things you don’t have to touch to make them work. This includes things like trash cans that open when you’re near them, toilets that flush automatically, and an automatic paper towel dispenser. This saves you the frustration and embarassment of misjudging the distance to pull out the paper towel before you attempt to rip it off the roll. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Netzeye.com Netzeye makes, among other things, a digital video recorder in a pen. It includes a video camera and microphone and 4 GB of flash memory in the top half of the pen. It also has a USB interface to download the video. The guy managing the booth assured me that this camera was used to capture video implicating Rod Blogojevich – I’m sure it’s true. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. PowerCast PowerCast is a wireless power solution. They use an inductive charging station and inductive attachments on your various electronics so all you have to do is place the devices to be charged on the charging station and they get charged. They also use this to do wireless lighting. That’s right, no pesky wires to hide. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. MiPoo (Again, I don’t make these names up.) MiPoo is one of several companies showing very small projectors. The MiPoo projector also attaches directly to the iPhone. iPood (I won’t even say it.) I’m not sure how this got into the show, but it’s a pocket pooper scooper. Yes. The number of questions this raises… AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. iCap (not ACAP, or OCAP) Not OCAP. Not ACAP, but iCap. iCap is an MP3 player that snaps to the visor of a baseball cap. The speakers are conveniently placed near your eyes and you only have to look up to see what song you’re hearing. I think I know what promo gear we need to get to celebrate the completion of the reference implementation project. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Dream Cheeky Forget the iPhone. All you Trekkies will be delighted to know that Dream Cheeky (good grief) has obtained the license to produce an exact replica communicator cell phone. And you know there’s nothing like an exact replica communicator cell phone to say, “Don’t date me.” MIT Media Lab MIT Media Lab was at CES showing some new developments. I particularly liked the pseudoacoustic electric guitar. This acoustitronic instrument substitutes a real piece of wood as used in an acoustic instrument in place of the pick guard. It’s embedded with 5 piezo sensors that are connected to a signal processing computer. I suppose you could buy an acoustic guitar, but that don’t getcha no Ph.D. FastFinger In a stroke of creative genius, FastFinger has made typing accessible to the millions of Americans who never learned to type or don’t possess the requisite physical dexterity. They have taken a normal “qwerty” keyboard and printed a second set of letters on the keys in (get this) alphabetical order. A program on the computer switches between the two formats. Hunt-n-peckers can now be equal members of society. Electronic Cigarettes I’m not making this up. Leave it to CES to bring us the electronic version of the cigarette. This is a plastic tube that looks like a cigarette. A small cartridge inside is filled with a solution of “flavor” and nicotine. The solution gets turned into water vapor as you breathe it in. Simultaneously, a red LED on the end lights up. Then you breathe out the water vapor solution and it looks convincingly like smoke (not at all like breathing out on a cold day). And yes, it comes with a recharger. Still, this is not really a terrible idea. First of all, the “smoke” doesn’t smell. Also, there’s no second-hand smoke problem. Finally, you can get cartridges that don’t have nicotine. That’s good – right? I don’t smoke. In fact, it’s never really been appealing to me. However, I am strangely intrigued by the electronic cigarette. OK, I just can’t live the lie anymore. I’m addicted to technology! AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Aqua Power Systems Aqua Power Systems has invented a battery (called NoPoPo (?!?)) that runs on water. This ingenious device has a couple different types of metal alternating inside an enclosure. When it’s dry, nothing happens and the battery can be stored for a long time without losing its charge. When it’s filled with saltwater (let’s call it an electrolyte). It magically produces a voltage. Oh wait, that was Alesandro Volta who invented that in 1800. Nevermind. (Disclaimer – OK, I may be a bit dismissive here because their website only discloses that the battery works through a reaction with water and “harmless substance in nature.”) iUFO iUFO (who else) used CES to introduce the world to the iMini dancing Obama iPod peripheral. (see video) The President Elect was joined in his musical rendition by various other dancing peripherals. I take some solace in the fact that they didn’t create the iMini dancing McCain. MOV-0004_1.3gp AVI Shadow Have you ever been sitting on the couch watching TV and been unable to muster the energy to reach the remote on the coffee table. Well, you no longer have to watch the same channel late into the night. Now you can turn your Blackberry (sorry, no iPhone or other smart phone versions yet) into a Bluetooth remote control. Using the AVI Shadow software and a Bluetooth to IR box, you can just unsnap your Blackberry from its holster and click away. There isn’t even any fussing with line-of-sight issues since Bluetooth is RF-based. Of course, you will probably miss waking up to exercise machine infomercials. Dictionary thing that takes photo from book for OCR The Dixau is a reading mouse. Actually it’s a little camera that looks something like a computer mouse. When you’re reading a book and you come across an unfamiliar word, you line up the guide on the mouse and snap a picture. The computer takes the image and recognizes the word. It then uses one of several online dictionaries to provide a definition or a translation. Now you can avoid the hassle of typing in a word to look up and just carry your computer with you and click on a word and have it looked up on the web and have the definition returned to you on the screen. What could be more convenient? AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Innovations Each year, the Consumer Electronics Association selects the year’s best innovations and honors them. Here are a few of this year’s innovations that were particularly interesting. Cernium Corp. Archerfish is a place shifting technology. However, instead of bringing your content to you, it takes you to your content (virtually). Archerfish monitors several video cameras at once and notifies you if events of interest occur (such as somebody breaking into your house). You get the alert along with a video clip. Now you can watch the video of your new plasma TV getting stolen again and again. GE Z-Wave is a wireless mesh networking technology for home monitoring and control. It’s been around for a couple of years. In fact, you can buy the individual light switches, controllers and electrical outlets at Lowes. GE now has a wireless remote control that allows you to control up to 12 AV components as well as all 232 of your Z-Wave devices (lights, thermostats, automatic window shades, etc.). Maybe it will even start your popcorn. QualCom Mirasol Mirasol is a MEMS-based (micro-machine) reflective display technology. The pixels transition between a reflective and a collapsed state depending on the voltage applied. Since they move between the ends of the hysteresis loop, it takes very little voltage to maintain them in the on or off positions. So far, they only have monochromatic displays, but color displays are in the works. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Ooma Ooma’s G2 IP phone is an exceptional phone by any measure. It can support up to six DECT 6.0 handsets. It can support an uploaded phone book. It can transfer calls to your cell phone or forward them to e-mail. It supports high-definition voice (twice the bandwidth). It includes a broadband answering machine that supports live screening. It even supports 911. Everything can be managed online. The really revolutionary thing, though is that there is no monthly fee. You buy the equipment and you’re done. It appears that their business mode relies on international long distance charges (although calls anywhere in the world are free to another Ooma phone). It remains to be seen if their model will work, but for now, talk is free. Monster Wireless HD There were several wireless HD solutions on display (mostly proprietary solutions from TV manufacturers), but as usual, the most overpriced comes from Monster Cable. The Monster cable version is nice (it has 2 HDMI, 2 component, 1 composite and both coaxial and optical digital audio connections). It costs $600 (so only the price of a second flat-screen television). Tonium Pacemaker The Tonium Pacemaker is not a heart peripheral. It’s a tiny DJ turntable. It allows you to interact with your music rather than just listen to it. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. IDC (not the consulting company) IDC makes a GPS key fob device. It has one simple function. That is to get you back to where you were. It is a virtual breadcrumb trail. You mark a spot you wish to return to. An arrow on the key fob points back to it. Just follow the arrow and you’re there. Conversely, you can mark a place you want to avoid in the future and just go the opposite direction. Belkin Belkin’s N+ router is a normal pre-N router, but it has the interface for a NAS drive built in. All you need to do is connect a USB drive and all your computers have access to network shared storage. Sonora FM and Internet clock radio Cotron Cotron packs a full 5.1 channel surround sound system into a set of headphones. These headphones are not compact, nor are they particularly attractive, but 5.1 channel surround sound in a set of headphones is sweet. Don’t worry, you don’t have to string 5 RCA cables to your ears. The inputs are digital (either coaxial or optical). AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Zoombak Want to know where your teenager is? Just attach the Zoombak surreptitiously to your teenager. You can go to a web site or request a text message to find out where she is. Why worry about your underage daughter being at a bar after midnight when you can know she is at a bar after midnight. Samsung The Samsung MBP200 is a pico (4.2” x 1.9” x 0.75”) projector. This little unit connects to a computer or cell phone and can project an LED lit, DLP image up to a 50 inch diagonal picture. There have been others (Aiptek (LCOS LED), Microvision (laser diode), 3M, and Butterfly), but this is the first one that isn’t a prototype and is being sold by a major consumer electronics manufacturer. It also includes an LCD screen for personal viewing and a built-in speaker. There is even a small device that holds an 8 ½ x 11 inch piece of paper for an impromptu screen. The projector supports an internal SD card, so it can be used as a flash drive. It also understands Microsoft and pdf file formats, so it can display these files without a phone or computer connected. Do you need one of these? I think you do. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Intel Intel showed their Atom processor in several networked portable devices. TiVo The TiVo HD XL DVR is the CableLabs certified set-top from TiVo. It can record two HD shows at once. It can record up to 150 hours of HD recording and is THX certified. LG LG has a number of interesting new products. Here are a few: Netflix + blu-ray player In one of the latest challenges to the status quo, LG introduced a blu-ray disk player that also enables an online subscription to NetFlix. So now, instead of buying a separate Roku box for an online NetFlix subscription, you can also get a blu-ray player. Between the two features, you can get access to most any movie ever made. This is a technology that provides direct challenge to VoD that actually has little to do with technology. It means a CE company can now do much of what cable has been able to do for some time – and which cable still does much better. Instant access to HD video over cable is still much better than going to a rental store to get a blu-ray disk or even downloading a movie over a “high-speed” connection. If cable has the same content at the best quality, the threat is minimal. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. NAS + blu-ray backup recorder In another interesting combination product, LG glued together a NAS (network attached storage) drive and a blu-ray drive. In this case, the drive writes blu-ray disks, so it serves as a high-capacity backup device for your network. 240 Hz (Tru-motion) Last year, vendors were showing the benefits of 120 Hz refresh in minimizing motion jitter. This year, they upped the rate to 240 Hz. Judging by all the demos, this is particularly important if you happen to watch a lot of side-scrolling text documents. AMOLED TV (15” OLED, 0.55 mm thick) LG is in the game of the ultra-thing displays. The technology to watch here is organic light emitting displays (OLED). The active matrix OLED (AMOLED) uses significantly less power than passive OLED. LG’s AMOLED is 15” (in prototype) and 0.55 mm thick. The several mm thick LCDs and plasmas are positively obese by comparison. Once they get the manufacturing process and reliability down, these screens will render all others obsolete. 3DTV 3D was everywhere at CES this year. The LG booth, though, was particularly notable because they had four 3D technologies on display side by side. They had a plasma screen with active shutter glasses, an LCD screen with passive polarized glasses, a projector with passive polarized glasses and a lenticular lens LCD with no glasses. All the screens were Full HD resolution. The plasma screen looked pretty good, but there were a few artifacts if I turned my head quickly. The projection image looked pretty good, but the picture wasn’t as bright and sharp as the others. The LCD looked the best of all the displays and didn’t require the synchronization or batteries of the active glasses. The lenticular lens LCD looked ok if you stood very still exactly 4 meters from the screen in the center and kind of crossed your eyes. It still has a way to go. BD Live BD Live was introduced last year, but it was included in several products this year. BD live allows a blu-ray player to access the Internet for additional content. This might include updates, new trailers, supplemental information, or even games. With BD Live, your blu-ray player can almost do what your set-top has been able to do for a long time. Wireless HD LG and several other vendors showed wireless HD systems. With these systems, the tuning and other electronics can be separated from the display so that all the display needs is a power connection. These systems are currently proprietary, so you can’t mix and match vendors but since both pieces are sold together, that’s a relatively minor problem. As a bonus, these sets provide a whole new venue for sibling rivalries. If you AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. have a disagreement with your sister, you can just put various RF interfering objects in the path of the beam while she is trying to watch Twilight. DLNA TV Several TVs included Internet content integration. Most of them used UPnP and or DLNA for personal content within the home and had some content deal for integration of content from the web. Samsung had a TV that used widgets (from Yahoo!) for inclusion of things like sports scores, news tickers, and other web content. Integration of web content was a dominant them at CES. This is clearly a glimpse of things to come. Cable can do this as well as anybody, so it’s our opportunity to lose. Mobile DTV Mobile phones are the electronic Swiss army knives of the day. From taking pictures to surfing the Internet, there’s very little they can’t do – except TV. They’re perfectly capable of handling TV (in fact, things like MobiTV are reasonable approximations), but live broadcast TV has until now been limited to places like Korea and Japan. Well, no more. There are a number of technologies that will begin appearing this year that will bring broadcast television to places where previously all you could do was enjoy nature. ATSC Mobile DTV The Open Mobile Video Coalition (OMVC) is promoting ATSC Mobile DTV. This technology, developed by ATSC, uses the existing U.S. broadcast TV infrastructure. It is broadcast alongside the existing television broadcast without interfering with them. It is designed to work when the receiver is traveling up to 180 mph. Eventually, it will include a back-channel as well. LG, Harris and Samsung are key proponents of this system. MediaFlo MediaFlo is the other major mobile television technology. This technology was introduced at CES in 2006. It was developed by Qualcomm and is the basis for Verizon VCast. AT&T CruiseCast CruiseCast is a new satellite TV service designed for delivery to cars. It uses a smaller antenna than typical mobile antennas for Dish or DirecTV (thus eliminating the “lowoverpass” problem). It provides 22 channels of live TV. It also includes a 3 minute buffer, so if the signal is temporarily blocked, your image won’t freeze. It’s expected to roll out commercially in 2010. ICO is another satellite-based car TV solution. It recently launch its satellite and is expected to offer commercial service in 2010. ICO is also showing a screen filter that lets to passenger see the TV, but not the driver. That’s fine in the U.S., but it’s going to be a real problem in the U.K. and Japan where the driver is on the right side of the console. Cell phone watch (cool, but way too big) The LG wrist phone got quite a bit of publicity. It’s a cell phone that straps to your wrist like a watch. The idea is very cool, but the implementation still leaves something to be AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. desired. The main problem is that its still nearly the size of a regular cell phone. I can imagine some engineers might wear it, but it’s not the kind of fashion accessory a normal person would wear. Sony Alex Trebeck Ignoring the predominant fiscal restraint shown by most vendors this year (not many tchochkies), Sony reconstructed the entire set of the Jeopardy game show in their booth – complete with Alex Trebeck. (Alex Trebeck wasn’t actually reconstructed (at least not in the booth), he was actually there recording a couple of shows a day.) I had tickets for Jeopardy, but I didn’t go. Instead, I went to the 3D broadcast of the BCS Bowl. 3D broadcast of BCS bowl Sony also sponsored this. They rented out the main theater at the Paris hotel and broadcast the BCS bowl live in 3D. It was very impressive – sometimes. There appeared to be some signal or link problems. For a large part of the broadcast, the audio didn’t come through. Instead, there were loud cracks and static explosions followed by lengthy periods of silence. This distracted somewhat from the 3D experience. For the most part, the 3D was pretty good. However, the frames appeared to alternate between left eye and right eye at 60 Hz which made the effective signal only 30 Hz. This really made things distracting when there was action (which in a football game is fairly AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. common). I enjoyed the game more for it’s potential than its reality. I’m not sure if we’re there yet, but it’s clear that we’re closer than ever before and it’s easy to see that the entire chain from production to in-home consumption is falling into place. Thin LCD (thickness of CD jewel case) LG showed an LCD TV that was only about the thickness of a CE jewel case. It’s no OLED TV, but that’s mighty thin. HyPC The Yoggie HyPC is a computer on a PC-Card that runs a secure web browser. When you run the browser, you’re actually running it on a separate computer within the computer with a proprietary operating system. Since it isn’t running windows and it has no access to the laptop memory, the laptop is completely isolated and thus basically immune to any virus threats contracted through browsing. You probably aren’t using your PC slot for anything anyway. Shure Shure is famous for making studio quality microphones and high-end earphones. Now they’ve created a new consumer device. It’s an audio converter that plugs into the bottom of a microphone (any XLR microphone, not just those from Shure) and converts it to USB. Now you don’t need to compromise your production values when you record that American Idol audition on your laptop. Philips Philips’ goLite BLU therapy light is intended to reduce the effects of seasonal affective disorder (yes, SAD) by replenishing the ultraviolet waves blocked out by the tilt of the earth. When you place this light in your peripheral vision for 30 minutes a day, it is supposed to improve your mood. Well I don’t know about your mood, but if I found out you were expecting a bright light shining on you for 30 minutes a day to improve your mood, it would definitely put me in a good mood. nPower If you’ve ever been stranded somewhere and discovered your phone battery was dead, you may have been in a horror movie. Even if you weren’t, you know the frustration of not being able to communicate or play solitaire. If you’ve got a solar charger and some time you’ll be fine – unless it’s night. That’s why the nPower kinetic phone charger is so AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. important. A kinetic charger converts physical motion (not emotion) into electrical potential. The nPower charger looks something like a metal stick of dynamite. It straps onto your belt and generates electricity as you walk around. This has the side effect of requiring you to walk around. Look for new marketing campaigns promoting aerobic stair climbers as cell phone charging accessories. Peavey It seems one of the requirements for operating a booth at CES this year was that you had to incorporate Guitar Hero or Rock Band into your display somehow. Well, nobody does this like the professional music gear companies. Peavey has created a “professional” music center (called the Pro Center) for Guitar Hero. They modified a guitar amp to conveniently hold your Wii game machine, and provide an audio input so you can amp it to a suitably uncomfortable level for rock and roll. All you need to do now is connect it to one of several full-size replica guitars modified for Guitar Hero and your wife (or girlfriend) can’t help but be impressed. (My wife says I should think this through again.) AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Motorola In the “why not glue to things together that have never been glued together before” department, Motorola brings us the picture frame/VoIP phone. This works just like a regular phone except that it’s a picture frame. You can lean over the end table talking to it, or walk around holding it to your face. Either way, you’ll look the very picture of technological sophistication. STB to SD card for media to go (supports multiple DRMs) Motorola showed a prototype system for media on the go that works through a set-top box. An SD card dongle is attached to the USB port of the set-top. Software on the box lets you select content stored on the hard drive for download to the SD card. It supports multiple DRMs, so you should be able to download protected content as well (I suspect there may still be some political licensing hurdles). Once the content is downloaded, it can be played back on any authorized and capable platform that can read the SD card. It’s one small step towards the any content any time, any where mantra we’ve all been rehearsing. <tru2way> STB Motorola had a <tru2way> set-top on display. It was running a guide and doing things a set-top normally does. This doesn’t make for an amazing demo, but it does show that the AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. <tru2way> platform works. I’m hoping that next year we’ll have some demos that push the boundaries a bit more. Multi-room PVR Although it wasn’t clear how they were doing it and there was not Motorola person there to explain, there was a compelling multi-room DVR demo. It showed the requisite playing form a remote DVR and stopping a program in one room, then picking it up in another room. Advanced advertising demo The other demo of interest in the Motorola booth was advanced advertising. Again, there was nobody there to explain it, but it was pretty clear. There were six copies of the same video stream playing on one screen. At a certain point in the playback, they would all switch to a commercial. Each stream displayed a different commercial, then returned to the regular program. There was a minor glitch in that only the video switched. The audio from the main video kept playing during the commercials. I’m not sure how that can happen. The video transitions were acceptably smooth. Intel i7 processor Intel’s latest power processor is the i7. It features a few improvements over the Core 2 processors such as: <fill this in>. Since the power of processors long ago surpassed the threshold of what normal people need to do work, processors like the i7 can only be demonstrated with applications that abnormal need to do work or that normal people need to play. So Intel had a racing application with three HD screens for the “windows” of the race car and a seat that simulated the terrain and inevitable crashes of the driver. I’m now debating whether to tell my wife I need a new computer because my work is too hard for her to understand or because a Core 2 processor can no longer support my required level of play (and I need a race car simulator). Atom processor (for mobile “full” browsers) Since most people who need a computer now have one, the computer has decided to invent a computer you don’t have – hence the netbook. Since most manufacturers have one of these now, Intel and its partners have created an even newer niche computer you don’t have – the “smaller than a netbook, but bigger than a PDA network browser.” Unlike the netbooks, these computers aren’t really intended to replace your laptop. Neither are they intended to replace your cellphone. (They are a bit awkward to hold up against your face.) In fact, I’m not really sure what they’re for, but they need a new processor – like the Intel Atom. …and I want one. Soundolier In the “why didn’t I think of that” category, we have the Soundolier (engineers should not name things). These are floor lamps with embedded and reasonably aesthetically integrated surround speakers. You just put a couple of these lamps in the rear of your AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. theater and you don’t have to fish wires and mount ugly speakers on your rear wall. They’re also handy if your rear wall is a window, or the kitchen counter or something. They can limit your decorating options a bit, but a good idea, nonetheless. Panasonic Panasonic’s easy-touch remote is a new and seemingly fairly intuitive remote control. It includes two touch pads that can be manipulated together (like iPod stretching and shrinking) or separately for things like nearly touch-typing from an on-screen keyboard. You don’t have to use directional keys to navigate to a letter before pressing it, you just slide your thumb and use the visual feedback on the screen to know when to press down. The auto-completion feature of the software makes selection even easier. <tru2way> TV Panasonic’s <tru2way> TV was on display, but there was not a lot of focus on it. They seemed much more interested in showing thin screens, wireless HD and web content integration – like their competitors. Thin plasma displays On the thin side, Pansonic featured a plasma screen that was only 1/3” thick. It was gorgeous and will apparently be available later this year. I’m not sure how much it will cost, but my guess is that if you want something flush to the wall, it will still be cheaper to buy a DLP, cut a large hole in the wall and push the back end into your kid’s bedroom. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Vieracast – IP web content Panasonic’s IP web content play is called Vieracast. It allows you to fetch low quality content from the Internet and display it in excruciating pixilated detail on your 1080p screen. OK, there is some good quality content available on the web. Cable companies need to provide web content as well or better than CE companies in order to avoid disintermediation for this content. With a managed pipe, a VoD service, a consistent user interface, and potentially higher quality sources for some of this material, cable should be able to do this. Casio Casio’s most interesting innovation this year is some pretty powerful photo editing software built-in on some of their cameras. It’s called Dynamic Photo. You can do things like virtual green screen. A moving image (say a person dancing) against a fairly static background can be cut out and pasted onto a new background. It would be relatively easy to take a video of you dancing in your bedroom, and past that over a downloaded image of you dancing in front of the Eiffel Tower. Think of the money you could save on vacations. Haier Haier has an LCD TV with an iPod dock in the base. This allows you to use the remote to control the music and videos stored in your iPod, display them on a decent TV and listen through some decent speakers. Sharp Once again, Sharp brought their 108” LCD monster screen. There’s no question that it’s impressive, but it’s sheer size makes it somewhat impractical to install in your – well, house. I think it would be difficult to bring through ordinary doors. But if you’re considering remodeling your garage into a theater, you may be in luck – just install the TV first. AquosNet – web content AquosNet is similar to Panasonic’s VieraCast with the clever substitution of Sharp’s Aquos brand in place of Panasonic’s Viera brand. Otherwise, they are pretty similar. RCA RCA had a lenticular lens 3DTV on display. As with most other lenticular displays I’ve seen, it was hard to get in just the right viewing position. Objects in motion tended to double and I found myself having to frequently re-sync my eyes to the image. Samsung Samsung had a huge booth with many cool products. This is to be expected since, as I have been informed by Samsung employees, they follow a sort of spaghetti ready philosophy of product development. If you have been to college, you know that one sure way to tell if spaghetti is done is to throw it at the wall (or ceiling depending on if you AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. like it al dente) and if it sticks, it’s done. Similarly, Samsung makes everything from cell phones to gigantic container ships. They will also make competing products in different divisions of the company. If it sells, they continue to make it. If it doesn’t, they stop. This leads to a broad spectrum of products and a very large CES booth. WiFi content sharing UPnP/DLNA Samsung was one of many companies showing devices sharing content over IP networks. Samsung did this via DLNA/UPnP. This allowed them to see content on the network and display it on their television sets. As my mother taught me, it’s nice to share (of course my mother new nothing about copyright law). They also showed Yahoo widgets. These are little web applications that overlay things like sports scores or stock prices on your television. They are not exclusive to Yahoo, so you could have Google widgets or even CableLabs widgets. LED backlit 55” LCD and very thin I think Samsung wins the prize for the thinnest LCD screens. I couldn’t find any exact measurements, but they looked like they were about 1/3” thick (or thin). Part of the secret to getting them so thin is that they place the LED backlights around the edges (edgelights?). This avoids LED thickness being added to LCD thickness. The largest thin LCD was a 55” screen. MOV-0005_1.3gp OLED 31” – scary thin Of course LCDs are positively pudgy compared to OLED screens. (On YouTube you can see a video of a guy slicing a cucumber with the Sony OLED screen. (Julienne fries?)) Samsung showed a prototype 31” OLED screen. It may be a bit big for slicing cucumbers, but it looked beautiful. Lenticular 3D – best I saw at the show Samsung also had a 3D lenticular lens display (see spaghetti reference above). While you may have sensed my reservations about lenticular displays by now, I have to say that Samsung’s version clearly looked better than the others I saw. I didn’t see the double images so much and the viewing sweet spot was more a half-inch wide. 70” touch manipulation screen Samsung’s 70-inch touch screen was impressive in the sense that it was a freakin’ 70inch touch screen. Objects (like photos) could be dragged around and stretched (although it didn’t work too well with five or six people trying to do it at the same time.) The screen was also completely covered with fingerprints (and I’m assuming cold virus). It uses an infrared touch location technology. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Giant touch-screen Coke machine On the more practical side (well, sort of), Samsung showed a prototype soda machine with a 42” touch-screen interface. When you touched it, it displayed graphics of the types of soda you could get (in this case, only one brand) and presumably it would show you the price. When you touched the picture of the soda, a real soda popped out. In an actual real world implementation, it would presumably deduct the money from the virtual account on your cell phone or something. It was cool, but how long would it be before some hacker figured out how to use it to steal cable. Then you’d find soda machines missing and soda machines on their sides on coffee tables in hackers’ apartments. MOV-0006_1.3gp Super HD Samsung’s LCD TVs are not only getting thinner, they are also getting larger with higher resolution. While it isn’t as thin as the 55” thin LCD, it is still quite thin and it’s and 82” screen. The really cool thing about this TV, though, is the resolution. It’s 3840 x 2160 pixels. As you can imagine, the picture looked great. The only thing better was the 63” plasma TV with 4k x 2k resolution. 240 Hz refresh on several We’ve discussed horizontal and vertical resolution. We’ve even discussed 3D TV. The only dimension left is time. Samsung is improving on this as well with a refresh rate of 240 Hz on several TVs. Toshiba Cell TV Toshiba showed a prototype of it’s cell-powered TV. This has nothing to do with cellular phones, it’s about using the cell processor found in the PlayStation to power the graphics on an HDTV. With the graphics processing power of the cell processor, Toshiba can do much better interpolation when scaling images up, and can manage multiple picture-inpicture screens. It’s much more processor intensive to process five video streams that nobody watches than just one stream that nobody watches. I do admit that the quality of the up-scaled image was impressive. With the abundance of screen formats available today, being able to maintain a good quality image across multiple formats is a great feature. Chumby OK, Chumby is not really new, but it’s so weird I have to mention it. Chumby is a digital beanbag/alarm clock/Internet device. I would like to have been in the room when this idea was conceived, but I probably would have developed a contact high. Surprisingly, it is a pretty popular product and I suspect many digerati secretly have one sitting next to their Teddy Ruxpin. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Sling Sling and Dish Network introduced the ViP 922, the first Sling-loaded DVR. This DVR implements Sling’s place-shifting technology. This offers several advantages over the traditional SlingBox attached to a set-top box. First, since the Sling technology is integrated, the content doesn’t have to be converted to analog, and then back to digital. Instead, any transcoding can be done completely in the digital domain. Also, since the box has multiple tuners, one tuner can be controlled via the Sling client at your remote location without co-opting control of the whole set-top and setting up a long-distance remote control war. Nokia Nokia has traditionally innovated by introducing what other cell-phone companies introduced the previous year, but in a larger, more blocky form factor. So you can imagine my surprise when I found something innovative from Nokia. It’s the carbon footprint calculator. This calculator can be called up on your Nokia phone as you’re driving or flying (with the phone part turned off) and tell you how much you’re polluting the planet. I think this feature would be better if it only calculated the carbon footprint of other people. HP Touch-screen PC’s HP was promoting touch-screen desktop PCs in their booth this year. I’m a big fan of touch screens on PDAs and cell phones. I even like the idea of touch-screen tablet AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. computers, but on a desktop, I’m less enthusiastic. Switching my hands between the keyboard, the mouse and the screen seems awkward. I think I’ve got it figured out, though. Just after these computers hit the market, look for HP branded screen cleaner to show up. Palm Palm Computing, long rumored to be dead, is very much alive. In fact, their new “Pre” (not sure if that’s pronounced “preee” or “preah”) smart phone won the CNET Best in Show award. It’s a touch-screen phone (with multi-touch) that runs Linux. Unlike the iPhone, it runs multiple applications at the same time. The menu bar has a unique interface. The touch screen extends beyond the visible screen and you slide the menu bar up from the bottom to make it visible. Many people also like the way the keyboard slides out in a curve so the phone is shaped sort of like a banana when the keyboard is extended. The user interface is also quite slick and highly animated. I have my doubts about its chances against the iPhone, but it is a great challenger. Iomega UPnP multi-media drive, DMP, etc. With 32 GByte flash drives on the market, it’s hard to imagine that it wasn’t that long ago when we used massive 100 MB Zip drives to store our large media files. I still have a PCcard Clik drive (you have to admit that a motorized disk drive the size of a PC-Card is cool). I need it to load content for my Clik-based rave:mp music player. The demise of the Zip drive was a devastating blow for iOmega, but surprisingly, they’re still around. They’ve now turned their attention to UPnP devices. They have a stand- AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. alone UPnP server (DMS) with a large disk drive, and a UPnP player (DMP) that connects to your TV. It’s no Clik drive, but I like it. SanDisk Last year, SanDisk made quite a splash with a little memory stick product that stored content, then connected to your TV to play it back. The case doubled as a remote control. It was a very innovative idea, but they pulled it off the market a few months later when they discovered that by the time you loaded content onto the flash drive and walked to the TV, the content was already available on YouTube. Slot music cards This year, they have a couple of products I think are destined for a similar fate. The slot music card is the microSD flash version of the record album. It contains several songs, videos and other content that an artist would release in a single package. It comes with (microscopic) album art and other things you’d expect to find wrapped around your old vinyls. I don’t understand who they think is going to carry around a pocketful of these things instead of just downloading the same stuff to their iPod. Slot radio Slot radio has nothing to do with radio. It’s a microSD flash card loaded with a mix of 1,000 songs and several play lists. The idea is that you buy the card ($39) and you can get a mix of songs that somebody has already mixed for you. This gives you the convenience of listening to a mix of songs you mostly don’t like as well as the opportunity to carry around a bunch of SD cards that can be lost, damaged or stolen. OK, good luck with that. NetGear MoCA bridge NetGear introduced a prototype MoCA bridge last year at CES. This year it looks like they’ve got a real product. A MoCA bridge allows content on your regular Ethernet network to be shared with devices on a coaxial cable network (which is supported by various television provider home networks). A typical application would be to display your family photos on your HDTV. UPnP equipment As another part of the home networking scenario, NetGear a digital media player that can stream video from the Internet (YouTube, Google, CNN, ESPN, etc.) as well as from various UPnP-based content sharing devices. They have made several deals with Internet content providers, but so far no Hulu. Hmmm… SD The SD flash format has been updated to include a new format called SD XC. SD XC can manage up to 2 tera-bytes of memory. Depending coding formats, that’s up to a couple thousand full-length feature films. Will it be enough? Probably not. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Logic Wireless Cell phone with built-in pico projector Logic Wireless claims to have created the first commercial cell phone with a built-in projector. It’s a quad-band GSM phone with a 3 MP camera. It has the features you would expect in a capable cell phone – plus a built-in projector that can project up to a 64” screen (if it’s very dark). It understands several image and video formats, so you can display them directly without any additional software. Pico projectors Several other companies displayed pico projectors that connect to cell phone or laptops. Microvision doesn’t have a product on the market yet, but they showed a prototype projector that was brighter than most and keeps the image focused regardless of projection distance. 3M has a small projector that weighs less that 6 oz. and is available now. Butterfly had a booth set up with 8 different microprojectors on display. They varied in resolution, aspect ratio, and brightness. With this selection you can pretty much get the features you want. Or, if you can’t decide, you can just buy one of each and still fit them all in less space that the smallest projector you’ve seen at work. Intellon Intellon is best known for developing integrated circuits for home networks over you inhouse power wiring. In the past, this technology has suffered from interference issues from household appliances. Turning on the blender tended to disrupt the network. As you can imagine, this put a real damper on any network gaming party that also included frozen blended beverages. The same sort of problem would theoretically occur if a vacuum were turned on, but surprisingly this problem has not been reported by any gamers. HomePlug AV was designed to be resistant to blender (and vacuum) interference while providing up to 200 Mbps data rates. Additionally, it features the convenience of true plug-and-play. You plug in the power and the network is connected. With it’s major AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. problems apparently solved, it will be interesting to see how well this performs in the market. XStream HD XStreamHD is basically Netflix-in-the-sky. In order to use it, you need a satellite receiver dish (yes, another one) and a XStreamHD Media Receiver. The media receiver is a DLNA certified Digital Media Server. You use a DLNA Digital Media Player (like a Sony PS3) to select video content from the XStreamHD collection. Your selections are then stored to the hard drive in your media receiver the next time they’re broadcast from the satellite. It’s not available yet, but I signed up to get product launch information at www.xstreamhd.com. ZV Box The ZVBox uses a completely different paradigm to deliver Internet video and most anything else to your HDTV. It remotely (via RF) controls a box (ZVBox) connected to your computer. The ZV Box takes your computer screen and encodes it into a QAM 256 digital television channel. The advantage is that most any TV in your house (at least all the ones that understand QAM 256 (what cable uses)) can tune to the channel and display your computer content. You can choose to use any channel that isn’t already used by the cable company. I’m not making any claims about what it might do to your cable signal. I’m assuming that it doesn’t interfere with neighboring channels and that it doesn’t bleed it’s signal back up to the cable company. If it does, the cable company is likely to ask you to remove it when you call and complain about your cable signal. DBox DBox won an innovations award at CES last year for their motion technology that is synched with DVDs. This year, they added support blu-ray players and game systems to their product set with an integrated video/gaming DBox system. The GPH-120 has an integrated hard drive and Ethernet connection so it can download motion codes for hundreds of movies and several games. For video, the motion codes are synchronized with the playback of the DVD or blu-ray disk. For games, the action of the game is tied to motion codes that are fed to the actuators in real time. DBox also sells furniture that has DBox actuators already embedded or kits that let you “actuate” your existing furniture to roll, heave, and simulate acceleration up to 2 G’s. The GPH-120 system sells for $2,999, so you’ve got to be pretty committed to your entertainment experience. There’s also a subscription price if you want to keep getting new movie updates after the first year. Also, if you actuate your own furniture, I suggest you don’t actuate furniture with a cup holder. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. MP3 Doorbell Get ring tones. For your Door! Download your favorite songs to this doorbell via USB. Then watch hilarity ensue when somebody rings the doorbell and people start fishing around for their cell phones. Shake-a-Pix Shake-a-Pix is a digital photo frame with an embedded accelerometer. When you shake it, the picture changes. I don’t know why – it just does. Not recommended for off-road vehicles. Just Cooler Just Cooler combines the utility of a laptop cooling fan with the convenience of a bed tray. It also has embedded speakers and everything is powered via a USB port. With this device (and a bed pan) you may never need to get out of bed again. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. nComputing Remember back in college when you stayed up all night by the glow of a VT100 terminal finishing that Fortran project? Yeah? Well sorry, they’re back. nComputing has brought computing full circle by creating a little box with a keyboard, mouse and video port that connects via Cat6 cables (not using Ethernet for some reason) to a bigger box running MS Windows or Linux. Up to 30 client boxes can be supported simultaneously. I admit it could save some money, but it means only one box needs to be updated with new applications or disinfected when new viruses show up and that, my friend, takes jobs from hard-working IT geeks. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. Analysts IDC I attended a briefing by IDC and learned of a survey they did on what people bought over black Friday weekend and what they intended to purchase in December. They also ranked their spending priorities. The top five priorities are rent/mortgage, phone, food, kids and home entertainment. (Cable has two products in the top 5 already and opportunities to expand into the other three if we can just overcome objections to human trafficking.) One finding that I found surprising is that 71% of respondents said they would spend the same or more in 2009 on consumer electronics. Overall, though, consumer electronics spending is down, but home networking product sales are increasing. The economic downturn is the primary cause of reduced spending, but gadget saturation is beginning to be a factor. IDC listed the following suggestions for developing successful products in the downturn: • Invest in a smaller portfolio of products. • Invest in making the best user experience possible. • Strive for simplicity and elegance. Greg Ireland of IDC provided an analysis of the IP video landscape. Here are some key points: • Over the top video is real – The availability of key content (Hulu, Netflix, etc.), simple and inexpensive hardware (Roku, Vudu, etc.) and capable broadband networks has brought us to the point where mass adoption is happening. • Traditional video service providers are in the driver seat, but will lose customers if they can’t provide a content offering that at least matches the Internet threat. In particular, they need to provide blockbuster movies and prime-time HD television programs with the same or better selection and release dates as is available from the Internet video providers. Next Big Thing I attended the session on the Next Big Thing to learn that the next big thing is “living in the cloud.” (…the cloud being the Internet. This isn’t the 60’s.) This seems pretty obvious, but confirmation is nice. The key is that isolated products and services may be at a distinct disadvantage compared with connected competitors. The primary enabling equipment for this space is the smart phone. (Think more Apple than Blackberry.) NetBooks may be another key enabler as they are focused on AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license. portability and multiple wireless connectivity options. The IP set-top box was also mentioned as an enabling device. The following factors were mentioned as key drivers for success in this space: • Keep the experience insanely simple. • Keep multiple devices with the same content in sync or use seamless streaming. • Use open-source code and incubate a developer community. Keys Disruptive Technologies The Disruptive Technologies Session came to essentially the same conclusion. Their term was “connected ecosystems.” They saw new media, social power through networking, information transparency, more capable platforms and shared intelligence as key factors in the emerging economy. Fin Congratulations. You made it through some 40 pages of reviews. (Either that or you just skipped to the end.) I hope this report has helped you develop a sense of the consumer electronics landscape for 2009. I also hope it has sharpened your mind in some way so that your powers of concentration are improved. This will give you a distinct advantage when you discuss consumer technology with your boss – or when you challenge your family to a game of MindFlex next Christmas. AcroPDF - A Quality PDF Writer and PDF Converter to create PDF files. To remove the line, buy a license.