Introducing the nation’s first credit union rating website. Powered by the CU-Shopper

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Introducing the nation’s first
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1. CREDIT U
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1580 W Main
St
Anytown, CA
900001819
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1234 State St
Littleton, CA
900001255
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900001234
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2367 East Side
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Big Town, CA
900009999
2.99%
2.95%
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3.38%
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Star Rating
The easiest, fastest and best way
to shop for a credit union.
In any given month, about 2.5 million directed
searches occur with the phrase “credit unions.”
These are people shopping for credit unions,
as in “Los Angeles credit unions” or “New York
credit unions.” And try as you might, it is tough
to stand out in a crowded market.
Until now.
MoveCU.com
The First Credit Union Rating Website
MoveCU goes beyond current shopping
websites. Address listing sites favor the
very small proportion of credit unions with
the biggest branch networks. Interest rate
comparison sites highlight the best price on a
given product. But we think they also encourage
single service shoppers. Credit unions deserve
better.
MoveCU is the nation’s first website that rates all
credit unions uniformly, using our proprietary
CU-Shoppersm search engine. CU-Shopper uses
a 15-point consumer-centric algorithm, grading
credit unions on price, convenience and financial
management factors.
In mere seconds, MoveCU visitors can find the
best credit unions closest to them. The CUShopper rating encourages the prospective
member to move their relationship to you, not
just cherry pick a single product.
One of the best aspects to CU-Shopper is that
you don’t have to be a huge credit union to
be considered a great credit union. For many,
MoveCU will finally be a way to stand out in a
very crowded marketplace.
Register your credit union for free and you can:
• Edit “About Us” and “How to Join” credit
union pages
• Upload your Credit Union’s logo
To do this, MoveCU employs state-of-the-art
Search Engine Optimization (SEO), in addition
to using paid Search Engine Marketing (SEM).
MoveCU goes to the top of the page when it
comes to Internet searches regarding credit
unions. We add value to all credit unions.
Upgrading to an Unlimited Subscription
includes all of the free services, plus the ability
to change your listed information, including:
• Deposit rates
• Loans rates
• Services listing
• Branch locations
It’s So Simple, It’s Scary Brilliant
Visitors to MoveCU enter a zip code or city name
in the CU-Shopper search window, found on
every page of the site. Almost instantaneously
a listing of credit unions, in descending CUShopper Star ratings appears, along with a map
tagged with branch locations.
The Unlimited Subscription also provides:
• The ability to upload and/or link to the credit
union’s online applications
• A quarterly report of the credit union’s page
activity on MoveCU.com and the number of
consumers who searched your listed credit
union branch zip codes
At a glance visitors can see your credit union’s
key products, like whether you have free
checking or free ATMs. The rates you most
commonly charge for auto loans, credit cards
and home loans are also shown. By clicking on
a credit union, the visitor gets a more detailed
look at you and your locations on a map.
Upgrade to an Unlimited MoveCU
Subscription For Just $199 per Month
In 2012, the nation’s credit unions averaged
$540 of gross income per member.
All of this is available free to all of the nation’s
credit unions. And for many, that’s all they need
to know. But as it’s said, there’s more; much,
much more.
Copyright Move CU 2013. MoveCU, MoveCU.com and CU-Shopper are service marks of Orien Investments LLC dba MoveCU and cannot be reproduced or used without express written permission.
That means, MoveCU typically pays for itself
by bringing in just four or five new members
a year. That’s an extraordinarily low breakeven
level, making MoveCU’s Unlimited Subscription
sensible for virtually any credit union.
You can even buy as little as 6-months of
MoveCU service, proving its value to you and
your credit union for a very low cost.
Get Your Move On
OK, you’re a credit union marketer and you like a
good sales pitch. You probably also like to have a
few key facts to support that pitch.
So here goes.
There are over 95 million credit union members
in the country. But the nation’s credit unions
indicate their total potential membership is 1.6
billion. That’s a lot of competitive overlap.
Accordingly, it should not be surprising to
learn we lost 33% of our nation’s credit unions
between 2000 and 2012. In short, we are
gaining members while losing credit unions.
The CU-Shopper engine shows that you don’t
have to be a large credit union to be a great
one. And with MoveCU, you can attract new
members who are looking for a relationship with
a better financial institution.
Get your credit union moving in the right
direction with MoveCU. Call us today, or visit
MoveCU.com to learn more.