Amway Grand Plaza & DeVos Place Nov. 6 – 9, 2014 Grand Rapids

Transcription

Amway Grand Plaza & DeVos Place Nov. 6 – 9, 2014 Grand Rapids
Nov. 6 – 9, 2014
Amway Grand Plaza
& DeVos Place
Grand Rapids
Post your conference photos and thoughts
using #MASBAnnual14
www.facebook.com/MASBLeadStrong
@MASB
Welcome MASB Members and Guests,
MASB Officers
Donald Hubler
President
L’Anse Creuse Public
Schools/Macomb ISD
Cindy Gansen
President-Elect
Genesee ISD
Brenda Carter
Vice President
Pontiac School District
Ruth Coppens
Past President
Saginaw ISD
MASB Directors
Brad Baltensperger
Houghton-Portage
Township Schools
Tim Detwiler
Northview Public
Schools
Lillian Fields
Jackson County ISD
Janice Holz
Huron ISD
Mary Jason
Charlevoix-Emmet ISD
Jonathan Kinloch
Detroit Public Schools
Mark McKulsky
Iosco RESA
Gregory Peoples
Washtenaw ISD
Renny Ransbottom
Otsego Public Schools
Michael J. Rochholz
Schoolcraft Community
Schools
Paula Saari
Marquette-Alger RESA
I
am so happy you have joined us for the
2014 Annual Leadership Conference
in Grand Rapids. Your presence here is a
testament to your dedication to our public
schools and our children. On behalf of the
Board of Directors, our hope is that you
will leave this meeting with stronger leadership skills, and new ideas and information
to take back and use to further improve
your district.
Don Hubler
MASB President
The learning opportunities at this year’s
L’Anse Creuse Public Schools/
conference encompass a variety of
Macomb ISD
topics across a strong schedule of clinic
sessions, featured speakers, Early Bird
Workshops and CBA classes. Be sure to
use the handy mobile app to view all of these offerings, plan your
personal schedule and connect with other attendees. Refer to
Page 3 to scan the QR code or use the links to get started.
Connecting with other attendees is one of the greatest benefits I
have found in attending any MASB event. Please take advantage
of the time that’s been set aside to share ideas and perspectives
with your fellow attendees. There are regular breaks woven into
each day, as well as meals we’ll share together. Try sitting at a
table with people you don’t know; introduce yourself and share
how you “stand up for public schools.” You’ll see a lot of this motto
throughout the conference from signs to wristbands to t-shirts. It’s
our way of carrying through the National School Boards Association’s country-wide campaign in Michigan.
You can even have your picture taken at the MASB booth in the
exhibit hall to share on social media. Please post and tweet your
experiences using #MASBAnnual14.
The MASB booth will be open during the Exhibit Show on Thursday and Friday. Be sure to visit with the 80+ vendors to try out new
technologies, browse the latest publications, and talk to leading
industry consultants for facilities, construction and finance, as well
as collect ideas to take back to your district. Look for exhibitors
with a “VIP” ribbon—without these generous sponsors partnering with MASB, we would not have been able to put this meeting
together. Be sure to thank them for exhibiting and their support
when talking with them about their products or services.
Two other events not to miss on Thursday evening—the Delegate
Assembly followed by the President’s Reception. All resolutions
adopted by the Delegate Assembly become the official position
of MASB as interpreted and pursued by the Board of Directors.
Please be there to ensure your district’s voice is heard and then
stick around, unwind and network at the reception.
Matthew Showalter
Shepherd Public Schools It’s going to be an amazing three days—I hope to see you around!
Don Hubler,
Peter Spadafore
Lansing School District
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MASB President
L’Anse Creuse Public Schools/Macomb ISD
2014 Annual Leadership Conference and Exhibit Show
Dear Members and Guests,
I
join President Don Hubler and the Board of Directors in welcoming
you to our Annual Leadership Conference. I always look forward to
this once a year event as an opportunity to not only catch up with old
friends, but also to get to know many of you throughout the conference.
I know you will agree that professional development for every staff
person in your district is a huge priority and can make the difference
between a highly effective operation and one that is just cruising
along—that’s why you’re here!
The benefits of participating in this meeting include:
• Developing the skills you need to oversee the education of
students in your district.
Kathy Hayes
MASB Executive Director
• Giving you the confidence to make the best decisions for everyone—the board, the
district and especially the students!
• Building a network of resources to overcome challenges and celebrate successes.
• Staying informed about current issues facing boards so you can efficiently deal with
legal matters, tight budgets and policy decisions.
• Showing your community that you’re accountable to the role they elected you to fulfill.
In addition to the fantastic education and networking offerings over the next three days, we hope
you’ll take the opportunity to get to know more about your Association. MASB staff will be around
at the registration desk, during the featured speaker presentations and clinic sessions, as well as
at the CBA classes. Feel free to stop any one of us to ask a question, share your experience or offer a suggestion. We’ll also be in the middle of the hall during the Exhibit Show on Thursday and
Friday. Come by to have your photo taken showing that you stand up for public schools, record a
video sound bite, participate in one of our other activities or just to grab some popcorn.
As Don mentioned, be sure to follow MASB on Facebook (MASBLeadStrong) and
Twitter (@MASB) and share your experiences during the meeting using #MASBAnnual14.
We’re glad you’re here—have a great conference!
Sincerely,
Kathy Hayes
MASB Executive Director
Get the Mobile Conference App for Your Phone
Download the mobile app and install it on your phone.
Get MASB 2014 for iPhone and iPad bit.ly/Zyq8pA
Get MASB 2014 for Android
bit.ly/1q8ENyn
Scan the QR code for
your phone and go
directly to the DeVos
Place moblie app to
download it.
After downloading the DeVos Place mobile app, open and select Events and then
select MASB to open the MASB event app.
• Build your own meeting agenda
• Check out the directory of speakers,
presenters and CBA instructors
Nov. 6 – 9, Grand Rapids
• Connect with other attendees
• Download handouts before you attend
the clinic session
3
Contents
Welcome From Don Hubler. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
MASB 2014-2015 Board of Directors. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
Welcome From Kathy Hayes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Hours and Credits . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
Schedule At-A-Glance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
Wednesday, Nov. 5. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
Thursday, Nov. 6 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
Friday, Nov. 7. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Saturday, Nov. 8 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Sunday, Nov. 9. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
Amway Grand Plaza Map. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
MASB Staff . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12
General Information. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
VIP Sponsors. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
Tips for First-Time Attendees. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
MASB Mentors are Waiting to Help . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
Early Bird Workshops. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
MCSA 2014 Fall Conference. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
Urban Conference. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
Featured Speakers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
Friday Clinic Sessions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
9:45 – 10:45 a.m.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
1:45 – 2:45 p.m. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
Saturday Clinic Sessions. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
10:15 – 11:30 a.m.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
1:30 – 2:45 p.m.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32
2014 Exhibit Show. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36
About the Host City. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 54
Dining Options. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 55
Traverse City Convention and Visitors Bureau . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56
Notes. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57
Exhibit Show Map. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 58
VIP Sponsors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Inside Back Cover, Back Cover
Registration and attendance at, or participation in MASB’s conferences, CBAs and other activities constitute an agreement by the registrant to MASB’s use and distribution of the attendee’s image or voice in
photographs, videotapes, electronic reproductions and audiotapes of such events.
4
2014 Annual Leadership Conference and Exhibit Show
Hours and Credits
Located in the Center Concourse
Registration Hours
Wednesday, Nov. 5­—5 – 7 p.m.
Thursday, Nov. 6—7 a.m. – 7:30 p.m.
Friday, Nov. 7—7 a.m. – 6 p.m.
Saturday, Nov. 8—7 a.m. – 6 p.m.
Sunday, Nov. 9—7 a.m. – 3 p.m.
Cyber Café Hours
Thursday, Nov. 6—7:30 a.m. – 5:30 p.m.
Friday, Nov. 7—7:30 a.m. – 5 p.m.
Saturday, Nov. 8—7:30 a.m. – 3:30 p.m.
Bookstore Hours
Thursday, Nov. 6—7:30 a.m. – 5:30 p.m.
Friday, Nov. 7—7:30 a.m. – 5 p.m.
Saturday, Nov. 8—7:30 a.m. – 3:30 p.m.
Show Hours
DeVos Place
Thursday: 3:15 – 5:15 p.m.
Friday: 10:45 a.m. – 12:30 p.m.
Message
Center
A message center
is located at MASB’s conference
registration desk.
Evaluations
Please remember you will be given an opportunity to evaluate the speakers and clinic
sessions electronically. Each attendee will receive a survey early next week so please
make your notes now and share them with us electronically. We value your constructive comments. Take time to provide feedback that will assist us in planning your 2015
conference. Thank you in advance for helping us to make each conference a success.
Complete the conference evaluation before Nov. 17 and you’ll be entered into a
drawing to win a FitBit.
MASB Education Credits
Thursday MCSA, Early Bird Workshops and Urban Conference—Earn 20 credits for
full-day attendance.
Thursday Delegate Assembly—Earn 10 credits if you register and sign in.
Friday—Earn 20 credits for full-day attendance.
Saturday—Earn 20 credits for full-day attendance.
Earn 70 credits by attending MCSA, Urban Conference or the Early Bird Workshops,
Delegate Assembly and full-day attendance on Friday and Saturday.
Continuing Education Units
Administrators receive SCHECHs for attending Early Bird Workshops, MCSA, Urban
Conference and for full conference attendance.
Nov. 6 – 9, Grand Rapids
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Schedule At-A-Glance
Wednesday, Nov. 5
Is this your first MASB Annual Conference or are you interested in a refresher on how
to get the most from the conference? Stop by the registration area from 5 – 7 p.m. to
connect with MASB staff and mentors, and to learn how to maximize your conference
experience. MASB veterans will answer questions, share tips for success, familiarize
you with the conference app and help you navigate the conference.
Thursday, Nov. 6
7 – 8 a.m.Breakfast
Ambassador East
Sponsored by Dean Transportation, Inc. and Dean Trailways of Michigan
8 – 11 a.m.
CBA Classes
242 Experienced-Based Interviewing Grand View A
261 Advocacy for Public Education Thornapple
315 Anatomy of an Audit Report
Haldane
341 Data First: Foundations 1
Grand View BC
358 Customer Service, If Not Now, When? Kendall
Early Bird Workshop
Pantlind Ballroom
Converting Data Into Action: Goal Setting and Analytics to Improve Performance
8 a.m. – 3 p.m.
Michigan Council of School Attorneys
Gerald R. Ford Ballroom
2014 Fall Conference
Urban Conference
Vandenberg A
CBA Class
101 Introduction to School Board Service
Vandenberg B
11 a.m. – noon Lunch (all-day participants only)
Ambassador East
Noon – 3 p.m.
CBA Classes
103 School Finance & School Budget
Haldane
264 Shaping Public Opinion About Public Education Thornapple
297 Effective Board Meetings Kendall
NEW! 335 Dealing With Board Member Turnover
Grand View A
343 Data First: Teacher Quality
Grand View BC
Early Bird Workshop
Pantlind Ballroom
What’s New About Superintendent Evaluation? Get Your Answers Here
3:15 – 5:15 p.m.
Grand Opening of Exhibit Show
DeVos Place, Ballrooms A & B
5:15 – 7:30 p.m.
Dinner (on your own, dining options on Page 55)
7:30 – 9:30 p.m.
Delegate Assembly
Ambassador Ballroom
9:30 – 11 p.m.
President’s Reception
Center Concourse
Don Hubler, MASB President and L’Anse Creuse Public Schools/Macomb ISD Board Member
Post your conference photos and thoughts
using #MASBAnnual14
www.facebook.com/MASBLeadStrong
@MASB
6
2014 Annual Leadership Conference and Exhibit Show
Schedule At-A-Glance
Friday, Nov. 7
7:30 – 8 a.m.
Breakfast & Legislative Update
Ambassador Ballroom
Don Wotruba, Director of Government Relations, MASB
8 – 8:30 a.m.
Student Presentation and Opening Remarks Ambassador Ballroom
8:30 – 9:30 a.m.
Featured Speaker
Ambassador Ballroom
The Power and Promise of Modeling Transformational Leadership
Cile Chavez, M.Ed., Ed.D.
9:45 – 10:45 a.m.
Clinic Sessions
• United and Excited: The Tale of Two School Districts and
How We Merged Into One
Pantlind Ballroom
• Digital Badges: Competency-Based Pathways to
Career and College Readiness
Vandenberg A
• Education Reform Case Law: How the 2011 Education
Reforms are Playing Out
Vandenberg B
• How to Create a Grassroots Advocacy Group for Your Schools Governor’s Room
• Leaders of Learning: School District Leadership That Improves
Student Achievement
Grand View A
• Michigan School—Justice Partnership
Kendall
• OK2SAY—A Student Safety Initiative
Haldane
• Putting the Pieces Together: An Alternative Option
for a School Within a School
Grand View BC
• Raising the Profile of Skilled Trades
Thornapple
• Reaching Today’s Teens Through Gaming Experiences
Heritage Hill
• Safety and Security for Every School District
Gerald R. Ford Ballroom
10:45 a.m. – 12:30 p.m.
Exhibit Show & Refreshment Break DeVos Place, Ballrooms A & B
12:30 – 1:30 p.m.Lunch
DeVos Place, Ballrooms C & D
1:45 – 2:45 p.m.
Clinic Sessions
• Building Coalitions to Support Children and Their Families
Gerald R. Ford Ballroom
• Energy Management—Are You Doing Enough?
Vandenberg A
• Have You Ever Thought of Sharing a Superintendent? Grand View BC
• Critical Insurance Changes to Consider When Your
District is in Financial Distress
Vandenberg B
• From Admiration to Action: Closing the Racial Achievement Gap
Thornapple
• Going Green Without Spending a Ton of Green
Grand View A
• Healthy Governance in Times of Disruptive Change Kendall
• Hockey Stick Improvement—How Otsego Increased MEAP Scores
in Unprecedented Ways
Pantlind Ballroom
• Looking for Free Content for Your Online/Blended Learning Program?
Heritage Hill
• What is Preventing You From Being a 100 Percent School:
Addressing the Dropout Crisis in Michigan
Governor’s Room
• You Can’t Make This Stuff Up: Student Disciplinary Hearings
Haldane
3 – 3:30 p.m. Student Presentation & Opening Remarks
Ambassador Ballroom
3:30 – 4:45 p.m.
Featured Speaker
Ambassador Ballroom
Demographic, Educational, Workforce and Economic Trends Impacting Education
Ron Crouch, M.A., M.S.S.W., M.B.A.
4:45 – 6 p.m.
Dinner (on your own, dining options on Page 55)
6 – 9 p.m.
CBA Classes
106 Community Relations Leadership
Grand View A
108 Navigating the Legislative Process
Thornapple
213 Capital Planning for Your District
Heritage Hill
240 Superintendent Selection
Grand View BC
274 Using Board Self-Evaluation for Continuous Improvement
Emerald A
354 Unleashing Your Innovative Potential Emerald B
380 Effective Committee Structure
Pearl
Nov. 6 – 9, Grand Rapids
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Schedule At-A-Glance
Saturday, Nov. 8
7:30 – 8 a.m.Breakfast
Ambassador Ballroom
8 – 8:15 a.m.
Opening Remarks
Ambassador Ballroom
Presentation of MASB President’s Award
Recipient: Alberta Martin, Lake Fenton Community Schools
8:15 – 8:45 a.m.
Featured Speaker
Ambassador Ballroom
Leading Children to Excellence
Anne Byrne, National School Boards Association President and Nanuet School Board Member, N.Y.
Presentation of NSBA President’s Award
Recipient: Nels Christopherson, Houghton-Portage Township Schools and Copper Country ISD
8:45 – 9 a.m.
Student Presentation
Ambassador Ballroom
9 – 10 a.m.
Featured Speaker
Ambassador Ballroom 50 Myths and Lies That Threaten America’s Public Schools
David Berliner, M.A., Ph.D.
10:15 – 11:30 a.m.
Clinic Sessions
• Behind Every Challenge is a Great Opportunity: The
Albion/Marshall Collaboration
Haldane
• Building a Climate of Trust
Grand View BC
• Intro to Data Security Law and Data Breach Liability
Kendall
• Moving From Prisoners of Time to Off the Clock
Nelson
• Policies, Practices and Popular Beliefs
Pantlind Ballroom
• School-Parent Contracts: Partnering With Parents
to Improve Student Achievement
Heritage Hill
• Taking College/Career Readiness to the Next Level
Grand View A
• Ten Strategies for Selecting a Successful Superintendent
Thornapple
• The Black Success Network—“I AM” Model
Vandenberg A
• The Four Dimensions of Instructional Leadership—What School Leaders Must do to Improve Teaching Effectiveness
Governor’s Room
• What Does Blended Learning Mean for Your School District?
Vandenberg B
Lunch and Featured Speaker
Ambassador Ballroom
11:45 a.m. – 1 p.m.
Doing More. Together: A Campaign to Celebrate Shared Success
Karen McPhee, Ottawa ISD Superintendent
Sponsored by SET SEG School Insurance Specialists
1 – 1:15 p.m.
Center Concourse
Education Excellence Award Winners Poster Session and Dessert
1:30 – 2:45 p.m.
Clinic Sessions
• Breaking the Paradigm: Multi-Year Budgets Don’t
Have to be That Tough
Haldane
• Child Nutrition Program Changes Continue
Kendall
• Crowd-Sourced Solutions for Your Most Common Board Issues
Grand View A
• Cyber-FundingThornapple
• Discipline Through Restorative Justice: Does it Work?
Vandenberg B
• A Technology Primer for Board Members
Vandenberg A
• Integrated Student Support and the CIS Model
Heritage Hill
• Join the Effort to Promote the Value of Michigan Public Schools
Pantlind Ballroom
• Making Superintendent Evaluation Work
Governor’s Room
3 – 3:30 p.m.
Student Presentation & Opening Remarks Ambassador Ballroom
3:30 – 4:30 p.m.
Featured Speaker Ambassador Ballroom
Creating and Sustaining Student-Centered Learning Environments
Anthony Muhammad, Ph.D.
4:30 p.m.Adjournment
4:30 – 6 p.m.
Dinner (on your own, dining options on Page 55)
8
2014 Annual Leadership Conference and Exhibit Show
Schedule At-A-Glance
Saturday, Nov. 8, continued
6 – 9 p.m.
107
223
252
263
278
325
350
NEW! 375
CBA Classes
Labor Relations Parliamentary Procedure for Board Members
Media Relations Focusing on Feedback
Dealing With Difficult People
Board Leadership: Overcoming Obstacles Generational Diversity for School Board Members
Board Leadership: A Case Study Approach
Sunday, Nov. 9
7:30 – 8 a.m.
Breakfast
8 – 11 a.m.
CBA Classes
104 Basic School Law
229 Reporting and Monitoring Organizational Performance 260 Public Speaking Skills
REVISED! 276
Board Superintendent Relations
310 Anatomy of a School Budget
342 Data First: Foundations 2
8 a.m. – 3 p.m.
CBA Class
101 Introduction to School Board Service
11 a.m. – noon
Lunch (all-day participants only)
Noon – 3 p.m.
CBA Classes
102 Policy
105 Curriculum and Instruction 214 Open Meetings Act
215 Advanced Finance: Recognizing a Financially Sound District
309 Current Trends in K-12 Technology
344 Data First: High School & Beyond Nov. 6 – 9, Grand Rapids
Grand View BC
Pearl
Thornapple
Heritage Hill
Emerald B
Grand View A
Kendall
Emerald A
Ambassador Ballroom
Pearl
Emerald B
Kendall
Grand View BC
Thornapple
Emerald A
Grand View A
Ambassador Ballroom
Grand View BC
Emerald B
Pearl
Thornapple
Haldane
Emerald A
9
Amway Grand Plaza Map
10
2014 Annual Leadership Conference and Exhibit Show
To DeVos Place
Amway Grand Plaza Map
Nov. 6 – 9, Grand Rapids
11
MASB Staff
Administration
Kathy Hayes
Executive Director
P: 517.327.5905
Email: khayes@masb.org
Don Wotruba, CAE
Deputy Director/Director of
Government Relations
P: 517.327.5913
Email: dwotruba@masb.org
Ryan Carter
Director of Information
Technology
P: 517.327.5900
Email: rcarter@masb.org
Cheryl Huffman
Board Liaison
P: 517.327.5915
Email: chuffman@masb.org
Stacy Washington
Administrative Assistant
P: 517.327.5936
Email: swashington@masb.org
Communications, Public
Relations & Marketing
John Tramontana
Director of Communications, PR
& Marketing
P: 517.327.5908
Email: jtramontana@masb.org
Stacy Bogard, CAE
Assistant Director of
Communications, PR &
Marketing
P: 517.327.5907
Email: sbogard@masb.org
Angela Kanazeh, CMP
Membership Engagement
Manager
P: 517.327.5938
Email: akanazeh@masb.org
Debra Richardson
Graphic Designer/Production
Coordinator
P: 517.327.5909
Email: drichardson@masb.org
Stacy Washington
Administrative Assistant
P: 517.327.5936
Email: swashington@masb.org
Phil Knapp
Video Production Coordinator
P: 517.327.5900
Email: pknapp@masb.org
12
Government Relations
Don Wotruba, CAE
Deputy Director/Director of
Government Relations
P: 517.327.5913
Email: dwotruba@masb.org
Jennifer Smith
Assistant Director of
Government Relations
P: 517.327.5912
Email: jsmith@masb.org
Cheryl Huffman
Administrative Assistant
P: 517.327.5915
Email: chuffman@masb.org
Internal Business Operations
Nanette Pearson, CPA, CAE
Chief Financial Officer
P: 517.327.5901
Email: npearson@masb.org
Cindy Enderle
Assistant Director of Business
Operations
P: 517.327.5903
Email: cenderle@masb.org
Amy Sapienza
Accounting Manager
P: 517.327.5902
Email: asapienza@masb.org
Erin Houlroyd
Membership Data Specialist
P: 517.327.9221
Email: ehoulroyd@masb.org
Kris Maier
Receptionist
P: 517.327.5900
Email: kmaier@masb.org
Ryan Mack
Intern
P: 517.327.5900
Email: rmack@masb.org
Labor Relations and Legal
Counsel
Brad Banasik
Legal Counsel/Director of Labor
Relations & Policy
P: 517.327.5929
Email: bbanasik@masb.org
Joel Gerring
Assistant Legal Counsel
P: 517.327.5922
Email: jgerring@masb.org
Kacie Kefgen
Assistant Director of Labor
Relations and Legal Services
P: 517.327.5914
Email: kkefgen@masb.org
Cassandra Jackson
Legal Assistant and ERiN Data
Coordinator
P: 517.327.5931
Email: cjackson@masb.org
Leadership Development and
Executive Search Services
Donna Oser, CAE
Director of Leadership
Development and Executive
Search Services
P: 517.327.5923
Email: doser@masb.org
Angel Davis
CBA Program and Meetings
Manager
P: 517.327.5926
Email: adavis@masb.org
Kelly Jones
Executive Search Services
Manager
P: 517.327.5927
Email: kjones@masb.org
Lisa N. Powers
Business Affiliate Manager
P: 517.327.5935
Email: lpowers@masb.org
Debbie Stair
Board Development Manager
P: 517.327.5904
Email: dstair@masb.org
Mary McCarthy
Registrar and Member Services
Coordinator
P: 517.327.5918
Email: mmccarthy@masb.org
Karen Cross, MPA
Senior Associate for Innovation
and Business Development
P: 517.327.5934
Email: kcross@masb.org
Olga Holden, Ph.D.
Board Development and
Planning Specialist
P: 517.327.5906
Email: oholden@masb.org
Kendal Jasienski
Intern
P: 517.327.5900
Email: kjasienski@masb.org
2014 Annual Leadership Conference and Exhibit Show
General Information
Thank You VIP
Sponsors
Diamond
Blue Cross Blue Shield of Michigan, Inc.
Dean Transportation, Inc. &
Dean Trailways of Michigan
SET SEG School Insurance Specialists
Platinum
Sodexo
United Dairy Industry of Michigan
UnitedHealthcare
Gold
Plante Moran
Silver
Barton Malow
Granger Construction
Kingscott Associates, Inc.
Michigan Lottery
MASB Thanks Blue Cross
Blue Shield of Michigan, Inc.
for its Continued Support
Nov. 6 – 9, Grand Rapids
Bronze
Consumers Energy
DTE Energy
eidex
Lifetouch Photography
Michigan CLASS
Sehi Computer Products, Inc.
Stifel, Nicolaus & Company
Thrun Law Firm, P.C.
MASB Thanks SET SEG
School Insurance Specialists
for its Continued Support
13
General Information
President’s Reception
Thursday, Nov. 6
Center Concourse
9:30 – 11 p.m.
Come network with your colleagues after the Delegate
Assembly. Take the time to get to know fellow board
members and share experiences.
Don Hubler
MASB President
Lunch and Presentation of the
CBA President’s Award of Recognition
Friday, Nov. 7
12:30 – 1:30 p.m.
Ambassador Ballroom
President’s Award
•
•
•
•
•
Nels Christopherson Tim Detwiler Allyn Miller Sue Murray John Schafsnitz Houghton-Portage Township Schools and Copper Country ISD
Northview Public Schools
Harper Creek Community Schools
Southgate Community Schools
Mt. Morris Consolidated Schools
Looking for a Simple Way to Plan Your
Conference Schedule?
Get the Mobile Conference App for Your Phone
Download the mobile app and install it on your phone.
Get MASB 2014 for iPhone and iPad bit.ly/Zyq8pA
Get MASB 2014 for Android
bit.ly/1q8ENyn
Scan the QR code for
your phone and go
directly to the DeVos
Place moblie app to
download it.
After downloading the DeVos Place mobile app, open and select Events and then
select MASB to open the MASB event app.
• Build your own meeting agenda
• Check out the directory of speakers,
presenters and CBA instructors
14
• Connect with other attendees
• Download handouts before you attend
the clinic sessions
2014 Annual Leadership Conference and Exhibit Show
General Information
Tips for First-Time Attendees
W
e hope this conference piques your interest. Your Association is here to assist
you in maneuvering through your professional development options while at
the conference. Here are a few suggestions to get you started:
•Read the conference program in its entirety.
•Download the conference app to your smartphone or tablet (see Page 14) and
tailor your schedule to your interests, access session handouts and speaker information, and connect with other attendees.
• Visit with exhibitors during show hours to network with school product and services providers. Don’t forget to stop by the MASB Booth!
•Stop by the registration area to connect with MASB staff, mentors and veteran
board members. MASB veterans will answer questions, familiarize you with the
conference app, share tips and help you navigate the conference.
Benefits of Participation
1. Active participation in MASB gives you the tools to shape public education in your
community and a voice in Michigan legislation.
2. By participating in MASB training, you develop the skills needed to oversee the
education of students in your district.
3. Your involvement in MASB gives you the confidence to make the best decisions for
everyone — the board, the district and especially the kids!
4. When you participate in MASB events you build a network of resources to
overcome challenges and celebrate successes.
5. The knowledge you gain from participating in MASB shows your community that
you’re accountable.
6. MASB training keeps you informed of current issues facing boards so you can
efficiently deal with legal matters, tight budgets and policy decisions.
7. MASB’s VIP members show their support for public education and your Association
by exhibiting and sponsoring events. They are your best resource for your product
and service needs.
Relax, Re-Charge and Re-Energize
Stop at one of the MASB recharging stations to rest your feet, network with other
board members and recharge your smart phone or tablet.
(Recharging stations are located throughout the Amway Grand Plaza)
Nov. 6 – 9, Grand Rapids
15
General Information
MASB Mentors are Waiting to Help
These individuals are veteran school board members who can be called on to help
walk you through challenging situations or to serve as a sounding board for your
thoughts and ideas. The mentors have been selected, in part, due to their extensive
experience as a school board member, but even more so for their ability to exemplify
honesty, integrity, confidentiality and trust. They’re people you can turn to for advice.
Members Assisting Peers mentors aren’t here to make decisions for you, but rather
identify options that can help you make the best decision possible. They’re here to
share their experience and help you become a more effective school leader. Don’t
hesitate to call on them.
Nels Christopherson
Houghton-Portage Township Schools/
Copper Country ISD
E: nels@mtu.edu
P: 906.482.6086
Ruth A. Coppens
Saginaw ISD
E: coppensru@gmail.com
P: 989.643.7628
Cindy Gansen
Genesee ISD
E: cindy.gansen@baker.edu
P: 810.577.1799
Gary Gasowski
Center Line Public Schools
E: jandggasowski@aol.com
P: 586.574.2016
C: 586.214.7678
Debra Hancock
Grand Blanc Community Schools
E: dhancock@grandblancschools.org
P: 810.694.4233
Henry Hatter
Clio Area Schools
E: henry0521@aol.com
P: 810.686.5748
Karen Johnson
Copper Country ISD
E: johnsonka.km@gmail.com
P: 906.337.5184
Allen Johnston
Godwin Heights Public Schools
E: johnston@godwinschools.org
P: 616.452.8768
Marc D. Katz
Oakland Schools
Julia Kronemeyer
Pickford Public Schools
E: juliak@eup.k12.mi.us
P: 906.647.7638
Hilary “Larry” Kutella
Fitzgerald Public Schools
E: Hkutella@aol.com
P: 586.754.0638
Susan M. Murawski
Clare Public Schools/Clare Gladwin RESD
E: smurawski169@gmail.com
P: 989.621.7998
Shelley Ovink
Marquette-Alger RESA
E: shelleyovink@rocketmail.com
P: 906.486.8020
Jerry Ragsdale
Genesee ISD
E: jerryr76@comcast.net
P: 810.694.0003
Renny Ransbottom
Otsego Public Schools
E: RRansbotto@gmail.com
P: 269.685.6993
Michael J. Rochholz
Schoolcraft Community Schools
E: mrochholz@frontier.com
P: 269.679.4327
Martha A. Sageman
Bridgeport Spaulding Community Schools
E: sageman@att.net
P: 989.777.0637
Debbie Stellini
Taylor School District
E: dastellini@comcast.net
P: 313.295.5864
E: marcgoblue1@gmail.com
P: 248.219.5949
16
2014 Annual Leadership Conference and Exhibit Show
YOUR
HEALTH
EMPLOYEE BENEFITS
YOUR
PROPERTY
PROPERTY/CASUALTY POOL
YOUR
SAFETY
WORKERS’ COMPENSATION FUND
Choose a partner
YOU CAN COUNT ON
www.setseg.org
Thursday Events
Early Bird Workshops
8 – 11 a.m.
Pantlind Ballroom
Converting Data Into Action: Goal Setting and Analytics to
Improve Performance
Doug LaFleur, President, eidex; Debbie Stair, Board Development Manager, Michigan Association of
School Boards
This session will focus on how board members can identify, understand and use
high-level data to create strategic goals for their district. Attendees will learn how to
properly evaluate data and determine which are most important when setting goals
that align with their mission and vision. Among the takeaways will be:
•5-7 key strategic academic goals for their district
•5-7 key strategic financial goals for their district
• An analysis of strengths and weaknesses of their district as highlighted in their data
•An analysis of strengths and weaknesses of another attendee’s district
•An understanding of how to set effective goals including examples
•An understanding of how to create and align a district’s mission, vision and goals
•An understanding of the difference between strategy and operations, and how
strategic goal setting and alignment of these goals to a district’s mission is a
priority and responsibility for all district boards
All attendees will be provided with a packet of their individual district’s data. This will
include financial and academic data, as well as an analysis of their data relative to “like
kind” districts This will include other districts of similar size and free / reduced lunch
populations.
Noon – 3 p.m.
What’s New About Superintendent Evaluation?
Get Your Answers Here
Pantlind Ballroom
Don Wotruba, Deputy Director / Director of Government Relations, Donna Oser, CAE, Director of Leadership Development and Executive Search Services, Michigan Association of School Boards; Linda Wacyk,
Director of Communications, Michigan Association of School Administrators; and Beth Carr, Director of
District Partnerships, Learning Sciences
The 2015-2016 school year will begin a new standard for superintendent evaluation.
Boards of education need this school year to prepare and be ready. Student growth,
local options, rubrics, observation tools and evidence; what it all means and how
much it costs—these are all things that you will need to wade through to set a clear
direction for your board for the years to come.
The state law sets very clear standards for how you will be doing superintendent evaluation, what tool you will be using and what percentage of the evaluation is assigned to what
areas. School boards will be required to receive training in the evaluation tool you choose
to use and you will need to work closely with your superintendent on the implementation
of this new process. Learn the best way to approach the process and hear from experts
in the field on how to make superintendent evaluation a real game changer for student
achievement.
18
2014 Annual Leadership Conference and Exhibit Show
Thursday Events
Michigan Council of School Attorneys
8 a.m. – 3 p.m.
Gerald R. Ford Ballroom
2014 Fall Conference
Keeping up with school law issues can be challenging
Michigan Council of
even for the most experienced school official. To stay
School Attorneys
current, you need access to clear and concise information on the legal requirements of the Revised School Code, the Open Meetings Act,
and the many other state and federal laws that impact school districts. The Michigan
Council of School Attorneys Fall Conference has traditionally offered pertinent and
timely topics for school officials and attorneys who are involved in the legal aspects of
education and this year will be no exception.
Whether you are a board member, school administrator or an attorney, interested in the
cutting-edge legal issues that confront school districts, this conference is designed for you!
Urban Conference
8 a.m. – 3 p.m.
Vandenberg A
The U.S. Supreme Court ruling in the five combined cases known only as Oliver L.
Brown et al v. the Board of Education of Topeka, (KS) et al was a monumental judicial turning point for this nation. By declaring that the discriminatory nature of racial
segregation “violates the 14th Amendment to the United States Constitution, which
guarantees all citizens equal protection of the laws,” Brown v. Board of Education laid
the foundation for shaping national and international policies regarding human rights.
It has been 60 years since the Supreme Court decision in Brown v. Board of Education. What have been the unintended consequences? What has occurred during those
years and where are we now? What does the current education reform movement
have in common with the Pre-Brown v. Board of Education landscape? What is happening nationally and right here in Michigan to address the unique challenges faced
in urban settings?
Join your colleagues at this year’s Urban Conference to discuss these important topics.
Download the Mobile App
Scan the QR code for your
phone and go directly to the
DeVos Place moblie app to
download it.
Nov. 6 – 9, Grand Rapids
19
Featured Speakers
Friday, Nov. 7
8:30 – 9:30 a.m.
Ambassador Ballroom
The Power and Promise of Modeling
Transformational Leadership
International speaker Cile Chavez provides motivation and
expertise to organizations in the private and public sectors
on modeling transformational leadership. Her passion is to
guide others in realizing their skills, talents, and potential in
both their personal and professional lives. She emphasizes
the power of modeling integrity, effective human relations,
intelligent behavior and enthusiasm.
Her unique mixture of humor, storytelling, ideas and metaphors has helped make her one of the most sought after
Cile Chavez, M.Ed., Ed.D.
speakers on contemporary leadership issues and possibilities.
Prior to her consulting work she served as the Superintendent
for Littleton Public School in Colorado, the Director of the Colorado State Committee
North Central Association and Assistant Dean of the College of Education at the University of Northern Colorado.
9:30 – 9:45 a.m.
Center Concourse
Book Signing With Cile Chavez, M.Ed., Ed.D.
3:30 – 4:45 p.m.
Ambassador Ballroom
Demographic, Educational, Workforce and
Economic Trends Impacting Education
Ron Crouch will address demographic, educational, workforce and economic trends in Michigan, as well as world and
national trends impacting education.
His background is in analyzing data and developing information in ways that enhance understanding and utilization. He
currently serves as Director of Research and Statistics for the
Kentucky Education and Workforce Development Cabinet
overseeing the development of databases on demographic,
social, educational, workforce, and economic issues and
trends.
Ron Crouch, M.A., M.S.S.W., M.B.A.
Post your conference photos and thoughts
using #MASBAnnual14
www.facebook.com/MASBLeadStrong
@MASB
20
2014 Annual Leadership Conference and Exhibit Show Program
Featured Speakers
Saturday, Nov. 8
8:15 – 8:45 a.m.
Ambassador Ballroom
Leading Children of Excellence
Serving as the current National School Boards Association President, Anne Byrne’s presentation will share what is happening
in public schools around the country, as well as at the NSBA. In
addition to her national role, she is a long-time member of the
school board of Nanuet Union Free School District in New York.
Anne Byrne
NSBA President
9 – 10 a.m.
Ambassador Ballroom
50 Myths and Lies That Threaten America’s
Public Schools
Washington Post-recognized author David C. Berliner will
share information from his newest book, “50 Myths and Lies
That Threaten America’s Public Schools.” The authors argue
that many citizens’ conception of K-12 public education in the
United States is more myth than reality. The text looks at international tests, teachers, curriculum, school funding, private and
charter schools, and more. In addition to this book published
in March 2014, Berliner has authored more than 200 published articles, chapters and books.
11:30 – 11:45 a.m.
David Berliner, M.S., Ph.D.
Center Concourse
Book Signing With David Berliner, M.S., Ph.D.
11:45 a.m. – 1 p.m.
Ambassador Ballroom
Doing More. Together: A Campaign
to Celebrate Shared Success
Attendees will hear about the success of the Doing More. Together.
initiative, which is designed to engage individuals, families, businesses
and communities by demonstrating what the Ottawa Area Intermediate School District in west Michigan has done and continues to do to
prepare its students for their future. McPhee will share takeaways from
this atypical marketing campaign that could help your district portray
the success of your schools in partnership with your communities as
a strategic competitive advantage for any company or family looking to
relocate to the area.
Nov. 6 – 9, Grand Rapids
Karen McPhee
Ottawa ISD Superintendent
21
Featured Speakers
Saturday, Nov. 8, continued
3:30 – 4:30 p.m.
Ambassador Ballroom
Creating and Sustaining Student-Centered
Learning Environments
Healthy cultures like toxic cultures start with a belief system, and that
system grows into being institutionalized through policies, practices and procedures. This presentation will share what makes up a
healthy school culture and how you can get there.
Anthony Muhammad is a highly sought after educational consultant.
Practicing for nearly 20 years, he has served as a middle school
teacher and assistant, middle school and high school principal.
4:30 – 4:45 p.m.
Anthony Muhammad, Ph.D.
Center Concourse
Book Signing With Anthony Muhammad, Ph.D.
Executive Search?
Where to start?
Experience
Site Visits
Community Input
Open Meetings Requirements
Criteria
Hire Executive
Search Services to
find your next
Superintendent.
Interviews
Collecting Resumes
Narrowing the pool
Final selections
Contracts
Who?
• A service of the Michigan Association of
School Boards providing a full range of
leadership training, support and legal counsel.
• Updated and improved search techniques and
tools, generating the nation’s most extensive
search network.
• Rely on MASB’s Executive Search Services
to match your district’s needs with the right
leader. Contact Donna Oser at 517.327.5923
or doser@masb.org to learn more.
22
2014 Annual Leadership Conference and Exhibit Show
Clinic Sessions
New
Sessions
Added!
To aid attendees interested in focusing on specific topics, clinic
sessions are organized into the following categories:
Governance and Executive Leadership—Effective leadership skills are
necessary to transform public education. Learn how to align resources to
the achievement of district standards and priorities, get updates on legal
decisions impacting education, understand education reform, collaborate
with diverse stakeholders and make better personal use of technology.
Innovations in District Management (Including Collaboration and Resource
Sharing)—Learn how to deal creatively and collaboratively with economic
challenges, diminishing resources and local bond initiatives.
School Board/Superintendent/Community Partnerships—Learn the
different roles and responsibilities of the board and superintendents, as
well as how to collaborate and develop long-term successful relationships inside and outside the system.
Student Achievement, Accountability and Data—Understand and use
data to inform strategy and board decision. Gain an understanding of the
conditions that optimize teaching and learning, narrow or eliminate the
achievement gap, improve accountability and foster continuous improvement within a system.
Student, Family, Community, Wellness and Environment—Support,
environment and wellness profoundly affect student outcomes. Learn
about factors that support and hinder these critical inputs to student
learning, as well as strategies to address challenges.
Technology + Learning Solutions—Technology is transforming how students learn. Learn about emerging research and technologies, practical
strategies and real-life solutions.
Friday, Nov. 7
9:45 – 10:45 a.m.
United and Excited: The Tale of Two Pantlind Ballroom
School Districts and How We Merged Into One
Ypsilanti Community Schools—the product of a consolidation of two deficit districts—launched in July 2013, after more than a year of community collaboration and
planning. When voters approved the consolidation in November, the ISD appointed a new
board to do what few others in Michigan have done. Hear how the new board oversaw the
work of closing two existing districts and launching a new one in just seven months.
Scott Menzel, Superintendent, Washtenaw Intermediate School District; David Bates, Board President,
Laura Lisiscki, Superintendent and Maria Sheler-Edwards, Board Member, Ypsilanti Community Schools
Digital Badges: Competency-Based Pathways to Career and College Readiness
Vandenberg A
Badges have emerged as an exciting new innovation to recognize the skills young
people and adults gain in a variety of settings including schools, libraries, museums and
workplaces. Learn about several pilot efforts by the Michigan Department of Education
and the Michigan Association of School Psychologists with support from the C.S. Mott
and Mozilla Foundations for “Any Time, Any Place, Any Way, Any Pace” initiatives in developing digital badges as competency-based pathways to career and college readiness.
Mary Sutton, Executive Director, Michigan After-School Partnership; Gregg Dionne, Curriculum and
Instruction Supervisor and Lorraine Thoreson, Consultant, Michigan Department of Education
Nov. 6 – 9, Grand Rapids
23
Clinic Sessions
Friday, Nov. 7, continued
9:45 – 10:45 a.m.
Education Reform Case Law: How the 2011 Education Reforms are Playing Out
Vandenberg B
Join the MASB Legal Team to discuss how the 2011 education reforms concerning
the Teacher Tenure Act and the Public Employee Relations Act have been interpreted by
the Teacher Tenure Commission, the Michigan Employment Relations Commission and
other judicial entities. By now, nearly every school district has received information concerning how the 2011 education reforms changed the laws governing tenure and PERA — but
how have these laws been interpreted since their enactment? This presentation will examine the case law that has developed as a result of these changes, as well as explore the
types of claims being raised, the defenses and the trend in outcomes.
Joel Gerring, Assistant Legal Counsel and Kacie Kefgen, Assistant Director of Labor Relations and Legal
Services, Michigan Association of School Boards
How to Create a Grassroots Advocacy Group for Your Schools
Governor’s Room
The presentation will focus on how to engage parents and community members
on the issues that impact our public schools. The ultimate goal is to create grassroots
groups in every district so that we can all work together to deliver a message to Lansing that we want our schools to be a top priority.
Elizabeth Welch Lykins, Trustee, East Grand Rapids Public Schools; Christie Ramsey, Co-Chair, Friends
of Kent County Schools; and Steve Norton, Founder, Michigan Parents for Schools
Leaders of Learning: School District Grand View A
Leadership that Improves Student Achievement
School board members have long known that district leadership directly impacts student achievement, but what is it exactly about superintendent leadership
that makes the difference? Research not only confirms a positive correlation, it provides compelling insight into the specific qualities and behaviors of superintendents
that impact achievement. Join us as we explore how the practical application of this
research can inform boards of education in some of their most important work—hiring
and developing superintendents.
Donna Oser, CAE, Director of Leadership Development and Executive Search Services, Michigan Association of School Boards
Michigan School-Justice Partnership
Kendall
The Michigan School-Justice Partnership is a statewide collaborative initiative
whose objectives are to increase school attendance and graduation rates, and to
reduce delinquency. A major MJSP initiative is to reduce school absenteeism through
a multi-level systematic intervention protocol beginning at the student level and progressing to include the family, and resources from the school and the community. This
presentation will address the structure of the MSJP partnership and its membership,
the various outcome-based measures supporting the strong relationship between
school attendance, graduation rates and delinquency, several best practices that
address absenteeism across the state, and a discussion of the new legislation and its
impact and bearing on public education.
Richard Dolinski, Founder and President Emeritus, The Legacy Center for Community Success; Judge Dorene
S. Allen, Midland County Presiding Probate, Juvenile Judge and Chair of the Michigan Committee on Juvenile
Justice, Midland County Probate Court; and John Searles, Superintendent, Midland County ESA
24
2014 Annual Leadership Conference and Exhibit Show
Clinic Sessions
Friday, Nov. 7, continued
9:45 – 10:45 a.m.
OK2SAY — A Student Safety Initiative
Haldane
This presentation will review the new program launched for the 2014-2015
academic year that will enable Michigan students to confidentially report harmful
behavior that threatens their safety or the safety of others 24/7. Designated OK2SAY,
the program aims to connect students with caring adult professionals who can help
prevent tragedies before they occur.
Christine Coady, Presenter for the State of Michigan Attorney General’s Office OK2SAY—A Student
Safety Initiative
Putting the Pieces Together: Alternative Options for a School Within a School
Grand View BC
This presentation will share how a school district created a positive attitude and
sense of pride around what it means to be alternative. The Center for Student Success
within Grand Blanc High School is a unique learning environment where students
who have had difficulty being successful in a traditional setting receive additional
support and opportunities. Students are involved in CSS programming and are able
to participate in all aspects of GBHS at large. The program is committed to helping
at-risk students put the pieces together through creative, authentic learning resulting
in success for all
Christy Knight, Student Advisor, Grand Blanc/CSS
Raising the Profile of Skilled Trades
Thornapple
As the demand for technical skills in the workforce continues to grow, a collaboration of education, business, government, labor and workforce development is developing a strategy for building awareness, interest and appreciation among students of
all ages, parents, counselors, and educators for skilled trades and technical careers to
meet employer needs and the changing demands of the economy. Learn more about
creating a Technical Career Continuum that includes K-12, certificates, two- and fouryear degrees, and apprenticeships.
Naheed Huq, Leader, Plan Implementation, SEMCOG and Max McCullough, Board Vice President, Macomb ISD
Reaching Today’s Teens Through Gaming Experiences
Heritage Hill
Today’s teenagers have grown up under the ‘digital wave’ with fast-paced,
individualized, man-device interactions. Compared to previous generations, they have
more knowledge of advanced technology. This session will walk through the best way
to reach teens and transfer learning more effectively with multimedia interactions.
Bob Davis, CEO & President, Virtual Driver Interactive.com
Safety and Security for Every School District
Gerald R. Ford Ballroom
Safety and security is job one for every school district. This presentation will cover
what current policies need to be in place while also taking participants through lockdown procedures and what trainings should look like. Not only is this good for schools,
but in all walks of life.
Dan Mesyar, Ed.S., Assistant Principal/Safety Director and Tony Kuster, Police Liaison Officer, Ludington
Area Schools
Nov. 6 – 9, Grand Rapids
25
Clinic Sessions
Friday, Nov. 7
1:45 – 2:45 p.m.
Building Coalitions to Support Children and Their Families
Gerald R. Ford Ballroom
Midland ESA brought partner agencies together in an effort to better serve families,
children and the community. Hear about the Longview Early Childhood Center, a multi-agency
collaborative including Early On, Great Start Collaborative, Imagination Library, Kinder Kare,
WIC, Head Start, GSRP and special education inclusion. Partners share resources and provide
a seamless delivery system for families under one roof. We are also working to develop a onestop, full-service autism center focused on the whole family.
John Searles, Superintendent, Midland County ESA
Energy Management—Are You Doing Enough?
Vandenberg A
Energy management is becoming an increasingly important component of
all businesses. Organizations continually seek to reduce energy consumption as a
means to cut costs, reduce waste and become leaner. In this regard, the purpose of
this presentation is to inform participants on energy management best practices and
product offerings, both in the current market and an outlook for the future. These
practices demonstrate the most effective methods organizations can utilize to reduce
energy-related waste. By coupling current best practices with an outlook into future
energy management tools, this presentation will equip participants with the knowledge
to become and remain lean and efficient energy consumers.
Jim Nemeth, Board President and Charlie Schwedler, Superintendent, Bullock Creek Schools; Thomas
Shirilla, Business Account Manager, Consumers Energy
Have You Ever Thought of Sharing
a Superintendent?
Grand View BC
Superintendents along with some of their board members will present their
insights on how districts can successfully share a superintendent. This presentation
will focus on the process that occurred with creating the position, the positives and
negatives of sharing a superintendent and lessons learned along the way.
Marlen Cordes, Superintendent, Bear Lake Schools and Kaleva Norman Dickson Schools and
Jeff Jennette, Superintendent, Manistee ISD and Wexford-Missaukee ISD
Critical Insurance Changes to Consider When Your District is in Financial Distress
Vandenberg B
The session will address key information, strategies and tips for saving money on
employee health insurance costs. Topics covered will include: the bidding process; selecting and evaluating consulting services; educating your staff on market changes; pros and
cons of different employee benefit options; and things to consider with consolidation of
services.
Megan McNamara, Project Leader and Heather Menzies, Employee Benefits Account, SET SEG School
Insurance Specialists
26
2014 Annual Leadership Conference and Exhibit Show
Clinic Sessions
Friday, Nov. 7, continued
1:45 – 2:45 p.m.
From Admiration to Action: Closing the
Racial Achievement Gap
Thornapple
This session will spend 15 percent of the time admiring the data and 75 percent of
the time describing actions taken by the Michigan Department of Education to close the
achievement gap between African-American young men and the state’s highest achieving
student group. Participants will reflect upon their own policies, practices, structures and
systems that might perpetuate the gap using an equity tool developed by the Great Lakes
Equity Center. School board members will develop an understanding of the economic, social
and moral imperatives associated with lost opportunity costs in the context of academic
achievement.
Beverly Brown, Program Consultant and Theresa Saunders, Education Consultant, Michigan Department
of Education
Going Green Without Spending a Ton of Green
Grand View A
New Haven Community Schools has saved over $20,000 per year in energy
expenses from just one wind turbine. Come hear about wind turbines, PV (solar) cells,
biodiesel fuel and propane buses. From designing and renovating buildings to student
projects that save energy, we have implemented ideas that might work for you. If you want
to go green without spending too much green, check out this session.
Keith Wunderlich, Superintendent, New Haven Community Schools
Healthy Governance in Times of Disruptive Change
Kendall
Education is in the midst of extreme change but don’t let that change — or the stress
related to it — undermine the health of your district’s governance! Much as with our own personal wellness, preventive medicine is critical to the wellness of our school districts. Regular
health exams and diagnostics identify symptoms early, when effective treatment can help to
avoid disaster. An annual checkup for your district’s governance serves the same purpose. In
this highly engaging session, participants will discuss and explore the three components that
comprise an ‘annual governance checkup:’ Board Self Evaluation, Superintendent Evaluation and Goal Setting/Strategic Planning. This is one appointment you won’t want to miss to
ensure the health of your district’s governance!
Donna Oser, CAE, Director of Leadership Development and Executive Search Services and Debbie Stair,
Board Development Manager, Michigan Association of School Boards
Hockey Stick Improvement—How Otsego Pantlind Ballroom
Increased MEAP Scores in Unprecedented Ways
Otsego Public Schools used data analysis along with short- and long-term plans
to create quick, yet systemic change in student achievement. Hear how the perfect
storm of data analysis, vertical curricular alignment, PLCs, RtI and a simple plan created dramatic results. The focus will be on mathematics, but examples of steps taken
in all other curricular areas will be provided as well.
Melissa Koenig, Director of Elementary Instruction and Heather Kortlandt, Director of Secondary
Instruction, Otsego Public Schools
Nov. 6 – 9, Grand Rapids
27
Clinic Sessions
Friday, Nov. 7, continued
1:45 – 2:45 p.m.
Looking for Free Content for Your Online/Blended Learning Program?
Heritage Hill
Did you know secondary schools in Michigan have access to 30 online courses
through Florida Virtual Schools at no cost to them? Schools throughout Michigan are
using these courses for credit recovery, blended learning and virtual school options. These
courses can be used to create local 21f options as well. This session will highlight various
secondary school examples and how others can use these courses in their setting for
FREE using their own highly qualified staff!
Anupam Chugh, Instructional Technology Consultant, Wayne RESA
What is Preventing You From Being a 100 Percent School: Addressing the
Dropout Crisis in Michigan
Governor’s Room
Every school faces the same goal of graduating 100 percent of its students,
however every school falls short. This session will focus on why students drop out,
the impact on the community and investigate student recommendations, as well as
research-based best practices to provide every student the support they need to graduate high school prepared to continue their education beyond high school.
Rob Belous, Dropout Recovery Advisor, Graduation Alliance
You Can’t Make This Stuff Up: Student Disciplinary Hearings
Haldane
Presented in an entertaining skit format (starring Thrun Law Firm attorneys and
administrators whose identities are being withheld to protect the innocent), this session
will help board members and school administrators identify and respond effectively to the
myriad of issues that may arise during student disciplinary hearings affecting students,
staff, parents and the broader community. Responses will be framed to address the Open
Meetings Act, Family Educational Rights and Privacy Act, special education laws, child
protection laws, open carry and school safety laws, and more.
Representatives from Thrun Law Firm, P.C.; Jon Felske, Superintendent, Muskegon Public Schools; and
John Siemion, Board President, Grand Haven Area Public Schools
Download the Mobile App
Scan the QR code for your
phone and go directly to the
DeVos Place moblie app to
download it.
28
2014 Annual Leadership Conference and Exhibit Show
Clinic Sessions
Saturday, Nov. 8
10:15 – 11:30 a.m.
Behind Every Challenge is a Great Opportunity: The Albion/Marshall Collaboration
Haldane
This session will take the participant on a journey of how two rival school districts
formed a groundbreaking, first of its kind partnership in Michigan to meet the needs of their
significantly disparate student populations. Hear how the visionary leadership of two superintendents and boards of education brought a low-performing, impoverished, minority district
and a high-performing, middle class, predominantly all-white district together for the greater
good of the children they serve. Learn first-hand how the school house doors were kept
open, students did not leave for Schools of Choice and the students’ needs are being met.
The logistics, the risks, the successes, the barriers, the sacrifices, but most importantly, the
renewed hope this partnership has given to these communities will be shared.
Dr. Beverly Knox-Pipes, Consultant, Albion Community School; Vivian Davis, Board President and
Jerry-Lynn Williams Harper, Superintendent, Albion Public Schools; Dr. Randy Davis, Superintendent and
Victor Potter, Board President, Marshall Public Schools; and Maurice Barnes, Councilman, Albion City
Council
Building a Climate of Trust
Grand View BC
In an effort to promote a culture of trust, the board president and interim superintendent invited the local MEA president to attend the NSBA conference with two
goals in mind—leverage technology in the classroom to increase student achievement
and instill trust between the superintendent, board and the educational assistant.
Learn how this partnership is stronger than ever today.
Jim Baker, Superintendent, Sean Carlson, Past Board President, Josh Gignac, Past MEA President and
Rebecca Walsh, Board President, Huron Valley Schools
Policies, Practices and Popular Beliefs
Pantlind Ballroom
For those of you that were intrigued with his keynote address and want to hear
more from David, this is the session for you. He will engage in a no-holds-barred
discussion on the policies, practices and popular beliefs that he considers to be the
greatest threats to America’s public schools and shares his thoughts on how schools
can better serve children.
David Berliner, M.S., Ph D., Author and Featured Speaker
Intro to Data Security Law and
Data Breach Liability
Kendall
Learn the basics of data security law, developments in data breach liability and
the application of privacy laws to digital data systems.
Fredric Heidemann, Attorney and Ryan Nicholson, Attorney, Thrun Law Firm, P.C.
Nov. 6 – 9, Grand Rapids
29
Clinic Sessions
Saturday, Nov. 8, continued
10:15 – 11:30 a.m.
Moving From Prisoners of Time to Off the Clock
Nelson
This presentation provides an in-depth analysis of how the traditional norms,
memes and structures of public education are preventing schools and students from
improving performance and preparing students for college. Multiple sources and
research will be used to explain how increasing student performance can only come
through extensive pedagogical redesign and structural change.
David Dugger, Executive Director, Washtenaw Educational Options Consortium
School-Parent Contracts: Partnering With Parents to Improve Student Achievement
Heritage Hill
In 2012, driven by the desire of the board to more clearly communicate with and
involve parents, Dearborn began reporting reading comprehension and math computation levels on students’ report cards. Contracts identifying how parents and schools will
partner to improve achievement are required for students who are two or more years
below grade level. We will share how these contracts have led to improved student
achievement through meaningful involvement of parents in their children’s education.
Hussein Berry, Board President, Jill Chochol, Executive Director, Elementary Education, Aimee Schoelles, Board Secretary, Gail Shenkman, Associate Superintendent and Brian Whiston, Superintendent,
Dearborn Public Schools
Taking College/Career Readiness to the Next Level
Grand View A
In this session, audience members will see how Charlevoix-Emmet ISD, in partnership
with post-secondary institutions and area businesses, is taking K-12 college/career readiness
to a new level. Participants will learn how Char-Em has developed and implemented a comprehensive K-12 college/career readiness program that is creating unique opportunities for
graduates as they enter college or the job market. This program has been shared across the
state and is guaranteed to offer some new ideas or concepts for participants.
Jim Cooper, Early College Coordinator and Jim Rummer, Director of Career and Technical Education,
Char-Em ISD; Kelly Smith, Campus President, Baker College-Cadillac
Ten Strategies for Selecting a Successful Superintendent
Thornapple
If choosing a new superintendent is on your horizon, you’ll want to join your
colleagues for this informative and practical session. Experienced search consultants
and former superintendents will share 10 proven strategies for boards of education to
select a successful superintendent. Participants will explore the strategies via small
group activities and lively discussion. You’ll leave this session with a stronger school
board network and a strategic approach to selecting your next superintendent!
Denny Patzer and Tom White, Executive Search Consultants, Michigan Association of School Boards
30
2014 Annual Leadership Conference and Exhibit Show
Clinic Sessions
Saturday, Nov. 8, continued
10:15 – 11:30 a.m.
The Black Success Network—I AM Model
Vandenberg A
TBSN’s primary goal is to provide a positive alternative to the often-grim popular
narrative about black life in Michigan and across the country. TBSN’s Student Success (I AM) Model was designed in an effort to enhance African American students’
awareness, ambition and confidence in their ability to succeed in life. The presentation will share how this model aims to inspire students to dream about a positive
future, sharpen their literacy skills, and oral and written communication skills, as well
as building self-esteem.
Lloyd G. Bingman, Ph.D., Teresa Bingman, Esq. and Todd J. Duckett, Founders and Co-Owners, The Black
Success Network, LLC
The Four Dimensions of Instructional Leadership—What School Leaders Must
Do To Improve Teaching Effectiveness
Governor’s Room
Among school-related factors, school leadership is second only to teaching in its
potential influence on student learning. Instructional leadership is a critical aspect of
school leadership. The work of instructional leaders is to ensure that teachers have the
knowledge and skills necessary to ensure that every student receives the highest quality
instruction each day. In this presentation, learn about the Four Dimensions of Instructional
Leadership that will help school leaders improve the quality of teaching and learning for
all students: Vision, Mission and Culture Building; Improvement of Instructional Practice;
Allocation of Resources; and Management of People and Processes.
Colin Ripmaster, Associate Director, Michigan Association of Secondary School Principals
What Does Blended Learning Mean for Your School District?
Vandenberg B
Join online and blended learning experts as they talk about what blended
learning could look like in your district. They will talk about the different types, as well
as how districts can train their teachers to incorporate blended learning principles into
their teaching. Additionally, the different types of related technologies currently in use
across the state and country will be highlighted.
Jay Bennett, Vice President, Board of Education, Grand Ledge Public Schools and Jamie DeWitt, Blended
Learning Coordinator, Michigan Virtual University
Post your conference photos and thoughts
using #MASBAnnual14
www.facebook.com/MASBLeadStrong
@MASB
Nov. 6 – 9, Grand Rapids
31
Clinic Sessions
Saturday, Nov. 8
1:30 – 2:45 p.m.
Breaking the Paradigm: Multi-Year Budgets Don’t Have to be That Tough
Haldane
In this session, participants will be introduced to an alternative way to conduct
forward financial planning using a holistic approach that drives departmental expenditures from the top down.
Buzz Brown, Chief Operating Officer, Munetrix
Child Nutrition Program Changes Continue
Kendall
One of the big challenges for child nutrition programs in 2014 and beyond will be the
implementation of the USDA Smart Snacks in Schools rule (also referred to as the Competitive Foods Rule) in school districts. For the first time, all food sold in schools during the
school day will be regulated by the USDA. This includes food sold in school stores, fundraising, vending, etc., as well as snacks sold in school food service programs. Everyone needs to
understand the impact these rules will have across the district—not just in food service!
Lori Adkins, Nutrition Consultant, Oakland Schools and Kristen Hennessey, Director, Food & Nutrition Services,
Plymouth-Canton Community Schools and Livonia Public Schools
Crowd-Sourced Solutions for
Your Most Common Board Issues
Grand View A
Calling all board members willing to share—newbies and veterans alike! Whether you’re seeking suggestions about your stickiest board issue or you long to share
the hard-won wisdom you’ve garnered over the years, this is the place for you! In this
fun and fast-paced session, we’ll recognize the most common, challenging issues for
board members and identify solutions through a cooperative learning activity. Come
prepared to meet new people, laugh and learn!
Donna Oser, CAE, Director of Leadership Development and Executive Search Services and Olga Holden, Ph.D.,
Board Development and Planning Specialist, Michigan Association of School Boards
Cyber-FundingThornapple
While options for online learning are exploding, your programs will implode
without funding. This session will provide a user-friendly overview of pupil accounting
requirements to receive state aid for pupils enrolled in a myriad of online learning
programs.
Robert Dietzel, Attorney, Kirk Herald, Attorney and Brandon Walker, Attorney, Thrun Law Firm, P.C.
Download the Mobile App
Scan the QR code for your
phone and go directly to the
DeVos Place moblie app to
download it.
32
2014 Annual Leadership Conference and Exhibit Show
Clinic Sessions
Saturday, Nov. 8, continued
1:30 – 2:45 p.m.
Discipline Through Restorative Justice:
Does it Work?
Vandenberg B
Student discipline is much in the news and so is restorative justice. Research
indicates an overreliance on suspension and expulsion that disproportionately affects
minority students and students with disabilities, and impacts communities. But Michigan is embracing restorative justice as an alternative. Does it work? Early returns say
yes. This session will provide an update on policies, procedures and project results
from Michigan and elsewhere. See if restorative justice is right for your district.
David Gruber, Program Director and Cheryl Levine, Program Coordinator, Michigan Special Education
Mediation Program
A Primer on Technology for Board Members
Vandenberg A
A primer on technology for board members with topics including: trends impacting technology in education (e.g., BYOD, mobility); how to match technology to
learning objectives; high performance IT support organizations; understanding the
total cost of ownership; and options for funding techology (general fund, bonds, etc).
Judy Wright, Partner, Plante Moran and Melissa Miller, Senior Manager, Plante Moran and Former School
Board Member
Integrated Student Support and the CIS Model
Heritage Hill
The presentation will focus on the importance of integrated student support provided in the school building. Support areas include clothing, weekend food backpacks,
school-based food pantries, health clinic access, dental access, after-school programming,
social emotional counseling, mentoring, tutoring, role modeling, parent engagement and
other resources responsive to needs of individual schools and specific case-managed students. The participants will learn how the Communities in Schools evidence-based model
of Integrated Student Services has improved high school graduation rates, decreased
dropouts, and improved fourth and eighth grade reading and math scores.
Jeff Brown, Executive Director, Communities in Schools of Michigan
Join the Effort to Promote the Value of Michigan Public Schools
Pantlind Ballroom
Great things are happening in our public schools, but that message is getting lost
in the mainstream media. We hope to improve the image of public schools in Michigan
by providing free access to share positive stories and information. Learn more about how
to share stories from your district to help restore confidence in Michigan public schools.
Christine Beardsley, Superintendent, Eaton RESA; June Pettyplace, Uniserv Director and John Toppen,
Uniserv Director, Michigan Education Association
Nov. 6 – 9, Grand Rapids
33
Clinic Sessions
Making Superintendent Evaluation Work
Governor’s Room
Boards hire superintendents they believe will do good work for the district. Communities expect that will mean strong results for students. When it comes time to evaluate the superintendent’s performance, a sound evaluation process will help a board
align their expectations for the superintendent with the best interests of students. It
will also help focus the board and superintendent on continuous growth in serving the
needs of students. This session will review elements of a superintendent evaluation
process that deliver just that.
Linda Wacyk, Director of Communications, Dr. Patricia Reeves, Associate Executive Director, Michigan
Association of School Administrators; and Karen Cross, Senior Associate for Innovation and Business
Development, Michigan Association of School Boards
National Connection
Districts Receive a
20%
DISCOUNT
on NSBA
ANNUAL CONFERENCE
Registrations!
National
Connection
A bridge for school boards across Michigan
to national trends and perspectives in K-12
education, provided in partnership
by MASB and NSBA.
Learn more at
www.nsba.org/getconnected
34
2014 Annual Leadership Conference and Exhibit Show
Getting them there
safely!
Partnership.
Providing transportation partnerships
built on Trust, Performance, Advocacy
and Stewardship since 1969. Proud to
be Michigan made.
deanschoolbus.com
|
deantrailways.com
2014 Exhibit Show
Location
DeVos Place, Ballrooms A & B
Exclusive Show Hours
Thursday, Nov. 6
3:15 – 5:15 p.m.
Friday, Nov. 7
10:45 a.m. – 12:30 p.m.
Whether you’re adding technology, outsourcing transportation
or food services, or investigating insurance options now or
in the future, this is the place to be. Read through the next
few pages of exhibitor descriptions to ensure you stop at your
“must see” booths.
80+ exhibitors including
representatives from:
• Accounting and auditing firms
• Architecture and engineering firms
• Business and finance
professionals
• Colleges and Universities
• Construction management
service providers
• Consulting services
• Facilities services and
management providers
•
•
•
•
•
•
Food services
Human resource providers
Insurance companies
Legal services
School maintenance
Student achievement related
companies
• Technology providers
• Transportation firms
Prizes and Activities
Vendors will be hosting fun activities and drawings in their
booths, as well as the MASB grand prize drawing at the end
of each day. Must be present to win!
36
2014 Annual Leadership Conference and Exhibit Show
2014 Exhibit Show
Booth #(s)
44
Company
VIP
Ed Culberson
AccessPoint Educational HR
517.321.4765, ext. 5998
eculberson@accesspointhr.com
AccessPoint Educational HR has been providing human resource and accounting
services to Michigan charter schools since 1997. Our innovative approach, premier
product offerings and dedicated expertise have made us the provider of choice for
schools seeking local control of their educational mission and cost effective management of their largest budget line item.
74
Advanced Technology Consultants
Christine Lollar
248.348.2963
clollar@atctrain.com
Advanced Technologies Consultants is the authorized educational distributor for
Stratasys in Michigan providing 3D printing solutions for Idea, Design and Production. 3D printing in the classroom exposes students to cutting-edge technology, and
unmatched material capabilities, details, precision and durability.
84
Aetna
Jeff Nielson
NEW
248.305.8043
nielsonj@aetna.com
Aetna is one of the nation’s leading diversified health care benefits companies,
serving people with information and resources to help them make better-informed
decisions about their health care. Aetna offers a broad range of traditional, voluntary
and consumer-directed health insurance products and related services, including
medical, pharmacy, dental, behavioral health, group life and disability plans; medical management capabilities; Medicaid health care management services; workers’
compensation administrative services; and health information technology services.
78
Aventric Technologies
Tom Perna
800.228.3343, ext. 232
tperna@aventric.com
Aventric Technologies LLC/HeartAED, an authorized distributor of Automated
External Defibrillators, works with Michigan schools to help provide ongoing quality
products and services. Our passion to help save lives commits us to provide ongoing
quality products and services.
4
Barton Malow Company
Michael Stobak
VIP
248.436.5820
Silver
Michael.Stobak@bartonmalow.com
Sponsor
The Barton Malow K-12 Education Group focuses on educational needs and not
simply building needs. Specialists are available to perform facility audits, develop
facility master plans, provide campaign assistance and manage the construction
process through completion. We also recognize the importance of technology in
every aspect of education and have a dedicated team focused on design, implementation and professional development for 21st century learning environments.
Nov. 6 – 9, Grand Rapids
37
2014 Exhibit Show
Booth #(s)
33
Company
Blue Cross Blue Shield of Michigan, Inc.
Richard Forton
VIP
616.389.2008
Diamond
rforton@bcbsm.com
Sponsor
Blue Cross Blue Shield of Michigan is Michigan’s health care leader. Through partnerships with hospitals, doctors and other providers, Blue Cross Blue Shield offers
traditional, PPO, HMO and individual coverage.
35
Bryco, Inc.
Anthony Britsky
248.879.8779
tony@brycoinc.com
With over 40 years experience, we are your Michigan and northwestern Ohio representatives for TAJIMA LVT acoustical control and moisture control flooring, TARAFLEX by GERFLOR multipurpose sports flooring, CAPRI CORK commercial cork and
rubber/cork flooring, GERFLOR no wax commercial tile and sheet.
87
Bus Budee
Eric Ryce
NEW
734.664.7765
eric@thesavvycaveman.com
Bus Buddee is a Web-based fleet tracking system with Web portal administration
and smartphone user interaction allowing parents and schools to safely, securely
and accurately track school bus locations while offering real-time vehicle diagnostic
and maintenance data.
63
Center for Educational Networking
Holly Sasso
517.908.3905
hsasso@cenmi.org
The Center for Educational Networking supports the statewide communication
efforts of the Office of Special Education. CEN has emerged as the communications
support system for the other Mandated Activities Projects, allowing them to concentrate on the work of serving special education and diverse learners in Michigan.
71
Chartwells School Dining Services
Jerry Agrusa
VIP
734.486.2229
jerry.agrusa@compass-usa.com
School food service management company that serves over 130 school districts
here in Michigan.
31
Clark Construction Company
Karen C. Kelly
VIP
248.286.1006
kkelly@clarkcc.com
Clark is ranked as one of the Top 400 Construction Management firms in the nation.
Has completed $1 billion in K-12 projects. Services include: pre-bond/campaign,
estimating, construction management and design/build services.
38
2014 Annual Leadership Conference and Exhibit Show
2014 Exhibit Show
Booth #(s)
70
Company
Consumers Energy
Thomas Shirilla
VIP
616.530.4321
Bronze
Thomas.Shirilla@cmsenergy.com
Sponsor
Consumers Energy provides natural gas and electricity to 6.5 million Michigan
residents in all 68 Lower Peninsula counties. In addition to employing 15,000 local
workers and contractors, Consumers Energy is committed to spending $1 billion
with Michigan-based companies from 2011-2016 as part of the Pure Michigan
Business Connect program.
9
Dean Transportation, Inc. & Dean Trailways of Michigan
Patrick Dean
VIP
517.319.3300
Diamond
patrickd@deantrans.com
Sponsor
Dean Transportation provides contracted transportation services to local school districts, intermediate school districts and charter groups. Dean Trailways of Michigan
provides luxury motor coach transportation to groups throughout the Midwest.
88
Destination Imagination
Ted Grossnickle
NEW
248.931.0603
ted.grossnickle@gmail.com
Destination Imagination is an extraordinary extracurricular/enrichment program
that fuses innovation with STEM-based problem-solving, and equips students with
the necessary 21st century skills to be the next generation of creative thinkers and
leaders.
62
Detroit Public Schools
Office of School Nutrition
Lawrence Price
313.412.0587
lawrence.price02@detroitk12.org
Detroit Public Schools knows that healthy eating helps to create healthy minds and
bodies. The Office of School Nutrition is committed to supporting the educational
development of our students by providing healthy breakfasts and hot nutritional
lunches to all students in grades K-12 at no charge.
45 & 46
DTE Energy
Carla A. Gribbs
VIP
313.235.6751
Bronze
gribbsc@dteenergy.com
Sponsor
DTE Energy is a Detroit-based diversified energy company involved in the development and management of energy-related businesses and services nationwide. Its
operating units include an electric utility serving 2.1 million customers in southeastern Michigan and a natural gas utility serving 1.2 million customers in Michigan.
The DTE Energy portfolio also includes non-utility energy businesses focused on
power and industrial projects, midstream services and energy trading. Information
about DTE Energy is available at dteenergy.com, twitter.com/dte_energy and facebook.com/dteenergy.
Nov. 6 – 9, Grand Rapids
39
2014 Exhibit Show
Booth #(s)
1
Company
VIP
Justin Grygiel
Durham School Services
630.596.7563
JGrygiel@durhamschoolservices.com
We have experience partnering with several districts in the state of Michigan and
have successfully privatized their transportation departments. Our partnerships
include Birmingham Public Schools, Southfield Public Schools, the School District of the City of Royal Oak, Northville Public Schools, South Redford, Rochester
Community Schools, Redford Union School District, West Bloomfield School District,
Kenowa Hills Public Schools and Romulus Community Schools. We are dedicated to
getting students to school safely, on time and ready to learn.
37
Eidex
Jack Gunn
VIP
616.214.7102
Bronze
Jgunn@eidexinsights.com
Sponsor
State-wide data. Peer comparisons. Valuable context. Deep insights. These are the
benefits of Eidex Focus, the powerful analytics software for school districts. Districts
across Michigan are using Eidex Focus to make better decisions, define realistic
goals, create more effective negotiation strategies, achieve cost savings and communicate successes to stakeholders.
2
Enviro-Clean Services
Matt Koster
616.392.3775
Matt.Koster@enviro.clean.com
Enviro-Clean is a professional cleaning company that has been working with our
Michigan schools for 18 years. Enviro-Clean has 800+ full-time employees working
in Michigan’s public schools. Enviro-Clean is truly committed to partnering with
Michigan public schools.
19
Epiphany Management Group
Andrew Broessel
313.268.3184
Abroessel@epiphanymgmt.com
Epiphany Management Group is the trusted technology management partner for
numerous K-12 organizations nationwide. We provide direction, planning, leadership
and support to K-12 schools in technology, professional development and communications. Our innovative management approach and focus on the K-12 market make
us very uniquely effective.
7
Fifth Third Securities
Craig Kahler
517.351.2213
craig.kahler@53.com
“A working relationship…”
Fifth Third Securities, Inc. is your primary contact to access the capital markets for
short-term (working capital) and long-term (facility) financings.
40
2014 Annual Leadership Conference and Exhibit Show
A variety of health plan solutions.
A promise to cover everyone.
The Michigan Blues offer a wide range of health plans
for school districts, backed by the strongest state and
national provider network.
Your options range from our PPO and HMO plans, to
consumer-directed Flexible BlueSM plans compatible
with health savings accounts, to MyBlueSM individual
coverage. Our first-to-market group wellness product,
Healthy Blue LivingSM HMO, rewards you and your
employees with lower costs for a greater commitment
to healthy behaviors.
And you have Blue DentalSM and vision coverage
options, too. All from a company that accepts everyone
for coverage regardless of medical history, with nearly
70 years of nonprofit heritage and an unrivaled
commitment to the future of Michigan.
For information on Blues plans available to MASB
members, call 517-327-5900.
bcbsm.com
MiBCN.com
Exclusive Sponsored Health Plans
for MASB Members
Nov. 6 – 9, Grand Rapids
41
2014 Exhibit Show
Booth #(s)
57
Company
First Student, Inc.
Nick Voisard
513.655.7233
nick.voisard@firstgroup.com
Over 1,500 school districts across North America trust First Student for safe, reliable
and cost-effective student transportation. Visit booth 57 and ask how we can provide
customized transportation solutions to meet your unique needs.
41
Fisher Tracks, Inc.
Jordan Fisher
515.432.3191
jfisher@fishertracks.com
Fisher Tracks provides installation, refurbishment and design/build of all-weather running tracks. We have a Certified Track Builder on staff and carry track maintenance
products including lightweight cross-over track protectors and fabric pit covers.
28
GCA Services Group
Timothy Dillon
248.588.1555
gcaeducation@gcaservices.com
GCA Education Services provides full service custodial, grounds and facilities maintenance services to more than 240 school districts throughout the United States.
14
GenNET Online Learning
Pam Sovis
NEW
810.591.4401
Psovis@geneseeisd.org
A program provided by the Genesee Intermediate School District, GenNET provides
students with a wide range of teacher-led and teacher-facilitated courses, and self-directed classroom tools delivered over the Internet. This program provides enhanced
learning opportunities for Michigan high school and middle school students. Explore
our website and take advantage of this exciting and dynamic learning experience.
72
GMB Architecture + Engineering
Tanya Folkert
VIP
616.796.0200
tanyaf@gmb.com
Having designed for the K-12 setting for decades, GMB Architecture + Engineering
brings powerful blends of talent that improve the requirements of your project. Our
associates design comfortable, attractive environments that enhance learning while
reducing operating costs.
76
Granger Construction
Barry Roney
VIP
517.393.1670
Silver
broney@grangerconstruction.com
Sponsor
Over the years, Granger has earned its positive reputation for trust, honesty, fairness,
integrity, compassion and appreciation for the unique contributions of each team
member. We continue to honor these important corporate values and relationships.
42
2014 Annual Leadership Conference and Exhibit Show
2014 Exhibit Show
Booth #(s)
38
VIP
Company
GRBS, Inc.
Michelle Kershner
800.441.4463
mkershner@grbsinc.com
GRBS, Inc. was founded in 1915. At present, we provide custodial services to 975
buildings in the state of Michigan on a regular basis. This represents a total of 30
million square feet of nightly cleaning. In addition, we provide services such as
carpet cleaning, window cleaning and other allied work to these regular accounts
and hundreds more at varied times throughout the year. We are currently providing
cleaning services to 40 Michigan school districts. We have offices in Kalamazoo,
Howell and South Bend, Ind., as well as our main office in Grand Rapids.
29
Hoekstra Transportation, Inc.
Tom Hoekstra
616.245.7440
thoekstra@hoekstratruck.com
Family-owned and operated since 1928, Hoekstra Transportation is committed to
supplying and servicing you with all of your transportation needs. Hoekstra Transportation is a dealer for Thomas Built Buses.
13
Hungerford Nichols CPAs + Advisors
Philip Saurman
VIP
616.949.3200
psaurman@hungerfordnichols.com
Hungerford Nichols CPAs + Advisors, located in Grand Rapids, specializes in tax,
auditing and consulting services to west Michigan businesses, school districts and
other municipal and nonprofit organizations.
56
Hutchinson, Shockey, Erley and Co.
William Roche
VIP
586.782.7058
wroche@hsemuni.com
Financing of major capital improvements, cash flow borrowings and technology financing.
8
Kingscott Associates, Inc.
Barbara Goebel
VIP
269.381.4880
Silver
bgoebel@kingscott.com
Sponsor
With more than 80 years of experience, Kingscott’s specialists “Create Possiblilities” for your district and community. Our architects, engineers, interior designers
and bond planners will help you imagine the possibilities and make them your new
reality!
58
KSS Enterprises
Tom Hill
269.349.6637
tomhill@kssenterprises.com
KSS is a premier distributor of custodial supplies, equipment and service. We find
ways to solve your facility challenges with products and processes designed for maximum efficiency while reducing your overall cost to clean.
Nov. 6 – 9, Grand Rapids
43
2014 Exhibit Show
Booth #(s)
89
Company
Lifetouch School Portraits
Beth Gowan
VIP
517.347.2403
Bronze
bethg@lifetouch.com
Sponsor
Lifetouch, the nation’s leading school portrait provider, considers it an honor to
capture precious school portrait memories for millions of students throughout the
United States and Canada. For more than 76 years, we’ve been providing quality
portraits to families, along with industry-leading service items to schools and school
district administrators. Lifetouch is an employee-owned company. Locally we employ
over 800 people in the state of Michigan and service over 1,400 schools.
16
LifeTrack Services, Inc.
Larry Ledgerwood
800.738.6466
larry@lifetrack.services.com
Comprehensive five-year graduate follow-up program, middle school surveys, athletic satisfaction surveys and Title IX sports interest surveys available.
83
Lightspeed Technologies, Inc.
Betty Woods
800.732.8999
tradeshows@lightspeed-tek.com
Your voice. Their mind. A clear connection.
Established in 1990, Lightspeed is the trusted provider in classroom audio.
15
Lincoln Interactive
Rick Wolfe
NEW
330.429.1836
rick.wolfe@nndsonline.org
National Network of Digital Schools is the exclusive distributor of Lincoln Interactive
courses. Lincoln Interactive is a truly 21st century curriculum choice designed especially for online learning that provides innovative, engaging and student-centered
educational experiences.
77
Little Caesars Pizza Kits Fundraising Program
Sylvia Donohue
NEW
313.471.6364
Sylvia.Donohue@pizzakit.com
Stop by our booth to sample some delicious pizza and find out how your group can
raise BIG!BIG! Dough. While at the conference, ask one of our representatives about
our Conference Sign-up Offer.
51
Mackinaw Administrators
Donna Cianciolo
NEW
810.844.3945
dcianciolo@mackadmin.com
Mackinaw Administrators is a recognized leader in the insurance and alternative risk
field specializing in the development of programs for group and individual clients.
We are committed to providing superior service and the best possible value to our
clients.
44
2014 Annual Leadership Conference and Exhibit Show
2014 Exhibit Show
Booth #(s)
48
Company
VIP
Deb McCarthy
McCarthy & Smith, Inc.
248.427.8400
dmccarthy@mccarthysmith.com
McCarthy & Smith, Inc. is a highly energetic, value-minded construction firm, that
has served K-12 educational clients with personalized consulting, general contracting and construction management services since 1965.
60
MEEMIC Insurance
Pam Harlin
248.375.7599
marketing@meemic.com
MEEMIC Insurance Company provides competively priced auto, home, boat and
umbrella insurance products for the educational community.
3
MESSA
Lisa Gibbs
VIP
517.332.2581
lgibbs@messa.org
MESSA is a Michigan success story based in East Lansing. MESSA helps school
districts succeed by providing outstanding service and health plans that feature
comprehensive coverage, wellness programs and preventive care.
53 & 54
Michigan Association of School Administrators
William H. Mayes
517.327.5910
wmayes@gomasa.org
The Michigan Association of School Administrators is the professional association
serving superintendents and their first-line of assistants, who serve as CEOs for their
community’s public schools. MASA serves as an information-rich source of advice
and support in areas critical to over 700 public school superintendents and first-line
assistants in 584 school districts and 57 intermediate school districts. Their School
ADvance Administrator Evaluation System is a Michigan-recommended option for
board evaluation of the superintendent.
27
Michigan Department of Attorney General
Consumer Protection Division
Stephanie Grace
517.335.0843
Graces@michigan.gov
The Michigan Cyber Safety Initiative is an Internet safety education program with
customized presentations for K-8 students and a community seminar. We invite all
public school district superintendents, ISD superintendents and other education associations to participate in the Michigan CSI program during the 2014-2015 school
year. Registrations are now being accepted.
Nov. 6 – 9, Grand Rapids
45
2014 Exhibit Show
Booth #(s)
80
Company
Michigan Glass Coating
Scott Moseley
800.999.8468
smoseley@michgc.com
Michigan Glass Coatings first opened its doors in 1979 to educate customers about
window films. Since then, we have been servicing the metro Detroit area. Named
one of the top 10 window film companies in the United States by Window Film
Magazine. We are an exclusive dealer for the 3M Prestige Line, and were selected
because of our ability to provide superior quality of work and to serve our customer
to the highest standards, as well as our extensive product knowledge.
65
Michigan Lottery
Jerry Holyfield
VIP
517.335.5461
Silver
holyfieldj1@michigan.gov
Sponsor
The Michigan Lottery’s mission is to provide funding for public education. In 2013,
the Lottery contributed $734.4 million to the School Aid Fund. Since it was created
in 1972, the Lottery has provided Michigan’s public schools more than $18 billion.
Michigan’s #1 Underwriter
for K-12 financing
At Stifel, our team is committed to providing
knowledgeable guidance and employing our
years of experience to securing the lowest cost
of borrowing for Michigan taxpayers.
• Stifel was named the #1 K-12 Underwriter
in Michigan for 2009 through 2013.*
• Stifel was named the #1 K-12 Underwriter
nationally for 2013.*
* Source: Thomson Reuters
(517) 381-1230
(866) 850-3701
3590 Okemos Road
Okemos, Michigan 48864
Stifel, Nicolaus & Company, Incorporated
Member SIPC & NYSE | www.stifel.com/publicfinance
46
2014 Annual Leadership Conference and Exhibit Show
2014 Exhibit Show
Booth #(s)
67
Company
Michigan Special Education Mediation Program
David Gruber
800.8RESOLVE
resolve@drer.org
Special education disputes can be costly. The Michigan Special Education Mediation Program helps reduce those costs through a service that is free to school
districts and has an 80 percent agreement rate. Using a collaborative approach, mediation helps districts and parents do their best for students with disabilities.
64
Michigan Virtual University
Thomas Soria
VIP
517.336.7733
tsoria@mivu.org
The Michigan Virtual University has been transformed to focus all of its technical human and financial resources toward serving Michigan’s K-12 community with quality
online tools and services.
12
Midwest Transit Equipment, Inc.
Tim Chamness
VIP
517.663.5348
tim.chamness@midwesttransit.com
Midwest Transit Equipment is a full-service distributor of International and Collins
school buses, Starcraft Buses and MFSAB activity buses. We offer transportation
solutions to school boards in the area of leasing and lease-to-purchase financing.
Midwest Transit Equipment is the largest bus dealer in the United States. From new
and used school buses, to commercial, church, childcare and more, we specialize
in buses. When you think bus, think of us!
85
Munetrix
Bob Kittle
VIP
248.797.1337
bob@munetrix.com
Munetrix is a Web-based information source designed to provide easy-to-understand
access to sometimes confusing financial information for municipal governments and
school districts.
30
Musco Sports Lighting
Jefferson Barber
641.673.0411
jefferson.barber@musco.com
A leader in developing sports-lighting technology, including solutions for permanent
and temporary lighting, and sports facility management. Musco offers innovative
systems, a comprehensive package of services and decades of experience.
36
My Virtual Academy
Jamie Dunn
800.297.2119, ext. 467
jamied@myvirtualacademy.com
My Virtual Academy will provide an education for all students creating critical thinkers
in a positive learning environment with engaging and creative curriculum that meets
state and Common Core Standards. Our educators will assist students during their
journey in becoming lifelong learners while being held to high expectations resulting in
high self-esteem, personal growth, respect for others and responsible citizenship.
Nov. 6 – 9, Grand Rapids
47
2014 Exhibit Show
Booth #(s)
MASB
Booth
Company
National School Boards Association
Angie Peifer
703.838.6783
Apeifer@nsba.org
Learn how your district can improve student achievement through effective school
board leadership.
40
NEOLA, Inc.
Scott Westhoven
330.926.0532
swesthoven@neola.com
NEOLA, Inc. provides school board policy service, administrative guidelines and correlated forms on a Web-based electronic program or in-printed form. Your policies
are always current as they are updated every six months.
82
Nightlock
Jack Taylor
810.422.8664
nightlock1@aol.com
Classroom door barricade device for classroom door security for active shooter or
intruder emergency events. Teachers can LOCKDOWN the classroom door fast and
easy. No keys. Most economical device on the market and easy to install.
59
Northwest Evaluation Association
Brenda Wilson & Carol Mock
317.805.4725
Brenda.wilson@mwea.org or Carolyn.mock@nwea.org
Founded by educators nearly 40 years ago, Northwest Evaluation Association™ is a
global not-for-profit educational services organization known for our flagship interim
assessment, Measures of Academic Progress®. More than 7,400 partners in U.S.
school districts, education agencies and international schools trust us to offer PreK12 assessments that accurately measure student growth and learning needs, professional development that fosters educators’ ability to accelerate student learning, and
research that supports assessment validity and informed policy. To better inform
instruction and maximize every learner’s academic growth, educators currently
use NWEA assessments and items with nearly 10 million students. Learn more at
NWEA.org.
47
OHM Advisors
Dan Obrynba
VIP
888.522.6711
dan.obrynba@ohm.advisors.com
OHM Advisors is an architecture, engineering and planning firm committed to advancing communities. Our educational service offerings include facility assessments,
building design and pre-bond assistance.
18
Owen-Ames-Kimball Co.
Josh Szymanski
616.456.1521
joshs@oakmi.com
O-A-K is the longest-standing construction manager in Michigan, founded in downtown Grand Rapids in 1891. We offer construction management, general contracting, design/build, facility assessment and bond campaign services to K-12 clients.
Our values drive every decision we make: teamwork, integrity, accountability, flexibility and community. www.owen-ames-kimball.com
48
2014 Annual Leadership Conference and Exhibit Show
2014 Exhibit Show
Booth #(s)
69
VIP
Company
Partners In Architecture, PLC
Michael A. Malone
586.469.3600
mmalone@partnersinarch.com
PARTNERS in Architecture is a full-service architectural firm, committed to delivering high level, professional A/E services to the K-12 and public sector markets.
86
PCG Education
Justin Stojsih
NEW
VIP
517.827.6103
jstojsih@pcgus.com
PCG Education is a leader in school-based Medicaid reimbursement services, student case management, instructional and data management solutions, and education consulting including support for Common Core State Standards implementation,
low-performing schools, special student populations and more. Learn more at
www.pcgeducation.com.
43
Plante Moran
Laura Claeys
VIP
586.416.4910
Gold
Laura.Claeys@plantemoran.com
Sponsor
For more than 50 years, Plante Moran has served the specialized needs of the
education community, providing audit and accounting services, as well as consulting services in finance, operations, technology, employee benefits and forensics.
Plante Moran CRESA, a leading design and construction advisory firm, helps school
districts plan and implement capital projects. They augment the facility team in
planning the work and working the plan, by advising and coordinating the program
conflict-free.
17
Professional Contract Management, Inc.
Jessica Johnson
517.647.7533, ext. 1337
jjohnson@pcmiservices.com
PCMI provides contracting of educational employees within a proven framework.
PCMI will provide quality employees to schools districts with significant financial
savings without long-term entanglements. THE BOTTOM LINE—PCMI contracting
saves money and enhances district services.
22
REMC Association of Michigan
Sue Schwartz
517.285.2151
sueschwartz@remc.org
The REMC Association of Michigan provides curriculum and professional development resources to Michigan schools including: 21things4students, teachers and
iPads, MI Streamnet, Blended Learning in the Classroom course, Mi Learns Online/
REMC Moodle Hub and more. REMCAM's SAVE Bid Project provides large volume
bid prices on a variety of educational resources saving Michigan schools over $500
million since 1990 and is used by over 98 percent of Michigan schools.
Nov. 6 – 9, Grand Rapids
49
2014 Exhibit Show
Booth #(s)
52
Company
RK Sports Seating, Inc.
Richard Kramb
812.376.8301
rkramb@rksportseating.com
RK Sports Seating, with 14 years experience, represents Dant Clayton Bleachers
and Pre-Fabricated Press Boxes with projects ranging from small schools to large
universities. Projects receive not only our expertise but also the expertise of engineers at Dant Clayton for design and construction.
10
Scholastic Education
Lore Harrington
517.282.1484
lharrington@scholastic.com
Scholastic is the world’s largest publisher and distributor of children’s books and a
leader in educational technology and children’s media. As your partner, Scholastic
products, programs and people will work with you to prepare your students to meet
standards in the classroom and beyond. Our research-based products help you get
measurable results in reading and math.
20
Sehi Computer Products, Inc.
Craig Sehi
VIP
800.233.7344
Bronze
Craig@sehi.com
Sponsor
Since 1983, Sehi has become one of the largest independent Hewlett-Packard
resellers in the nation. We have continued to grow because of our customer focus,
longstanding experience, competitive pricing, fast delivery and superb track record.
39 and 42 SET SEG School Insurance Specialists
Lisa Truscott
VIP
517.816.1616
Diamond
ltruscott@setseg.org
Sponsor
SET SEG is a nonprofit, member-owned organization specializing in providing insurance solutions to Michigan public schools. For the last 40 years, our partnership
with MASB has lead to our ability to provide customized, comprehensive programs
that fit the specific needs of the state’s education community. Whether it’s employee
benefits, property and liability coverage, or workers’ compensation insurance, SET
SEG is your school insurance specialist.
6
SHW Group (now Stantec)
Lee Andrea
VIP
248.336.4700
lee.andrea@stantec.com
At SHW Group, we believe education has a profound impact on society. Our core
values are to “Keep Our Clients First” in all that we do. With that, SHW Group has
merged with Stantec to offer an enormous depth of specialized services to our
clients. Our work—professional consulting in architecture, planning, engineering,
interior design, landscape architecture, surveying, environmental sciences, project
management and project economics—begins at the intersection of community, creativity and client relationships. Given education is one of the essential elements in
the social and economic growth of every community, we, with our global resources,
will together be able to make an even greater difference through design.
50
2014 Annual Leadership Conference and Exhibit Show
2014 Exhibit Show
Booth #(s)
5
VIP
Company
Sodexo School Services & Facilities Management
Bernard Peroni
972.536.1858
Platinum
bernard.peroni@sodexo.com
Sponsor
Sodexo supports student engagement and improves the quality of life for the entire
schools community. By focusing on quality of life services, we reinforce the overall
experience of a student’s educational journey. From nutritious school meals to clean
classrooms to safe playgrounds and more, Sodexo enhances every student’s ability
to learn and grow. For more information, please visit www.sodexoUSA.com.
24
Stifel, Nicolaus & Company, Inc.
Brenda Voutyras
VIP
517.381.1230
Bronze
voutyrasb@stifel.com
Sponsor
One of the largest and most experienced public finance offices in the state. We
offer comprehensive bond election assistance, customized marketing materials and
finance bond sales to obtain the lowest interest rates. We provide financial structuring tools to assist with financial restraints and continuously monitor debt to identify
refunding opportunities.
11
StoneCrest Center
Valerie Southall
810.347.8124
valerie.southall@acadiahealthcare.com
Behavioral treatment for adolescents, adults and seniors in Detroit. The Foundations
Program is a specially designed program for adolescents who are struggling with behavioral health issues. Mental health conditions treated at StoneCrest include major
depression, bipolar disorder, anxiety disorders and schizophrenia.
66
Tandus Flooring
Aaron Brown
248.930.0030
akbrown@tandus-centiva.com
Tandus Flooring, Inc. makes a special type of hybrid soft surface flooring that is
engineered for a K-12 environment. The material offers many advantages over traditional carpet and modular carpet tile that include improved indoor air quality, higher
success in clean ability, district savings through lifecycle cost (product lasts over 25
years!) and many more.
61
Texas Association of School Boards (BoardBook)
Mike Elder
512.467.0222
mike.elder@boardbook.org
BoardBook solves a common challenge facing boards—how to manage the paper devoted to board meeting agenda packets. BoardBook is an electronic agenda-preparation tool that you access through your Web browser, without the need
for a new server, a dedicated Internet connection or hard-to-learn software. More
than 900 organizations use BoardBook with the majority of subscribers being public
school districts.
Nov. 6 – 9, Grand Rapids
51
2014 Exhibit Show
Booth #(s)
25
Company
VIP
Kevin Rindock
The Nutrition Group
419.566.7118
krindock@thenutritiongroup.biz
Providing the absolute best in food service management services to schools since 1975.
50
The Skillman Corporation
Mike Kenney
VIP
269.350.5757
mekenney@skillman.com
For over 40 years, The Skillman Corporation has been providing construction management, project administration, estimating and site management services, feasibility studies
and facility analysis, while featuring Michigan’s most successful bond campaign services.
49
TMP Architecture, Inc.
Gail Allevato
VIP
248.338.4561
gallevato@tmp.architecture.com
TMP is a dynamic architectural firm specializing in the design of innovative spaces
for education. With 55 years committed to the K-12 market, the firm has successfully completed school projects of all scopes and sizes.
32
TowerPinkster
Steve Hoekzema
VIP
616.456.9944
shoekzema@towerpinkster.com
TowerPinkster is an architecture and engineering firm committed to creative solutions for our clients. Active listening, and an integrated team of architects and engineers, results in innovative problem solving and imaginative ideas.
34
Triangle Associates, Inc.
Rick Van Til
VIP
616.453.3950
rickv@triangle.inc.com
Triangle Associates, Inc. is a full-service construction manager, general contractor
and design/build firm providing innovation and sustainable solutions to meet the
ever-changing needs of our clients.
73
U of M Flint
Mark E. Miller, J.D., Ed.D.
810.237.6526
markemil@umflint.edu
UM-Flint Educational Specialist Program—the Education Specialist degree is a post-master’s program that focuses on applied learning and preparation for executive leadership
assignments. The program is designed to prepare practicing teachers and school administrators to assume greater professional roles in their building and/or in administration and
supervision.
26
UnitedHealthcare®
CeCe Hopkins
VIP
630.725.7117
Platinum
cecelia_hopkins@uhc.com
Sponsor
UnitedHealthcare® delivers leading health benefit plans and services to individuals,
small, mid-sized and large employers nationwide. It is an operating business of
UnitedHealth Group, a diversified Fortune 50 company. Simpler processes, smarter
solutions, better results—that’s UnitedHealthcare!
52
2014 Annual Leadership Conference and Exhibit Show
2014 Exhibit Show
Booth #(s)
81
NEW
Company
Vortex Midwest Playgrounds
Adam Palmatier
517.881.1562
adam@vortex-midwest.com
Vortex Midwest Playgrounds & KOMPAN is a child-focused play equipment company that was established in 1970, and is today, the world’s leading company in
innovative playground solutions for all age groups. KOMPAN’s products are manufactured using the highest quality materials and processes in the industry. Their
innovative approach to design, combined with a rigorous commitment to quality and
environmentally safe products, help define KOMPAN as the most progressive manufacturer of playground equipment.
21
Wakely Associates, Inc.
Ronald Syme
586.573.4100
rsyme@wakelyaia.com
Wakely Associates, Inc./Architects is a full-service architectural firm specializing in
buildings for K-12 education over the past 63 years.
75
Watchguard™ Technologies, Inc.
Elaine Kelley
NEW
206.521.8367
Elaine.kelley@watchguard.com
WatchGuard® Technologies, Inc. is a global leader of integrated, multi-function business
security solutions that intelligently combine industry standard hardware, best-of-breed
security features and policy-based management tools. WatchGuard provides easyto-use, but enterprise-powerful protection to hundreds of thousands of businesses
worldwide. WatchGuard products are backed by WatchGuard LiveSecurity® Service, an
innovative support program.
55
Wolgast Corporation
Richard Ramsey
VIP
989.213.2629
rramsey@wolgast.com
Wolgast applies modern management techniques providing the strength in leadership necessary for small and large complex projects. Services cover all phases from
pre-bond to post-construction.
68
Yeo & Yeo CPAs and Business Consultants
David Youngstrom
989.793.9830
davyou@yeoandyeo.com
Yeo & Yeo is committed to education and performs the second highest number of
school audits in Michigan. The firm’s Education Services Group specializes in auditing, tax, accounting, financial planning, business and computer consulting services
for schools, with offices throughout Michigan.
Nov. 6 – 9, Grand Rapids
53
About the Host City
Did you know Grand Rapids is Michigan’s
second-largest city?
G
rand Rapids has everything you love about a big city minus
the hassle! There’s never a shortage of things to do, from an
array of food options and recreational opportunities to amazing
history and art museums.
Fun Facts
•Frederik Meijer Gardens & Sculpture Park is one of the
world’s 100 most-visited art museums.
•Founders Brewing Company is the World’s 2nd Best Brewery
(ratebeer.com, 2012).
•Grand Rapids is home to two Frank Lloyd Wright designs—
the privately owned Amberg House and the Meyer May
House, which is open to the public three days per week.
•USA Today says the Cottage Burger at Cottage Bar is
Michigan’s best.
•The Grand Rapids metro area has more LEED-certified
buildings per capita than any other city in the U.S. (LEED is
a system that evaluates the “green” performance of new and
refurbished construction).
•Downtown Market Grand Rapids is a state-of-the-art facility
featuring artisan food vendors, cooking classes, culinary
events and more year-round.
•Visit www.experiencegr.com to see everything this beautiful
city has to offer!
Post your conference photos and thoughts
using #MASBAnnual14
www.facebook.com/MASBLeadStrong
@MASB
54
2014 Annual Leadership Conference and Exhibit Show
Dining Options
Inside Amway Grand Plaza:
Cornucopia
Cygnus 27 (Reservations Recommended)
GP Sports
Ruth Chris Steak House
Outside the Hotel:
View a full downtown dining guide at www.experienceagr.com
Angel’s Thai Café
TGI Fridays
Bulls Head Tavern
The B.O.B.
136 Monroe Center St. NW (Rose Parks Square)
616.454.9801
Thai Cuisine
Menu: www.angelsthaircafe.com
188 Monroe Ave NW
616.454.3580
American Cuisine
Menu: www.thebullsheadtavern.com
Flanagan’s Irish Pub
139 Pearl St NW
616.454.7852
Irish Pub Cuisine
Menu: www.flanagansgr.com
Mojo’s Dueling Piano Bar and
Restaurant (Reservations Recommended)
180 Monroe Ave NW
616.776.9000
American, Italian Cuisine
Menu: www.mojospianobar.com
20 Monroe Ave NW
616.742.8443
American Cuisine
Menu: www.tgifridays.com
20 Monroe Ave NW
616.356.2000
Menus: www.thebob.com
• Bobarino’s—American, Wood-Fired
Pizza Cuisine
• B.O.B.’s Brewery—American Cuisine
• Gilly’s—Seafood
(Reservations Recommended)
• Judson’s Steakhouse—Steakhouse
(Reservations Recommended)
The Chop House
190 Monroe Ave NW
616.451.6184
American Steakhouse Cuisine
Menu: www.thechophouserestaurant.com
Six.one.six @ JW Marriott
235 Louis St NW
616.242.1500
American Cuisine
Menu: www.ilove616.com
Nov. 6 – 9, Grand Rapids
55
Welcome,
Michigan Association of School Boards!
Traverse City looks forward to
seeing you in 2015!
TraverseCity.com
800-TRAVERSE
Notes
Nov. 6 – 9, Grand Rapids
57
Exhibit Show Map
DeVos Place
2014 VIP Sponsors
Accesspoint Educational HR
Blaine Schultz
Bschultz@advancehr.net
William M. Roche
wroche@hsemuni.com
Diane Mills, CEM
dmills@ameresco.com
Justin Grygiel
JGrygiel@durhamschoolservices.com
Greg Nystrom
sales@innovativemodular.com
Michael Stobak
michael.stobak@bartonmalow.com
Jack Gunn
jgunn@eidexinsights.com
Richard J. Forton
rforton@bcbsm.com
Misty Raatz
mraatz@fhai.com
Theresa Valdez
tvaldez@ids-troy.com
Jerry Agrusa
jerry.agrusa@compass-usa.com
Brad Hemmes
bradh@gmb.com
Go Solutions Group, Inc.
David Shroeger
david.shroeger@go-sgi.com
Barbara Goeble
bgoebel@kingscott.com
Karen Kelly
kkelly@clarkcc.com
Collins & Blaha, P.C.
William J. Blaha
wblaha@collinsblaha.com
Rob Belous
rob.belous@graduationalliance.com
Beth Gowan
bethg@lifetouch.com
Thomas Shirilla
thomas.shirilla@cmsenergy.com
Barry Roney
broney@grangerconstruction.com
Deb McCarthy
dmccarthy@mccarthysmith.com
Kellie P. Dean
kellied@deantrans.com
DM Business Services, LLC
Michelle Kershner
info@grbsinc.com
Frank Musto
fmusto@messa.org
Melissa Cabine
mlcabine@hotmail.com
Colleen Sproul
csproul@healthplus.org
Carla A. Gribbs
gribbsc@dteenergy.com
Phillip Saurman
psaurman@hanc.com
Richard Garay
rich.garay@michiganclass.org
2014 VIP Sponsors
Sarah Pilat
sarah.pilat@ohm-advisors.com
Bernard Peroni
bernard.peroni@sodexo.com
Michael Crawford
chapter@mineca.org
Michael Malone
mmalone@partnersinarch.com
Lee Andrea
landrea@stantec.com
Justin Stojsih
jstojsih@pcgus.com
Annette Jones
jonesam@stifel.com
Gretchen Villarreal
VillarrealG@michigan.gov
Michigan Purchase
Card Consortium
Robert Dwan
rdwan@msbo.org
Laura Claeys
laura.claeys@plantemoran.com
Fredericka Hayes
fhayes@contractsubs.com
Dan Keedy
dkeedy@mivu.org
Tim Chamness
tim.chamness@midwesttransit.com
Rahmberg, Stover &
Associates
Jeff Rahmberg
Jeff.Rahmberg@rahmbergstover.com
Donald Sovey
donsovey@gmail.com
Gordon W. VanWieren
gvanwieren@thrunlaw.com
Gail Allevato
gallevato@tmp-architecture.com
Steve Hoekzema
shoekzema@towerpinkster.com
Rick Van Til
rickv@triangle-inc.com
Steve Burdick
sburdick@secantcorp.com
Bob Kittle
bob@munetrix.com
Nancy Sehi
nancy@sehi.com
Michael Crawford
chapter@mineca.org
Anne Guyer
aguyer@udim.org
CeCe Hopkins
cecelia_hopkins@uhc.com
Lisa Truscott
ltruscott@setseg.org
Phil Hartman
phil@wolgastcorporation.com
Pam Harney
pharney@thenutritiongroup.biz
Michael Kounelis
mjkounelis@skillman.com