| November 2014 1

| November 2014
1
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BANGALORE ENTREPRENEURSHIP CELL
INTRODUCTION
Entrepreneurship Cell representatives from R.V College of Engineering, BMS
College of Engineering, M.S Ramaiah Institute of Technology, Mount Carmel
College, PES Institute of Technology, Dayanand Sagar College Of Engineering and
Seshadripuram First Grade College have come together to form Bangalore
Entrepreneurship Cell to promote and facilitate entrepreneurial activities among
different colleges in Bangalore. The Bangalore Entrepreneurship Cell is dedicated
towards working closely with the member colleges and help them build a strong
entrepreneurship culture among the student community.
The mission of the Bangalore e-cell
“Develop institutional mechanism to create entrepreneurial culture in academic
institutions to foster growth of innovation and entrepreneurship amongst the
faculty and students”.
OBJECTIVES
- To provide a common platform to budding entrepreneurs from different
campuses to ideate & create, share & learn.
-Help different E- Cells to network better, build resources & learn from the best
practices.
- Create self-sustainable E-Cell bodies in colleges- guiding them and helping them
expand.
- Have Annual Flagship events to provide platforms to all budding entrepreneurs
to come forth with their ideas and succeed.
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- To act as a central entrepreneurial body to help more students to start-up.
Provide them valuable support & resources.
- To identify and help colleges and institutions to initiate entrepreneurial
thinking & help them to initiate e cells & e activities.
INITIATIVES:
 Bangalore Entrepreneurship Challenge: Inter college competition with a theme
based on entrepreneurship to inculcate the idea of entrepreneurship in new
minds. This will uplift the standard of Entrepreneurship cells across Bangalore,
as they will be striving to be the best Entrepreneurship cell in Bangalore.
 Bangalore E-Summit: Bangalore E-Summit aims to provide a platform for new
start-ups and campus ventures across Bangalore. A summit truly dedicated to
Entrepreneurship.
 Bangalore E-Cell Newsletter: An official newsletter/ magazine of Bangalore Ecell which aims to capture and highlight new start-ups & campus ventures with
their success stories and challenges. It also strives to be one of the best
Entrepreneurial Magazine by featuring new ideas, innovations & technologies
around us and also inculcate the idea of entrepreneurship in new minds.
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WHO IS AN ENTREPRENEUR?
“
Innovation distinguishes between a leader and a follower
”
-Steve Jobs
COPY ED
The process of starting something new may be a
business or an organization is entrepreneurship. It has been
extended from its origin in the business and includes social and
political activities. An entrepreneur begins with ideas. These ideas
are then developed into models. These models further use all the
available resources to implement the idea. An entrepreneur is one
who takes risks, takes advantage of the market opportunities and
develops strategies to make good use of the available resources
or innovate. Team-building, leadership and management are the
essential
qualities
of
an
entrepreneur.
The
idea
that
entrepreneurship leads towards economic growth is still debated
by the economists.
Day Long classes. Assignments.
It is true that the workplace, peer and the social composition plays
presentation. Assignments. More
a major role in entrepreneurship. And so does industry in which
Assignments. Finals. Repeat.
Presentation. Terminals. Project
the person works. A person into electronics could device
something different from a person into commerce. A person into
architecture may develop something way different from a person
into catering. Passion is all that entrepreneurship seeks.
An entrepreneur’s success is measured by the way society receives
Flooded with enough catastrophes,
there’s one that gets on our nerves
from the day of admission to the day
of getting the placement letter –
getting Xeroxes.
his/her innovation. The right analysis of the market and the
“Xerox bega kodi Uncle“ Once.
targeted customers, good knowledge of the industry, the booming
Twice. Tagged along with sweat,
technology, right management, prior experience, team work, right
screams and swears at almost every
focus and intense marketing play a vital role in the success of an
entrepreneur.
shop encompassing the campus all
for a photocopy - class notes, books,
question papers, the list goes on.
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In a year, there are thousands of Business Plan Competitions,
happening all over the world. That means so many different ideas.
But still we don’t see all these being implemented.
So what is wrong??? Rational, linear and perspective approaches
to new ventures or initiatives limit the possibilities for innovation.
(continuation)
Your time is worth much more
than just standing in queues for
something as tedious as getting a
photocopy.
Incremental ideas would be the result.
Creativity is an ability to produce something new through
imaginative skill. It could be a different solution to an existing
problem, new device, new artistic form, artifact or a contribution.
Applying a creative approach to entrepreneurship means
generate novel ideas and approaches to solving a problem.
The recent rate hike reckons up the
torture. CopyEd is a venture that
provides xeroxed notes not only on
time but at a cheaper rate as well.
Founded by Shubham Khurana, the
team comprising of Divya Chandra,
Creativity is by socially interactive, in knowing things from its roots,
Abhishek Dugar, Parastish Singh,
your own personal experiences, learning from others experiences
Nivedita Mukka, Vivek Saurav,
and understanding.
Nainthara R, Ravi Tejasvi, Meghna
Can we teach creativity?? Well, I believe creativity is not something
to be taught.
Thakur, Manjula B and 11 others
believes in delivering the notes
ordered online or by placing
It is abundant. It is just that it should be nurtured. In the first place,
get away from lectures, standard discussions and traditional
pedagogies. Drive away the fear and thoughts from the mindsets
of the youth. Risk of making mistakes and fear for social failure are
the biggest hurdles that come in the path of thoughts.
To conclude, exposure to creative and predictive logics when
teleorder within 24 hours at a rate
much cheaper than the usual one at
any desired location. Having served
over 2800 customers for over 13
months now, CopyEd is one of the
fastest growing startups on PES
campus.
applied in the right proportions, boost up the entrepreneurial
A reliable and conducive way of
capabilities in an individual.
offering an easier, pocket-friendly
and less cumbersome way for you
to get ahead in the line.
Explore. Experience. Expertise.
Contact info –
shubhamkhurana455@gmail.com,
chandra.divya13@gmail.com
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WHAT IS MARKETING?
“
”
Business has only two functions- Innovation and Marketing
What would be the first choice of Hema, Rekha, Jaya and Sushma? I
need not tell that it would definitely be Nirma. Yes, that is the impact
-Peter Drucker
TAG ALONG
of proper marketing on a sound mind. The long lasting impressions
created on us for a particular product is due to the proper marketing
done by the company.
On theoretical basis, it is the process of communicating the
value of a product to customers, for the purpose of selling that
product. But if you take any individual’s opinion who has ever been
part of a marketing team for a company, product or evenan event;
he/she shall definitely state that marketing is the soul of the show
and not limited to the definition above.
The purpose of having a separate marketing team in every company
is to make the user or customer urge for more. Haven’t you
wondered why you always end up buying the new chips flavor which
Messi was asking you to buy, why you use the same shampoo that
TagAlong is a service created
Deepika Padukone uses, or why the tune of ‘You and I, in this
by students of PESIT- that is
beautiful world’ plays across your mind whenever you see a Pug. The
working towards creating an
answer to all these questions is just one word ‘Marketing’.
affordable, easy to use and
And I would be wrong if I say that only creative advertisements create
ride-sharing
highly effective solution for
services
in
a long lasting impression. As I haven’t yet seen a TV commercial for
Intermediate Public transport
Apple Products, but still there is a niche of buyers craving to be the
sector in India - namely Auto
first owners of every new device they launch. The process of
rickshaws,
marketing need not be confined to advertisements. The Unique
service, available currently as a
Selling Point (USP) of a venture is something that attracts customers
Taxis,
etc.
The
mobile application for the end
as well.
user, helps locate the nearest
The On-Paper process involves multiple stages of Market Research,
based on the users’ preferences
Analysing the Herd Behavior, Segmentation and the proper
and allows both the parties to
and most relevant co-traveller
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meet using the in-app locator
options.
positioning of the strategies created. But I won’t go for the in-depth
analysis of these terms as they are something which you can google.
What I aim for is to make you believe in the necessity of these efforts
(CONTINUATION)
The
venture
was
initially
incubated at MIT Global Start-up
made. The product outreach and the feedbacks are all a part of
Labs
marketing. And without understanding the conceptual need of it, one
backed by MIT, Google & Kyron.
might not reach the top.
Founded by Ravi Tejasvi and
We at Bangalore E-Cell understood the need of Marketing right from
7th Sem CSE & EEE respectively,
2014,
a
pre-accelerator
Shubham Khurana, students of
the beginning. Yes, proper marketing can be counted as one of the
TagAlong is currently in private
soul reasons for our formation. We all were individual college E-
beta and will be made public
members/coordinators up until the time we felt a necessity to have a
shortly.
reach amongst our fellow members from other colleges. That being
said, you can connect to us and learn the process of marketing on a
Contact Info
ravitejasvi@gmail.com,
better extent.
shubham.khurana@yahoo.com
FABER CASTELL: PENCILING IN A SURPLUS
Faber-Castell is the largest maker of wood-encased pencils in the world and also
makes a broad range of pens, crayons, art and drawing supplies as well as accessories
like erasers and sharpeners.
It recently celebrated 250 years of its foundation and has seen through eight
generations in that span of time. 70-year-old Count Anton Wolfgang von Faber Castell,
Chairman, Faber Castell, says that the most significant growth came to his company in
the fourth generation. The company was started in 1761 by Kaspar Faber, seven
generations before him.
Fourth generation head of the company, Baron Lothar von Faber, had registered the
brand name and undertook a thorough modernization of the family business.
YOU WILL ENCOUNTER PEAKS AND VALLEYS. BUT STICK TO IT, NEVER LET FAMILY
BUSINESS FRAGMENT.
Baron Lothar took over the business from his father, his brothers wanted to begin
separate pencil businesses. Eventually, however, Baron Lothar was able to bring them
into the family business and designate specific segments of the business to each. While
one of his brothers was sent off to set up the subsidiary of the company in the U.S, his
other brother took care of manufacturing activities of the company.
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“O
pportunities are ample. You just have to open your eyes and look around
One of the biggest challenges that owners of FOBs face is
how to ensure the survival of the family enterprise at its
”
KOMPONENTE
most vulnerable point of existence—the passing of the
baton from one generation to the other. Lack of readiness
and discord at this time may result in major value erosion.
“You need to have a structure, you need to ensure that one
person in the family can make the decisions or influence
decision making significantly. If you cannot ensure that and
if the members of the family keep fighting on decisionmaking issues, then you can’t make it this far,” he claims.
“Good managers and a portion of luck,” he says, is what’s
needed to make a family business work. You cannot expect
members of the family to hold all key managerial positions.
“You have to compromise with that. If you do depend on
family members to hold all key management positions,
eventually you will have to compromise on quality
somewhere. Family members should only be taken into the
business on the grounds of capability,” says Count Anton.
Having worked as an intern at Faber Castell, and as an
investment banker, Count Anton had to prove his
capabilities before taking over from his father. His son, he
says, works for a well-known management consulting firm.
“You should never force your children into the company,”
he advises. The only thing that stays consistent through the
generations are the values and focus on quality from the
manufacturing point of view.
The ‘entrepreneurial’ passion is a key constituent of their
success. It is embodied in not only the leaders and family
members but also in a section of employees—it is one of
the key qualities that FOB leaders seek out and reward in
their employees.
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Unless you reside in the
proximity
of
SP
Road,
procuring
electronic
and
electrical components for your
projects generally is a hard
task. In PES, however, things
have now become easier.
Finding a solution to that
problem was the seed that
germinated into Komponente,
a start-up founded by Ketan
Kulkarni, Pramath HS, and
Rohith,
which
provides
commonly used electronic
components
on
college
campus.
Last
year,
Komponente expanded and
began catering to requirements
of students studying in other
colleges as well.
HOW COOL ENTREPRENEURS ARE!
“
Let’s
The true entrepreneur is a doer, not a dreamer.
”
-Nolan Bushnell
admit it- every one of us wishes we had a
million dollar generating business idea. However, most of
JUVENILE CARE
us unfortunately don’t and many of those that do quickly
dismiss it and go back to the safe tried and tested routes.
Few people have the determination to stick with their ideas
and see it through to the end. These people are
entrepreneurs- the ones who disprove old beliefs, bring
about mind blowing innovation and change the world!
Being an entrepreneur is easily one of the coolest and most
satisfying jobs available and here are a few reasons why.
Chase your dreams!
Entrepreneurs are not weighed down by other people’s
ideals, they don’t have to answer to anyone else and most
importantly they get to follow their ambitions and watch
it become a reality before their very eyes! An example of
this is Neal Sales-Griffin and Mike McGee, founders of
Starter School. In the spring of 2011, two graduates of
Northwestern University, Sales-Griffin and McGee were
given the choice of participating in the president’s reelection campaign. They, however, decided to pursue
their start-up idea and established the entrepreneurial
school, Starter School. It is a school that teaches its
students how to build software and set up companies.
Starter
School
graduates
have
founded
several
companies, one of which raised nearly $1 million in
venture capital!
MISSION: The mission of juvenile
care has always been to give a
platform for the youth of our
country to come forwards and
work for child abuse eradication.
VISION: A child friendly world
which will come only when people
not only respect child rights but
also come out of their houses and
work for the same.
OUR
PHILOSOPHY:
The
revolution starts by one. Some
body or the other has to take up
the initiative to clean the dirt
which are in our own houses.
Nearly 30% of population in India
is poorest of the poor who are not
even able to earn enough for a day.
Just go for it – come hell or high water!
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Being an entrepreneur doesn’t necessarily require much
business experience! All it needs is a whole lot of passion,
determination and perseverance. Take Sara Blakely,
founder of garment company Spanx, and the youngest
(continuation)
venture. She claims that her lack of knowledge about
With big families, they have to
largely depend on children to earn
bread. Children are deprived of
their rights and are exploited in
the name of child labour, beggary.
Child labour can be eradicated if
parents are encouraged to send
their kids to schools.
retail and clothing was an important factor. "What you
Children should also be motivated to
self made billionaire. Blakely was originally selling fax
machines from door to door in Florida when she
discovered the need for more comfortable and functional
garments. This led to the development of a shape wear
line, Spanx which has grown to a multi-million dollar
don't know can become your greatest asset if you'll let it
have a positive outlook towards
and if you have the confidence to say, I'm going to do it
education. Till now they have been
anyway even though I haven't been taught or somebody
exposed to exploitation but its time to
hasn't shown me the way," she said in an interview to
get them exposed to books. The
CNBC. "The fact that I had never taken a business class,
government should assist those in
had no training, didn't know how retail worked," she said.
"I wasn't as intimidated as I should have been."
Looks like a certain amount of ignorance really is bliss!
needs and should encourage people
to utilize their man power for living
rather than wasting their time in
begging. Parents should work to cater
for their family needs and not send
It’s not a failure, just a second chance!
young children to do their jobs. We,
Walt Disney was the founder of one of the most widely
especially parents of the unfortunate)
recognised companies, The Walt Disney Company.
the disadvantages of child labour
However, it wasn’t established without a number of
through mass media, making strict
setbacks. Walt Disney, who always wanted to be a
laws concerning child slavery and
as the youth should teach people (and
cartoonist, found himself being constantly rejected and
told that he “lacked imagination and had no good ideas.”
Then, at age 22, Walt experienced bankruptcy after the
failure of a cartoon series in Kansas City. He headed to
Los Angeles with $40 in cash, and a suitcase containing
only a shirt, two undershorts, two pairs of socks and some
drawing materials. While others would have given up, he
still pursued his ideas and set up an animation company
with his brother which grew to unimaginable heights and
captured the world’s imagination!
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beggary.
Stay true!
Let the Tears Cease
Ethics and integrity- the key to being a successful and
respected entrepreneur! Successful, sustainable business
persons maintain the highest standards of integrity
because if they cannot prove themselves to be credible,
they’ll be out of business. Jack Welch, retired CEO and
chairman of General Electric, is credited with turning GE
into the corporate giant is it today. He writes,
in his memoir, that the guiding force behind all his
strategic decisions across GE’s portfolio was integrity.
“Integrity was our No. 1 value,” he wrote. “We never had
a corporate meeting where I didn’t emphasize integrity in
my closing remarks.”
Integrity is a lot more than just upholding an ethical code.
It involves staying true to who you are, despite the odds!
Let the tears cease – Nivedha, 3rd
sem, Chemical Engineering
The atrocities committed on
innocents led me to a state of
helplessness. But I realized I have
the power to act. The power to
Break all the rules!
change. My first step was to
A perfect example of such a person is world famous rule
http://letthetearscease.blogspot.in
breaker, Richard Branson, founder of Virgin Group.
Branson set up a chain of record stores, Virgin Records at
the age of 22 and signed his first artist, Mike Oldfield
create a blog. .
The main aim of creating the blog
was
whose song “Tubular Bells” went on to sell millions of
1. To inspire the public to fight
records. Branson then signed up the band Sex Pistols,
against what is not right...and not
which had been rejected by every other record company
to let things go easily...
in England. In addition to his groundbreaking business
2. To make them realise that its
deals, Branson also implemented unique leadership
methods- he believed in finding the best possible people
and allowing them to flourish on their own. When Virgin
Records was first established, he completely separated
himself physically from the company by moving into a
houseboat!
our duty to make our country safe
for our people, and we demand it.
3. To rise for a change for a better
nation.
The response I got was amazing. I
realised the boiling fury mounted
Being an entrepreneur, though demanding, definitely gives
a huge payoff! This is why there’s a huge rise in the number
of young entrepreneurs! So what are you waiting for?
up in the public. They pointed out
that law and police were the main
culprits and that public be given a
say in the punishments given to
the culprits. I resolved to use the
blog as a medium to make a
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community of people genuinely
interested to impact a change.
FLEA MARKET REPORT
SPARSH
Dating back to almost as early as when men wore
leopard skins and women walked around with coconut
shells, Flea Markets have been along for quite some time
(and no, they never sold fleas- they seemed to attract quite
a few, though). What started off as a platform for farmers
to barter (and perhaps, scam) apples to satisfy their
peasants’ ceaseless demands, the flea market has now
evolved into a medium for sustaining culture, art and food
(all while letting you buy that really cute pair of pants at less
than half the rate of your average mall price- a total steal,
for sure). They’ve almost turned into a sort of fairy-tale get
away from the quotidian grey world that we seem to have
grown so tired of- a plethora of colour, music and festivallike joy to rescue you from air-conditioned caves filled with
overpriced scarves and undercooked crusts.
The Entrepreneurship Development of BMSCE presented
its own fairytale getaway for fashion enthusiasts and food
zealots on the 6th and 7th of September- a sort of spin-off
to Phase Shift: a national tech symposium that the college
hosted. The EDC of BMSCE aims to inculcate the spirit of
entrepreneurship to its impressionable members and a flea
market was revealed to be the perfect rostrum.
The Market saw people from variegated backgrounds
coming in to showcase their talents- be it cooking, looming,
nail-art or even just a good eye for style.
Housewives with hermetic abilities got their long overdue
limelight as they opened up stalls that everyone seemed
to love. Pooja, a singer by profession, proved that music
wasn’t the only thing she could create. At Pooja Creations,
one found baskets and baskets of beautiful jewelryethereal masterpieces that could have an accessory lover
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Sparsh: A helping touch to the needy is
setup by Akshay J Bhattad, a student of
3rd semester CSE at R.V.College of
Engineering. Sparsh is an organisation
which initiates the programme of
Collecting and donating the basic goods
for underprivileged children. The main
motive at Sparsh revolves around the
phrase that ‘every drop makes an ocean’,
similarly little efforts by every single
person of the society can help the poor
and needy.
If every person gives his little
contribution by donating a few basic
goods like clothes, books, etc, then it
could lead to a great help when masses
come down for it.. Sparsh is associated
with more than 100 interns from 24
different cities across the country. These
interns contributed for a change in the
society. Unlike other people who feel pity
for poor children and think that someone
will come to rescue them, these interns
went ahead and themselves took the
lead and helped the needy.
/sparshthehelp
rummaging through the crates for hours, fighting an
uncontrollable urge to buy the whole stall.
THE SAS PROJECT
Students, too, challenged the unjust labels society often
imposes upon them by unveiling their myriad set of
skills. BMSCE’s own “Blancora Prints” has caught more
than just the college by surprise- and is showing great
potential in being the next start-up to watch out for. For
them, the Flea Market was just the extra boost they
needed. It was not just about the pretty clothes and the
mouth-watering dishes- the Flea Market also unearthed
many shrouded flairs. NiyanthVidi, a 2nd year
Information Science student wooed the shoppers with
his infamous beat boxing. Moreover, the EDC’s Events
Team stunned the crowd with their music. Karaoke
stalls- where customers could take a break from their
intense shopping and sing along to their favourite tunes,
were also extant.
“The coordination amongst the members was
marvelous- it was an excellent effort, indeed” marvels
“KapadaBazaar”’sPreksha. The MCC girls from
“Oppulencemate”, a one-stop solution for anything
ranging from phone covers to khakras, exclaimed that
the arrangement and organization was unbelievably
systematic.
The Flea Market was, undoubtedly, a brilliant success. It
left cynics gaping with awe- putting all “those-kidsdon’t-do-much” stereotypes to shame. It proved that we
are as capable of sweating it out at work as on the
dance floor, that we have it in us to care about much
more than mere celebrity gossip. Surely, the Party
Generation has more to offer than just, well, parties- and
this EDC has ascertained this by showing us all what it
means to be relevant and ambitious.
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The Share a Story Project is a
campus-based initiative cofounded by Sambhav Golechha
and Nitya Samuel, students of
RVCE.
Do you love a good story? Well,
we do too. The Share a Story
Project, the campus-based
initiative to discover compelling
narratives, presented by
students themselves.
Everybody has a story to tell, be
it about an inspiring
personality, an event they’ve
witnessed that changed their
perspective on life, an idea that
they'd like to share with the
world, or even a remarkable lifestory.
The SAS Project brings to you a
series of video documentaries
that aim to acquaint, amuse and
inspire the student community
with the lives and visions of
their peers.
If you have a story, it’s time for
it to be heard.
ENDEAVOUR '14
ARTISTIC CORNER
PES E-cell is very proud to present to you, Endeavour
'14, our maiden flagship event. It is an open to all, overnight
event to be held on the 15th and 16th of November 2014, in
the PES University campus premises. It is a business plan
event, where teams of 3 have to come up with innovative
products/prototypes of their ideas overnight, and pitch them
to a panel of judges after 24 hours. To help participants
develop their products, we provide them specialised mentors
in the field they choose to work on, throughout the event.
The company deals with Art and
Art related products. “Artistic
What strikes as a unique feature in this event is the idea of
Corner” defines creativity towards
crowd funding. In the real world, the success of any product
Art. It is successfully growing from
is determined by the crowd response towards it, and we try
to simulate this in our event by providing an audience with
virtual money, with which they can fund any product they like.
The winners are decided based on the results of the jury, and
the crowd funding round. We believe that the winning idea
deserves to be turned into reality, and it will be incubated by
the PES group of Institutions. The incubation would include
access to PES University campus facilities, financial assistance,
and mentoring, to turn it into a successful start-up.
Apart from this, we are also conducting several mini events
throughout the course of the 2 days, for people to test their
entrepreneurial talent. This is a 2 day extravaganza for
budding entrepreneurs, investors from the industry, students
interested in building business skills, and a great opportunity
to expand a business network. If you're looking for a platform
to give wings to your ideas, this is the place to be. To know
more, follow us on https://www.facebook.com/PesitEcell
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past 8 months. Company began
with
making
sketches/portraits,
pencil
paintings
includes cloth painting &glass
painting, wall designing and now
it is capable of doing clay models
and terracotta works. As the tag
line says ‘invention of creation’,
my
company
gives
more
importance to the topic waste
management
i.e.,
inventing
something creative out of the
non-biodegradable
products
which
to
are
environment.
harmful
the
EXPEDIENS
“
A goal without a plan is just a wish
It’s time to put your business acumen to test, because
Expediens is here! Expediens is a national level B-plan
”
Doodle design studio
competition conducted by the Entrepreneurship Cell of RV
College of Engineering.
Expediens is the ideal platform for anyone with a budding
idea or a new start up. It allows students to present any
business concept and helps them innovate, improve and
implement their plans, thus educating students about
entrepreneurship.
Expediens is unique in way that teaches students about
entrepreneurship through B-plans. A business plan is key to
kick start a new company by helping you to conceptualise
and organise your business thereby attracting investors and
partners. Throughout the duration of the competition,
students will receive advice to help them refine their Bplans and make them more appealing.
Doodle design studio was cofounded by Rahul Sonthalia
and Harshit Laddha. We saw a
scope that start-up do not have
cheaper source for making of
website, so they have to opt for
expensive sources to web
In short, Expediens provides students with the recognition,
designing sites. We had an
guidance and contacts required to help turn their business
excellent solution for this and
ideas into a reality!
thought that students could do
This year, over 60 teams registered as of 24th of October.
After strict scrutiny, a total of ten teams were selected as
the finalists of Expediens 2014. These teams get an
opportunity to put forth their business ideas in front of an
experienced panel of judges. These judges come from
various fields of business and are experts in setting up a
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the same chore at much better
price. We formed a group of
people who do freelancing, and
have sound web knowledge. In
this way the college going
students make some bucks and
even the customers would get
cheaper websites.
new start up or B plans. Each team will be provided with a
mentor if selected to phase 2 of the competition. They will
guided in all aspects like elevator pitching; how to pitch
Book-On
better, marketing and all the knowhow on how to impress
potential investors. The teams will be evaluated based on
their B plan’s viability, marketability and sustainability. The
most important factor is to convince the judges as to why
their B plan will be a good investment.
Before the commencement of the finals, a speaker session
will be held where in the students will get an opportunity
to interact with esteemed speakers such as Mr. Vineet
Gupta., director and founder of Jamboree, Mr. Nagaraja
Prakasam, an Angel Investor and fund advisor, Mr. Ganesh,
who is the Alumini of RVCE will talk about his business
venture and Mr. Pramod Jajoo, Chief Technology Officer of
Book-on was the brain child
Bigbasket.com
of Anurag Mardia. It was co-
The judging people will include all these professionals and
will also be joined by Mr. Parag Dhol.
Dilip Rathi and Rahul
Sonthalia. After seeing that
Also, prizes worth 60K will be taken away by the winners
Overall, Expediens is a platform where ideas are created,
analysed and implemented. With such an environment of
growth, learning and creativity, you never know. You might
just be
founded by Anurag Mardia,
the next big thing in the Entrepreneurship Arena!
students get frustrated from
buying books in front of
college or from Avenue road.
We thought that it would be
great if we could deliver these
books at their doorsteps. We
realized this and spoke to
suppliers from Avenue road.
In this way we could offer
books at better price to the
students. One could order on
our website, we could contact
him on phone and get the
order confirmed and delivered
the books within 48 hours. We
got an amazing response
from the students and bookon became a great success.
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WHAT WE EXPECT FROM YOU?
We want your participation & commitment towards a common goal. We would love
to hear about your ideas and implement them as well. Your presence is required for
all the brain-storming sessions.
HOW TO JOIN
Please fill in the Google doc link provided below and register your college.
http://goo.gl/pNgtUh
Confirmation through mail and two representative names from the college to be
mentioned.
For any further queries & assistance, feel free to reach us at:
EMAIL: bangalore.ecell@gmail.com
CONTACT NO: Kumar Mayank:+91 9902551202
Pranav Madhusudan: +91 7760280591
Like us @:
/bangalore.ecell
ADVISORY BOARD:
National Entrepreneurship Network (NEN):
Chaitali Sengupta
Adyasha Mishra
****
R.V.
College
of
Dr. N. S. Narahari
Engineering:
B.M.S. College of Engineering:
Dr. B.N. Shuba
Chief Faculty Coordinator
BMS Entrepreneurship
Development Cell
Chief Faculty Coordinator
Entrepreneurship Cell – RVCE
****
17
Mount Carmel College:
Ms.Sumita Kumar
and Ms. Michelle Vaz
Chief Faculty Coordinator,
MCC Initium Entrepreneurship Cell
Development Cell
****
M.S. Ramaiah College of
Engineering:
Dr. G.M. Lingaraju
Chief Faculty Coordinator,
Entrepreneurship Development
Cell - MSRIT
****
Seshadripuram First Grade College:
Prof.Akarsh Kumar Singh
Chief Faculty Coordinator,
SFGC Entrepreneurship
CO-FOUNDERS:
Kumar Mayank
Contact: +91 9902551202/ 9590712408
R.V. College of Engineering
Aaina L Pandya
Contact: +91 8792342646
Mariam Moina
Contact: +91 9945681774
Mount Carmel College
Pranav Madhusudan
Contact: +91 7760280591
B.M.S. College of Engineering
Abhijit H A
Contact: +91 9632920013
Varun Kumar RJ
Contact: +91 9008668409
Seshadripuram First Grade College
MedhaAnand
Contact: +91 9620264635
M.S. Ramaiah College of Engineering
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EDITORIAL TEAM
Chief editorial team
Designers
RISHAV SINGH
PIYUSH AGRAWAL
AKSHAY J BHATTAD
ARIHANT JAIN
NIVEDHA R M
SAMHITH G B
ARCHANA BELURGIKAR
AKSHAY J BHATTAD
MEDHA ROY
SANDEEPA TN
MAYANK GUPTA
OTHER EDITORIAL MEMBERS
ROHAN PAXTON
CHAITHRA NR
SESHADRIPURAM FIRST GRADE COLLEGE
HAMSI
KAUSHAL MOHAN
PESIT
NARENDRA NATH JOSHI
SHUBHAM
DAYANAND SAGAR COLLEGE OF ENGINEERING
PAVITRA RAMESH
MOUNT CARMEL COLLEGE
JUDITH FERNANDEZ
MEGHA
M S RAMAIH INSTITUTE OF TECHNOLOGY
DHEERAJ
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