Resume - Shana Hardy

shanahardy.com / shanahardyla@gmail.com / (818) 284-8367
Work Experience
UI/UX Designer & Developer (freelance)
August 2014 – Current
JuntoBox Films – http://juntoboxfilms.com/castings/ & http://juntoboxfilms.com
UI/UX design and development for a new online casting app developed for JuntoBox
Films. Additional work in progress on a full site redesign.
One World Star International – http://1worldstar.com/
Helped manage/create content and update the website for the new corporate website
for OneWorldStar. This included producing and art directing several fashion editorial
photo shoots for several brands for this large apparel company. Previously had
designed and developed an online sales order system for this company.
GOODARTHLYWD – www.goodart.com
Developing new site and email design/marketing for this luxury jewelry company.
Recent Tools:
Twitter Bootstrap, Yamm, Bootply and other Javascript snippets developed for
Bootstrap, Photoshop, Illustrator, Shopify, Wordpress, HTML5, CSS3, Balsamiq
Director of Production & Design
Doula Spot – www.doulaspot.com
January – July 2014
Acting as both tech and design lead I helped build this new company from the
ground up. Accomplishments include: redesigned logo, Phase1 launched a successful
blog/editorial site. Additionally for Phase 2 I managed all development and design of
a full-featured site including user profiles, search directory, point-of-purchase
(subscriptions and also packages), email marketing, DFP ads and campaign
management.
UI/UX Designer, Developer & Email Specialist
Pose – www.pose.com
June 2011 – November 2013
Primary role included UI/UX design and HTML/CSS development for the website, with
a later focus on email marketing design and development, including full spectrum
management of email execution process. Includes designing both transactional and
editorial/marketing products, creating responsive HTML templates for mobile
optimization, full QA testing using Litmus tools among others as well as providing
performance summary reports and analysis. Worked closely with engineering,
marketing and product teams. Worked extensively with ESP systems – in this case
SendGrid. Other functions include QA leadership and helping facilitate user testing
in-house and user surveys online. I was also the company charity organizer.
Producer, Designer and Front-end Developer
DELA – Design Engine Los Angeles
March 2010 – June 2011
Ran a small web design shop. Most projects served small businesses including Flower
Girl World, MobiNow, Unger Fabrik (One World Star), GOODARTHLYWD and CANHR.
Created several small custom WordPress sites and integrated with social
media including a design facelift for a dating site and iPhone app, and a complete
sales-order system for a large manufacturer of juniors clothing.
Senior Producer
Break Media - www.break.com
October 2007 – March 2010
While managing a 5 person team of front-end web developers in a fast paced
revolving environment, I also helped test and code new products (primarily using
HTML, CSS, Javascript). Worked with the design team to define and conceptualize
interactive Flash projects for client campaigns. With a constant flux of ad-sales and
in-house production requests, it was required to provide real-time response and
resource allocation on a daily basis. Intense sales driven ad campaigns required
custom integrations built under very short timelines. In addition to the main web
property Break.com I also supported MadeMan.com, CagePotato.com, HolyTaco.com,
WallStreetFighter.com, ScreenJunkies.com and Chickipedia.com – other Break Media
owned sites. I maneuvered a variety of platforms from XSL templates to .Net to PHP
(Drupal & Wordpress) – and also worked with several third party vendors and
content partners such as Eyewonder, Singlepoint, Crackle and Hulu. Worked closely
with Ad Operations I also integrated crucial reporting and tracking tags such as
DoubleClick and GAM (Google Ad Manager). I facilitated execution through to live
product deployment with many departments including .Net team, PHP team, Design,
Marketing, Ad Sales, Ad Operations, Product and Editorial.
Web Developer
CinemaNow.com
November 2006 – October 2007
Primary responsibilities included creating web pages and emails from PSD mock-ups
for the CinemaNow.com website, promo campaigns and emails.
Senior Integrator
McElroy Marketing
March 2006 – December 2006
Transformed website and email designs into working web HTML/CSS pages. Worked
closely with programmers to support integration. Coded and QA’d extensively for
browser compatibility. Clients included Nesquik, Very Best Coffee and Juicy Juice
brands for Nestle.
Freelance Web Designer and Developer
November 2000 – 2011
Out Coursing (web services company) – Developed several HTML/CSS templates
for several sites including: http://www.meltrotter.org/, http://www.sjcnc.org/,
http://www.kairak.com/blu/, http://www.royalproperties.com/
Petunia Pickle Bottom (baby/parent accessories company)
Developed and designed marketing emails and managed deployment using Constant
Contact.
Zoic Studios (visual fx company)
Contracted to manage and build front-end of new company website for award
winning visual f/x company. Functions included developing all HTML/CSS templates,
graphics production and managed all QA and SEO optimization.
Site Manager and Web Maintenance Specialist
Fine Brand Media
April 2001 – August 2002
Provided HTML, CSS and graphics production. As a site manager other
responsibilities included managing all general contract aspects, making sure
contracted hours were used efficiently, acting as primary liaison to assigned client
and provided technical support and training to client as needed.
Clients included: First Republic Bank - Internet and Intranet accounts (site
manager), Fujitsu (US Division), SGI (Silicon Graphics) - Intranet , BrassRing Intranet, Daniel Pearl Foundation
Production Coordinator
Idea Integration (formerly Red Eye Digital Media)
San Francisco Creative Office
February 2000 - March 2001
Provided internal support to production department in the form of allocating and
scheduling resources, improving and expanding resources and facilitating appropriate
training and education. Developed and documented process for department.
Provided HTML development for client projects including Genentech, Webvan,
SFMOMA and OmniSky
HTML Programmer/Production Specialist
Macys.com
July 1999 – February 2000
Provided HTML and graphics production support for macys.com public e-commerce
site.
Web Production and Design
Center for Electronic Art
1996 – 1999
Education
Certificate of Trade - World Wide Web Publishing
Center for Electronic Art, San Francisco, 1998
AA Degree - Graphic Communications
City College of San Francisco, 1998 - National Dean's List
AA Degree – Fashion Design – Advanced Study – Footwear Design
Fashion Institute of Design & Merchandising (Los Angeles, CA), 2005 –
Summa Cum Laude
AA Degree – Fashion Design
Fashion Institute of Design & Merchandising (San Francisco, CA), 2004 –
Magna Cum Laude
Certified SCRUM Master (process of agile development)