View Brochure - HBX - Harvard Business School
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View Brochure - HBX - Harvard Business School
HBX Disruptive Strategy with Clay Christensen Clayton Christensen, Professor at Harvard Business School, is regarded as one of the world’s top experts on disruption, innovation, growth, and strategy. He has twice been named the world’s most influential business thinker. To reach business leaders everywhere and at scale, Clay stepped out of the classroom at Harvard Business School to create HBX Disruptive Strategy. This high-impact online course incorporates short video lectures, HBS-style case studies, and active learning. You experience the course in a private cohort with your colleagues, so you will learn from Clay—and debate with your coworkers—how to frame your own challenges and grow your business. Flexible Scalable High-Impact Complete course modules online at your own pace, whenever and wherever it’s convenient for you Choose the course length and start date that works best for you and your organization Elevate strategic thinking across your team and across all levels in your organization globally Build a common language and shared understanding Learn to use Clay’s frameworks to tackle your most pressing strategic challenges for real business impact Experience active, case-based learning online with your colleagues The online delivery made it easy to fit Disruptive Strategy into my hectic schedule. Disruptive Strategy provides straightforward frameworks and common vocabulary to use with my team and colleagues for addressing the challenges that we face. Disruptive Strategy has changed the way I look after our business in Europe. For more information, contact the HBX Disruptive Strategy Course Team at HBXDisruptiveStrategy@hbs.edu or 617-495-6520 © Copyright 2014. President and Fellow of Harvard College. All Rights Reserved. LEARN PRACTICE APPLY Learn the concepts from Clay in short, high-impact video segments Practice the concepts in HBSstyle case studies Learn foundational frameworks that help you see your business more clearly Step into the CEO’s shoes to practice frameworks for strategic decision making Apply Clay’s frameworks to answer the real questions you face in your business today Adopt a common language for discussions around strategy, growth, and innovation Relate case protagonist’s experiences and learnings back to your own business INTRODUCTORY MODULE (1-2 HOURS) EXAMPLE: INTEL Lenses on the World Learn how Clay helped Intel Chairman Andy Grove confront a disruptive threat by showing him how to think and not what to think. MODULE 2 (2-3 HOURS) CASE STUDY: WR HAMBRECHT / GOOGLE Innovation and Disruption Should Bill Hambrecht compete to underwrite the Google IPO, which would require a sustaining business model, or should his firm stick to a disruptive model, focusing on smaller, low-end IPOs? MODULE 3 (2-3 HOURS) CASE STUDY: WALT DISNEY THEME PARKS Jobs to be Done Disney’s California Adventure park opened to less-than-glowing reviews and attendance well below projections. What should CEO Bob Iger do to better connect with customer jobs to be done and turn the park around? MODULE 4 (2-3 HOURS) CASE STUDY: NYPRO Organizing for Innovation Nypro CEO Gordon Lankton wants to introduce a disruptive new technology with high growth potential into his organization. How should he implement the technology so that it will flourish, rather than be killed by those on his team trying to protect the “core” business? Surface insights for how you can sustain your core business while simultaneously creating new growth Discuss and debate with your colleagues in team huddles how the concepts apply to your business KEY TAKEAWAYS Adopt a strategic mindset Articulate your strategic questions Ground your thinking in predictive frameworks KEY TAKEAWAYS Identify the three types of innovation and disruption and predict when they will happen Harness disruption and position your business for new growth 1-HOUR TEAM HUDDLE KEY TAKEAWAYS Focus on the “jobs” customers actually “hire” your product to do Achieve differentiation, better margins, and avoid disruption 1-HOUR TEAM HUDDLE KEY TAKEAWAYS Identify what your organization can do and cannot do Align your resources, processes, and profit formula to develop an innovative culture and position your business for growth For more information, contact the HBX Disruptive Strategy Course Team at HBXDisruptiveStrategy@hbs.edu or 617-495-6520 © Copyright 2014. President and Fellow of Harvard College. All Rights Reserved. 1-HOUR TEAM HUDDLE 1-HOUR TEAM HUDDLE