Singapore - D Yellow Elephant
Transcription
Singapore - D Yellow Elephant
Specialized Digital firm for pharmaceuticals and healthcare, D Yellow Elephant, launched in India 31st March 2015 Singapore: ‘D Yellow Elephant’ (www.dyellowelephant.com), a full service digital agency with a focus on pharmaceutical and healthcare industry initiated its operations today in India and Singapore. Led by a team with extensive experience in the Pharmaceuticals and Healthcare industry, ‘D Yellow Elephant’s’ mission is to create meaningful and measurable interactive web marketing for KEY HIGHLIGHTS the world’s largest health & pharmaceutical brands and corporates. The new firm counts 3 offices and approximately 20 staffers across the globe with operations in the United States, Europe and Asia. The initial focus in the Asia Pacific region will be in India and Singapore, the two main pharmaceutical hubs in Asia. The pharmaceutical industry is an important sector that offers synergy between the two countries. While the India office would focus on country specific operations, the regional campaign would be led through Singapore, a trusted location to access global markets that offers the advantage of an efficient probusiness environment. D Yellow Elephant fulfils the need for specialised digital firm focused on the Pharmaceuticals and Healthcare sector. Formed by a team armed with 2 decades of pharmaceutical experience, a team that understands the sensitivity of the industry Ensures that pharmaceutical companies understand what health communities want and then use digital technologies to reach patients with information that meets their demand, also taking into account applicable regulations in the markets. The creation of D Yellow Elephant was spurred by the desire of the Aman Gupta, Co-Founder and one of the most respected names in pharmaceutical marketing, to build a truly global and integrated digital firm focused on delivering groundbreaking work in the Pharmaceuticals and Healthcare sector. “D Yellow Elephant is an interaction firm, not a communication firm,” Said Aman Gupta. He further added, “We have been the experts in Healthcare communications for more than 2 decades now and while digital communications have always been a part of overall structure, a need was felt to leverage our best capabilities through a medium which is bound to bring change in the coming future. D Yellow Elephant was created to respond to the need of specialized firm catering to Pharmaceuticals sector and fill in the gap with expert led, digitally oriented marketing ideas. With D Yellow Elephant, we can address Connect with D Yellow Elephant: www.DYellowElephant.com Twitter @DYellowElephant Facebook: DYellowElephant not just advertising, but all points where consumers and brands come together, no matter what the channel or platform” The firm spent a full year aligning the global services structure, company cultures and delivery model. D Yellow Elephant develops solutions across a full range of digital media including mobile, web, television, out-of home, tablet, touch, online advertising and social media, bringing together technology and creativity in new ways that drive business growth and consumer interest. About D Yellow Elephant: D Yellow Elephant is a Full service Digital firm, with a specialized focus on Pharmaceutical and Healthcare Industry. The firm service offerings are spread across key verticals of Web Strategy, Design, Development and Information. D Yellow Elephant is focused on addressing the need for expert led healthcare communications designed to go beyond the traditional conventions to help engage the audience in a long lasting manner. Headquartered in India, with key offices in US and Singapore, D Yellow Elephant helps Pharma go beyond the Pill, with the Go Digital Philosophy. For more information please contact: sonal@Dyellowelephant.com Connect with D Yellow Elephant: www.DYellowElephant.com Twitter @DYellowElephant Facebook: DYellowElephant