Nepal Earthquake – Business Brief for HC Partners April 27, 2015

Nepal Earthquake – Business Brief for HC Partners
April 27, 2015
The Humanitarian Coalition is responding: join us!
The HC and its members are currently developing material for our partners. It will
be shared with you as soon as available, along with updated business brief.
Marie-Eve Bertrand is your key point of contact for all donations and any
marketing material. me.bertrand@humanitariancoalition.ca or 1-514-476-4523
(cell).
For media inquiries, or access to information for your news services, please
connect with MJ Proulx: mj.proulx@humanitariancoalition.ca or 1-613-884-3323.
Situation overview
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On 25 April, 11:41 local time, an earthquake with of 7.8 magnitude and a
depth of 2 km, hit Nepal near the capital city of Kathmandu. The
epicentre is located 77km northwest of Kathmandu, and 68km east from
Pokhara. Tremors have also caused damage outside Nepal.
As of 27 April, at least 3,617 people are now known to have died and
over 6,500 injured by the deadly earthquake in Nepal. The situation is
still unclear in remote areas, which remain cut off or hard to access.
As of 26 April, aftershocks are still being felt. At least 18 aftershocks
occurred on 25 April. Magnitudes aftershocks have ranged from 5–6.7.
The government has reported that a total of 30 districts have been
affected in the Western and Central Regions, including Kathmandu
Valley districts. There is no total figure of affected population yet, but
initial reports suggest that more than 2M have been affected.
(Source)
What you can do:
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Communicate with your staff and let them know you are responding to
the crisis.
Use the HC Web Banners and other creative materials to let you
customers know you are support our effort and direct them to our
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website. Whenever possible, ensure that you are using your web tools to
track the traffic you are sending our web. Perfect for reporting!
Create your own fundraising page as a group
Request a script to record your call to action and air it (radio, in-stores…)
Print our posters and set them up in your office, stores, and wherever
you can. By doing so, you contribute to raising awareness and funds.
Share the words on Social Media. Follow the HC on Facebook and
Twitter (‪@humcoalition‪‪). We will also share key messages with you‪‪
Email Marie-Eve Bertrand (me.bertrand@humanitariancoalition.ca ) to
share your plans with her. We want to know what you are doing, and
what you need!
Here are examples of how your donations can help. Share that with your
team, customers, partners:
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$90 can provide emergency food for 15 days
$100 can provide hygiene kit for two families – helping to prevent illness
and infection
$265 can provide emergency shelter to a family
$500 provides a month of fresh water for 30 families – helping to provide
life to entire communities
Our Agencies are Responding Now
Our five members agencies are responding to the emergency situation as we
speak, delivering aid to those affected by the earthquake. The reports of deaths,
injuries, and extensive damage caused to people’s homes and livelihoods are
making it clear that this is a disaster of immense and growing scale.
Our member agencies have been working in Nepal and the region for decades
alongside local partner organizations. They are on the ground assessing the
needs of the thousands of people affected by the earthquake and preparing to
provide emergency assistance in the form of shelter, clean water, food, medical
aid, and other essentials.
Together, we are responding and will continue to help the people of Nepal
in this hour of need. Your support is making a vital difference.
The generous support of Canadians is essential for relief efforts to have an
impact and reach stranded families, children who have been separated from their
parents, and the elderly, all of whom are scattered across several remote
communities. As the Monsoon season approaches, the precarious situation of
survivors is likely to get worse.
A map from OCHA is copied on the next page to give you more information
on the affected area.