Protect your IP - Mitchell

 Protecting Your Intellectual Property is Crucial to Your Business
By Ken Mitchell-Phillips, Sr.
June 1, 2015
If you have a business, then you have valuable intellectual property such as your business name, your ideas,
your trademarks, your patents, your copyrights, etc. This intellectual property may be as valuable as the
business itself and often times may be your business’ most valuable asset. As a result, protecting your
intellectual property is crucial to your business success.
Some of the most common documents used for protection for your intellectual property are non-disclosure
agreements. These types of agreements can be indispensable for new ventures when it comes to protecting
your ideas, business plans, marketing plans, and other proprietary information. When you form an
organization, you generally must spend a great deal of time revealing your valuable intellectual property
to suppliers, distributors, employees, and other key relationships. As a result, you should ensure you have
the proper protection by creating a non-disclosure agreement. Also, non-competition agreements or
covenants not to compete are also important to include in your employment contracts and any contracts
for the sale of a business.
Other than agreements, there are a number of different ways to protect different types of intellectual property.
The following is an overview of the different forms of intellectual property.
Patents.
If your business has developed a new and better product or process that is unique, useful, and nonobvious (e.g. an invention), you should protect your competitive advantage by obtaining a patent. A
patent is the grant of property right to an inventor of a patentable invention issued by the US Patent and
Trademark Office in the United States or comparable authority in another country or region. When you
are protected, you can stop third parties from making, using or selling your invention for a period of
years depending on the type of invention. Additionally, if your business is one in which inventions are
created on a continuing basis, it is very important to have a clear understanding about who owns those
inventions. In some cases, it may be necessary to have your employees sign an agreement ensuring
inventions created by them while working for your business belong to your business.
Copyrights.
A copyright provides protection for original works of authorship, fixed in a tangible medium of
expression including literary, musical, and dramatic works, as well as photographs, audio and visual
recordings, software, and other intellectual works. Copyright protection begins as soon as the work is
fixed in a tangible medium. The author should begin using a copyright symbol immediately as a method
of informing others that he or she intends to exercise control over the production, distribution, display,
and or performance of the work. Typically, it is not necessary to file for copyright protection but doing so
will make it easier to seek court enforcement of your copyright.
1 Trademarks.
A trademark protects the name of your product by preventing other businesses from selling a product
under
the same name. Having a unique and identifiable name for your product is an advantage for your
business. Trademark law seeks to protect consumers from confusion or deception by preventing other
businesses
from using the same or a confusingly similar name for their products. A service mark is used
when what your business sells is a service rather than a product. Being the first to use the name is
important
to protect the continuing right to use the name, but filing is important for enforcement
purposes. The first step in filing for trademark registration is performing a trademark search. This step is
extremely
important because it could prevent you from investing a lot in the promotion of a product
under a trademark that is already in use.
Trade Secrets
Trade secrets are information (e.g. formulas, patterns, programs, methods, techniques, or processes) that
derive independent economic value from not being generally known to the public and that your business
had taken steps to maintain its secrecy. All businesses should take appropriate steps to protect their
trade secrets by making written agreements with employees and contractors to ensure they are taking
sufficient steps to keep their information secret.
If your business hasn’t protected its intellectual property, be sure to set up an appointment today by
contacting Mitchell-Phillips Malcom Pllc at 1-888-335-0161 or info@mitchellphillipsmalcolm.com.
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