cover letter - Oregon State Fair

A competition showcasing Oregon’s best talent!
To: County Fair Talent Contest Coordinators
Subject: 2015 Oregon Fairs Talent Search Information
From: Oregon State Fair
Greetings from the Oregon State Fair! Hosting a Talent Search provides excellent value added programming
to your fair
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It draws friends & families through your gates!
Is a great opportunity to encourage and support emerging talent
Provides FREE entertainment for fair patrons!
Is easy to produce and inexpensive to market!
Helps someone live a dream!
The primary objective is to provide performance opportunities to Oregon residents and helps develop and
showcase their talent. We strive to provide both a positive environment and an opportunity for exposure to
industry professionals and the public at large.
The Oregon Fairs Talent Search Finals are scheduled for Sunday, August 30, 2015 on Center Stage at the
Oregon State Fairgrounds. Children’s Division (ages 5 -9) at 10 a.m., Youth Division (ages 10 – 17) at 1 p.m.
and Adult Division (18+) at 4 p.m.
Oregon State Fair to provide Talent Search Top Three Finalists
 Host finals at the Oregon State Fair on Sunday, August 30, 2015
 Provide fair admission to Oregon State Fair on Sunday, August 30, 2015
 Provide grand prizes for winners
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Oregon State Fair to Assist County Fairs
 Provide consultation support on logistics, production, and marketing
 Assist County Fairs with marketing and promoting the talent competition on the official OSF
Website, newsletters, press releases and OSF marketing materials relating to the Statewide Talent
Search
 Provide registration forms for contestants
 Provide Standardizing Judging guidelines, forms, and instructions for the counties to utilize
(optional)
 Provide winners with registration/entry forms, instructions, directions and credentials
County Fair to provide
 County Fairs to provide appropriate talent search information to Oregon State Fair to use for
promotion of competitions
 Provide registration forms and instructions to contestants
 Host County Fair Talent Search providing stage, sound system, and objective Judging
 Post banner/signage for talent competition
 Award recognition (certificate of achievement, ribbons, trophy, etc.) for winners no other prizing
necessary
 Provide OSF with 1st and 2nd place winner’s contact information within 24 hours from time of
competition
Marketing At-A-Glance
Grass Roots marketing is an effective and efficient way to market the talent contest:
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Posters, flyers, newsletters
Websites, ecards & emails
Social Network postings (Twitter, Facebook, etc.)
Press releases, articles, editorials, interviews
There are ample opportunities to market to aspiring performers through organizations and individuals that
would be very receptive to the competition:
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Music Stores
Schools, musical instructors/teachers, dance troupes & vocal coaches
2014 winner’s appearances at other events (parades, rodeos, etc.)
Associations (YMCA, Cubs, Scouts, Boys and Girls Clubs, etc)
Churches
We will be following up with you in June. In the meantime, feel free to reach out to me for more information
or assistance with your program! entertainment@oregonstatefair.org Phone: 971-701-6567
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