Make sure you join MeasureCamp Paris #2, the place where the

Press release :
‐ MeasureCamp Paris
‐ For immediate release
‐ Contacts : Bertrand GIRARD (paris@measurecamp.org)
Make sure you join MeasureCamp Paris #2,
the place where the Digital Analytics
professionals meet, on Saturday, June 27th!
Paris, March 9, 2015.
MeasureCamp was created in London, where the 6th edition was held a couple of weeks ago. It is the
first and only “un-conference” in the Digital Analytics world. Every time it gathers hundreds of Digital
Analytics professionals - publishers, consultants, agencies and advertisers. They come here to share
their ideas and experience. This very casual and laid-back event is free and opened to everyone.
As opposed to the usual conferences out there, the agenda is created on the fly, the morning of the
event, and delivered by the participants. Everyone should suggest session topics if they feel like it!
Here, the Web Analytics rookies mingle with the best experts (like Alan Boydell, Nicolas Malo, Benoit
Arson or Ronan Chardonneau, who attended the 2014 edition) to exchange on the following topics,
using real case studies:
● Audience measurement and analysis
● Traffic acquisition and attribution
● Conversion path optimisation
● Predictive analysis and personalisation
● Mobile analytics
● Tag management and Privacy
MeasureCamp is by no means a commercial event: it is a great place to discuss Digital Analytics
matters and network. This is an alternative solution to the traditional conferences, which makes it the
best place to learn stuff and grow one’s professional network.
The tickets release will open on Wednesday, April 8th, at 12pm French time, but you should save the
date in your calendar right away: Saturday, June 27th!
More information : ​
paris.measurecamp.org​
or ​
Linkedin group​
.