Student Benefits of NaturaLash 4 Schools

This information is intended for Cosmetology and Esthetic School Owners/Managers
Only.
Increase Profits and Enrollment At Your School With
NaturaLash4 Schools™
NaturaLash 4 Schools™ Offers Beauty Schools A Way To:
 Incorporate ASCP Affiliated Online Training and Certification
 Offer In-demand Eyelash Extension Certification
 Align Your School with an Industry Leader
 Provide Affordable, Quality Education To Your Students
School Benefits of NaturaLash 4 Schools™:
 Profit from the sale of training and kits
 Increase student salon service revenues by offering affordable lashes!
 No instructors, inventory or classrooms to manage
 Prepare your students for success
 Standout from other schools and attract new students
Student Benefits of NaturaLash 4 Schools™:
 Great for Resumes
 Practice on school salon clients/classmates!
 Receive Discounted Rates on kits/training
 Prepare your students for success
 Real World Job Training
A NaturaLash.com Program
NaturaLash™ Professional
EyelashExtensions
Eyelash Extensions remain one of the hottest trends
in the beauty industry and there are thousands of
lash stylists all over the US. How many of these
stylists has your school trained? Are you profiting
off the sale of lash extension kits, training, or
applications? Are you growing your school with
online courses? Capitalize on the growth of this
service with the NaturaLash 4 Schools™ program.
“I teach the advanced classes as well as the basic
curriculum. I incorporated the NaturaLash 4
Schools Program and have really been pleased with
the student responses to the online curriculum that
NaturaLash offers. It is complete with all the
categories necessary for eyelash safety, application,
general facts, and practical information. It is an
excellent tool to utilize an online program for the
entire curriculum. It definitely saves me time in
the classroom and is an effective way to teach
students to master the art of eyelash application.
Once again, thank you NaturaLash for all your
help and continued support in all aspects of
education.” – Kathleen Lamonaca, Cosmetology
Instructor
"I loved this class, it changed my life" - Philicia
Jones, FL (Certified Makeup Artist, Completed NL 4.0
April '10)
NaturaLash4 Schools™
NaturaLash 4 Schools™ is an all-inclusive program that provides your school the
ability to Incorporate and Profit from:
 Online training
 Eyelash extension training and certification
 Eyelash Extension Kits (offered at a discounted price to your students)
This unique program can be implemented without the need to hire additional
instructors, invest in product, manage inventory or classroom space, or spend time
developing your own program.
“Beauty professionals and students are paying for
eyelash extension certification outside of school.
Our program offers a way to keep those revenues in
house by providing schools with a hassle free way of
offering and profiting from the training and kits.
The program is managed 100% by NaturaLash so
that all the school has to do is offer the program.”
How does NaturaLash 4 Schools™ work?
NaturaLash 4 Schools™ is an all inclusive program that allows Cosmetology and
Beauty Schools the ability to profit from Eyelash Extensions Kits and an Online
Eyelash Extension Certification Course using the revolution NaturaLash 4.0 Program.
There is very little work involved and your students (and alumni) will be thrilled
with the opportunity to complete a class online, on their own time, at a discounted
price from what they would pay on NaturaLash.com or anywhere else!
What is NaturaLash 4.0?
NaturaLash 4.0 is a web based eyelash extension
certification course (Click here for more
information). NaturaLash 4.0 is affiliated with
Associated Skincare Professionals which also
means our successful students qualify to receive
liability insurance coverage for eyelash
extensions through ASCP (more information on
this benefit further down the page). NaturaLash
4.0 was launched over two years ago and has
trained thousands of professionals throughout
the globe with a 98% satisfaction rating. CLICK
HERE TO READ TESTIONIALS.
Want to see how the training course works?
Contact us today to schedule a Free Trial!
“Everyone wants thicker, fuller lashes but not
everybody can afford eyelash extensions.
Consumers are going to be thrilled that schools
offer affordable eyelash extensions. An affordable
service like this has the potential to be #1 service
offered by your students in very little time.”
How do schools profit from NaturaLash 4 Schools™? (See potential profits
below)
There are 3 primary ways to profit from this program:
1. With the Alliance Plan, you will receive bonus checks for each one of your
students or alumni who register for the course and purchase a kit. Online
registration sites are included with this plan (Sample website – See Pricing / Plan
Options). Students/Alumni will save $25 - $50 from the professionals price listed
on NaturaLash.com
2. With the Curriculum Plan (Learning Only) you have the ability to train your
student with the 4.0 course and charge a fee. You can also build the fee into your
tuition and add it as a standard course (MSRP: $175 Professional Price. $80 Student
/Alumni Price).
3. This course will teach your students a lucrative service that can be added to
your schools student services. Consumers will be thrilled and the increases in
revenue can be substantial.
“Students will be thrilled to complete this type of
career training in school, online, at an affordable,
discounted price.”
See Nov/Dec. Issue of Skin Deep Magazine
“Luscious Lashes – Eyelash Extensions 101”
Written by Phyl Baker (President/Founder of
NaturaLash)
See more press coverage and articles written by Phyl on
NaturaLash.com
“Nearly all of our past students agreed that Eyelash
Extensions SHOULD BE offered in school and that
they would pay at least $300 for a course like this!”
"Loved the NaturaLash course! Very informative and
detailed! Would recommend to anyone with desire to
pursue a fulfilling and beautiful career" - Shelby
Hensley, CO, (Esthetician Student, Completed NL 4.0
Course October '09)
BenefitsofNaturaLash4 Schools™
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Increase Profits – Generate additional revenue from the products and
training.
Lucrative New Service – Add a new revenue generating service to your
school service menu by offering eyelash extensions (your students will love
the hands-on practice). See profit potential below.
No Instructors to Pay and No Inventory – Spend time growing your school,
not managing it.
No Risk – Cancel at anytime. With the Alliance Plan, if you’re not making
money, you’re not paying for it (see promotion below)
Affordable - Your Students and Alumni Will Enjoy the Savings– The
NaturaLash 4 Schools™ kit and training prices are discounted for your
students/alumni. (Average savings of $25 - $50) Even more reason to enroll
while in school!
Increase Enrollment – Potential students want this training! Give your
school the competitive advantage of having an online training class and
reputable eyelash extension certification. Potential students will be very
impressed!
Profit From Former Students – Your Alumni are looking for additional
career training. Why not bring them back to the place where they first
started!
21st Century Technology – Online classes are in high demand (see online
training below).
Job Placement – Professional lash extension training looks great on resumes
and service menus!
Align Your School with An Industry Leader – Since 2005 NaturaLash has
become an industry leader for the safest and most effective lash training in
the world. See NaturaLash.com for information on our world-famous
product lines and customer testimonials.
No Additional Work or Instructors to Manage/Train – You can implement
this program within minutes. To create a program like this on your own
would take months or years and cost thousands of dollars.
Quality Education – Thousands of professionals have already benefitted
from the ASCP Affiliated NaturaLash 4.0 certification and with a 98%
customer satisfaction rating, you’ll be proud to offer it at your school.
Flexibility – This program is always available to your students. Use it as an
optional advanced training class, an extra credit course, or add to your
existing curriculum.
Support – The training program is managed 100% by us, for you. Unlimited
phone and email support is provided to you and your students throughout
the experience.
Pricing/ PlanOptions
Professionals are paying upwards of
$1,000.00 for an eyelash extension courses
outside of the traditional beauty school.
To begin using NaturaLash 4 Schools™ you must
first choose a service plan below. If you have
any questions about a plan, please feel free to
contact us: 1-800-644-1297 or
School@NaturaLash.com
Alliance Plan:
This plan allows your school to be paid for each of your
students/alumni who is trained through the 4.0 program and purchases a kit. This
plan includes a custom signup webpage which handles all the aspects of the training
process (sign-up, billing, shipping, training, certificates etc.). You simply offer the
course at your school and profit from the usage.
Price: CALL FOR PRICING
 Enroll an unlimited number of students!
 Earn unlimited cash bonuses
 All Students/Alumni eligible for Discounted Kit/Certification Options
 All students are eligible for ASCP Affiliated certification
 Customized online registration webpage on NaturaLash.com
 Unlimited phone/email support
 Unlimited use of NaturaLash Logo’s and Artwork
 NaturaLash email and flyer templates at no charge
 Free listing on NaturaLash.com
*Service plans are billed when you sign up and recur on that date each month. Plans
can be cancelled at anytime with a pro-rated refund.
Alliance Plan bonus structure as follows:
NaturaLash 4 Schools™
Alliance Plan Bonuses
# of
Students
(per month)
1 -- 4
5--10
11+
Bonus check
(per student)
$50
$75
$100 (no limit!)
Bonus checks are sent at the end of the monthly billing cycle. The monthly Alliance
Plan Fee can be deducted from these bonus checks.
NO RISK INTRODUCTORY PROMO: We are looking for schools to test this program
for us. Please call for details!
Curriculum Plan (Learning Only): If you only want students to use this
course for informational purposes only (i.e. – part of your curriculum, extra credit,
etc.), select this plan. The MSRP for one student to enroll in NaturaLash 4.0 (w/o
the use of products) has an MSRP of $175 for professionals or $80 for
students/alumni. You can choose to offer the course at the discounted price or add it
to your curriculum and tuition as you see fit. Students will not be eligible to receive
certification with this course unless a kit is purchased.
Price:
Option 1: $99.00/month (1-5 Students per Month Access)
Option 2: $199.00/month (6-15 Students per Month Access)
Option 3: $299.00/month (16-30 Students per Month Access)
Option 4:
$799.00 One Time Fee (50 Students per Year Access)
Option 5:
$1599.00 One Time Fee (100 Students per Year Access)
Option 6:
$1799.00 One Time Fee (200 Students per Year Access)
Call for quotes of 30+ students per month or 200+ per year.
All Curriculum Plans include:
 3 days access for each student enrolled
 Unlimited phone/email support for school and students
 Unlimited use of NaturaLash Logo’s and Artwork (for advertising)
 Free NaturaLash email and flyer templates
 Free listing on NaturaLash.com
Other Options:
With the Alliance Plan you will receive a dedicated URL (webpage) for your students
who want to sign up online (example: www.NaturaLash.com/ABCSchool).
OR
For a one-time setup fee of $20 you can choose a custom URL
(www.ABCSchoolEyelashTraining.com) for your sign-up page ($13 annual fee after
first year).
Sample Webpage (Included With Associate Plan). Click here to view.
NaturaLash 4 Schools™ gives beauty schools
a competitive advantage AND has the ability
to generate new revenues. Schools can
show profits from this program in less than
a week.
PotentialProfitsfrom AlliancePlan
If just one student purchases a kit, performs a full set and touch up, your school
could potentially earn an additional income of $224. And all you had to do is simply
provide this as an option to your students and salon customers!
The chart below shows potential Bonuses from kit/certification sales only
based on a $50/student bonus.
Potential Income from Alliance Plan
# of Students
Monthly Revenue
Yearly Revenue
Trained Per Month
1
$50.00
$600.00
3
$150.00
$1,800.00
5
$375.00
$4,500.00
7
$525.00
$6,300.00
9
$675.00
$8,100.00
11
$1,100.00
$1,320.00
13
$1,300.00
$15,600.00
PotentialProfitsfrom StudentServices
"NaturaLash exceeded all expectations I had of an eyelash
extension course! This is the BEST program out there!" - Kendra
Cagle, TX (Beauty School Student, Completed NL 4.0 April '10)
If you’re school has a salon, below are samples profits when NaturaLash Eyelash
Extensions are offered as a student service. We’ll also add your school’s salon to
our Locate a Certified NaturaLash Technician Page for FREE.
Potential Income from NaturaLash Eyelash Extensions as a Student Service
Charging $125 for a full
$40 Touch-ups
application
# of Applications per
Monthly
Yearly
Monthly
Yearly
Month Per Student
Revenue
Revenue
Revenue
Revenue
1
$125.00
$1,500.00
$40.00
$480.00
5
$625.00
$7,500.00
$200.00
$2,400.00
10
$1,250.00
$15,000.00
$400.00
$4,800.00
20
$2,500.00
$30,000.00
$800.00
$9,600.00
30
$3,750.00
$45,000.00
$1,200.00
$14,400.00
40
$5,000.00
$60,000.00
$1,600.00
$19,200.00
60
$7,500.00
$90,000.00
$2,400.00
$28,800.00
The average fee for full set of
eyelash extensions is approx.
$200-$350
Touchups are approx. $50 - $125
Product Cost is approx. $5-10
PotentialProfitsfrom Curriculum Plan
School is responsible for collecting tuition or fees when using the Curriculum Plan.
# of
students
1
5
10
15
20
25
30
Potential Income from Curriculum Plan
Tuition of $150 per student
Tuition of $80 per student
Monthly
Yearly
Monthly
Yearly
Revenue
Revenue
Revenue
Revenue
$150.00
$1,800.00
$80.00
$960.00
$750.00
$9,000.00
$400.00
$4,800.00
$1,500.00
$18,000.00
$800.00
$9,600.00
$2,250.00
$27,000.00
$1,200.00
$14,400.00
$3,000.00
$36,000.00
$1,600.00
$19,200.00
$3,750.00
$45,000.00
$2,000.00
$24,000.00
$4,500.00
$54,000.00
$2,400.00
$28,800.00
“Potential students will love
to hear that your school
offers online training and
eyelash extension
certification.”
Certification/ KitOptionsforStudents
Alliance Plan Prices:
Cash bonuses are paid out for the sale of either of these
certification kits.
#1 – Mini eLearner Kit AND Certification Course - $300 (Add
$20 for a mannequin head)
(This item sells to professionals on NaturaLash.com for $345. A
SAVINGS of $25 for your students/alumni!)
#2 – Full eLearner Kit AND Certification Course - $480.00 (Add
$20 for a mannequin head)
(This sells to professionals on NaturaLash.com for $525. A
SAVINGS of $25 for your students/alumni!)
Curriculum Plan Prices (Learning Only):
#3 – NaturaLash 4.0 Only – MSRP: $175 (professionals) or $80
(students/alumni). School is responsible for collecting
tuition/fees for this course
HighDemandForOnlineTraining
“Virtual school enrollment on upward curve” . More…
“Online classes growing in popularity every year” - More…
Online training provides a convenient and
cost effective way to educate your students.
Fortune 500 companies and top universities
around the world have been using it for years
and the DEMAND is only growing stronger.
Potential students are looking for this type of
training! Don’t be left behind.
See For Yourself What Thousands Of
Professionals Already Know.
Contact Us Today To Schedule A Free Trial
Of the 4.0 Training Program.
AfterChoosingaServicePlan
Alliance Plan:
When you enroll in the Alliance Plan your school will receive a welcome email ,
advertising posters and a dedicated URL (where your students can sign up on their
own, 24 hours a day). We take care of the rest and send you a bonus check at the
end of your billing cycle.
Curriculum Plan - Learning Only:
When you purchase one of the Curriculum Plans, you’ll receive a welcome email
complete with NaturaLash Literature (Customized PDF that can be sent to your
students), a student sign up sheet (see below). Student registration is handled with
a simple registration form (see below) that can be faxed or emailed to NaturaLash.
We take care of the rest and send you a report of who completes the course.
SAMPLE SIGN-UP FORM INCLUDED IN WELCOME KIT
ABC Beauty School Enrollment Form for NaturaLash 4 Schools
(3 days access to course)
Desired Start
Students First
Students Last
Students
Date:
Name:
Name:
Email:
Authorized By:
Your signature
here
“The number of beauty professionals who only offer
eyelash extensions is growing at an enormous rate.
This service has created a whole new economy in
the beauty industry.”
FrequentlyAskedQuestions
What is NaturaLash?
NaturaLash™ is a world leader in
eyelash extension products and
training. Since 2005 they have
trained thousands of professionals
throughout the globe and developed
dozens of cutting edge products.
NaturaLash owner, Phyllis Baker, is a
Registered Nurse and Licensed
Esthetician with years of eyelash extension experience. She has been interviewed
and featured in numerous publications because of her knowledge in this field. The
introduction of NaturaLash 4 Schools™ is an opportunity for schools to align their
program with a major industry leader.
How do our students register for the course?
With the Alliance Plan, you will be given a dedicated webpage where any of your
students/alumni can register (example: www.NaturaLash.com/yourschool). We
handle the billing, shipping, and support throughout the course and send you a
bonus check at the end of your billing cycle.
With the Curriculum Plan, you will be given a simple registration form (see
Curriculum plan) that you fax/email to your NaturaLash rep. Once we have the
registration sheet we take care of the rest (send your students information, log-in
info, etc.) and we’ll send you a report once they’re finished.
Why would students want to enroll in this course through our school?
Every month we certify people who are currently enrolled in beauty school. They are
paying the full professionals price and taking the course on their own time because
it’s not offered at their school.
As a student at a school offering NaturaLash 4 Schools™, they will receive the
products and training at a discounted price. We also recommend offering other inhouse incentives such as extra credit points (depending on requirements in each
state you could also issue credit hours).
Can we offer this course to our alumni?
Yes. In fact, we highly recommend reaching out to your alumni. This is a great way
to stay connected with your past students (they’re looking for additional career
training!). As a NaturaLash 4 Schools™ customer, your alumni are also eligible to
receive the same discounted prices as your current students (Why would your alumni
want to take a course anywhere else?). With the Alliance Plan, you will receive cash
bonuses for alumni who sign up through your schools website (provided by
NaturaLash).
How effective is this program at teaching students such an intricate skill?
Based on over 200 actual reviews and interviews from past students, this program
has a 98% customer satisfaction rate. An amazing 97% of NaturaLash 4.0 Certified
Students would agree that their Learning Objectives were met and that they feel like
they can correctly, safely and effectively apply eyelash extensions after completing
this course. Simply put, students don‘t just like this program, they LOVE IT! CLICK
HERE TO READ TESTIMONIALS
Do you provide support?
Unlimited phone and email support is provided to you and
any of your students before, throughout, and after the
course with our highly qualified and experienced staff.
Sign-up is easy and you’ll soon find that there really is no
extra work involved with this program.
Are eyelash extension kits required for certification?
Yes. The NaturaLash 4.0 Training course curriculum was developed specifically for
the NaturaLash product line. Certification is proof of training for the NaturaLash
Technique AND use of NaturaLash Products.
What if students don’t want to purchase a kit?
This course can also be used for informational purposes only through the
Curriculum Plan (example: extra credit class) and you can determine and collect the
tuition fees as appropriate for your school.
How can students benefit from the course without a kit?
Students will learn a plethora of information from this course that will only increase
their general knowledge (and chances of passing the state exams). When the
student is ready to purchase a kit (no matter when) as long as you are still a
NaturaLash 4 Schools™ Client, you will receive the cash bonuses.
Does this certification qualify
professionals to receive insurance
coverage for eyelash extension
application?
YES! NaturaLash has an affiliation with ASCP (Associated Skincare Professionals the nation’s largest professional membership association). Part of ASCP’s business
is providing liability insurance to beauty professionals. After reviewing this course,
ASCP has determined that they will provide insurance coverage for eyelash
extensions to beauty professionals who have received their NaturaLash 4.0
certification. Note: Students must also receive their professional license through the
state board to qualify for coverage.
RegisterToday!
Register today by calling our toll-free number (1-800-644-1297) or registering
online.
www.NaturaLash.com
Schools@NaturaLash.com
1-800-644-1297
Testimonials Voluntarily Provided by Past NaturaLash 4.0 Students
"I truly enjoyed this class. I was able to stop/start my session at my own pace, plus the
video demos were a HUGE help. I would recommend the eLearner series to all busy
beauty industry professionals seeking a more flexible lash extension training method.
Great job! " - Erin Whitlock, GA (Beauty School Student, Completed NL 4.0 April
'10)
"NaturaLash exceeded all expectations I had of an eyelash extension course! This is the
BEST program out there!" - Kendra Cagle, TX (Beauty School Student, Completed
NL 4.0 April '10)
"This was a very informative class. It was fantastic to learn such a profitable skill at
my own pace, without paying an arm and a leg to do it. Thanks NaturaLash!" Tenisha Dotstry, VA (Cosmetology Student, Completed NL 4.0 February '10)
"Thank you NaturaLash! The amount of information, work and care put into creating
this course is considerable and highly appreciated!! This course, NaturaLash 4.0, was
an important addition to my education in Semi-Permanent, individual lash on
individual lash, Eyelash Extension training. Thank you, again, for making this course
available." - Geva Mortenson, IL (Cosmetology Student, Completed NL 4.0 June
'09)
"Quite honestly, I was not expecting much from an online course to learn a skill that is
technique sensitive. However, I was very pleasantly surprised with the manner in
which the training is presented with the use of detailed text, photos and video. This
was perfect for me and a great investment for my business!" - Marilee Mason
(Student at the Colorado School of Paramedical Esthetics. Completed NL 4.0
September '09)
"Love the eyelash course very informative and detailed! Would recommend to anyone
with desire to pursue a fulfilling and beautiful career" - Shelby Hensley, CO,
(Esthetician Student, Completed NL 4.0 Course October '09)