APAC Broadcasting Equipment Market

APAC Broadcasting Equipment Market to be Valued at
US$ 5,104.8 Mn by 2024
Persistence Market Research
APAC Broadcasting Equipment Market to be
Valued at US$ 5,104.8 Mn by 2024 : By PMR
Persistence Market Research
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APAC Broadcasting Equipment Market to be Valued at
US$ 5,104.8 Mn by 2024
Persistence Market Research Released New Market Report on “APAC Broadcasting
Equipment Market to be Valued at US$ 5,104.8 Mn by 2024”. the broadcasting equipment
market in APAC region is expected to be valued at US$ 5,104.8 Mn by 2024.
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The broadcasting equipment market in APAC region was valued at US$ 2487.5 Mn in 2015 and
is expected to register a CAGR of 8.1% from 2016 to 2024. The growth of broadcasting
equipment market in APAC region is primarily driven by convergence of high definition
technologies such as 4K with IP. As per the report, 4K services are expected to be available on
IP networks over the next four to five years via satellite launching and cable platforms.
The report has segmented the APAC broadcasting equipment market into traditional TV
broadcast, traditional radio broadcast, IP converged broadcasting and asset management
systems.
Traditional TV broadcast segment was valued at US$ 1123 Mn in 2015 and is anticipated to
register a CAGR of 8.1% during the forecast period (2016–2024). The traditional radio
broadcast segment was valued at US$ 544 Mn in 2015 and is anticipated to register a CAGR of
7.5% during the forecast period. The IP converged broadcasting is projected to be the fastest
growing segment in APAC broadcasting equipment market, exhibiting a CAGR of 10.0% during
the forecast period.
Traditional TV broadcast segment accounted for 45.1% share in terms of value of the total
APAC broadcasting equipment market in 2015. Consumption of high definition content in APAC
region is increasing at a rapid pace, supported by rising sales of HD ready TVs.
The traditional TV broadcast equipment market is further segmented into camera, monitors,
routers, switchers, cable, transmitter, receiver and other accessories. Routers sub-segment is
projected to expand at the highest CAGR of 9.2% during the forecast period. Content creators
across the region are shifting towards 4K cameras in order to capture high definition video. This
is being supported by sales of 4K UHD television that has gained momentum due to rising
disposable income in the region.
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APAC Broadcasting Equipment Market to be Valued at
US$ 5,104.8 Mn by 2024
Key players of the APAC Broadcasting Equipment market include Media Excel Inc.(US),
ChyronHego Corporation (US), TVU Networks Corporation (US), XOR Media Inc.(US), FOR-A
Company (Japan), ORACLE Corporation (US), Unlimi-Tech Software Inc. (US), Grass Valley
(Canada) and General Dynamics Mediaware (Australia).
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This report covers trends that are driving each segment and offers analysis and insights
regarding the potential of the broadcasting equipment market in APAC regions.
APAC region includes the following countries:
•
China
•
Japan
•
India
•
ASEAN
•
ANZ
•
Rest of APAC.
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APAC Broadcasting Equipment Market to be Valued at
US$ 5,104.8 Mn by 2024
Market Bytes:
Broadcasting equipment are used to transmit audio-visual content over TV, radio and IP
network. Radio broadcasting is long distance transmission of audio signals through radio waves.
Radio broadcasting is carried out using various devices and equipment such as audio console,
intercom, microphone, speaker, sable, transmitter, and receivers. Audio console are used to
control and change the dynamics of audio signals, while intercoms allow for two-way
communication between users.
The APAC broadcasting equipment market is highly influenced by the ongoing trend of rising
adoption of open architecture solutions. These solutions are compatible with multiple standards
that offers the flexibility to media and production houses.
Consumers, especially in APAC region, prefer access to audio-visual content over multiple
devices such as tablets, smartphones and desktops. OTT players such as YouTube, Netflix, and
Amazon Prime offer multimedia content that can be accessed across various platforms. This is
a major factor driving growth of the market.
The APAC broadcasting equipment market was valued at US$ 2487.5 Mn in 2015 and is
expected to expand at a CAGR of 8.1% during the forecast period (2016–2024).
On the basis of equipment type, the APAC broadcasting equipment market is segmented into
traditional TV Broadcast, traditional radio broadcast, IP converged broadcasting and asset
management system.
IP converged broadcasting is the emerging segment in broadcasting equipment market, where
IP network is used for the content delivery by broadcasters. Convergence of IP with
broadcasting has enabled broadcasters to deliver content in real time in a more secure and
reliable manner.
IP converged broadcasting is the fastest growing segment in APAC broadcasting equipment
market. The IP converged broadcasting segment was valued at US$ 453.3 Mn in 2015 and is
expected to account for US$ 1,068.1 Mn by the end of 2024 at a CAGR of 10% during the
forecast period. The IP converged broadcasting segment is further sub-segmented into media
over IP, media contribution over IP and IP in studios and campuses.
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APAC Broadcasting Equipment Market to be Valued at
US$ 5,104.8 Mn by 2024
In Asia Pacific region, various countries have low electricity penetration that is creating
significant challenge for broadcasters. Infrastructure challenges such as lack of electricity and
mismatch cabling can negatively affect growth of APAC broadcasting equipment market.
“Key players in the APAC broadcasting equipment market include Media Excel Inc.(US),
ChyronHego Corporation (US), TVU Networks Corporation (US), XOR Media Inc.(US), FOR-A
Company (Japan), ORACLE Corporation (US), Unlimi-Tech Software Inc. (US), Grass Valley
(Canada) and General Dynamics Mediaware (Australia).”
Media Excel Inc. one of the prominent leader and offers HEVC encoder for Ultra HD Live.
“HERO - 4K” by Media Excel Inc. enables production ready 4K HEVC for both file and Live
workflows at the datacenter as well as in the cloud.
Most key players in APAC broadcasting equipment market are focused on carrying out
promotional activities via industrial exhibitions to advertise their products and form strategic
alliances with other broadcasting service providers to expand the reach of their business.
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APAC Broadcasting Equipment Market to be Valued at
US$ 5,104.8 Mn by 2024
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