May/June - Tallahassee Memorial HealthCare

May / June 2012
Blankets of Love” Embrace Babies at TMH
Murl Cruce’s “
Members of Murl Cruce’s family – her mother - Avice Phelps, her daughter - Susan
Morgan and her sisters - Sharon Hobbs and Frances Phelps, members of the Proctor
family – Theo, Jr. and Martha Anne Proctor, Theo Proctor, III, Martin and Susan Proctor,
as well as the Proctor Dealerships’ staff along with other Cruce and Proctor family
members and friends, and a host of TMH colleagues gathered for a formal dedication
ceremony on March 9 to celebrate Mrs. Murl Cruce and the warmth she has brought
“literally and figuratively” to countless babies and their families.
“Mrs. Murl,” as she is known to the Proctor staff, has been crocheting baby blankets for
fellow employees’ children and grandchildren since 1988. “I quit counting at 100 but
I know I’ve made at least 50 since then,” Murl recounts. For the last several years she
has contributed one of her handmade blankets to the TMH Foundation for the annual
Tee-Off for Tots Golf Tournament and associated Dinner Carnival to benefit the Proctor
Endowment for Children with Diabetes who are cared for by the Tallahassee Memorial
Diabetes Center.
Her latest creation now resides on permanent display for countless families to see in
the Family Care Unit of the Tallahassee Memorial Women’s Pavilion. “Every new mother
and her baby or babies must pass where we have installed the blanket,” said Kathy
Waleko, Administrator of Women’s and Children’s Services. Other dedication speakers
included Barbara MacArthur, TMH Vice President and Chief Nursing Officer, and Paula
Fortunas, TMH Foundation President and CEO and Martin Proctor, who also serves as a
member of the TMH Board of Directors. Mr. Proctor noted, “Murl has been an important
face of The Proctor Dealerships for 34 years. She has been a face to our customers,
she has been a face to her fellow associates, she has been a face that expresses love,
affection, concern and compassion.”
Above: Murl Cruse, second from right, is surrounded by her family from left to
right: Sharon Hobbs, sister; Susan Morgan, daughter, Frances Phelps, sister;
and in the foreground Avice Phelps, mother.
Below Left from left to right: Martin Proctor, Martha Anne Proctor and Susan
Proctor. Below Middle from left to right: Theo Proctor, Jr., Theo Proctor, III,
Murl Cruce and Martin Proctor. Below Right: Barbara MacArthur, TMH Vice
President and Chief Nursing Officer, visits with Murl Cruce and guests.
THE RIDE FOR HOPE
Presenting Sponsor:
Seventh annual event to benefit the Tallahassee Memorial Cancer Center
brings change as it honors the founder’s vision.
The Ride for Hope will always celebrate the life and memory of its
founder, Lou Farrah, who passed away in November 2006 - just months
after seeing his “living room” dream of The Ride for Hope inaugural
event come to fruition. In the midst of his battle with cancer, Lou Farrah,
his wife, Jenny, and their two sons, Jason and Jeffrey, developed The
Ride for Hope concept in their living room after returning from the Lance
Armstrong ride in Texas where Jason and Jeffrey rode in honor of their
father. “Why can’t we have a cycling event here in Tallahassee that will
raise funds to
fight cancer
and benefit
cancer
patients and
their family
members
right here
at home?,”
asked Lou
that day. As
Jenny recalls,
“The family
then brainstormed and agreed that it should be for all ages, including
a fun festival for the kids and a health fair that is free to the public.”
Heading into The Ride’s seventh year, the vision remains the same and
so does the cause – to benefit the Tallahassee Memorial Cancer Center
and the people in this region.
Southeastern Dermatology is the presenting sponsor for the second,
of a three-year philanthropic partnership with the TMH Foundation.
Michael J. Ford, M.D., owner of Southeastern Dermatology, is an avid
cyclist and is passionate about providing quality cancer care and
treatment – not only in his own practice, but also by his generous
philanthropic support of the Tallahassee Memorial Cancer Center.
The Ride for Hope is also proud to announce a new major sponsor, Taproot
Creative. Taproot has fully redeveloped and redesigned The Ride for Hope
website with a new look and feel that is intuitive and easy to navigate. Go
to www.TheRideForHope.com to register for The Ride, review sponsorship
opportunities, complete a vendor booth application for the Friday night
Expo and/or the Saturday Health Fair, see The Ride for Hope schedule of
events and photos, or just take a look at Taproot Creative’s great website
work. The team at Taproot is also helping The Ride for Hope reach out to
cyclists regionally and beyond with creative messages and advertising on
Facebook and Twitter.
This year, well over 1,000 people are expected to participate in The Ride’s
associated Vendor Expo, Health Fair and Family Fun Festival, which are
at no charge to the general public. Of those, about 700 will register for
the main cycling event. Cyclists of all ages and experience, from novice
to expert, participate in one of five different courses from a 100-mile
Century ride to a family fun ride/walk. A delicious lunch will be provided
by Gordos and Bandidos restaurants – free for all registered riders and
at a nominal fee for the general public. The Ride for Hope and the other
events will be held at the North Florida Fairgrounds – all cycling courses
will begin and end there.
So what’s new? Not only has the logo been revised this year, but there
is a new event element – timing! “The Ride for Hope will always be
The fun-filled weekend will kick off Friday evening, June 8, from 4:00
a ‘Ride’ and open to those of all physical abilities, because we are
to 8:00 with The Ride for Hope Vendor Expo, Early Registration and The
inspired by every rider that crosses the finish line”, said Tina Darnell,
Hero of Hope Award Ceremony. The Friday
Ride Director. Tina continued, “To enhance the event and draw in riders
night festivities also include music,
from throughout the region, we are adding the timing chip feature,
buffet dinner, vendor expositions
which will be available to the Full & Metric Century registrants for an
and demonstrations, many
additional $5.” The timing chip is optional, so it will add a competitive
“give-a-ways” and much
edge for the riders who choose to get one, while the rest of the riders
excitement as riders gear
enjoy the course at whatever pace they like. A unique, custom-made
up for the next day.
jersey will be awarded to the winner of each
of the three timed elements: Full Century
Overall Winner, Metric Century Overall Winner
Jersey only $30 for early registrants!
and the King of the Hill Winner (a timed stretch
• Free polar insulated water bottle – while supplies last!
of road that includes TS Green and Fire Tower
• Excellent SAG support and Water Stops
Hill). All equipment and expertise required for
the timing elements were made possible by a
• 3000-ft elevation gain on Century
generous contribution from the Fonvielle Family
• Timing chip available for Century & Metric
Foundation.
Additional $5 – Limited Supply!
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Tallahassee Memorial Scholarship Alumni Association and TMH Foundation
Welcome TMH Colleagues and Friends to Inaugural Luncheon
The Tallahassee Memorial Scholarship Alumni Association and the TMH
Foundation welcomed TMH colleagues, friends and supporters for the
inaugural Association Luncheon at the Woman’s Club. The luncheon’s
purpose was to create a spirit of philanthropy for new Association members
and promote awareness of the Scholarship and Tuition Reimbursement
Programs. The Association’s Founding Committee, chaired by Dr. Marie
Cowart, TMH Foundation Trustee and Dean Emerita of the FSU College
of Social Sciences, is committed to increasing membership by inviting
friends and colleagues of TMH who support academic pursuits to become
members. The Association luncheon celebrated this commitment and
included acknowledgment of all sponsors: TMH Credit Union, TCC,
TCC Foundation, FSU College of Nursing, Thomas University, FAMU, TMH, TMH
Foundation and distinguished presenting sponsor Virginia Glass, Realtor and
TMH Foundation Trustee.
The program began with a warm welcome by Paula Fortunas, TMH Foundation
President & CEO, followed by Dr. Cowart who presented the Association’s goals
and objectives. Next, there were inspiring testimonials by two former Scholarship
and Tuition Reimbursement recipients: Kristin Cantrell, MSN, MBA, RN, CCRN,
CMSRN and Dreama Taylor, RN, OCN. Ms. Taylor explained her passion for the
program, “Currently, I serve as a Cancer Patient Navigator in the new Tallahassee
Memorial Cancer Center, and the Scholarship and Tuition Reimbursement
Programs fulfilled my dream of becoming a nurse!” Ms. Cantrell added,
“I am proud to serve as Nurse Manager for the Tallahassee Memorial
Outpatient Surgery Unit, and my vision for the future of nursing is for the
profession to be understood for all it encompasses.”
“It is an honor to chair the Association founding committee and to share
with our community the positive results of the Scholarship and Tuition
Reimbursement Programs at Tallahassee Memorial,” said Dr. Cowart, as she
thanked sponsors and Association members. “Association memberships
will help to offer the best educational opportunities for TMH colleagues and
others in need of financial support to reach their career goals.” Judi Taber,
Annual Giving Officer for the TMH Foundation concluded, “The goal for the
Association for 2012 is to continue to increase membership and provide
additional funding for the Scholarship and Tuition Reimbursement Programs.”
Please visit www.tmhfoundation.org to join the Tallahassee Memorial Scholarship
Alumni Association with a $50 donation to benefit the TMH Scholarship and
Tuition Reimbursement Programs. Please click on make a donation, select other
and enter Alumni Association. For additional information, please contact Judi
Taber, Annual Giving Officer, TMH Foundation at 431-5904.
More than 60 TMH colleagues, donors and friends attended the Inaugural Luncheon
of the Tallahassee Memorial Scholarship Alumni Association sponsored by Virginia
Glass, Realtor; the TMH Credit Unit, TCC and the TCC Foundation, FSU College of
Nursing, Thomas University, FAMU, Tallahassee Memorial and the TMH Foundation.
tallahassee memorial healthcare foundation advertorial | 3
“Pink”
First
Softball Games
for the Leon High Lady Lions
The Leon High Lady Lions
Softball team held the school’s
first “PINK” softball games on
Wednesday, February 29, at
Leon High School, to benefit
the Tallahassee Memorial
Cancer Center and its patients.
“This is just another example
of how the students at Leon
High School will continue to
fight for members of our family
and others in the community
who are battling this terrible
disease. The girls on the
softball team, and our entire
school, have now adopted Athletic Director Mark Feely’s philosophy on life —“Not Yet”!!” said Rocky Hanna, Leon High principal.
As the games concluded, a $10,000 check was presented to the TMH Foundation. In accepting the gift, Paula Fortunas, President and CEO of the TMH
Foundation, remarked, “The students of Leon High School are a credit to their generation and a tribute to the philanthropic spirit.”
The “PINK” games featured the girls’ varsity team versus a team of faculty all-stars. It was a very close game, but the faculty won by a score of 7-6.
The second game featured the junior varsity team versus a team of local “celebrities” from TMH and the TMH Foundation, WCTV, Florida Commerce
Credit Union, Live in Tallahassee, and Beef O’Brady’s. This game was another nail-biter that came down to the last at bat by the celebrities. The honoree
of the game — Mary Estes — had the game winning hit and run!
“We all had a great time playing. The real winners from these two games are the cancer patients at TMH who will benefit from this event. The students
and faculty at Leon High are to be commended for their generosity and support,” said Matt Sherer, Oncology Service Line Administrator at TMH.
Cards for A Cure
Mike and Nicole Koski
2012 Title Sponsor
Golden Gala XXIX
Tallahassee Memorial’s Golden Gala continues to hold its place as the region’s
premier charitable and social event. Over its remarkable twenty-ninth year
history, Golden Gala has generated millions of dollars for Tallahassee Memorial,
its patients and their families.
Please see the July/August issue of this magazine for highlights and photographs
from Golden Gala XXIX held on April 25 to support the acquisition of an
Interactive Patient Communication-Education-Entertainment System.
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OCTOBER 6, 2012
PLEASE SAVE THE DATE
to Benefit Cancer Care and Treatment
at Tallahassee Memorial HealthCare
The Tallahassee Memorial HealthCare Foundation and the
Cards for a Cure committee are pleased to announce that
the Seventh Annual Cards for a Cure event will be held on
Saturday, October 6, 2012, at the Tallahassee Car Museum.
Tallahassee Memorial HealthCare and its Foundation
Salute and Honor the Donors, Sponsors and Volunteers
Who Made Possible the 2012 USTA Tallahassee Tennis Challenger
USTA TALLAHASSEE
Benefiting the D. Mark Vogter, M.D. Memorial Endowment for Neuro Intensive Care at Tallahassee Memorial Hospital
A USTA Pro Circuit Event
Benefiting the D. Mark Vogter, M.D. Neuro-Intensive Care Unit
at Tallahassee Memorial HealthCare
Presenting Sponsor
Comcast
Grand Slam Sponsors
City of Tallahassee Parks,
Recreation and Neighborhood
Affairs
850 The Business Magazine
of Northwest Florida
Tallahassee Democrat
Tallahassee Memorial HealthCare
USTA Pro Circuit
WCTV
Wimbledon Sponsor
Tallahassee Memorial
HealthCare Foundation
French Open Sponsors
The Florida Lottery
Greenberg Traurig
Australian Open Sponsors
Cabot Lodge-Thomasville Road
Carrabba’s Italian Grill
Chick-fil-A
In Tents Events
Mad Dog Construction
Outback Steakhouse
Pro Web Communications/
Everett Teague
Sodexo
Tallahassee Neurological Clinic
Tallahassee Surgical Associates
University Sales and Service &
Champion Chevrolet
USTA Florida
Visit Tallahassee
Mark Webb/Merrill Lynch
US Open Sponsors
Bastien Dental Care
Barefoot Wine & Bubbly
Drs. Glenn & Marci Beck
Big Top Manufacturing
Body Conversions
Personal Training
Coca-Cola Refreshments
Dr. Walter E. Colón,
Periodontal Associates
of North Florida
The Cottage Collection
at The Grey Fox
Dermatology Associates
Mike & Nicole Koski
Hill Spooner & Elliott, Inc.
Real Estate
Michael Loo
James Madison Institute
Susan Everhart McAlister
North Florida Sports Medicine
and Orthopaedic Center
OM Workspace
The Pelham Law Firm
Rodrigue & Rodrigue
Brence and Janis Sell
Tallahassee Nurseries
Tallahassee Tennis Association
Tri-Eagle Sales
Anny, Karen, Jamie &
Jordan Vogter
Court Sponsors
Alice Abbitt & Ralph Zimmerman
AMO Clinical Research
Dr. & Mrs. Wm. Tyler Baldock
Baselineshots.com/Mike Olivella
Louis Beall
Jann & Ray Bellamy
Wayne Bertsch/LegisApp
Libby & Sid Bigham
Katie Brennan
Maryanne & H. Logan Brooks, M.D.
Elizabeth & Jon Bussey
Butler Pappas Weihmuller
Katz Craig LLP
Frances C. Chaney, DMD, PA
Erica & Ron Clark
Robert Contreras
Coosh’s Bayou Rouge
Jenny & Michael Crowley
Kathy & Jim Dahl
Anne Davis & Barbara Davidson
Dean Development/Wilson Dean
Jennifer Deneuté
Sandy & Tom DeLopez
Judy & Dennis Egan
Carol & Tim Edmond
Debra & George English
Farmers & Merchants Bank
Forms Management
F U B A Worker’s Comp
Gem Collection
Virginia Glass
Judy Greenwald
Carolyn & Rich Henry, M.D.
Carol & Ed Herndon
James D.A. Holley & Co./
Matt Gilbert
Stephanie & Tim Jansen
Leaf & Petal LLC/Suzi Faulk
Nan Nagy & Ken Kato, M.D.
Dr. Farhat & Kristine Khairallah
Laura & Bill Kirchoff
Jimmie & Fred Lindsey
Karen & Jim MacFarland
Mattice & Mattice Real Estate,
Lori Mattice, Broker/Owner
Becky & Ken McAlpine
Patty & Kevin McAlpine
Guyte & Beverly McCord
Alex Meng & Yi Zhu
Corbin & Murray Moore
Carol & Ed Moore
Motorola/Lee Moreno
Newk’s
Old Town Café
Osceola Supplies/Doro Hittinger
Wanda & John Peterson, M.D.
Kevin & Susan Ragsdale
Shaw’s Athletics
Southern Specialty Group
Partnership
Rich & Sally Sox
Stevens Orthodontics/
Dr. Lucas & Valorie Stevens
Jeff & Mary Swain
Tasty Pastry Bakery
Ida & Bill Thompson
Darlene Horton & Rick Wagner
Mary & Kevin Warner
Tanya & Tony Weaver, M.D.
Kathy & Jack Weiss
Katrina & Chris Wilhoit, M.D.
Tanya & David Wilkins
Maria, Mark & Carson Yealdhall
Judy Zorn
Individual and Pro-Am Sponsors
and Special Thanks
Kathy & Matt Andrews
Lee Avirett
Lyn Baggett
Carol & Tom Bahorski & the
VIP Tent Volunteers
Joyce Baker
Nancy Beach
Drs. Marci & Glenn Beck
Kathy Beggs
Blue Bell Ice Cream
Trish Boyd
Katie Brennan
John Brooks
Jennifer Britt
Capital City Country Club
“A” Teams
Susan Connors
Core Institute
Beth Corum
Nancy Crawford
Kim Damron
Elaine Daughtry
Anne Davis
Karen Cox Dennis
Joshua DeSha
LeeAnn & Jim Feiertag & the
Ball Kid Volunteers
Gery & Pam Florek
Linda Frazier
Daniel Fuchs
The Golden Boys
Judy Greenwald
The Grey Fox
Debbie Hall
Alison Harte
Denise Hobbs
Erika Harding
Carol Herndon
Denise Hobbs
Randy & Kathie Hock
Hopkins Eatery
Glen Howe, Steve Leroy, Terry
Brown, Jimbo, Pops, Jack,
John, Robin, Lauren,
Shannon, Allena, the Staff of
Forestmeadows & The Parks,
Recreation & Neighborhood
Affairs Department
Larry James
Sue James
Rufus Jefferson
Susan Jefferson
Anna Johnson
Kelley Family
Kona Ice
Wm. Lamb & Son
Beth & Lawton Langford
Sandy Layne
John Lewis
Lincoln High School Navy JROTC
Maria Long
Nell Long
Karen MacFarland
Rebecca MacKay
Joan Macmillan
Mad Dog Construction
Mel McCarthy
Jean & Al McCully
Roberta Mitchell
Moe’s Southwest Grill
Momo’s Pizza
Margaret Mooney
Debra Morris
Nan Nagy
North Florida/South Georgia
Women’s Tennis Teams
Billie Padgett
Remedy Intelligent Staffing
Stephanie Pichard
PODS
Premier Health & Fitness Center
Eunice Rho
Chandler Russell
Heidi Sieloff
Linda Slade
Else Smith
Patty Sudduth
Tallahassee Memorial HealthCare
& Foundation Staff
TMH NeuroScience/Vogter
Neuro-Intensive Care Staff
Tallahassee Tennis Association
Board & Volunteers
Everett Teague/Pro Web
Communications
Tennis Courture
Kelly Tucker
USTA Pro Circuit National Staff
USTA Florida & their Staff
Linda Vannoy
Jamie Vogter
Maye & John Walker
Whak Sak
Gloria & Dewey (Blue) Whitaker
Denise Imbler Whitlock
Lori & Eric Willyoung
Kathryn Bradley Wilson
Zaxby’s
AND All the Ball Kids, Babes &
Dudes, Tournament Volunteers,
Transportation Drivers,
& Housing Sponsors
Sponsors listed as of March 27
tallahassee memorial healthcare foundation advertorial | 5
Protocols for Philanthropy - Build Your Advisory Dream Team
As financial and tax matters become increasingly complex, certain professionals offer specialized expertise to assist you in
developing your estate plans. The best way to find qualified professionals is to ask family and friends in your area for references.
Here is a list of experts and their respective roles.
• A certified public accountant who specializes in tax matters can analyze the tax impact of your estate plans.
• A financial advisor or life insurance professional offers advice on ways life insurance can build your estate and provide the
liquid funds needed for estate taxes or a business buyout agreement.
Paula S. Fortunas
President/CEO
TMH Foundation
• A trust officer’s experience in administering trusts is valuable in discussions of personal and investment aspects of fiduciary
relationships.
• An estate planning attorney is needed to interpret the laws on property rights, taxes, wills, probate and trusts.
• A charitable gift planner represents a charity and can explain the array of gift plans available to meet your needs, save taxes
and serve the charity’s goals. In this instance, you are encouraged to approach the TMH Foundation for ways you can support
Tallahassee Memorial. In a rapidly changing environment, hospitals face the challenge of providing the highest quality care in
the most cost effective manner while focusing on improvement of the health status of the communities they serve. Your gift
provision for Tallahassee Memorial will positively influence patient care and will serve as an expression of your confidence in
TMH. Contact information appears at the bottom of this page.
The contents of this article and any materials you request and receive from the TMH Foundation are general in nature and are not
intended as either legal, financial or tax advice.
Franklin, Madison and Taylor Counties to Benefit
from Tallahassee Memorial HealthCare Foundation and the American Cancer Society
The Tallahassee Memorial HealthCare Foundation, on behalf of the Tallahassee
Memorial Cancer Center, received the American Cancer Society (ACS), Florida Division’s
Community Education Grant Award to address cancer disparities. “This grant supported
the implementation of colorectal cancer education in Franklin, Madison and Taylor
Counties during March — Colorectal Cancer Awareness month,” said Paula Fortunas,
President & CEO of the Tallahassee Memorial HealthCare Foundation.
According to Matt Sherer, Tallahassee Memorial HealthCare’s Oncology Service Line
Administrator, “This partnership with the ACS serves the health and cancer needs of
the region by providing an educational experience for the African American citizens of
Franklin, Madison and Taylor counties with respect to the prevention of and screening
for colorectal cancer. African Americans are disproportionately affected by colon
cancer, and this cancer is one of the leading causes of death in African Americans,
despite the strides made to lower cancer rates.”
This award was made to the TMH Foundation through a competitive statewide
grant program offered to community based non-profit organizations by the Florida
Division of ACS.
The American Cancer Society (ACS) Leon Unit presented a
check to the TMH Foundation for the community education
grant program to address cancer disparities. Pictured left to
right are: Kitty Flynn, ACS Board Member, Dale Wickstrum, M.D.,
ACS Board Member, Janet Borneman, Director of Planned
Giving - TMH Foundation, Lorrie Steele, ACS Board Chairman,
and Kathy Nettles, ACS Area Executive Director.
1331 East Sixth Avenue, Tallahassee, Florida 32303
Telephone: 850.431.5389 Facsimile:
850.431.4483
E-Mail: paula.fortunas@tmh.org
Website: www.tmhfoundation.org
To Make a Secure On Line Donation:
Please go to www.tmhfoundation.org.
Click on “Make a Donation,” and then click on
“Secure Credit Card Donation.”