Le magazine des russes en Europe · 2015

LA ROULETTE RUSSE
RUSSIAN ROULETTE
HIGH-END TARGETED
INTERNATIONAL DISTRIBUTION
LUXURY
FASHION
INTERVIEWS
ART
TASTE
SOCIETY
magazine
in en
Europe
· 2015
Le Russian
magazine
des russes
Europe
· 2015
HIGH-END TARGETED INTERNATIONAL DISTRIBUTION
Review
Russian Roulette is a magazine written in Russian, and aimed at Russian residents
and visitors in Europe. Russian Roulette belongs to OMB publishing, the magazine
headquarters is in London and is published in France. Representative of a new
generation of publications, Russian Roulette has got high standards both in
editorial and visual aspects of the magazine. Its target audience is educated and
financially comfortable readership that identifies with European culture.
Russian Roulette is focused on luxury lifestyle, art and culture. The magazine is
written by a team of journalists in Paris, London, Monaco and Moscow, that is
why it includes interviews with celebrities from all over the world. Moreover, the
magazine includes publications about fashion, gastronomy, design, cars, wines,
jewellery brands, estate etc.
The Editorial line
The content of every edition follows two basic themes: editorial (articles and interviews) and practical (guides, useful information and products). Articles and interviews include the areas of interest of the Russian speaking readers, such as:
artistic, cultural and political personalities, art and design, fashion, wine and gastronomy and leisure activities.
The practical information is aimed at both residents and visitors to Europe: recommendations of best restaurants, hotels and shops, as well as medical and aesthetic services, schools, car and yachts rental etc.
WINE
CARS
TASTE
FASHION
BEAUTY
TRAVEL
LIFESTYLE
ART
HISTORY
Practical information and products cover a full range of topics likely to be of interest to or guide Russian speaking residents or visitors: shops, hotels and restaurants, medical centres, schools and vehicle hire etc. Each edition includes relevant
to the season and trends places and services.
RUSSIAN ROULETTE IS A HIGH-END DISTRIBUTION
Target audience
The Russian Roulette readership includes Russian residents in France, Switzerland
and Great Britain as well as Russian-speaking visitors, who make a great share of
consumers for luxury services and goods.
Distribution
80% of the Russian Roulette distribution is free, there is also a paid-for share it is
smaller but targeted.
FREE distribution - 18000 copies;
The Russian Roulette is also distributed at specific tourist and transit sites:
FRENCH RIVIERA (Cannes, Monaco, San-Tropez, Nice, Antibes,
Saint-Jean-Cap-Ferrat): 6000;
PARIS:
4000;
LONDON:
3000;
GENEVE:
1000;
COURCHEVEL, SAN MARITZ ,
MERANO, MEGEVE:
1000;
18000
copies
MILAN:
1000.
MOSCOW/ ST. PETERSBURG:
1000;
ASTANA/BAKU:
1000;
DISTRIBUTION IN TOTAL : 20000
The average readership per each
magazine is 4 readers, therefore the
readership in total is 80000 people
The Russian Roulette is also distributed at specific tourist and transit sites: high-end
hotels, private clubs, restaurants, private beaches at Saint-Tropez and on the Côte d’Azur, business lounges at CDG, Orly, London, Geneva, Nice and Cannes Mandelieu airports,
train stations in Paris, Nice and Monaco and on TGVs to Geneva, Benelux, London and
Milan.
Special distribution of Russian Roulette is also arranged around major cultural events
such as Formula 1 Grand Prix races, the Cannes Film Festival, the Russian Culture Festival at Cannes and gala evenings, as well as at the magazine’s own events.
Paid distribution
The Russian Roulette can be bought at a network of high-end outlets, located in prestigious sites in London, Paris, Monaco, Nice and Cannes, as well as in international airports
This distribution is 2,000
This distribution of 2,000 copies is handled by IPS in Paris and SPD in Monaco.
The cover price per issue is €12/£9
Russian Roulette
CONSTANTLY GROWING READERSHIP
In 2016 estimated Russian spending abroad will reach 50
milliards euro
Readers
Constant increase of Russian presence in Europe gives the magazine great potential
and constantly growing readership. Moreover, Russian visitors have a substantial
level of disposable income. In France alone, Russian tourists spend some €500 million
each year. Most successful luxury brands recognise the significance of their Russian
customers, as constantly growing target group. For example, Russian visitors make
34% of luxury boutique customers in Cannes, Monte Carlo, San Tropez, Nice. In United
Kingdom one fifth of properties above 8 million pounds is bought by Russian customers.
OMB Publishing Ltd 17 Essex Villas
W8 7BP London United Kingdom
Tél.: + 33 6 63 02 17 92
E-mail :info@russianroulette.eu
Company Number 9575297- TVA : en cours d’immatriculation
Russian Roulette
ADVERTISER : . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Publication : . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Address : . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
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Contact : . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Phone
:
: ..........................................
Fax : . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Email :. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Withheld surface :. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
Provided materials:
Text + images
Data files
Identical to the previous release
IN CASE OF FILE TRANSMITTED BY THE CLIENT,
NO INVOICE WILL BE PROVIDED AUTOMATICALLY
COST
Cost ATE
.......................
Manufacturing cost
........................
Total ATE
................. ........
ATI (20%)
.
.....................
TOTAL (all taxes included)
............. ..........
Deposit
..........................
Check №
......................
At the name of OMB Publishing Ltd issued
........
For the bank
.......................
№ TVA CEE
.......................
Balance
.....................
TECHNICAL DATA
Magazine dimensions: 210 Х 280 mm
Double-spread dimensions: 420 х 280 mm (+Bleed:5mm)
Page dimensions: 210 х 280 mm (+Bleed:5mm)
PRICE LIST (taxes excluded)
Standard page
…………………. 5 900 €
1st double page spread
………….…………10 000 €
4th cover page
……………................. 10 000 €
2nd cover page
…………………....… 7 100 €
Facing summary/editorial
3rd cover page
CONTACTS
OMB Publishing Ltd
Olga Mayr
omayr@russianroulette.eu
olgamayr@yahoo.fr
Tel: +33 6 14 68 35 48
+44 7 55 41 39 737
………………..…6 500 €
……………………..6 500 €
Double page spread …………………………….…….7 500 €
Mock-up design
………..1 000 €
Special placement conditions
Editorial
Small announces
.............+10%
………………………….
3 500 €
................................100-500 €
Date : . . . . . . . . . . . . . . . . . . . . . .
Signature et cachet (obligatoire)
* adverisment that is not made by us are subject
to approval
* given prices are for a single publication
Terms of Sales
The editor-in-chief is entitled to refuse any publicity he considers contrary to the image of the publication. If space was reserved by a mandated agency, the advertiser
is jointly and severally liable to regulation of advertising. Any insertion involves sending a copy of this publication as proof. The offset model films and manufacturing
costs are covered by the advertiser who remains the only responsible person for the wording of his vis-à-vis third parties insertion. We recall that in any case the order
can not be canceled. The locations are subjected to the requirements of the layout, however OMB Publishing Ltd will endeavor to take account of advertiser information.
The advertiser is given two days for corrections, otherwise the model is considered final. In case the company does not transmit the text of his announcement
within 48 hours aſter the relaunch, the advertisement will appear only with the company's contact information. Any disputes will be the jurisdiction
of the Courts of France.
London
Hotels
Hôtel Bulgari & Spa
Hôtel Berkeley
Claridge’s
Baglioni hotel
Savoy
Dorchester
Porchester
Bentley
Browns
Métropol
Hôtel Connaught et Amman Spa
Mandarin Oriental
Le Ritz
Coworth Park Spa & Hôtel
Blacknest Rd
Grayshott Spa Headley Road
Nr Hindhead
Alexander House Hôtel
SPA & Salons and other
SPA de Harrods
Salons de beauté “Hight street Kensington”
Harry’s Bar Private Club
Turners Hill
East Grinstead Baglioni
Millestone, Cumberland
Mayfair Hôtel
Grange Hôtel
Langham
Blackes Hôtel
Landmark Hôtel
Russian restaurant “Mari Vanna” Knightsbridge
Club privé Georges Mayfair
En vente 66 Charlotte street
Hedonism wines
French Riviera
The magazine is distributed in high-end places popular amongst Russian residents and visitors: hotels, private beaches, restaurants, VIP lounges in airports.
The spring and summer editions focus on the events in French Riviera during
these seasons.
60 boutiques in Cannes
Lancel
Miu Miu
Escada
Vertu
Francesco Smalto
Gucci
Omega
Celine
Kronometry
Moncler
Bulgari
Fendi
Chanel mode
Van Cleef
Fred
Loro Piana
Chanel joaillerie
Hermes
Louis Vuitton
Dior
Chopard
Ermenegildo Zegna
Breguet
Arije
Rolex Ferret
Longchamp
Blancpain
Emporio Armani
Prada
Boucheron
Swatch
55 La Croisette
Valentino
Cartier
Ralph Lauren
Escada
Hugo Boss
Bottega Veneta
Paule Ka
Jimmy Choo
Burberry
Balanciaga
Brioni
Yves Saint Laurent
Roberto Cavalli
JC Jitrois
Marina Rinaldi
Trend
Cresus
Sonia Rykiel
Jaeger Lecoultre
Weston
Trabaud
Apostrophe
Mauboussin
Julian
Lalique
Mont Blanc
Missoni
Taizo
40 boutiques in Monaco
Grimaldi Forum
Adonis
Kronometry
Prada
Atmosphère
Escada
Mont Blanc
Dior Fourrures
Temps et Passions
Escada Sports
Valentino
Prada
Hermes
Gucci
Eleven Monte Carlo
Akris
Bulgari
Cartier
Céline
Christian Dior
Fred
Louis Vuitton
Piaget
Yves Saint Laurent
Kenzo
Christian Lacroix
Marina Rinaldi
Stuart Weitzman
Boucheron
Graff
Ferret
Van Cleef & Arpels
Chanel Joaillerie
Chanel Mode
Chopard
Lanvin
Sonia Rykiel
Zegg & Cerlatti
Salvatore Ferragamo
Opera Gallery
22 boutiques in Nizza
EMPORIO ARMANI
MONTBLANC
OMEGA
LEPAGE
SONIA RYKIEL
WOLFORD
ESCADA
MARINA RINALDI
LEPAGE
CARTIER
JEAN CHARLES
ERIC ZEMMOUR
HUGO BOSS
TIFFANY & CO
MADAM OLD ENGLAND
JACQUES DESSANGE
CHANEL
JEAN CHARLES
LONGCHAMP
LOUIS VUITTON
FERRET
HERMES
High-end hotels
Monaco: le Métropole, l’Hermitage
Nizza: Le Palais de la Méditerranée, le Negresco
Cannes: le Majestic, le Martinez
Paris
The magazine is mainly sold in bookshops and kiosks, as well as distributed for free in 5-star
hotels, VIP lounges at CDG, Orly, Nice and Cannes Mandelieu airports, train stations in Paris,Nice
and Monaco and on TGVs to Geneve, Benelux,London and Milan.
Paris hotels
AUBUSSON (D’)
CHAMPS ELYSEES PLAZA
FOUR SEASONS (GEORGES V) RENAISSANCE PARIS VENDOME
STENDHAL
MERCURE OPERA GARNIER
PARK HYATT PARIS VENDOME
CHATEAUBRIAND
MERCURE ROYAL MADELEINE
VENDOME
ATALA
NEWTON OPERA
COSTES
ROYAL 8EME
PARK LANE PARIS
MARRIOTT CHAMPS ELYSEES
NAPOLEON
PAVILLON DES LETTRES
THE WESTIN PARIS HOTEL
ROCHESTER
PLAZA ELYSEES
OPERA RICHEPANSE
LANCASTER
POWERS
SOFITEL CASTILLE (Starhotels)
FOUQUET’S
QUEEN-MARY
MELIA VENDOME BOUTIQUE
FRANCOIS 1ER
RELAIS MONCEAU
RELAIS SAINT HONORE
DE SERS
MATHURINS ( DES )
LOUVRE MONTANA
SCRIBE
MANSART
CHATEAU FRONTENAC
PERSHING HALL
MAYFAIR
HOTEL DU COLLECTIONNEUR ARC CLARIDGE BELLMAN
DE TRIOMPHE
MERCURE CUSSET OPERA
Paris
Paris hotels
EDOUARD VII
CALIFORNIA
MERCURE HAUSSMANN ST AUGUSTIN
MONTALEMBERT
PLAZA ATHENEE
ROYAL SAINT HONORE
MATHIS
CERVANTES
SAINT ROCH
OPERA MARIGNY
MEURICE
TAMISE ( DE LA )
VIGNON
SAINT JAMES ALBANY
WESTMINSTER
MINISTERE
HORSET OPERA (BW)
AIGLON
BRISTOL
TRIOMPHE SOFITEL DEMEURE APOLLINAIRE
WALDORF MADELEINE
DE VIGNY
NEW HOTEL ROBLIN
MONNA LISA CAFE RISTRET CAYRE (K+K)
BEDFORD
ALISON
OPAL (BW)
AMARANTE BEAU MANOIR CITADINES MAINE MONTPARNASSE
MADELEINE PLAZA
ARCADE (DE L’)
CONCORDE MONTPARNASSE
CASTIGLIONE
ASTOR SAINT HONORE
DELAMBRE
MELIA ROYAL ALMA BOUTIQUE
BRADFORD ELYSEES
HOLIDAY INN Paris/Gare Montparnasse
BALZAC
CHAMBIGES ELYSEES
HOTEL APOLLON MONTPARNASSE
WARWICK CHAMPS ELYSEES
CHAMPS ELYSEES (HOTEL DES) HOTEL DE LILLE
RESIDENCE LORD BYRON
MANDARIN ORIENTAL
HOTEL DE L’ORCHIDEE
ROYAL MONCEAU
CLARIDGE
HOTEL DUC DE SAINT SIMON
SAN REGIS
CONCORDE OPERA PARIS
HOTEL RASPAIL MONTPARNASSE
SOFITEL LE FAUBOURG
SYDNEY OPERA
CONCORTEL
HOTEL VERNEUIL (hôtel Saint Germain)
QUALITYHOTELMALESHERBES LE ROYAL
TREMOILLE (DE LA)
CRISTAL CHAMPS ELYSEES LENOX MONTPARNASSE
TRONCHET HOTEL (Chavanel)
DANIEL HOTEL
LENOX ST GERMAIN
VERNET
ELYSEES MERMOZ
MARRIOTT PARIS RIVE GCHE
WEST END
ETOILE FRIEDLAND ELYSEES MERCURE MONTPARNASSE
WO HOTEL (Wilson Opéra)
ETOILE SAINT HONORE
PONT ROYAL
BRIGHTON
FOLKESTONE OPERA
PULLMANN MONTPARNASSE
BURGUNDY ( LE )
FRANKLIN D. ROOSEVELT
SAINT THOMAS D’AQUIN
CAMBON
GALILEO
SAINT VINCENT
CITADINES OPERA DROUOT
HOTEL BEAUCHAMPS
SAINTS PERES ( DES )
DUMINY VENDOME
HOTEL DU COLISEE
UNIVERSITE ( DE L’)
GAILLON OPERA (Best Western)
HYATT REGENCY MADELEINE VANEAU SAINT GERMAIN
RESIDENCE DU ROY
CITADINES DIDOT
INTERCONTINENTAL Paris - Le Grand GARDETTE PARK HOTEL
LAUTREC OPERA
LE A HOTEL
LE LAVOISIER
LA MAISON CHAMPS ELYSEES
MAISON DES CENTRALIENS
LONDRES SAINT HONORE
Russia, Kazakhstan, Azerbaijan
The magazine is distributed in private airports, high-end hotels,restaurants, boutiques in
Moscow,St. Petersburg, Yekaterinburg, Astana (Kazakhstan) and Baku (Azerbaijan).