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to 18MB portfolio

Portfolio Aaron Joseph | adj-media.com
Custom WordPress Theme - desktop
In Progress - Static Web Comp at aarondavidjoseph.com/test
Custom Wordress Theme - responsive
In Progress - Static Web Comp at aarondavidjoseph.com/test
rock the box info/event microsite - desktop
See it live at sfmediaco.com/rockthebox
Note: the branding and other graphic elements of this site and related collateral are a collaboration between Vanah Lam, Audrey Fukuman, and myself. The web design and coding are a solo effort.
rock the box info/event microsite - responsive
See it live at sfmediaco.com/rockthebox
Note: the branding and other graphic elements of this site and related collateral are a collaboration between Vanah Lam, Audrey Fukuman, and myself. The web design and coding are a solo effort.
rock the box submission kit
don't
do
don't poke people's eyes out
take your design 'out of the box'!
(no sharp edges)
(build/paint/weld/affix stuff on to the boxes)
don't seal the door shut
plan out space for one
of our logos!
don't use bodily fluids,
biohazardous materials,
or other dangerous substances
don't use anything that will
physically damage the newspapers
be creative!
(i.e. make them damp, soggy,
and/or cause them to tear)
have fun!
no!
ok!
• Yyou must leave room to include one of the three newspaper logos (as chosen by us) on the box.
• please include a written proposal as well as a visual mockup of your design. include details of your
concept, materials used and time needed for the project. submit proposal to rsvp@sfmediaco.com.
• winners will be chosen based on their proposals, but designs may be subject to edit.
• all submissions due by: 4/30/14
• each of the fifteen artists will receive a $200 prize plus a $50 stipend for art materials. Y
• we will also give a grand prize to the artist that is chosen as the winner of the contest.
approximate dimensions
16.5"
19.5"
19.5"
36"
window: 13.5 x 13.5''
Ybezel: 15Yx 15''
card holder: 16 x 9.5''
Ybezel: 17.5 x 11''
19.5"
16.5"
space from floor to bottom of card holder: 3"
not drawn to scale
visual mockup
(use this template, your favorite design program, or scan a drawing)
rock the
pdf, jpg, png, gif accepted
written proposal
(use this template or your favorite word processor)
(You may also enter your written proposal here using Adobe Acrobat, if you like)
rock the
add pages as needed
creative direction for branded dating websites
A: I lead a collaboration with Vanha Lam • B: Solo Effort
C: I lead a collaboration with Gabe Lynch, Karen Ly, Bill Evans, Doran Shelley
D: Provided direction to Bill Evans, Doran Shelley
Please note that the finished sites are no longer up due to a change in management.
eBAR
meet
A
B
E T
c
D
PROTOTYPING AND CONCEPTING. SEE EXAMPLES AND RAPID PROTOYPES AT
http://sfmediaco.com/motiontest/test1.html
(and /test2.html ... test3 ... test4 ... test10, or use navigation on page level)
REGISTRATION/LOGIN BACKGROUND
SUBTLE MOTION .GIF OR SUBTLE VIDEO WITH ANONYMOUS, ABSTRACTED FIGURES. NO FACES. HANDS AND BODIES ONLY. CONVEYS
A FEELING OF ACTIVITY, A FEELING OF COMMUNITY, OF NOT BEING
ALONE ON THIS WEBSITE, BUT NOT DEFINING WHAT USERS LOOK
LOG IN
LIKE. NOT DEFINING WHAT A COUPLE LOOKS LIKE OR THAT THE SITE
log In
ONLY CATERS TO HETEROSEXUAL MONOGOMOUS COUPLES.
SIGN UP FREE
1
2
3
4
5
I am / We are
I am / We are
a man looking for a woman
SIgn up Free
ABOUT
1
2
3
4
NEXT
| MEMBERS | TERMS | POLICY | CONTACT
5
I am / We are
I am / We are
SF WEEKLY MEET?
NEXT
Vendell orepero beatem nihicita que nonsequae voluptatiame vit lant, sum, que doluptatur autem renimiliqui quaestiunti
SFWEEKLY
MEET
aut inventur, quae vellat es acerum quatendictat oditem. Nempos volesto dolupitaerem doluptasped qui aliam esequis et
utae esti te velia susdae. Et moluptis millaut ut et plautat usdam, cus sedit et eos neseria doloressunt modist aspellore con
nia iliaectatur simus elique dem aut quodia culpa aute non.
NAME, AGE
LOCATION
NAME, AGE
NAME, AGE
LOCATION
USE OF PHOTOGRAPHS
PHOTOS OF HUMANS ON THE SITE SHOULD ALWAYS BE USER IMAG-
LOCATION
ES TAHT ARE ACTUALLY MEMBERS OF THE SITE, NOT STOCK IMAGES.
USE OF COLOR
EXCLUDING HOVER STATES ON LINKS, WHICH WILL BE SFW RED,
log In
LET’S LET USER’S IMAGES ADD COLOR TO THE SITE AND LET THAT
COLOR CREATE INTEREST IN FELLOW USERS
NAME, AGE
NAME, AGE
NAME, AGE
NAME, AGE
NAME, AGE
NAME, AGE
LOCATION
SIgn up Free
1
2
3
4
LOCATION
LOCATION
5
I am / We are
a cis man looking for a cis woman
NEXT
a cis woman looking for a cis man
a cis man looking for a cis man
a cis woman looking for a cis woman
a trans man looking for a cis woman
a trans man looking for a trans woman
LOCATION
a trans man looking for a trans man
LOCATION
LOCATION
a trans woman looking for a cis man
REGISTRATION/LOGIN BACKGROUND
NOTE:
SUBTLE MOTION .GIF OR SUB-
• LOG IN
AND WE KNOW THE NOTES AND
ABSTRACTED FIGURES. NO
SPECIFIC LAYOUT MAY NOT BE
FACES. HANDS AND BODIES
EXACT IN THE FINISHED PRODUCT, BUT WE’D LIKE TO KEEP
ONLY. CONVEYS A FEELING OF
SIgn up Free
BACK
1
2
3
4
THESE NOTES AND MOCKUP IN
ACTIVITY, A FEELING OF COM-
5
Lorem Ipsum
MUNITY, OF NOT BEING ALONE
Dolor Sit Amet
ON THIS WEBSITE, BUT NOT
NEXT
THIS IS OUR FANTASY MOCKUP,
TLE VIDEO WITH ANONYMOUS,
MIND GOING FORWARD.
DEFINING WHAT USERS LOOK
LIKE. NOT DEFINING WHAT A
SIGN UP FREE
COUPLE LOOKS LIKE OR THAT
1
2
3
4
5
I am / We are
THE SITE ONLY CATERS TO HET-
I am / We are
NEXT
EROSEXUAL MONOGOMOUS
COUPLES.
ABOUT
In San FrancISco, and In
general, we Feel It IS Important to be IncluSIve oF
all genderS, SexualItIeS,
and partnerShIp modelS.
let’S puSh IncluSIvIty on
all oF the SFmedIaco webSIteS aS beSt we can. let’S
FInd creatIve wayS oF uSIng the exIStIng whIte label toolS to make thIS
happen.
| MEMBERS | TERMS | POLICY | CONTACT
I am / We are
SF WEEKLY MEET?
a cis man looking for a cis woman
a cis woman looking for a cis man
a cis man looking for a cis man
Vendell orepero beatem nihicita que nonsequae voluptatiame vit lant, sum, que doluptatur autem renimiliqui quaestiunti
a cis woman looking for a cis woman
aut inventur, quae vellat es acerum quatendictat oditem. Nempos volesto dolupitaerem doluptasped qui aliam esequis et
utae esti te velia susdae. Et moluptis millaut ut et plautat usdam, cus sedit et eos neseria doloressunt modist aspellore con
a trans man looking for a cis woman
nia iliaectatur simus elique dem aut quodia culpa aute non.
a trans man looking for a trans woman
a trans man looking for a trans man
a trans woman looking for a cis man
a trans woman looking for a trans man
a trans woman looking for a trans man
a cis m/m couple looking
a cis m/w couple looking
a cis w/w couple looking
NAME, AGE
LOCATION
NAME, AGE
LOCATION
NAME, AGE
LOCATION
USE OF PHOTOGRAPHS
PHOTOS OF HUMANS ON THE
and there are so many more possibilities.
SITE SHOULD ALWAYS BE USER
IMAGES TAHT ARE ACTUALLY
MEMBERS OF THE SITE, NOT
STOCK IMAGES.
USE OF COLOR
EXCLUDING HOVER STATES ON
NAME, AGE
LOCATION
NAME, AGE
LOCATION
NAME, AGE
LOCATION
LINKS, WHICH WILL BE SFW
RED, LET’S LET USER’S IMAGES
ADD COLOR TO THE SITE AND
LET THAT COLOR CREATE INTEREST IN FELLOW USERS
NAME, AGE
LOCATION
NAME, AGE
LOCATION
NAME, AGE
LOCATION
gaygamer.net redesign - home page
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additional links to finished sites
for my freelance clients
innerworldpress.com
immigrationfilms.com
punkethicrecords.com
asentenceapart.com
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si duciat odiorepra quae rem res re omnimin
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Some of our favorite moments from our first GaymerX (who could
venimin ni nemolor rorerumquia pla si
forget the Westboro Baptist Church cake?) www.kickstarter.com/
duciat odiorepra quae rem res re omnimin
projects/g…
torpor aut fuga. Ovidusd Bus sus. Solum
About an hour
aut quisit offic te sitaqui te suntori tatecte
volenectaque nusdae dolori bero dolorerat est
Um aut am volesciissi dundignam faccaecae velique.
Image Credit: Lorem Ipsum
es non prerene cum aut odis sam que velia
cumquis ditio bersped maximil ium quistia
magnimo luptur remporio. Hendae consequ
reperes truptatur? Temporia temolup tatiatus,
ndebita tendae con plitatque voluptatia cupti
aeperovid ut quos mos doluptae debitates a
ese peditiis simus.
tempossit adi dolendus, volo volupta turiam,
nossunt quia cus.
Aquos qui duntiaecto et, quos delitatio di del in
sitate que dolorep erferum lam et, que rectem
Ullatis cillis doluptio cus que occus.
estrumquo molum secatur ma nobitatqui quas
fugita quas aut aut etur?
Facculpario. Enimodi taquodit qui occuptates
autes aut laut molorro enem explabo reseratio
Itatur audaeris et lam quo mil ea parum none
et et hilita conessincit volorati blacias eum
eatemquas enis atur sed ent fugia quis sam
ommodiatecte es nus, nobitae quosamet
nobita con es et odios es ped qui berem. Ut
exeres acia voloreiumet doleni sin plab ius
endit ut est, simporum ipsa vendellum rem et
rem et assequatem is sum arunt, quiae nes
dolora alit quis cus.
vendebit di auta volore eos evenimus sitati int
et volo ea natur restestio illabore, quatemp
Viditem velendis iliandam a doloreptas rem
ditibus ut re ventur sum quam sa nam et as
oriorit ommolup taspit estibus eum dignam et
accum que iliqui rem ullandus.
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NAME:
COMMENT:
EMAIL:
ENTER CAPTCHA TEXT:
SUBMIT
corporate branding for san francisco media co.
WEB:
835 MARKET STREET, SUITE 550, SAN FRANCISCO, CA 94103
AARON JOSEPH
PRODUCTION MANAGER, SF WEEKLY
late stage sketches
SFMC
san francisco media company
AjOSEPh@SFMEDIACO.COM
DESK: 415.359.2650 CELL: 510.712.1331 FAX: 415.359.2659
SFMC
SFMC
SFMC
SFMC
SFMC
SFMC
SFMC
SFMC
SFMC
logo design
PUNK ETHIC
RECORDS
special dining issue logo concepts
Final logo on cover designed by Audrey Fukuman. Photography by Mike Koozmin. Cover layout was a solo effort.
mac & cheese
Cavatappi Pasta, American, Cheddar,
Gruyere, Parmesan, and Bread Crumbs
1140062_v2.indd 1
9/18/14 10:01 PM
happy hour event branding
10BEER
$
FOR UNLIMITED
LOCATION:
*
*(WHILE SUPPLIES LAST)
582 WASHINGTON ST.
SF, CA 94111
DATE:
WEDNESDAY,
APRIL 23, 2014
TIME:
5PM TO 8PM*
BENEFITTING:
Aaron Joseph | adj-media.com
© PUNK ETHIC RECORDS
cd packaging for singer / songwriter ana moth
1
LET IT GO
2
WANNA BE
3
YOU CAN RUN YOUR MOUTH
4
ANA MOTH: IRON FIST / VELVET GLOVE
ANA MOTH: IRON FIST / VELVET GLOVE
WIFE
Paste OFA tag here.
MADE IN OAKLAND
FOUNDER OF PUNK ETHIC RECORDS: ANA MOTH
CREATIVE CONCEPTS, LYRICS AND VOCALS: ANA MOTH
PRODUCED BY: DEEP~C~DID
ENGINEERED BY: RYAN KLEEMAN
MIXED BY: RYAN KLEEMAN, JAY MARSTON AND ANA MOTH
RECORDED AT: GHOST CAT STUDIOS SAN FRANCISCO, CALIFORNIA
ART AND DESIGN: AARON JOSEPH
PHOTOGRAPHY: SHAUN TIANGSING
MAKE-UP: CALI G GLAM GIRLS
© PUNK ETHIC RECORDS
RE
Portfolio Paste OFA tag here.
ly r i c s
punkethicrecords.com/lyrics/anamoth_ifvg.html
COLOR:
PRINTS: 1 o
COLOR:
PRINTS: 2 o
COLOR:
PRINTS: 3 o
anamoth.punkethicrecords.com
Paste OFA tag here.
Paste OFA tag here.
DVD PACKAGING AND MENU FOR
IMMIGRANT NATION FILMS
ScreeningS / AwArdS
2014
PASTE OFA TAG HERE
NOTES:
COLOR:
PRINTS: 1 of 3
COLOR:
PRINTS: 2 of 3
COLOR:
PRINTS: 3 of 3
immigrant nation meme images and collateral
LAUNCH
PARTY
@ DCTV!
April 24th, 7-10pm
Ellis Island: Two days of interactive storytelling
Launch Week nYc
Launch Week nYc
Immigrant
Nation Launch
| April 22–23, 2014
4/22 Ellis Island
4/23 Ellis Island
4/24 Launch Party @ DCTV
4/22 Ellis Island
4/23 Ellis Island
4/24 Launch Party @ DCTV
Join us April 24 at 7pm to celebrate the launch of Immigrant Nation, a first-of-its-kind multimedia project
designed to capture, share, and spread immigration stories—in powerful new ways.
Whether you recently arrived to the U.S., or your family came to the country many generations ago, we all have unique experiences,
aspirations, and stories that deserve—and need—to be told.
NATION.
MANY
STORIES.
Come enjoy ONE
a unique
evening of
films, food,
drinks, music, and storytelling—and add your own story to a live art
WHAT’S
YOURS?
piece that will
be created
during the party.
Join us April 22–23, 2014, on the historic Ellis Island for the launch of Immigrant Nation, a first-of-its-kind multimedia project
WHAT’S
YOURS?
designed to capture,
share,
and spread these stories—your stories—in powerful new ways.
Rev- and artist Marisa Jahn will also launch an app for Domestic Workers as part of Project NannyVan, a bright
orange mobile design lab that supports domestic workers’ rights nationwide. Special guest Ingrid Kopp, Director
of the Digital Initiatives Program at the Tribeca Film Institute, will also be on hand to kick off the festivities.
WHAT:
Immigrant Nation
+ NannyVan
Launch Party
WHERE:
Downtown Community
Television Center,
87 Lafayette St., NYC
WHEN:
April 24,
7–10pm
About Immigrant Nation: Immigrant Nation is a new interactive storytelling project designed to collect a vast range of unique
immigrant narratives and experiences and share them with the world. It comprises a series of short documentary films, live events
that engage diverse communities in telling their individual and collective stories, and an online Interactive Story Hub that enables
anyone to upload and share their personal tales.
About The NannyVan: The NannyVan is a bright orange mobile design lab and sound studio that “accelerates the movement
for domestic workers’ rights nationwide.” The NannyVan convenes domestic workers and employers alike to produce and
provide new fair care tools ranging from handouts to the Domestic Worker App, an interactive app accessible by any kind of
phone.
Launch partners include: Rev-, StoryCode, The National Domestic Workers Alliance, Street Vendors Project, Statue of Liberty
National Monument, International Sites of Conscience
Immigrant Nation is made possible by: Tribeca New Media Fund, MacArthur Foundation, Emerson Collective, Beker
Foundation, Werner-Kohnstamm Family Fund, and our amazing Kickstarter backers!
ONE NATION. MANY STORIES.
At the event, you’ll have the chance to record your own personal narrative, participate in interactive discussions, and view a series
of short documentary films that capture just a few of the remarkable immigrant stories we’ve surfaced so far through our work.
Come explore Ellis Island—and your own story—like never before, and leave with new tools and ideas for how to share your unique
immigrant experience with the world.
April 22:
General Public: 10am–4pm
April 23:
Educators & Students: 10am–4pm
Schedule for Both Days
9:30 or 10am: Ferry departs
10:30am-12pm: Add your story to our interactive story wall
12pm-12:30pm: Film screenings
12:30pm-1:30pm: Lunch (please pack a lunch)
1:30pm-2:30pm: Story sharing, and a live demo of our Interactive Story Hub (light refreshments and snacks provided)
2:30pm-5:30pm: Ferries leave Ellis Island every half hour, on the hour
There are 40 frEE tIckEtS for The
general public day on april 22nd!
To secure your FREE ticket for the General Public day
on April 22nd—which includes a free ferry ride and
admission to the Ellis Island museum—RSVP here:
bit.ly/1e21M8f
are you an educaTor?
WanT To bring your sTudenTs To The
educaTors & sTudenTs day on april 23rd?
Contact Immigrant Nation Outreach Coordinator
at roseli@immigrant-nation.com to find out how to get
free tickets for you and your students!
About Immigrant Nation
KEY MEDIA SPONSOR:
ONE NATION. MANY STORIES. WHAT’S YOURS?
Immigrant Nation is a new interactive storytelling project designed to collect a vast range of unique immigrant narratives and
experiences and share them with the world. It comprises a series of short documentary films, live events that engage diverse
communities in telling their individual and collective stories, and an online Interactive Story Hub that enables anyone to upload
and share their personal story. For more about us, visit www.immigrant-nation.com or @inationproject
one naTion. Many sTories. WhaT’s yours?
immigrant nation facebook images
immigrant nation business cards
immigrant nation guide & faq
FAQ
NDWA
ToolkiT
CONTENTS (click to navigate)
MINIMUM REQUIREMENTS 2
ACCOUNTS 3
Create an account 3
Login 4
Forgot your password 4
Stay logged in 5
STORYTELLING 6
Uploading Images 6
Add Data and Tags 8
Writing a Compelling Story 9
Managing Stories 10
www.immigrant-nation.com
Exploring Stories 10
1 | Immigrant Nation | FAQ
immigrant nation eblasts & icons
DVD PACKAGING FOR Laura green
and anthony weeks
COLOR:
PRINTS: 1 of 3
COLOR:
PRINTS: 2 of 3
COLOR:
PRINTS: 3 of 3
PASTE OFA TAG HERE
NOTES:
Within the “imaginary circumstances” of fictional Hollywood TV and film, the
performance of disability on screen refers to social realities. Frequently, though,
the lived experiences and unique perspectives of actors with disabilities are
excluded in the representation of disability onscreen. Through interviews,
observational footage, performance, and archival media clips, three actors with
disabilities currently working in Hollywood address the struggle for access and
inclusion as well as the authenticity of representations of disability in the media.
FEATURING
Written & Directed by Anthony Weeks
Total Running Time: 19:06
Robert David Hall
Diana Elizabeth Jordan
Geri Jewell
and the actors from Performing Arts Studio West (PASW)
AWARDS
Funded with generous support from the Princess Grace Foundation
Written & Directed by Anthony Weeks
2012
• FOCUS Film Festival | Award of Excellence AND Audience Choice Award
2011
• Student Academy Awards | Silver Medal winner
• Academy of Television Arts & Sciences | Loreen Arbus Focus on Disability Award
• CINE Golden Eagle winner
• Thin Line Film Festival | Best Student Documentary
• Wild Rose Independent Film Festival | Best Student Documentary & Award of Distinction
2010
• Documentary, Angelus Student Film Festival | Honorable Mention
e
logo and branding for ana moth
and punk ethic records
PUNK ETHIC
a
A
RECORDS
B
D
C
PUNK ETHIC
RECORDS
E
G
F
H
PUNK ETHIC
RECORDS
ethic
REC ORD S
ethic.
print ad campaign - veo optics
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30
Saturday 11/29/14
37
45
47
21
California Prizes & Winners (for 11/29)
5 of 5+Mega
0
$18,000,000
5 of 5
1
$38,148
4 of 5+Mega
13
$1,467
4 of 5
327
$97
3 of 5+Mega
399
$71
3 of 5
12,573
$11
2 of 5+Mega
6,072
$12
1 of 5+Mega
31,333
$2
Mega Only
49,019
$1
dnesday's estimated jackpot: $Next Jackpot:Pending
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5
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Friday 11/28/14
29
SUPER LOTTO
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0
$61,000,000
5 of 5
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3
$5,565
4 of 5
35
$667
3 of 5+Mega
284
$40
3 of 5
3,752
$7
2 of 5+Mega
5,974
$5
1 of 5+Mega
46,039
$2
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115,918
$1
Tuesday's estimated jackpot: $70,000,000
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6
22
35
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4 of 5
93
$404
3 of 5
2,912
$16
2 of 5
33,442
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Monday's estimated jackpot: $98,000
POWERBALL
13
24
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30
42
48
27
Wednesday's estimated jackpot: $40,000,000
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That's almost four times the reach of the Chronicle.
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california earthquake authority guide excerpts
1
PAID ADVERTISEMENT
PAID ADVERTISEMENT
When the
shaking
stops,
too few
households
on ...
After the shaking stops, too few
households on solid ground
Projecting Residential
Less than 10 percent of Bay Area homes covered for earthquake damage
Earthquake Damage in the
Are
Californians
protecting
themselves against the huge
financial costs they and their
families could face after the next big
earthquake?
Bay Area | pg. 6
What to Expect from
engaged with the resources that can
help stave off the worst of a quake’s
financial consequences.
•
Napa was on many minds at the start
of fall, following the magnitude-6.0
temblor on Aug. 24 that injured
more than 100, killed one person,
and caused at least $250 million
in damage to private homes and
commercial property.
Government Assistance | pg. 6
That Darn Deductible
And as commemorations of the 25th
anniversary of the magnitude-6.9
Loma Prieta quake are set to begin,
this October will be rife with
reminders that the region faces the
unmistakable possibility of a major
seismic event.
– Facts, Please! | pg. 8
SOLID
GROUND.
•
An important question faces many of
us: Are we in the know about insuring
our homes and property against the
damage that comes with quakes? Or
are we living with misconceptions
about price, deductibles and how
these resources really work?
According to data from the
California Department of
Insurance (CDI), the gap
between the increasing costs
of construction and decreasing
numbers
of
homeowners
buying earthquake insurance
is widening at what experts
say is an alarming rate—
statewide, this reconstructioncost/earthquake-insurance
gap
has
widened
by
56 percent since 2006.
end, we turn both to the past, for the
lessons it can teach us, and to the
present, for fresh data and advice about
the protection Bay Area residents can
secure.
Loma Prieta:
25 Years Later
Bob Kubiatowicz, left, and John Wooliscroft look at what is left
of a neighbor’s home on Oct. 21, 1989, in Boulder Creek.
A quarter century ago, the earth shook
violently in Northern California. The
first shock rippled through the ground
near the Santa Cruz Mountains,
speeding outward from Loma Prieta
and reaching the San Francisco Bay
Area shortly after five in the evening.
Nearby, 50 feet of the San FranciscoOakland Bay Bridge collapsed.
Northeast, in Oakland, dozens of people
lost their lives as the upper deck of the
Nimitz Freeway fell onto automobiles
traveling underneath Walls and
buildings crumbled in numerous
communities.
And according to CDI data,
more than a half-trillion ($602B)
in potential reconstruction
costs from earthquake damage
to homes in the 10-county Bay
Area region are not covered by
earthquake insurance.
$1,200
CEA Premiums Compared to Rising
Construction Costs 1996-2013
$827
$760
$691
$657
$627
$1,500
$1,400
$761
$596
CONTINUED ON PAGE 5
$1,402
As a result, they tell us that it’s time for
California to revisit earthquake
insurance. To that
$568
And then, there were the steep material
In Candlestick Park, Game 3 of the 1989
World Series was only moments away from
first pitch. Some 62,000 people there felt
the shaking. Pre-game TV reporters
were suddenly shifting their
attention to post-quake
coverage.
Evidence suggests that, too often,
Californians aren’t
$538 $566
Dozens died. Thousands were injured.
$652
$609
$690
$732
$743
$743
12.5% Rate
Decrease
11% Rate
Decrease
1996 |
7
Earthquake Recovery Guide
$800
$721
$600
23% Rate
Decrease
$576
$1,000
$400
$305
1997 | 1998 |
1999 | 2000 | 2001 | 2002 | 2003 | 2004 | 2005 | 2006 | 2007 | 2008 | 2009 | 2010 | 2011 | 2012 | 2013
With three substantial rate decreases since 1997, CEA has softened the insurance-price impact of soaring construction costs.
pg.
With rate change, but no construction-cost increases
*Rates based statewide weighted average
Homeowners Average Coverage A Value
With no rate change and same increases on construction costs
Actual premiums
with no rate change and same increases on construction costs
with rate change, but no construction-cost increases
Actual premiums
CALIFORNIA EARTHQUAKE AUTHORITY • californiarocks.com • 3
CEA_12pg.indd 1
9/18/14 6:18 PM
CEA_12pg.indd 3
9/18/14 6:18 PM
10
7
PAID ADVERTISEMENT
CEA Teams With Cal OES to Offer Homeowners
Cash for Residential Retrofitting
Many older homes in California
face a precarious hazard when it
comes to a strong earthquake: The
house can slide and topple from its
foundation.
The California Earthquake
Authority is working with the
California Governor’s Office
of Emergency Services to help
owners of those homes remedy
that problem.
“We created Earthquake Brace
+ Bolt: Funds to Strengthen Your
Foundation (EB+B), a program
to provide financial incentives to
help homeowners retrofit their
houses to protect against potential
earthquake damage,” said Janiele
Maffei, a structural engineer and
chief mitigation officer at the CEA.
EB+B provides up to $3,000
to qualified homeowners. The
retrofitting applies to homes
built before 1976 and focuses
on bolting the house to the
foundation and bracing the
“cripple (short-stud) wall”
common under older homes.
house slides and topples off the
foundation. The EB+B program
provides a cash incentive to
lower a homeowner’s cost of
bolting the house frame to the
foundation and reinforcing the
cripple wall with plywood, which
builds horizontal strength.”
Launched as a pilot program
last fall in Oakland and Los
Angeles, with plans to expand
this year, the EB+B program is
seeking to complete work on an
additional 500 houses in 2015.
Specific areas targeted for the
expansion can be found on the
EB+B website.
Typical construction costs for
this kind of work run $2,000–
$10,000, Maffei said.
Maffei adds, “What happens
when the earth shakes is that
the cripple wall can fail and the
“We found in houses qualifying
for the EB+B program that the
average retrofit cost is around
$5,000,” she added. “So this
incentive was a strong tipping
point for homeowners deciding
to do this retrofit.”
PAID ADVERTISEMENT
Prieta earthquakes reoccurred today,”
said Glenn Pomeroy, chief executive
officer of the CEA.
“I don’t lose sleep worrying whether
we have enough money to pay claims,”
Pomeroy said. “I worry because so many
people don’t have coverage.”
From the insurance side of the equation,
agents such as Hilda Sandoval, at AAA
Northern California, emphasize the
stakes that are in play for residents.
“You need to think about the economic
impact if your home was damaged in an
earthquake,” Sandoval said. “Make sure
you have enough coverage for additional
living expenses, when it comes to your
earthquake policy. Having sufficient
coverage can also cover the loss that
comes with that kind of catastrophe, if
you end up being displaced.”
Available CEA policy options also
include the following:
•
•
Homeowners can choose how
coverage works, by insuring
the house itself and then
deciding whether to cover
personal property or additional
living expenses, or both.
For claims that exceed the CEA
deductible, policyholders do
not have to pay out-of-pocket
before becoming eligible for
payment on a claim.
Insurance experts maintain that getting
quake coverage is easy as well.
“One of the benefits of getting a CEA
policy is that the customer can keep
their home and earthquake policies in
one place, with one company,” said Jake
Ng, insurance agent with State Farm,
provided that the insurance company
is part of the CEA network, as most are.
“Your home insurance company will
work with you, the customer, to review all
your CEA policy coverage options and
answer any questions you may have.”
That is, residents don’t need to shop for
a new agent or choose among myriad
insurance options on their own. Your
agent handles the entire proceedings
with the CEA. And, Ng noted, CEA
premiums have indeed come down.
Proponents of earthquake insurance
hope that newly amplifying such
information
will
help
alleviate
Californians’ uncertainties surrounding
CEA coverage. For many, the alternative
to insurance — paying 100 percent of
the cost to replace, repair or rebuild — is
truly too steep a price.
As Napa reconstructs, and as the
region remembers Loma Prieta, the
lessons of the past are clear: Closing the
earthquake-recovery gap for Bay Area
residents, by taking steps to reduce the
potentially huge financial impacts of
shake damage, is California’s message
for the present..
EARTHQUAKE RECOVERY GUIDE
How to Respond, How to Find Shelters
After the initial shaking is over and you need shelter,
and you aren’t sure where to go, the Red Cross has a
plan for you.
“I really recommend people download those, and
between them and the social media embedded in the
apps they will find a safe place they can go, let their
loved ones know they are okay,
THE SEVEN PREPARE
STEPS TO EARTHQUAKE SAFETY
“In many instances, the best plan
is to seek a Red Cross shelter,”
said Mark Cloutier, American Red
Cross regional CEO.
“Part of why going to a shelter is
so important is that the critical
information and emotional
support about how to deal with
the immediate aftermath will be
there,” Cloutier said. “Along with
food and medical help, the Red
Cross volunteers create a safe
place and offer mental health
resources that draws families
and neighborhoods together and
helps them begin their recovery
planning.”
and have in their hands tips for
how to prepare and respond to
PREPARE
earthquakes,” said
Cloutier. “And
1. SECURE YOUR SPACE
THE SEVEN STEPS TO EARTHQUAKE
SAFETY
Secure your space by identifying
DOWNLOAD
know you are coming to a place
hazards and securing moveable
items.
staffed by trained volunteers
PREPARE
1. SECURE YOUR
SPACE
THE SEVEN STEPS TO EARTHQUAKE
SAFETY
who are experts at responding
Secure your space by identifying
hazards and securing moveable
2. PLAN TO BE SAFE
items.
Plan
to be safe
by creating
1.
SECURE
YOUR
SPACE a disaster
plan andyour
deciding
you will
Secure
spacehow
by identifying
communicate
in an emergency.
hazards
and securing
moveable
2. PLAN TO BE SAFE
items.
Plan to be safe by creating a disaster
plan
and deciding
how youSUPPLIES
will
3. ORGANIZE
DISASTER
communicate
in ansupplies
emergency.
Organize disaster
in
2.
PLAN TOlocations.
BE SAFE
convenient
Plan to be safe by creating a disaster
plan
and deciding
how youSUPPLIES
will
3.
ORGANIZE
DISASTER
communicate
in ansupplies
emergency.
Organize
disaster
in
to disasters. We have a deep
THE APPS NOW
commitment, andPREPARE
a human touch.”
Additionally, you can register
Available on
IOS and
ANDROID
The Red Cross identifies key
shelter locations far in advance
of the events that require
them. However, not all of these
facilities are likely to be open
and running at the same time or immediately following
an earthquake, as buildings need to be inspected
for safety. To help find open safe spots nearest to
your location, download and use the Red Cross’ free
earthquake apps1 — available for both iOS and Android.
1
THE SEVEN STEPS
TO EARTHQUAKE
SAFETY
Search for “Red Cross”
on your device’s app store.
yourself, your family and loved
ones at the Red Cross’ Safe and
Well website.2 Users can sign in
online after an earthquake, to
let each other know that each
individual is all right and where
they are. With technology, and
the human effort that Cloutier
and his teams are spearheading,
your chances of recovering
more
SURVIVE
quickly from the next quake are much enhanced. Be
SURVIVE
proactive, and be prepared, and be ready to take
SURVIVE
advantage of the shelters that the Red
Cross has
committed to offer.
SURVIVE
2
safeandwell.communityos.org
RECOVER
Join Us in the World’s
Largest Earthquake Drill
October 16, 2014
Register Now at
ShakeOut.org/california
Find out how you may qualify for up to $3,000
to help make your house earthquake ready at
Rescue dogs are brought into position to begin searches of destroyed
houses in the Marina district of San Francisco on Oct. 18, 1989, after a strong
earthquake caused widespread damage.
RECOVER
RECOVER
RECOVER
TM
10 • CALIFORNIA EARTHQUAKE AUTHORITY • californiarocks.com
convenient locations.
4. MINIMIZE FINANCIAL HARDSHIP
Minimize
financial
hardship
by
3.
ORGANIZE
DISASTER
SUPPLIES
organizingdisaster
important
documents,
Organize
supplies
in
strengthening
your property and
convenient
locations.
4.
MINIMIZEinsurance.
FINANCIAL HARDSHIP
considering
Minimize financial hardship by
organizing important documents,
strengthening your property and
5. MINIMIZE
DROP, COVER
AND HOLD
ON
4.
FINANCIAL
HARDSHIP
considering
insurance.
Drop, cover
and hold
on when
Minimize
financial
hardship
by the
earth shakes.
organizing
important documents,
strengthening your property and
5. DROP, COVER
AND HOLD ON
considering
insurance.
Drop, cover and hold on when the
earth shakes.
6. IMPROVE SAFETY
Improve
safety
after
earthquakes
5. DROP, COVER AND
HOLD ON
by
evacuating
if necessary,
helping
Drop,
cover and
hold on when
the
the
injured
and preventing further
earth
shakes.
6.
IMPROVE SAFETY
damage.
Improve safety after earthquakes
by evacuating if necessary, helping
the injured and preventing further
7. IMPROVE
RECONNECT
AND RESTORE
6.
SAFETY
damage.
Restore daily
life
by reconnecting
Improve
safety
after
earthquakes
with
others, repairing
damage
and
by evacuating
if necessary,
helping
rebuilding
community.
the injured and preventing further
7.
RECONNECT
AND
RESTORE
damage.
Restore daily life by reconnecting
with others, repairing damage and
rebuilding community.
7. RECONNECT AND RESTORE
Restore daily life by reconnecting
with others, repairing damage and
rebuilding community.
CEA_12pg.indd 10
9/18/14 6:18 PM
CEA_12pg.indd 7
9/18/14 6:18 PM
PAID ADVERTISEMENT
costs that the damage caused. The
tally for ruined property totaled in the
billions, making Loma Prieta one of the
most expensive natural disasters in U.S.
history.
After the dust settled, Loma Prieta
left some 16,000 housing units
uninhabitable, according to an
Association of Bay Area Governments
report. Almost 13,000 of those were in
the Bay Area. The toll on homes was
steep — the need for the resources to
rebuild, equally so. And the price that
comes with that post-quake reality
has only increased since 1989.
Rebuilding:
Construction Costs Rise
The USGS estimates there are
500,000 detectable earthquakes in
the world each year. 100,000 of those
can be felt, and 100 of them cause
damage. We are fortunate that most
quakes in our region are not strong.
But if an earthquake the size of
Loma Prieta happened again today,
what would residents have to pay
to restore the property loss it could
bring?
Potentially a lot, it turns out. Experts
say that costs of construction — key
to any consideration of rebuilding —
are on the rise.
•
The California Earthquake
Authority (CEA) puts the increase
in construction costs statewide at
143 percent since 1996, the year
the authority opened its doors, for
the houses it insures statewide.
James Kint, president of AWT
Construction Group Inc. in
Benicia, said new homes today
post-disaster scenarios that he’s
witnessed bring about a shortage of
workers, coupled with the potential
for overworked officials. These factors
could lead, he said, to a too-hasty
reconstruction that could mean even
more money spent over time to re-fix
what wasn’t done right in the immediate
aftermath.
cost approximately $310 per
square foot; remodeling existing
homes comes in at some $150–
$220 per square foot; and totals
for quake-repair prices that he
saw from the moderate shake in
Napa for houses damaged in late
August averaged $5,000–$50,000.
And then there are the complications
that can arise after an earthquake
damages homes. Repairs are rarely a
simple phone call away.
Thor Matteson, a structural engineer
with
Shearwalls.com,
described
Construction experts tell the tale. When
it comes to quake repairs, especially if a
homeowner is not well insured, personal
resources are on the line. There is much
at risk, for the individual and for the
family.
CONTINUED ON PAGE 6
Bay Area Household Earthquake Recovery Gap
$602 Billion
UNINSURED
The gap in earthquake
Construction
costs have
increased
143%
since 1996
insurance coverage for
houses is $602 billion.*
$
2013
damage to Bay Area
1996
reconstructing potential
$
692 Billion
90 Billion
RECONSTRUCTION
INSURED
*California Department of Insurance Data
CEA_12pg.indd 5
9/18/14 6:18 PM
43 minutes
print
specs for sales presentations
look
inside
l i V e e n t e r ta i n m e n t C a l e n da r
FRIDAY
AUGUST 22
abbamania
TRIBUTE TO ABBA
• The Event Center at
Graton Resort & Casino
• Show Times:
7:30PM & 9:30PM
• $20 General Admission
auGust
at
auGust
AUG. 8-9
Zarni
at
AUG. 4-6, 15-16, 25-28
dustin saYlor
Fri-sat
mon-thurs 8pm-12am
7-11pm
Fri-sat 9:30pm-1:30am
AUG. 3-6, 10-11, 21-23
AUG. 12-16
AUG. 3, 17, 24, 31
sin silVer
tasCHe
twiCe as Good luCas oHio
sun-thurs 6-10pm
Fri-sat 7-11pm
tues-thurs
6-10pm
AUG. 8, 22
sun
Fri
7pm-11pm
9:30pm-1:30am
FROM BAY TO PLAY IN 43 MINUTES
288 GOLD COURSE DRIVE WEST, JUST OFF HIGHWAY 101 AT EXIT 484 IN ROHNERT PARK
L I V E E N T E R TA I N M E N T C A L E N DA R
FRIDAY
AUGUST 22
ABBAMANIA
TRIBUTE TO ABBA
• Show Times:
7:30PM & 9:30PM
FRIDAY
AUGUST 15
LOS BONDADOSOS
• Doors open at 8PM, concert at 9PM
F E AT. A N A Y L O S R E B E L D E S
FRIDAY
AUGUST 15
BANDA PACHUCO
F E AT. A N A Y L O S R E B E L D E S
• Doors open at 8PM, concert at 9PM
FROM BAY TO PLAY IN 43 MINUTES
288 GOLD COURSE DRIVE WEST, JUST OFF HIGHWAY 101 AT EXIT 484 IN ROHNERT PARK
print specs for sales presentations
SEDUCTION
SEDUCTION
JAPAN’S FLOATING WORLD
JAPAN’S FLOATING WORLD
EXHIBIT ON VIEW FROM FEB. 20, 2015 – MAY 10, 2015
200 Larkin St.
San Francisco, CA 94102
415-581-3500
Tues–sun, 10am–5pm
Closed Monday
www.asianart.org
2 S E D U C T I O N : J A PA N ’ S F LOAT I N G W O R L D · W W W . A S I A N A R T . O R G
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FRONT/BACK SPREAD
CENTER SPREAD
SEDUCTION
JAPAN’S FLOATING
WORLD
S
eduction: Japan’s Floating World transports viewers to the popular
and enticing entertainment districts established in Edo (present-day
Tokyo) during the mid-1600s. Through more than 50 artworks from
the acclaimed John C. Weber Collection, viewers are invited to visualize
the alluring realm known as the “floating world,” noted for its celebrated
pleasure quarter, the Yoshiwara. Masterpieces of painting, luxurious
Japanese robes, woodblock-printed guides and decorative arts tell the story
of how the art made to represent Edo’s seductive courtesans, flashy Kabuki
actors and extravagant customs fueled desires and gratified fantasies.
At a time when a strict social hierarchy regulated most aspects of the
samurai and townsmen’s lives, the floating world provided an escape. Both a
state of mind and a locale, the term “floating world” refers to the diversions
available in the brothel districts and Kabuki theaters of Edo, a city whose
population approached a million by the end of the 17th century. The floating
world’s rise to prominence gave birth to an outpouring of new artistic
production, in the form of paintings and woodblock prints that advertised
celebrity courtesans, attracted potential patrons and guided them through
the pleasure quarter.
encounters—are echoed elsewhere
in the exhibition in paintings, serving
vessels and textiles from the Weber
collection.
Other exhibition highlights include
18th-century paintings and prints of
courtesans by some of Japan’s most
important artists: Katsukawa Shunshō
(d. 1792), Kitagawa Utamaro (1754–
1806), Katsushika Hokusai (1760–
1849) and Utagawa Kuniyoshi (1797–
1861). These artworks demonstrate
how artists used fashion, promises
of intimacy, and disguise to stimulate
desire and lure potential customers.
Allen, curator of Japanese art.
The exhibition is on view Feb. 20–May
10, 2015. The Asian Art Museum
will serve as the only venue for the
exhibition.
Presentation at the Asian Art Museum
is made possible with the generous
support of Hiro Ogawa and The
Akiko Yamazaki and Jerry Yang Fund
for Excellence in Exhibitions and
Presentations. For more information
visit www.asianart.org.
Seduction will be shown alongside
a complementary exhibition, The
Printer’s Eye: Ukiyo-e from the
Grabhorn Collection, which focuses
on the artistic achievements of Edoperiod (1615–1868) printmakers.
Organized by the Asian Art Museum,
Seduction is curated by Dr. Laura
ABOUT THE ASIAN ART MUSEUM
The Asian Art Museum–Chong-Moon
Lee Center for Asian Art and Culture
is one of San Francisco’s premier arts
institutions and home to a worldrenowned collection of more than
18,000 Asian art treasures spanning
6,000 years of history. Through rich art
experiences, centered on historic and
contemporary artworks, the Asian Art
Museum unlocks the past for visitors,
bringing it to life while serving as a
catalyst for new art, new creativity and
new thinking.
Location: 200 Larkin Street, San
Francisco, CA 94102
until 9 PM. Closed Mondays, as well
as New Year’s Day, Thanksgiving Day
and Christmas Day.
General Admission: FREE for
museum members, $15 for adults,
$10 for seniors (65+), college
students with ID, and youths (13–17).
For seniors, students with ID, and
youth (13–17), admission will be
$10. FREE for children under 12 and
SFUSD students with ID. General
admission on Thursdays after 5 PM is
$5 for all visitors (except those under
12, SFUSD students, and museum
members, who are always admitted
FREE). General admission is FREE
to all on Target First Free Sundays
(the first Sunday of every month). A
surcharge may apply for admission to
special exhibitions.
Hours: The museum is open
Tuesdays through Sundays from 10
AM to 5 PM, with extended spring and
summer evening hours on Thursdays
Access: The Asian Art Museum is
wheelchair accessible. For more
information regarding access:
415.581.3598; TDD: 415.861.2035.
Information: 415.581.3500 or www.
asianart.org
The exhibition’s centerpiece is one such guide: A Visit to the Yoshiwara, by
Hishikawa Moronobu (d. 1694). This grand, almost-58-foot-long handscroll
painting takes viewers on an imaginative virtual tour of Edo’s licensed pleasure
quarter, its exacting etiquette, famous brothels and chic fashions. The sensory
experiences described in the handscroll—food, drink, dance and sexual
4 S E D U C T I O N : J A PA N ’ S F LOAT I N G W O R L D · W W W . A S I A N A R T . O R G
5
S E D U C T I O N : J A PA N ’ S F LOAT I N G W O R L D · W W W . A S I A N A R T . O R G
AsianArtSFHasIt.indd 4-5
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““
N O W I N H AWA I I
A Life Less
Ordinary
Mahalo
2
WA R DV I L L AG EG AT E WAY. C O M
FRONT/BACK SPREAD
CENTER SPREAD
20 RACK LOCATIONS
with 30,00 Ultrabrite Bookstock Gateway Brochures
(190 City Racks + 10 Custom Gateway Racks)
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Redefining S E N I O R L I V I N G
INFORMATION INSIDE • INFORMATION INSIDE • INFORMATION INSIDE • INFORMATION INSIDE
®
®
®
®
®
®
viliving.com/communities/paloalto
viliving.com/communities/paloalto
(877)
(877) 776-3972
776-3972
Redefining
ning
Redefi
S
E
N
I
O
SENIOR
R LL II V
V II N
NG
G
®
®
Aging
Aging Well
Well
Blurring the
line between
Pursue
Pursue your
your passions.
passions. Or
Or Discover
Discover new
new ones.
ones.
RETIRMENT
RESORT
At Vi, successful aging and whole-person wellness are part of the fabric of the
At Vi, successful aging and whole-person wellness are part of the fabric of the
community. You can help maintain your health and happiness as you age by
community. You can help maintain your health and happiness as you age by
remaining socially active and engaged with friends and loved ones. Camaraderie,
remaining socially active and engaged with friends and loved ones. Camaraderie,
research shows, is an important ingredient for longevity.
research shows, is an important ingredient for longevity.
AND
AND
Of course, wellness is more than the absence of disease:
Of course, wellness is more than the absence of disease:
it’s an approach to positive living that can lead to improved physical, intellectual
it’s an approach to positive living that can lead to improved physical, intellectual
and emotional health.
and emotional health.
That’s why we make exercise so inviting. Enjoy fitness programs right outside your
That’s why we make exercise so inviting. Enjoy fitness programs right outside your
door -- in our fitness center, at the pool, or on our landscaped grounds. There’s
door -- in our fitness center, at the pool, or on our landscaped grounds. There’s
always a friendly face nearby for encouragement. Or take advantage of cultural
always a friendly face nearby for encouragement. Or take advantage of cultural
opportunities and programs outside the community. Our experienced lifestyle
opportunities and programs outside the community. Our experienced lifestyle
team is more than happy to help find the perfect activities for you.
team is more than happy to help find the perfect activities for you.
lto,
A
o
A
a
l
P
N II A
ORN
A LL II FF O R
Almost every activity at Vi has a social element, providing you with the opportunity
Almost every activity at Vi has a social element, providing you with the opportunity
to develop new friendships with neighbors.
to develop new friendships with neighbors.
C
CA
It’s one of the reasons so many residents comment that they wish they had moved
It’s one of the reasons so many residents comment that they wish they had moved
here sooner.
here sooner.
FRONT/BACK SPREAD
CENTER SPREAD
The Care Center at Palo Alto
Lifestyle
At Vi, our community brings together interesting people who share their skills and
experiences.
Pool and Whirlpool
•
We provide an environment that encourages friendship, connection, and health, with
At Vi, we believe in giving residents the support they need so they can enjoy life to
its fullest and remain active, vital members of our community.
Heated salt-filtered indoor pool for lap swimming, instructor-led aqua fitness
classes, and relaxation
Our on-campus care center offers a residential setting with the reassurance of
an approach grounded in whole-person wellness. And we provide services to aid
•
Therapeutic whirlpool
care that you won’t find at home. Our care center is staffed 24 hours a day, seven
you with daily living, so you have time and energy to invest in doing what you really
•
Locker rooms with heated floors
days a week, by licensed nurses and other dedicated caregivers.
love. Learn more about Whole Person Wellness.
Social and Cultural Offerings
Vi residents belong to and participate in many local organizations. We offer
scheduled transportation and arrange outings to popular destinations. We
wok to bring cultural programming to Vi at Palo Alto throughout the year. Some
Putting Green
Levels of Care
•
We provide a continuum of short- and long-term care at the Palo Alto Care Center.
2,500-square-foot bent grass putting green maintained by Vi’s grounds team
Every level of care is intended to respect residents’ privacy and promote personal
Walking Paths
dignity.
Here, the vibrant surroundings, engaged social network, and broad range of
examples of events and activities we’ve arranged for residents on campus and
•
Paved walking path on campus
offsite include:
•
Walking distance to city trails
•
Community services, amenities, and events are subject to change
Outings (including transportation) to daytime and evening concerts at Bay
specialized services are all designed with the physical, emotional, and social
needs of our residents in mind.
Dinner theater outings with transportation provided
•
Scheduled transportation to area churches and synagogues
•
Scheduled transportation to Stanford University
•
Scheduled trips to local shopping centers including Stanford and downtown
Services and Amenities
Our passion for delivering unparalleled service and amenities to residents is
administration. We offer wellness programs including daily physical and social
grounded in our 25-year legacy of refined living and hospitality. At Vi at Palo Alto,
activities and periodic health screening.
best-in-class living environments, well-appointed amenities and unexpected
Wellness and Fitness Offerings
Staffed Front Desk
We offer services and care - including fitness classes and on-site health services
•
Scheduled Transportation
- with an approach to positive living that supports your physical, mental, and
•
Salon & Spa Services
•
Housekeeping & Maintenance
emotional health. Our staff works to tailor our wellness offerings to meet the needs
and wants of our residents.
Staffed 7 days a week by a registered nurse available for immunizations and
confidential health consultation
Scheduled routine health screenings and weekly laboratory services
including venipuncture
•
Scheduled visits from medical professionals including physical therapists,
audiologists, podiatrists, and Vi at Palo Alto’s medical director Care
coordinated with your personal physician
•
•
Scheduled maintenance and repairs for your home
worries, chores and upkeep.
•
Building maintenance
•
Lawn care and landscaping
•
Weekly light housekeeping of your home
•
Weekly laundering of linens
•
Personal laundry and dry cleaning services available at an extra charge
Alzheimer’s and related cognitive conditions. Memory support care includes
At Vi, residents live in comfortable, stylish, maintenance-free homes. Take your
assistance with dressing, grooming, and bathing, and wellness programming
landscaper off speed dial. And your plumber. And your roofer. We’ve got it
designed to encourage physical and sensory engagement.
covered. And our housekeeping staff helps keep everything tidy.
Skilled Nursing Care
While you can always cook in your beautifully appointed kitchen, there are plenty
of tempting reasons not to bother. Classically trained chefs prepare gourmet
meals tailored to the nutritional needs and flavor preferences of older adults.
Skilled nursing care at Vi provides residents with private care suites, with
Seasonal menus and specials are created using fresh ingredients. Gather with
individualized treatment plans carried out by licensed nurses. We offer short-term
friends and enjoy a restaurant dining experience every day.
rehabilitative care and longterm skilled nursing care. We coordinate other levels
of care such as palliative care and hospice care as needed.
Parking and Transportation
It’s time to live life on your terms.
Admission to the Care Center
We’ve developed our care center for the needs of our Independent Living
community, but we also accept residents directly into our care center.
Access to health care resources and classes
•
24-hour valet parking services in our heated garage for your vehicle
Fitness Center
•
Scheduled transportation for shopping, outings, and appointments
•
Salon and Spa
Equipment including treadmills, rowing machines, recumbent bicycles,
NuStep® cross training machines, air-resistance weight machines, and free
weights for strength training and cardio fitness
•
independence. But the reality is your home comes with more than its share of
The Memory Support program at Vi is for residents with mild to moderate
Maintenance
Wellness Center
Many older adults assume their current home offers them the greatest sense of
Memory Support
levels of service will make it feel like you retired to a luxury resort.
•
•
Tend to your social life.
Not your lawn.
Assisted Living care includes assistance with activities of daily living including
bathing, grooming, and dressing, as well as medication monitoring and
Menlo Park and downtown Palo Alto communities
•
Your Independence
Assisted Living
Area venues
•
®
Midori salon with full spa menu of services including cut and color, styling,
Fitness instruction and classes, including Yoga, Tai Chi, and weight training
manicure and pedicure, and massage
viliving.com/communities/paloalto (877) 776-3972
She Is Still the One for You and Cialis for Daily Use
Helps You Be Ready Any Time the Moment Is Right
She Is Still the One for You and Cialis for Daily Use
Helps You Be Ready Any Time the Moment Is Right
By prescription nonly for men with
erectile dysfuncion (ED) 2.5mg, .5mg
By prescription only for men with erectile
dysfunction (ED), 2.5 mg, 5 mg.
FRONT/BACK SPREAD
CENTER SPREAD
GET A FREE 30-TABLET TRIAL OF CIALIS FOR DAILY USE
SO YOU CAN BE READY ANYTIME THE MOMENT IS RIGHT.*
Only CIALIS for daily use is approved to treat erectile dysfunction, or ED (2.5 mg, 5 mg), and both ED and the signs and symptoms of benign prostatic
hyperplasia, or BPH (5 mg), like needing to go frequently or urgently. Taking CIALIS with finasteride when starting BPH treatment has been studied for
26 weeks. CIALIS is not for women or children.
With this voucher, men with ED or men with both ED and symptoms of BPH can try 30 free tablets of CIALIS for daily use. Or, men with ED can try 3 free
tablets of CIALIS for use as needed (10 mg, 20 mg), since CIALIS for use as needed is also approved to treat ED (5 mg, 10 mg, 20 mg).
*Individual results may vary. Not studied for multiple attempts per dose.
Important Information for Patients
CIALIS (see-AL-iss)
(tadalafil) tablets
Read this important information before you start taking CIALIS and
each time you get a refill. There may be new information. You may
also find it helpful to share this information with your partner. This
information does not take the place of talking with your healthcare
provider. You and your healthcare provider should talk about
CIALIS when you start taking it and at regular checkups. If you do
not understand the information, or have questions, talk with your
healthcare provider or pharmacist.
What Is the Most Important Information 1 Should Know About CIALIS?
• Do not take CIALIS if you take medicines containing nitrates or
recreational drugs (like amyl nitrite or butyl nitrite “poppers”),
as the combination may cause a sudden unsafe drop in blood
pressure. You could get dizzy, faint, or have a heart attack or
stroke. Nitrates are found in many prescription medicines
commonly used to treat chest pain such as nitroglycerin,
isosorbide dinitrate, or isosorbide mononitrate.
• Tell all of your healthcare providers that you take CIALIS. If you
need emergency medical care for a heart problem, it is important
for your healthcare provider to know when you last took CIALIS.
• After taking a single tablet, some of the active ingredient of
CIALIS remains in your body for more than 2 days. The active
ingredient can remain longer if you have problems with your
kidneys or liver, or you are taking certain other medications.
• If you get symptoms such as chest pain, dizziness, or nausea
during sex when taking CIALIS, stop sexual activity and get
medical help right away.
What Is CIALIS?
CIALIS is a prescription medicine taken by mouth for the treatment of:
• men with erectile dysfunction (ED)
• men with symptoms of benign prostatic hyperplasia (BPH)
• men with both ED and BPH
• If CIALIS is used with finasteride to initiate BPH treatment, such
use is recommended for up to 26 weeks.
CIALIS for the Treatment of ED
ED is a condition where the penis does not fill with enough blood for
a man to get or keep an erection. CIALIS helps increase blood flow
to the penis and may help men with ED get and keep an erection
satisfactory for sexual activity. Once a man has completed sexual
activity, blood flow to his penis decreases, and his erection goes
away. Some form of sexual stimulation is needed for an erection to
happen with CIALIS.
CIALIS does not:
• cure ED or increase a man’s sexual desire
• protect a man or his partner from sexually transmitted diseases,
including HIV
• serve as a male form of birth control
CIALIS is only for men over the age of 18, including men with
diabetes or who have undergone prostatectomy.
CIALIS for the Treatment of Symptoms of BPH
BPH is a condition that happens in men, where the prostate gland
enlarges which can cause urinary symptoms.
CIALIS for the Treatment of ED and Symptoms of BPH
ED and symptoms of BPH may happen in the same person at the
same time. Men with both ED and symptoms of BPH may take
CIALIS for the treatment of both conditions.
CIALIS is not for women or children.
CIALIS must be used only under a healthcare provider’s care.
CIALIS (tadalafil) tablets, far oral use
PV 5227 AMP
Who Should Not Take CIALIS?
Do not take CIALIS if you:
• take any medicines called nitrates or use recreational drugs
called “poppers” such as amyl nitrite and butyl nitrite
• are allergic to CIALIS or ADCIRCA® (tadalafil) or any of its
ingredients. Call your healthcare provider or get help right away
if you experience any symptoms of an allergic reaction, such as
rash, hives, swelling of the lips, tongue or throat, or difficulty
breathing or swallowing
What Should I Tell My Healthcare Provider Before Taking CIALIS?
CIALIS is not right for everyone. Only your healthcare provider
and you can decide if CIALIS is right for you. Before taking CIALIS,
tell your healthcare provider about all your medical problems,
including if you have or ever had:
• heart problems such as chest pain, heart failure, irregular
heartbeats, heart attack, or stroke. Do not take CIALIS if your
healthcare provider has told you not to have sexual activity
because of your health problems.
• uncontrolled high or low blood pressure
• liver or kidney problems or require dialysis
• retinitis pigmentosa, a rare genetic eye disease
• severe vision loss, or a condition called NAION
• stomach ulcers or a bleeding problem
• deformed penis shape or Peyroniets disease
• an erection that lasted more than 4 hours
• blood cell problems such as sickle cell anemia, multiple
myeloma, or leukemia
Can Other Medicines Affect CIALIS?
CIALIS and other medicines may affect each other. Always check with
your healthcare provider before starting or stopping any medicines.
Tell your healthcare provider about all the medicines you take including
prescription and non-prescription medicines, especially:
• medicines called nitrates
• medicines called alpha-blockers, sometimes prescribed for
prostate problems or high blood pressure. If CIALIS is taken
with certain alpha-blockers, your blood pressure could suddenly
drop. You could get dizzy or faint.
• other medicines to treat high blood pressure (hypertension)
• medicines called HIV protease inhibitors
• some types of oral antifungals
• some types of antibiotics such as clarithromycin, telithromycin,
erythromycin (several brand names exist, please consult your
healthcare provider to determine if you are taking this medicine)
• other medicines or treatments for ED
• CIALIS is also marketed as ADCIRCA for the treatment of
pulmonary arterial hypertension. Do not take both CIALIS and
ADCIRCA. Do not take sildenafil citrate (Revatio)* with CIALIS.
How Should I Take CIALIS?
Take CIALIS exactly as your healthcare provider prescribes it. He or she will
prescribe the dose that is right for you and may adjust your dose, depending
on how your body reacts to CIALIS. Some men can only take a low dose of
CIALIS or may have to take it less often, because of medical conditions or
medicines they take. CIALIS may be taken with or without meals.
For symptoms of BPH, CIALIS is taken once daily.
• Take 1 CIALIS tablet every day at about the same time of day.
• If you miss a dose, take it when you remember, but do not take
CIALIS more than once each day.
• When therapy for BPH is initiated with CIALIS and finasteride,
the recommended dose of CIALIS once daily use is taken at
approximately the same time every day for up to 26 weeks.
For ED, there are 2 ways to take CIALIS — either for use as
needed OR for use once daily.
CIALIS (tadalafil) tablets, for oral use
PV 5227 AMP
CIALIS for use as needed:
• Do not take CIALIS more than once each day.
• Take 1 CIALIS tablet before you expect to have sexual activity.
OR
CIALIS for once daily use is a lower dose you take every day:
• Take 1 CIALIS tablet every day at about the same time of day. You
may attempt sexual activity any time between doses.
• If you miss a dose, take it when you remember, but do not take
CIALIS more than once each day.
For both ED and symptoms of BPH, CIALIS is taken once daily.
• Take 1 CIALIS tablet every day at about the same time of day.
You may attempt sexual activity any time between doses. • If you
miss a dose, take it when you remember, but do not take CIALIS
more than once each day.
What Should I Avoid While Taking CIALIS?
• Do not use other ED medicines or ED treatments.
• Do not drink too much alcohol (for example, 5 glasses of wine or
5 shots of whiskey), as it can increase your chances of getting a
headache or getting dizzy, increasing your heart rate, or lowering
your blood pressure.
What Are the Possible Side Effects of CIALIS?
The most common side effects with CIALIS are headache,
indigestion, back pain, muscle aches, flushing, and stuffy or runny nose. These
side effects usually go away after a few hours.
Men who get back pain and muscle aches usually get them 12 to 24 hours
after taking CIALIS. Back pain and muscle aches usually go away within 2 days.
Uncommon side effects include:
• Erection that won’t go away. If you experience an erection
lasting more than 4 hours, seek medical help right away to avoid
permanent damage.
• Color vision changes, such as seeing a blue tinge or having
difficulty telling the difference between the colors blue and green.
• The following events have been reported in men taking oral
ED medicines, including CIALIS: (1) sudden decrease or loss
of vision in one or both eyes; (2) sudden loss or decrease in
hearing, sometimes with ringing in the ears and dizziness. It
is not possible to determine whether these events are related
directly to the medicines, other health conditions, or to a
combination of these. If you experience a sudden decrease or
loss in vision or hearing, stop taking CIALIS and call a healthcare
provider right away.
These are not all the possible side effects of CIALIS. For more
information, ask your healthcare provider or pharmacist.
You are encouraged to report negative side effects of
prescription drugs to the FDA.
Visit www.fda.govlmedwatch, or call 1-800-FDA-1088.
Still have questions?
This is only a summary of important information. Talk to your
doctor or pharmacist for more complete information or visit www.
cialis.com, or call 1-877-CIALIS1 (1-877-242-5471).
*The brand listed is a trademark of its respective owner and is not a trademark of Eli
TO REDEEM
THIS VOUCHER:
1
First, bring this voucher to your doctor
to find out if CIALIS is right for you.
2
Then, if prescribed CIALIS, bring your
valid prescription and this voucher to an
accredited US-based pharmacy.
cialisicom/EDandBPH
Go to cialis.com or call 1-877-4-CIALIS (1-877-424-2547) for more details about this FREE Trial Offer and the CIALIS Promise’ Program.
What Is The Most Important Information I Should Know About CIALIS?
Do not take CIALIS if you:
•
•
take medicines called “nitrates” such as isosorbide dinitrate or isosorbide mononitrate, which
are often prescribed for chest pain as the combination may cause an unsafe drop in blood
pressure; or use recreational drugs called “poppers” like amyl nitrite and butyl nitrite
are allergic to CIALIS or ADCIRCA” (tadalafil), or any of its ingredients. Call your healthcare
provider or get help right away if you experience any symptoms of an allergic reaction, such as
rash, hives, swelling of the lips, tongue or throat, or difficulty breathing or swallowing
After taking a single tablet, some of the active ingredient of CIALIS remains in your body for
more than 2 days. The active ingredient can remain longer if you have problems with your kidneys
or liver, or you are taking certain other medications.
Stop sexual activity and get medical help right away if you get symptoms such as chest pain,
dizziness, or nausea during sex. Sexual activity can put an extra strain on your heart, especially if it
is already weak from a heart attack or heart disease.
What Should I Tell My Healthcare Provider Before Taking CIALIS?
CIALIS is not right for everyone. Only your healthcare provider and you can decide if CIALIS is
right for you. Ask your healthcare provider if your heart is healthy enough for you to have sexual
activity. Do not take CIALIS if your healthcare provider has told you not to have sexual activity
because of your health problems. Before taking CIALIS, tell your healthcare provider about all your
medical problems, particularly if you have or ever had:
• heart problems such as chest pain
(angina). heart failure, irregular
heartbeats, or heart attack
• uncontrolled high or low blood pressure
• stroke
• liver or kidney problems or require dialysis
• retinitis pigmentosa, a rare genetic (runs
in families) eye disease
• severe vision loss, including a
condition called NAION
• stomach ulcers or a bleeding problem
• a deformed penis shape or Peyronie’s
disease
• an erection that lasted more than 4 hours
• blood cell problems such as sickle cell
anemia, multiple myeloma, or leukemia
Can Other Medicines Affect CIALIS?
Tell your healthcare provider about all the medicines you take, especially:
• medicines called “nitrates” which are often prescribed for chest pain
• alpha-blockers often prescribed for prostate problems
• blood pressure medications
• medicines for HIV or some types of oral antifungal medications
• some types of antibiotics such as clarithromycin, telithromycin, erythromycin (several brand
names exist, please contact your healthcare provider to determine if you are taking this medicine)
• other medicines or treatments for erectile dysfunction (ED)
• CIALIS is also marketed as ADCIRCA for the treatment of pulmonary arterial hypertension. Do not
take both CIALIS and ADCIRCA. Do not take sildenafil citrate (Revatiolt with CIALIS.
What Should I Avoid While Taking CIALIS?
• Do not use other ED medicines or ED treatments.
• Do not drink too much alcohol (for example, 5 glasses of wine or 5 shots of whiskey). Drinking
too much alcohol can increase your chances of getting a headache or getting dizzy, increasing
your heart rate, or lowering your blood pressure.
What Are The Possible Side Effects Of CIALIS?
The most common side effects with CIALIS are: headache, indigestion, back pain, muscle aches,
flushing, and stuffy or runny nose. These side effects usually go away after a few hours. Men who
get back pain and muscle aches usually get it 12 to 24 hours after taking CIALIS. Back pain and
muscle aches usually go away within 2 days. Call your healthcare provider if you get any side effect
that bothers you or one that does not go away.
Uncommon but serious side effects include:
An erection that won’t go away: If you get an erection lasting more than 4 hours, seek immediate
medical help to avoid long-term injury.
In rare instances, men taking prescription ED tablets, including CIALIS, reported a sudden decrease
or loss of vision or hearing (sometimes with ringing in the ears and dizziness). It’s not possible
to determine if these events are related directly to the ED tablets or to other factors. If you have a
sudden decrease or loss of vision or hearing, stop taking any ED tablet, including CIALIS and calf a
hea[thcare provider right away.
You are encouraged to report negative side effects of prescription drugs to the FDA.
Visit www.fda.govimedwatch or call 1-800-FDA-1088.
CIALIS does not:
Cure ED, increase a man’s sexual desire, protect a man or his partner from sexually transmitted
diseases, including HIV or serve as a male form of birth control.
CIALIS is available by prescription only. For additional information, talk to your healthcare
provider and see the brief summary of patient information below.
‘The brand listed is a trademark of its respective owner and is not a trademark of Eh Lilly and Company. The maker of this brand
is not affiliated with and does not endorse Eli Lilly and Company or its products.
TD cue-F PR-AD ISI 03FEE20 12
Lilly and Company The maker of this brand is net afflialed with and does not endorse
Eli Lilly and Company or its products.
FOR PHARMACY USE: This voucher is being provided to you by Lilly USA, LLC for one free trial of CIALIS (tadalafil) tablets. This voucher is valid in the US and Puerto Rico for residents of the US and Puerto Rico. This offer may
be terminated by Lilly USA, LLC at any time.
Rx only
(tadalafil) is a registered trademark of Eli Lilly and Company.
Valid for: 30 tablets of CIALIS for daily use (2.5 mg or 5 mg) or 3 tablets of CIALIS for use as needed (10 mg or 20 mg) as prescribed by your healthcare provider.
Limit: One free trial of CIALIS per patient per 12-month period. Prescriber: Provide your patient with a new prescription for CIALIS. Patient: Redeem at retail pharmacy.
Pharmacist: Submit claim to OPTUMRx. For assistance, call 1-800-510-4836. Processor requires Valid Prescriber ID# and Patient Name for claim adjudication.
TD Con PR-AD BS 210CT2013
Marketed by: Lilly USA, LLC
Indianapolis, IN 46285, USA
RxBin# 015251
Find additional information at wenv.oialin.cam
Copyright © 2013, Eli Lilly and Company. All rights renamed.
PCN# PRX2000
Group: CLNEWS3
ID# CLSF11478131
www.cialis.com
Expires 12/31/14
Offer terms: Offer void where prohibited by law. Product dispensed pursuant to the terms of this voucher shall not be submitted to any third-party payer, public or private, le.g., Medicaid, Medicare, private insurance, any governmental program, or any other federal or state program such as CHAMPUS, the VA, TRICARE,
or a state pharmaceutical assistance program) for reimbursement. Offer valid in the US (and Puerto Rf co, if applicable) only. This offer is not valid with any other program, discount, or incentive involving CIALIS. It is illegal for any person to sell, purchase, or trade; or to offer to sell, purchase, or trade; or counterfeit
this voucher. No purchase required. Use of this voucher does not create any obligation or involve any past or future purchase requirement You understand and agree to comply with these offer terms. Lilly USA, LLC reserves the right to rescind, revoke or amend this program/offer without notice at any time.
CIALIS is a registered trademark of El Lilfy and Company. T087565 1212013 PRINTED IN USA .2014, LILLY USA, LW. ALL RIGHTS RESERVED.
CIALIS (tadalafil) tablets, for oral use
PV 5227 AMP
in-house forms and instructional materials
Stay up to date on San Franciscos’s
Music happenings!*
PUBLISH YOUR FICTITIOUS BUSINESS NAME STATEMENT FOR ONLY $65
WITH THE SAN FRANCISCO MEDIA CO.!
The most widely-circulated newspapers in San Francisco County
•
We publish your notice for 4 weeks for one low price!
•
We pay the filing fee
•
We file it for you
CUSTOMER INFORMATION:
YOUR NAME
To order publishing of your notice, please submit form with a photocopy
of publication” with the San Francisco County Clerk, and we even pay
the filing fee for you. Submissions may be dropped off at The San
BUSINESS NAME
PAYMENT METHOD:
Francisco Media Co. office or sent via email, fax, or regular mail. Emailed
CHECK #________ ENCLOSED
submissions must include (as attachments) scanned copies of both forms.
The Examiner, ATTN: Bianca Rojo
835 Market St., Ste. 550, San Francisco, CA 94103
CARD #
Email: brojo@sfmediaco.com
Phone: 415-359-2716
CREDIT CARD (complete information below)
I am authorizing the SF Media Co. to charge my credit card in the amount of
$65.00.
(We accept Mastercard & Visa)
SEND FORM TO:
NAME:
NAME:
EMAIL:
EMAIL:
*This form will include you on our mailing list that will allow you to
receive information regarding upcoming events.
Music happenings!*
Music happenings!*
DAYTIME PHONE NUMBER
of your Fictitious Business Name Statement, and we will do all the
rest. We’ll publish your notice for the required four weeks, file “proof
Music happenings!*
EXPIRATION DATE
NAME:
NAME:
EMAIL:
EMAIL:
Music happenings!*
Music happenings!*
SECURITY CODE
Fax:415-359-2701
AUTHORIZED SIGNATURE
**PLEASE CONFIRM RECEIPT OF ALL SENT FORMS**
**PLEASE INCLUDE A COPY OF YOUR FBN STATEMENT FROM THE CLERK**
Let us introduce you to your new partner in business...
Call 415-359-2811 and meet your Representative today!
PRINT NAME OF CARDHOLDER
PRINT BILLING ADDRESS OF CARDHOLDER
NAME:
NAME:
EMAIL:
EMAIL:
Music happenings!*
Music happenings!*
PHONE NUMBER OF CARDHOLDER
DATE SUBMITTED
SALES REP
NAME:
NAME:
EMAIL:
EMAIL:
DATE NEEDED
TIME NEEDED
PR I NT SPEC FOR M
CUSTOMER URL (FOR STYLE CUES)
CUSTOMER NAME
CREATIVE BRIEF / NOTES (OBJECTIVE, TARGET AUDIENCE, MESSAGE, ADJECTIVES THAT WOULD DESCRIBE THE FINISHED AD)
LAYOUT
1 COL
2 COL
3 COL
3.95”
1.89”
4 COL
6.01”
5 COL
8.21”
10.13”
1”
2”
3”
4”
5”
6”
7”
8”
9”
10”
11”
DESIGN APPROVED BY
PLOT APPROVED BY
BOOKED BY
AD NUMBER
8.13.14
PRIMARY DESIGNER
PRODUCTION PROCEDURES FOR SALES & MARKETING STAFF
UPDATED 11/6/14
ads@sfmediaco.com
EMAIL ADDRESS:
Project Type - Pub Client Name MM.DD: SIZE, AD NUMBER: Print-Build - SFE Siegel’s 12.18: 3/10V #000151582
Project Types: PU (pick up); Print-Build; Print-CR (Camera Ready); Print-Spec; Web-Build; Web-CR; Web-Spec; Special Project
EMAIL SUBJECT LINE:
Include any instructions for building the ad. Collect and include any attachments (or use P-Drive\Ad Materials Folder and reference in message). Type up and proofread the copy for the ad and include it in the body of
EMAIL MESSAGE: your email so Creative Services can copy and paste.
AD MATERIALS SUBMISSION:
Send as attachment(s) via email or drop off files in Ad Materials folder on P-Drive. If you drop files in the P-Drive, be sure to reference them in an email to Production, including the file or folder name(s).
•
For non-premium postion ads, drop off a spec form if applicable.
PAPERWORK SUBMISSION: • For premium position ads, submit a pink (multiple pinks for Pop-Ups and Wraps). This includes any
cover ad, wrap, or popup.
Production will send you a PDF proof via email, unless the proof is too large to send via email (limit is
RECEIVE PROOF: around 5MB). If the proof is too big to send, you will recieve an email explaining this and a low-res jpeg
may be sent or a PDF may be dropped off in the AD Proofs folder on the P-Drive.
Respond to the Proof email from Production with any needed revisions, being sure to always CC ads@
SUBMIT CHANGES: mediaco.com.
Once you have received a proof that you and your client are happy with, respond to the Proof email from
APPROVAL PROCESS: Production with an email that says “Approved” in the body of the email.
Obtain a pink from your Coordinator and place it in the Creative Services Inbox. Include a spec form unless this is a CR or SPU. If you have included additional instructions in an email and/or on the P-Drive\Ad
Materials folder, reference them on the pink form in writing.
ditto first column + You will receive a printed, color proof of your ad along with all paperwork you submitted to the inbox. A designer may bring the pink and printed proof to your desk, or they may opt to leave it
in the outbox if they can’t find you.
Mark up the printout with changes, reference any new emails or materials, and/or include additional notes.
Resubmit to the SFE inbox.
Once you are happy with your digital and printed proofs, staple the pink to the OK’d printout, initial and
“OK” the printout (not the pink) and drop in the OK box. You will then receive email notification that the
ad has been made Final along with a digital proof.
If your client has provided a creative they believe to be correctly sized and ready for print or to be made live on the web, please send the creative as an attachment or drop it off in the P-Drive\Ad Materials folder and
notify Creative Services via email using a complete subject line. Creative Services will check the ad for size, rich black issues, and other potential problems. If the creative checks out, Creative Services will notify you
CAMERA-READY ADS: that your ad has been made final. If the creative needs to be resized by the client, Creative Services will let you know. Creative Services will change rich black to process black, make small resizes, reposition text, and fix
other small issues at its discretion. If any edits are made to a camera-ready file, Creative Services will send the edited version to you along with an explanation of what was changed. At this point, you have the option of
sending the edited version to your client for approval, or asking us to run the original, unedited version.
Send an email with a complete subject line. Inlclude copy-and-pasteable text to place in the ad. Include any artwork as attachments and/or drop off in Ad Materials folder on P-Drive. On a Spec Form, give detailed
SPEC ADS: instructions about look and feel. Drop the spec form in the Spec inbox. Remember: Email first, paper second.
ONLY SUBMIT PINKS FOR PREMIUM PLACEMENT SFW ADS
YOU MUST ALWAYS SUBMIT A PINK FOR ALL EXAMINER ADS

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Transcription

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