Prezentacja programu PowerPoint
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Prezentacja programu PowerPoint
GENERAL INFORMATION The company history dates back to 1987. Fulfilling the hopes and dreams spun from childhood, Ilona Wojcik opened her own store and a professional sewing shop. Initially the company consisted of four people. Over the years the best specialists joined the team and today, after more than 20 years of operations, the company has dozens of highly qualified technologists, designers and stylists. The highest quality and consistent following of our philosophy that the perfection of a whole is created by the perfection of every detail has become the trademark of Wójcik Fashion Group products. Today the portfolio of the company is made up of two Polish brands – Wójcik and Ceremony. The first of them is the market leader in clothing for children aged 0,5 - 7 years in the premium segment. Ceremony offers children’s clothing for special occasions. MISSION AND VALUES The gist of the company is our belief that the perfection of a whole is created by the perfection of every detail. When creating Wójcik Fashion Group brand collections we always keep in mind that our products are used by very demanding customers children. The high quality of the apparel is the consequence of this assumption. Each collection is carefully thought out so that our clothing is attractive, practical and comfortable. When creating each of our collections we keep in mind the needs of the most demanding market this awareness and the willingness to meet the high expectations motivates us constantly and is an active stimulus to our creative activity. Searching for new trends and forms, tracking current offers of fabrics and accessories – that is how we prepare to create the collection. The biggest fashion shows, specialized trade magazines - that is where we find new inspirations to be translated into our collections so that they match the habits we have got to known for years. The colors of our clothing make our style unique and recognizable. In the range of colors there are tones inspired by nature, seasons of the year, but they are always fresh and arranged in surprising combinations. The colors are selected with taste and correspond with the latest fashion trends. OUR PASSION Our passion is fashion for Children. At each stage of our work we take care of detail, from the inspiration and designs - to the selection of the best fabrics and trimmings. That is why our collections meet current trends and expectations of our customers. COLLECTIONS Sign recognizable individual collections is always the highest quality products and the unique style and unparalleled anywhere else in colors: always fresh and juxtaposed in surprising combinations, inspired by nature. Surprising connections interact with the latest trends in the fashion world. To meet customer demand Wójcik Fashion Group created two distinctive brand: Ceremony and Wojcik. Ceremony is an exclusive brand offering clothes for the youngest children. Its creation was preceded by many years of preparatory work and market research. The main idea of this brand is to create clothing, which will complete the celebration of special moments in a child's life: from birth and baptism through other formal occasions. All of the Ceremony collections are manufactured from high quality, exclusive fabrics. They are characterized by elegant and unique design. We take our best efforts to make the Ceremony clothes stand out thanks to perfect workmanship and attention to every detail. All production takes place in Poland, which makes it possible to control the process at each stage. Wójcik is a Polish brand of children's clothing well known to the parents and the children. The clothes with Wójcik label have such an impact on the creation of "fashion" for the youngest and slightly older children. Wójcik collections of clothes are distinguished by inspiring colors and original trimmings. At the same time, they retain the same extraordinary comfort of wearing. All clothes are made from high quality fabrics, ensuring their durability. When creating our collections we always keep in mind that our products are aimed for very demanding customers - children. The high quality of the apparel is the consequence of this assumption. Offering the highest quality products, Wójcik also strives to be a support and inspiration for the parents. Exclusive line of Wójcik brand designed for girls over 104 cm tall who want to look special. It is characterized, like the brand Ceremony, style and elegance. Clothes for young ladies have a more everyday application, but do not lose at the craftsmanship and uniqueness. SALES NETWORK Wójcik Fashion Group distributes goods in Poland and abroad, creating a network of exclusive retail shops and wholesalers. Places for retail stores are carefully selected, with the highest level by offering professional customer service. Strategic choice points allows for further expansion of the brand, as evidenced by the rapid development. Marketing activities undertaken, participated in the biggest fashion fairs and popularize the brand a significant impact on sales growth. Strong interest franchisees shows that Wojcik Fashion Group is a major brand in the market. Item has been developed through many years of work and a journey with the new trends in children's fashion. Thanks to the cooperation with new partners is possible to meet the high level of the evergrowing retail customer demand, and hence the further development of the brand. The list of countries besides Poland in which the Wójcik Fashion Group sell / distribute their brand is presented below: AUSTRIA AZERBAIJAN BELARUS BULGARIA CZECH REPUBLIC ESTONIA FINLAND KAZAKHSTAN KYRGYZSTAN LITHUANIA LATVIA LIBYA MOLDOVA GERMANY NORWAY RUSSIA ROMANIA SLOVAKIA TAJIKISTAN TURKMENISTAN UNITED KINGDOM UKRAINE UZBEKISTAN HUNGARY SHOP CONCEPT BOUTIQUE IN UNITED KINGDOM On Saturday, 9 March 2013, we opened the first boutique in United Kingdom. The new store with an area of 70 m2 is located in the exclusive neighborhood of Marlow, near London (Liston Court 6 Highstreet, SL7 1ER MARLOW, UK). BOUTIQUE IN CZECH REPUBLIC In April 2013 Wojcik Fashion Group continues to expand into foreign markets. We opened together with the investor another boutique Ceremony which is located in the Czech Republic near Prague in the mall SPECTRUM (spectrum-pruhonice.cz). BOUTIQUE IN AUSTRIA In August 2014 was opened the first boutique in Austria. Shop is located in the gallery Fashion Outlet in Parndorf (Gewerbestrasse 4, 7111 Parndorf). This is the next stage of expansion, which shows that the brand has a significant place in the market. www.wojcik.com.pl www.wojcikfashion.pl