… steps into the light by history… A woman overshadowed
Transcription
… steps into the light by history… A woman overshadowed
A woman overshadowed by history… … steps into the light ‘Women have served all these centuries as looking glasses possessing the magic and delicious power of reflecting the figure of a man at twice its natural size.’ Virginia Woolf Artist Elizabeth Gould spent her life capturing the sublime beauty of birds the world had never seen before, but her achievements were eclipsed by the fame of her husband, John Gould. Here at last is Eliza’s story. The Birdman’s Wife gives voice to a passionate and adventurous spirit, a woman ahead of her time. From her early days as a naïve young artist who falls in love with a demanding and ambitious genius, Eliza comes into her own as an artist, mother and adventurer who defies convention by embarking on a trailblazing expedition to collect and illustrate Australia’s ‘curious’ birdlife. The Birdman’s Wife paints an indelible portrait of an extraordinary woman overlooked by history – until now. about the author What started out as research for a PhD dissertation on Elizabeth Gould by Brisbane-based writer, poet and bird watcher Melissa Ashley became a labour of love and her first novel, The Birdman’s Wife. Melissa even followed in her heroine’s footsteps by learning taxidermy. She’s also a passionate ‘birder’. point of sale advertising Digital display advertising across Fairfax & Newscorp – 200,000 views Targeted Facebook advertising to fans of ABC Book Club (57k), Women’s Weekly (508k) & Geraldine Brooks (17k) publicity Good Reading Facebook Q&A – 13,500 ‘I fell completely in love with this book.’ • Author media and book event tour to Brisbane, Sydney, Melbourne featuring high teas and white glove events Susan Duncan, bestselling author of SALVATION CREEK • Media campaign targeting fans of historical fiction like The Signature of All Things and Burial Rights THE DRY Emily Maguire talks with Jane Harper about her highly anticipated debut novel. page 6 the birdm an www.affir October for Booklovers ’s wife mpress.co • Pre-publication ‘white glove’ experience for bloggers exploring the whimsical worlds of history, love letters and taxidermy: targeting blogs An Adventure in Words, Book’d Out, Book Thingo, Sam Still Reading, Write Note Reviews, All the Books I Can Read, Australian Women Writers Challenge and 1 Girl 2 Many Books and more m.au NEW IN JUNE ANNA SPARGO-RYAN JANE HARPER LINDY WEST $32.99 $32.99 $29.99 $27.99 page 7 $27.99 NORSKOV $49.95 page 21 page 12 BETH ORTON $21.95 page 22 page 7 promotional bookmarks Readings Monthly October full page ad – 18,000 circulation www.affirmpress.com.au Better Reading Book of the Week November – 136,000 active Facebook users Dymocks October Booklover & Christmas catalogue – 2.1 million circulation window & pillar posters • Building buzz with advance rave reviews from galaxy of leading authors, media, bird lovers • Features and reviews in leading women’s magazines and newspapers • Partner events with the likes of the State Library of Queensland, Queensland Museum and the Mitchell Library for ‘white glove’ experiences of taxidermy and treasure troves from the Gould archives • Major advance reading campaign launch to the trade, literary reviewers, key media and top bloggers • Brisbane Writer’s Festival VIP event The Birdman’s Wife • Advance electronic reading copies available via NetGalley in August www.affirmpress.com.a u Collins Summer Reading Guide – 350,000 circulation Leading Edge Summer Reading Guide – 480,000 circulation Readings Summer Reading Guide – 850,000 circulation Total reach: 5. 1 million retailer exclusive wrapping paper & gift cards • Dedicated NetGalley enewsletter reaching 7,000 members in August • Launch event in author’s home town of Brisbane at Avid Reader Title: The Birdman’s Wife Author: Melissa Ashley ISBN: 9781925344998 Price: $32.99 hardback Format: 234mm x 153mm Extent: 400 pages Pub date: October 2016 Order cutoff: 24 August 2016 ORDERS: United Book Distributors Ph 1800 338 836 orders@unitedbookdistributors.com.au SALES QUERIES: Keiran Rogers Ph 03 8695 9639 keiran.rogers@affirmpress.com.au MEDIA QUERIES: Emma Rusher House of Rusher Communications Ph 07 3036 2024, Mob 0423214626 emma@houseofrusher.com FICTION affirmpress www.affirmpress.com.au www.affirmpress.com.au