Graffiti Infographic-Final
Transcription
Graffiti Infographic-Final
COMMENTS HOW GRAFFITI CREATES VALUE ARE NOT JUNK! (what is graffiti?) 34,584 Articles (SD Union Tribune) How are you improving engagement and monetizing user commentary across the thousands of articles and other types of content you create? YOUR CONTENT JPEG COMMENTARY IS GROWING In the last 4 years, wifi connected devices and social networks have attributed to significant increases in online commentary. PLAY TOO MANY WORDS YOUR COMMENTS People react to your content in real-time. To engage you must listen, learn, & react. With over a million comments, it's impossible to track every single word... With all this awesome content, comes millions of user generated comments. But, who the heck has the time to sift through and find a hidden gem of value? And don't forget the comments on your social networks... 26,079,870 Words (SD Union Tribune) 1,059,717 Comments (SD Union Tribune) GRAFFITI COMMENT CONVERTER Graffiti analyzes your comments and tracks every word, automatically. We save your marketing team time & money. We analyze your comments, identify trends, and turn keywords into Graffiti Tags that are automatically updated within your site's meta data. Sentiment Analysis - words people use to describe what they like and dislike. Sentiment accounts for ~3000 words in the English language. That's 0.5 % of all English words. graffiti We increase user engagement by understanding sentiment, but we don't stop here like others do because the glass is only half full. COMMENT CONVERTER Think steroids for your site's SEO. US PATENT 8055688 GRAFFITI TAGS 380,424 Graffiti SEO Tags Automatically optimized for SD Union Tribune US PATENT 8126936 THE ORACLE READS EVERYTHING Trending Words SEO These organic SEO keywords are created by your readers. These trending words are your readers' reactions. Now they are optimized SEO juice for your website and your content. Real-time Advertising Graffiti Tags can create new real-time advertising opportunities. When the UT San Diego broke the story on the death of NFL star, Junior Seau, ads for NFL Jerseys and Season Tickets should appear. As Comments begin to showcase it was a "suicide" the ads will react and change. The ads shift to Mental Health Services as commenters change the story ads associated with the content change. This all happens in real-time, creating new revenue and community opportunities. Graffiti SEO Tags Graffiti harnesses powerful technology to produce real, actionable value... Machine Learning (ML) - our algorithms teach computers how to learn based on empirical data. Artificial Intelligence (AI) - it's the brain / intelligence within our computer system. Sentiment Analysis $ $ Latent Semantic Analysis (LSA) We form relationships between words and concepts to create context & take action. graffiti by 451 degrees PHONE: 858-754-9211 EMAIL: info@451degrees.com WEB: www.451degrees.com/graffiti ©2012 graffiti. All rights reserved. 1 Turn COMMENTS into CASH with GRAFFITI 845 Comments 783 Commenters Junior Seau Found Dead 3 Comment Plugin 150+ New Adwords Created in Real Time Comment Plugin PLAY JPEG graffiti US PATENT 8055688 US PATENT 8126936 JPEG PLAY PLAY images Comment Plugin Therapists JPEG Health Care Counselling Depressed Comment Plugin Family PLAY Home Security Gunshot PLAY Financial Planners Sport Tickets Bankruptcy Insurance Funeral Services NFL Support Groups Chargers 8,267 Words Generated 2 Suicide Rest In peace Football Player Advertising with Real-Time Bidding 2013 2012 $1.9 Billion 4 Google Adsense Your Ad Delivery Network 5 $3.3 Billion 72.4% Increased Real-Time Bidding Inventory Sport Tickets 2016 Double Click New Inventory Matches Deliver Content With Increased CPC Value Funeral Services Financial Planners Home Security NFL Health Care Support Insurance Groups $7.1 Billion 3X’s Since 2010 98% Display Ad Market People Reached $15 Billion (21.5%) Content Sold to Advertisers 28% 6 Home Security Online Media Daily "Real-Time Bidding Soars, Display Ads To Hit $15 Bill” www.mediapost.com/publications/article/187285/real-time-bidding-soars-display-ads-to-hit-15-bi.html Content Crowd Commenters Comments Automated Systems/ Graffiti New Keywords/ Definition New Content New Market graffiti Sales Advertisers PHONE: 858-754-9211 EMAIL: info@451degrees.com WEB: www.451degrees.com/graffiti by 451 degrees ©2012 graffiti. All rights reserved.