INVITATION TO MPI PROFESSIONAL COURSES 2012

INVITATION TO
MPI PROFESSIONAL COURSES 2012
Malaysian Press Institute (MPI), is now offering short courses for the professionals, academicians and public who are keen to
further enhance their skills and knowledge in related fields of journalism.
The courses : Media Relations, Effective Writing and Photo Journalism are offered with significant objectives as below :
iiiiiiiv-
To maximize exposure and understanding on how journalists work; develop rapport and achieve an ongoing
relationship with media people;
To enhance writing skills in such as media releases, letter-to-editors, reports and articles for publication that will pique
editors and reporters’ interest ;
To maximize exposure and understanding on photo journalism, i.e techniques of using SLR digital camera and its
lenses, editing using Photoshop, caption writing skills, ethics of photo journalism, practical on photo shoot etc.
To equip the participants with the above trainings for the betterment of their career achievement.
We have carefully selected a group of trainers who have worked in the media field a long time with outstanding experience and
also renowned public practitioners who would be able to impart excellent and pertinent knowledge in the said courses.
Hence, it is our great pleasure to invite managers/executives/officials to join any related trainings by returning us the attached
participation form with name of candidates via fax no: 03-20952015 or mail to MPI’s address not later than Friday, 30th March 2012.
Also attached is the list of courses offered with the course outline, date/venue, name of trainers and fee for perusal. Meals and
course materials are provided during each course.
For further information, please call Puan Shima or Puan Norhafiza at 03-20952013/20952014 or email shima_mpi@yahoo.com /
fiza.kamaludin@yahoo.com
LIST OF SHORT AND PROFESSIONAL COURSES 2012
1.
COURSE/
WORKSHOP
DATE
VENUE
Media Relations
Training
17 – 19
April 2012
A hotel in
K. Lumpur
CONTENTS
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2.
Photo
Journalism
Workshop
22 – 24
May 2012
A hotel in
Malacca/
Port
Dickson
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SPEAKERS/TRAINERS
st
Friends or Foes?: The 21
Century Media
Getting Intimate with the News
Room
Preparing Clients for Debate and
Managing Press Conference :
Media & PR Perspectives
(with practical exercises)
Press Conference – Practical &
Evaluation as Company
Spokesperson/CEO/
Corporate Representative
/Reporter
Planning Effective Media Release,
Letter-to-Editors and Pitching
Stories to National Medias
(with practical exercises)
Do’s and Do Not’s when facing
the Reporters for Successful
Publicity and
Enhancing Positive Relation ship
Crisis Management – Strategizing
Handling the Media
Online Journalism
Facing the Camera – How to Look
Good
(with practical exercises)
Understanding Digital
Photography
Understanding Photoshop
Photoshop with InDesign
Criteria of an award-winning
photography
Ethics of Photo Journalism
Caption Writing
Hands-on Experience
Evaluation
WHO SHOULD
PARTICIPATE?
En. Abdul Jalil Hamid
Group Managing Editor
The New Straits Times Press

YBhg. Datin Wan Norhiyati Wan
Ibrahim
PR Counsellor

YBhg. Dato’ Wong Sai Wan
Executive Editor, The STAR

YBhg. Dato’ Mohd. Zaini Hassan
Assistant Editor-in-Chief 1
Utusan Malaysia

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FEE
Public Relation
Managers/Offic
ers/
Personnel
Press
Secretaries and
Company
Executives
Business
Entrepreneurs
Academicians
Graduate
students
RM2,300 per
participant
(inclusive of
training
materials &
meals)
Corporate/mini
stry/
NGO
photographers
Corporate/mini
stry/
NGO PROs
RM2,700 per
participant
(inclusive of
training
materials,
meals &
accommodati
on)
En. Suhaimi Sulaiman
Executive Producer, Astro AWANI
Ms. B.K Sidhu
Deputy News Editor
Business Section, The STAR
Mr. T. Selva
Chief News Editor, The STAR
YBhg. Datuk Ahirudin Attan
Advisor, Blog House Malaysia
Pn. Yusanani Yushak
Former TV3 News Anchor
En. Zainal Abdul Halim
Professional Photographer/
Former Reuters (Singapore)
Photographer
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3.
Effective
Writing
Workshop:
Media
Releases,
Letter-toEditors &
Pitching Stories
to National
Medias
5 – 6 June
2012
A hotel in
K. Lumpur
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Planning Effective Media
Releases & Letter-to-Editors
Pitching Stories to National
Medias/New Media
Writing Exercises/Evaluation
English Language
Malaysian English Expression
Ms. B.K Sidhu
Deputy News Editor,
Business Section, The STAR
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Hurry up! Registration before 29th February 2012 will be entitled 5% discount.
Group registration before 29th February 2012 for 2 pax and above will be entitled 10% discount.
For inquiries and registration, please contact :
Pn. Shima/ Pn. Fiza : 03-20952013 or 03-20952014
Fax : 03-20952015 Email : shima_mpi@yahoo.com or fiza.kamaludin@yahoo.com
Malaysian Press Institute, 2945, Jalan Bukit Ledang, Off Jalan Duta, 50490 Kuala Lumpur
Public Relation
Managers/Offic
ers/
Personnel
Press
Secretaries and
Company
Executives
Business
Entrepreneurs
Academicians
Graduate
students
RM2,100 per
participant
(inclusive of
training
materials &
meals)
Please
liaise
with
our
person-in-charge,
Mr./Mrs./Ms.
…………………………………………………….......................
telephone
no:
………………………………………………………. for any inquiries regarding the payment.
MEDIA RELATIONS TRAINING
17th – 19th April 2012
Kuala Lumpur
PARTICIPATION FORM
…………………………………………………………….
(Authorised Signature)
Malaysian Press Institute,
2945, Jalan Bukit Ledang,
Off Jalan Duta,
50490 Kuala Lumpur.
(Attention to : Pn. Fiza)
Tel No. : 03-20952013/14
Fax No. : 03-20952015
Dear Madam,
MEDIA RELATIONS TRAINING
We
are
pleased
to
confirm
that
our
company/organization,
…………………………………………................... is sending our personnel/s to participate in
the training as below :
Name :
Designation :
Contact/HP No:
1. …………………………………………
……………………………..
…………………………..
2. ………………………………………….
………………………………
…………………………..
3. ……………………………………......
……………………………….
…………………………..
To be entitled for the 5% or 10% discount, we will bank-in the *fee into MPI’s
Maybank Account No: 564801004994 before Wednesday, 29th February 2012.
(*Normal Fee for registration after 29th February 2012 is RM2,300 per person)
Name
: …………………………………………………………………
Designation
: …………………………………………………………………
Tel. No.
: ………………………………………………………………..
Fax No.
: …………………………………………………………………
Date
: ………………………………………………………………..
Stamp and Address of Organization :
th
(NOTE : The completed form shall return to MPI via mail or fax before Friday, 30 March
2012)
PHOTO JOURNALISM WORKSHOP
22nd – 24th May 2012
Malacca/Port Dickson
Please
liaise
with
our
person-in-charge,
Mr./Mrs./Ms.
……………………………………………………………..
telephone
no:
……………………………………………………………… for any inquiries regarding the payment.
PARTICIPATION FORM
…………………………………………………………….
(Authorised Signature)
Malaysian Press Institute,
2945, Jalan Bukit Ledang,
Off Jalan Duta,
50490 Kuala Lumpur.
(Attention to : Pn. Fiza)
Name
: …………………………………………………………………
Designation
: …………………………………………………………………
Dear Madam,
Tel. No.
: ………………………………………………………………..
PHOTO JOURNALISM WORKSHOP
Fax No.
: …………………………………………………………………
We
are
pleased
to
confirm
that
our
company/organization,
…………………………………………………...... is sending our personnel/s to participate in
the training as below :
Date
: ………………………………………………………………..
Name :
Tel No. : 03-20952013/14
Fax No. : 03-20952015
Designation :
Contact/HP No:
1. ………………………………………….
……………………………..
…………………………..
2. ………………………………………….
……………………………….
…………………………..
3. .…………………………………........
………………………………
…………………………..
To be entitled for the 5% or 10% discount, we will bank-in the *fee into MPI’s
Maybank Account No: 564801004994 before Wednesday, 29th February 2012.
(*Normal Fee for registration after 29th February 2012 is RM2,700 per person)
Stamp and Address of Organization :
th
(NOTE : The completed form shall return to MPI via mail or fax before Friday, 30 March
2012)
To be entitled for the 5% or 10% discount, we will bank-in the *fee into MPI’s
Maybank Account No: 564801004994 before Wednesday, 29th February 2012.
(*Normal Fee for registration after 29th February 2012 is RM2,100 per person)
Please
liaise
with
our
person-in-charge,
Mr./Mrs./Ms.
……………………………………………………………..
telephone
no:
………………………………………………………………. for any inquiries regarding the payment.
EFFECTIVE WRITING WORKSHOP
5th – 6th June 2012
Kuala Lumpur
PARTICIPATION FORM
Malaysian Press Institute,
2945, Jalan Bukit Ledang,
Off Jalan Duta,
50490 Kuala Lumpur.
(Attention to : Pn. Norhafiza)
…………………………………………………………….
(Authorised Signature)
Name
: …………………………………………………………………
Designation
: …………………………………………………………………
Dear Madam,
Tel. No.
: ………………………………………………………………..
EFFECTIVE WRITING WORKSHOP
Fax No.
: …………………………………………………………………
We
are
pleased
to
confirm
that
our
company/organization,
………………………………………………………..... is sending our personnel to participate in
the training as below :
Date
: ………………………………………………………………..
Name :
Tel No. : 03-20952013/14
Fax No. : 03-20952015
Designation :
Contact/HP No:
1. ……………………………………….
……………………………….
…………………………..
2. ……………………………………….
……………………………….
…………………………..
3. ......................................
...............................
.............................
Stamp and Address of Organization :
th
(NOTE : The completed form shall return to MPI via mail or fax before Friday, 30 March
2012)
MPI PROFESSIONAL COURSES :
PHOTOS
Paying attention to T.Selva’s Handling Crisis tips.
What really excites the media? – A question to the panels in Getting
Intimate with the Newsroom
Overcoming nervousness during a practical session in Facing the
Camera
Smiling faces.. after completing Effective Writing Workshop with B.K
Sidhu
Good work at a good place.. participants of Photo Journalism Course at
Cheringin Hills, Janda Baik
*********