creative: recreation

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C R E AT I V E :
CHARACTERIZED BY
ORIGINALITY AND
IMAGINATION
R E C R E AT I O N :
A REFRESHMENT OF ONE’S
MIND OR BODY THROUGH
ACTIVITY THAT AMUSES AND
STIMULATES PLAY
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CREATIVE RECREATION was founded in the fall
of 2002, in los angeles, California with the
driving force being a sense of dissatisfaction
in what the footwear industry was offering.
At that time, the market consisted of two
options; a dress shoe to be worn with a
suit, or an athletic sneaker that did not
fit an evolving lifestyle. There were no existing
options for stylish young professionals.
realizing that success was no longer
correlated to wearing a suit and tie,
Creative Recreation began its journey.
By combining the best aspects of other
footwear categories, the comfort of an
athletic sneaker, with the materialization
of a dress shoe, the ultimate Crossbreed
was born; Creative Recreation Footwear.
Many people struggle to understand what
category Creative Recreation should fall
into. To us, this is the ultimate compliment.
“We don’t want to be put into a category,
we’re a LIFESTYLE COMPANY that makes
footwear! We make shoes for our lifestyle, we make shoes for LIFE WITH STYLE”.
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CREATIVE RECREATION: FOOTWEAR FOR LIFE WITH STYLE
S T YL E F O R A LL
S A M E T H R O UGH & T H R O UGH
• DEVELOPS A BROAD SPECTRUM OF DESIGNS
TO REAC H A LL L IF E ST YL ES ; C L ASS IC, TREN DCON SCIO US, AN D FA SH ION- F ORWAR D
• OCCASIONALLY CATERS TO CICHE MARKETS
WIT H E XCLUS IVE
COLL ABORATION S AN D PARTENR SHIPS
• CONSISTENT FIT
• INTEGRITY OF BRAND IS CONSISTENT
• DEDICATED EMPLOYEES
• STRONG COMPANY CULTURE
• RIGHT SALES REPRESENTATIVES/BRAND
A MBA SS ADOR S
• REMAINS YOUTHFUL, FUN, CREATIVE, HUMBLE, AN D H ARDWORKIN G
G R E AT F I T, G R E AT Q U A L I T Y,
G R E AT P R I C E
S E N S E O F S T A T US
• QUALITY MATERIALS, STITCHING, AND
CO MF ORT
• RELIABLE
• HONEST PRICING
• MERCHANDISED WITH OTHER HIGHLY
RESPECTED/COVETED BRANDS
• SOLD IN SPECIFIC RETAILERS - NOT MASSDI STRIB UTE D
• EXCLUSIVITY
L E A D E R SH I P I N C O N T E MP O R A R Y
F A SH I O N F O O T W E A R
• INNOVATIVE DESIGN
• ABILITY TO BRING ASPIRATIONAL FOOTWEAR
TO A N A FFOR DAB LE P RICE
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LOOK AROUND
CR strives to make a shoe for every individual in the
room. We draw on both cultural and personal inspirations mastering the art of ambiguity, never being labeled as one specific style of brand, but instead a brand
that caters to multiple lives with style.
Our largest customer base is male between the ages
of 16-25. Our brand speaks to the young innovative guy
who strives to achieve. Creative Recreation represents
the entrepreneurial spirit and the sense of status that
comes along with it.
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RETAILERS include:
Akira
american rag
barney’s new york
bloomingdales
carve
david z
kitson
journeys
karmaloop
fred segal
neiman marcus
nordstrom
revolve
robert wayne
saks fifth avenue
scoop nyc
skiekh
shoe palace
sportie la
stitched inside the cosmopolitan
the closet
theshop
underground station
wish
zappos
zumiez
OVER 1550 DOORS
IN THE
UNITED STATES
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countries include:
UNITED STATES
CANADA
PANAMA
CHILE
ARGENTINA
NARWAY
DENMARK
GERMANY
NETHERLANDS
BELGIUM
FRANCE
PORTUGAL
ITALY
GREECE
ISRAEL
SOUTH AFRICA
THAILAND
HONG KONG
CHINA
RUSSIA
SOUTH KOREA
JAPAN
TAIWAN
PHILIPPINES
AUSTRALIA
NEW ZEALAND
NORWAY
DENMARK
DISTRIBUTED IN
OVER 35 COUNTRIES
WORLD WIDE
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Celebrity supporters
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PRESS INCLUDES
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AS SEEN ON
A m erican I d o l
GL E E
Dancin g w it h t h e Star s
E nto u ra g e
T h e V oice
N FL on F O X
E! News
C S I Mia m i
C h e l s ea Late ly
Big Time Rush
online presence
CR8REC.COM
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COMPANY CULTURE
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CR GIVES BACK
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LOS ANGELES OFFICE
LOS ANGELES SHOWROOM
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NEW YORK OFFICE & SHOWROOM
EVENTS
bi-annual Trade show party | las vegas
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EVENTS
new york showroom mixer
EVENTS
mOntauk editor weekend
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PARIS, FRANCE
paST CAMPAIGN
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CAIRO, EGYPT
paST CAMPAIGN
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KENYA, AFRICA
paST CAMPAIGN
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MOSCOW, RUSSIA
paST CAMPAIGN
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BALI, INDONESIA
paST CAMPAIGN
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cr8rec.com