DJ WHOO JAE MILLZ DJ VLAD
Transcription
DJ WHOO JAE MILLZ DJ VLAD
BACK 2 SCHOOL FASHIONS MIXTAPE REVIEWS COLLECTOR’S E D I T I O N Re-Defining The Mixtape Game DJ WHOO KID G-UNIT’S GENERAL ADDS $TREET VALUE TO THE GAME JAE MILLZ POPS OFF A MILLION ROUNDS VOLUME 1 ISSUE 2 DJ VLAD THE BUTCHER CUTS IT UP PLUS: CONRAD DIMANCHE XAVIER AEON HAWK >DJ WHOO KID On the cover and this page: (“Street Value” Pg. 44) Photographed Exclusively for Mixtape Magazine by RON WEXLER FEATURES 44 DJ WHOO $TREET VALUE CONTENT VOL.1 ISSUE 2 KID G-Unit General or G-Unit Soldier? Crown the kid king if you call him anything. DJ Whoo Kid in his most upfront story to date alerts the game about his strategy and formula for worldwide, not just domestic success. By Kay Konnect 70 Xavier Aeon Rhythm and Blues new boy wonder from the CT, Connecticut to be exact, explains in an uncut manner the difference between a typical artist and one with an edge. Shaken with a Hip Hop feel, Xavier Aeon exposes his sharpness. By Isegoria 6 74 DJ VLAD THE BUTCHER 80 Mix it up. Blend it up. Whatever you do, make sure to cut it up. DJ Vlad “The Butcher” slices the mixtape game in half with exclusive compilations from the east-south-mid-west. DJ Vlad’s story plugs the world to his sword-like approach in the game. Jae Millz, the lyrical sharpshooter steps to the streets in a Mixtape Magazine exclusive. He drops bullets regarding his demeanor and operation in the mixtape rap world. Ready as ever, Jae Millz pops off a million rounds easily. By Suvadip Bose Jae Millz By Kay Konnect www.mixtapemag.com COLUMNS CONTENT VOL.1 ISSUE 2 Awesome 2: Beauty and Beats 26 Special K and Teddy Ted mix beats and beauty with the world renowned femme fatale DJ Eque. DEPARTMENTS 16 Editor’s Letter 18 Feedback Champ in the Ring of Kings, Mixtape Magazine battles it out with their second hit issue. This month’s featured mixtape: A Tribute Mixtape To Big Pun “The Punisher” by DJ Suss One. Corporate America Profiting on Urban Community: 20 An inside look at those profiting from minorities being held in prison… 32 Executive On The Run 34 Industry Profiles 52 MixTech 56 Reviews 66 West to East 84 The DJ Vault Pt. 2 87 Back 2 School Fashions Conrad Dimanche, Senior Director of A&R for Bad Boy Entertainment, runs down the daily grind of an executive in charge. Gadgets, gadgets, and more gadgets! Peep our exclusive Back 2 School technology section. Industry professionals step into the ring to access the latest mixtapes, albums, and DVDs on the streets. Reputable DJs nationwide report the top 5 songs and local talent on their play list. Open the vault. Take a glimpse at DJ hot flashes! >DJ VLAD On this page: (“DJ VLAD” Pg. 74) Photographed Exclusively for Mixtape Magazine by RON WEXLER Mixtape Magazine walks the corridors of autumn with the hottest gear wear. 11 p l a n v o l u m B e 1 Founder, Publisher and CEO Luigi Agostini Co-Founder and CFO Richard “Ricstar” DelGiudice Editor-In-Chief Karen “Kay Konnect” Hudson Art Director Max Lora Music Editors plan B Staff Photographer Ron Wexler Contributing Photographer Felix Natal Jr. Fashion Director Damarko GianCarlo Marketing & Circulation Management E. Entertainment Group and Publishing Street Team Management Rissa Entertainment & Promotions Contributing Writers Suvadip Bose, Charles Hairston, Dave House, Lindsay Whitney, Special K & Teddy Ted, J. Daspin, Isegoria, Frankie Boy, Joshua Stalsworth, Urban Connects Editorial and Advertising Information 244 Fifth Avenue, Suite 2371 New York, NY 10001-7604 TEL: (212) 340-1999 EMAIL: info@mixtapemag.com WEB: www.mixtapemag.com All content of this publication and subsidiary web site content, including photographs, images, and illustrations are the exclusive property of E. Entertainment Group & Publishing/Mixtape Magazine, LLC and its contributors. Therefore, any reproduction in content without the express written consent of E. Entertainment Group & Publishing/Mixtape Magazine, LLC is strictly prohibited. E. Entertainment Group & Publishing/Mixtape Magazine, LLC reserves the right to edit or refuse all material and listing submissions and it is not responsible for errors, edits and or omissions. E. Entertainment Group & Publishing/Mixtape Magazine, LLC assumes no liability for, nor endorses any products or services advertised herein. © 2004 E. Entertainment Group & Publishing/ Mixtape Magazine, LLC All RIGHTS RESERVED EDITOR’SLETTER CHAMP IN THE RING OF KINGS... Armed with the leather rounded weapons, the glove pen and glove pad, Mixtape Magazine made it through the first round issue without any life threatening injuries. We are just happy to be here yanno! The first stage of the magazine brawl was bagged and hemmed up like an underground fighter snatching up a champ. We fought to get a buzz, and my goodness did we punch the living daylights out of the mixtape media scene. The little six by four glossy magazines with palm trees and spring breeze on the cover, snuck in the game dominated by big boy publications like a thief jamming off “Thief’s Theme” by Nas. Mixtape Magazine virtually sat alongside the big boys in the VIP ring side section without any fear. Is this seat taken? Whether it is or not, Mixtape Magazine is in the building. Knuckle up before you get knocked out! Rewind and Review... Miami, Florida Memorial Day was memorable, and the high-time temperature was boiling point blank. The fact that The Bottom’s hottest DJs Khaled, Irie, Epps, and EFN graced our first cover in a sheer and positive union proves how much Mixtape Magazine respects and recognizes the hustle and success of the dirty south. With praise out the way, set on deck, Mixtape Magazine is proud to note the vision of our second focus. Leaning Forward... Without second-guesses, the hottest commodity holding down Mixtape Magazine’s second issue is: beat bang and remix please!!! DJ Whoo Kid, the music movement master. Second Issue Installment... Touch bases with sharp-shooter rapper Jae Millz. Profile with new profile producer R-LES and unsigned profile rap artist Hawk. Mix the party scene up with DJ Tafari. Get social with key promoter Medina Styles while getting familiar with sultry R&B star Xavier Aeon. Staff writers The Legendary Awesome II catch up with femme fatale DJ Eque to converse about her position as a female disc jockey. DJ Vlad brings the east, mid, and west coasts together with his themed mixtapes. Conrad Dimanche, our comrade and Senior Director of A&R over at Bad Boy Entertainment plugs the game to his role as a major executive on the run. Networking crew Urban Connects preps cats about The 7 Industry Sins to stay clear from. Peep our mixtape and feature album reviews. Preview our MixTech special on the latest and hottest gadgets to complete the hip hop image. Mixtape Magazine would like to introduce our new Fashion Director, Damarko. Flip through our fashion styling and hood profiling section. Check out all the industry folks Mixtape Magazine rallied to welcome in the autumn season. Big shout out to Babs, Ness, Gloria Velez, Paul Cain, Peedie Crack, Nicole Ray, Lazy K, Akon, Joe Buddens, and all who came out to the shoot. History! Mixtape Magazine would also like to send a special shout-out to Blackhand Entertainment’s own Grafh, who blessed our first issue. He successfully inked a deal with The Roc army. Congrats also goes out to the PaperBoyz who signed an exclusive recording agreement with NextSelection Lifestyle Group. Mixtape Magazine continuously aims to thank our supporters. We could not have moved in this deadline-driven magazine game so slick without you all plural. Grassroots marketing is Mixtape Magazine’s tool for success. Mixtape Magazine is a small team with big dreams. Build with us. Grow with us. Do remember that We Break Artist By Words. Please note: because of the size of our magazine, articles and artist stories have to be short and concise. For full coverage visit our website at www.mixtapemag.com! Signed, Sealed and Delivered By, Kay Konnect Editor-in-Chief 16 www.mixtapemag.com FEEDBACK Let me start by saying that Big Pun is one up my fav lyricists, right up there with KRS ONE… Overall DJ Suss One made an impressive mix of Big Puns hits, that really makes the mixtape worthy of being called a TRIBUTE TO BIG PUN. I recommend anyone to go pick this tape up. The tracks are really quite impressive; right from track one, with smooth transitions, and impressive cuts. Not too many shout outs on the mix tape (I really hate “DJ Clue’s” shutouts for ex.) DJ Suss One takes it way back on track 14… with a striking blend of old school and new school, with many more mixtures that will leave you grooving from start to end. DJ Golden Groove A Tribute Mixtape To Big Pun “The Punisher” By DJ SUSS ONE DJ Suss One hit the nail on the head with this tribute album. Every track shows the lyrical prowess of the one and only Big Pun. From “Dream Shatterer” to “Punish Me,” Suss One takes every verse Pun ever ripped it on (by rhyming multiple times in between bars on numerous tracks), and mixes it in, with clean cuts and blends. This is a true tribute to the greatest Latin rapper, and one of the greatest emcees of all time. You can’t listen to this album without realizing that Pun was supreme: “Ay-yo | shatter dreams like Jordan, assault and batter your team | Your squadron’ll be barred from rap like Adam & Eve from the garden | I’m carvin’ my initials on your forehead | So every night before bed you see the “BP” shine off the board head.” Jonathan Malavé Rochester, NY DROP US A LINE... Write us on either your favorite or least favorite mixtape. Please include your Full Name, Address, and Phone Number. Mixtape Magazine reserves the right to edit feedback for clarity and/or word count. 18 Hoboken, NJ This mixtape suffers from the ailment plaguing most of its kind – excessive noise from the host DJ. The focus on this tape is mostly Pun’s lyrics – as it should be. Most of the cut and pastes are either his album highlights or one of his MANY guest appearances. One of my favorites was the effortless blend of “Dream Shatterer,” Suss One was able to go back and forth between the original instrumental and the one found on the LP. Some of his blends with “How We Roll” aren’t as up to par and border on the annoying side. Most if not all of these cuts you will find on Pun’s Endangered Species album or his first two CD’s. There is nothing brilliant about this mixtape and most of the songs in their entirety can be fou nd elsewhere. The blend of “Dream Shatterer” isn’t worth copping this mix. Do yourself a favor and go out and buy the albums. Jose Gonzalez New York, NY By Mail: Mixtape Magazine Attn: FeedBack 244 Fifth Ave., Suite 2371 New York, NY 10001-7604 By E-mail: feedback@mixtapemag.com www.mixtapemag.com Corporate America Profiting On Urban Community: An inside look at those profiting on minorities being held in prison. By Charles Hairston Crime doesn’t pay! Or does it? The prison population is at an all time high climbing well over the two million mark. And despite Spanish and African American’s only making up a combined 25% of American population according to 2000 U.S. Census Bureau Population by Race, they are registering close to 70% of those in prison. Not to mention that they make up close to 80% of those who return to prison for a second bid (U.S. Department of Justice Bureau of Prison Statistics, 2003). For the past several years there have been several firms profiting from the majority-dominated prisons. SodexhoMarriot Services, Lockheed Martin, and Corrections Corporations of America (CCA) have been making substantial profits for the past couple years. For an example, CCA, which is a publicly-traded company, generated $202.8 million in net cash from operating activities for the year ended December 31, 2003, compared with $101.4 million for the same period in the prior year and $92.8 million in 2001 (Corrections Corporations of America Annual Report, 2003). Unfortunately, the equation seems to be working against the urban community. The more individuals incarcerated, the greater the percentage of minorities makes up these numbers; consequently, yielding substantial profits for corporate America. 20 www.mixtapemag.com 1. Grinding Solely for the Dime Point blank, do not enter the entertainment game if you are not willing to grind tirelessly for free, because guess what? Chances are you are going to have to do a host of grinds without a coin in the can before you see a dime back (and that dime is not guaranteed). Chasing the dollar is a deadly industry sin! True, many artists have gotten rich focusing on the dollars in their raps. However, they had a raw and uncut game plan before the world witnessed their financial results. Advice: Money is attracted to heat like bees are attracted to honey. The harder you grind, the more money will find its way into your pockets. 2. Moving in Slow Motion with a Premium Connect Follow through is the key to additional business opportunities. If you receive a message from a reputable industry professional from a major situation to holler back, guess what you do without that ego that drapes you? Holler back and advance on the potential opportunity. Do not let opportunities to shine slip because of the idea that you can tread water alone. Advice: Link, learn, and connect with people in the game. If not, you could be missing the opportunity of a lifetime. Even if the phone conversation does not guarantee a deal, it may lead to a connection that may prove vital to the livelihood of your career. Slow motioning the business because you think you can survive without premium connects will make you sink, not swim above the game. 3. Running with an Ink of Certainty By Urban Connects Go ahead man! I dare you to lean back and think it is all gravy because your ink has dried on a dough-driven deal with I Finally Got On Records. Yeah, I know you have finally nailed the deal that you have been dying for since “DWYCK” was rocking on regular rotation. However, do not get confident in a dream come true deal of a lifetime. If so, next week you will be on the charts as another tax write-off story. Advice: Get off your high horse dreamer and make yourself a priority at your label! Please note that your position aligns with twenty-two other acts signed and confirmed. The game traditionally focuses on artists with platinum potential. Make yourself that next potential by creating an image and sound that will last. A pproach the bright walkways of the entertainment game blindfolded and you are sure to get lead down the wrong grim and dark alley. Approach the dollar like a thief and sooner, if not later, you will get your mighty dollar pawned like rare jewels in a jeweler’s district. To avoid the aforementioned downfalls, Mixtape Magazine is here to advise cats eager to align with the game of fame about the 7 Industry Sins to watch out for: 22 www.mixtapemag.com 4. Ignoring the Power of Branding FYI, most artist rosters are lined up for the four time gold selling Rhythm and Blues quartet, link the sexy model chick that the Chief Executive Officer of the label put on for reasons other than talent, and the cat with knack. So, who is the cat with knack? Homie that could be you! www.mixtapemag.com 23 Advice: Show the labels that you want to win by grinding non-stop in the studio so you can perfect your craft. Push out endless heat bangers. Promote yourself on the streets to solidify a real buzz. Basically, force your label to put you out as a credible artist by creating a demand for your material. That’s the name of the game! Getting a deal is not the end of the journey, but the beginning of the mission! Instead of putting down 30K of your advance on that ‘Lac, use it to bomb the streets... lets go! 5. Limiting Your Potentials Don’t box yourself in a hole with one grind because you are trying to master your hustle. That is an industry sin that will make you go somewhere up nowhere fast. Who cares that you had aspirations to be the next Dr. Dre on the boards since day one? In reality, you may be better at coordinating the studio session than hitting the keys on the ASR-10. Advice: Do not limit yourself. Possibly create artwork vital to your music business operation so you can generate revenue to promote yourself or your team. Get paper in as many ways as you see fit, without losing sight of your strongest talents. If Andre Harrell would have stuck to rapping with Dr. Jekyll and Mr. Hyde instead of running Uptown Records, we may never have had a Bad Boy Records with key artists such as Puffy, Mary J. Blige, Biggie, etc…. The sky is the limit. You have to be able to adapt to survive. 6. Ignorance Eagle Not educating yourself yet flying around the entertainment game like the wisdom master is the deadliest sin of them all. There is nothing worse than a person trying to succeed in a field they clearly do not understand. That is like calling yourself an official MC, but ignorant to the works of The Treacherous Three. How can you coin yourself the Chief Executive Officer of your own independent record company, but can not separate the difference between a LLC and an S-Corporation? Advice: Become a student of the game. Fallback for once in your life and learn from the Original Gangsters that already walked your path. When you go to a concert, study the acts’ performance. Check out the stage props. Eye the primary contact down to the color shoe laces of his or her kicks. Simply, pay attention and observe the game that surrounds you. 7. Rejecting Advice The last and possibly the most slept on sin of them all could only be rejecting advice. Advice is our best teacher, even if all elements don’t apply to our given situation. Provided Are Words of Advice: Rely on yourself to succeed, remain focused on your goals, give back to the unfortunate struggling to come up, and stay clear of the 7 Industry Sins. 24 www.mixtapemag.com Awesome 2: What does EQ stand for? DJ Eque: When I was a 5 Percenter my name was Equality. EQ is short for that. Awesome 2: So where are you from? DJ Eque: Houston, Texas. Awesome 2: What made you want to be a DJ? DJ Eque: I was away at college on a basketball scholarship. I would go to parties, and from that I just started to know the college DJs. I thought DJing looked very interesting and wanted to do it. That was about 90, 91, and DJ Casanova was willing to teach me. Awesome 2: So were there any other female DJs at that time? DJ Eque: Nah, back then there was never any girls doing what I wanted to do. The only girls DJs knew about were in New York. They were like Jazzy Joyce and Spinderella. Awesome 2: Who was the first DJ you ever heard spin that made you say “damn that shit is dope?” B eauty and Beats within Hip Hop’s perimeter makes a perfect marriage, especially when the stick of dynamite dime packs enough energy and innovation to move crowds from the domestic land of the United States to over seas. DJ Eque, the pioneer DJ with a new school feel is respected by the game because of her turntable and party popping skills. DJ Eque is embraced by the fame because of her ability to balance beats and beauty simultaneously. 26 www.mixtapemag.com DJ Eque: Greg Street. Reg in Effect, he used to DJ at Jamaica Jamaica. It is like one of the oldest clubs in Houston. It went on for like 20 years. Peter Parker too. I looked up to Peter Parker. I was raised on local acts. Local DJs were heroes. The South always supported their own. www.mixtapemag.com Awesome 2: I understand you left Texas to pursue your career? DJ Eque: Yes. It got to a point where I had did all rap radio but Hip Hop wasn’t as large in Texas as it was on the east and west. I really wanted to learn the music. There was only soo much you could learn in Houston, because you were soo limited. I wanted to learn and do more. I knew I had to make a decision. One day I met these girls that were on tour with the Geto Boys. They were called the Geto Girls, Unique and Candice. We hooked up and I recorded my first album with the Geto Girls “My Man Playing Tricks On Me.” Awesome 2: Then you moved on to radio? DJ Eque: Right, Poetess called me and said she had an opportunity to do all female hip hop show and wanted to put me down. I was the only female DJ out there working at the time. The show was called the G- Spot and it was me, Poetess, and the Lady of Rage on The Beat. It lasted about a year. Awesome 2: Didn’t you DJ for the Soul Assassins show? DJ Eque: Yes. The Soul Assassins show came on right before the G-Spot on Friday nights, but a lot of times The Beat Junkies were on tour so they would ask me to sub in for them. Awesome 2: You are also part of Clark Kent’s Supermen Entertainment? 27 jingrs, g, D n i n a v e i be 10 ye sur v my e v ’ “I over ing, re of que for intain ng ca JE D ma taki and ily.” fam 28 www.mixtapemag.com www.mixtapemag.com 29 DJ Eque: Yes I am. Clark used to invite me to parties when he would come out to L.A. One time I said “You need to put me down with these parties.” He didn’t know I wanted to DJ. He let me open up for him at this Mariah Carey party. I rocked it. P. Diddy and Andre was like “Who is this girl” and I started doing parties for them. Awesome 2: What is the hardest obstacle for female DJs? DJ Eque: I feel like I always have to prove myself. You can never relax. If one person didn’t like what I did, that would kill my spirit. I wanted everybody to love me. Awesome 2: What do you think is the difference between a turn-tablist verses a party DJ? DJ Eque: There are so many aspects of being a DJ. When I first started, that’s what I was doing, but I had a kid and that wasn’t paying the bills. I mean there are not too many people that can make money with that. You have to do other things like production and parties. month, so that’s about 200 gigs a year. I always say I am fortunate, and I also feel I don’t work hard enough. I feel I can work harder. Awesome 2: Who are some females you think got it? DJ Eque: Lazy K, I think she is dope. Co Co Chanelle, I love her. Cutting Kandy and DJ Pam, she has been DJing for a while and she is from the Bay Area. Awesome 2: You are in a documentary called Mistress X about female DJs? DJ Eque: Yeah, so are the girls I just mentioned and female DJs from around the world. It is about the struggle and how we live our lives. Some have kids and some are married, single moms, etc. Awesome 2: So what’s the next step for you? DJ Eque: I am working on production, following in my girl Co Co Chanelle’s footsteps. I am also doing mixtapes. Awesome 2: How did you land the BET gig? Awesome 2: What kind of advice would you give a DJ coming up? DJ Eque: I auditioned and I got it. Clark Kent also put in a good word. I also auditioned for this other show called Dance 360, but they told me they wanted someone not of color. DJ Eque: Just study the music and practice. If you do those things everything else will come. I’ve been DJing for over 10 years, maintaining, surviving, and taking care of my family. Awesome 2: How many gigs do you do a year? DJ Eque: Well let’s say I do about 12 gigs a 30 www.mixtapemag.com EXECUTIVE ON THE RUN Bad Boy’s Senior Director of A&R and Hip Hop 101 Executive Producer CONRAD DIMANCHE Mixtape Magazine: What is the role of a Conrad Dimanche over at Hip Hop’s most notorious label Bad Boy Entertainment? Mixtape Magazine: Can you plug Mixtape Magazine to some of the released albums that you were behind the success of? Conrad Dimanche: I am the Senior Director of A&R for Bad Boy Entertainment. For the most part, I produce music albums, not in the sense of a beat-maker, but I produce music and make sure everything comes out hot. I am a music executive who has been in the game for a while. I have been working for the last six years at Bad Boy on over fifteen releases plus additional projects. Conrad Dimanche: Black Rob’s, Biggie’s Born Again album, Puff’s Forever album, Carl Thomas’ Emotional album, Mase’s Double Up album, Loon’s album, The Bad Boy II soundtrack, and I was the Associate Executive Producer for 8Ball and MJG’s album. Mixtape Magazine: So you administer projects? Conrad Dimanche: Yes, the sound. The sound is what I concentrate on now. Harve Pierre was the Vice President of A&R and he has moved on to run the company. Puff and Harve are always involved in the projects, but a lot lies on me. By Kay Konnect R ecite the name Conrad Dimanche with as much clarity as fresh clear water. “Rad” the tag that the dynamic music industry often addresses him by runs the music executive game with the same flame as the Bad Boy foundation that he hails from. Rad, officially titled as the Senior Director of A&R for Bad Boy Entertainment, pounds the talent in constant development arena like the platinum selling albums that he has produced for from a management perspective. Seated comfortably next to powerful gurus P. Diddy and Harve Pierre, Mr. Conrad Dimanche takes Mixtape Magazine through the days of a major executive on the run. 32 www.mixtapemag.com Mixtape Magazine: With a position such as your own I know that you spend a lot of time working constructively behind the scenes. Why the interest to move to the front? Conrad Dimanche: I just feel like there are so many cats that just don’t know my day-to-day responsibilities because I am working in the studio. I would like to share that with them. www.mixtapemag.com Mixtape Magazine: As a music executive on top of the game, what do you look for in producers? What do you look for in artists? How do you distinguish what is hot and what is not? Conrad Dimanche: It is hard to articulate that… It is really a feeling. The hotness definitely comes from the sound, but the hotness also comes from the attitude and work ethic of the artist. When I do find a lot of hot cats, I find that some are assholes. And by being an asshole, you are not going to have longevity in this game. So what I look for is definitely a great attitude to start with, because I know cats that are mediocre, yet I know exactly what to tell them, and how to sit with them, and make them hot. When it comes to the sound, it is about originality and uniqueness. 33 PROFILE: DJ DJ Tafari: Circuit Breaker Secure the panel roof when DJ Tafari lights the party premises. Turntables heated up… there are only a few cats on the social circuit that can maneuver clubs. Ever since DJ Tafari smashed the New East, short for New England, he has thrown flame darts out. Simply, DJ Tafari aims to motivate crowds the way fully charged batteries pump products to move. “I like to feel the atmosphere, the energy, and just stretch out. Give them something to tell their friends about.” Although DJ Tafari is a party DJ newcomer, his freshness captivates audiences. “I want them to know that if Tafari is at a party, it’s gonna be hot.” For the last two years, the cold New England weather hasn’t stopped DJ Tafari from sizzling. He has held down the hottest clubs in Boston, Massachusetts and yonder. To his blessings, DJ Tafari has even rocked crowds in Asia, showcasing his style for the faithful in Japan. In an industry where the power of the dollar is questionable, DJ Tafari proclaims that his genuine interest is in the music. While other DJs are sometimes motivated by the bottom line and the fastest route to paper, DJ Tafari lets the music dominate things. “I’m not gonna play garbage because it can make me some cash, I’m only going to play what’s hot and that’s it.” There is no question that DJ Tafari puts his heart into each set. With a wide range of knowledge, DJ Tafari orchestrates his shows according to the crowd. “If they’re feeling the dirty dirty, I’ll hit them with it. I’m not afraid to try new shit. I just go with it.” “If they’re feeling the dirty dirty, I’ll hit them with it. I’m not afraid to try new shit. I just go with it.” In conjunction with his party flair, DJ Tafari has reached forward to operate his own graphic design and digital printing company. e: DJ Nam ri fa a T 34 Look out for huge party mixtape releases from DJ Tafari. In the works is a massive twelve tape box set. Log on: www.djtafari.com for more info. However, the best way to connect is to cruise by one of his shows. www.mixtapemag.com 35 “The streets are what I know. I grew up in the hustle, and that’s what I am—a hustler. My rhymes speak the truth.” PROFILE: ARTIST Hawk: Hood’s Eye View “The streets are what I know. I grew up in the hustle, and that’s what I am—a hustler. My rhymes speak the truth.” Indeed, rapper Hawk had spent years engulfed in the struggle, barely making ends meet while trying to stay afloat in the face of street adversity. “It makes my music what it is, my experience is everything.” Rising in the northeast culture of Hip Hop and urban influences, Hawk took in the experiences of his upbringing and cultivated a flow that is both ear-catching and mind-grabbing. Although, the industry is flooded with supposed hood figures and street corner hustlers, the freshness ame: Artist N w Ha k 36 of Hawk’s lyrical content places him on a pedestal among his peers, and establishes his credibility in a game that has seen its share of street poets. “I’m gonna make it happen, you know, big things are gonna happen.” Industry executives are saying the same thing. “The buzz is definitely out there,” notes Hawk confidently, who really got his voice heard in Miami by way of his unique and powerful flow. Though currently unsigned, it should only be a matter of time before Hawk makes a splash somewhere near your radio. With the growing number of industry hopefuls out there, it has become increasingly difficult to separate the pretenders from the true cats. But with Hawk, you know what you’re getting—a fiery and creative lyricist who flows with a sense of urgency, pushing the card with stories about the hood and the tribulations of a rough urban upbringing. For a cat straight out of the hustle, Hawk has no anxiety over what the industry has in store for him. “I know I can perform, you know, I just feel the situation and do my thing.” It is this kind of confidence that has really gotten some people in the rap industry excited about the emergence of Hawk. Undoubtedly, it will take only a second before the game starts to hear more from the once streetoriented rapper. www.mixtapemag.com www.mixtapemag.com 37 PROFILE: PRODUCER R-LES: Electric Rich in texture, R-Les, producer and artist extraordinaire is not your typical talent run of the mill. A premium product of Harvard University, actually let’s review that statement, a graduate of Harvard University by the age of nineteen years old, it’s almost given that the gifted Ryan Leslie was destined for success. “I left home to be a surgeon by the age of 16,” notes R-Les in confidence. His ability to pioneer and lead is just another check in the ballot box regarding RLes’ future. Education married to a creative mindset gave R-Les the drive to pursue the royal music industry with the same stroke of luck, and streak of determination that he inherited from Harvard. Now with life moving at the speed of electric red lightning, R-Les is tapping through the music game with his keyboards and lyrics. His first stab at the music structure came after working with friend Corey Williams also known as Latif, a vocalist who went on to be signed with the legendary Motown Records. “After we won the Teen People talent search, opportunities opened up,” RLes confides. “I went on to produce four additional albums on the Motown roster.” Me” and “Relax Your Mind.” “Those were like my first real releases” cheers R-Les. As the resume stacks up like dollar bills, Ryan’s future brightens. Producing the first single Hot2Nite for old school Boston Rhythm and Blues group New Edition, R-Les praises the new line of increased credit. He notes that the work he has been getting over the last two years has been remarkable. He has observed some of the best producers from Puff to Younglord, and clearly wants to cement his name like the mentioned. However, the positive milestones that R-Les has faced are only the start of an empire. He plans to drop a solo album. He also is producing tracks for rappers such as Ali Vegas and Corey Gunz, which the world knows as Peter Gunz’s son on Casablanca/Universal. With this kind of fire, R-Les is too hot to stop. Presently he is putting the finishing touches on his group the PaperBoyz, under his company Next Selection Lifestyle Group. Presently, R-Les is the name attributed to co-production on the sexy-gal pop star Britney Spears international remix album. The song “The Answer” created a major buzz. Recent work with P. Diddy has also become a blessing for the Bad Boy II official soundtrack. He produced songs for hot-diva Beyonce Knowles, “Keep Giving Your Love to Me,” and slick street-rapper Loon, “Down For ecent pper: R up, Eye Po &B Gro R g in Resume m n for upco Edition, productio ce; New Britney re Chan , tif a L One Mo , aperBoyz nce, Ali Vegas, P , n o o L eyo Game, B e say more! Spears, need w z… n u G ry Co “I left home to be a surgeon by the age of 16.” er: Produc s e R-L 38 www.mixtapemag.com www.mixtapemag.com 39 PROFILE: PROMOTER Medina Styles: Social Set In an industry by which promotions and publicity plans play huge roles in the development of the rap icons that we see and hear, the game is aware that promoters are an integral part of the process. No one knows this process better than Shawn Medina, who has established himself as the premiere promoter in the New East, also known as New England. Situated rather cozy in the game, Medina has handled some of the biggest events in the area. “If something is going down around here, I’m involved,” notes Medina with a fierce stare. His company, Medina Styles Entertainment, has been involved in the promotion of events headlined by some of the r: Promote a in d e M n Shaw 40 biggest cats in the industry—Jay-Z, Memphis Bleek, Foxy Brown, De La Soul, and others. Medina started the promotional run while he attended school in Rhode Island. Sharply, he cultivated his grasp on the music industry by learning about every part of the business. “Promotions lets you see it all, from the DJs doing their thing, to the performers laying it down, right down to the kids handing out flyers.” Clearly, Medina knew his place was along the social compilation. If an event is coming through the Boston area, Shawn Medina is definitely going to have something to do with it. “If there’s a buzz on the streets, we created it,” quotes Medina Styles Entertainment confidently. Most certainly, the promotion squad lives up to their slogan. If you need a hot DJ to handle your event or you need booking help, Medina is the go see guy. With access to almost all the top DJs in the New England area, he arranges some of the hottest events going down. “I got involved in the game a while back and now it’s what I do. We like to establish the hype, get the word out, and get people moving.” There’s definitely a buzz on the street. It’s about Medina Styles Entertainment. www.mixtapemag.com “If there’s a buzz on the streets, we created it.” 41 By Kay Konnect M otion picture shhh… The ignition pumped by 50 Cent, The Rap Don of Mixtapes, on one of the most notorious hood soundtracks put out by the master of music movements, was, and is a sheer reminder to grime fanatics about the power of the DJ. The power of DJ Whoo Kid, the man parallel to the man taller than Many Men in the gritty rap game, tattooed an invaluable impression of just how influential a DJ could be when artistic visions collide. The power of DJ Whoo Kid, the humble Haitian from the borough of Queens, state New Yitty energized an 44 industry losing pints of credible juice because of numerable overdoses of gloss-rap and glamour ooze. DJ Whoo Kid and his jagged edge gave the game air after hood rap choked because of repetitive and suffocating lingo themes. DJ Whoo Kid, along with his thorough bred guerillas gave the game life by moving lyrically driven artists, as-well-as the direction of the DJ, from a negative angle of the roster, to an infinite angle beyond the decimal. The street value of DJ Whoo Kid’s work and worth exceeds millions. The movement that DJ Whoo Kid electrified may actually impact billions. 45 The ca-ching financial stain that DJ Whoo Kid smeared will continue to imprint streets, avenues, crossways, through corporate parks worldwide. DJ Whoo Kid is the Music Movement Master of the Millennium. Mixtape Magazine: What sparked your interest to get into the mixtape game in the first place? I mean before 50 Cent? What made you look into that arena? DJ Whoo Kid: To get cash! I saw (DJ) Clue doing it. He was making money for no reason, talking shit on songs and playing it. Press and play. So I told my dogs, if my Haitian uncle could do this, I could do it. Anybody could do that. But I just got a little more creative. ProTools came into effect, and a studio, which a lot of DJs didn’t use… well they probably do now, after what I did. But back then, they just used to get exclusives and play it off a DAT, which really was a no-brainer. The fact that the song was new was the only thing that was hot about their CDs. “My CDs were more into my personality, creativity, star power, original music, changing the way society heard music.” 46 Mixtape Magazine: Well what made you differ? DJ Whoo Kid: My CDs were more into my personality, creativity, star power, original music, changing the way society heard music. Starting new trends was me. These guys were just playing what the wack A&Rs from the label gave them. Mixtape Magazine: And then calling it hot? So you don’t base everything around exclusives? DJ Whoo Kid: Everything on my CDs is exclusive. It is the stuff that I did. Mixtape Magazine: A production edge? DJ Whoo Kid: Yeah. I also work with Red Spyda. We both team up. We got our own studio. We bring artists through and they chill. I will give you an example: today Monica came through. We did a freestyle. I mean come on you don’t see too many DJs doing that. I had Alicia Keys here, Brandy, I mean you name it. I mean like every singer. I even had the old school guy that did a lot of songs with Outkast. Mixtape Magazine: Sleepy Brown? DJ Whoo Kid: Yeah. I just basically promote everybody from my own direction, my own way, for the fan base that is exclusively mine. 47 Mixtape Magazine: Exclusive fan base? DJ Whoo Kid: Yeah. That’s why I don’t really care what other DJs are doing, running competition with each other. This is an illegal business. Why you want to have competition in an illegal business? I steered away from playing label songs, where they would try to sue me. I would rather make my own music. The artists would rather hang with me, than the fat guy with a tie who doesn’t know shit about music. Mixtape Magazine: You have been putting out mixtapes for ions. At what point did you see the vision of 50 Cent? Was it from the jump? Or did it stumble in? “The way I started the 50 Cent thing, I would put like Jay at number 14, and 50 would be like 1 or 2.” DJ Whoo Kid: It is just like the stock market person that knows the inside story on a stock trade and then puts their money in early, because they know it is going to pop off. I already knew the situation with 50 Cent. The guy already had an ill story. Getting shot was part of the 48 story. But the fact that he came back from getting shot, and still didn’t give a fuck, was a story on its own. He had deep history in the gangster shit in the hood. He had a perfect story that once told, the world would wake up. 50 Cent’s story is just too ill. The fact that he was determined and knowing him personally, because back then DJ Clue was always representing like Roc-a-Fella, Philly, Beanie Sigel, Brooklyn. He was from Queens, but he never really represented Queens’ artists, so my edge was to get the Queens artists on my side. I promoted Mobb Deep, Nas, you name it, 50, LL, Nore, everybody from Queens. I made sure I had relationships with all of them, and all of them got represented on my CDs. Mixtape Magazine: Plug us to your 50 formula? DJ Whoo Kid: The way I started the 50 Cent thing, I would put like Jay at number 14, and 50 would be like 1 or 2. Next, controlling the south was the first 49 thing that I needed to do. I really to China, I’ve DJ’d everywhere, didn’t care about New York, because Australia, Africa, you name it, I’ve New York was on Nas’ dick, or Jay’s DJ’d at every god damn club. dick. Every DJ was playing the same shit Magazine: “From London Mixtape that everyone was Damn! politically following. I to Iceland, wanted to create my DJ Whoo Kid: Japan to own circle, by starring Bootlegging works, my own rapper. I and if you got quality China, couldn’t get freestyles music, original I’ve DJ’d from Jay-Z because music, we treat it as Clue had it on lock. everywhere, a mixtape here, but Everything was Clue, over there, it is like an Australia, Clue, Clue! It came album. to a point where back Africa, you then I was just like Mixtape Magazine: fuck it. Let me start name it, I’ve Last question what my own situation success feel DJ’d at every does by promoting a new like? rapper. It took time. god damn 50 was a hard worker. DJ Whoo Kid: club.” I was a hard worker, I don’t know yet, I so it made sense. think I’m chilling. I brought two houses, which is what Mixtape Magazine: you should do. You are supposed to So what are the future plans for DJ work to buy a house, a car, and save Whoo Kid? money to survive. I will be saying success like five years later when DJ Whoo Kid: I’m considered not so much a DJ, The future plans would be heavy but a marketing person. Five years marketing, television, product later will be success, when I saved placement, artist placement, up everything and when I am just clothing lines, DVD production, DVD hanging with Russell Simmons. He distribution, a worldwide distribution, is the one that really taught me all this because I think the US is local, every marketing stuff. time I drop a CD I go overseas and then study what’s going on out there. Mixtape Magazine: From London to Iceland, Japan That is street value. 50 MIXTECH The NEW SideKick: -32 MB Ram, 4 MB Flash -12 Voice Synthesizer -Camera Accessory -Swivel Screen -High Resolution LCD Screen www.hiptop.com The Latest Gadgets In Technology BACK TO SCHOOL SPECIAL 1. Motorola A630: -5 MB Memory -TFT 65K Color Display -VGA Digital Camera w/4x Zoom -Speakerphone, Bluetooth, Etc. www.motorola.com 4 2. PNY Executive Attaché: -USB 2.0 Flash Drive Stores Up To 256 MB -Elegant, Refillable Ball Point Pen -Maximizes Storage Capacity, Resolution and Speed www.pny.com 3. Casio EX-Z40: -9.7 MB of Built-In Memory Size -4.23 Megapixel -4x Digital Zoom www.casio.com 2 1 4. Toshiba Satellite P25 Laptop: -512 MB DDR-SDRAM -Intel Pentium 4 Processor 2.8 GHz -80 GB Hard Drive -17 Inch TFT Active Matrix Display www.toshiba.com 3 5 5. Apple iPod Mini: - 40 GB Hard drive: Holds Up To 1000 Songs / 70 Hours of Music -25 Minutes of Skip Protection -Comes in five different colors www.apple.com 52 www.mixtapemag.com www.mixtapemag.com 53 ratings: AHEAD OF THE COMPETITION 3.7 DJ ENVY & BIG MIKE SOUTHERN FRIEDGUMBO DJ QUEST Got hunger? Southern Fried Gumbo is served for appetites. DJ Quest fills the tummy with southern exclusives by Atlanta’s Stat Quo, Lil Jon, 8Ball & MJG, and Lil Scrappy. Caution: do not burn your tongue while eating off this hot and flaming CD. Prepare to chuckle as Tom G lays a humorous track called “Put That Rubber On First,” which outlines where not to get burned. Also, memorable are the skits by Jessie & Cross Eyed Willy… extremely funny. DJ Quest on this CD definitely serves the game healthy portions; eat up. Don’t forget to check out Southern Fried Gumbo Vol. 2 appearing at a menu near you. SOUTHERN SMOKE 12 DJ SMALLZ FEAT. JUVENILE AND UTP The southern coaster will not derail as long as DJ Smallz continues to drop the southern highs and dips he is known for. All aboard!!! Don’t miss out on DJ Smallz latest ride. Known for his Southern Smoke Series, DJ Smallz continues to gain more momentum on this mixtape. On Volume 12 expect to hear rare gems from the southern players The Geto Boys, Pitbull, Juvenile, UTP’s Wacko and Skip, and Bun B. For those seeking to know more about the T.I. versus Lil’ Flip static, DJ Smallz conveniently provides a two minute explosive un-cut interview and freestyle by T.I. exposing Lil’ Flip. That beefy interview alone is enough to cop the CD. 56 www.mixtapemag.com Ahead of the competition? Questions and doubts linger... Ahead of the Competition starts off with fuel driven live radio interviews with Mase, Cam’ron, and Cardan from the ill faded Harlem World group. The introduction was nothing more than the normal he said… she said. Jay-Z’s joint “Arrogant Shit” wakes the game up. Fans will understand why Jay can’t hold onto the concept of retirement. Remy Martin “Remy’s Theme” laced an acrobatic 16 bars, which creates hunger for more hooks and verses. Jim Jones “Stretch and Bend” gives the game a sneak preview of what to expect from his solo debut. Unfortunately, this mixtape isn’t production driven, but it is loaded with exclusives and fresh music from Hip Hop’s heavyweights. MIXTAPE MAGAZINE’S RATING SYSTEM: Mixtapes, DVDs, and album reviews are ranked by The Plan Building (plan B) who are a sub-committee of active music industry professionals from all genres of the game. Opinions vary regarding the overall ranks and weight of given products. However, the judging parties which rotate from issue-to-issue try their hardest to rate mixtapes, DVDs, and albums without bias by ranking DJs for creativity, blends, exclusives, production quality, and cover art as their final decision. Ratings should be taken as critical reviews not as mockery. All in all, Mixtape Magazine supports the efforts of every mixtape DJ in the game. Truly, we respect the hustle. 5 Headphones: Flawless 4.5 Headphones: Street Hit 4 Headphones: Smash 3.5 Headphones: Turn It Up 3 Headphones: Worth Listening 2.5 Headphones: Average 2 Headphones: Turn It Down 1.5 Headphones: Clearance Item 1 Headphone: Turn It Off To submit a cd for review please send all materials and contact information to: Mixtape Magazine c/o plan B 244 Fifth Ave. Suite 2371 New York, NY 10001-7604 www.mixtapemag.com 57 TOUCH ME, TEASE ME VOL. 6 DJ KOOL KID Mixtape mastermind DJ Kool Kid is back at the forefront with his latest Rhythm and Blues tape Touch Me Tease Me, Volume 6. Hosted by The Inc.’s fly star Lloyd, DJ Kool Kid takes the game on a hood sweet and swept away journey. Bomb remixes such as Brandy’s featuring Fabolous – “Who Is She To You,” makes fans wonder who is DJ Kool Kid to the game? DJ Kool Kid is the DJ that moves his audience with the kind of R&B raw style exclusives drunk with a Hip Hop shot. Return Harlem man Mase shines through with “The Love You Need,” while Allure resurfaces with “Me and Only Me.” Clearly this tape shows DJ Kool Kid knack for the up and coming. His track listing includes fresh names such as Ron Dealz, Senita, Deemi, and Sean Baker. DIRTY WORK MICK BOOGIE FEAT. YOUNG BUCK Ride the wave of the south. Mixtape DJ Mick Boogie offers the game a shotgun experience to preview. His latest mixtape Dirty Work: A Trip Thru the South helps south fans peep the scenery of rap music from an up north and mid-west distance. Action packed with the games best from the dirty, as well as a few east representatives such as the Infamous Mobb Deep, DJ Mick Boogie puts artist’s skills on blast. Exclusives by Slim Thug, T.I, and Bun-B at the wheel with Three Kings, as well as new south comers Twip and Crime Mob who ignite the energy of the south; DJ Mick Boogie proves he knows how to blend like historic professionals. Dirty Work is hosted by G-Units own Young Buck, who blesses quite a few tracks such as “Stomp” featuring Ludacris and T.I. 58 www.mixtapemag.com SHYNE: IF I COULD START FROM SCRATCH DJ CLINTON SPARKS AND DJ RUKIZ Let the movement begin. DJ Rukiz and Clinton Sparks bring your favorite incarcerated MC Shyne to the front uncut. This documentary driven mixtape provides heat bangers that are new and old. Shyne delivers bars that are harder than the ones that surround him. He drops exclusive interviews after every two joints or so. Shyne addresses 50 Cent, Foxy Brown, oh yeah and Diddy too. Foxy lays her fire starter flow on two of the stand out tracks. With the exception of a few shameless plugs, the production is about +20 strokes above par for the mixtape course. With a multi-million dollar deal in place, and a wrapped Bentley to promote his new album, it seems Life After The Club Pt. 2 is worth jamming to. OUTLAW WARRIORZ DJ WARRIOR FEAT. OUTLAWZ DJ Warrior’s Outlaw Warriorz and the Makaveli trained Outlawz Apes, as they call themselves come together with a joint so heavy, that the CD itself could be doubled as a hot plate. Throw some heat bangers on and five minutes later, ding! Pick up! Along with DJ Warrior’s crazy production and DJ skills, the Outlawz gun sling their way through original tracks and freestyles. Features? You want features! DJ Warrior got the sauce loaded with exclusives from Eminem, T.I., Talib Kweli, Krayzie Bone, E-40 and more. On the stand out track “Swear to God” featuring Petey Pablo, the Outlawz air out how real they ride. Point blank, shrink rap it, slap a barcode on it, proceed to check out, and call it an album. www.mixtapemag.com 59 CHECK OUT MIXTAPE MAGAZINE AS WELL AS THESE AND OTHER MIXTAPES AT THE FOLLOWING LOCATIONS: Green Lantern’s latest street tape Beanie Sigel Public Enemy #1 is an instant hit. Fans of Mack, the Roc star will not find a more pure cut of raw slab on a mixtape this year! After a small stint in the system, Beanie returns with an advanced pitch, new lyrics, more bravado, and selfindicting machismo. There are verses so insane on Public Enemy #1 that the Philadelphia District Attorney would croon to enter this tape into evidence. “Beanie kills the game!” His hunger is demonstrated from bar-to-bar. Beanie proclaims, “Till Jigga returns its all eyes on me” over the late Tupac Shakur’s “All Eyez On Me.” Regarding production, Green Lantern dominates the mixtape slate with true exclusives. He lets emcees shine without forgetting to alert the game about the heat supplier. Verse 1: “Come on my flows is insane | For you to win you need lucky charms, Leprechauns, and Lil’ Flip Chain | My...to hired a bimbo | Cause you look like the view with a city outta an airplane window | All that frontin’ is bad for your health | And you ain’t got no yacht, you got a boat and you gotta paddle yourself | Now I’m hip about hevas | That’s why I don’t ride without a helmet | Cause those will have you pissing out peppers | When Yayo hit the bricks | he ran and got the six | with the bullet proof coat size 22 kicks | I’m planning new trips | Cause my money do flips | In and out of mana’ges, my honeys do chicks | I got a couple of haters, 100 new bricks | They’re grabbing them... Haha | Ayo, all you’re missing is the switch | Pair of fake tits and coloring on her lips.” STREET VIDEO MIX 4 VJ 9 DOUBLE Verse 2: “Ayo, the mixtape champion in a rappers city | Now I’m on TV more than Janet Jackson titties | You put a lot hard work in, that’s a pity | Now if you got something to say, fax it to me | I got G-Unit dickies, G-Unit velour | G-Unit tank tops, G-Unit draws | Now is product moving out of G-Unit stores | I got indoor pool, got a G-Unit floor | When you hot they like to screw you | But remember I got more control over your life then you do | I’ll send red head all in your pe’lum | Everybody got a vest, so I’m aiming for your lemon | Haha…” Excerpts from Lloyd Bank’s Freestyle, off the Welcome to the Aftermath Mixtape Hosted by Stat Quo; Presented by Lights-Out. Productions 60 BEANIE SIGEL: PUBLIC ENEMY #1 DJ GREEN LANTERN FOR INFORMATION ON HOW TO BECOME A DISTRIBUTION PARTNER CALL: (212) 340-1999 Just when music mixtapes thought they had the game on smash, from left wing the industry’s most creative forces moved into the new arena of DJ talent-driven mixtape DVDs. With sharp visuals, a true hip-hop-head can get down with the latest cuts from the games top cats while, watching music video styled interludes and behind the scenes action. The range moves from The Terror Squad in the studio, doing what they do best behind the beats for the hood to watch. Street Video Mix 4 features hot video remixes and blends from Akon, Jadakiss, the late great Notorious B.I.G. and many more. The Street Video Mix 4 DVD gives the game a new approach to the flows and sounds that we have come to love. www.mixtapemag.com 61 THE TIPPING POINT Geffen Records THE ROOTS LYFE 268-192 Sony/Columbia Records LYFE For most of us, life is a defined period: alpha and omega. For others it can be expressed as an infinite era that internalizes itself through lyrics and melodies. Lyfe is one of those ‘others’. His self-titled debut album provides a tribute to the realities of living in the hood. The artistry is displayed in his unique ability to deliver ‘life’ as it is; raw and uncut. “Stick Up Kid” is the R&B equivalent to the envy, and hate found in a DMX song. The factuality of showcasing your goods amongst others who are less fortunate is simple; you get robbed. If you are among those who are tired of seeing twenty-three inch rims riding by, and diamond bracelets flashed in your face, while you ride around in a busted up Monte Carlo; you might find refuge in this song. He is a genuine artist, true to his talent. His commitment to blueprinting life’s authenticity onto wax is consistent through out the entire album. In the remix of “Game Over” (Lil’ Flip), he doesn’t attempt to switch his style, or get sweet and butter up the ladies. He rips the original party anthem, and re-assembles the track into a declaration of how it should be done in the club; no games, No gimmicks, just real talk. In “Cry,” Lyfe vocalizes his embarrassment in going to a clinic because he had contracted a venereal disease… Attention all fans: Rhythm and Blues has found its reality spokesperson. There have not been many R&B artists that have the ability to be hood, and still sound smooth doing it. Listeners will find nothing diluted on this album, the only sugar coating that can be found, is Lyfe’s voice; sweet and soulful like candied yams. It’s been said that “Real respects real”, so for those of you that are real, pop this one in, and turn it up loud. 62 www.mixtapemag.com Alert. Mature rap music. Advance listeners only. The Roots, exclusive classic The Tipping Point is the refresher after a long day in the Hip Hop mold. It is remarkable how a collective set of underground talents could put together a masterpiece like their latest debut. The power of the instruments used on tracks such as “Duck Down” and “Boom,” or the fallback lyrics on “Stay Cool” prove why The Roots operate so cool-like in a high stress game of impressions. The Roots classic drop “Don’t “Say Nothing” keeps ears glued to the hook. For the sake of sakes, just “Cut the check” is what fans seek to repeat. Overall, The Roots project is packed with up and down tempos to keep the industry high strung. Mixtape Magazine advises those struggling to get the job done in this dirty game to play loud “Somebody’s Gotta Do It” featuring lyrical underground star Jean Grae. Absorb the message because the Roots did with an A+ for effort. AMERIKAZ NIGHTMARE Jive Records MOBB DEEP Mobb Deep, the Infamous Mobb Records-Queensbridge representatives are simply the true heroes of street hip-hop. Their rugged edge and razor blade style has remained consistent, since their emergence onto the music scene generations before. For 2004 Mobb Deep re-introduces the game to another ear pleasing album that even folks frantic about gangster tales can feel. Amerikaz Nightmare clearly pushes the envelope when it comes to hood classics, don’t get it twisted. Slightly assisting urban music acceptance across the pop-happy U.S., Mobb Deep carves out respectable street art by dropping underground sounds and lyrics on without folding to commercial trends. Their offering Amerikaz Nightmare, produced mostly by Havoc and Alchemist is really no different from any past Mobb Deep outing to date. It is raw poetry doubled up with dark and edgy beats which offer no apologies. If you subscribe to hood rap, then you will embrace Amerikaz Nightmare. Get it or get haunted. www.mixtapemag.com 63 1. Terror Squad “Lean Back” 2. Jadakiss “Why?” West 2 East is the section of our magazine dedicated to the top five picks from the HOTTEST DJs, as well as RECORD POOLs around the country. Not only are they going to tell you their top five songs, but also what unsigned artist is doing it up in their area ... something we call The Buzz Factor. 3. Ciara “Goodies” 1. Terror Squad “Lean Back” REMIX 2. Fabulous “Breathe” 3. Young Buck“Stomp” 1. I-20 “Break Bread” 2. 8 Ball & MJG “Don’t Make” 3. Guerilla Black “Compton” 1. L.L Cool J. “Headsprung” 2. Yung Wun “I Tried To Tell” 3. Miss B. “Bottle Action” 66 4. Lil’ Scrappy “No Problem” 1. Beastie Boys “Triple Trouble” 5. Mobb Deep feat. Lil’ Jon “Real Gangsters” 2. Slum Village “Selfish” THE BUZZ FACTOR: Live Wire “Hurt Em” 3. The Roots “Stay Cool” www.mixtapemag.com www.mixtapemag.com 4. Teedra Moses “Be Your Girl” 5. Lil’ Scrappy “No Problem” THE BUZZ FACTOR: Dirty Dudez “Color Wars” DJ Biz Jamz 96.3 4. Jadakiss Feat. Anthony Hamilton “Why?” 5. Nas “Thief’s Theme” THE BUZZ FACTOR: Vonchi Feat. Amir “Alright” DJ RIP Hot 107.7 - 93.3 4. Grafh feat. Stat Quo “I Ain’t Playing” 5. Bone Crusher “Super Ni*#a” THE BUZZ FACTOR: Attitude “Laid Back” DJ C Styles Hot 107.9 4. Nas “You Like My Style” 5. De La Soul “Grind Date” THE BUZZ FACTOR: N/A DJ C Styles Hot 107.9 67 XAVIER AEON By Isegoria Artist. Self-taught producer. Songwriter. Rising star... Connecticut, stand up, it is your time to shine. Thanks to the focus and drive of F.I. Entertainment, a new face on the Rhythm and Blues music scene has emerged. Xavier Aeon whose name translates into Music Forever has been involved in music since the age of five. A native of Puerto Rico and a long term resident of Hartford, Connecticut, Xavier Aeon has proved his worth on some big name mixtapes. You might have heard him on the mixtapes of DJ Famous, Big Mike, Finne$$e, and Get Familiar DJ Clinton Sparks. He has been nominated for Mixtape Artist of the Year amongst other big name Hip Hop acts such as Lloyd Banks and Peedi Crack; making him the only Rhythm and Blues artist to make the cut. His style is unique because of the way he spits his verses. He can jump on a rap track, flip it, and maintain the suave silver-tongue of an experienced vocalist with a hip-hop edge. It is hard to find this type of combination in R&B artists. Many are at a vertex between becoming full fledged ladies men crooning about their loves: lost and present; while others hit the opposite end of the spectrum, and are on the gangster lean. Xavier Aeon has done collaborations with Elephant Man, Joe Buddens, and Jadakiss to name a few. His list of credentials helps distinguish his style. It makes one wonder how this 70 www.mixtapemag.com www.mixtapemag.com edge developed, and why it is shining brilliantly amongst the flanks of R&B artists. Speaking with Aeon, there is a great sense of where his talent stems from, and in what direction it is growing in. Mixtape Magazine: How long have you been involved in music, and who are some of the people that have influenced your style? Xavier Aeon: I have been singing since I was five. My mother was the Choir Director at church, and ever since I remember, my mother put me in the church choir to sing. I have listened to so many different types of music growing up. I listen to many older cats, and I listen to different people for different reasons. I like Stevie Wonder for his melodies, and Marvin Gaye for his ability to put his feelings on paper. I don’t really listen to a lot of the R&B cats that are out now. I enjoy Sam Cooke. I listen to a lot of hip hop like G Unit, Fat Joe, and other rap artists. That is where my music gets its street edge. That’s how I maintain my style. Mixtape Magazine: How do you feel about breaking the mold for R&B artists? Do you feel that by adding Hip Hop to your style you will tarnish your ‘ladies man’ qualities? 71 “I am just trying to be a leader in the new face of R&B.” Xavier Aeon: (Laugh) Artistically, I try to make music for whoever feels it applies to them. I think when you make music it should not be for one type of person, gender, or race. Music is what you feel, when you put it down on paper. I don’t lick my lips and try to make a thousand women like me. If you feel my story, you will like my music. I am mostly a messenger. I give you a story from my point of view, and you take that song and play it for your mate to express yourself. When you’re with your girlfriend, wife, or sidepiece and can’t find the words to say what you want, pop on one of my songs, and I will do it for you. Mixtape Magazine: What are you bringing that is new or different? And how do you feel you rank amongst other R&B artists? Xavier Aeon: I am trying to bring something completely new to the game. There are some artists right now that are trying to give R&B a face-lift, trying to bring R&B back to the forefront of black music. For the past few years, hip-hop and rap have taken over black music. I think Usher is doing his thing right now. I am just trying to be a leader in the new face of R&B. I don’t really see the game as a competition. Everyone is trying to bring something different to the table. I just want to be at the forefront. representative for Connecticut in the music industry? How do you feel this affects your music? Xavier Aeon: Connecticut is not a state that is represented in black music. I feel like it’s a big responsibility. There are a lot of people who do not have a voice in the game. It’s my responsibility to be a voice for so many people that love this music, but haven’t had their stories told before. It is not something I take lightly. We are not represented in R&B or rap music, so I must represent correctly. Mixtape Magazine: What should we look forward to in the near future? Xavier Aeon: You can expect good music, as a producer I try to give you songs you can chill and bounce to, as an artist I try to make lyrics that give you topics from a different perspective. I love performing, and I try to give one hundred and fifty percent when on stage. I feel if you come to see me perform, you deserve your money’s worth. I look forward to collaborating with a lot more people, this way my album will have a broad spectrum of slow joints and club hits. It won’t be one-dimensional and it WILL be hot. Mixtape Magazine: How do you feel being the only 72 www.mixtapemag.com www.mixtapemag.com 73 DJ VLAD THE BUTCHER By Suvadip Bose D arkness covered the streets of a city buried in the elements of the Middle East. From a distance, the world could hear a bumping melody that provided the soundtrack for the night. Bahrain, a nation of less than a million, had become victim of a tornado—a tornado that goes by the name of DJ Vlad. “I was a little nervous, you know, there was some C4 missing, and I had a show to do that night.” Even a decade of experience as a DJ in production could not have prepared DJ Vlad for a show in the heart of military flooded Bahrain. However, like any confident character, he rose to the challenge like a knight. Even more, DJ Vlad rocked a set that the crowd had never seen before. 74 www.mixtapemag.com 75 Truly an international icon these days, DJ Vlad has come a long way from his early hip-hop roots out on the west coast. He has really strangled the music industry with his mixtape format. One of the most prolific DJs around, DJ Vlad floods the streets with tapes on a regular basis. He spends hours in his own personal in-house studio cutting up new material. “I like to be in the studio, late night sometimes, laying some things down, always working.” Having collaborated with some of the industries top cats, DJ Vlad has established himself as a force to be reckoned with. Efforts with DJs such as Green Lantern and Dirty Harry have placed him among the top contenders. That top status has led to DJ Vlad being acknowledged as one of the top 10 DJs of 2004. DJ Vlad, who often is referred to as “The Butcher,” has worked with some heavy hitters in the game. “Working with Shaq was hot, you know, you have to appreciate the man for being down with the mixtapes and non-commercial shit out there.” From the most dominating force to hit the NBA to the rap industry’s top artists such as Wyclef and Jadakiss, it is fair to say that DJ Vlad has covered it all. His efforts have taken him overseas to Australia, where he did a string of hot shows. He has even surpassed his expectations by cutting up a show in Japan at The Garden in Tokyo. It is no surprise that The Butcher likes to keep his recipes a secret. “I don’t really like talking about upcoming releases and other projects until they’re done and out there, you know. All I can say is to expect something hot.” DJ Vlad’s style has transcended the “Verse from this song, beat from that song” approach to mixtape production. This formula gives his cuts a freshness that we don’t hear often enough An original innovator of the art of the internet mix tape, DJ Vlad has already cemented his place atop the industry. “I want to be a part of the legalization of the mixtape world,” he quotes with certainty. Will he is the question? There’s no doubt that fierce mixtapes and powerful collaborations will continue to help DJ Vlad rock not just the streets, but all seven continents. Legalize that. 76 www.mixtapemag.com “I want to be a part of the legalization of the mixtape world.” www.mixtapemag.com 77 80 www.mixtapemag.com By Kay Konnect M ix an ounce of sharp-shooter lyrics with a dose of reality, and what you create is a vocally fierce rapper ready and willing to cross the perimeters of potentiality to embrace actuality. Jae Millz, that actuality is actually the notorious battle man from Harlem, hosted and toasted up to smash the rap game with verse-to-verse bullets. 81 Mixtape Magazine: Before moving forward, let’s rewind to last years drop “No, No, No.” Powerful single! What was the feedback from the street? If you could do it again, would you have released another track as your first introduction? Mixtape Magazine: I think that is the problem with present day rap, wanting to blow because of dollars and not for the art. Are you concerned about financial sales, because if you are trying to spit the truth, suburban pop culture is mostly responsible for record sales? How do we get the hood to buy Jae Millz? Jae Millz: Nah, if I could do it again “No, No, No” would still have been my first release. If I could do it again, I would have dropped that song earlier. I don’t have any regrets with “No, No, No.” That song was a good first single. That single was a good way for the world to see Jae Millz for the first time. You saw me in Making the Band. You seen me battle just straight hooded out. People loved that song. People might say “Well I’ve heard you do better songs,” or “I wouldn’t want to play this right now” from DJs but everybody else basically loved the song as a whole. It’s an old school reggae joint so people from the islands liked it. Some people liked the beat. Some people liked the way I performed it. Mixtape Magazine: How did you get the tag as a fierce battle rapper? And why did you enter the rap arena? Jae Millz: I tell niggas all the time that I was never the type of nigga to battle for money. I was trying to get into the game because I was like “Damn I’m hot,” and I just want to be one of them hot niggas at the end of the day. 82 Jae Millz: All I need to do is be seen. If I get a chance to talk, the people are going to love me. I’m sitting here talking no bullshit. I’m a young nigga. I’m 21 years old. I finished high school, but I wanted to be a rapper. I wanted to be in the business. I wanted to one day have my own label. I want to be one of the greatest lyricists of all times. Right now I’m paying my dues. I don’t really know the game. I ain’t the richest nigga in the world, but I ain’t broke though. It’s okay to talk about your money and everything, but sometimes niggas don’t want to hear that shit. What if that day they are broke, or they are going through something? They can’t sit there and listen to no songs about having money. What if one of their niggas just got popped and they want to hear some real shit. I can talk. I’m open. I will put everything out in my music. This is my live diary. Once a person meets me, they are going to love me for the fact that I don’t hold anything back. I could sit here and talk about shit I went through. I ain’t afraid to talk about all of that shit. That’s the shit that people want to hear. “I want to be one of the greatest lyricists of all times. Right now I’m paying my dues.” www.mixtapemag.com www.mixtapemag.com 83 Carl Blaze Mix Master Ice Tony Touch Photos courtesy of: www.djcarlblaze.com www.mixmasterice.com www.tonytouch.com www.djvlad.com www.djcraigg.com www.blord.com Vlad B Lord 84 Craig G 1. Instant Love… Dj Carl Blaze and Recording Artist Sasha 2. Flash back with Slick Rick “The Ruler” and Dj Carl Blaze 2. Kool Herc and Dj Carl Blaze chop it up 4. Pharrell says Mix Master Ice is da man! 5. Busta Bus and Ice live it up on the island 6. Russell Simmons and Ice…best friends for eva 7. Tony Touch and G-Unit’s Lloyd Banks 8. It’s the DOC and TOCA...what!!! 9. Tony Touch swaggers with Sway of MTV/Wake Up Show 10. West Siiiide... DJ Vlad “The Butcher” and Ice Cube 11. Throw your signs up…Young Buck and Vlad 12. Dj Quik and Vlad 13. The infamous DJ Craig G with Keith Murray 14. Styles P of the L.O.X. and Craig G 15. Akon out on bail….w/Craig G 16. Dirty South’s ambassador B Lord with Eve 17. B Lord and Big Gipp of Goodie Mob 18. Beat maker extraordinaire Timberland with B Lord www.mixtapemag.com www.mixtapemag.com 85 Styling By: Damarko GianCarlo Styling Assistants: Mira Garrett James Ferrell Crystal Photography By: Felix Natal Jr. Lighting Assistant: Mike Collado Hair Stylists: Terrence Davidson Shawn Flice Make-Up Artist: Timothy J. Smart Jewelry By: Sol Rafael 87 DDENS JOE BU Dean; y Stall & Hoody b tall & S y b e e White T rvin ans by E Dean; Je neakers by S ; Geoffrey e Convers AKO N Shirt by P olo; Indig Jean o Re s by d GLO RIA VEL Swe EZ a Jewe ter by In digo lry fr om S Red; ol R apha el 88 89 ORE SICKAM Hat by Shirt and an e D & ll Sta 90 NICOL E RAE Dress b Ronsen y C. ; Jewelr y by Sol Rafael; Shoes by: Jim my Choo 91 BABS ; o Red Indig Red y b t ir o Sh ig by Ind Jeans NE SS Shi r Jea t by S t Ge ns by all & o D E by ffrey; rvin ean; Co nve Snea rse kers 92 93 TAL BRIS GL OR IA Je VE a LE Re n Bl Z a d Co ; Sn zer b fro nver eake y In d m s So e; J rs by igo l R ew afa lery el 94 tall & PNB; by S y Shirt Jeans b nverse ; o Dean ers by C k Snea LEE ES JAM ; ROC Team Dean; y b t e Jack by Stall & DNM Shirt Jeans by erse nv y Co ers b k a e Sn 95 MIXTAPE MAGAZINE CLASSIFIEDS MIXED CDS DJ ROWDY DJ BABY YU (416) 339-3742 DJ BOBBY BLACK DJ PRECISE (401) 413-4541 (770) 995-2022 (877) CIN-8383 DJROWDY@TMAIL.COM INFO@BABYYU.COM INFO@DJBOBBYBLACK.COM WWW.CINPRODUCTIONS.COM PROMOTE YOUR CD HERE!!!* 1-800-REGGAETON.COM (917) 892-4058 WWW.1800REGGAETON.COM $10 0** Y L R ON FO DJ DOO WOP WIZZA@OPTONLINE.NET M I X TA P E MAGAZINE’S C L A S S I F I E D S E C T I O N FOR AD PLACEMENT DJ SNOYL DJ JOEY FINGAZ (888) 463-2973 DJ FRANKIE KRUTCHES (347) 628-6331 (917) 488-5984 WWW.SNOYL.COM WWW.JOEYFINGAZ.COM WWW.FRANKIEKRUTCHES.COM RADIO1212@AOL.COM DJ KAY SLAY DJ KOCHECE (508) 733-4527 DJ RADIO CONTACT: - TEL (212) 340-1999 - EMAIL CLASSIFIEDS@MIXTAPEMAG.COM WWW.INFAMOUSTIMES.COM (917) 295-5768 (401) 255-6078 DJ SWIFT (718) 496-5298 DJ ARSON SWIFT986@AOL.COM ARSON@DJARSON.COM *FIRST COME FIRST SERVE BASIS **LIMITED TIME OFFER 98 www.mixtapemag.com www.mixtapemag.com 99 ADINDEX To Our Readers: For more information on our marketing partners and affiliates, visit www.mixtapemag.com and click on MARKETING PARTNERS or visit their perspective web sites listed below. Marketing Partners Interscope Records TVT Records Def Jam Jive Records Bad Boy Records Koch Records Miskeen Mad Soul Big Daddy Drunknmunky Mecca Makaveli Blanco Blanco Numark Avianne and Co. NuLife Entertainment Apple Toshiba Hiptop Casio PNY Motorola Intrigue LRG Azzure PNB Ervin Geoffrey www.interscope.com www.tvtrecords.com www.defjam.com www.jiverecords.com www.badboyonline.com www.kochrecords.com www.miskeenoriginals.com www.madsoulonline.com www.bigdaddy.com www.drunknmunky.com www.meccausa.com www.makaveli-branded.com www.blancoblanco.com www.numark.com www.avianneandco.com www.nulifeentertainment.com www.apple.com www.toshiba.com www.hiptop.com www.casio.com www.pny.com www.motorola.com N/A www.l-r-g.com www.azzuredenim.com www.pnb-nation.com www.ervingeoffrey.com Pg. 14 Pg. 9, 25 Pgs. 54, 86 Pg. 69 Pgs. 4, 32 Pgs. 64, 65 Pg. 15 Pg. 17 Pg. 2 Pg. 19 Pg. 8 IFC Pg. 96 BC Pg. 101 Pgs. 97, IBC Pg. 53 Pg. 53 Pg. 52 Pg. 52 Pg. 52 Pg. 52 IBC Pg. 12, 13 Pg. 7 Pg. 5 Pg. 10 Dj Affiliates Dj Clinton Sparks Dj Whoo Kid Dj Tafari Dj Vlad Dj Carl Blaze Dj Chubby Chub www.clintonsparks.com www.shadyville.biz www.djtafari.com www.djvlad.com www.djcarlblaze.com www.djchubbychub.com Pg. 55 Pgs. 44, 101 Pg. 34 Pg. 74, 68 Pg. 97 Pg. 79 Artist Affiliates Mobb Deep Pibull Mase Shyne Shawnna Xavier Young Buck Jackie-O www.mobbdeep.net www.pitbullmusic.com www.badboyonline.com www.defjam.com www.shawnnamusic.com www.fientertainment.com www.youngbuck.com www.jacki-o-music.com Pg. 69 Pg. 9 Pg. 4 Pg. 54 Pg. 86 Pg. 70 Pg. 14 Pg. 25 Online Marketing Affiliates All Hip Hop Sixshot Allmixtapes Mix Unit Da Mixtape Bully Mixtape Mob Mixtape Squad Tape Kingz Exclusive Hip Hop www.allhiphop.com www.sixshot.com www.allmixtapes.com www.mixunit.com www.damixtapebully.com www.mixtapemob.com www.mixtapesquad.com www.tapekingz.com www.exclusivehiphop.com 104 www.mixtapemag.com
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